Beauty with a Twist

Latest Episodes:

Unraveling the Art of Tattooing Jan 17, 2025

Show notes

Season 5 Episode 1 - On this episode we had the pleasure of having on Alexis Xol, the owner of her own tattoo studio @BeMoreYou.LA After 10 years of experience she has a few horror stories to tell us. She also breaks down the Old School vs New School divide that exists in the Tattoo Industry. Finally, we get into pricing and what it's like to work in such a male dominated industry! Special thanks to Alexis @alexis_xol for coming on, make sure to follow her and hit her up for your next tattoo!

Thanks for listening and until next time 🤍

Time Stamps:

00:00 Introducing our guest Alexis Xol

02:00 How Alexis got into Tattooing

09:00 Finding my niche

14:00 Working in a male dominated industry

17:00 Strangers trust more than friends

24:00 Tattoo Pricing

30:00 Social Media vs Talent

32:00 1 Year Shop Anniversary at BeMoreYouLA

38:00 Advice for people trying to join the tattoo industry

43:30 $50 and an hour for your tattoo license

45:30 Infected Tattoo in JAIL?!

54:00 How to be like Alexis

58:00 Tattoo Horror Stories

Don't Go Into Business With Your Friends Dec 13, 2024

Show notes

Season 4 Episode 10 - On this episode we have on WaxThatAsh who drove down from Santa Monica to come tell us her story and give us Beauty Industry girls a reality check. She talks about her struggles and backstabbing business partner. What it felt like to be a Beauty Instructor and why she decided to STOP teaching. She tells us some of her secrets and how far she was willing to go to get clientele. Finally how and why authenticity in business always WINS.

I hope you enjoy this special episode 🤍

Ash, thanks again for coming! I had an amazing time getting to know you 🤞🏼

Time Stamps:

00:00 Intro

02:00 Imposter Syndrome

08:00 Going into teaching

15:00 Business Partnership doesn’t work

19:00 Friends in business

32:00 Getting clients by doing what it takes

42:00 Last minute openings aren’t always last minute openings

52:00 Authenticity WINS

Are You Devaluing Your Services by Offering Sales? Nov 29, 2024

Show notes

SZN 4 EPISODE 9 - On this episode Monique tells us how she went from being a full time Personal Trainer to a full time Brazilian Wax Specialist! We get into how she markets herself now and how she marketed herself when she first started out with 0 clientele. Content can be hard to post but she tells us why it doesn't HAVE to be. Finally, we discuss if promoting Sales devalues your service?!

I hope you enjoy this special episode 🤍

00:00 Introducing our SPECIAL GUEST

02:30 Monique’s journey to becoming a full time solo waxer

10:00 Giving FREE Brazilians

13:00 Educational Content is KEY

16:00 Making time for content

23:00 Working TOO Hard

30:00 Offering Sales is devaluing?

35:00 Clients asking for discounts

43:00 Not everyone is copying you

54:00 Online VS IRL

Salon Ownership's Ups and Downs, Business Outside the Treatment Room & Content Creation Complications Nov 08, 2024

Show notes

Season 4 Episode 8 - On this episode we have special guest Kasey Boone! She talks us through the struggles of managing a salon and getting your content creation in. The importance of doing what YOU want, not what you see others are doing. Transitioning from a full time Salon owner to working part time solo and running her business outside of the treatment room. Finally, what we can see from her in the near future. Thank you Kasey for coming in, you are truly my spirit animal!

