Stay ConnectedAdam Breneman’s College Football Show takes you inside the game with interviews featuring the biggest coaches, players, and decision-makers in college football, plus Adam’s analysis on the teams, players, and stories shaping the sport.
Breneman brings a unique perspective as a former 3x All-American at Penn State and UMass, former 5-star recruit, the youngest Power Four position coach in college football, and now a national college football analyst for CBS Sports.
Copyright: © Adam Breneman
Jake Butt joins Adam Breneman for a raw, unfiltered conversation about the broken state of college football. From NIL hypocrisy to why players feel like employees, Jake dives into how the sport needs to evolve and fast. He also shares his journey from Michigan star to rising broadcaster, his thoughts on sports betting, why Penn State might be ready to break through, and how he rebuilt his purpose after football.
If you care about the future of college football, this is a must-watch.
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CHAPTERS
0:00 - Intro
1:27 - How different Jake’s life would be if NIL was around when he was playing
3:28 - NCAA as an organization and future of College Athletes
8:59 - What Jake Butt is doing as CFB commissioner
10:01 - Jake’s pick for CFB commissioner
12:39 - Jake’s thoughts on the current situation of the transfer portal
18:58 - Broadcasting
22:35 - Jake’s income streams
24:11 - Negotiations with networks
25:48 - Jake’s investment strategy and crazy insurance story
31:00 - UFL’s potential
33:22 - Sports Betting
36:15 - Will broadcasters talk about betting lines during games
37:38 - Underrated teams heading into 2025
42:09 - Finding purpose after football
46:52 - Jake Butt in 5 years
47:28 - Jake's Big Ten champion prediction
48:04 - Pulse of Michigan program and Bryce Underwood
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
In this episode of Next Up, Adam Breneman sits down with the man behind the curtain at Penn State Football — General Manager Andy Frank. For years, Andy has played a critical but often unseen role in building one of the top programs in college football. He’s been Coach Franklin’s right-hand man going all the way back to their time at Vanderbilt, and now he’s overseeing everything from roster construction and recruiting strategy to navigating the chaos of NIL, the transfer portal, and revenue sharing.
We dive deep into how a college football program is actually built — not just for one season, but for sustained success. Andy talks through how they evaluate players, what they look for beyond size and speed, and how they balance winning now with building for the future. He explained the behind-the-scenes decisions most fans never hear about, like how scholarships are allocated by position, how they plan for injuries or depth issues years in advance, and why culture still matters just as much as talent.
With revenue sharing on the horizon and college football entering a new era, this conversation is a rare look at how top programs are preparing for massive change — and how Penn State is positioning itself to win big. Andy is one of the most thoughtful minds in the sport, and this conversation is packed with insights you won’t get anywhere else.
If you’re a fan of college football, curious about the inner workings of elite programs, or just want to understand what it really takes to build a team at the highest level — this one’s for you.
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CHAPTERS:
1:03 - Andy Frank’s role and Princeton background
3:40 - Relationship with Coach Franklin
4:48 - Preparing for Revenue Sharing
7:05 - Evaluating players
9:12 - Building to win now vs. Winning down the road
11:15 - "Non-negotiables" when looking at recruits
13:44 - Personnel Department Structure
15:15 - Managing relationships with everyone
17:00 - Structuring who recruits who
19:03 - The GM Role that fans don’t know about
20:59 - Best talent evaluation
22:15 - What still needs to happen to win a National Championship
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
Billionaire entrepreneur Mike Repole — the mind behind Vitaminwater, BodyArmor, and now NoBull — joins Adam Breneman for one of the most raw and inspiring conversations we’ve had on Next Up. From growing up in Queens as the son of a waiter and a seamstress to selling companies for billions, Repole shares the unfiltered truth about what it takes to win — in business, in sports, and in life.
This episode dives into his mission to make NoBull bigger than Nike, his legendary partnership with Tom Brady, and how Kobe Bryant turned a $6 million investment into more than $400 million for his family. Repole doesn’t just talk business — he talks legacy, loyalty, and why he wakes up every day feeling like he’s starting from zero.
