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Brand Food

Hosted by brand marketing experts Jeremy Darlow and Michael Ehrlich, Brand Food is the only podcast analyzing and ranking athletes, coaches, and teams by brand strength. To continue the discussion, follow Darlow, Ehrlich, and their host/referee Alex Crawford on Twitter via @JeremyDarlow, @MichaelEhrlich, and @dr_crawf.This podcast is the brain child of sports marketing geeks and friends Jeremy Darlow, a 2x best-selling sports marketing author and brand consultant, and Michael Ehrlich, a global sports communications executive.

Latest Episodes:

019 - BELICHICK = THANOS May 10, 2019

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The guys compare athlete brands to superheroes from The Avengers.

018 - KD > HARDEN Apr 30, 2019

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While Kevin Durant and James Harden face off in the NBA Playoffs, the guys compare the two based on five brand pillars.

017 - BRAND SCHOOL: NFL Draft Apr 25, 2019

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The guys discuss ways that an athlete can crash the NFL Draft and elevate their personal brand. This comes from Brand Food's university program, specifically professor Patrick Walsh's class.

016 - WALTON > LILLARD Apr 16, 2019

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The guys rank the top-5 all-time personal brands on the Portland Trail Blazers.

015 - MAILBAG: NCAA Athletes Are Brands Too Apr 10, 2019

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The guys do their first ever mailbag, taking questions from listeners (via Twitter) covering topics from March Madness and MLS to National Signing Day and having lunch with listeners.

014 - BRAND SCHOOL: Fixing Baseball Apr 05, 2019

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The guys discuss ways that the MLB can increase overall attendance in the 2019 season.
This comes from Brand Food's university program where member schools and their students are tasked with coming up with solutions to industry challenges. As those ideas come in and winners are selected, we’ll bring them onto the show, pick favorites and discuss.
This week’s partner school is Syracuse University, specifically Professor Dave Meluni’s Sports Management class.

013 - GRONK > TEBOW Mar 27, 2019

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With Gronk announcing his retirement from the NFL, the guys rank the top-5 athlete brand fits for the WWE.

012 - BRAND SCHOOL: Crash The Dance Mar 21, 2019

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With March Madness starting, the guys discuss the ways in which a school, regardless of seeding or notoriety, can crash the tourney and be the most talked about team brand of the 2019 tournament.

011 - STEPH > KD Mar 19, 2019

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The guys rank the top-5 personal brands on the Golden State Warriors.

010 - OBJ > BAKER Mar 14, 2019

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With OBJ being traded to the Browns, the guys compare OBJ and Baker Mayfield based on five brand pillars. Also, a discussion on what the move to Cleveland does to OBJ's brand.

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