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    Arts

    Botanical Brouhaha Podcast

    Do you own a flower business or dream of starting one? Are you looking for practical floral design tips? Ever wonder how other florists run their businesses? Or maybe you’re a farmer florist building a flower farm and floral design business at the same time? You’ve landed in the right place!

    At the BB Podcast, we serve floral designers, farmer florists, flower shop owners, and aspiring florists by diving into practical tips and insider information from real working florists, floral educators, flower growers, and floral industry vendors to help you find the tools you need to start, run, and grow your flower business.

    We like to mix it up! Do you prefer hearing real-life stories or diving into specific flower business topics? Either way, we’ve got you covered.

    Listen to our storytelling episodes featuring floral professionals sharing the details of starting and running their flower businesses. So many stories just waiting for you to dig in and learn from those who are doing what you want to do!

    Browse our topic-specific interviews where you can expect everything from conversations on marketing, staffing, and floral software to pain points like finding your mojo or listening to your intuition in business.

    Amy McGee, Botanical Brouhaha founder, brings years of relationship building with floral designers, farmer florists, and floral professionals to the table and invites you to pull up a chair for the conversations where you’ll learn and be inspired by the nitty gritty transparency of the questions she asks.

    The BB Podcast is co-hosted by Natalie Gill, owner of Native Poppy.

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    • Spotify

    Latest Episodes:
    Episode 17: Christin Geall is Cultivating the Art of Flowers Apr 02, 2018
    Show notes

    Today we're sitting down with Christin Geall, owner of Cultivated in Victoria, Canada to discuss:

    • her years as a homesteader growing/selling flowers and salad
    • her multi-faceted business model
    • her thoughts on flower photography
    • the workshop that sparked her desire to pursue floral design and growing again
    • how a color theory class and an art history class enriched her design aesthetic
    • the challenges of working in a remote location
    • how she got the opportunity to host a workshop in Scotland
    • her floral fantasy for the future
    Links mentioned in this episode:
    • Gardenista
    • Simply by Arrangement
    • Hedgerow Florist
    • Cambo Estate
    • Max Gill Design
    • Jamali Garden
    • Cafe au Lait dahlia
    • Ariella Chezar
    • Kiana Underwood | Tulipina
    • Susan McLeary | Passionflower
    • Putnam & Putnam
    • Erin Benzakein | Floret Flower Farm
    • Kew Gardens
    • MailChimp

    Episode 16: Nick Priestly Would Never Own a Coffee Shop Mar 17, 2018
    Show notes

    Today we're sitting down with Nick Priestly, owner of Mood Flowers and Flower School Glasgow, as well as co-owner of MUD Urban Flowers in Glasgow, Scotland to discuss:

    • how he ended up in the flower business (hint: it wasn't exactly a life-long dream!)
    • what led him to co-host the Chapel Designer European Conferences with Holly Chapple
    • how his business background keeps his flower businesses profitable
    • the many facets of his flower business portfolio
    • the story behind the MUD "Little Bouquet"
    • why he said at one point, "I'm not going to be a florist."
    • how he finds time to relax and what helps take his mind off his fast-paced businesses
    • how he handles competition
    • why he believes his most experienced staff member has remained at Mood Flowers
    • how he gets to freelance for his own company
    • how he was able to decrease the number of staff members while still making a good living
    • how he runs three businesses from an 1800 sq. ft. studio space
    • how a messy studio sometimes works in his favor with potential clients
    • MUD Urban Flowers franchise opportunities on the horizon
    Links mentioned in this episode:
    • Chapel Designers (CD London conferences)
    • Holly Chapple (Holly Chapple Flowers / The Chapel Designers)
    • Susan McLeary (Passionflower)
    • Oscar & Janie of Flowers by Janie
    • David Beahm (David Beahm Experiences)
    • Sylvia Abraham (Bella Botanica)
    • Botanical Brouhaha Expert Panel
    • 6-Day Career Course at Mood Flowers

    Episode 15: Maggie & Mick Bailey — Accidental Entrepreneurs Mar 05, 2018
    Show notes

