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    Business

    Best Seller Secrets

    Welcome to the Best Seller Secrets podcast, where experts learn how to crush their business goals with a best selling book! Rob Kosberg is a Wall Street Journal and USA Today bestselling author. He has been featured on ABC, NBC, CBS, Fox, Forbes, and Entrepreneur magazine. On the show, Rob shares his own expertise on authority marketing and the power of writing a book. Tune in every week for practical tips, strategies, and case studies about how writing a book makes clients hunt for your business.

    Advertise

    Copyright: Β© 2023 Best Seller Secrets

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    How to Turn Your Book Into Business After Publishing Sep 23, 2026
    Show notes

    BESTSELLER BLUEPRINT (FREE COPY):
    https://publishpromoteprofit.com
    WORK WITH US:
    🌐 https://bestsellerpublishing.org/socials
    πŸ“ž 1 (626) 765-9750
    You wrote the book. You published it. Maybe you even hit bestseller.
    Now what?
    Publishing your book is not the finish line. It’s the starting line.
    In this episode, I break down what authors should do in the first 30–60 days after their book is published to turn it into a tool for generating conversations, leads, speaking opportunities, referrals, strategic partnerships, and clients.
    What You’ll Learn:
    πŸ“š Why publishing your book is only the starting line
    πŸ“š How to get your book into the right people's hands
    πŸ“š How to create your Top 10 list of people who could move the needle
    πŸ“š Why you should stop marketing your book and start marketing the problems it solves
    πŸ“š How to turn every chapter into podcasts, articles, speeches, webinars, and videos
    πŸ“š How to build an ongoing book marketing system
    πŸ“š Why consistency matters more than one-time publicity
    πŸ“š How 200 strategically distributed books generated over $500,000 in business for one author
    πŸ“š How to use your book to create authority, visibility, and opportunities
    πŸ“š Why the ROI of using your book can be far greater than simply selling copies
    Your book took enormous time and energy to create.
    Now it's time to put it to work.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    Stop Chasing Clients. Build Strategic Partnerships Instead. Sep 09, 2026
    Show notes

    BESTSELLER BLUEPRINT (FREE COPY):
    https://publishpromoteprofit.com
    WORK WITH US:
    🌐 https://bestsellerpublishing.org/socials
    πŸ“ž 1 (626) 765-9750
    What if you could stop chasing clients one at a time and have other people introduce you to hundreds or thousands of ideal prospects?
    In this episode, I break down how to build a Strategic Partner Army: a network of complementary businesses, organizations, and influential people who can refer clients, open doors, promote your book, invite you onto their platforms, and create opportunities you couldn't generate alone.
    What You'll Learn

    πŸ”΅ How to identify people who already have your ideal clients
    πŸ”΅ Why the right audience matters more than a massive audience
    πŸ”΅ How to use your book to open strategic relationships
    πŸ”΅ How to create a win for your potential partner
    πŸ”΅ How to build a strategic partner map
    πŸ”΅ How to connect, collaborate, and multiply relationships
    πŸ”΅ Why strategic partnerships should never feel transactional
    πŸ”΅ How to turn 10 strategic partners into a powerful growth engine
    πŸ”΅ How your book can generate referrals, speaking opportunities, and introductions
    πŸ”΅ Why your first goal should be finding 10 of the right partners
    You don't need millions of followers.
    You need the right relationships.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    How to Turn Your Book Into a High-Ticket Client Machine Aug 11, 2026
    Show notes

    Publishing your book is only the beginning.

    The biggest mistake authors make is assuming readers will automatically become clients.
    They won't.
    In this training, I reveal the missing piece that transforms a book from a credibility asset into a predictable high-ticket client acquisition system: your conversion engine.
    What You'll Learn:
    🟑 Why a book alone doesn't create high-ticket clients
    🟑 The role of a conversion engine in your business
    🟑 Six proven ways to turn readers into paying clients
    🟑 How to choose a sales process that fits your personality
    🟑 Why consistency beats copying someone else's funnel
    🟑 How speaking, workshops, podcasts, and consultations generate clients
    🟑 The biggest mistake authors make after publishing
    🟑 Why your strengths should determine your marketing strategy
    🟑 How to build a repeatable client acquisition system
    🟑 What to do if 100 perfect prospects showed up tomorrow
    Your book builds authority.
    Your conversion engine turns that authority into clients.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    The 4-Step Client Attraction System Every Author Needs Jul 28, 2026
    Show notes

