Business of HYPE

Vashtie Kola Apr 09, 2024

There were very few women to break through the male dominated streetwear scene of the early aughts. Vashtie Kola remains among the most iconic of them all. The first woman to design her own Jordan back in 2010, Vashtie has gone on to start her own brand Violet and direct music videos for the likes of Kendrick Lamar, Joey Bada$$ and Drake.

She sits down with long time friend and BoH host Angelo Baque (Founder, Awake NY) to reflect on the years they shared together back on the scene. From shop kids to creative directors to label founders, the two trace through what steps it took to get to the top.

WATCH THE FULL EPISODE OF BUSINESS OF HYPE WITH VASHTIE KOLA HERE.

Executive Producer - Kyle Reyes Director - Jon Fusco Producers - Alejandra Zelaya, Jenny Fu Director of Photography - Julius Ignacio Gaffer - John Izarpate Grip - Rick Lim 1st AC - Brian Nguyen Set Design - Lucy Hislop Production Assistant - Tealoni Butler Editor - Jon Fusco Special Thanks Sarah Schecker Sophie Schieli

Gabriella Koppleman

This season of Business of HYPE is sponsored by Bulleit Frontier Whiskey.

BULLEIT BOURBON Kentucky Straight Bourbon Whiskey. 45% Alc/Vol. The Bulleit Distilling Co., Louisville, KY. Please Drink Responsibly.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Kim Shui Apr 02, 2024

Designer and Founder Kim Shui’s collage-esque repertoire reflects her own manifold path to success. A product of New York City, Rome and a child of Chinese immigrants - she has made a career in weaving these influences together to create clothes championed by Dua Lipa, SZA and many others on the scene.

BoH host Angelo Baque (Founder, Awake NY) sits down with Kim to discuss the different tactics she employed to facilitate her rise to fashion icon - finding the right kind of places and wearing the right kind of pieces that lead to conversations with the right kind of people.

PLUS

Angelo sits down withOke Jr. a hip hop artist out of Oakland, California and his mentor, Sickamore the label man who helped launch the careers of Travis Scott, YG, Don Toliver and many others. They reveal how a mentor can help you cut through the noise and keep you in check when even your greatest of doubts emerge.

WATCH THE FULL EPISODE OF BUSINESS OF HYPE WITH KIM SHUI ON YOUTUBE.

Executive Producer - Kyle Reyes Director - Jon Fusco Producers - Alejandra Zelaya, Jenny Fu Director of Photography - Julius Ignacio Gaffer - John Izarpate Grip - Rick Lim 1st AC - Brian Nguyen Set Design - Lucy Hislop Production Assistant - Tealoni Butler Editor - Jon Fusco Special Thanks Sarah Schecker Sophie Schieli

Gabriella Koppleman

This season of Business of HYPE is sponsored by Bulleit Frontier Whiskey.

BULLEIT BOURBON Kentucky Straight Bourbon Whiskey. 45% Alc/Vol. The Bulleit Distilling Co., Louisville, KY. Please Drink Responsibly.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Sage Elsesser Mar 26, 2024

Sage Elsesser has always been something special - more than a skater, more than a model, more than a musician. Sage thrives in the blur of his own artistry. Lately he’s found his lane as Navy Blue, and as you’ll find out in this episode his influences run as deep as his lyricism. Most recently, Elsesser's seventh studio album Ways of Knowing was released to critical acclaim under his own label, Freedom Sounds.

BoH host Angelo Baque (Founder, Awake NY) has been with Sage since the very beginning. Together they trace the roots of their relationship, as well as Sage’s own part in introducing Earl Sweatshirt to Tyler the Creator.

Watch the full episode of Business of HYPE with Sage Elsesser on YouTube.

Executive Producer - Kyle Reyes Director - Jon Fusco Producers - Alejandra Zelaya, Jenny Fu Director of Photography - Julius Ignacio Gaffer - John Izarpate Grip - Rick Lim 1st AC - Brian Nguyen Set Design - Lucy Hislop Production Assistant - Tealoni Butler Editor - Jon Fusco Special Thanks Sarah Schecker Sophie Schieli

Gabriella Koppleman

This season of Business of HYPE is sponsored by Bulleit Frontier Whiskey.

BULLEIT BOURBON Kentucky Straight Bourbon Whiskey. 45% Alc/Vol. The Bulleit Distilling Co., Louisville, KY. Please Drink Responsibly.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

MSCHF Mar 19, 2024

What is MSCHF? Who are MSCHF? Performance artists? Streetwear mavens? A bunch of pranksters? The only way to truly find out is to go straight to the source. And even then it’s a little confusing. But like everything else the collective puts out - that seems to be done exactly by design.

On this episode, host Angelo Baque (Founder, Awake NY) sits down with Lukas Bentel and Kevin Wiesner - two members of the enigmatic group behind the Big Red Boot, Satan Shoes, and 88 Holes - to try and piece it all together.

PLUS

Angelo speaks with Sira, a multi-disciplinary artist out of NYC and her mentor, Ebonie Ward - CEO of the management firm 11th and Co - about the importance of mentorship and how you can use the relationship to navigate to success.

WATCH THE FULL EPISODE OF BUSINESS OF HYPE WITH MSCHF ON YOUTUBE.

Executive Producer - Kyle Reyes Director - Jon Fusco Producers - Alejandra Zelaya, Jenny Fu Director of Photography - Julius Ignacio Gaffer - John Izarpate Grip - Rick Lim 1st AC - Brian Nguyen Set Design - Lucy Hislop Production Assistant - Tealoni Butler Editor - Jon Fusco Special Thanks Sarah Schecker Sophie Schieli

Gabriella Koppelman

This season of Business of HYPE is sponsored by Bulleit Frontier Whiskey.

BULLEIT BOURBON Kentucky Straight Bourbon Whiskey. 45% Alc/Vol. The Bulleit Distilling Co., Louisville, KY. Please Drink Responsibly.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Tremaine Emory Mar 12, 2024

There are many challenges associated with the come up, but what Tremaine Emory (Founder, Denim Tears) has been through over the past few years is an entirely different story. From a lower aortic aneurysm to a controversial and extremely public departure from his role as Creative Director of Supreme - his near death experience brought unique lessons that are still applicable to even those who are just starting out.

On this episode, host Angelo Baque (Founder, Awake NY) and Tremaine discuss subduing the ego, trusting in your brand, and the moral responsibilities of being a storyteller.

Watch the full episode of Business of HYPE with Tremaine Emory on YouTube.

This season of Business of HYPE is sponsored by Bulleit Frontier Whiskey.

BULLEIT BOURBON Kentucky Straight Bourbon Whiskey. 45% Alc/Vol. The Bulleit Distilling Co., Louisville, KY. Please Drink Responsibly.

Executive Producer - Kyle Reyes Director - Jon Fusco Producers - Alejandra Zelaya, Jenny Fu Director of Photography - Julius Ignacio Gaffer - John Izarpate Grip - Rick Lim 1st AC - Brian Nguyen Set Design - Lucy Hislop Production Assistant - Tealoni Butler Editor - Jon Fusco Special Thanks Sarah Schecker Sophie Schieli

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Hasan Minhaj Dec 02, 2020

Business of HYPE is back for a special one-off episode with none other than comedian, producer, writer and political commentator, Hasan Minhaj. From being the senior correspondent on The Daily Show, to speaking at the White House Correspondent’s Dinner, to his own comedy special and weekly Netflix show calledPatriot Act, to even being named TIME’s 100 most influential people in the world, Hasan Minhaj is a pioneer.

Hasan worked alongside jeff's creative agency, Reed Art Department to create his first footwear collaboration with Cole Haan. This partnership comes just in time before his next drop, releasing on December 3 and brings to life Hasan’s personal journey of breaking rules and writing new ones. Recorded in Hasan's hometown of Davis, the episode uncovers the early days of his career to his current days of working through COVID-19. As things continue to be unpredictable during this time, Hasan reminds that for him "it's about understanding and embracing the unknown."

Thank you so much for tuning into this special bonus episode brought to you by Cole Haan.

For more info:

https://www.colehaan.com/collabs-hasanminhaj.html

https://www.instagram.com/hasanminhaj/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Olivier Rousteing Jul 13, 2020

For our season 8 finale, we bring back our "Stay @ Home" series with French fashion designer and creative director of Balmain, Olivier Rousteing. In 2011, at the age of 25, he took over the luxury fashion house and for nearly a decade held this title. The brand has gone under what many would call a Renaissance, as the haute couture brand has smoothly moved into the digital age while still adhering to its iconic roots.

Nowadays there is no area in modern day fashion & pop culture that the brand hasn't touched. From it's numerous collabs with brands to working with A-list celebrities from Kim and Kanye to Beyonce & Jay-Z, Olivier Rousteing has pushed the agenda of the Balmain.

In this episode, Olivier reflects on his decade at Balmain and the new perspectives he's gained during COVID-19. He tells us why he is "less scared of tomorrow" and how he believes this time right now is a "revolution that will bring a better future."

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info:

https://www.instagram.com/balmain/

https://www.instagram.com/olivier_rousteing/?hl=en

https://www.balmain.com/us

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Introducing: Asian, Not Asian Jul 08, 2020

While we're coming to a close on Business of HYPE S8, we'd like to bring attention to another show, Asian, Not Asian podcast by giving you a preview of their episode Comedians vs Asian Audience Members. Hosted by comedians Fumi Abe and Mic Nguyen, Asian, Not Asian is a weekly comedy podcast where "two asian guys NOT from Asia talk about American Issues that no American cares about." There is no topic that goes uncovered in this podcast from politics, model minority myths, sex, race, funny stories and more. They cover it all and in the most honest way possible.

Guests of the show feature people who are killing it in the industry from writers and stars on The Daily Show, SNL, Comedy Central (Ronny Chieng, Bowen Yang, Karen Chee & more) and famous authors like Min Jin Lee (Pachinko) to former Business of HYPE alum, Asa Akira and more. Be sure to check out a preview of their episode. You can catch them at a live at Hack City Comedy or at a live podcast recording at Canal Street Market in NYC. https://www.asiannotasianpod.com/see-us-live

Be sure to subscribe to their channel below. New episodes Sunday.

Spotify: https://open.spotify.com/show/0Tv6EO9KHfTKiQIPeNM5N0?si=NUcE3BXPR8-c2Hog3tuw6A

Apple: https://podcasts.apple.com/us/podcast/asian-not-asian/id1356303465

Wherever you listen to podcasts: https://www.asiannotasianpod.com/listen

More Info: https://www.asiannotasianpod.com/

Instagram: https://www.instagram.com/AsianNotAsianPod/

Fumi & Mic's IG: https://www.instagram.com/thefumiabe/ & https://www.instagram.com/nicepantsbro/

Twitter: https://twitter.com/thefumiabe?lang=en & https://twitter.com/nicepantsdude?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

Support: https://www.asiannotasianpod.com/patreon

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

FaZe Nikan of FaZe Clan & Daryl Butler of HP Jul 01, 2020

On today's special episode, jeff hosts a live panel discussion from OMEN with two key players in the progressive gaming industry. Nikan Nadim aka FaZe Nikan plays a large role in shaping the creative concept for major esports organization FaZe Clan. Daryl Butler is a marketing guru with over 25 years of experience and currently serves as Head of Marketing at HP (Hewlett-Packard).

