Capitalism.com with Ryan Daniel Moran

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**Capitalism.com with Ryan Daniel Moran**

The Capitalism.com Podcast Network presents content for those who are bold enough create change, pursue wealth, find freedom, take control of their health, and reach their full potential.

Latest Episodes:

How & When To Sell Your Brand For A $10M Payday Jan 18, 2018

Show notes

Full show notes at https://freedomfastlane.com/

You're scaling your business up in value. Well done!

Have you considered how much it's worth?

You should.

You may not want to sell your business now, but if you don't take a good hard look at how much it's worth, you may be overlooking something important.

You may be overlooking the most valuable asset you've ever held. And at a better time than ever to think about its value.

It's a seller's market for businesses right now. You can sell a seven-figure business for at least a 3-4.5 multiple, depending on how well organized the business is and the strength of its brand.

Sounds exciting, right? It is, but it can be complicated. There are a lot of things you need to take into account when selling your business.

An interested investor will start off with a formal Letter of Intent to purchase your business, proposing how the sale may go about. They'll want to look through your books, to see how organized the company's financials are. They'll check to see if you're holding any valuable intellectual property.

In general, you'll be looking to go through an extended due diligence process, while also keeping your business up-and-running throughout the transaction. Not an easy thing to do.

Luckily, brokerage firms like Logan Chierotti's Bizsold help facilitate the entire process for entrepreneurs. Even if you're not looking to sell at the moment, Logan's got lots of useful information for us about the process!

Key takeaways:

You could be sitting on millions of dollars that you haven't noticed
You can get those millions by selling your business
Logan Chierotti runs us through the process

Connect with Logan

Find out more about Bizsold at https://bizsold.com/ On Facebook On Linkedin On Twitter

Connect with Ryan

On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram

Subscribe to Freedom Fast Lane

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How To Get To $1 Million With Zero Employees Jan 15, 2018

Show notes

Full show notes at https://freedomfastlane.com/

Making millions without a big team seems, at first blush, rather daunting. How is it possible to make that happen?

As Elaine Pofeldt has found, it's more common than you think. In fact, you can do it without hiring a single employee.

Before embarking on something like this, you need to make sure you start with your desired lifestyle in mind. A business is a means to an end. If you make the business itself your reason for being alive, you expose yourself to substantial psychological risk down the road (such as if you discover you hate the work or find yourself reflecting on missed opportunities to do other enjoyable things).

Then look to entering a field of commerce that interests you. You'll find yourself enjoying the work that much more.

Let's say you like traveling and enjoy writing. You could build up a business as a marketing consultant, traveling around the world, with your "office" being any computer with Internet access. Now you know what the "seeds" are for your zero-employee business.

Once you've planted the seeds, you can scale up more easily than ever before, as you can reach a global market through the Internet. You don't have to do it alone, though. It's easier than ever to find non-employee help, harnessing online freelancer marketplaces like Upwork, or, if you have a physical headquarters, hire a contractor to do some tasks while you're traveling.

Your business does not need a complex human resources system to be successful. You can keep it small while scaling to big profits!

Key takeaways:

You don't need employees to reach a million dollars
There is less friction than ever before in building a business
Why your next business is immensely valuable to society

Connect with Elaine

Find out more about Elaine at http://elainepofeldt.com/

On Linkedin On Twitter

Connect with Ryan

On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram

Subscribe to Freedom Fast Lane

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How to Make This Year Not Suck Jan 11, 2018

Show notes

Full show notes at https://freedomfastlane.com/

2017 was a mixed bag for Ryan.

But he's starting 2018 with seven strategies to make it the best year of his life. Listen in to hear what they are.

Seven Strategies to Make 2018 The Best Year of Your Life

Keep a journal about what's going on in your life. Write in the journal when you are feeling good about yourself, and particularly when you want to make progress towards your goals.

Practice active appreciation. You don't need to wait until you make the next business deal; until you can go to the gym next; until 2019 to feel good.