    Being an expert isn't enough.
    Writing a bestselling book isn't enough.
    If you want a steady stream of clients, speaking engagements, and business opportunities, you need a system that consistently attracts the right people.
    In this training, I reveal the Client Attraction Staircase, a simple four-step framework that transforms your book from a credibility piece into a client-generating asset.
    WHAT YOU'LL LEARN:
    🟒 The four stages of the Client Attraction Staircase
    🟒 Why visibility is the foundation of client acquisition
    🟒 How your book builds authority before you ever speak to a prospect
    🟒 The Google 7-11-4 Rule for building trust
    🟒 Why consistency matters more than viral moments
    🟒 How to create a clear offer that converts prospects into clients
    🟒 The biggest mistake experts make after publishing a book
    🟒 Why authority compounds over time
    🟒 How to use books, podcasts, speaking, and content together
    🟒 The difference between getting noticed and getting hired
    Your book shouldn't just make you credible.
    It should become the engine that consistently attracts your ideal clients.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    How Successful Authors Build Businesses, Not Just Books Jul 22, 2026
    Show notes

    Most authors dream about selling more books
    Million-dollar authors build businesses.
    In this training, I reveal the mindset shifts that separate authors who earn a few royalties from those who use their books to generate clients, speaking engagements, media opportunities, partnerships, and long-term business growth.
    If you're measuring success by Amazon rankings and royalty checks alone, you're focusing on the wrong metrics.
    WHAT YOU'LL DISCOVER:
    πŸ“š The difference between an author mindset and a business mindset
    πŸ“š Why royalties shouldn't be your primary goal
    πŸ“š How to build an ecosystem around your book
    πŸ“š Why marketers outperform authors
    πŸ“š How to use your book to create relationships instead of just sales
    πŸ“š The importance of becoming visible in your market
    πŸ“š Why solving problems is more valuable than selling products
    πŸ“š The BSP mindset for long-term authority
    πŸ“š How to think like an investor with your book
    πŸ“š Why one relationship can be worth more than thousands of book sales
    Your goal isn't simply to become a bestselling author.
    Your goal is to become the obvious authority in your niche.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    How to Get High-Value Clients With a Single Book Jun 30, 2026
    Show notes

    BESTSELLER BLUEPRINT (FREE COPY):
    https://publishpromoteprofit.com
    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials
    πŸ“ž 1 (626) 765-9750

    Most authors are focused on selling more books.
    But what if one copy of your book in the right hands was worth more than 1,000 Amazon sales?
    In this episode, I reveal one of the most overlooked book marketing strategies for authors, coaches, consultants, and experts: intentionally putting your book into the hands of the people who can create the biggest opportunities.
    Instead of waiting for sales, leads, referrals, and partnerships to magically appear, I share a proactive approach that has helped authors generate consulting contracts, speaking engagements, strategic partnerships, media opportunities, and hundreds of thousands of dollars in revenue.
    WHAT YOU'LL LEARN:
    πŸ“– Why one book can be worth more than 1,000 sales
    πŸ“– How to identify the people who can change your business
    πŸ“– The 3 book distribution lists every author should create
    πŸ“– How to reconnect with past clients and prospects using your book
    πŸ“– Why gifting books creates opportunities
    πŸ“– The β€œSuper Who” strategy for authors
    πŸ“– How books generate speaking engagements and partnerships
    πŸ“– Real examples of authors creating six-figure opportunities
    πŸ“– Why distribution matters more than publication
    πŸ“– How to turn your book into an introduction tool
    Your book is not just a product.
    It’s a bridge to the people, opportunities, and conversations that can transform your business.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    How Amazon Book Marketing Works in 2026 Jun 23, 2026
    Show notes

    BESTSELLER BLUEPRINT (FREE COPY):
    https://publishpromoteprofit.com
    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials
    πŸ“ž 1 (626) 765-9750
    Amazon has changed.
    The old tricks, fake bestseller strategies, and short-term ranking hacks don’t work anymore.
    In this episode, I break down what authors need to understand about Amazon book marketing in 2026 and how the Amazon algorithm now rewards real authority, positioning, reviews, and external traffic.
    What You’ll Learn:
    🟒 Why old Amazon bestseller tactics no longer work
    🟒 How Amazon decides which books get promoted
    🟒 Why your book positioning matters more than ever
    🟒 How titles, subtitles, and keywords impact discoverability
    🟒 Why external traffic gives authors an advantage
    🟒 The importance of reviews and authority signals
    🟒 How to create long-term book sales momentum
    🟒 Why your cover is a marketing tool, not just artwork
    🟒 The difference between a book product and a book asset
    🟒 How successful authors build platforms beyond Amazon
    Your book should not depend on luck.
    It should be positioned, marketed, and built to create lasting authority.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    The $25K Opportunity Sitting in Your Network Jun 16, 2026
    Show notes

    BESTSELLER BLUEPRINT (FREE COPY):
    https://publishpromoteprofit.com
    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials
    πŸ“ž 1 (626) 765-9750

    Most experts think they need more leads.

