AM/PM Podcast

Latest Episodes:

#418 - How to Tap into Latin America’s $200 Billion E-Commerce Market with Christie & AJ Oct 24, 2024

Show notes

Imagine tapping into a market that has the potential to skyrocket your e-commerce business. What if Latin America could be the next big frontier for growth? Join us as Christie Rugh and AJ Hernandez from SkyPostal bring their expertise to the table, offering a roadmap for businesses looking to thrive in this promising region. With projections indicating a leap from $195 billion to $270 billion by 2028, they highlight how Sky Postal's logistics solutions provide a cost-effective and reliable alternative to expensive express carriers and challenging postal services, making it easier for businesses to venture into Latin America.

From navigating Brazil's protective economic policies to capitalizing on the rising middle class across Argentina and Colombia, we cover the strategies you need to succeed. Our conversation takes a closer look at how mobile phones are transforming shopping habits and how financial landscapes are evolving with the increased use of installment payments. Learn about the pivotal role platforms like Mercado Libre and Amazon play in facilitating cross-border sales, with Sky Postal ensuring timely deliveries and localized support to bridge language and currency barriers.

For those contemplating expansion, the Latin American market is not only less competitive but also offers lucrative opportunities like cheaper ad buys. Whether you're a seasoned seller or facing challenges in the U.S. market, this episode equips you with actionable insights and strategies to enhance your brand's presence and sales. Plus, listen to a personal tale of customs woes that underlines the importance of understanding international trade nuances. Don't miss out on uncovering the untapped potential of Latin America with SkyPostal as your ally.

In episode 418 of the AM/PM Podcast, Kevin, Christie, and AJ discuss:

00:00 - Expand Your E-Commerce Business to Latin America
01:33 - Latin America E-Commerce Logistics Solutions
06:05 - Expanding Latin America Market Reach
11:08 - Expanding Into Emerging Latin American Markets
13:05 - Navigating Trade in Latin America
16:38 - Options for International E-Commerce Expansion
20:49 - International Shipping Rates and Domestic Services
24:21 - Liquidation of Super Bowl Merchandise
25:49 - Expanding to Latin America Logistics Opportunities
27:54 - Cross-Border Marketing Strategies
32:57 - Cost-Saving Fulfillment From Mexico to US
35:27 - Latin America Logistics With SkyPostal
40:44 - International Shipping on Amazon Prime
46:45 - Kevin King's Words Of Wisdom

#417 - From YouTube to Amazon: David Quintieri on Merging Content and E-Commerce Oct 17, 2024

Show notes

In this episode, our guest talks about YouTube growth, image optimization, selling internationally on Amazon, overcoming challenges, and top e-commerce strategies.

Welcome to an insightful journey into the dynamic realms of e-commerce and content creation. In this episode, we're joined by Helium 10 Elite member David Quintieri, who shares his wealth of experience as a seasoned YouTuber with over 100 million views. Listen in as we explore the exciting intersection of YouTube and Amazon, uncovering strategies for leveraging video and user-generated content to boost e-commerce success. We highlight staggering success stories, like those of the Kelsey brothers and Joe Rogan, to illustrate the untapped potential of monetization on podcast platforms. David offers a unique perspective on bridging content creation with e-commerce, sharing valuable insights for both aspiring and established sellers.

Join us as we discuss essential strategies for enhancing your Amazon FBA business, from effective image usage in product listings to transitioning from a YouTube career into Amazon FBA selling. Learn about the importance of storytelling and emotionally resonant language in marketing images, and hear personal experiences about transitioning from selling generic products to building a unique brand. We also explore the value of educational resources and small paid groups in overcoming challenges and inspiring entrepreneurship, emphasizing the need to understand the intricacies of the Amazon selling process.

Additionally, we examine the cultural differences in entrepreneurship between the US and other countries, exploring how understanding the American consumer is crucial for international sellers. Our conversation also touches on the innovative use of AI tools for enhancing product images and Amazon listings, offering insights into staying competitive in the evolving e-commerce landscape. Finally, we reflect on the impact of relationship quality on personal and professional growth, encouraging listeners to invest in nurturing connections. Tune in for an episode packed with actionable strategies and inspiration for e-commerce success.