In recent years esports has skyrocketed into popularity, now becoming a billion dollar industry and soon to surpass more viewership than the NFL, MLB and NBA. Gaming is no longer a "basement activity" but a cultural norm. Companies like HP have developed a product line called OMEN, which focuses on laptops, desktops and accessories for the intent of gaming. Meanwhile groups like FaZe Clan have their own massive social following, marketing agency, apparel line, in-house production studio, talent management business, sales team and much more. Together they are both pushing the agenda of esports, especially during a time where people are finding more relevance in online communities.

In this episode they discuss not only the business aspect of gaming, but also its cultural impact. Daryl and Nikan see a bright future for gaming, firmly believing that "everyone is a gamer."

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info: https://hypebeast.com/2020/7/faze-nikan-daryl-butler-omen-live-panel-interview-business-of-hype-jeffstaple-episode-78

https://www.omen.com/us/en.html?jumpid=sc_khigexb9mj

https://fazeclan.com/

Social:

https://www.instagram.com/fazenikan/?hl=en

https://www.instagram.com/omenbyhp/?hl=en

https://www.instagram.com/fazeclan/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Alexandra Hackett aka Mini Swoosh Jun 22, 2020

Alexandra Hackett is the founder of Studio ALCH (short for her name: Alexandra Louise Champion Hackett) and also known by many as "Mini Swoosh." In just a few short years, the brand has shown at London Fashion Week, partnered with global retailers and worked with numerous celebrities from Kendrick Lamar to Frank Ocean. The Australian-born, London based creative creates one-of-a-kind articles of clothing from deconstructed pieces of found material from Nike duffel bags to NASA space foil.

Studio ALCH is the overarching brand that gives fuel to her mission of "exploring the process of deconstruction and reconstruction to extend the lifespan of pre-existing products." Her personal brand, Mini Swoosh, dives into the more experimental side of her deconstructive projects, whilst giving homage to the brand Nike—which has heavily inspired her design career. In this episode, Alex details her early career from working in the sneaker retail space to participating in 2017's Nike Vote For You competition to creating her brand. She reminds us of the importance of sustainability and how the "best thing to do with fashion is to make nothing new at all."

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info: https://hypebeast.com/2020/6/alex-hackett-studio-alch-mini-swoosh-interview-business-of-hype-jeffstaple-episode-77

https://www.instagram.com/studioalch/

https://www.instagram.com/miniswoosh/

https://www.a-l-c-h.com/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Andy Fallshaw of Bellroy Jun 18, 2020

Around a month ago we featured our special Stay @ Home series, with former guests of the show and today we’re back for another special episode with Andy Fallshaw, Co-Founder and CEO of Australian accessories brand, Bellroy.

Founded in 2009 alongside Matthew Fallshaw, Lina Calabria and Hadrien Monloup, Bellroy was the answer after the four realized there was a gap in the luxury carrier space. A certified B Corporation, the company only uses functional and durable material all made with the intent of sustainable efforts. What started as a meticulously well-designed wallet became so successful that Bellroy now carries various travel bags and tech accessories in their line.

In this episode, Andy details how he went from designing for Rip Curl to starting nine self-funded startups in an effort to "create something that brings value to people"—one of which became Bellroy. He later discusses how his business has managed to stay afloat and reprioritize workflow during COVID-19.

Thank you so much for tuning into our special Stay @ Home Series. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

For more info:

https://bellroy.com/

http://www.instagram.com/bellroy

https://www.carryology.com/

https://www.instagram.com/carryology/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Hommyo Hidefumi of atmos Jun 15, 2020

Hommyo Hidefumi is the founder of legendary Tokyo-based sneaker boutique, atmos. The store is more than a retail space, but a cornerstone of streetwear culture that helped cultivate the early sneaker scene in Japan. Many attribute the store to having not only the best collection of sneakers to date, but also having some of the best collaborations of all time—most notably with Nike and their ever popular Air Max 1's.

With more than 30 stores globally, Hommyo opened atmos in Harajuku in 2000 after the success of his first retail store Chapter. Soon after, young kids all over the world were traveling to atmos, and it became the mecca of sneaker culture in Asia. Atmos is a reflection of Hommyo's ability to personify every sneaker that comes through his space. He is in every right an auteur, being able to create a unique narrative whether it's through the sneaker accounts at his store or the variety of collabs atmos has worked on.

Hommyo's penchant for sneaker collecting began in the early 90's while attending college in Philadelphia. Soon enough, he was driving along the East Coasting copping sneakers at a fraction of the price they were sold overseas. The rest there on after would become streetwear history. While businesses are focusing more digitally, Hommyo still emphasizes the importance of a retail space, being that "we are humans, not robots" and that all the "f***ing talking, bulls*** talking" is an absolute necessity when it comes to sneaker culture. In this episode, he breaks down the early days of atmos, what it takes to survive in this competitive market, the future of streetwear culture and more.

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info: https://hypebeast.com/2020/6/atmos-interview-founder-hommyo-hidefumi-business-of-hype-jeffstaple-episode-76

https://www.instagram.com/atmos_japan/

https://www.atmos-tokyo.com/

https://atmosny.com/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Sébastien Kopp of Veja Jun 01, 2020

Sébastien Kopp is the Co-Founder of popular French footwear brand Veja. The brand is known for its slate canvas body with a distinctive “v” logo, which has been worn by numerous figures from Meghan Markle to Eddie Redmayne, and sold in stores across the globe. Alongside François-Ghislain Morillion, the two founded Veja in 2004 with the intent of finding economic balance within their business. Kopp, a former investment banker, quit his job to work with nonprofits only to discover the dark side of globalization. This prompted Kopp and Morillion to challenge themselves with creating a product that could be made without greenwashing. What became months of searching the Amazon for agro-ecological cotton, respectable factories and raw rubber, Veja was born.

More than 15 years later today, the company operates globally with over 180 employees worldwide. Their team is still heavily involved in the process from working out of Brazil to source natural materials all the way till the end where they are distributed online or in various retailers. Kopp tells us that he has never been in a rush to accelerate his business, but rather focuses on a slow growth where he can maintain the business from managing complex human relationships to creating a business built on Fair Trade and economic balance. Keeping transparency in mind, he details issues of deforestation, ecological impact, partnering with NGOs, economic disparity and much more.

No advertisements, no sponsors, no investors and only 12 simple styles, all made with economic justice in mind, Veja stands as one of the forerunners to fashion's ever-growing sustainability movement. Despite all his merits, Kopp reminds us that "[Veja isn’t] changing the world, but just proposing a small solution to this disparity.”

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info: https://hypebeast.com/2020/6/veja-interview-founder-sebastien-kopp-business-of-hype-jeffstaple-episode-75

https://www.veja-store.com/

https://www.instagram.com/veja/

https://www.instagram.com/vejakids/

https://www.instagram.com/sebastien_kopp/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Masaya Kuroki and Gildas Loaëc of Maison Kitsuné May 25, 2020

Gildas Loaëc and Masaya Kuroki are the Co-Founders of the popular french fashion label, Maison Kitsuné. Since 2002, the pair have been reinterpreting French classics through a chic and modern take with a nod to Japanese fashion. What most may not know is that the two joined forces in affiliation with famed electronic duo, Daft Punk, where after a trip to Japan with the music group, they decided to start their music & fashion brand, Maison Kitsuné.

Under the music label, they've birthed numerous musicians such as Phoenix, Kilo Kish, Two Door Cinema Club, La Roux and more. But alongside their music ventures, the night life, the DJing and worldwide traveling, Gildas and Masaya were slowly building connections to eventually build their fashion counterpart. Now more than 15 years later, the brand is a full functioning label with retail stores worldwide, a ready-to-wear collection, unique collaborations under their belt and hundreds of employees. In addition to all this, the duo have also opened their cafe division, Cafe Kitsuné, where they showcase their love of interior design, food and coffee culture.

In this episode, the two detail the transition from the early days of working at a local thrift shop and record store to managing musicians and eventually forming their own clothing brand. Remaining as a stronghold in today's line of successful lifestyle brand, Gildas and Masaya emphasize the importance of the art of the slow grind when it comes to running a business.

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info: https://hypebeast.com/2020/5/maison-kitsune-interview-masaya-kuroki-gildas-loaec-business-of-hype-jeffstaple-episode-74

https://maisonkitsune.com/us/

https://www.instagram.com/maisonkitsune/

https://www.instagram.com/cafekitsune/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Ronny Chieng May 18, 2020

Ronny Chieng is comedian and actor. By day he's the Senior Correspondent for The Daily Show with Trevor Noah, by night he's a stand-up comedian, with sold out shows worldwide and also an actor, having recently starred in the box-office hit, Crazy Rich Asians. His list of accomplishments are impressive to say the least. Born in Malaysia, Ronny grew up in Manchester, New Hampshire and Singapore, but attended law school in Australia. It was during his time there where he got an itch for comedy and from then on began pursuing it professionally.

In this episode, Ronny breaks down his career from law student turned comedian and how he managed to defeat the odds going against him. Rather than changing his brand or style of comedy to fit the mainstream mold, Ronny chose to be unapologetically himself by using unfiltered comedy because "authenticity resonates." Despite having been on The Daily Show since 2015, Ronny has had incredible success in his solo career, coming off his recent hit Netflix special: Asian Comedians Destroys America. He details moving to NYC in pursuit of comedy, the smoke & mirrors in Hollywood, being an asian comic in the U.S. and much more.

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info: https://hypebeast.com/2020/5/ronny-chieng-interview-business-of-hype-jeffstaple-episode-73

https://www.ronnychieng.com/

https://www.instagram.com/ronnychieng/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Tim Brown of Allbirds May 11, 2020

Tim Brown is the Co-Founder and Co-CEO alongside Joey Zwillinger of footwear company, Allbirds. In just under a five years, the company has amassed over 500 employees, 17 retail locations and over a billion dollars in valuation. What most may not know is that this idea was the brainchild of Tim's for years while he was a professional soccer player.

Having played for the Newcastle Jets, the Welllington Phoenix and the 2010 World Cup, Tim began designing sneakers and visiting factories to create more than hundreds of variations for a prototype shoe all during his offseasons. What started as just a fun idea for the athlete transformed into a successful Kickstarter campaign which eventually led to joining forces with his Co-CEO Joey in creating one of the most popular shoe brands today.

In this episode, Tim breaks down his transition from professional soccer to brand building and how despite the doubt, these challenges empowered the CEO to bring his idea to fruition. He also highlights the importance transitioning Allbirds into a sustainable product using merino wool and recycled plastics to leave a carbon neutral footprint—because for Tim, a product can only be great if it is sustainable.

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info: https://hypebeast.com/2020/5/tim-brown-allbirds-interview-business-of-hype-jeffstaple-episode-72

https://www.allbirds.com/

https://www.instagram.com/allbirds/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

CJ Hendry May 04, 2020

***Important Note: We excuse the audio quality of Jeff's interludes as they were recorded during COVID-19.

CJ Hendry is an artist who's work blur the lines between art and photography. From still life and portraits to abstract ideas, CJ's drawing are hyperrealistic all through a million scribbles made from colored pencils. The Australian artist is based in New York where her work not only sells out in seconds, but she's had world-wide immersive exhibitions.