When are you going to be happy, if the answer is never "now"? Take stock of all the good things in your life, and make a conscious effort to feel grateful for them.

Set clear goals for yourself. This can be done by writing them down in your journal.

Write down: what the purpose of your life is now (not the totality of your existence, but where you see your life going). What are you moving towards now? This can be as complex as a major business change or as simple as exercising every day.

Listen to recordings from personal development experts in your downtime. These will help you stay on track to achieve your goals while also adding insight into other areas of your life.

When considering what path to take in your life, ask yourself what will matter to you thirty years from today. This will focus your decisions on what is truly important in the long-term.

The response to most major questions is "who?". Very little in life is worth doing alone; who will your major life decisions effect?

Lastly, when you wake up in the morning, please, PLEASE do anything but immediately check your smartphone! There are so many other better ways to start your day than with stressful emails, checking the market, and so on.

Have a great 2018!

Key takeaways:

2017 may have been a great year, a bad year, or a mixed bag for you, but
2018 can be the best year of your life
7 tips to make 2018 not suck

Connect with Ryan

On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram

Subscribe to Freedom Fast Lane

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My Health Scare: Why This Blood Test Forced Me To Reset My Vision w/ Dr. Anthony Balduzzi Jan 08, 2018

Show notes

Full show notes at https://freedomfastlane.com/

Are you taking proper care of yourself?

It's so easy to get wrapped up in the business world. Late nights, quick meals, and stressful work can become a new normal without you even noticing.

While all this hard work can pay off financially, you may be unwittingly digging yourself an early grave.

Dr. Anthony Balduzzi's dad worked long hours so his family could have a good life. But it took a grievous toll on his health, and he died at 42, leaving the 10-year-old Anthony without a father.

How well are you sleeping? Are you eating fast food a lot to spend more time on work? Are you exercising at all?

Do you feel stressed out much of the time from the pressures of entrepreneurship?

Have you had a checkup with a doctor recently? Considered doing blood-work to see if your hormone levels are within a healthy range?

You invest so much time in your work, charging ahead to keep on top of everything. How much time do you invest in your own health, in your own quality of life?

It's time to check-in with yourself on your habits, and it may be time for you to talk to a professional about your health.

Don't put it off until it's too late. You owe it to yourself and your loved ones to be there for them. All the money in the world won't replace their father, their mother, their spouse.

Key takeaways:

Entrepreneurship is fraught with health hazards Checking in with a professional will let you know how your body is doing Don't put off your health until it's too late

Connect with Anthony

Check out Anthony's business at https://www.fitfatherproject.com/. On Facebook On LinkedIn On Twitter

Connect with Ryan

On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram

Subscribe to Freedom Fast Lane

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How To Grow From One Laptop To A Team Of 15 People In Just 2 Years w/ Jeremy Sherk & Kevin Pasco Jan 04, 2018

Show notes

Many high achievers get caught up in this idea of "living the dream"—living in a tropical paradise, running a business off of a laptop, working solo.

Then reality hits.

It hit Jeremy Sherk hard. He was living this exact scenario in Thailand in 2012 when he realized that his idea that he would simply "sail off into the sunset" was naive.

There were two aspects of that realization:

1. He wasn't passionate about the business he was running. 2. He was alone.

That led to a Skype call in 2013 with his future business partner, Kevin Pasco. And thus began the journey to create their company, Nested Naturals.

In this breakout session from the 2017 Capitalism Conference, Jeremy and Kevin share their journey creating a business they actually care about, scaling up to a team of 15 people who they consider family.

They've created an amazing culture and team after doing the solopreneur thing off of their laptops. Listen to this episode to learn how.

Check out more great breakout sessions and keynotes from the 2017 Capitalism Conference:

Connect with Nested Naturals:

• YouTube • Instagram • Facebook • LinkedIn • Twitter

Hal Elrod: What My Near Death Experiences Taught Me About Money, Business and Freedom Jan 01, 2018

Show notes

Full show notes at https://freedomfastlane.com/

Hal Elrod nearly died in a car crash. He defied his doctors' grim prognosis, not only walking again but eventually running an ultramarathon.

