Bourbon Pursuit

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Latest Episodes:

Whiskey Quickie: Wyoming Whiskey Outryder Review Oct 08, 2024

Show notes

On this Whiskey Quickie by Bourbon Pursuit, we review Wyoming Whiskey Outryder (2024). This non-age stated whiskey is 100 proof and $85 MSRP. Let us know what you think. Cheers!
DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

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Behind The Pursuit: The Easy Button Pt. 2 Oct 04, 2024

Show notes

Subscribe to Behind The Pursuit: From Bourbon to Brand

Ryan tackled these questions back on Episode 068, and with the feedback we got from listeners, we wanted to give Kenny an opportunity to chime in as well. Today's question comes from listener Richard C. Richard had a series of questions looming from the recent Bourbon Roundtable Live Q&A during Pursuit Palooza. Kenny & Ryan used to joke that they should have gone the "easy route" to a brand and just bottled MGP instead of doing their own thing. Now, MGP brands are truly everywhere, the bourbon market is undergoing a correction, and bottles are sitting on the shelf for longer.

We hit on:

How do you feel looking back on your original decision to forge a different path? Did you feel you missed out on something by doing that?
Do you feel you are better positioned now for the current market, and for the future, than if you had bottled MGP?
Where do you think you'd be currently if you had gone with MGP instead of creating the Pursuit United brand as we know it?
What would you do differently if you could do it all over again? What would you tell the 2018 versions of Kenny & Ryan?
How do you continue to set the brand up for success with so many other brands continuing to develop around you?

and much more.

Be sure to visit pursuitspirits.com and click on Visit Us to book a tasting or barrel selection experience. For questions or topic requests on upcoming episodes, email us at podcast@pursuitspirits.com.

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482 - The Distillery That Kept Waiting with Kyle Merklein of Ben Holladay Oct 03, 2024

Show notes

Ben Holiday is making some serious waves and it's really great to see a non-kentucky distiller starting to turn some heads. So it felt like it was time to hear more from the brand that has become a new favorite among many. We invited their master distiller, Kyle Merklein to come on the show. We talk about the history of the distillery and their intention on reviving the brand. There's a lot of intentional things they did when it came to marketing that made it appeal to so many and we find out how they were able to wait 6 years until they released their first bourbon.
Show Notes:

00:00-Introduction to Bourbon Pursuit and Ben Holiday Distillery
05:49-The Rise of Non-Kentucky Bourbon
11:56-Kyle Merkline's Journey to Distilling
17:56-The History of Ben Holiday Distillery
24:06-Prohibition and Its Impact on Distilling
29:47-The Distillation Process and Techniques
36:09-The Importance of Aging and Waiting
42:13-Marketing Strategies and Brand Growth
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Whiskey Quickie: Rebel 10 Year Old Single Barrel Bourbon Review Oct 01, 2024

Show notes

On this Whiskey Quickie by Bourbon Pursuit, we review Rebel 10 Year Old Single Barrel Bourbon. This 10 year old bourbon is 100 proof and $100 MSRP. Let us know what you think. Cheers!
DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

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TWiB: Wyoming Whiskey Names A New Master Blender, 2XO Releases the Sneakerhead Blend, Penelope Bourbon's Estate Collection Sep 27, 2024

Show notes

It's This Week in Bourbon for September 27th 2024. Wyoming Whiskey has a new Master Blender, 2XO Releases the Sneakerhead Blend and Penelope Bourbon introduces its new Estate Collection
Show Notes:

Chicken Cock Whiskey joins the KDA
Buffalo Trace Distiller for a Day Contest
Brendan Cook is Wyoming Whiskey's new Master Blender
True Story Bourbon and Rye
Town Branch Overproof
2XO The Sneakerhead Blend
Penelope Bourbon Estate Collection
@wyomingwhiskey @buffalotracedistillery @chickencockwhiskey @2xowhiskey @truestorywhiskey @penelopebourbon
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481 - Investing In Bourbon Barrels with Jeremy Kasler and Sara Havens of CaskX Sep 26, 2024