In episode 417 of the AM/PM Podcast, Kevin and David discuss:

00:00 - E-Commerce Strategies and Monetizing YouTube
07:07 - Utilizing YouTube Shorts And It's Algorithm
11:29 - Importance of Quality Photo Composition
13:28 - Amazon FBA Business Journey
16:51 - Scaling Business With Amazon Selling
23:10 - Building Confidence in E-Commerce Business
27:33 - Transitioning From Nine to Five Jobs
29:23 - Business Opportunities in Canada vs USA
32:47 - Advantages of Pursuing Opportunities in the US
36:57 - Utilizing AI Tools in E-Commerce
38:08 - Amazon Comprehend for Image Analysis
43:54 - Benefits of Helium 10 Elite Membership
49:15 - Kevin King's Words Of Wisdom

#416 - Sports, Pets, and Masterminds: Gina Perez’s Playbook for Building a Successful Brand Oct 10, 2024

Show notes

Gina Perez, former competitive college athlete and sports enthusiast, graces our podcast with her vibrant tales from the recent Olympics in France. But it’s not just about the sports; Gina also shares her adventures in the dynamic pet brand industry, weaving in stories of her entrepreneurial success and strategies in e-commerce.

Transitioning from a corporate career in the sporting goods sector, Gina talks about her move to e-commerce, providing a candid narrative of embracing change and entrepreneurship. Her story is rich with insights on navigating corporate restructuring and diving into Amazon selling. With humor and heart, Gina outlines the challenges and triumphs of launching her own brand, offering invaluable lessons on Amazon private label, inventory management, and financial strategy.

In the bustling world of pet products, Gina’s focus on unique offerings and brand differentiation shines through. With an emphasis on community and storytelling, she highlights how all-natural pet products can foster customer loyalty. The episode also explores the profound impact of the Helium 10 Elite mastermind group, which supports her with continuous learning and networking opportunities. Gina candidly shares how this community aids her growth, emphasizing the importance of mastermind groups and thoughtful networking in steering clear of bad advice.

In episode 416 of the AM/PM Podcast, Kevin and Gina discuss:

00:00 - A Trip to France and the Olympics
06:42 - Supporting Women's Sports With Custom Shirt
11:33 - Entrepreneurship Journey in E-Commerce
12:07 - Transitioning to E-Commerce Success
15:16 - Navigating Career Transitions in Business
23:04 - Pet Products E-Commerce Growth Strategy
24:38 - Entrepreneurial Risk and Investment Amount
28:33 - Entrepreneurial Approach to the Pet Industry
31:35 - Pet Product Marketing Strategies
33:58 - Brand Storytelling and Connection
41:21 - Switching from Jungle Scout to Helium 10
41:37 - Helium 10 Elite Community Benefits
48:02 - Value of Peer-to-Peer Learning
50:48 - Entrepreneurial Community Support and Goals
51:22 - The Importance of Collaboration in Business
53:16 - More Membership Benefits of Helium 10 Elite
59:06 - Networking Benefits for Entrepreneurs
59:47 - Kevin's Words Of Wisdom

#415 - How a Lufthansa Pilot Turned His Passion into a Million-Dollar Amazon Business Oct 03, 2024

Show notes

Ever wondered how a commercial airline pilot could pull off a million-dollar Amazon business success? Join us as David Lang, the Lufthansa pilot turned e-commerce entrepreneur, shares his incredible journey from the cockpit to conquering the Amazon marketplace. Learn the secrets behind his dual career, and discover how the meticulous systems and numbers-driven strategies in aviation perfectly translated to his booming online business.

Peel back the curtain on aviation myths and misconceptions with David, who demystifies common fears like turbulence and clarifies the dynamic roles of captains and co-pilots. His unique story of balancing a demanding airline career with academic pursuits and a project management role at Lufthansa sets the stage for his leap into the world of e-commerce. From reverse-engineering a product failure to a game-changing success, David reveals the strategic planning and keyword wizardry that skyrocketed his sales to $1.2 million in just five days.