While the art world nowadays is a breeding ground for conceptual and experimental based artworks, CJ keeps grounded by using the bare bones of her fine skills and extreme level of detail to create masterpieces. Alongside these works, are the interactive exhibitions she puts together that she says do more than "just put artworks on the wall."

While the artist can easily show off her impeccable talent, it’s really her forthright and earnest approach to the art industry that's allowed her to successfully navigate this world in what she calls “the longest con game ever”. In this episode she breaks down her career, why money doesn't mean much to her and why she isn't intimidated by the art world.

Thank you so much for tuning into the Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

For more info: https://hypebeast.com/2020/5/cj-hendry-interview-business-of-hype-jeffstaple-episode-71

CJ Hendry

https://www.instagram.com/cj_hendry/?hl=en

https://cjhendry.live/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Daniel Arsham Apr 27, 2020

Daniel Arsham is a prolific artist who blurs the lines between art, architecture and fashion. From creating eroded casts of contemporary objects to designing dystopian future spaces under his architecture firm, Snarkitecture, Arsham is renowned for his relentless experimentation of shape and form across diverse genres of work.

His artistic worldview is what separates him from his fellow contemporaries, ushering an indefinable world filled with Future Relics that blend the past, present and future. Straddling this concept of complex futurism is what has transformed Daniel Arsham into one of today’s most influential, interdisciplinary artists.

In recent years, he's collaborated with KITH, Dior, Porsche, COS, Pokémon and many more brands, further pushing his work into a complex and multi-dimensional space where his art has reached audiences worldwide. In this episode, we dive into the mind of this complex artist and discover Arsham's central theme recurring through his artwork—the ethos of being able to float in time.

He also discusses his three entities: Snarkitecture, Editions and his art production studio and how more than just being an artist, Arsham is a full on business man, operating many hats.

Thank you so much for tuning into the season 8 premiere of Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows. This episode was recorded prior to COVID-19 with the interludes recorded during. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time.

***Important Note: We excuse the audio quality of Jeff's interludes as they were recorded during COVID-19.

For more info: https://hypebeast.com/2020/4/daniel-arsham-interview-business-of-hype-jeffstaple-episode-70

Daniel Arsham:

https://www.instagram.com/danielarsham/?hl=en

https://www.danielarsham.com/

https://www.danielarsham.com/shop

snarkitecture.com

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Sean Wotherspoon Apr 24, 2020

Today's "Stay @ Home" series is with Round Two Co-Founder and vintage aficionado, Sean Wotherspoon (previously S4, E7 & E8). Calling in from Los Angeles, he updates us on the many projects he's been working on from opening his first web shop and delaying numerous collaborations to dealing with his new restaurant partnership and more. He also tells us about the importance of making conscious decisions.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Sean Wotherspoon:

https://anchor.fm/businessofhype/episodes/Sean-Wotherspoon---Part-1-e3hbeb

https://anchor.fm/businessofhype/episodes/Sean-Wotherspoon---Part-2-e3jbl2/a-a1l7n0n

https://www.instagram.com/sean_wotherspoon/

https://www.instagram.com/roundtwohollywood/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Errolson Hugh Apr 24, 2020

Today's "Stay @ Home" series is with Errolson Hugh, Founder of Acronym (previously S3, E3). Calling in from London, he updates us on how the climate has changed in Europe. Despite the current crisis, Errolson tells us that Acronym "operates outside the existing system" and how their atypical business has managed to stay afloat.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Errolson Hugh:

https://anchor.fm/businessofhype/episodes/Errolson-Hugh-e2jse0/a-a1l7n0n

https://acrnm.com/

https://www.instagram.com/erlsn.acr/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With James Jean Apr 23, 2020

Today's "Stay @ Home" series is with artist James Jean (previously S1, E8). Offering us a unique perspective inside the art world, he updates us on what has changed and why for him, time is moving by very fast during social distancing.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

James Jean:

http://www.jamesjean.com/

https://www.instagram.com/jamesjeanart/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With James Whitner Apr 23, 2020

Today's "Stay @ Home" series is with James Whitner of The Whitaker Group (previously S3, E7). The retail mogul tells us how he's been prepped for the pandemic months ahead and how he's working on a strategy to maintain his business. With lots of of projects in store, he updates us on their status and details how his former past self has prepared him well during this time. Now more than ever, he admits he's been "on fire" and "super inspired."

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

James Whitner:

https://anchor.fm/businessofhype/episodes/James-Whitner-e2pb0h/a-a1l7n0n

https://www.instagram.com/james.whitner/

https://www.socialstatuspgh.com/

https://www.a-ma-maniere.com/

https://www.apbstore.com/

https://www.letusprosper.com/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Joe Freshgoods Apr 22, 2020

Today's "Stay @ Home" series is with pop-up and T-shirt connoisseur, Joe Freshgoods (previously S6, E10). Having come off a recent NBA All-Star collaboration, he tells us why he feels blessed and what he's learned from this time. With many future collaborations on a pause, he tells us that he's using this time to go back to his roots and focus on "the old joe."

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Joe Freshgoods:

https://anchor.fm/businessofhype/episodes/Joe-Freshgoods-e84vk0/a-a1l7n0n

https://joefreshgoods.com/

https://www.instagram.com/joefreshgoods/?hl=en

https://www.instagram.com/fattigerworks/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Asa Akira Apr 22, 2020

Warning: This show contains explicit language and subject matter.

Today's "Stay @ Home" series is with prolific porn star and entrepreneur Asa Akira (previously S3, E2). She updates us on the hard truths she's learned through this time, how the porn industry has changed, what she's learned from motherhood and much more.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Asa Akira:

https://anchor.fm/businessofhype/episodes/Asa-Akira-e2imf1/a-a1l7n0n

https://www.instagram.com/asahole/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Jaysse Lopez Apr 22, 2020

Today's "Stay @ Home" series is with Jaysse Lopez of Urban Necessities (previously S4, E9). Calling in from Las Vegas, he updates us on the drastic changes he's seen on the Strip to having to delay his future collabs and much more.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Jaysse Lopez:

https://anchor.fm/businessofhype/episodes/Jaysse-Lopez-of-Urban-Necessities-e3l223/a-a1l7n0n

https://www.instagram.com/twojskicks/?hl=en

https://www.instagram.com/urban_necessities/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Luke Tadashi of Bristol Studio Apr 21, 2020

Today's "Stay @ Home" series is with Luke Tadashi of Bristol Studio (previously S5, E6). Coming off some recent highlights such as Lebron James sporting the basketball lifestyle brand and partnering with a wholesale brand for a new collection, Luke updates us on how the brand has adhered to the current climate of the world.

Despite the chaos, he tells us why this time has made reevaluate the idea of productivity and the importance of bettering oneself.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Bristol Studio:

https://anchor.fm/businessofhype/episodes/Luke-Tadashi-of-Bristol-Studio-e4d6ej/a-a1l7n0n

https://www.instagram.com/bristolstudio/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Mike Cherman Apr 21, 2020

Today's "Stay @ Home" series is with Mike Cherman, Founder of ICNY and Chinatown Market (previously S1, E5). He updates us on the current learning curves the pandemic has taught him from having to push back potential collaborations to changing how his team communicates and more.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Mike Cherman:

https://anchor.fm/businessofhype/episodes/Mike-Cherman--ICNY--Chinatown-Market-e294rd/a-a1l7n0n

https://thechinatownmarket.com/

https://www.instagram.com/mikecherman/?hl=en

https://www.instagram.com/chinatownmarket/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Aaron Levant Apr 20, 2020

Today's "Stay @ Home" series is with entrepreneur Aaron Levant (previously S1, E3). He is the Founder of Agenda, Seventh Letter, ComplexCon and NTWRK. Aaron updates us on what changes have happened since his episode aired back during Season 1. As an entrepreneur responsible for many other businesses, he discusses the sacrifices that have been made during this time and why he remains hopeful that drastic innovation will be a potential outcome through this all.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Aaron Levant:

https://anchor.fm/businessofhype/episodes/Aaron-Levant--Agenda--ComplexCon-e294rg/a-a1l7n0n

https://thentwrk.com/

https://www.instagram.com/NTWRK/?hl=en

https://www.instagram.com/aaronlevant/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Dre Hayes Apr 20, 2020

Today's "Stay @ Home" series is with Dre Hayes, Co-Founder of The Foundation (previously, S7 E8). The Foundation is a full service agency that owns, licenses and distributes various fashion, home goods, lifestyle and tech accessory brands. Repping brands such as Billionaire Boys Club, Kappa, Marshall Headphones, Polaroid and more.

In this episode he details the complexities of managing multiple brands and how the pandemic has changed his business and the importance of taking care of all his employees.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Dre Hayes:

https://anchor.fm/businessofhype/episodes/Dre-Hayes-of-The-Foundation-eaujov/a-a1l7n0n

http://thefndtn.com/

https://www.instagram.com/dre_hayes/?hl=en

https://www.instagram.com/the_fndtn/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Miguel McKelvey Apr 20, 2020

Today's "Stay @ Home" series is with Miguel McKelvey (previously S6, E8) Co-Founder and Chief Culture Officer of WeWork. Calling in from London, he updates on his current work situation from the UK and what changes and values WeWork as a company is going through during this time. He stresses how the pandemic has seen an increase for the desire and understated importance of human connection.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Miguel McKelvey:

https://anchor.fm/businessofhype/episodes/Miguel-McKelvey-of-WeWork-e4h6ev/a-a1l7n0n

https://www.instagram.com/wework/

https://www.instagram.com/miguelmckelvey/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With John C Jay Apr 19, 2020

Today's "Stay @ Home" series is with John C Jay, (previously S5 E1 & E2) former Executive Creative Director at Wieden+Kennedy and current President of Global Creative at Fast Retailing and Uniqlo. Calling in from Portland, Oregon, he updates us on how his work environment has changed, what big changes that a major company like Uniqlo is doing to support the current crisis and maintain its business and the importance of having this time to reset.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Revisit John C Jay's past episodes:

Part 1: https://anchor.fm/businessofhype/episodes/John-C-Jay---Part-1-e427a2/a-a1l7n0n

Part 2: https://anchor.fm/businessofhype/episodes/John-C-Jay---Part-2-e44qeo/a-a1l7n0n

https://www.instagram.com/john_c_jay/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Roy Choi and Nick Morgenstern Apr 17, 2020

Today's "Stay @ Home" series offers a deeper look into the food industry. Roy Choi (previously S4, E2) is a restaurateur and chef, known for his various restaurants, but in particular his famed Kogi Truck that disrupted the former fine-dining-based food industry. Nick Morgenstern (previously S7, E9) is an experienced chef who is also the Founder of one of NY's most iconic dessert shop, Morgenstern's Finest Ice Cream.