Hope you guys enjoy this special episode 🤍✨

Time Stamps:

00:00 INTRO

03:00 Starting at a Day Spa

10:00 Transitioning out of the service room

17:00 How to manage content creation

20:00 Managing a Salon

24:00 Booth Renting Story

28:00 Someone quit on me

40:00 Trust your Esthetician

46:00 Groupon Deals

50:00 Beauty School Nightmares

What It Takes To Be a Successful Beauty Industry Professional Ft. Lash Cowboy Oct 18, 2024

Show notes

SEASON 4 EPISODE 7 FT. LASH COWBOY - On this episode Abel flew in from Wisconsin to tell us the in and outs of the LASH industry. How to market yourself, what pricing should look like and answers whether or not you can make 100k lashing without killing your body. He also talks about potentially starting his own podcast so make sure to look out for that! Anyone in the beauty industry can take a lot from this episode even if you're not a lash artist so make sure to watch the full hour. He drops a lot of knowledge on what it takes to be a successful beauty professional!

We hope you enjoy this special episode 🤍✨

TIME STAMPS:

00:00 INTRO

02:00 WIFE CONVINCED ME TO GET INTO BEAUTY

11:00 BLOWING UP ON SOCIAL MEDIA

16:00 HOW TO BRAND YOURSELF

30:00 HOW TO MAKE 100K LASHING

41:00 TAKING CARE OF YOUR BODY

47:00 HOME BASED LASHING

95% of You Won't Make It, Owning a Salon is BAD Business & Skincare is MORE Profitable than Waxing Aug 30, 2024

Show notes

SEASON 4 EPISODE 6 -

00:00 THE OG WAX QUEEN IS IN THE BUILDING

05:00 Teaching a wax class 39 years ago

11:00 Making my OWN wax

14:00 Skincare VS Waxing

21:00 95% don’t make it

30:00 being noticed in public by other waxers

37:00 Learning to be a good boss

43:00 RISING ABOVE

48:00 How can we be like the Wax Queen

55:00 Owning a salon

01:02:00 Teaching is terrible

thanks for listening 🤍

Speed Waxing, Service Room Horror Stories & Client No Call No Shows Aug 09, 2024

Show notes

SZN 4 EPISODE 5 -

00:00 Introducing our special guest Wax Junkie

03:50 Starting at European Wax Center

12:00 Getting discouraged in the journey

17:00 Having a One Stop Shop Strategy

22:00 Creating a great team

27:00 Doing Business together with friends…

33:00 How to stay a successful business

41:00 Being a business owner is hard

47:00 Speed Waxing VS 1 Hour

53:00 Waxing horror stories

Drug Store Brands, Celebrity Brands & Brand Partnerships in Beauty Jul 26, 2024

Show notes

SZN 4 EPISODE 4 -

00:00 Christian’s Backstory

10:00 what got me into skincare

28:30 Beauty Found Me

36:00 GIMMICKS & OVER SATURATION

43:00 Celeb Brands

50:00 Results matter

Enjoy 🤍

What I've Learned as a Nail Tech for 20 Years Ft. Yvett May 24, 2024

Show notes

SZN 4 EP 3 -

00:00 How Yvett got started as a Nail Tech

05:40 The moment she realized it was time to do nails full time

08:00 starting to work in a Salon for the first time

10:30 owning a Salon for the first time

12:50 Salon was broken into AND a car ran into it

15:00 going back to being Solo

17:00 how she got booked to do Nicki Minaj’s nails

21:28 becoming the creative director for Pink Friday Nails

26:00 growing instagram following

29:00 Nail Tech Industry is oversaturated

38:00 doing award show nails

40:00 working with nail brands

47:00 get your clients organically

48:30 saying no to celebrities and setting boundaries

53:00 the obsession with “EXPOSURE”

01:02:00 should you be licensed?

thank you for listening 🤍

How to Build a Team, UNIQUE Marketing Strategies & Bosses With Scarcity Mindset May 10, 2024

Show notes

Season 4 Episode 2 Ft. Dirty Bird Esthetics -

(NEW STUDIO SETUP)

00:00 Opening a Salon RIGHT BEFORE the Pandemic

06:30 Hiring your clients?!

15:00 Marketing in your OWN unique way

30:00 How to get clients as a beginner in the beauty industry

40:00 taxes season can be scary

47:00 long term goals and plans

53:30 BIG ANNOUNCEMENT

thank you for watching 🎬

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