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    Business

    Awesomers.com

    If you are an Amazon seller, ecommerce entrepreneur, ebay seller or you want to learn how to sell online this Podcast is for YOU!

    What is an Awesomer?

    An Awesomer is someone who through a series of long-term actions and behaviors has demonstrated that they are not satisfied with normal. They are achievers to a penultimate degree in their own industry specialty or area of interest. There are no monetary criteria to be an Awesomer, in fact, many mega-wealthy people are not Awesomers. Some of them are Normies. Others are even Basics! Awesomers want to thrive; not just survive. Awesomers are trying to improve their lives and the lives of those around them. They are trying to make an impact, in whatever way they can, on the world.

    Many Amazon Sellers are awesomers. They took the Amazon FBA opportunity and they siezed the moment by taking action. If you are an Amazon Seller or interested in selling in eCommerce you should take a moment now and listen to all the Awesomer origin stories.

    Entrepreneurs solve problems in the world. They don’t create them. Awesomers are never done learning or improving. To become an Awesomer one must realize the journey to improve is perpetual. In other words, you don’t arrive to the land of the Awesomer as a destination. Being an Awesomer means you are on the path of achievement for the sake of improving your life and those around you. Awesomers are 75% more likely to listen to educational or improvement podcasts.**

    What is a Normie?

    A Normie is someone who is stable and well established in life and ultimately is satisfied with the status quo. They don’t want to rock the boat. They don’t want to take risks. Normies are satisfied to survive. Normies are fine, just ask them. Awesomers have no problems with Normies. In fact, most Awesomers are surrounded by Normies who are their close friends and even family. More often than not Normies do not understand the plight of the Awesomer so they will warn the Awesomer to “be careful” or “don’t do it” or provide other guidance they mean to be helpful, but it is really just negativity that the Awesomer must overcome. We all know and love Normies and we are not criticizing Normies. We’re only delineating some of the differences that exist between Awesomers and Normies. Normies are 84% more likely to listen to news about the Kardashians than Awesomers.**

    What is a Basic?

    A basic is someone who doesn’t care about anyone which is often including themselves. They self-sabotage, they create problems, and they are not people that anyone should hang out with. They suck the life out of everyone around them by manufacturing drama, problems, or other nonsense. These people have chosen a path for themselves often by years and years of behaviors and actions which lead them to the life they have today; which is ok with us. We’re not judging. We just choose not to have our journey detoured by crossing the path of a Basic. (We also refer to this as the no A-HOLE rule.) 63% of basics have a cell phone only to play games, consume news or “vent” on social media.**

    **The preceding statistics for each archetype above is 100% made up. We like to make jokes. But we’ll always tell the truth and set the record straight.

    The Awesomers.com podcast, hosted by Steve Simonson, will showcase some of the amazing origin stories of Awesomers from around the world. There are so many truly inspiring stories from people from all walks of life, but most often the Awesomers that will be focused on will be those who are also entrepreneurs. We’ll be launching in the last half of 2018 as we build the systems and a team to support this important effort. We hope you will join us for this exhilarating journey! Many of these awesomers are Amazon sellers who have built an Amazon FBA ecommerce business and have started to see positive financial and lifestyle results.

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    Latest Episodes:
    EP 34 - David Somerfleck - The Importance of Web Design Lead Generation and SEO Sep 03, 2018
    Show notes