First on call with Roy, he gives us an honest look inside how his business has been affected, from closing restaurants to using Kogi Truck in as a means to provide food and support neighborhoods that have been hit with the current pandemic. Jeff then calls Nick, who gives us a detailed look inside the food industry in NYC and how despite the chaos, he remains hopeful.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Roy Choi: https://anchor.fm/businessofhype/episodes/Roy-Choi-e37hdo/a-a1l7n0n

https://www.instagram.com/chefroychoi/

https://kogibbq.com/

Nick Morgenstern: https://anchor.fm/businessofhype/episodes/Nick-Morgenstern-of-Morgensterns-Finest-Ice-Cream-eb3vhs/a-a1l7n0n

https://www.morgensternsnyc.com/

https://www.instagram.com/nicholasmorgenstern/?hl=en

https://www.instagram.com/morgensternsnyc/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home with Christina Paik and Liz Beecroft Apr 16, 2020

On today's "Stay @ Home" series we have artist Christina Paik (previously S6, E7) and psychotherapist Liz Beecroft (previously S6, E6). Both calling in from NYC, they update us on how their daily lives have changed being in the epicenter.

Christina briefs us on restarting her past time passion of ice-skating prior to the pandemic and what methods she's been using to stay motivated. As a therapist, Liz updates us having to adjust to Telehealth appointments and the need to find empathy during this time.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Christina Paik:

https://christinapaik.com/

https://www.instagram.com/christinapaik/?hl=en

Liz Beecroft:

https://www.lizbcroft.com/

https://www.instagram.com/lizbcroft/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Jessica Washick and Melody Ehsani Apr 15, 2020

Today's "Stay @ Home" guests are two creatives currently killing it in the streetwear landscape. Jessica Washick (previously S7, E7) is a nail artist and Nike's Senior Color Designer and Melody Ehsani (previously S1, E6) is a designer of her own popular namesake label. They both have had an impenetrable footprint, having designed some of your favorite Nike collaborations and color ways.

Calling from Portland, Oregon, Jessica stresses the importance of maintaining your mental health and advises us on ways to cope (such as meditation). After, jeff calls Melody who updates us on her situation from having to delay her future Jordan Brand projects to the importance of self-reflection during this time.

Help support those in need of PPE (personal protective equipment) in hospitals here: https://www.gofundme.com/f/zvks9-protect-those-who-protect-us

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Jessica Washick:

https://www.instagram.com/jessicawashick/?hl=en

https://hypebeast.com/2020/2/jessica-washick-interview-business-of-hype-episode-66

Melody Ehsani:

https://www.instagram.com/melodyehsani/?hl=en

https://hypebeast.com/2018/3/the-business-of-hype-with-jeffstaple-episode-6-melody-ehsani

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Ben Baller Apr 14, 2020

Today's Stay @ Home guest needs no introduction. Ben Baller (previously S2, E5) is a celebrity jeweler and frequenter on the Business of HYPE. On today's episode, he updates us on how he's been coping during COVID-19. Calling in from California, the entrepreneur spares no detail. He's been prepped for the world-wide pandemic since the beginning of the year as stated in his popular podcast Behind the Baller Podcast with Ben Baller and gives us insider knowledge on his end.

He details what celebrity projects he was working before the pandemic hit, how he's maintaining his business, his own life lessons, words of advice and so much more.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Ben Baller's IG: https://www.instagram.com/benballer/?hl=en

Ben Baller's Podcast IG: https://www.instagram.com/benballerpod/

Ben Baller's Podcast: https://podcasts.apple.com/us/podcast/behind-the-baller-podcast-with-ben-baller/id1475680946?mt=2&app=podcasts&ign-itsct=pod_baller_behindtheballer&ign-itscg=80085

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Stay @ Home With Jerry Lorenzo & Nicole McLaughlin Apr 13, 2020

You guys asked, and we answered. As COVID-19 is gripping the world right now, Jeff interviewed former guests of the show to see how they are staying home and staying afloat through the pandemic. During the next couple weeks, we'll be dropping new episodes starting with today's guests Jerry Lorenzo and Nicole McLaughlin.

Jerry Lorenzo is the Founder of Fear of God (previously on S4, E1) and Nicole McLaughlin (previously on S5, E3) is a conceptual designer. Jeff phones in with first with Jerry and then with Nicole to discuss how the two world-class creative have been remaining productive, how their businesses have changed, what hard truths they've learned and much more.

Thank you so much for tuning into our special Stay @ Home Series. We hope you guys stay safe, wash your hands, practice social distancing and find ways to still stay inspired during this time. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other show.

Jerry Lorenzo:

https://anchor.fm/businessofhype/episodes/Jerry-Lorenzo-e35sgp/a-a1l7n0n

https://hypebeast.com/2019/2/jerry-lorenzo-fear-of-god-nike-interview-business-of-hype-with-jeffstaple-episode-31

Nicole McLaughlin:

https://anchor.fm/businessofhype/episodes/Nicole-McLaughlin-e470bb/a-a1l7n0n

https://hypebeast.com/2019/6/nicole-mclaughlin-reebok-instagram-interview-business-of-hype-jeffstaple-episode-43

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Joshua Vides Mar 08, 2020

On the season 7 finale, we sit down with artist, Joshua Vides. Today he is a well-known figure who's monochromatic stencil work can be seen on sneakers, purses, installations, chapels and more. The California native originally started in streetwear where he worked at The Hundreds doing everything from driving the van to West Coast sales representative. While there, he began his own brand CLSC. The brand gained quite the momentum, gaining over couple million in sales, selling at Zumiez and having various investors. Despite the momentum, Josh eventually left in April 2017 in pursuit of other endeavors and over time found himself experimenting with artwork on social media.

Years later it would come into fruition as Joshua Vides, the former streetwear owner to, Joshua Vides, the well-known artist. His artwork blurs the line of dimension and challenges viewers to view everyday objects differently. He's collaborated with the MLB, the NBA, T-Mobile, Converse, Fendi, Herschel and more. Despite his rampant success, Josh remains humble, having worked in numerous jobs prior and knowing the ephemeral nature of the industry. Breaking down his career he also discusses his future endeavors from galleries and collabs to opening his coffee store, Matte Black Coffee.

Thank you so much for tuning into the season 7 finale of Business of HYPE. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows The Anthropology, The HYPE Report and HYPETALKS.

For more info: https://hypebeast.com/2020/3/joshua-vides-interview-business-of-hype-jeffstaple-episode-69-clsc-stencil-art

Joshua Vides' Website: https://reality-to-idea.com/

Joshua Vides IG: https://www.instagram.com/joshuavides/ & https://www.instagram.com/realitytoidea/

Matte Black Coffee: https://www.instagram.com/matteblackcoffee/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Nick Morgenstern of Morgenstern's Finest Ice Cream Mar 01, 2020

Nick Morgenstern is the founder of Morgenstern's Finest Ice Cream, one of New York's most popular ice cream parlors. Founded in 2014, Morgenstern's boasts of the most unique array of 88 home-made flavors from pistachio strawberry pesto and mango chili to french fry and tahini. The parlor also specializes in ice cream sandwiches, cakes, pies and sundaes that also serve at the bar during special hours.

Prior to his ice cream days, Nick was a restaurateur and a chef for various Michelin star restaurants. He has an extensive resume of working in the realm of fine-dining, having gained culinary experience all throughout Europe. He's worked at famed restaurants such as Daniel and Gramercy Tavern and also worked with esteemed chef Paul Liebrandt. When it comes to work ethic, Nick is well aware of the rigorous dedication the culinary world requires.

In this episode, he breaks down his impressive career and tells us how he opened his two locations within Manhattan. Today Morgenstern's is the go-to ice cream place for locals and visitors across America. Nick reminds us that aside from his success it's not about making money, but more so about making the best ice cream in America.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows The Anthropology, The HYPE Report and HYPETALKS.

For more info: https://hypebeast.com/2020/3/nick-morgenstern-interview-business-of-hype-jeffstaple-episode-68-morgensterns-ice-cream

Morgenstern's Website: https://www.morgensternsnyc.com/

Morgenstern's Instagram: https://www.instagram.com/morgensternsnyc/?hl=en

Nick Morgenstern's Instagram: https://www.instagram.com/nicholasmorgenstern/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Dre Hayes of The Foundation Feb 23, 2020

Dre Hayes is the Co-Founder of The Foundation, a full service agency that owns, licenses and distributes various fashion brands, home goods, lifestyle and tech accessory brands. Founded in 2007 alongside Co-Founders, Antwain Freeman, Ari Langsdorf and Daniel Yadgard, The Foundation has repped brands from Creative Recreation and Super Sunglasses to current brands like Billionaire Boys Club, Kappa, Marshall Headphones, Polaroid and more.

The Virginia Beach native breaks down his successful career from being the youngest sales representative at RP55 Group to eventually starting his own company based in New York and Los Angeles. Having gained experience from working with predominantly older, white sales men, Dre that this experience taught him the craftsmanship of sales which would become his base for everything else in his career.

In this episode, he discusses why the keys to running a successful company, why doesn't like being the coolest guy in the room, the current state of e-commerce and so much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows The Anthropology, The HYPE Report and HYPETALKS.

For more info:

Dre Hayes Instagram: https://www.instagram.com/dre_hayes/?hl=en

The Foundation Website: http://thefndtn.com/

The Foundation Instagram: https://www.instagram.com/the_fndtn/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Jessica Washick of Nike Feb 16, 2020

Jessica Washick is a Senior Color Designer at Nike focusing on primarily on Air Force 1's for Men's Footwear. When she's not creating your favorite Nike AF1's (think interchangeable swooshes or double stacked eyestays) by day, she's a professional nail artist by night. Her instagram page gives us a glimpse into her thought process where jelly nails coincide with the AF1's jelly swoosh or her iridescent manicure cross over with the iridescent details on a sneaker. Both careers require meticulous attention to detail, and for Jessica, they draw inspiration from each other.

The Parsons graduate boasts of an impressive resume where she's utilized her fashion design degree at Fossil, Rocawear, Marc Jacobs, Coach and more. During her seven year career at Coach, she began using nail art as a form of therapy from a bad break up and thus began her successful side hustle. Her website, U Don't Need a Man, U Need a Manicure was a hit success and she began taking freelance projects alongside her day job. Through a number of trial and error in her career, she breaks down how she landed her coveted role at Nike and balances her two careers today.

Beyond her work, she stresses the importance of self-reflection and being able to "ask ourselves the hard questions", the value of finding a job that nourishes creativity and the often necessity to start over and take risks.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

For more info: https://hypebeast.com/2020/2/jessica-washick-interview-business-of-hype-episode-66

Jessica Washick's Website: https://uneedamanicure.tumblr.com/

Jessica Washick's Instagram: https://www.instagram.com/jessicawashick/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Mister Cartoon Feb 09, 2020

Mister Cartoon is a tattooist, graffiti artist, muralist, painter, designer, animator and most importantly a legendary artist from Los Angeles whose work stretches over four decades. His work can be seen on the arms of famous rappers, at local basketball games, on the soles of one's feet and more. Born Mark Machado, the Los Angeles native grew up in his father’s print shop where he was exposed to car culture, soul music and graffiti.

His work has had an impenetrable mark through multiple generations, defining the rich Chicano and lowrider culture of Los Angeles. He's been a professional since high school, claiming success prior the existence of the internet, cellphone and social media. For Mister Cartoon, gigs relied on the word of mouth and the close-knit community of Los Angeles that he grew up in.