Show notes

As a listener of Bourbon Pursuit, you already know more than the average bourbon consumer that walks the aisles. We get into tons of different discussions that surround the whiskey industry and you've heard us talk about barrels that aren't owned by distilleries but sit on the books of brokers or middle-men. With the explosion of bourbon over the past few years, the cost to acquire those barrels from brokers has sky rocketed, and whenever there is an opportunity to make money, more people get into the game. Today, there are millions of barrels aging in warehouses that don't belong to brands but are done as investments for anybody willing to take the risk. It's really no different than the stock market and for that reason we have Jeremy Kasler and Sara Havens from Cask X join the show. We talk about the business model and how anyone with the some spare money can put their dollars into barrels of whiskey as an alternative investment. We go through the legal ramifications and the unrealized benefits of being a CaskX customer. We also talk about the current market where we are seeing a decline in prices and if that means all good things come to an end or if the market is still strong and is a good place to think about future investments.
Show Notes:

00:00-Introduction to Bourbon Pursuit and Barrel Investment
07:12-The Role of Whiskey Enthusiasts in Brand Success
12:53-The Evolution of Barrel Brokering and Investment
21:24-Understanding the Risks and Returns of Barrel Investments
30:32-Market Trends and the Future of Bourbon
40:15-Investor Profiles and Distillery Partnerships
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Whiskey Quickie: 15 STARS Three Kings Whiskey Review Sep 24, 2024

Show notes

On this Whiskey Quickie by Bourbon Pursuit, we review 15 STARS Three Kings Whiskey. This 11 year old whiskey is 107 proof and $180 MSRP. Let us know what you think. Cheers!
DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

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TWiB: Flaviar Acquires Speakeasy Company, Maker's Mark 2024 Cellar Aged, Jimmy Russell Celebrates his 70th Anniversary Sep 20, 2024

Show notes

It's This Week in Bourbon for September 20th 2024. Flaviar has acquired competitor Speakeasy Company, Maker's Mark Releases its 2024 Cellar Aged and Wild Turkey master distiller Jimmy Russell celebrated his 70th anniversary with the company.
Show Notes:

Heaven Hill opens the Five Brothers Bar & Kitchen
Flaviar has acquired competitor Speakeasy Company
Premiership Rugby has signed a new partnership with Buffalo Trace
Tom Beckbe announces a collaboration with Pappy & Company
Brewzle Whiskey Festival in Opelika, taking place on October 12, 2024
Southern Star NFL 30th season with a Special Barrel Release
Dierks Bentley ROW 94
Lux Row Small Batch PX Sherry Cask Finish
Ole Smoky Distillery is teaming up with Jason Kelce
Wyoming Whiskey National Parks No. 4 and Old Faithful Straight Bourbon Whiskies
Milam & Greene Whiskey Unabridged Volume 3
Jack Daniel's Single Barrel Special Release Coy Hill Barrelhouse 8
Hidden Barn Organic Wheated Bourbon Whiskey
Wolves American Single Malt
Cedar Brook Wheated Bourbon
Silverbelly Whiskey limited single barrel
Hard Truth Distilling Co. announced the release of four limited reserve whiskeys
Filmland Spirits QUADRAFORCE
Maker’s Mark Cellar Aged 2024
Jimmy Russell’s 70th Anniversary 8 Year Old Bourbon
@heavenhilldistillery @buffalotracebourbon @tombeckbe @pappyandco @brewzle @dierksbentley @olesmokey @luxrow @milamandgreenewhiskey @makersmark @wildturkey @hidden_barn
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480 - Do Whiskey Festivals Show The Health of Bourbon? on Bourbon Community Roundtable #98 Sep 19, 2024

Show notes

On this Bourbon Community Roundtable, we discuss the latest that happened at Kentucky Bourbon Festival and how this could resurge and fuel the growth of bourbon.
Show Notes:

00:00-Celebrating Milestones in Bourbon Podcasting
01:02-The State of Bourbon Festivals and Industry Health
04:56-Reflections on Regrets in Bourbon and Career Choices
09:59-The Excitement of Bourbon Community Roundtable
19:57-The Role of Festivals in Bourbon Culture
30:06-Consumer Engagement and the Future of Bourbon Festivals
39:45-The Health of the Bourbon Category and Market Trends
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Whiskey Quickie: Woodinville 8 Year Bourbon Review Sep 17, 2024

Show notes

On this Whiskey Quickie by Bourbon Pursuit, we review Woodinville 8 Year Bourbon Bourbon. This 8 year old bourbon is 100 proof and $140 MSRP. Let us know what you think. Cheers!
DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

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