    Digital marketing can help businesses maximise online presence, launch great products, attract more clients and grow their business exponentially. On today’s episode, Steve introduces us to David Somerfleck, Founder of Defacto Digital. David is a trained and certified court mediator, the author of five books, a former college journalism professor and education program director. Here are more key points on today’s episode: The importance of web design and lead generation for businesses. Why SEO is still a vital part of digital marketing. What a Cadillac problem is and how to overcome it. And the future of digital marketing according to David and more. So listen to today’s episode and find out more about Digital Marketing and how it can help your business. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:38 (Steve introduces today’s guest, David Somerfleck.) Steve: This is the Awesomers podcast episode number 34. And our tradition has been established that if you want to find the show notes or any relevant details that we may throw in there, some bonus links etc. Just go to Awesomers.com/34, that's Awesomers.com/34. For any relevant show details. Now today our guest David Somerfleck is going to give us a little bit of a taste about web design and kind of refresh our memory how important web design could be. David is a trained and certified court mediator, the author of five books, a former college journalism professor and education program director. Founder of three different startups and an expert in digital marketing, SEO, website development, social media, content marketing, Google AdWords, Facebook advertising the list goes on and on. And he has a traditional boots-on-the-ground advertising background as well. David has been a certified business mentor for score, which is a division of the US Small Business Administration and a great little resource for some of those new CEOs that have never heard about it. He's done that for over five years where he's advised hundreds of businesses around the world. From large marketing agency owners to lawyers to E-commerce, retailers, copywriters, psychologists, mechanics even startup founders and accountants. We all need help sometimes, don't we? Now some of David's former clients include the City and County of Denver, Caribou Coffee, AOL Time Warner and even Microsoft. David's an active member of the internet society, the internet marketing association, the Collier County Bar Association and the International Webmasters Association.


    EP 32 - Steve Simonson - Love Yourself Like Your Life Depends On It Book Review Sep 01, 2018
    Show notes

    How well do you love yourself? On today’s Book of the Week episode, Steve shares one of his favorite books, “Love Yourself Like Life Depends On It” written by Kamal Ravikant. Here are more lovely bits on today’s episode: The importance of truly loving one’s self. The benefits of meditation to one’s well being. And the different methods of meditation discussed in the book. Enjoy listening to today’s episode and find out how this book can make you love yourself even more. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said “You can have everything in your life you want, if you help enough other people get what they want.” It doesn't matter where you came from, it only matters where you're going. My name is Steve Simonson and I hope you will join me on this Awesomers journey. SPONSOR ADVERTISEMENT If you are launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has s a team of professionals in China, you will oftentimes receive your listings photographs before your product even leaves the country. This streamlined process will save you the time, money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. Steve: Welcome Awesomers to the podcast Episode 32. And as always you can go to Awesomers.com/32. That’s Awesomers.com/32 to see the show notes and the details related to this particular episode. 1:33 (Steve talks about his favorite book Love Yourself Like Your Life Depends On It, by Kamal Ravikant.) This episode, it's been a while but it's the book of the week and we're going to talk through about one of my favorite books and this one's going to be a relatively short one, where I'm just going to talk through one of my favorite books called Love Yourself Like Your Life Depends On it. And this is written by Kamal Ravikant, who is a brilliant writer but also a brilliant human being and a venture capitalist in real life. And I want to just start out by saying that this is a very quick and easy read so I didn't want to spend you know more time explaining why you should read the book than it would take you to actually read it yourself. But I want to just share a few words about why it's important to me and why I think it should be important to you. So first of all, I'm going to read the back cover to you because I want to give you a sense of where this book is coming from and even though this may not feel entrepreneurial, you know a lot of the folks out there that I interface with, we're in the business world, we're entrepreneurs, whatever. But remember that Awesomers are creatives of all kinds and so it doesn't matter if you're an artist or you're making a company or any variation you know. There's billions of billions of variations of being Awesomers so it doesn't matter where you're coming from. I still think it's an important thing in terms of maintaining a level of happiness and also remembering that we're also susceptible to the I don't know, the doldrums and even depression. And I think entrepreneurs are particularly susceptible to depression when momentum goes against us and so this book as simple as it may sound, to love yourself, that's the theme - spoiler alert, it is in fact called Love Yourself Like Your Life Depends On It but that theme is something that is not often discussed. And so this is a really important point that I hope you guys take home.


    EP 31 - Will Moffett - Expert Tips on E-commerce Entrepreneurs Scaling and Growth Aug 31, 2018
    Show notes