He also opens up about his deep love for St. John’s basketball — the program that shaped his roots — and why he’s gone all-in to help rebuild it into a national powerhouse with Rick Pitino at the helm. From NIL deals to the business of college sports, he breaks down why St. John’s success means so much more than just wins. If you care about building something bigger than yourself — whether it’s a brand, a legacy, or a team — this conversation is for you.
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CHAPTERS:
0:47 - 1 piece of the journey Mike is the most proud of
2:16 - Identifying No Bull as a brand Mike wanted to acquire
5:30 - Inside negotiations at No Bull
9:03 - Hiring talent
11:39 - Bringing the TB12 brand into No Bull
16:37 - Tom Brady as a businessman
18:22 - Scaling a brand in 2025
22:36 - Mike’s elite trait
24:51 - Overcoming adversity
27:45 - Mike’s first “I made it moment”
31:59 - Horse racing
34:10 - St. John’s NIL
39:02 - Lessons from Vitaminwater and Body Armor
42:33 - Best advice Mike has ever received in his life
45:06 - Life as a billionaire
47:24 - Mike’s why
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
In this episode of Next Up with Adam Breneman, Penn State Defensive Coordinator Jim Knowles opens up about his journey to Happy Valley and what it means to coach at the school he grew up idolizing.
From his first impressions of the Penn State culture to the fast-moving process that led him to take the job, Knowles brings you inside the mindset of one of college football’s top defensive minds. He breaks down how he’s merging his aggressive defensive philosophy with Penn State’s proud tradition, what great programs all have in common, and why caring for players is the foundation of elite teams.
Knowles also shares the biggest challenges facing defenses in today’s game, how he manages risk as a playcaller, and the coaching lessons that still guide him today. If you're a college football fan, a young coach, or just someone who loves the behind-the-scenes of elite programs—this episode is a must-watch.
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CHAPTERS:
0:00 - First impressions of Penn State
1:46 - Journey to Penn State
3:40 - Process of getting DC job at Penn State
5:00 - Advantage of an experienced coaching staff
6:14 - Implementing his system at Penn State
7:55 - Balancing Penn State traditional defense vs. Jim Knowles defense
9:25 - Common denominator among top programs
12:05 - Biggest problems for defenses in current CFB
13:10 - Balancing risk as a playcaller
14:56 - Biggest coaching lesson Knowles has learned
17:39 - Post Spring ball takeaways
18:55 - What it would mean to win at Penn State
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
In this episode of Next Up, Adam Breneman sits down with Nate Burleson — former NFL star turned Emmy-winning TV host and entrepreneur.
Nate opens up about how he built a second career even bigger than his first: the struggles of life after football, finding his voice in media, navigating self-doubt, investing smartly, launching new businesses, and why preparation is the secret weapon to success on and off the field.
They talk about chasing trophies beyond the NFL, learning to let go of ego, negotiating high-stakes TV deals, building generational wealth, and what really drives Nate today.
This is one of the most powerful and relatable conversations yet for athletes, entrepreneurs, and anyone chasing greatness beyond their first act. PRIZEPICKS: Get a $50 bonus from PrizePicks with code "NEXTUP": https://prizepicks.onelink.me/ivHR/NextUp SUBSCRIBE HERE: https://www.youtube.com/@NextUpWithAdam?sub_confirmation=1 FOLLOW NEXT UP WITH ADAM: INSTAGRAM | https://shorturl.at/d9IdQ X | https://x.com/NextUpWithAdam TIKTOK | https://shorturl.at/qasuc SPOTIFY | https://shorturl.at/5ZdaK APPLE PODCASTS | https://shorturl.at/mW49D For sponsorships or business inquiries reach out to: advertising@frontofficesports.com CHAPTERS: 0:00 - intro 1:00 - How Nate views himself as a professional and person 3:44 - What Nate says he does professionally 6:00 - Dealing with ups and downs as an athlete 13:01 - Nate’s welcome to TV moment 20:04 - One moment in Nate’s life that lead him to where he is today 24:06 - Preparation as a news anchor to be on live TV 30:25 - Drive to become a great broadcaster 36:43 - Nate’s investment strategy 41:20 - Nate’s biggest revenue stream outside of TV 45:15 - Negotiating TV deals 52:33 - Best advice Nate has ever received 54:12 - Nate’s legacy On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans. Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports. Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
James Franklin has been the face of Penn State football for over a decade, but this may be his most revealing interview yet. In this episode, Adam Breneman sits down with Coach Franklin to talk about the challenges of NIL and the transfer portal, why players are staying at Penn State, and how he landed top defensive coordinator Jim Knowles.