    Today we're sitting down with Maggie & Mick Bailey, owners of Bramble & Bee in Tomball, Texas to discuss:

    • how they structured Bramble & Bee to work with their personalities
    • why they MUST travel
    • how their personalities compliment one another in running the business day-to-day
    • Mick's unique background and what it allows him to bring to the table
    • Mick's biggest fear for Maggie and what he's doing to circumvent it
    • how they became 'accidental entrepreneurs'
    • their journey into retail
    • how referrals helped build Bramble & Bee and how they're returning the favor
    • what Mick loves about the industry
    • what Maggie learned about working from home
    Links mentioned in this episode:
    • Texas State Florists' Association
    • Jody Strom of The Moss & Rose
    • Maria Maxit of Maxit Flower Design
    • Mayesh Design Star Workshop Tour
    • Flower School New York
    • Areiella Chezar
    • Coolbot
    • PODS storage
    • Sweet Root Village
    • Tulipina

    Episode 14: Marco Groot Loves Elvis and Flowers Feb 19, 2018
    Show notes

    Today we're sitting down with Marco Groot, CEO of Hilverda De Boer USA to discuss:

    • his childhood growing up in Holland and the role flower farming played in his formative years
    • why he has a life-sized cutout image of Elvis in his office
    • why he decided to go the 'trade' route rather than the 'farming' route in the floral industry
    • how one summer changed the course of his life and landed him in the US
    • how the Dutch Flower Auction works
    • why it's sometimes difficult for family farms to change hands from one generation to another
    • the Hilverda De Boer Webshop and mobile app (Just go to the app store on your device and search for 'Hilverda De Boer B.V.')
    • how Hilverda De Boer can aid designers in sourcing blooms for destination weddings
    • logistical details of flower deliveries
    • how he and his partners continue to grow the company with their clients in mind
    • what he looks for in a salesperson when hiring

    Episode 13: Laetitia Mayor May be the MacGyver of the Flower World Feb 04, 2018
    Show notes

    Today we're sitting down with Laetitia Mayor, owner of Florésie based in Blanzy-lès-Fismes in Northern France to discuss:

    • her path from being an engineer in Switzerland to being a floral designer in a quaint french municipality of 100+ inhabitants
    • how blogging helped get her business off the ground
    • the important role workshops have played in her growth as a designer
    • the advantages her engineering background brings to her wedding/event business
    • her main marketing tool
    • Instagram strategies that have worked for her and helped build her business significantly in just 5 years
    • the value she finds in creating editorial work
    • how her personal garden functions as a resource for her floral design business
    • why she chose to open a private studio rather than a flower shop
    • the need that led her to begin teaching professionals
    • how she found a niche designing flowers for destination weddings
    • the story behind her creative retreats in the French countryside
    Links mentioned in this episode:
    • Mandy Scott
    • Sinclair & Moore
    • MacGyver
    • Alicia Rico – Bows and Arrows
    • The Secret Garden Creative Retreat
    • Chikae O.H.
    • Sarah Winward – Honey of a Thousand Flowers
    • Saipua
    • Ariella Chezar
    • Quite Possibly The Best Flower Story Ever – seriously, you've got to read this story!


    Episode 12: Fiona Pickles — Naturally Wild Jan 21, 2018
    Show notes

    Today we're sitting down with Fiona Pickles, owner of Firenza Floral Design based in West Yorkshire in the UK to discuss:

    • her unique talent related to event delivery
    • how she utilizes interns and freelancers in her business
    • the subject of some of her most popular Instagram posts
    • her proficient use of social media and why she appreciates it
    • how she grew her business into a business model that feeds her soul
    • her experience hosting past workshops and her plans for another Large Installation Workshop in 2018
    Links mentioned in this episode:
    • The Willow Garden
    • Jane Packer Flower School
    • Fiona Humberstone – The Brand Stylist
    • Flowerona – Social Media for Florists Workshop
    • Sara Tasker – Me and Orla
    • Focus and Thrive Workshop with Fiona Humberstone & Elizabeth Cairns
    • Castle Howard
    • Chatsworth Garden