    There are many ways entrepreneurs can save money and avoid debt by leveraging new tools and resources. On today’s episode, Steve introduces Will Moffett, founder of Upfund.io. Will is an entrepreneur, partner and builder of all kinds of different businesses. He's built many private label products within the physical products industry. Here are more lessons on today’s podcast: The why process and the idea of identifying what you don't want in life to find out what it is that you truly want. Will’s personal experience with the proverb “seek and you shall find”. His list of recommended books. And how Upfund helps E-commerce entrepreneurs scale and grow their business. So subscribe and listen to today’s episode to find out how you too can maximize your finances and avoid debt. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:15 (Steve introduces today’s guest, Will Moffett.) Steve: You're listening to the Awesomers.com podcast episode number 31 and as always you can find the show notes at Awesomers.com/31, that's Awesomers.com/31. Today my special guest is Wil Moffett. Will is an entrepreneur, partner and builder of all kinds of different businesses. He's built many private label products within the physical products industry and to do that he structured large teams from around the world including China to bring in that import and supply chain process all the way from China, private labeling, making your own brand all the way into the United States. And he's done that for a number of years now very successfully. He took a little pause because Will and his partner started an inventory crowdfunding platform that's helped raise millions of dollars for E-commerce sellers nationwide. That's called up Upfund.io. We're going to talk in detail about how that concept works, why it's really interesting for especially entrepreneurs who are trying to scale quickly but finding cash flow is a challenge and as always we're going to have fun. Okay Awesomers we're back again. Steve Simonson today joined by Will Moffett. Will, how are you buddy? Will: Hey! Wonderful Steve. How's it going man? I'm so glad you invited me. Oh man, I'm thrilled to be here. Steve: Will has his own podcast, FBA millionaires. What's it called? Will: Yes, FBA millionaires. Steve: That was a one-in-a-million shot there. Let me just say. But I've had the pleasure to be on Will’s show before I recommend, everybody go check it out, subscribe. It’s a very interesting business that we're going to talk a little bit about today. Plus we're going to talk about his origin story which is one of my favorite things to do.


    EP 30 - Tess Davis - Building Brand Awareness and Avoiding Common Launching Problems Aug 30, 2018
    Show notes

    Branding increases the value of a company and makes acquiring new customers a whole lot easier. On today’s episode, Steve introduces us to Tess Davis, Co-Owner of RGT Marketing. Tess is an industry expert on building brands and helping E-commerce entrepreneurs expand their brand and reach. Here are more key points on today’s episode: How RGT Marketing helps E-Commerce with their marketing and branding needs. Why brand awareness is crucial to your business, whether you are selling on Amazon or across multiple channels. How rebate management works. And the common problems most sellers encounter when launching a product. So listen to today’s episode and find out how you too can build a better brand for your business. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:34 (Steve introduces Tess Davis, President and Co-Owner of RGT Marketing.) Steve: You are listening to episode number 30 of the Awesomers podcast, that's episode number 30. And you can find the show notes and details at Awesomers.com/30, that's Awesomers.com/30 as always. By the way, that's a secret code. Now today my special guest is Tess Davis, and Tess brings 20 years of experience in sales marketing and customer relations to RGT Marketing while her husband says she should run for mayor. She prefers to indulge her passion for helping entrepreneurs build their brands. She and her partner Renee have countless examples demonstrating success on Amazon and are expanding their influence to other platforms including Walmart.com, eBay and Jet.com. Tess and her husband enjoy living in the Tampa Bay area of Sunny Florida while they are waiting for their adult children to move out and give them grandkids. Sounds like there's quite an agenda there. Now one of the things that I love about Tess and Renee's company RGT, is that they are all about helping entrepreneurs build a brand. And building a brand is something that as I'd like to say feels long-term equity. So what sales channel you sell on if you are interested in learning how to build a brand and how to generate awareness and kind of get good positive experiences in the marketplace with your new products. This is an episode you should be paying close attention to. Okay Awesomers, we're back again Steve Simonson here bring you another podcast. And today I'm joined by special guest Tess Davis. How are you Tess? Tess: Hi Steve. Nice to be here.


