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B2BaCEO (with Ashu Garg) — Business
B2BaCEO (with Ashu Garg)

B2BaCEO is the show about how to scale your enterprise startup and how to grow from founder to CEO. Hosted by Ashu Garg, general partner at Foundation Capital. Subscribe to the newsletter here: https://ashugarg.substack.com/

Latest Episodes:

How to Manage Through Influence (Kevin Johnson, CEO of Udemy) Aug 08, 2019

Show notes

Kevin Johnson led two companies in very different stages of growth. Here’s how he did it and what he looks for in new hires.

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Ratuken buys Ebates

https://www.reuters.com/article/us-ebates-m-a-rakuten/rakuten-says-to-buy-u-s-rebate-site-operator-ebates-for-1-billion-idUSKBN0H40JM20140909

Kevin Johnson becomes CEO of Udemy

https://about.udemy.com/press-releases/udemy-board-appoints-kevin-h-johnson-as-new-ceo/

Managing through influence

https://www.theladders.com/career-advice/how-to-lead-with-influence-instead-of-authority

How to Plan for Success (Mohit Aron, Founder/CEO of Cohesity) Jul 10, 2019

Show notes

Two-time founder Mohit Aron tells me how blueprints and checklists can guide your startup in its earliest stages.

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Mohit goes into more detail about his entry point framework

https://rajeshsetty.com/2017/06/29/mohit-aron-evaluating-ideas/

Cohesity is on CNBC’s Disruptor 50 list

https://www.cnbc.com/2019/05/14/cohesity-2019-disruptor-50.html

More about Geoffrey Moore, creator of the “technology adoption life cycle”:

http://www.geoffreyamoore.com/

How to Hire and Fire (Burton Goldfield, CEO of TriNet) Jun 04, 2019

Show notes

Burton Goldfield tells me his CEO strategy: know the results you want and build your company towards achieving them.

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TriNet goes public

https://www.mercurynews.com/2014/03/27/san-leandro-trinet-ipo-gives-east-bay-a-new-1-billion-company/

How to Scale Company Culture (Aaron Levie, CEO & Co-Founder of Box, Part 2/2) Apr 10, 2019

Show notes

Aaron tells me how to scale your company while maintaining its culture and the benefits of going public.

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More about Andy Grove’s 10X theory

https://thekeypoint.org/2018/03/19/only-the-paranoid-survive/

Aaron talks more about maintaining company culture while scaling

https://firstround.com/review/Aaron-Levie-on-How-to-Scale-10x-as-a-CEO-Built-a-Billion-Dollar-Business/

A Box employee makes his mom proud

https://blog.box.com/make-moms-proud

Box finally goes public

https://money.cnn.com/2015/01/23/investing/box-ipo-tech-stocks/index.html

How to Pivot (Aaron Levie, CEO & Co-Founder of Box, Part 1/2) Mar 15, 2019

Show notes

Dorm room startup co-founder Aaron Levie tells me how he made the decision to pivot Box from a consumer product to an enterprise solution.

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Getting Mark Cuban

https://www.wsj.com/articles/how-a-cold-email-brought-mark-cuban-to-box-11554474601

Aaron’s 2006 email to an investor about the need to pivot

https://www.fastcompany.com/1787627/starred-how-box-cofounder-aaron-levie-enticed-vcs-mark-cuban-battle-microsoft-google

Aaron talks to Harvard Business Review about Box’s pivot to enterprise

https://hbr.org/ideacast/2017/12/boxs-ceo-on-pivoting-to-the-enterprise-market.html

How to Scale Happiness (Eric Yuan, Founder/CEO of Zoom) Jan 28, 2019

Show notes

Zoom founder and CEO Eric Yuan tells me why and how happiness is an essential part of his multi-billion-dollar company.

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Glassdoor names Zoom the best tech company to work for in 2019

https://www.glassdoor.com/blog/best-tech-companies-2019/

… and the second best company to work for overall

https://www.glassdoor.com/Award/Best-Places-to-Work-LST_KQ0,19.htm

Zoom’s first customer

https://blog.zoom.us/wordpress/2013/08/15/stanford-continuing-studies-takes-education-online-with-zoom-video-conferencing/

Yes, there really is a happiness crew

https://www.builtincolorado.com/2018/07/27/spotlight-working-at-zoom-video-communications-culture

Zoom goes public, happiness (and stock prices) increase

https://www.marketwatch.com/story/zoom-video-rockets-to-nosebleed-valuation-after-ipo-but-ceo-says-he-is-comfortable-with-it-2019-04-18

How to B2B a VC (Ashu Garg, General Partner at Foundation Capital) Dec 19, 2018

Show notes

The man, the maniac.

How to Tell Your Company’s Story (Tien Tzuo, Co-Founder/CEO of Zuora) Nov 15, 2018

Show notes

Tien Tzuo, Co-Founder and CEO of Zuora, tells me how he tells his company’s story when he pitches to customers and investors and how to scale up to $1 billion.

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Tien’s book

https://www.zuora.com/subscribed/author/

Zuora prepares for its IPO

https://www.cnbc.com/2018/04/11/zuora-prices-ipo-at-14-per-share--valuing-the-company-at-1-point-44-billion.html

Tien’s daughter rings the opening bell

https://www.cnbc.com/video/2018/04/12/opening-bell-april-12-2018.html

Tien’s interview with NYT where he mentions his dislike of one-on-ones

https://www.nytimes.com/2017/01/06/business/tien-tzuo-of-zuora-dont-expect-me-to-manage-you.html

Tien’s “climb to $1 billion” strategy

https://www.zuora.com/guides/climb-build-billion-dollar-run-rate/

Tien discusses his three room structure

https://www.zuora.com/2017/09/14/3-questions-for-tien-tzuo-ceo-founder-of-zuora/

How to Turn Failure into Success (Frederic Laluyaux, President/CEO of Aera Technology) Oct 18, 2018

Show notes

Frederic Laluyaux’s first startup flopped but he has taken that experience with him to his current position as president and CEO of Aera Technology. Frederic tells me how to new founders can find what they’re looking for.

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Aera Technology

https://www.aeratechnology.com/

Anaplan’s re-launch

https://www.dcvelocity.com/articles/20170620-fusionops-rebrands-as-aera-technology-after-landing-50-million-in-venture-funds/

Anaplan’s $1 billion valuation

https://www.bloomberg.com/news/articles/2016-01-14/anaplan-valued-at-1-1-billion-after-90-million-pre-ipo-round

How to Nurture Executive Talent (Doug Knopper, Co-Founder/Co-CEO of FreeWheel) Sep 19, 2018

Show notes

Co-Founder and Co-CEO of FreeWheel Doug Knopper tells me how he uses his considerable Silicon Valley experience to train the next generation of talent with his new project, CEOhacker.

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DoubleClick acquired

https://www.nytimes.com/2007/04/14/technology/14DoubleClick.html

FreeWheel acquired

https://techcrunch.com/2014/03/01/comcast-freewheel/

Silicon Valley’s diversity problem

https://www.cnbc.com/2018/06/20/silicon-valleys-diversity-problem-is-its-achilles-heel.html

FreeWheel’s commitment to diversity

http://freewheel.tv/freewheel-views/engineers-week-thriving-through-diversity/

CEOhacker

https://www.ceohacker.com/

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