While street art and streetwear were popular in the East Coast, artists like Mister Cartoon help place the West Coast on everyone's radar. His tattooing immortalized the popularity of fine-line tattoo and his murals made the Old English font emblematic of Los Angeles. He's had numerous sneaker and clothing collaborations, being one of the forerunners of artists chosen for a Nike collab. In this episode, he breaks down his expansive career, shares immeasurable words of advice and discusses his future plans within animation.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

For more info: https://hypebeast.com/2020/2/mister-cartoon-interview-business-of-hype-jeffstaple-episode-65-tattoo-graffiti-sneakers-artist

Mister Cartoon Instagram: https://www.instagram.com/misterctoons/

Mister Cartoon's website: http://www.mistercartoon.com/

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Aurora James of Brother Vellies Feb 02, 2020

The New York based designer, by way of Toronto, created her cult label Brother Vellies in 2013 after discovering her love for Veldskoen (known as vellies or “desert boots”) during a trip to Africa. Worn by numerous celebrities from Beyonce and Solange to Zendaya, Brother Vellies garnered a cult following, having won the CFDA Fashion Fund in 2015.

Rather than a one-to-one model, Aurora created Brother Vellies in hopes to give jobs to local artisans in Africa by collaborating with their workshops to commission shoes and sell them back in the U.S. She emphasizes that America’s constant need for “fixing” overseas countries have caused a depletion of jobs in Africa—large donations being one of them.

Brother Vellies has managed to create roughly 2,000 jobs overseas whilst maintaining an ethos of sustainable practices—utilizing vegetable tanned leathers, recycled tires and locally sourced materials from farmers worldwide. Six years into the business, Aurora still feels the brand has much more to go, despite their rampant success. Tune in as she later discusses the importance of making sacrifices as an entrepreneur, the common misconception of fashion and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

For more info:

Brother Vellies Website: https://brothervellies.com/

Brother Vellies Instagram: https://www.instagram.com/brothervellies/?hl=en

Aurora James Instagram: https://www.instagram.com/aurorajames/?hl=en

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Salehe Bembury of Versace Jan 26, 2020

Salehe Bembury is Versace's Senior Designer of Men' Footwear and Sneakers. You might recognize one of his famous designs before even realizing he was behind it. From Yeezy's military boot and Cole Haan's LunarGrand shoe to Versace's Chain Reaction sneaker, Salehe boasts of an impressive resume. The Tribeca, New York native grew up surrounded by the arts with a passion for footwear because sneakers allowed a "sense of discovery."

In this episode the modern day Renaissance man breaks down his vast career path from working at Payless and Fortune Footwear to Damon Dash's DD172, Cole Haan and Yeezy. He breaks it all down from graduating from Syracuse University and landing his first job to working with Kanye West and Donatella Versace. Under nearly a decade, Salehe has been able to cross paths and traverse different spaces within the fashion industry. He details how he's accustomed to constantly breaking stereotypes, why he enjoys being an "informative tool" and why it's important to "lead by example."

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

For more info: https://hypebeast.com/2020/1/salehe-bembury-versace-interview-business-of-hype-jeffstaple-episode-63

Salehe Bembury's Instagram: https://www.instagram.com/salehebembury/?hl=en

Salehe's website: https://www.salehebembury.com/

Versace's Instagram: https://www.instagram.com/versace/?hl=en

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Drieke Leenknegt Jan 19, 2020

Drieke Leenknegt is a Global Brand Innovator and Marketing Executive who worked at Nike for twenty years. Her work has been crucial in Nike's early development of Nike Sportswear, Nike Energy Marketing and Nike collaborations to name a few. The Belgium native describes her path to Nike as more "non-linear" in that her career had a more sporadic trajectory, having worked in radio and advertising before landing a role in their communications department.

She would eventually work in various EMEA offices before relocating to their Portland office where she most recently was the Global Vice President of Influencer Marketing and Collaborations. Her imprint can be seen in notable collaborations such as Virgil x Nike's "The Ten", sacai x Nike's LDWaffle and Tom Sachs x NikeCraft Mars Yard and many more. Previously her roles have included Senior Brand Director of Nike Sportswear, Global Energy Director, Global Design Director Global Communications Director and Edge Marketing Leader.

In this episode, Drieke tells us how Nike has stood the test of time, becoming sneaker culture's dominating force. Having worked with Mark Parker, Fraser Cooke and Sandy Bodecker, she shares with us immeasurable words of advice from the "Five Fundamentals Behind a Great Collaboration" to the importance of cross-pollination and story-telling. Later on she discusses that despite sneaker culture's current popularity, there's much more opportunity to be made. She emphasizes that "this is just the beginning".

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

For more info: https://hypebeast.com/2020/1/drieke-leenknegt-nike-interview-business-of-hype-jeffstaple-episode-62

Drieke's Instagram: https://www.instagram.com/drieke3ke/

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Kerby Jean-Raymond of Pyer Moss Jan 12, 2020

Kerby Jean-Raymond is the Founder of Pyer Moss and Artistic Director of Reebok Studies. Merging luxe and streetwear, Pyer Moss is the mens-and womenswear label changing the fashion industry by storm. Since 2013, Pyer Moss has had an impenetrable force gaining favor from notable celebrities, winning the CFDA Fashion Fund Prize, being named Forbes 30 under 30 and Times Next 100 List and much more. Despite his wild success, Kerby admits that his journey was riddled with failed investor relationships, battles of negotiating power, difficulties finding proper factories and more. Through it all what remained constant was his fervent passion for good design and a natural eye.

In recent years, Pyer Moss has caught widespread attention in its politically active runway shows and seasonal campaigns portraying overlooked minority groups in America. In this episode the designer stresses that the "fashion formula" never worked for him, but harnessing the energy of “politics, societal conventions and music”—all things that made his life, was what found him to feel personal freedom. In this episode, he tells it all from his early days as a kid all the way to showing his Pyer Moss Collection III at the King's Theatre in his hometown of Flatbush, Brooklyn.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

For more info: https://hypebeast.com/2020/1/kerby-jean-raymond-pyer-moss-interview-business-of-hype-jeffstaple-episode-61

Kerby Jean-Raymond's Instagram: https://www.instagram.com/kerbito/?hl=en

Pyer Moss Website: https://pyermoss.com/

Pyer Moss Instagram https://www.instagram.com/pyermoss/?hl=en

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Edson Sabajo & Guillaume “Gee” Schmidt of Patta Jan 05, 2020

For our Season 7 opener, Jeff sits down with Edson Sabajo and Guillaume "Gee" Schmidt, Co-Founders of Dutch streetwear brand Patta. For the past 15 years, they've built a cult following where they've pioneered the movement of streetwear becoming architects for other upcoming brands to make way. Started in 2005, the two met working at popular vinyl store, Fat Beats, where they bonded over their love of hip-hop. The two eventually turned their hobby into a business and began traveling to cities worldwide to collect sneakers unavailable in Europe. Years into this business model, they eventually acquired accounts and have worked on popular collaborations with Asics, Nike, Mephisto and much more. Today they have a popular clothing brand, brick & mortar store, running team, foundation and music component.

In this episode they discuss it all from days at Fat Beats to collaborating with Nike and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

For more info: https://hypebeast.com/2020/1/patta-interview-business-of-hype-jeffstaple-episode-60

Patta website: https://www.patta.nl/

Patta Instagram: https://www.instagram.com/patta_nl/?hl=en

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Special Ep: Behind the Baller Podcast with Ben Baller Dec 22, 2019

As Business of HYPE preps for season 7 in the coming new year, we wanted to bring your attention to another podcast, Behind the Baller Podcast with Ben Baller: http://behindtheballerpod.com/. Previously, jeff interviewed the famed jeweler on an episode of Business of HYPE: https://hypebeast.com/2018/8/ben-baller-jeweler-life-story-interview-jeff-staple-busines-of-hype-episode-15 where he thoroughly discussed his tumultuous journey from music management all the way to becoming the go-to jeweler. In this episode, the tables turn and Ben interviews jeff as a guest on his own show.

Recorded at the Parker New York, the two talk asian representation, anecdotal stories about Mike Tyson, the inspiration behind naming Reed Space, their respective paths to a million dollars, the current state of sneaker culture, and so much more. As the host states, this is a show by "Ben Baller, not Ben Humble," so in this podcast you'll get to know a deeper side to the polyglot entrepreneur. Whether it's guests like jeffstaple and The Shoe Surgeon or Jordyn Woods and George Lopez, Ben leaves no room for a topic to be left behind.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. You can subscribe to our channel on Apple, Spotify or wherever else you get your podcasts. Feel free to hit Jeff on Twitter, @jeffstaple, or via email at questions@businessofhype.com, and he may answer your question on a future episode. Make sure to also check out Behind the Baller Podcast with Ben Baller, available wherever you get your podcasts.

http://behindtheballerpod.com/

Behind the Baller Podcast on Spotify: https://open.spotify.com/show/6aNdkbamyMBZH0WbzhO0Kg

Behind the Baller Podcast on Apple: https://podcasts.apple.com/us/podcast/behind-the-baller-podcast-with-ben-baller/id1475680946?ign-mpt=uo%3D2

Ben Baller on Business of HYPE on anchor : https://anchor.fm/businessofhype/episodes/Ben-Baller-e294q9/a-a5en7q

Ben Baller on Business ofHYPE on Spotify: https://open.spotify.com/episode/2bIK4zcMQl7l2tKCuRM8F9?si=AxqiLHE2QLi_3jedlEvFuA

Ben Baller on Business ofHYPE on Apple: https://podcasts.apple.com/us/podcast/ben-baller/id1242776507?i=1000417242595

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

The Making of Business of HYPE Dec 08, 2019

On the heels of its seventh season, the team behind Business of HYPE wanted to take advantage of this seasonal break to offer some insight into how each episode is produced. What most may not know is that our team consists of members situated all over the States, each having their own respective jobs. So what may seem like a casual conversation between two creatives in front of a microphone, takes much more detailed work behind-the-scenes.

Our traveling host, jeffstaple, also runs his own business Staple Design & Staple Pigeon, while director Daniel Navetta runs creative agency Bryght Young Things. We also have a contributing sound engineer, David Rogers-Berry, editing all the way from Maine, while interludes are brought to you by associate producer and freelance content creator Sidney Pacampara as well as associate radio producer for HYPEBEAST, Christina Hong. From scheduling and interviewing, to sound engineering and distributing, we hope to provide an invaluable experience in each episode. So, if you've ever been curious how a podcast gets made or how to conduct an engaging and informative interview, tune in above and listen to our "Making of Business of HYPE" episode.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. You can subscribe to our channel on Apple, Spotify or wherever else you get your podcasts. Feel free to hit Jeff on Twitter, @jeffstaple, or via email at questions@businessofhype.com, and he may answer your question on a future episode.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows The HYPE Report: https://anchor.fm/thehypereport, MIC/LINE: https://anchor.fm/miclineshow , The Anthropology: https://anchor.fm/anthropology. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

ICYMI: Melody Ehsani Tells Us How She Broke Into Streetwear’s Infamous Boys’ Club Nov 24, 2019

While Business of HYPE currently takes a seasonal break, revisit our episode with Melody Ehsani from season 1 (ICYMI: in case you missed it). The designer, known for her namesake label, is known for her infectious designs ranging from jewelry, clothing, accessories and frequented sneaker collaborations. Since this interview was recorded (nearly a year and half ago), much has happened to Melody. She's opened a second store in New York, launched a collaboration with Serena Williams and Lauryn Hill, been in various magazines, has continued her ME. Speaker Series, got married and most recently collaborated with Nike's Jordan Brand to create her version of the iconic Air Jordan 1.