    EP 29 - Nathan Hirsch - Valuable Insights: Hiring Pre-Vetted Freelancers Specialized in E-commerce Aug 29, 2018
    Show notes

    SHOW TRANSCRIPT: Most entrepreneurs and business owners say their biggest human resources challenge is finding skilled talent. On today’s Awesomers Authority episode, Steve introduces us to Nathan Hirsch, Co-Founder and CEO of Freeeup.com. Nathan provides valuable insights about hiring pre-vetted freelancers specialized in E-commerce, digital marketing, virtual assistance and so much more. Here are more awesome takeaways on today’s episode: Nathan’s origin story and what led him to create Freeeup. The three different levels of hiring freelancers. The advantages of strength-based leadership. And the future of corporations and the freelance industry. So put on your headphones, listen to today’s episode and find out how you can scale your business by finding skilled and reliable talent online. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT: If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. 1:13 (Steve introduces today’s guest, Nathan Hirsch, Founder of Freeeup.com.) Steve: You're listening to the Awesomers podcast. This is the Awesomers.com podcast Episode No. 29. That's episode number 29 and to find all of the show notes just go to Awesomers.com/29. That’s Awesomers.com/29. Now, today my special guest is Nathan Hirsch and he's a great entrepreneur who's really helping solve one of the biggest problems that we find today when we're building any kind of company but E-commerce companies in particular and that is finding people, right? The old saying is “It's hard to find good people.” Well now, it's easy to find good people. Nate is in charge of a company called Freeeup.com with “three e's” by the way and we have special links in the show notes page and he's the co-founder and CEO of that particular company which is a marketplace that connects businesses with pre-vetted freelancers in E-commerce, digital marketing and so much more. Nate has sold over 30 million dollars online and regularly appears on leading business podcasts around the world. He's certainly an expert in this category and offers a wonderful and highly necessary service for E-commerce guys like me and we have personally used Nate for a couple of our different businesses and it's an experience that is unique and interesting and affordable and you get access to really high degrees of talent really fast so I'm super excited to kind of dive in here in this Awesomers authority episode. That's on Awesomers.com episode number 29. Okay, Awesomers, welcome back here we are in the Awesomers.com podcast yet again, and today we have a special guest Nathan Hirsch. Nathan, how are you? Nathan: I'm doing great. How are you? Steve: I'm very well, thank you. Do you prefer Nate or Nathan?


    EP 28 - Jeremiah Kovacs - 3 Phases of Book Keeping and 3 Ways to Approach Sales Tax Aug 28, 2018
    Show notes

    The magic of accounting is all about taking data and turning it into valuable information. On today’s Awesomers Authority episode, Steve Simonson introduces us to Jeremiah Kovacs, Founder of MuseMinded. He and his team have worked with hundreds of Amazon Marketplace sellers to automate and outsource their financial systems. Here are some key points on today’s episode: What MuseMinded is and how it helps Amazon marketplace sellers. The three phases of bookkeeping - data capture, data categorization and data presentation. The importance of having a solid financial system. And the three ways to approach sales tax and more. So subscribe to the Awesomers podcast and learn more about having an efficient and scalable accounting system. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:16 (Steve introduces today’s guest, Jeremiah Kovacs, Founder of MuseMinded.) Steve: You're listening to the Awesomers.com podcast and this is episode number 28. So all you have to do is go to Awesomers.com/28 to see all the show notes and details that's Awesomers.com/28. Now today my special guest is Jeremiah Kovacs who's the Founder of MuseMinded. Jeremiah is a really good example of somebody who is kind of born out of this Amazon related ecosystem because his firm specializes a hundred percent in accounting for Amazon centric firms since 2014. He and his team have worked with hundreds of Amazon Marketplace sellers to automate and outsource their financial systems helping them leverage their own time and energy to 10x their business and build towards successful seven-figure exits by leveraging the things that they're instead of the things that maybe we don't like to do. And we've talked in today's episode about just exactly how people treat finance often as an afterthought. We talked about the idea that it's a core function that needs to be done in your business to to do scorekeeping. Yet so many of us procrastinate it or try to do it in the worst way possible either ourselves god forbid or we hire resources that aren't really specialized, don't really understand. And today I think we're gonna have a great conversation about how we can solve that particular problem. Okay Awesomers. Welcome back here we are again today Steve Simonson, I'm your host and today we're talking with Jeremiah Kovacs. How are you Jeremiah? Jeremiah: I'm doing great. I'm doing really great, Steve. Steve: Good. Did I pronounce your last name right? Jeremiah: Yes, it's phonetic Kovacs. Steve: Okay good because I've got a history of mispronouncing names and I like to just come clean when I mess it up. So luckily you've got