They dive deep into leadership, culture, and what it’ll take to bring a national championship to Happy Valley. Whether you're a Penn State fan, a college football diehard, or just want a masterclass in building a winning culture, this one is for you.
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CHAPTERS:
0:00 - Intro
:38 - Going from great to elite
2:32 - How the head coaching job has changed
5:55 - Hiring Jim Knowles
9:30 - Developing guys that stay in the program
11:28 - Preparing for revenue sharing in college football
13:25 - Non-negotiables for transfer portal players
16:02 - Evaluating young coaches
19:45 - What Coach Franklin is obsessed with
22:20 - Studying leadership
24:20 - The best time of Coach Franklin’s day
25:46 - Team meetings in 2014 vs now
27:40 - Sticking to the process
29:49 - Balancing what the program needs vs fan perception
32:54 - What keeps Coach Franklin up at night
34:00 - Drew Allar
35:40 - What it will take to win a National Championship
37:16 - NIL support at PSU
39:05 - Coach Franklin’s legacy
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
Penn State’s offensive coordinator Andy Kotelnicki is one of the most creative minds in college football.
In this episode, we dive deep into his offensive philosophy, how he’s developing Drew Allar into a future star, and the culture shift happening inside the Penn State football building.
Kotelnicki opens up about why he left Lance Leipold after 11 years, what it was like getting hired by James Franklin, and how he’s building a unit that’s tough, explosive, and hard to defend.
We break down the plays, the process, and the mindset behind one of the most intriguing offenses in the country, and why Penn State fans should be excited for what’s coming.
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CHAPTERS:
0:17 - Year 1 vs Year 2 Spring Ball
1:46 - Why Coach Kotelnicki chose Penn State
4:24 - What surprised Coach Kotelnicki when arriving to Happy Valley
5:35 - Implementing an offensive identity
8:20 - Drew Allar's next step
10:39 - Penn State's wide receiver room
12:38 - Being a creative offensive coordinator
15:20 - Balancing risk as a playcaller
18:34 - Overcoming adversity
20:29 - Best piece of advice Coach Kotelnicki has ever received
22:07 - What Coach Kotelnicki wants to see in 2025 from his offense
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
In this episode of Next Up with Adam Breneman, presented by Teamworks, USC General Manager Chad Bowden joins the show for a behind-the-scenes look at what it really takes to build a national powerhouse football program.
Chad shares how he made the decision to leave Notre Dame and join Lincoln Riley at USC in just 24 hours, and why he believes California is home to the best high school football talent in the country.
He opens up about how the role of a college football GM has evolved, what most fans and media don’t understand about NIL, and the pressure that comes with building not just a roster, but a culture. From his daily routine, to what it’s like working alongside Lincoln Riley, to USC’s transition to the Big Ten—this conversation is packed with insight from one of the sharpest minds in college football.
If you're a USC fan, a football junkie, or just curious about what goes into building a powerhouse program in today’s game, this is a must-watch.
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CHAPTERS:
0:00 - Intro
:36 - When Bowden knew he wanted to go to USC
1:51 - How the GM role has changed in the past 3 years
2:50 - Strategy for developing and maintaining relationships
4:38 - Winning the offseason as a GM
7:04 - Day in the life as USC football GM
9:05 - Favorite moment so far at USC
10:00 - Lessons form Lincoln Riley
10:58 -USC joining the Big 10
12:19 - What fans don't understand about NIL
13:52 - How USC can win a National Championship
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
Duke Head Coach Manny Diaz joins Adam Breneman for an in-depth conversation about his coaching journey, leadership philosophy, and the challenges of building a winning program in today’s college football landscape. From getting fired at Texas in 2013 to leading Miami and coordinating one of the nation’s top defenses at Penn State, Diaz has seen it all. Now, he’s taking on a new challenge at Duke, and he’s determined to make his mark.