As we wrap up, David takes us through the exhilarating process of selling his business and achieving financial freedom. Is life after a successful Amazon FBA business exit all it's cracked up to be? Hear about the ongoing thrill of e-commerce, the benefits of strategic business networks, and future plans like his appearance at the Billion Dollar Seller Summit in Iceland. Don’t miss this inspiring episode brimming with actionable advice and captivating stories from David’s dual careers.

In episode 415 of the AM/PM Podcast, Kevin and David discuss:

00:00 - From Commercial Pilot to E-Commerce Success
04:49 - Commercial Pilot License Requirements and Opportunities
09:53 - Pay Discrepancies in the Airline Industry
11:52 - Misconceptions About The Aviation Industry
14:24 - Perceptions of Pilot Profession
16:53 - Entrepreneurship While In The Airline Industry
22:18 - Achieving Success Through Reverse Engineering
25:26 - Calculated Risk Pays Off Big
26:59 - Amazon Keyword Manipulation for Brand Success
31:03 - Working With 8Fig for Business Funding
38:36 - Life After a Successful Business Exit
43:40 - Distressed Amazon Seller Turnaround Plan
44:45 - Business and Aviation
50:11 - Kevin King's Words Of Wisdom

#414 - Amazon FBA Success to Chaos: How Brian & Janine Navigated a Nightmare Business Exit Sep 26, 2024

Show notes

Picture this: Two pharmacists trading their lab coats for entrepreneurial hats, diving headfirst into the world of Amazon FBA. Janine and Brian's journey from selling closeout tanning lotion and books on eBay to becoming successful Amazon sellers is nothing short of inspiring. This episode captures their transition, highlighting how their complementary skills—Brian’s keen analytical mind and Janine’s marketing flair—propelled them to success. You'll hear about their experiences at a brainstorming event with Perry Belcher in Las Vegas, where open and honest discussions led to breakthrough business insights.

We also explore their story as Amazon entrepreneurs who scaled their business to an impressive $5 million in annual revenue through strategy and grit. The path wasn’t always smooth; from facing major safety complaints and grueling IP disputes to navigating a nightmare Amazon business exit, every challenge presented a learning opportunity. This journey emphasizes the importance of resilience and problem-solving in the ever-evolving e-commerce landscape.

Beyond Amazon, we dive into the diverse world of entrepreneurship. Janine and Brian share their adventures in turning around a struggling Amazon brand that they acquired after their exit and managing multiple Airbnb properties. They reveal their plans to leverage their pharmacy backgrounds by starting IV hydration clinics, illustrating their knack for balancing multiple ventures while maintaining steady income streams. This episode is packed with practical advice and motivational stories, underscoring the power of partnership, resilience, and the human connections that drive business success. Don't miss out on this episode full of entrepreneurial wisdom!

In episode 414 of the AM/PM Podcast, Kevin, Brian, and Janine discuss:

00:00 - Brian and Janine's Amazon FBA Business Success
03:24 - Amazon Sellers Share Insights at Event
06:01 - From Pharmacists to Amazon Entrepreneurs
10:33 - Success Story of Taking Action
14:20 - Immediate Business Success Stories
15:25 - Navigating Amazon Growth and Selling Journey
20:14 - Advice to Sell Brand and Grow
22:31 - Amazon Brand Suspension and Patent Dispute
31:02 - Negotiation for Brand Acquisition
32:20 - Resolving IP Dispute With Faithful Conversation
35:58 - Business Dispute Resolution Conversations
40:42 - Turning Around a Nightmare Amazon Business Exit
40:46 - A New Brand Acquisition for $40,000
45:53 - Airbnb, Amazon, and New Entrepreneurial Ventures
49:37 - Damage Control Strategies
52:07 - Business Networking and Persistence in Amazon
53:11 - Maximizing Amazon-Selling Success
53:40 - Kevin King's Words of Wisdom

#413 - Omnichannel Online & Retail Strategy Advice For Big Brands with Steve Yates Sep 19, 2024

Show notes

Listen to this insightful episode as we chat with Steve Yates, the founder of Prime Guidance, who brings a wealth of experience from his time at Dick's Sporting Goods, Amazon, and Woot. Steve shares valuable strategies for liquidating inventory, controlling the buy box, and optimizing brand presence on major platforms like Amazon, Target, and Walmart. We explore the benefits of using Woot for your inventory liquidations and discuss effective methods for brands to establish and enhance their e-commerce footprint.