    But what if the next $25,000 opportunity is already sitting inside your network?

    In this episode, I explain how authors, coaches, consultants, and experts can generate high-ticket clients and new revenue opportunities without creating new funnels, running more ads, or chasing cold traffic.
    WHAT YOU'LL LEARN:
    🟑 Why your next client probably already knows you
    🟑 How to use your book to restart conversations
    🟑 The 20-to-50 person warm network strategy
    🟑 Why books create authority instantly
    🟑 How to reconnect with prospects without sounding salesy
    🟑 The simple outreach framework Rob uses
    🟑 How authors generate speaking and referral opportunities
    🟑 Why warm relationships outperform cold traffic
    🟑 Common mistakes people make when following up
    🟑 How to turn your book into a client acquisition tool
    Your book should not just sit on a shelf.
    It should open doors, restart conversations, and create revenue.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    How Experts Can Stop Being Overlooked in Their Industry May 26, 2026
    Show notes

    BESTSELLER BLUEPRINT (FREE COPY):
    https://publishpromoteprofit.com
    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials
    πŸ“ž 1 (626) 765-9750
    You’re probably not being overlooked because you’re bad at what you do.
    You’re being overlooked because people don’t know you exist.
    In this training, I explain why talented experts, coaches, consultants, and business owners struggle to get attention, speaking engagements, media exposure, and high-ticket clients even when they’re great at what they do.
    The problem usually isn’t skill.
    It’s visibility, positioning, and trust.
    I break down how bestselling books solve all three by turning your expertise into a credibility asset that builds authority before the conversation even starts.
    You’ll learn how to use your book to create awareness, build trust fast, get referrals, attract premium clients, and become the obvious choice in your niche.
    If you want your book to create momentum instead of collecting dust, this video is for you.
    WHAT YOU'LL LEARN:
    πŸ”΅ Why great experts still get ignored
    πŸ”΅The real reason clients choose competitors
    πŸ”΅How books build authority and trust instantly
    πŸ”΅Why visibility matters more than talent
    πŸ”΅The 3 biggest gaps hurting your business
    πŸ”΅How to use your book as a positioning tool
    πŸ”΅Rob’s simple strategy for getting books into the right hands
    πŸ”΅Why niche messaging outperforms broad messaging
    πŸ”΅How books create speaking and media opportunities
    πŸ”΅Ways to use your book for referrals and warm leads
    Your book should not just make you published.
    It should make you impossible to ignore.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


    The Expert Secret to Growing Your Business Faster May 19, 2026
    Show notes

    BESTSELLER BLUEPRINT (FREE COPY):
    https://publishpromoteprofit.com
    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials
    πŸ“ž 1 (626) 765-9750
    Most experts are not broke because they’re bad at what they do.
    They’re broke because they’re invisible.
    In this training, I break down one of the biggest reasons authors, coaches, consultants, and experts struggle to grow their business: they simply don’t make enough offers.
    Most people spend too much time perfecting websites, tweaking branding, posting inconsistent content, and waiting for referrals… while successful entrepreneurs consistently put compelling offers into the marketplace every single day.
    I share the exact ecosystem Best Seller Publishing uses to generate leads, strategy calls, and high-ticket clients through book funnels, workshops, low-ticket offers, paid advertising, webinars, podcasts, and organic content.
    You’ll also hear real examples of how a $4.95 course turned into a $12,000 client in just four days and why backend offers matter far more than book royalties.
    If you want to monetize your expertise, get clients from your book, and build a real authority-based business, this is a must-watch.
    WHAT YOU’LL LEARN
    πŸ”₯ Why most experts don’t make enough money
    πŸ”₯ The real reason businesses stay invisible
    πŸ”₯ How to create more offers without being pushy
    πŸ”₯ Rob’s full book funnel ecosystem explained
    πŸ”₯ Why low-ticket offers can create high-ticket clients
    πŸ”₯ How workshops and webinars generate revenue
    πŸ”₯ The role of paid ads in scaling authority businesses
    πŸ”₯ Why books alone don’t make money
    πŸ”₯ How to build trust before the sales conversation
    πŸ”₯ Ways to generate leads consistently from your content
    Your book should not just build credibility.
    It should create conversations, clients, and revenue.

    CONNECT WITH US:
    🌐 https://bestsellerpublishing.org/socials/
    πŸ“ž 1 (626) 765-9750


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