Despite her wild success, Melody may just only be getting started. The designer is challenging norms in streetwear whilst also paving the way for women to have a place in a frequently male-dominated industry. So revisit our episode with the culture-shifting leader as she takes into her early beginnings from living in China for five months to eventually launching her own label and collaborating with Reebok.

For more information: https://hypebeast.com/2018/3/the-business-of-hype-with-jeffstaple-episode-6-melody-ehsani

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows The HYPE Report: https://anchor.fm/thehypereport, MIC/LINE: https://anchor.fm/miclineshow , The Anthropology: https://anchor.fm/anthropology. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

adidas MakerLab Event Live at Brooklyn Creator Farm Nov 10, 2019

With season 6 under wraps, we bring you a special bonus episode as we prep for season 7. In this episode, jeffstaple sat down with three innovative footwear designers around the globe—Helen Kirkum, Shun Hirose of RECOUTURE and Alex Nash—and is later joined by adidas’ MakerLab Creative Director, Jose Cabaco, Senior Director of Digital Strategy, Tareq Nazlawy and adidas Statement Creative Director, Yohan Ham.

Part of the brand's new initiative called MakerLab, the three designers were invited to reimagine the iconic Campus 80s. Over the course of months, they were allowed to bring their design into fruition by working out of the adidas HQ in Herzogenaurach, Germany and later at the brand’s factory in Vietnam, where they oversaw all production and packaging. The final product was launched on a StockX IPO with only 333 limited-edition pairs available for purchase.

For more information: https://stockx.com/ipo/adidas-mkrlab-campus-80s-ipo & https://news.adidas.com/originals/adidas-makerlab-propels-emerging-designers-to-bring-limited-edition-campus-80s-into-the-global-marke/s/80df26a9-6bd8-43ec-9b37-149e13a26c84

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Joe Freshgoods Oct 27, 2019

Joe "Freshgoods" Robinson is a designer from Chicago whose quirky collaborations and pun-intended designs have garnered him a cult following. His brick & mortar store, Fat Tiger:http://www.fattigerworkshop.com/, is a creative space that hosts pop-ups, workshops and sells an amalgamation of clothes made by various designers. In the past few years Joe has traveled the world showcasing pop-ups for his brand Joe Freshgoods:https://joefreshgoods.com and Don't Be Mad:https://www.dont-be-mad.com/ and even collaborating with designers like Snapple and McDonald's. In the season 6 finale, the designer tells us why he feels like Forrest Gump—touching the city through T-shirts, how he became the "Hood CNN", the importance of a slow grind and why he wants to bring Chicago to the world.

For more information: hypebeast.com/2019/10/joe-freshgoods-interview-business-of-hype-jeffstaple-episode-59

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Rob Cristofaro and Treis Hill of Alife Oct 21, 2019

Rob Cristofaro is the Co-Founder of Alife and Treis Hill is the Partner and General Manager of Alife. An all-in-one footwear, art, streetwear store also serving as a creative agency, the brand has been a forerunner in the streetwear industry, laying the foundation for the DNA of "hype" before "hype" was a thing. Twenty years ago, Alife was founded by Arnaud Delecolle, Tony Arcabascio, Tammy Brainard and Rob Cristofaro, the group met working together at Sportswear International, what was then an influential B2B magazine. In 2001, they opened their sneaker store, Alife Rivington Club and in 2005, Treis Hill joined the team.

In this episode, the duo reflect on the early beginnings of the brand, how Alife became a testing ground and early scene-maker of streetwear drops and hype, complicated business deals, future plans and more. For more information: https://hypebeast.com/2019/10/alife-rob-cristafaro-treis-hill-interview-business-of-hype-jeffstaple-episode-58

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Miguel McKelvey of WeWork Oct 13, 2019

Earlier in the year, jeff sat down with the Co-Founder and Chief Culture Officer of WeWork, Miguel McKelvey. What started as a single office in New York to now being located in 100 cities globally, the former architect details how he built his massive company. Despite current shortcomings, he stresses that WeWork was founded upon the “fundamental human need for connection” and shares its foundational beliefs on creativity, collaboration and connection.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

Editor’s Note: This episode of the Business of HYPE was recorded earlier this season, prior to the developing news on the company. The information shared within the episode has been unedited since its recording and is being released as is.

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Christina Paik Oct 06, 2019

Christina Paik is a photographer who's worked with a major labels from Stüssy and Kith to Off-White and Comme des Garçons and plenty more. While she's made a name for herself in fashion, Christina is also a fine art photographer, consultant, stylist and influencer. Her body of work constantly pushes the boundaries of where photography can go and challenges viewers to observe through a different perspective. In this episode she reflects on her long-standing career, her complex relationship with social media, being an Asian American woman in the boys club of streetwear and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Liz Beecroft Sep 29, 2019

Liz Beecroft is a psychotherapist and licensed master social worker currently focusing in foster care who was recently chosen for Nike’s “NYC By You” sneaker design contest. With a stylish Instagram that integrates fashion, footwear and mental health awareness, she's trying to break stigmas and create transparent dialogue for today's youth. In this episode she discusses balancing social work with her streetwear interests, breaking social stigmas about feelings and the process behind her "In My Feels" Nike Air Max 270 React.

If you need help with emotions that you’re dealing with or need people to talk to, Liz recommends this: Find My Well Being, mental health journals, or the American Foundation for Suicide Prevention.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Mike Cherman, Jeanne Grey and Scott Patt Sep 22, 2019

Mike Cherman is a designer and founder of Chinatown Market. Jeanne Grey is an influencer and founder of GREYLAYERS and Scott Patt is an artist and Chief Creative Officer of Cole Haan. In this intimate, live recording inside Cole Haan’s Soho location, jeffstaple discusses how each of these three entrepreneurs created their own unique paths to success. Joined together by their hustle and hard work, all three have managed to turn their passions into long-standing careers.

Mike and Jeanne are two recent collaborators with Cole Haan’s Generation ZERØGRAND shoe — a line inspired by today’s progressive innovators and designed for a new generation shifting to less traditional work environments. Both have managed to create careers unique to their relatable and business-savvy personas. With a number of years under their belts, both Mike and Jeanne stress the importance of “making really cool shit,” but making it sellable all whilst balancing confidence and humility.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. This episode is presented by Cole Haan.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Jason Markk Sep 15, 2019

Jason Markk is the founder of his name-sake cleaning solution that changed the landscape of the sneaker industry. After reading Rich Dad Poor Dad, the California native was inspired to view his life through a lens of opportunity and has since applied this perspective throughout his business. From advertising and DJing to sales and retail, Jason's had a wide-range of careers all of which have taught him the art of entrepreneurship. In this episode he breaks down his early beginnings and inspirations for Jason Markk, the importance of the law of attraction, overcoming growing pains in his company and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Sharifa Murdock of Liberty Fairs and ENVSN Festival Sep 08, 2019

Sharifa Murdock is the Co-Owner of Liberty Fairs and Founder of ENVSN Festival. From working retail at Atrium to partnering with Sam Ben-Avraham to change the landscape of trade shows, she details the value of hard work, the desire to give back to her community, the need for work-life balance and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Tremaine Emory aka Denim Tears of No Vacancy Inn Sep 01, 2019

Tremaine Emory is the co-founder of No Vacancy Inn — a global, nomadic collective featuring a medley of nightlife mixed with art and fashion, catching the likes of A$AP Mob, Virgil Abloh and GOOD Music to name a few. He sits down with jeffstaple to discuss his past days of working in a stock room to traveling the world to create an influential creative collective alongside his partner Acyde. He also details the impact of working at Marc Jacobs, the cost of ambition and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Alexandre Arnault of RIMOWA ft. Kim Jones of Dior Men's Aug 25, 2019

Alexandre Arnault is the CEO of RIMOWA and Kim Jones is the Artistic Director of Dior Men's. On the season 6 premiere of Business of HYPE, jeff sits down with both to discuss their cutting-edge collaboration that not only elevates the culture of travel, but also pushes the boundaries of fashion today. They discuss RIMOWA’s transition to LVMH, the inner workings of their collaboration, the impact of streetwear and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. This episode is presented by RIMOWA.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Special Finance Q&A Aug 18, 2019

Business of HYPE is a show that centers around entrepreneurs and their paths to success. Often times some of the most important questions when it comes to building your own business are around financial investments. We noticed a number of incoming questions in our mailbox were centered around this topic. So for this week’s episode, Jeff sits down with Liang Lee, a financial advisor at WestPac Wealth Partners.

It is important to understand where our money is flowing, as those choices dictate the granular details ranging from what home we live in to how many sneakers we can buy. Liang begins with the basics such the definition of financial independence and how to achieve it. He laters answers questions regarding stocks, taxes, and high, medium and low risk investments and much more.

So tune into this special Finance Q&A to listen in one some of the most important details one can make in their life. Feel free to reach out to Liang with any questions at liang.lee@westpacwealth.com or reach him at 808-695-2119.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

ICYMI: Lupe Fiasco Breaks Down How Martial Arts Impacted His Life Aug 11, 2019

While Business of HYPE currently takes a seasonal break, we’d like to bring to attention our other podcasts under the HYPEBEAST Radio network. HYPETALKS rebroadcasts live recordings from HYPEBEAST-hosted events around the world, so you can listen to gems of advice from the comfort of your home without waiting in a line or dealing with a crowd.

Our latest show, The Anthropology, dedicates each season to one brand where our host, fashion journalist Tiffany Godoy, takes a deep dive into the companies, brands and people shaping fashion and culture today. Each season focuses on a different topic that criss-crosses borders, languages, genres and eras to tell the story and break down the ethos of these key figures.

Finally, we’d like to spotlight our long-standing music show, MIC/LINE. Hosted by our music editor Emmanuel Maduakolam, he interviews key figures in the music industry to deliver their origin story, current projects, advice and much more. With guests ranging from Freddie Gibbs to Doja Cat, each season delivers a wide spectrum whether it be viral sensations, producers, or legendary rappers. Now in its fourth season, MIC/LINE most recently had the pleasure of interviewing the award-winning artist Lupe Fiasco.

In case you missed it, we sat down with the Food & Liquor rapper at Mission Chinese to discuss his prolific career and his current martial arts docu-series Beat N Path. Produced by Studio SV, alongside Bonnie Chan Woo, the show details Lupe’s travels to China, investigating various martial arts cultures and historical importance.

So tune into to hear this episode and make sure to subscribe on wherever you get your podcast by searching MIC/LINE. Apple: https://hypb.st/micapp Spotify: https://hypb.st/micspo

MIC/LINE on Spotify: https://hypb.st/antspot Apple: https://hypb.st/antapp

HYPETALKS on Apple here: https://hypb.st/talkapp HYPETALKS on Spotify here: https://hypb.st/talkspot

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Introducing Our Newest Podcast Series: The Anthropology Aug 04, 2019

With five seasons deep into Business of HYPE, we want to thank all of our listeners for subscribing and keeping up with the show. We've had an amazing roster of guests from entrepreneurs and streetwear og's to artists and athletes. As we prep for our next season, we wanted to bring to attention the other series of podcasts we have under the HYPEBEAST Radio network. MIC/LINE our music-centric show delivers in-depth conversations with some of the most relevant music personalities today. Our show HYPETALKS rebroadcasts live recordings of our HYPEBEAST events that you may have missed out on.