    Episode 11: Maxine Owens Knows How to Slow Down, Step Back, and Refuel Jan 07, 2018
    Show notes

    Today we're sitting down with Maxine Owens, owner of Max Owens Design in Dallas, Texas to discuss:

    • how her background in retail and science prepared her for opening a flower business
    • her thoughts on hiring, managing, encouraging, and keeping freelancers
    • how she structured her business to take summers off and refuel
    • her love of people and the joy she finds in teaching others
    • her collaboration with Type A Society for Claire Pettibone's Four Seasons Campaignprior to NY Fashion Week
    • where she finds inspiration
    Links mentioned in this episode:
    • Claire Pettibone
    • Type A Society
    • Slow Flower Movement
    • Chapel Designers
    • Barneys
    • Anthropologie
    • Crate & Barrel
    • Academy Mansion
    • Sex and the City
    • Amy Osaba Design
    • Sarah Winward
    • Ariella Chezar
    • Alphonse Mucha

    Episode 10: Francoise Weeks Has a Mantra You Can Live By Nov 20, 2017
    Show notes

    Today we're sitting down with Françoise Weeks, owner of Françoise Weeks European Floral Design in Portland, Oregon to discuss:

    • her transition from substitute teacher and medical lab technician to floral couture artist
    • her wardrobe preferences (smile)
    • how she defines texture in floral design
    • the 45 year old childhood memory that ignited her journey into woodland floral designs
    • her segue into teaching floral design and taking her workshops on the road
    • what she wishes more designers had the courage to do
    • her new tutorial video series
    Links mentioned in this episode:
    • Paula Pryke
    • Timberline Lodge
    • Oasis European Bouquet Holder
    • Lori Frystak's garage-to-studio conversion at Blossom Alliance (before and after pictures here)
    • Jennifer Haf of BLOOM
    • Victoria Clausen
    • Flou(‑e)r Specialty Floral Events

    Episode 9: Nancy Teasley — Designer, Farmer, Romantic Nov 06, 2017
    Show notes

    oday we're sitting down with Nancy Teasley, owner of Oak & the Owl and Ella Rose Farmin Fallbrook, California to discuss:

    • what (and who) compelled her to jump into flower farming
    • the challenges of owning a rose farm
    • the payoff of running a floral design studio
    • her concern for the future of the floral industry
    • her thoughts on bare root vs. own root roses
    • the story behind naming Oak and the Owl
    Links mentioned in this episode:
    • Heirloom Roses (Oregon)
    • Canyon Country Store
    • The Blue Carrot
    • Garden Web
    • Gopher baskets

    Episode 8: Holly Chapple Loves Her Flower Friends Oct 23, 2017
    Show notes

    Today we're sitting down with Holly Chapple, owner of Holly Chapple Flowers in Leesburg, Virginia to discuss:

    • the man who taught her to design and modeled for her a strong work ethic
    • her thoughts on transitioning with age while staying relevant in the industry she loves
    • her blog, The Full Bouquet, which provides a peek into the day-to-day operation of her business and serves as a journal for her thoughts pertaining to the floral industry
    • the crucial role Evan (@marriedtoflowers) Chapple plays in the success of the HCF brand
    • why she would like to see the floral industry agree on some industry standards and what she plans to do to facilitate the process
    • the people who inspire her and push her to continue learning and evolving
    • the impact the 'Hollyish' chicken wire egg has had on her business and the feedback she's received from other designers
    Links mentioned in this episode:
    • Gregor Lersch
    • Hitomi Gilliam
    • AIFD (American Institute of Floral Designers) | a non-profit organization dedicated to promoting the art of floral design as a professional career through educational programs and symposiums.
    • ADAC | a one-stop shopping resource for interior designers, architects, specifiers, and builders
    • Chapel Designers | an international collective of wedding and event floral designers
    • Beatrix Ost
    • David Austin roses
    • Erin Benzakein | Floret Flower Farm
    • Chapel Designers Flora & Fauna Fashion Show

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