    EP 33 - Brad Axelrad - How to Transform Your Fears Into Strengths Aug 27, 2018
    Show notes

    The first step towards overcoming your fears is to face them. On this episode, Steve introduces Brad Axelrad. Brad is an event producer, consultant, strategist and podcast host having produced over 150 live events with top business leaders and best-selling authors. Here are more awesome takeaways on today’s episode: The philosophy behind Face Your Dragon. How to transform your fears into strengths. Steps to tame your dragon: find, face, and then ride your dragon. And the first step to discovering the number one hidden fear stopping you from earning what you're worth. So turn up the volume and listen to today’s episode to learn how you can face your dragon and transform your life! Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 01:15 (Steve introduces today’s guest, Brad Axelrad.) Steve: You’re listening to the Awesomers.com podcast episode number 33. That is episode number 33 which you can find as always in show notes at Awesomers.com/33. Now today my special guest is Brad Axelrad. And for over a decade Brad's been an event producer, consultant, strategist and podcast host having produced over 150 live events with top business leaders and best-selling authors. Now he's a proud founding member of the Association of transformational leaders of Southern California since 2010 and is a co-founder of the Association of transformational leaders in Costa Rica founded in 2017. On his Face Your Dragon podcast he interviews celebrities, thought leaders and icons like Don Miguel Ruiz, Ariel Ford, JP Sears and many more. Brad spent featured on numerous media outlets including NBC Nightly News, PBS television, The OC Register, LA Times, USC news and CBC News Canada. You're going to be glad you joined us today because Brad's going to help you face your own dragon and give you some of the techniques that he helps people overcome fear and stress and put yourself on a track towards mental wellness. Welcome back Awesomers, Steve Simonson joining you today again on the Awesomers.com podcast and today we're lucky we have Brad Axelrad joining us. How are you Brad? Brad: I'm great, it's good to be here. Steve: Well it's certainly a pleasure to have you and you know one of the things that you know the intro didn't really talk about but is this premise that you know being a consultant and a thought leader as you are, that you probably have you know kind of day-to-day responsibilities that you get into. And that's one of the things I like to start with this what do you do kind of on a day to day basis that would help our Awesomers out there understand kind of how you get by with your each of your days?


    EP 27 - Casey Gauss - Expert Tips on Sourcing, Launching, and Selling on Amazon Aug 27, 2018
    Show notes

    “Be willing to put in the work to get to where you want to be; no more, no less.” On today's episode, Steve introduces us to guest Casey Gauss, CEO and Co-Founder of Viral Launch. Here are some key points on today’s episode: How Casey built his company, Viral Launch. Casey’s origin story as a young entrepreneur. How important it is to focus on your happiness. His prediction for Amazon and why it’s important for businesses to be optimized on the platform. So subscribe to the Awesomers podcast and learn more about Casey Gauss and his amazing entrepreneurial journey. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:22 (Steve Simonson introduces today’s guest Casey Gauss, CEO andCo-Founder of Viral Launch.) Steve: This is episode 27 of the Awesomers.com podcast, as always you can find show notes available at awesome Awesomers.com/27, that's Awesomers.com/27. Today my special guest is Casey Gauss which is a great example of an entrepreneur breaking out a normal and dropping out of college and jumping into the E-commerce world. Now Casey is a Co-Founder of Viral Launch which was a platform built and designed as a software, as a service platform to help Amazon sellers source launch and dominate on Amazon.com in the Amazon Marketplace to be more precise. So these are all third-party sellers. I was fortunate enough to meet Casey way back in the old days when he had just began and I really saw what wonderful potential this young fella had. And he's a brilliant guy regardless of his age. Certainly wisdom beyond his years and his quest for analytics, for measurement and performance is consistently above average for sure. That's what makes him Awesomer. Successfully, his company's performed over 30,000 product launches with 7,000 plus brands that are responsible cumulatively for billions of dollars and sales on Amazon. They've helped multiple products achieve number one best seller in their top level category in Amazon which is a great achievement. And fundamentally he has built this company which is a size at least of somewhere between 48 and 58 people at this point. And he's brought together extremely talented, developers and creative people and coaches and now management as well. So it's a real great pleasure to have Casey on the show today. Welcome back Awesomers, here we are again talking about all things awesome and today I have a very special guest Casey Gauss. How are you Casey? 3:02 (Casey starts to talk about Viral Launch.) Casey: I am doing wonderful Steve. Thank you so much for having me on this podcast. Steve: Definitely my pleasure. Help me pronounce your last name. I don't know that I've ever gotten it right yet.


