Check Your Aesthetic Podcast

Ep. 69: Galentine’s Day Small Biz Shopping List Feb 07, 2022

Show notes

In today’s episode Katie and Alexis threw it back to OG CYA with a fun, solo episode! The girls talked about galentine's day and how to curate a ~vibe~. Listen to this episode for some great small business recommendations and a care-free 47 minutes!

Check out Presley Paige’s Instagram

Ep. 68: How To Sell Through Visual Merchandising ft. Maggie Owens from Presley Paige Jan 31, 2022

Show notes

In today’s episode Katie and Alexis sat down with Maggie Owens to talk about everything visual merchandising. Maggie owns Presley Paige, a specialty paper and gift shop that has a finely curated aesthetic, both in store and online. Maggie gave great advice on how to create a vibe for a store as well as how to manage both evergreen and trending products.

Shop Presley Paige

Check out Linnea’s Instagram

Ep. 67: Marketing, Creating, and Installing Large-Scale Commissions ft. Linnea Botanicals Jan 24, 2022

Show notes

In this week’s episode Katie and Alexis sat down with Linnea Bast, a biophilic artist who creates and sells large-scale installation pieces on commission. Linnea gave great insights on the process behind working with clients and how best to communicate with them so everyone is on the same page. If you have been considering getting into selling your traditional artwork, make sure to listen to this one!

Check out Linnea’s website

Ep. 66: Why We Are Practicing A Growth Mindset In 2022 Jan 17, 2022

Show notes

In today’s episode the CYA girls sat down to set intentions for the new year. Katie and Alexis talked about what they were most proud of in 2021, what they are most excited for in 2022, and their new years goals. Listen to this episode for inspiration of how you can hold yourself accountable, while also giving yourself grace and time to rest when needed.

Check out Love Local’s Instagram

Ep. 65: Establishing A Business In Your Local Community ft. Emily Steele from Love Local Jan 10, 2022

Show notes

In today’s episode Katie and Alexis sat down with Emily Steele from Love Local to talk about everything small business. Emily runs a group that helps local brick and mortar companies learn how to brand, market, and grow their businesses. If you are thinking about getting into the local business scene - this is the episode for you!

Check Emily’s Instagram

Check out Love Local’s Business School

Small Business Starter Kit

Ep. 64: A Beginner’s Guide To Small Business Bookkeeping and Taxes ft. CPA Katie Ferro Jan 03, 2022

Show notes

This is the episode that everyone has been asking for! Katie and Alexis sat down with CPA and bookkeeper Katie Ferro to discuss everything bookkeeping and small business taxes. Tax season and keeping track of finite details of your business can be very overwhelming, but Katie broke everything down for us! If you would like to purchase her Small Business Starter Kit, use the link below!

Bookkeeping Reminders

Check out Katie Ferro on Instagram

Ep. 63: How to Advocate for Your Business ft. Interior Designer Betsey Mosby Dec 27, 2021

Show notes

In today’s episode Katie and Alexis sat down with interior designer Betsey Mosby, whose work has been featured in many reputable magazines and websites including Southern Living. Betsey discussed how she has learned to gain confidence in her business and find the right clients. Listen to this episode to gain wonderful insights on establishing yourself as a creator, staying confident and consistent, and dealing with clients who may not understand the field.

Check out Betsey’s Instagram

Ep. 62: How To Share Your Passions Through Creating and Publishing Children’s Books ft. That Manda Girl Dec 13, 2021

Show notes

In today’s episode Alexis sat down with Amanda from That Manda Girl to talk about the process behind creating, writing, illustrating, and publishing a children’s book. Amanda had some great insights on translating personal passions into a written story, and how to share that story with the world.

Check out Amanda on Instagram

Check out Amanda’s book

Ep. 61: Creating Engaged Communities Through Social Media ft. Mackenzie Newcomb from Bad Bitch Book Club Dec 06, 2021

Show notes

In today’s episode Katie and Alexis had Mackenzie Newcomb from the Bad Bitch Book Club on to discuss creating a welcoming and engaging community through social media. Mackenzie talked about her growth online from starting a blog in 2011, to now running the book club, podcast, and creating influencer content on her own page. Listen to hear her perspective on the influencer space, as well as her recommendations for the best “spicy” books to try next.