App Marketing by App Masters

Latest Episodes:

App Store Optimization in Just 5 Minutes Jul 06, 2022

Show notes

If you are just starting out with app store optimization, you will discover how to optimize your keywords in just 5 minutes.

Use "APPMASTERS40" at checkout to save 40% off ASOMobile: https://asomobile.net/en/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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Keyword Installs & Buying Reviews Jul 04, 2022

Show notes

In part 2 of our live stream, Steve shares the “word of the street” related to buying keyword installs and App Store reviews. Do they make a difference and what’s the backlash?

Also, we audit a voodoo like hyper-casual game around baseball and a jigsaw puzzle where you can win real money.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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5 App Marketing Strategies That I Got WRONG Jul 04, 2022

Show notes

I love being proved WRONG about some of my strategies. In this video, you will discover the monetization and engagement strategies that I got wrong!

You will discover:

1) Onboarding personalization

2) LTV of different subscription plans

3) Apple Search Ads campaign structure (brand new)

4) You'll have watch 😉

5) All of the above 🤣

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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Mobile Game Ad Monetization Jun 29, 2022

Show notes

Discover how to monetize your mobile games.

You will discover:

- How game genres make sense for each ad type

- Best practices for your monetization stack

- The opportunity for brands in mobile gaming apps

Eado Hofstetter is the Director of Publishing Account Management at Fyber - a Digital Turbine company. Eado has been a business leader in the app monetization sphere for over 5 years. He leads a team focusing on monetization for Gaming app publishers.

Fyber was acquired by Digital Turbine in 2021, alongside AdColony, and is part of Digital Turbine’s independent Mobile Growth Platform for advertisers, publishers, carriers and OEMS.

ou can watch this video: https://youtu.be/FzdpDmNp6CI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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NFTs in Mobile Gaming Jun 22, 2022

Show notes

Are NFTs the future of mobile gaming? Social Peta provides us with insights on how mobile games are starting to use NFTs and crypto.

You will also discover the most popular ad creatives that are winning in mobile gaming.

SocialPeta covers 80+ global ad networks across 70 countries and regions, including Unity, Twitter, YouTube, Facebook and Tik Tok. They have accumulated 1B ad creatives, updating 1.2 M+ ad creatives on a daily basis.

With SocialPeta, you can gain insight into your competitors' advertising data. Also, you will be informed of and inspired by advertising data of different dimensions from global networks, media and advertisers.

Links:

https://socialpeta.com/

https://www.linkedin.com/in/cguvenkaya/

You can watch this video: https://youtu.be/cQ3tmnvEGqM

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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How to Grow an App to 7-Figures Jun 20, 2022

Show notes

Steve's been kidnapped!

And his ransom is $1M!

So Steve contacted his friend, Alon Waller, from Bluethrone and asked him to host an EMERGENCY App Masters show in which you guys and he will grow an app valuation to $1M

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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How to Increase AdMob eCPM for Mature Apps (Part 3/3) Jun 15, 2022

Show notes

Have over a million downloads for your apps? You will discover how to increase your AdMob eCPM for mature apps.

You will discover:

- Why mediation plays a more important role in mature apps

- Why you should be optimizing for formats, devices and GEOs

- Waterfall vs bidding strategies

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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LTV of Subscription Plans Jun 13, 2022

Show notes

In part 2 of our live stream with Vitaly Davydov, you will discover the lifetime value (LTV) and average retention rate of subscription plans (weekly, monthly, yearly, etc).

You will also discover the difference between RevenueCat and Adapty and we audit a PDF scanner and meal planner app.

Download Adapty's State of iOS Subscriptions Report: https://adapty.io/resources/state-of-ios-in-app-purchases-2021

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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Mobile Paywall Personalization & Optimization Jun 13, 2022

Show notes

Discover the best ways to optimize your app's paywall to increase your subscription rate.

You will discover...

- Average subscription price

- Free trials analytics and benchmarks

- Subscription retention

- LTV benchmarks

- Billing issues benchmarks

Learn More:

https://adapty.io/

https://adapty.io/resources/state-of-ios-in-app-purchases-2021

https://ru.linkedin.com/in/iwitaly

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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How to Increase AdMob eCPM for Growth Apps (Part 2/3) Jun 08, 2022

Show notes

Discover how to increase your AdMob eCPM for apps in the growth stage.

In this video, we cover:

- Why you should enable competitors' ads

- Make sure your show rate is above 60%

- Should you choose waterfall vs bidding during mediation?

Earn more from AdMob with AppBroda: https://www.appbroda.com/

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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