    EP 26 - Steve Simonson - The Importance of Finding Your Why Aug 26, 2018
    Show notes

    Your personal why is what gives you motivation. It really is an extraordinary opportunity for you to find yourself empowered to go on and take on the world. For today’s Awesomer Insights episode, Steve talks about the importance of finding out your personal whys. Here are more gold nuggets on today’s episode: What you need to establish your personal why. The different phases of building a company and why knowing your whys can help you make decisions that are aligned to your goals. Why you need to write your own eulogy and think about how you want to be remembered and more. So put on your headphones and be inspired to take action in knowing your personal why. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1.15 (Steve introduces today’s topic - establishing your personal why.) Steve: Welcome again to the Awesomers.com podcast everybody. My name is Steve Simonson and I'm thrilled to have you with us today today we are going to talk about one of my favorite topics and that is the idea of establishing your personal why. Now there's been recent discussion the past couple years by an author. Turns out he's a great author and thought leader named Simon Sinek and he talks about finding your why and that book is a great book and we'll probably talk about it later on a an episode of our book of the week but that's more about finding a company why and why a brand should exist and what a brand stands for. And what I'd like to talk to you today about is the idea that you need to understand your own personal why. Why are you doing this, well you know whatever it is you do, why are you doing it? And what's the point of it and it goes far beyond the day-to-day I need to put food on the table or my kids need a new pair of shoes. It's really about what drives your fulfillment and your satisfaction in the long run and I can't stress this enough. So you're listening to episode number 26 of the Awesomers.com podcast you as always can go to Awesomers.com/26 to find the show notes and details. That's Awesomers.com/26 so as we embark on this journey today talking about the mission of finding a person why, I want to really articulate why I believe it's important when you understand your why and the why really should be broken down into two or three sentences that really resonate. And I'll come back and we'll talk about that later as I go through some of the process but today we're going to talk about that exact process and we're going to give you some of the tips and hints and on the show notes pages, we'll probably even give you a worksheet to kind of help you work through it as well. I truly believe in this process. It is really important and it doesn't matter whether you


    EP 25 - Steve Simonson - Built to Sell Book Review Aug 25, 2018
    Show notes

    What if you can make your business operate without you day to day? On today’s podcast, Steve Simonson introduces us to another book of the week episode, Built to Sell by John Warrillow. John made a story instead of a long checklist that addresses this particular question. Here are more gold nuggets on today’s episode: The main philosophy behind Built to Sell. How to engineer your desired outcomes. Why you should align your people with your objectives. And the number one mistake most entrepreneurs make according to John Warrillow. So let’s get to know more about our Book of the Week and find out how you too can put your business on autopilot. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:11 (Steve introduces today’s book, Built to Sell by John Warrillow.) Steve: Welcome back Awesomers, this is Steve Simonson and today we are recording episode number 25 for the Awesomers.com podcast series. You can always go to Awesomers.com/25 to find the relevant show notes, details and perhaps a link or two that we might mention along the way. So this is another book of the week episode and today my book is Built to Sell and I'm not sure I pronounce his last name but John Warrillow, is how I'm going to give it a go. And John's written a nice book and that is in a parable format right. He's made a story instead of like a long checklist that talks about some of the lessons that need to be learned from his perspective in this particular book. So first let's let's fly up to the 30,000 foot level. The idea of Built to Sell would be that you’re engineering some outcome like running a business and that you're building it to sell. Now this is a very important concept, even if you're not preparing to because you want to build it in such a way that it has value. And regularly I talk about this idea of equity, you're building equity. So sometimes we're building intellectual equity, we do that by reading books and learning in general but other times you're building financial equity. And when you're starting a company, you’re building a company, may be part of your objective is to sell that company and get a financial reward. So if you're building the company to sell that's okay, that's something that people do and in fact it's a very good outcome if you plan for it. So one of the key concepts here and I think that this is


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