Stay ConnectedLove it or hate it, the advertising and marketing industry is the ultimate broker of power and influence in the world today. Adspeak, hosted by ADWEEK editor in chief Ryan Joe, brings to life stories from our top reporters, delving into the people, brands, ad agencies, and adtech giants that shape how we view the world, the products we buy, and the entertainment we enjoy.
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Can billionaires save journalism—or are they accelerating its collapse? ADWEEK’s Mark Stenberg reports on how Patrick Soon-Shiong’s hands-on management of the Los Angeles Times sparked internal chaos, subscriber losses, and advertiser backlash. With insights from Janice Min, we explore what this case says about the future of legacy media.
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Women’s sports aren’t “having a moment” – they are the moment. Sue Bird saw it coming. Now, with NIL deals, $2 billion media rights contracts, and brands pumping in sponsorship dollars, the playbook is changing fast. This episode features trailblazers who've helped turn women's sports into an audience magnet, including WNBA legend Bird, Ally Financial CMO Andrea Brimmer, and Google global marketing director Kate Johnson. We'll unpack how women’s leagues became one of the hottest growth stories in sports marketing, why fan engagement is off the charts, and why smart brands are getting in before it’s too expensive to play.
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Possible began as an upstart industry event with yachts, sun, and a surprise Elon Musk cameo. But in just three years, it’s become a legitimate power center for senior marketers. In this episode, host Ryan Joe speaks with industry veteran Lou Paskalis and ADWEEK senior reporter Kendra Barnett about the Miami-based conference's rapid expansion, the business done in hotel hallways, and how Possible might reshape the global event calendar—including Cannes itself.
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Google comfortably controls over 25% of the $303 billion ad market in the U.S. That will probably look very different in five year's time. This episode unpacks Google's adtech antitrust violations, explaining the tangled path that led us here and what it means for the industry, plus Google itself as it faces looming threats of a break up. Experts join us to make sense of the acronyms and intrigue behind digital advertising’s biggest shake-up yet. Let’s dive straight into Google’s adtech alphabet soup.
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Retail media is a major growth area for digital marketing, and retailers like Walmart, Target, and Instacart and making huge investments to grow their ad selling businesses. But with that growth comes outsized expectations. This year, Walmart in particular has been clawing for bigger ad commitments from the companies that sell in its stores — up to 25% more from the previous year. And that’s a problem because it’s not always clear if these ads really perform. In this episode, we look at the damned-if-you-do, damned-if-you-don’t dichotomy as retail media has its financial growth spurt.
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In this exclusive 1:1, Madwell CEO Chris Sojka speaks with ADWEEK editor in chief Ryan Joe about the controversial investments he’s made, the investments he’s making, and how he hopes it’ll all bring Madwell back. From the $17.5 million private jet to a mysterious theme park “exercise” in Texas, Sojka reveals how he hopes to bring Madwell back after two turbulent years.
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Madwell, a Brooklyn-based indie agency, once was known for punching above its weight. Its impressive client roster includes big brands like Verizon Visible, e.l.f. Cosmetics, and Branca.
But in 2023, the agency became embroiled in financial and cultural trouble under the leadership of CEO Chris Sojka, and staffers tell ADWEEK they’ve struggled with “dictatorial” leadership and severely delayed paychecks.
In this debut episode of our flagship podcast Adspeak, we take a behind-the-scenes look at how ADWEEK uncovered the inside story of Madwell’s descent into madness.
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Love it or hate it, advertising is the ultimate broker of power and influence in the world today. Adspeak, hosted by Adweek editor in chief Ryan Joe, brings to life stories from our top reporters, delving into the people and companies that shape how we view the world, the products we buy, and the entertainment we enjoy.
Hosted on Acast. See acast.com/privacy for more information.
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