CEO PSYCHE

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**CEO PSYCHE**

The CEO Psyche Podcast is *the* show for online coaches, healers, and leaders who are ready to experience breakthroughs in their business, brain, & bank accounts. Host, Jen Casey, brain-based Business Coach, speaker, & 7-figure Entrepreneur, is here to help you discover your healing gifts, share your message, and cultivate your craft. We explore how the subconscious mind and energetics play a role in facilitating safe spaces for your clients, selling from a place of empowerment, and transforming online education to help your clients get transformational results.

Latest Episodes:

What is IGTV? Should you use IGTV to grow your Brand? | 118 Jun 26, 2018

Show notes

Ep 118. What is IGTV?

IGTV allows for long form video
Be an Early settler!
Make tweaks in content when repurposing across platforms

Join the Masterclass!

heyjencasey.com/masterclass

LET'S HANG OUT!

heyjencasey.com/group

How to Create a Soul Aligned Personal Brand ft. Jaya Rose | 117 Jun 20, 2018

Show notes

Ep 117. How to Create a Soul Aligned Personal Brand ft. Jaya Rose

The opposite of alignment is anxiety
Identifying the difference between your negative feelings and the negativity of others
Use your experience to find your tools and skills because they are what give you authority
Ask better questions and you'll get better answers

Jaya Rose is a transformational speaker, spiritual business coach and essential oil educator. She helps multi passionate entrepreneurs package their magic and speak clearly to the world: who they are, what they do and why they are the only person who can do it.

thejayarose.com

@thejayarose

How to Speak and Sell On Stage ft. Colin Boyd | 116 Jun 12, 2018

Show notes

Ep 116. How to Speak and Sell On Stage ft. Colin Boyd

Putting your personality into the framework/structure
Developing the craft
Great storytelling = high engagement
Tapping into conviction to get conversation
Ways to increase engagement and get back on track after a distraction
The goal on any sales pitch is for them to make a decision
Offering not only the benefits of the program but also what it will cost them if they do not invest

Colin Boyd is an international speaker and a certified speaking professional from The National Speakers Association. He is a speaking coach and an expert in teaching people to speak and communicate more persuasively from the stage.

colinboyd.co

Tapping Into Your Big Vision ft. Melanie Bundock | 115 Jun 05, 2018

Show notes

Ep 115. Tapping Into Your Big Vision ft. Melanie Bundock

EFT = Emotional Freedom Technique or tapping
EFT is not about ignoring negative feelings - it's about interrupting the pattern and rearranging what's being triggered
Tapping can alleviate headaches, nerves, anxiety etc.
Using tapping script to augment our vision board work
Identifying the quickest path from feeling bad to feeling good
"Focus on what you want and be open to the universe giving it to you" - Don't micromanage the "how"

Melanie Bundock is a coach and EFT practitioner helping her clients to Tap Into their Big Vision. She helps you set crazy goals and then guides you on the path to achieving them, through the art of visualisation combined with the power of tapping.

She is recognized as an authority on Vision Boards, holding workshops for both individuals and corporate companies. She recently launched her first online programme, Tapping Into Abundance and is currently writing her first book Tapping into Your Big Vision.

Melanie helps you clear the blocks that are standing in the way from you are now to where you want to be. She tries to see the good in everything and believes that dreams do come true.

She is a former model and journalist based in the UK and is a mum of two.

How to Build a Brand on Instagram Stories ft. Brock Johnson | 114 May 29, 2018

Show notes

Ep 114. How to Build a Brand on Instagram Stories ft. Brock Johnson

Don't overthink social media stories
Documentation over creation
Preplanning posts with the preview app
Find the amount of posts for most engagements
If you frequently update your story, it will bring your bubble to the front
You are so much more than the company you work for-People don't want connect with a shake
You can't do all the things - dabble in a bunch and figure out which one (s) you like
When we try to be everywhere, we effectively show up no where

Brock Johnson is a 21 - year old college student with a passion for helping other create connections and grow their brands using short form video! He is also the host of Social Media Money Makers Podcast, instructor of multiple online courses and an online entrepreneur!