He lost a lot in the 2008 financial crisis. He was on a downward spiral for six months, losing clients, putting on lots of weight, and struggling with housing costs. But he pushed through and built his life back up by focusing on translating personal development into positive gains.

Last year, Hal almost died again. At first, his doctors thought he had pneumonia, but he was, in fact, suffering from an aggressive form of leukemia. He was advised he would most likely die. But he beat the odds again and came out of this third "rock bottom" experience profoundly transformed.

Hal urges you to ask yourself what matters most in your life. To ask yourself what your values are. Then see how you can selflessly add value to the people you care about, to the people you come across on an everyday basis.

When you give of yourself selflessly to others, you will tap into great success and feel liberated.

Join us as we follow Hal's incredible journey.

Key takeaways:

Accepting reality is the first step to defeating negativity
Give of yourself selflessly to others
Live in accordance with your values

Connect with Hal

Hear more from Hal on his podcast at http://halelrod.com/podcast/.

On Twitter On Facebook On YouTube On LinkedIn

Subscribe to Freedom Fast Lane

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How to Grow From A 7-Figure 'Small Business' To An 8- or 9-Figure Empire w/ Jeff Hoffman Dec 25, 2017

Show notes

Full show notes at https://freedomfastlane.com/

Jeff Hoffman is a remarkable, internationally-successful entrepreneur.

But he attained that success by hiring the best, building a team with them, getting out of their way, and treating them with compassion and respect.

This let him enter industries that he had no professional experience in - like building airport ticket kiosks, and working in film and music - and make a major impact.

Jeff's incredible journey includes inspirational stories about how scaling to success beyond your dreams means treating your colleagues and employees with empathy. He once declined a potential joint venture when the other company's CEO spoke derisively of his staff playing baseball at work one morning.

Why pass something like that up? Because he knew in that moment that his counterpart did not respect his employees' judgment the way he did. And that would have posed trouble for potential joint work.

Join us today on the Freedom Fast Lane as we hear this amazing story and more from Jeff Hoffman. You'll come away inspired to focus on doing what's right, on doing what's good, on being the best person you can be to those around you.

And that's how you attract the best and brightest to make a strong impact in the business world.

Key takeaways:

Your success relies on persuading smarter people to help you
You win in business by empathizing with your team
Don't let money denigrate you and your team

Connect with Jeff

On Linkedin On Twitter

Being Weird Can Be Your Key to Your Success [Here's How] Dec 21, 2017

Show notes

Full show notes at https://freedomfastlane.com/

Guy and Ilan are weird.

And that's okay!

They're hugely successful entrepreneurs, they're compassionate coaches, and they share invaluable information on personal actualization on their Satori Prime podcast.

But that's beside the point.

They're weird because they act in accordance with who they are. And being themselves meant charting their path away from what the "group" does, leading them to their awesome Satori Prime project.

This isn't easy. In fact, it's one of the hardest things to do.

From a very young age, we are indoctrinated with the values of our parents, our educators, and what we absorb from mass media. It is easy for us to come to a conclusion at that stage in our lives about who we are.

If you decide as a kid that you are "worthless", "not talented", or "a loser", it can be very difficult to shake that feeling.

Guy and Ilan are here to help you shake that false social programming, and get you to focus on being yourself.

Everyone has something to contribute to make the world a better place and give their loved ones a better life. You can bring that gift out.

Check in with yourself. Ask yourself what really matters to you.

Notice where you feel like conforming to what everyone else is doing. Think about whether you really need to conform as well.

Do what is consistent with your principles.

Be yourself, and you will reap the rewards throughout your life!