In this episode, Diaz shares his approach to building a strong culture, the importance of toughness in his coaching philosophy, and what it takes to recruit and retain top talent in the era of the transfer portal. He also reflects on the pivotal moments in his career, the lessons he learned from James Franklin, and the differences between taking over at Duke versus Miami.
Whether you’re a college football fan, coach, or aspiring leader, this conversation provides valuable insight into the mindset of a Power 4 head coach and what it takes to succeed at the highest level. Don’t miss this inside look at the future of Duke Football and the man leading the charge.
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CHAPTERS:
0:00 - Intro
1:50 - First team meeting at Duke
2:40 - First order of business as Duke Head Coach
4:27 - Pivotal moment in Coach Diaz’s career
5:35 - Coaching philosophy
6:25 - Being a production assistant at ESPN
8:26 - When Coach Diaz knew he wanted to be a head coach
9:14 - Process of getting job at Duke
14:09 - Taking over Duke vs. Taking over Miami
15:07 - Building a staff
17:07 - What Coach Diaz looks for in young coaches
18:59 - Lessons from Coach Franklin
22:10 - Ready to be a head coach again
23:46 - Building a relationship with players
26:21 - Building a team to win now vs. building for the future
27:50 - When Coach Diaz knew his team was tough
29:20 - Managing risk during a game
30:18 - Spring Practice thoughts
32:47 - Important stats to Coach Diaz
34:23 - Play calling as a head coach
35:34 - Being honest with players
36:35 - Advice to his younger self
37:24 - Overcoming adversity
40:05 - Biggest challenge at Duke
41:11 - Duke’s culture
44:33 - What will take Duke to the next level
45:07 - NIL at Duke
46:42 - Philosophical changes throughout coaching journey
48:10 - Coach Diaz’s why
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
Wake Forest football is entering a new era under Head Coach Jake Dickert, and in this episode of Next Up with Adam Breneman, he opens up about the challenges and opportunities that come with leading a Power 4 program.
From his first team meeting to the culture he’s building, Coach Dickert shares what it takes to win in today’s college football landscape.
He talks about the unconventional path that led him to this role, the lessons he’s learned from adversity, and why he believes Wake Forest has what it takes to compete at the highest level. He also dives into the importance of leadership, accountability, and surrounding yourself with the right people—both on and off the field.
This conversation is a must-watch for anyone who wants to understand the realities of college football coaching, the mindset of a leader, and what’s next for Wake Forest football.
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For sponsorships or business inquiries reach out to: advertising@frontofficesports.com
CHAPTERS:
0:00 - Intro
3:22 - First thing Coach Dickert wanted to implement at Wake Forest
4:27 - Process of getting the job
6:02 - Getting final phone call for job
7:19 - Alignment at Wake Forest
9:08 - Coach Dickert’s culture
10:49 - Coach Dickert’s journey to Wake Forest
15:09 - Coach Dickert Reflects on career journey
16:05 - Coach Dickert’s support system in his family and wife
17:37 - Number 1 thing Coach Dickert learned about himself during Pac-12 turmoil
18:44 - Traits Dickert looks for in young coaches
21:35 - Toughest job interview in Dickert’s assistant coaching journey
22:42 - Advantages of being defensive-minded head coach
24:47 - 5 Principles of winning games
26:45 - Game management as a head coach
29:11 - Coach Dickert’s daily routine
30:26 - New era of CFB as a head coach from a front office standpoint
34:01 - Being a players' coach and relationships with players in the new era
36:15 - Energy will feel different at Wake Forest
37:02 - Coach Dickert on overcoming adversity
39:04 - Advice Coach Dickert would give himself when taking WSU job
40:29 - Wake Forest football 5 years from now
41:47 - Instilling toughness in his team
43:04 - What Coach Dickert is most excited for in 2025
43:59 - Coach Dickert’s why and what he hopes players say about him
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans.
Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Adam is a former All-American, Penn State alum and media personality. Front Office Sports is the leading multi-platform media and news organization covering the intersection of sports, business and culture.
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