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    Business

    Acquired – Ben Gilbert and David Rosenthal

    Every company has a story.

    Learn the playbooks that built the world’s greatest companies — and how you can apply them.

    Advertise

    Copyright: © Copyright 2026 ACQ, LLC

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Not Boring (with Packy McCormick) Dec 02, 2021
    Show notes

    When does a creator become a company? Who says that media companies — or venture firms — have to be organizations? How high is the ceiling on one person + the internet? Acquired has the answers and they are... Not Boring. 🙂

    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Links:

    • Not Boring: https://www.notboring.co/
    • Proto-Not Boring: https://www.packym.com/blog/nyc-debate-club
    • Not Boring's first sponsor deck: https://projector.com/story/2cb6296d-e229-4774-839c-efbf86d7f69f?scene=7127c7a0
    • Jake Singer's Not Boring Flywheel: https://theflywheel.substack.com/p/not-boring-packy-m
    • Proof Ben was famous even before Acquired: https://web.archive.org/web/20150814041757/https://www.seattletimes.com/business/high-octane-leader-drives-microsoftrsquos-innovation-garage/

    Carve Outs:

    • Velcro swaddles (dad life...): https://www.amazon.com/s?k=velcro+swaddle
    • An Engineer's Hype-Free Observations on Web3: https://www.psl.com/feed-posts/web3-engineer-take
    • Rabbits: https://www.amazon.com/Rabbits-Novel-Terry-Miles-ebook/dp/B08HY29VM2

    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    Complexity Investing & Semiconductors (with NZS Capital) Nov 02, 2021
    Show notes

    Of our 65+ sources for the TSMC episode, one stood above the rest: a wonderful Knowledge Project episode with Brinton Johns and Jon Bathgate of NZS Capital laying out the state of the semiconductor market. When coincidentally we met Brinton a week later, we knew fate was telling us we had to dig deeper. It turns out NZS has a lot more to teach Acquired than just about semis! Here we dive into their fascinating philosophy of "complexity investing", which was born out of their interactions with the world-famous Santa Fe Institute (of W. Brian Arthur and Increasing Returns fame!)... and of course we also throw in some semiconductor shop-talk for good measure. :)

    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26

    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Links:
    • NZS Capital: https://www.nzscapital.com
    • The Santa Fe Institute: https://www.santafe.edu
    • NZS's white paper on Complexity Investing: https://static1.squarespace.com/static/5ca38f3216b6405d11e3d4b4/t/60131df6a8d27d63432ea5ff/1611865607574/Complexity_2021update-v9pt2.pdf
    • Brinton & Jon on The Knowledge Project: https://www.youtube.com/watch?v=r6NUO_bymuA
    • Twitter:
      • Brinton: https://twitter.com/bjohns3
      • Jon: https://twitter.com/jbathgate
      • Brad: https://twitter.com/bradsling

    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    Standard Oil Part II Oct 18, 2021
    Show notes

    We bring the epic saga of Standard Oil and John D. Rockefeller to a close (for now) with two of history's greatest second acts: Rockefeller's pioneering of modern philanthropy (and really modern life itself), and perhaps the single greatest shareholder value "unlock" of all-time in the breakup of Standard Oil. And like any great American saga, of course the good guys win in the end. The only question is... just who were the good guys??

    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Links:

    • Titan by Ron Chernow: https://www.amazon.com/gp/product/1400077303/
    • Episode sources: https://docs.google.com/document/d/1PzIts5VVgKhE70sAeHnLKcmDktTkXRgEVtuHDktfNCw/edit?usp=sharing

    Carve Outs:

    • The to-be-announced (as of recording) M1X MacBook Pro...
    • Starfish Space: https://www.starfishspace.com/
    • Peloton: https://www.onepeloton.com

    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    Michael Mauboussin Master Class — Moats, Skill, Luck, Decision Making and a Whole Lot More Oct 05, 2021
    Show notes

    We sit down with the one & only Michael Mauboussin to dive deep into his incredible body of work: untangling skill and luck, measuring moats, persistence of returns in venture capital, decision making and — particularly timely — expectations investing and how to think about valuations in the current 2021 market environment. (!!) Michael's work is maybe our most frequent carve out on Acquired, so we're pumped to finally have a chance to interview the man himself. Big thank you to Patrick O'Shaughnessy and Brent Beshore for introducing us all at Capital Camp this year!