Finally, we'd like to announce our newest podcast, The Anthropology. where we take a deep dive into the companies, brands and people shaping fashion and culture today. Each season focuses on a different topic that criss-crosses borders, languages, genres and eras to tell the story and break down the ethos of these key figures.

In its first season, Fashion Anthropology, journalist Tiffany Godoy talks to the artist, designers and original street scene makers that surround the brand Slam Jam. It serves as not only a distributor, retail space and online store, but also a cultural hub for art, fashion, music and much more. Slam Jam holds on strong to its underground roots, pioneering the wave of streetwear in Europe before it became mainstream. Founded by Luca Benini in 1989, it started as an Italian distributor of Stussy, Carhartt WIP and Nike. In 2018, they opened the art cultural space Spazio Maiocchi in Milan and Luca Benini alongside Matthew Williams created the brand Alyx. In this five episode series we immerse ourselves into the culture of Slam Jam.

So tune into to hear our the first episode of Fashion Anthropology and make sure to subscribe to the show on wherever you get your podcast by searching The Anthropology. Spotify: https://hypb.st/antspot Apple: https://hypb.st/antapp Read more about The Anthropology here: https://hypb.st/infgl

MIC/LINE on Apple here:https://hypb.st/micapp MIC/LINE on Spotify: https://hypb.st/micspo

HYPETALKS on Apple here: https://hypb.st/talkapp HYPETALKS on Spotify here: https://hypb.st/talkspot

3:31 - Episode 1 of Fashion Anthropology

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A$AP Ferg Jul 21, 2019

The triple-platinum selling rapper discusses his multi-facted career with jeffstaple. Telling us why he's more than just a rapper he details his background in fashion, fine art, repping Harlem, meeting Dapper Dan and more. For Ferg it's all about working "smarter not harder."

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Woody of Sneaker Freaker Jul 14, 2019

The founder of Sneaker Freaker, Woody began his successful publication from what as a Nikon Coolpix and just a mere 32 pages. From making a zine to cop free gear and showcase his design skills to what is now a globally recognized publication, he details the importance of print, the need to tell the right story, the personal impact of sneakers and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Jason Stein of Laundry Service, Cycle Media and Steins Jun 30, 2019

Founder of Laundry Service, Cycle Media and investment management company, Steins, Jason Stein sits down with jeffstaple to discuss his early beginnings. He discusses finding clients on Craigslist to landing powerhouse brands such as Jordan and Beats by Dre and later discusses the oversaturated market of content creation and imparts advice on the apparel industry, social media and business management.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Luke Tadashi of Bristol Studio Jun 23, 2019

Luke Tadashi is the co-founder and creative director of Bristol Studio. Alongside Maasai Ephraim and Jake Fenster, they run the brand which caters towards modern day sportswear. In this episode, Luke used Bristol Studio's first collection as a visual homage to his late grandfather’s autobiography, which detailed his journey from Japan to America post WWII. He later dives into their collaboration with adidas and how the brand hopes to involve the community and culture of Los Angeles.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Louis Colon of FILA Jun 16, 2019

FILA’s VP of Heritage & Trend, Louis Colon details their unique approach to marketing and how the brand’s comeback is here to stay. He tells us about his rocky beginnings from calling quits on his sneaker businesses to party promoting to working in temp jobs to eventually landing a job at FILA under the guidance of the late Jon Epstein.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Daniel Kasidi of Rastaclat Jun 09, 2019

Rastaclat founder Daniel Kasidi tells us the meaning behind his bracelet company. What started as a shoelace that has grown into a global movement, Rastaclat came from a simple idea that Daniel had while skateboarding. Today the brand aims in building community and bringing awareness to various issues.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Nicole McLaughlin Jun 02, 2019

Nicole McLaughlin is an unconventional conceptual designer. If you’re unfamiliar with her name, you have most likely come across her Instagram account. From slippers made out of Ikea bags, to sweaters made from Carhartt beanies, Nicole’s side hobby of upcycling materials into fashion-forward garments have earned her a cult following on social media. Known for upcycling old garments into unusual wearable creations, she tells us how she went from speech pathology to graphic design and dumpster diving to create sustainable art.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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John C Jay - Part 2 May 26, 2019

John C Jay details working with Uniqlo founder Tadashi Yanai to become the Global Creative of Fast Retailing. Despite his seasoned resume, John admits there is never an end to learning in this business. “Experimenting in your life is the most valuable thing you can do."

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Miki Agrawal Apr 14, 2019

Miki Agrawal is the founder of Wild, Thinx and Tushy. On the season 4 finale jeffstaple sit down with the entrepreneur and author to discuss how she started her three companies: Wild, a gluten-free pizza restaurant, Thinx, period-proof underwear and Tushy, an affordable clip-on bidet. She tells us why she loves shifting culture through the lens of products; and the importance behind constantly challenging social norms.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Take 10% off on hellotushy.com with the code: HYPEBEAST

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Jaysse Lopez of Urban Necessities Apr 07, 2019

Jaysse Lopez is the founder of Urban Necessities. In this episode he details how he turned $20 into a $20 million dollar business and why he chose to partner with American Eagle.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Sean Wotherspoon - Part 2 Mar 31, 2019

In part 2 of a two-part series, Round Two owner Sean Wotherspoon reflects on his Nike collaboration. Sparing us no details, he talks sustainability, being an “average joe”, haters and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Sean Wotherspoon - Part 1 Mar 24, 2019

Co-Founder of Round Two, Sean Wotherspoon sits down with jeffstaple in part 1 of this two-part series to discuss how he became a household name in streetwear. The vintage expert and recent Nike collaborator tells us how it all started from a vintage Polo Bear shirt, to Round Two’s humble beginnings in Virginia, to the joys of finding a “priceless” item and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Eric Koston Mar 17, 2019

Eric Koston is a skateboarding legend, labeled often as the "Michael Jordan" of skateboarding. In this live recording, he details on his early rise to the sport, the complexities of sponsorships, creating his own brand and the interwoven cultures of streetwear and skate culture

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Jaden Smith Mar 10, 2019

Jaden Smith is a cultural icon who's gained a following for his acting, modeling, music, clothing and humanitarian efforts. To only associate Jaden Smith with his parents, Will and Jada, would be downplaying the massive career he’s built. In this special live recording, he shares with us how he wants to change the world by detailing his creative process and humanitarian concerns. Successfully paving his own path, the young icon tells us he’s not concerned with fulfilling his parents legacy, but focused “[doing] better for the whole world.”

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. This episode is presented by New Balance.

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David X Prutting of BFA Mar 03, 2019

Co-founder of BFA, David X Prutting tells us how he went from assisting photographers to running his own business. He shares his insight on the competitive industry and how BFA became one of the most coveted sources for event photography.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. This episode is presented by New Balance.

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Peter Lundgren of T-Post Feb 24, 2019

Peter Lundgren is the founder of T-Post. Started 14 years ago, T-Post is a wearable magazine that delivers monthly t-shirts to your doorstep with a graphic on the outside and editorial feature printed on the inside. T-Post aims to reinvent storytelling and the medium of print itself.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Roy Choi Feb 17, 2019

Roy Choi is a chef and restaurateur known for his game-changing business Kogi Truck. As he reflects on his ten-year milestone of being in the business, he discusses his thought process, early beginnings and newest venture, Best Friend.
As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Jerry Lorenzo Feb 10, 2019

Jerry Lorenzo is the founder of popular streetwear brand, Fear of God. Recorded in his Los Angeles studio, Jerry begins the episode with a look back at his recently-launched collaborative line with Nike. The designer then recounts his time as a club promoter, working with Kanye West and designing merch for Justin Bieber. Along the way we learn about the importance of creating solutions, selling a perspective, overcoming fears, and family.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Jon Wexler of adidas Jan 06, 2019

Jon Wexler is the Vice President of Global Entertainment and Influencer Marketing for adidas. He has a job that everyone wants, but no one knows how to get it, so listen in as he details his journey, from losing thousands of dollars booking gigs in college, to becoming the man Kanye West said "saved my life."

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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BlackRainbow Dec 30, 2018

BlackRainbow is a creative marketing agency and media brand founded by Greg Hervieux and Jay Smith. The Parisian businessmen discuss BKRW's mysterious origins, why print will never die, balancing the digital and real worlds, creating your cool no matter where you live, and why product always comes before marketing.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Benny Gold Dec 23, 2018

Benny Gold is a San Francisco-based designer and accidental clothing brand founder. He tells us how hard-work and acting on impulses is a means to entrepreneurial success. Listen in as Benny documents the progression of his accomplished career, from growing up on an isolated Key West island and attending SCAD, to designing the original Huf logo, working with icons like Nike, Supreme and Stüssy, and stumbling into the creation of his namesake label.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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James Whitner Dec 16, 2018

James Whitner is the founder of The Whitaker Group, an East Coast retail empire that includes A Ma Maniere, Social Status, Prosper and A.P.B. On this show, James talks about getting shot and going to prison in Pittsburgh, finding his escape in fashion, the Tokyo effect, fighting the "hood dude" stigma, what's next for the brand, and so much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Stephen Vanasco Dec 02, 2018

Stephen Vanasco, formerly known as Van Styles, is a photographer extraordinaire and entrepreneur. Vanasco opens up about the importance of legacy, coming up directing adult films, the needs for flexibility as an entrepreneur, and the effect of social media on today's creatives.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Mai Ikuzawa Nov 25, 2018

This week we welcome the magnetic Mai Ikuzawa. Many of our past guests have been single-minded experts in one particular field, Mai however is a creative entrepreneur with a pulse on a wide range of industries, including automotive, high-fashion, film and gaming. What makes her even more of an enigmatic figure is that her creative agency, Bow Wow International, has a staff of one--herself. So for this show, Jeff and Mai talk about the disadvantages of owning or working for a large agency, how to simplify your career and everything within it, how her legendary race-car driving father impacted her professional life, embracing your idiosyncrasies, and balancing the three F's.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Errolson Hugh Nov 18, 2018

Errolson Hugh is the co-founder and principal designer of ACRONYM. In this episode we learn how Hugh has become your favorite designer's favorite designer, spawning a new generation of street-minded technical fashion brands. He talks about discovering the functionality in karate gis at the age of 10, meeting his longtime partner Michaela Sachenbacher in college, moving to Berlin and designing outerwear for the likes of Burton, causing mass hysteria with 2015's Lunar Force 1, and so much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Asa Akira Nov 11, 2018

Warning: This show contains explicit language and subject matter. On this week’s episode of Business of HYPE With jeffstaple, the one and only Asa Akira opens up about the entrepreneurial side of the porn industry. This jam-packed episode features the 32-year-old pornstar talking about her start in the industry, how porn has drastically altered her life, finding integrity in whatever it is that you do and pivoting within your career. She also tells us what it was like to work with Kanye at the last PornHub awards show, in addition to opening up about her pregnancy.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Shepard Fairey Nov 04, 2018

Shepard Fairey is a world-renowned street artist, activist and entrepreneur. Fresh off the launch of his most ambitious project to date, one that brings his work into the world of virtual reality, the 48-year-old dives into the genesis of his "Andre the Giant has a posse" sticker and OBEY brand, what it takes to find your own distinct style, partnering with like-minded people, artist legacies, and so much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Best of Season 2 Oct 21, 2018

The HYPEBEAST Radio team is hard at work, putting together amazing stories for Season 3 of Business of HYPE. In the meantime, we’ve compiled this mini episode in case you missed any of the many gems dropped in Season 2. And in case you did, go back and give the season a proper listen. This is the greatest hits of Season 2.