In our discussion, we cover the intricacies of e-commerce consultancy and growth strategies, highlighting the options available for liquidating or donating excess inventory and the benefits of each approach. Steve explains how Prime Guidance supports sellers in optimizing their marketplace presence by providing tailored consultancy services, training internal teams, and offering strategic advice. We also touch on the challenges brands face when transitioning to Amazon and the importance of channel control policies and managing their own sales to improve profitability.

Finally, we talk about the complexities of inventory and pricing strategy, discussing the importance of channel control, product serialization, and the Amazon Transparency program. Steve shares insights on maintaining good relationships with retail giants and the significance of product differentiation in retail success. We also explore the emerging e-commerce opportunities on platforms like Walmart.com and TikTok, emphasizing the need for brands to adapt their strategies to each platform's unique algorithms and consumer expectations. Tune in to learn how to navigate the ever-evolving e-commerce landscape and accelerate your brand's growth.

In episode 413 of the AM/PM Podcast, Kevin and Steve discuss:

00:00 - Opportunities in E-Commerce for Big Brands
01:38 - Amazon's Acquisition of Woot.com
06:16 - Retail Strategy of Daily Deal Website
08:26 - E-Commerce Consultancy and Growth Strategy
14:40 - Revenue-Based vs. Fixed Fee Agency Services
17:21 - Navigating Resistance to Amazon Marketplace
20:25 - Strategies for Brand Channel Control
26:11 - Controlling Inventory and Pricing Strategy
28:50 - Dealing With Amazon Resellers
32:54 - Channel Strategy and Marketplace Differentiation
33:59 - Business Strategies for Retail Success
37:35 - Key Price Points for Product Placement
40:40 - Brand Strategy in E-Commerce Marketplaces
45:21 - Branding Strategies for Amazon Success
47:27 - Emerging E-Commerce Opportunities
50:59 - Optimizing Walmart Listings for Success
54:20 - Unscripted Conversations on AM/PM Podcast

#412 - Expanding Your E-commerce Business into Europe with Melanie Katsaris' Tax & Compliance Expertise Sep 12, 2024

Show notes

Join us for an engaging and insightful conversation with Melanie Shabangu-Katsaris, co-founder of Avask, as we explore the vast opportunities in expanding global e-commerce. Melanie shares her expertise on why sellers should consider expanding their operations beyond their current markets, whether moving from the U.S. to Europe or vice versa. She provides an overview of how Avask supports sellers with critical aspects such as taxes, shipping, and compliance. We also reminisce about the close-knit nature of the Amazon-seller community, highlighted by memorable industry events like an unforgettable evening at a Beyoncé concert.

Listen in as we navigate the complex landscape of global e-commerce regulations, focusing on the differences between selling on Amazon in the U.S. versus Europe. Melanie sheds light on the regulatory challenges sellers face, including VAT registration and customs documentation, and explains why the maturity of the U.S. market often leads American and Chinese sellers to prioritize it over Europe. Despite these challenges, Melanie emphasizes the significant opportunities available in Europe and offers valuable insights to encourage more sellers to expand internationally.

Finally, we discuss the comprehensive services Avask offers to help sellers achieve international compliance, particularly in the UK and Europe. From VAT compliance to the Extended Producer Responsibility (EPR) eco-contribution, Melanie explains how Avask simplifies these complexities for sellers. We also touch on recent changes in European regulations, such as Amazon's new VAT on Amazon initiative, and how Avask collaborates with Amazon to ensure seamless compliance for sellers. This episode is a must-listen for anyone looking to broaden their e-commerce horizons with expert guidance from Avask.

