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    Automotive

    Be Differential

    The automotive and motorsport world has always had a seat at the table — it just hasn’t always been yours. BeDifferential is the podcast for newcomers, outsiders, and anyone who’s ever felt like they didn’t quite fit in car culture.

    Each week, host Eva Gregory goes behind the scenes with racers, engineers, executives, and industry insiders to share the stories, career paths, and hard-won lessons that don’t make it into the mainstream. From grassroots motorsport to the paddock, from vintage cars to cutting-edge tech — if you’re curious about where you fit in this world, you found the right show.

    New episodes every Tuesday, plus solo industry takes every Thursday.

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    Latest Episodes:
    The RADwood Effect with Art Cervantes Jun 10, 2025
    Show notes

    In this episode of BeDifferential, we sit down with Art Cervantes — co-founder of RADwood — to explore how a love for '80s and '90s automotive culture sparked a full-blown movement. From boxy silhouettes and pop-up headlights to cassette decks and car meets with a dress code, RADwood has redefined what it means to celebrate nostalgia. Art shares the origin story behind RADwood, what makes the RAD era so special, and how a grassroots idea turned into an international celebration of automotive and cultural cool. Whether you're a die-hard car enthusiast or just miss the days of analog charm, this episode is a ride through memory lane — with a twist of innovation and community spirit.


    The Camera Behind Car Culture with Larry Chen Jun 03, 2025
    Show notes

    In this episode of BeDifferential, we sit down with legendary automotive photographer Larry Chen, known for capturing the most iconic moments in SEMA and Formula Drift history. With a camera in hand and a passion for storytelling, Larry has carved out a unique space in the world of car culture media — blending art, speed, and authenticity.


    We dive into Larry’s journey from shooting grassroots drift events to becoming one of the most recognized names in the automotive photography world. He shares how he built his career, lessons from working with top car builders and drivers, and the creative mindset that keeps him evolving.


    Larry also talks about his podcast project on the Hagerty network — Capturing Car Culture — where he explores the stories behind the people, cars, and communities that define the automotive world.


    Whether you’re a car enthusiast, creator, or just love great stories, this episode delivers real insight from a true industry pioneer.



    Behind the Mic with Eva Gregory May 27, 2025
    Show notes

    In this solo episode of The BeDifferential Podcast, I’m stepping out from behind the mic to reflect on the powerful lessons I’ve learned from the incredible women I’ve had the honor of interviewing—from drivers and engineers to creatives and business leaders in motorsports and the automotive space. These stories go beyond the track—they’re about resilience, risk-taking, and rewriting the rules in industries where women are still the minority.


    In this episode:

    • Career advice from women in motorsports

    • Stories from the paddock

    • How passion fuels purpose

    • Building confidence in male-dominated spaces


    Whether you're chasing a career in motorsport or simply need a reminder that you're not alone in forging your own path, this one’s for you.



    Marketing Car Culture with John Gessner May 13, 2025
    Show notes

    As Hagerty’s Director of Marketing Strategy, John Gessner operates at the intersection of analytics, brand storytelling, and human connection. For John, marketing isn’t necessarily about selling—it’s about sparking connection. In this episode, we explore how he supports insurance agents in the field while crafting campaigns that resonate with everyday enthusiasts. From celebrating automotive culture across generations to creating space for newcomers, John shares how Hagerty fuels a brand that’s as passionate about people as it is about cars—and why car culture should always feel like coming home.


    Learn more and listen to The Accelerator podcast at https://www.hagertyagent.com/resources/hagerty-insights/the-accelerator-podcast


    Trailblazing with Torque: How Sara Morosan Is Shaping Custom Automotive Culture May 06, 2025
    Show notes

    In this episode of The BeDifferential Podcast, we sit down with Sara Morosan, Owner of LGE-CTS Motorsports, to talk about legacy, leadership, and the world of custom builds. From growing up in the garage to launching high-profile SEMA projects, Sara shares how she’s navigated her path in a male-dominated space while staying grounded in her passion for trucks, off-road culture, and empowering women in automotive.


    Learn more about LGE-CTS Motorsports at https://www.lge-cts.com/


    More Than Merch with Thomas Craton Apr 29, 2025
    Show notes

    For Thomas Craton, the track is where stories begin—but it's the merchandise that helps carry them. From design to delivery, Craton Promotions is creating apparel that speaks to motorsport fans and fosters real community. We talk about building a brand people are proud to wear, and the importance of repping your passion with purpose.


    Learn more about Craton at https://shopcraton.com/


    From NAVY to NASCAR with Jesse Iwuji Apr 22, 2025
    Show notes

    On this episode of BeDifferential, we’re joined by Jesse Iwuji — NASCAR driver, team owner, and Navy officer. Jesse shares how his experience in the Navy shaped his mindset, instilled discipline, and prepared him for the high-speed, high-pressure world of professional racing.


    From navigating the demands of service to building his own NASCAR team, Jesse’s journey is one of grit, focus, and determination. Tune in for a powerful conversation about leadership, resilience, and pushing boundaries on and off the track.




    Building Teams and Breaking Ground with Shea Holbrook Apr 15, 2025
    Show notes

    Professional driver. Team owner. Advocate. Now featured in Amazon Prime Video’s First to the Finish, Shea Holbrook is breaking barriers on and off the racetrack. In this episode, we dive into her motorsports career, how she’s elevating talent through her own race team, and what it means to lead with purpose in the Mazda MX-5 Cup. From high-stakes races to high-impact storytelling, Shea’s journey is all about pushing boundaries—and inviting more people along for the ride.


    Drive First, Directions Later with Shivani Parmar Apr 08, 2025
    Show notes

    In this episode of The BeDifferential Podcast, we sit down with Shivani Parmar — a rally driver pushing limits and challenging norms in a space where few women dare to tread. Based in India, Shivani shares what it takes to carve out a career in motorsport, especially in regions where opportunities and representation are still catching up.


    We talk about how she found her way into rallying, the obstacles she’s overcome both on and off the course, and why visibility and community matter more than ever in this sport. Her story is one of grit, growth, and breaking barriers with every mile.


    Whether you're a motorsport fan, a trailblazer in your own lane, or just need a reminder that you belong — this episode is for you.


    How Networking Fuels Success with Cindy Sisson Apr 01, 2025
    Show notes

    In motorsport and beyond, success isn’t just about talent—it’s about who you know and how you connect. In this episode of The BeDifferential Podcast, we sit down with Cindy Sisson, a powerhouse in the industry with a diverse career spanning sports marketing, motorsports, and business development.

    Cindy shares how strategic networking has opened doors, created opportunities, and shaped her journey across multiple industries. From building relationships that drive sponsorship deals to championing diversity in racing, her insights prove that the right connections can accelerate success.

    Whether you're an industry insider or just starting out, this episode is packed with valuable advice on making meaningful connections, seizing opportunities, and navigating a dynamic career path.


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