Key takeaways:

It's time for you to be unapologetically yourself
Really successful people have achieved success by not caring about what other people think about them
Take action consistent with who you are, rather than your social programming

Connect with Guy & Ilan

Visit the Satori Prime website: https://satoriprime.com/

Subscribe to Freedom Fast Lane

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How to Create a $100 Million Empire With 90% Less Work, Without Giving Up Your Lifestyle Dec 18, 2017

Show notes

Full show notes at https://freedomfastlane.com/

Scaling your business to 9 figures in value seems daunting. How can this be done without working insane hours?

Yes, scaling up by an order of magnitude may seem out of reach. But right now, you're probably closer than you think.

Getting where you are now felt difficult, but that's because you were working so hard to get off the ground. Now that you've found some substantial success, you need a sound strategy with a network that suits your business's products or services.

Going from 7-figures to 8-figures is primarily about dialing up your marketing and sales efforts. Here, you monetize the customers you currently have, increase your focus on ecommerce, and maybe pivot to other marketing channels.

Going from 80figures to 9-figures is about successful investments. And investing for exponential scaling is Ryan's forte.

Once your company makes $10 million in yearly profits, you can look to an exit for 8-12x those profits. But what if your company is making $3 million in annual profits, with three other competitors about that size in your industry?

What if those competitors are, instead, potential allies? If you merged forces or collaborated on a joint venture, you can package your combined value in a roll-up, and add an order of magnitude in value when selling the package.

And that order of magnitude came just from making a relationship. From calling up your former competitors and seeing what you could do together, you added another zero to your exit value.

You just massively scaled your business without having to do much more work than picking up your phone and dialing a few numbers.

Now you see how reaching entrepreneurial success doesn't have to be like climbing a long staircase to the peak of a mountain.

There are incredibly effective shortcuts that people have and continue to use to accelerate their growth. Learn more in this episode of the podcast.

Key takeaways:

Scaling from 7-8 figures in value to 9 figures is not as daunting as you think
Once you have a good product and vision, building a network accelerates growth

Connect with Ryan

On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram

Subscribe to Freedom Fast Lane

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The Secret to Selling More? Hint: It's Not Selling Features Dec 14, 2017

Show notes

You have a great product, produced using state-of-the-art technology. But if you don't talk about how the product will help your audience (its benefits), and only talk to them about its technical specifications (its features), you are losing lots of potential customers.

Through his Swanwick Sleep company, James Swanwick sells blue-light-blocking glasses. They have a number of interesting technical features, but features aren't enough to get people to make a purchase.

That's why the company's website (swanwicksleep.com) says the product will make you "sleep better", "feel energized", and "look cool" in large font. The benefits, not the features, are front and center.

And they're so prominent because an interested customer is always asking, "what does this product do for me?" If you don't talk about the product's benefits, you're not answering their question!

James makes a clear distinction between features and benefits. A feature is a factual statement about a product or service. Examples include a self-cleaning oven, or a product being made 100% from recycled materials.

A benefit is an improvement in one's circumstances caused by the product or service. Examples include convenience, time-saving, and becoming more attractive to potential partners.

You can see the focus on benefits in everyday marketing. Let's take weight-loss products for instance. If you watch infomercials about them, you very frequently see portrayals of men using the product having attractive, smiling women walk up to them.

It's the same for a whole host of products. Marketing for anything that improves your physical appearance very often depicts attractive people entering the frame and looking at the user with adoration.

The inference the marketing establishes is that these products will make you attractive. The focus here is on that benefit, not on the technical specifications of the exercise machine or weight-loss program being sold.

James urges entrepreneurs to audit their sales copy, identifying where features are emphasized over benefits, and making changes to focus instead on the benefits. You should ask yourself why your customers do business with you, and ask them, too! You may discover all sorts of benefits your customers derive from your products that you had not known before.

Benefits you should be highlighting in your marketing!

Key takeaways:

People buy things to solve problems for them
Focusing marketing on your product's features, not their benefits, will lose business
Audit your ad copy to maximize focus on these benefits

Connect with James

Hear more from James at his podcast.

On Twitter On LinkedIn On Facebook

Connect with Ryan

On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram

Subscribe to Freedom Fast Lane

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