In episode 412 of the AM/PM Podcast, Kevin and Melanie discuss:

00:00 - Expanding Global E-Commerce With Avask
02:42 - VIP Experience at Beyonce Concert
08:01 - Leveraging Technology for Business Growth
13:59 - Navigating Global E-Commerce Regulations
18:37 - Marketplace Regulations
20:24 - Navigating European E-Commerce Tax Regulations
23:29 - Amazon's Market Expansion in Europe
27:16 - EU VAT Compliance Regulations Impact Sellers
32:11 - International Tax Compliance and Reporting
34:23 - Navigating International Tax and E-Commerce
36:48 - Declaring Taxes and Customs
42:33 - Expanding International E-Commerce Compliance
43:21 - Global Shipping and Customs Impact
47:39 - Amazon's VAT Program Conclusion
49:23 - Amazon Sellers Facing Compliance Changes
56:13 - Kevin King’s Words of Wisdom

#411 - The Key To Explosive Sales In TikTok Shop with Josh Coleman Sep 05, 2024

Show notes

Join us as we welcome Josh Coleman, a Helium 10 Elite member, who shares his inspiring journey of launching and growing his brand on TikTok. After attending a Helium 10 Elite workshop in late 2023, Josh and his wife decided to experiment with TikTok, drawing from their unique blend of design and data-driven strategies. Listen in as Josh discusses how his passion for analytics helped him understand their audience better and the collaborative dynamic with his wife that propelled their brand to success.

We also explore the experiences of a couple who transitioned to full-time e-commerce with Amazon in late 2022, achieving seven-figure revenue within a year despite having no prior experience. Their story highlights the importance of focusing on building a brand and audience, navigating supply chain challenges, and understanding the difference between revenue and profit. Additionally, we discuss the misleading promises of easy success in e-commerce and the evolving complexities of the industry.

Finally, the episode touches on maximizing sales across multiple platforms, emphasizing the value of learning from those with practical experience. We discuss the impact of TikTok Shop, the strategic alliance between Amazon and TikTok, and the growing influence of influencer-driven sales. For those looking to transition from Amazon to TikTok Shop, we offer practical steps and highlight the importance of having a hero product and effective inventory management. Join us for a comprehensive look at the future of e-commerce and influencer marketing, and discover how you can stay ahead in this dynamic landscape.

In episode 411 of the AM/PM Podcast, Kevin and Josh discuss:

00:00 - TikTok Sales Boost E-commerce Business
03:51 - Helium 10 Elite Workshop To TikTok Success
08:09 - Building a Successful Amazon Business
13:57 - Long-Term Strategy for Amazon Business
15:58 - Maximizing Sales Across Multiple Platforms
20:50 - Comparing TikTok and Amazon Sales
32:48 - TikTok Influencers Boost Amazon Sales
35:43 - Maximizing TikTok Shop With Creators
42:24 - TikTok Creators and Agency Partnerships
45:01 - Leveraging Influencer Agencies Strategically
47:47 - Optimizing Hero Products for TikTok
51:27 - Future of E-Commerce and Influencer Marketing
56:18 - How To Get In Touch With Josh Coleman
58:36 - Kevin King's Words Of Wisdom

#410 - When Does Price Really Matter on Amazon with Chad Rubin Aug 29, 2024

Show notes

Can a laid-off Wall Street analyst turn a small vacuum cleaner parts store into a thriving e-commerce empire? Chad Rubin did just that, and in this episode, he shares his remarkable journey from the financial crisis of 2008 to becoming a pioneer in the world of Amazon selling. We explore how Chad's commitment to high-quality products and strategic pricing propelled his private-label business to success. Discover the pivotal moments that led to the birth of Skubana, a multi-marketplace management powerhouse, and his latest venture, Profasee, which revolutionizes dynamic pricing for sellers.

