App Marketing by App Masters

Latest Episodes:

Ask Me Anything Jun 17, 2024

Show notes

From analytics tools to monetization to ads placements, Steve answers all your questions about helping you scale your app business.

Topics covered:

- Key Performance Indicators (KPIs) and analytics

- Localization strategies for regional app growth

- Building user communities and targeted audience engagement and much more

Let’s talk business and have some fun at the same time!

App Audits:

https://apps.apple.com/us/app/pilot-rush-endless-game/id1673210543

https://play.google.com/store/apps/details?id=weightgainapp.weightgainappforwomen.womengainweight

You can also watch the video: https://youtube.com/live/ZWvarCfu0D4

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

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SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Web2App - The Unconventional Way to Acquire App Users 💡 Jun 11, 2024

Show notes

Ever feel like your usual paid acquisition strategy needs an overhaul? You're not alone. But what if there was a secret weapon to skyrocket your user base with minimal hassle?

Enter Web2App, the unconventional growth strategy that's making waves. This video dives deep into the world of Web2App, showing you how to:

Turn website visitors into engaged app users.

Reduce your dependence on the app store/play store.

Craft a seamless user journey.

You can also watch the video: https://youtu.be/AD6zP_vW4ao

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Ask Me Anything With Steve P. Young Jun 10, 2024

Show notes

From ASO to monetization to paid ads, Steve will answer all your questions about helping you scale your app business.

Topics covered:

Best app marketing strategies for bootstrapped app entrepreneurs

What A/B testing platforms to use

Monetization strategies for AI apps

Let’s talk business and have some fun at the same time.

App Audits:

https://giftadvisor-app.com/

https://apps.apple.com/us/app/judgeus-decision-helper/id6450930454

You can also watch the video: https://youtube.com/live/4YYrbUxFQqg

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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The Blueprint to Bootstrapping a Multi-Million Dollar App Jun 04, 2024

Show notes

Turn your app idea into a million-dollar reality! This in-depth guide unveils the step-by-step blueprint for bootstrapping your app's success. Discover effective strategies from app expert Simon Berube and transform your app idea into a thriving reality! 🚀

You can also watch the video: https://youtu.be/5NBziO-NeS0

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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From Bootstrapped to Millions with STRETCHIT Founder Jun 03, 2024

Show notes

Bootstrapped app? Small budget? Big dreams? Don't let limited resources hold you back!

Today, we're thrilled to welcome Natasha Nikolaeva, the founder of the multi-million dollar stretching app, STRETCHIT, downloaded by millions.

Natasha is a former M&A lawyer with experience at DLA Piper and Ernst & Young. After experiencing the transformative power of stretching, she left her legal career to launch STRETCHIT.

Join us as this former lawyer turned app entrepreneur shares her inspiring journey, legal insights, and lessons learned on building a thriving fitness app.

Get ready to explore:

-The process of bootstrapping to growing the app: struggles, successes, and lessons learned.

-Effective strategies to scale niche market apps

-The initial journey & challenges of developing STRETCHIT

App Audits:

https://play.google.com/store/apps/details?id=xyz.rtrvr.pillo

https://apps.apple.com/us/app/intelligent-cv-maker-cvpop/id1473493711

You can also watch the video: https://youtube.com/live/LvIHZr_DzyE

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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7-Figure App Exit: 2 Secrets to Acquisition & Engagement (Part 1) May 28, 2024

Show notes

Unlocked a 7-figure app exit! Want to know the secrets to skyrocketing acquisition & engagement? Watch this video for the game-changing strategies.

You can also watch the video: https://youtu.be/Q5XMMA92z4o

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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App Exit: How to Maximize Your Valuation May 27, 2024

Show notes

Is it time to exit your mobile app?

Today, we are joined by Charlie Ryan, the founder of AppFlip, an M&A firm specializing exclusively in buying and selling mobile apps.

Charlie isn't just an app enthusiast, he's an expert in helping app owners achieve successful exits. His experience stretches back to his days at Appic, where he witnessed firsthand the journeys of countless entrepreneurs building and selling thriving mobile app businesses.

Charlie understands the unique challenges you face in navigating the world of buying and selling mobile apps.

Get ready to unlock:

- Biggest mistakes app owners make during the acquisition process

- What do the most valuable apps have in common

- When you should sell your app to maximize your exit

Learn More:

LinkedIn: https://www.linkedin.com/in/charlie-ryan-36229310a/

Website: https://www.appflip.co

Valuation Calculator: www.appflip.co/free-app-valuation

App Audits:

https://apps.apple.com/us/app/word-buddy-learn-to-read/id6449136229

https://apps.apple.com/us/app/town-by-xity/id1582040816

You can also watch the video: https://youtube.com/live/v4OwPQcSoac

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

***************

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Subscription Secrets: Trial Cancellations & Localized Pricing May 20, 2024

Show notes

Today, we're diving deep into the world of subscriptions and unlocking the secrets to global growth with localized pricing strategies and insights on reducing trial cancellations.

Joining us is a retention rockstar, Jacob Rushfinn! He's been the driving force behind lifecycle marketing, product marketing, retention, and monetization for startups and established players like Elevate Labs, Automattic/WordPress.com, Amwell, and LevelUp/Grubhub.

He's also the brains behind Balance, the 2021 Google Play Award winner for Best App in Meditation.

In addition to his impressive track record, Jacob shares his expertise through his weekly newsletter, Retention.blog, focused on real, actionable insights for mobile app retention and monetization.

You will discover:

Proven tactics to supercharge your subscription retention

Expert guidance on crafting localized pricing models to win international markets

Insights to reduce trial cancellations

Learn more:

https://www.retention.blog/

https://www.linkedin.com/in/jacob-rushfinn/

App Audits:

www.parentsense.app

https://play.google.com/store/apps/details?id=nikhil.widi

You can also watch the video: https://youtube.com/live/oe_lA1V6XHo

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Strategies to sell your cash-generating app May 14, 2024

Show notes

Struggling to decide what to do with your profitable app? This video unveils proven strategies to help you sell it for the maximum value. Unlock the full potential of your app's success! 🚀📈

You can also watch the video: https://youtu.be/xWcaAk5oaBc

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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How to Track Website Events with Google Tag Manager May 13, 2024

Show notes

In this video, we will delve into the basic principles of Google Tag Manager and how to track website events without any coding.

Google Tag Manager is a tool that enables you to easily update and manage tracking codes on your website or mobile app. While this tool allows you to track various conversion actions such as video views, file downloads, bounce rate, and page scroll length, today we will focus on setting up event tracking for Google Analytics and AdWords.

You will learn:

The Basics: Container, Tag, Trigger, and Variable concepts

You can also watch the video: https://youtube.com/live/OQL0E0m9Fwg

Work with us to grow your apps faster & cheaper:

***************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

***************

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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