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BLAMO!: How Jen Rubio Took Luggage Up, Up and AWAY Sep 21, 2018

On this week’s episode of Business of HYPE, jeffstaple plays an episode of one of his favorite episodes from the BLAMO! podcast featuring AWAY founder Jen Rubio.

"We saw an opportunity in this space to make a brand that people care about, talks about travel a certain way, and just so happens to make a really good suitcase."

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our channel, as well as HB•R and MIC/LINE.

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ICYMI: How Stadium Goods Flipped the Script on Retail (Redux) Sep 21, 2018

Revisit our interview with the entrepreneurs bringing resale to the masses. --- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

HYPEBEAST Founder Kevin Ma Announces HYPEFEST Sep 17, 2018

On this special episode of Business of HYPE, HYPEBEAST’s Founder and CEO Kevin Ma announces plans for our most ambitious project to date, our first ever festival, aptly dubbed HYPEFEST. Although he doesn't dive too deep into the specifics just yet, be sure to keep it locked to HYPEBEAST.com, HYPEFEST.com and the HYPEFEST Instagram page to stay up to date on the latest announcements.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Yassine Saidi of PUMA Sep 09, 2018

Yassine Saidi, head of PUMA's lifestyle and collaborations division, details his exciting career path with some stellar advice along the way. On the Season 2 finale of Business of HYPE With jeffstaple, you'll hear Jeff address in his opening, the success of any sportswear brand relies on a recipe of history, legacy, cultural authenticity and potential, and the chef that brings it all to the table. In this episode you'll meet PUMA's Executive Chef.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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George Bamford Sep 02, 2018

George Bamford of Bamford Watch Department – the first company to offer full personalization of the world’s most iconic watches — explains how the once “antichrist” of the watch-world inspired the industry to rethink its approach to building brand loyalty.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Josh Luber of StockX Aug 26, 2018

Josh Luber, CEO and Co-Founder of StockX details the rise of his unique business, a story, as he often tells it, of serendipity. As you’ll discover however, StockX was built on nothing short of hard work and sacrifice.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Julia Lang Aug 19, 2018

Julia Lang is a brand consultant and digital marketing specialist. The Tanzanian-German marketing specialist details her budding career in curating the digital voice and image for celebrities, boutique stores and large corporations around the globe.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Bobby & Ben Hundreds of The Hundreds Aug 12, 2018

Bobby and Ben Hundreds of The Hundreds dive into their brand's origin story, one many revere as the first streetwear brand born on the internet. In discussing everything from their first run of shirts, to their first employee and first trade show, we discover just how rare their finely-balanced partnership is, one they affectionately call a marriage. The two also tackle outside investment, misconceptions of the industry, maintaining relevancy and much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Ben Baller Aug 05, 2018

Jeweler of the stars Ben Baller recounts his humbling rise from his moniker's hardwood origins to multi-millionaire status hot on the heels of retirement...if his entrepreneurial spirit doesn't spark yet another career metamorphosis, that is. Listen in and learn more about Ben's time as Dr. Dre's head of A&R, what led him to peddling drugs and sneakers, how he deals with fame, and being the mentor the younger generation of hustlers need.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Samuel Ross of A-COLD-WALL* Jul 29, 2018

Samuel Ross is the founder of A-COLD-WALL* . In this episode, jeffstaple visits the designer in London to discuss his career trajectory thus far, from trading Instagram follows with Virgil Abloh, to working as a top designer at DONDA, and finally moving onto his brand full-time.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Shirt - Rapper, Artist, Maker of Things Jul 22, 2018

Shirt is a rapper, artists and maker of things. He talks at length about navigating the music industry, signing to Jack White's label, his bootlegged adidas x Nike project, parlaying a master's degree and so much more.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Live at WeWork Creator Awards Jul 16, 2018

jeffstaple hosts a panel discussion on disruption in creative culture with designer Benny Gold, Boss Babe founder Natalie Ellis and dancer/fashion designer Dusty Button.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our channel, as well as HB•R and MIC/LINE.

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Mike Shinoda of Linkin Park Jul 09, 2018

Linkin Park frontman Mike Shinoda opens up about Chester’s passing, while discussing the band’s origins. His career is one of many highlights. Linkin Park’s massive success at the turn of the century earned Shinoda a place on the pop pantheon: the group’s debut, Hybrid Theory, is one of the last albums to go Diamond; their genre-bending Collision Course project with JAY-Z earned the group Grammys, critical acclaim, and street cred with rap listeners.

Shinoda also opens up about his roots as a graphic design student at the Art Center. Shinoda explains that while LP (then known as Hybrid Theory) was still getting off the ground, Shinoda was handling art direction and design for acts like Styles of Beyond, who would later play a key role in Shinoda’s hip-hop side project, Fort Minor. So tune into the Season 2 opener.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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jeffstaple: Ask Me Anything Episode Jun 17, 2018

On this week's episode of Business of Hype With jeffstaple, our host answers some of your questions on this AMA. He goes long on the Pigeon Dunks, its haters, and the nitty-gritty business savvy behind the streetwear industry.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our channel, as well as HB•R and MIC/LINE.

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ICYMI: The Business of HYPE With jeffstaple, Episode 1: Hiroshi Fujiwara of fragment design (REDUX) May 18, 2018

While Business of HYPE takes a brief hiatus, revisit our interview with the fragment design head honcho where he explains how he makes lightning strike twice, over and over again.

This episode contains references to the following:

(02:28) Undercover (02:29) Louis Vuitton (02:50) Fragment Watchband (04:15) Headporter (04:16) GoodEnough (07:19) Park-ing Ginza (07:20) Pool Aoyama (07:45) Jun Japan Corporation (12:13) Balmuda (12:37) Bonjour Records (12:48) WTaps (12:50) Vanquish (12:51) Burton (12:54) Retaw (13:29) Honeyee.com (13:33) Ring Of Colour (16:06) Kiyonaga / Soph (16:07) Hiroki Nakamura / Visvim (20:06) Sk8thing (20:52) Sacai (22:26) Starbucks (22:28) Levi’s (24:33) Nike HTM Court Force (24:36) Nike HTM Sock Dart (30:30) Hiroshi’s Hometown, Ise, Japan (32:56) A Cold Wall (33:53) StockX.com

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The Shoe Surgeon May 06, 2018

Dominic Chambrone, better known as the Shoe Surgeon opens about how he went from a counterfeiter to the customizer of choice for celebrities like Justin Bieber.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Levi Maestro Apr 29, 2018

Levi Maestro is a videographer, consultant and social media jack-of-all-trades. In true early adopter fashion, Maestro has since migrated from platform to platform, consulting brands as he goes, designing and steering brands with his agency becomb. He’s pitched TV shows and new media ideas and even had his own show, The Maestro, on FOX Sports for a minute. Over the course of this conversation, Levi explains how his career is a combination of “speaking things into existence and pure luck.”

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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James Jean Apr 22, 2018

Illustrator and artist James Jean explains how he made the leap from comic book covers to galleries worldwide.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Yoon Ahn of Ambush Apr 15, 2018

Yoon Ahn of Ambush talks about breaking into the industry from Dior and beyond. Yoon Ahn is a bit of a polymath: her duties have ranged from music packaging to jewelry design and everywhere in between, but it is her consistent work ethic that have made her stand out across the board.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Season 2 Teaser Apr 01, 2018

Get a taste of some highlights from the upcoming season of HYPEBEAST Radio's The Business of HYPE With jeffstaple. Featuring artist James Jean, vlogger Levi Maestro, Yoon from Ambush, celebrity jeweler Ben Baller, and Dominic Chambrone, AKA The Shoe Surgeon. Business of HYPE airs Sundays on HypeRadio.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Melody Ehsani Mar 25, 2018

Designer Melody Ehsani explains how she broke into Fairfax's infamous boys' club. On this week’s episode, Jeff sits down with Melody Ehsani at Sole DXB in Dubai to discuss how she navigated her career to become a namesake in the streetwear world.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Mike Cherman, ICNY & Chinatown Market Mar 18, 2018

Mike Cherman is the founder of ICNY and Chinatown Market. Despite his myriad contributions to streetwear, Mike’s working hand was largely invisible. Much of his work is instantly recognizable, though: he designed all of KITH’s branding from the box logo to the Just Us branding, for Ronnie Fieg. Much of the early A$AP Worldwide gear was Mike’s work, too.

"People say your brand dies when you go to Urban," Mike Cherman says, "Enjoy making no money for the rest of your life. I've been in Urban since the first collection. So if that means I'm dead, I've been dead since day one."

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Michael Camargo of Upscale Vandal Mar 11, 2018

Michael Camargo of Upscale Vandal explains why doesn't have interns, why he bought the house he grew up in, and why everything really is Pusha T.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

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Season 1 Teaser Mar 10, 2018

Here are some highlights from Season 1 of HypeRadio's The Business of HYPE With jeffstaple. Featuring Hiroshi Fujiwara, Sarah Andelman, Ben Baller, Aaron Levant, Melody Ehsani, and Michael "Upscale Vandal" Camargo. Business of HYPE airs Sundays on HYPEBEAST Radio.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Aaron Levant, Agenda & ComplexCon Mar 04, 2018

jeffstaple, entrepreneur Aaron Levant explains how he moved from graffiti to the streetwear world, and his attitude of 'oppositional defiance.'

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Sarah Andelman of colette Feb 25, 2018

On the second episode of Business of HYPE, jeffstaple sits down Sarah Andelman —the petite mastermind behind the French concept store colette. Sarah and her mother, the storefront’s namesake, created a singular experience at 213 Rue Saint Honoré: a singularly curated collection of everything from clothing, tech, art and design paraphernalia with new window displays that popped weekly. “Before colette,” wondered Hiroshi Fujiwara, “was there ever any reason to visit Paris?”

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Hiroshi Fujiwara of fragment design Feb 11, 2018

On the Season 1 premiere of Business of Hype With jeffstaple, Hiroshi Fujiwara explains how he makes lightning strike twice. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

HB•R: Announcing Our New Radio Series, 'Business of HYPE' Hosted by jeffstaple Feb 09, 2018

The streetwear OG goes long on everything Staple, except the Pigeon Dunk. --- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

Introducing: Business of HYPE Jan 28, 2018

From HYPEBEAST Radio, we introduce our newest podcast, Business of HYPE. Hosted by streetwear veteran, sneaker connoisseur, designer and founder of Staple Design, jeffstaple dives into an immersive conversation with some of the industry's biggest names. Tune in every Sunday. For more info: https://hypebeast.com/radio

--- Support this podcast: https://podcasters.spotify.com/pod/show/businessofhype/support

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