Chad's story is a testament to the power of continuous innovation in e-commerce. We discuss the relentless need for product iteration, the complexities of protecting intellectual property in China, and the creation of Skubana as a response to the inefficiencies in existing inventory management systems. From transitioning between platforms like Volusion, Magento, and Shopify to addressing the unique challenges of the e-commerce landscape, Chad provides invaluable insights that every entrepreneur can learn from.

But Chad's contributions go beyond his own businesses. Tune in to hear about the evolution of the Prosper Show conferences, a leading event for Amazon sellers co-founded by Chad to foster community and knowledge sharing. We also dive into the intricacies of dynamic pricing strategies with Profasee, comparing them to Uber's surge pricing and exploring their impact on profitability. Whether you're an e-commerce novice or a seasoned seller, Chad's expertise and passion for the industry will leave you inspired and armed with strategies to elevate your own Amazon business.

In episode 410 of the AM/PM Podcast, Kevin and Chad discuss:

08:17 - Evolution of Aftermarket Parts Industry
11:09 - Constant Innovation in E-Commerce Business
13:39 - Challenges of Protecting Intellectual Property
18:47 - Evolution of Prosper Show Conferences
18:48 - Entrepreneur Launches Various Business Ventures
24:12 - Evolution of International Seller Conference
29:45 - The Truth About E-Commerce Conferences
35:10 - Advanced Pricing Strategies for E-Commerce Sellers
39:59 - Enhancing E-Commerce Pricing Strategies
40:43 - Effectiveness of Static Pricing Strategy
46:03 - More Strategies for E-Commerce Success
51:52 - Kevin King's Words Of Wisdom

#409 - Balancing Life & Biz: Surviving a Stroke & Scaling Amazon Brands with Adam Heist Aug 22, 2024

Show notes

Adam Heist, famously known as Adam Runquist, shares his extraordinary journey from the corporate energy sector to becoming a top-tier Amazon seller. Discover how Adam's expertise in mergers and acquisitions led him to identify the untapped potential of physical products, eventually leading to the creation and a 7-figure exit of his own Amazon brand. We'll also hear about his adventurous travels in Bali, insights into the transformative impact of branding and AI on Amazon sellers, and his continued ventures managing multiple brands and a thriving YouTube channel.

Join us as Adam opens up about the challenges of content creation, balancing a high-demand executive job while running multiple Amazon brands, and the strategic decision to transition from a corporate career to full-time entrepreneurship. He dives into the emotional and financial turbulence he faced, including a life-changing stroke recovery, and how these experiences have shaped his approach to business and life. From navigating divorce to leveraging affiliate marketing and online courses, Adam's story is a testament to resilience and adaptability.

Finally, explore the intricate world of Amazon selling with a focus on AI-driven strategies, the necessity of building robust business teams, and the importance of personalized organic rankings. Adam provides practical advice on creating resilient operations, leveraging Filipino talent for scaling, and the ever-evolving landscape of e-commerce. Get ready to be inspired by Adam's invaluable lessons on staying ahead in the competitive market, the power of personal reinvention, and the future of Amazon selling.

In episode 409 of the AM/PM Podcast, Kevin and Adam discuss:

00:00 - Amazon-Seller Journey With Adam Heist
00:30 - Is It Adam Heist Or Adam Adam Runquist??
06:52 - Entrepreneurship, Life Change, and Reflection
16:30 - Van Life Experience in Australia
17:37 - Stroke Recovery and Unexpected Setback
22:36 - Building a Resilient Business Team
23:46 - Lesson on Business Operations Independence
26:55 - Business Operations Supply Chain Management
29:13 - Business Building and Content Creation
32:59 - Business Growth Through Investments and Learning
38:19 - Ethics in Amazon Agency Industry
38:35 - Expanding Perspectives for Amazon Sellers
45:51 - Future of Amazon Selling With AI
46:50 - Personal Growth and Business Success
49:39 - Future of Keyword Targeting on Amazon
53:36 - Future of Amazon Organic Ranking
55:32 - Preparing for E-Commerce Success
59:26 - Kevin King's Words Of Wisdom

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