As a Social Media Stories marketing coach, he's helped thousands of entrepreneurs learn to use quick video clips to connect and build their business!

He is a young entrepreneur who knows first hand is IS possible to build a booming business with limited time and money!

His mission is to help you grow your brand, and effectively market using stories!

Follow him @brock11johnson

How to Deal with Negative People | 113 May 23, 2018

Show notes

Ep 113. How to Deal with Negative People

You are an online entrepreneur - treat your social media like an office.
Remove people who are going to inhibit you from being creative
"Leave that space open for the people you want to invite in"
Newsfeed Eradicator
All of the information you process will have an effect on your energy
Deciding whether or not to distance yourself from a people if they indulge in the negative
When trying to make a shift in the relationship: First, decide what you want the relationship to look like.
Be aware of when people make you feel out of alignment

LET'S HANG OUT!

heyjencasey.com/group

Local Business to Global Brand using Social Media ft. Chocolate Johnny | 112 May 21, 2018

Show notes

Ep 112. From Local Business to Global Brand using Social Media ft. Chocolate Johnny

Remember that your followers are people, not just numbers.
The visualization of a single person will help with the creation of online content
Decide what you want and Step up
Build the relationship
Come from a place of gratitude
Focus on the help you're giving to the world

Chocolate Johnny is a third-generation chocolatier and businessman. Hailing from Sydney, he was an early adopter of the online world.

During the past eight years, he has used social media to take the "Chocolate Johnny brand" global. His boutique chocolate shop in Sydney is now an international social media dominator. John is a big fan of live video, which is where the future of social media marketing is predicted to sit.

He uses platforms like Periscope, Facebook Live and Snapchat to build brand awareness while showcasing his delicious products and how they are made.

https://chocolatejohnny.com

Snapchat: Chocjohnny

Periscope: chocolatejohnny

instagram: @chocolatejohnny

Facebook: @chocolatejohnny

#chocolatejohnny

GDPR! Is Your Business Compliant? Understanding GDPR ft. Christy Westerfeld Esq. | 111 May 07, 2018

Show notes

Ep 111. Is Your Business Compliant? Understanding GDPR ft. Christy Westerfeld Esq.

What is GDPR?
Email lists are not just numbers, but real people and their information deserves that security.
People outside of EU will be subject to GDPR if you plan of selling to anyone in the EU
Steps to becoming compliment with GDPR
Goes into effect may 25th
Methods of obtaining consent

GDPR Webinar: https://christywestcoaching.lpages.co/gdpr-training/

Legal Documents You Need: https://tinyurl.com/legalbundle Christy Westerfeld, Esq. is an attorney and legal resource for online entrepreneurs and coaches. She helps savvy, badass business women cut through the confusion and overwhelm of legal, and create an easy and affordable plan of action to legally protect their websites and businesses. Christy provides legal training, templates drafted specifically for online coaches, and is the host of "The Legal Lounge," a weekly legal Q & A show. When she isn't working, you'll find Christy chasing after her 9 month old son, binge-watching "Suits," or online shopping for sweatpants.

Why So Many Life and Health Coaches Are Broke | 110 Apr 09, 2018

Show notes

Ep 110. Why So Many Life and Wellness Coaches Are Broke

Lack of specificity can hurt you
A vague niche will not sell - figure out one problem you can solve.
You want to sell people on what they want, not what they need.
Knowing your worth - do not sell yourself short!
When we don't have skin in the game, we don't show up as much

LET'S HANG OUT!

5 Day Challenge: How to use story to sell on social media without "selling"

heyjencasey.com/story

SOCIAL MEDIA TO SALES ACADEMY

http://www.socialmediatosalesacademy.com

Sell With Story | 109 Apr 06, 2018

Show notes

Ep 109. Selling With Story

Story makes you memorable
Story increases brain activity which intensifies emotion connection with you and the reader
Having stories that are specific allows people to relate. General emotion is not effective.
If you teach with story, you won't come off as preachy.

LET'S HANG OUT!

5 Day Challenge: How to use story to sell on social media without "selling"

heyjencasey.com/story

SOCIAL MEDIA TO SALES ACADEMY

http://www.socialmediatosalesacademy.com

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