    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Links:

    • Michael's wonderful talk at Google: https://youtu.be/1JLfqBsX5Lc
    • The new revised edition of Expectations Investing: https://www.amazon.com/Expectations-Investing-Reading-Returns-Heilbrunn/dp/0231203047/
    • The Success Equation: https://www.amazon.com/The-Success-Equation-Untangling-Investing/dp/1422184234/
    • Measuring the Moat: https://research-doc.credit-suisse.com/docView?language=ENG&format=PDF&sourceid=csplusresearchcp&document_id=1066439791&serialid=4uA2wHojCvFKzqWfwIyDvkSN1pkXRpb43LvyclLcJsk%3D&cspId=null
    • Public to Private Equity: https://www.morganstanley.com/im/publication/insights/articles/articles_publictoprivateequityintheusalongtermlook_us.pdf

    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    Standard Oil Part I Sep 21, 2021
    Show notes

    It's time. We dive into the *original* American capitalist mega winner, Standard Oil, and its legendary founder John D. Rockefeller. This company and man almost defy characterization -- Elon, Bezos, Gates, Buffett... they've got nothing on old John D. Not only was Rockefeller the wealthiest person in modern human history, his company wrote the blueprint for today's corporations and everything we now know about business and capitalism. Pull up a chair and get ready to hear how this hillbilly, nobody kid from the sticks grew up to became the richest person in the world, creating a legend along the way that would become the American Dream...

    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Links:

    • Episode sources: https://docs.google.com/document/d/1X7oskTGkPX_rIKqZFlN49USR20Ii6C9p2SJCGzEXHLU/edit?usp=sharing

    Carve Outs:

    • There Will Be Blood: https://www.imdb.com/title/tt0469494/
    • Deadwood: https://www.imdb.com/title/tt0348914/
    • SB Nation's Secret Base Atlanta Falcons series: https://youtu.be/Lx_ORMhpmoU

    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    TSMC Sep 06, 2021
    Show notes

    We dive into the unbelievable and unlikely history behind the quietest technology giant of them all: the Taiwan Semiconductor Manufacturing Company. Founded in 1987 by the then-56 year old Morris Chang, already a legend in the semiconductor industry by virtue of his meteoric rise and fall at Texas Instruments, TSMC today manufactures nearly all the leading-edge chips for Nvidia, Apple, Broadcom, Qualcomm, AMD, and yes — even Intel. Tune in for an incredible story of innovation, perseverance and lasers. Lots and lots of lasers!

    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26

    Links:

    • Episode Sources

    Carve Outs:

    • Ted Lasso (Season 1)
    • Greek
    • Who is Michael Ovitz?


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    Kevin Rose from Web 2.0 to Web3 Aug 29, 2021
    Show notes

    We sit down with the one and only Kevin Rose to talk about his journey from pioneering Web 2.0 with Digg to leading the charge on Web3 and NFT + DeFi investing as a partner at True Ventures and his new show Modern Finance. We cover it all -- TechTV, Digg's true origin story, Milk, Hodinkee, interviewing Beeple and where MoFi goes from here. This was an episode we’ve been wanting to do forever, and Kevin was truly a blast to hang out with. Tune in and then go check out everything he’s building now over at Modern Finance!

    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Links:

    • Modern Finance: https://modern.finance
    • Especially the Beeple episode: https://modern.finance/episode/beeple-his-story-the-future-of-nfts-his-favorite-digital-artist-and-more/
    • Proof: https://www.proof.xyz
    • Kevin on Twitter: https://twitter.com/kevinrose

    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    Andreessen Horowitz Part II Aug 09, 2021
    Show notes

    Alright, backstory's out of the way, and Acquired is rolling three hours deep on the venture firm that changed the game for everyone — a16z.

    • VC marketing? Check.
    • "Founder-friendly?" Check.
    • Platform services? Check.
    • Huge valuations and massive fund sizes? Check and check.

    We dissect it all in glorious detail, right down to the famous office library (located next to the Rosewood on Sand Hill, natch). The story of modern venture capital starts here. Let's Go!!!

    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Links:

    • Michael Mauboussin on persistence of returns across asset classes: https://www.morganstanley.com/im/publication/insights/articles/articles_publictoprivateequityintheusalongtermlook_us.pdf
    • Tomorrow's Advance Man: https://www.newyorker.com/magazine/2015/05/18/tomorrows-advance-man
    • Episode sources: https://docs.google.com/document/d/12jf9pwTdEuANtdOffUzSzvE0xEJptT0Or-gBSJgk8mg/edit?usp=sharing

    Carve Outs:

    • Childhood's End: https://www.amazon.com/Childhoods-End-Arthur-C-Clarke/dp/110196703X
    • MKBHD's Studio channel and tour: https://www.youtube.com/watch?v=pkuxIy3kFZM
    • The Godfather: https://www.imdb.com/title/tt0068646/
    • Who Got the Truth on Spotify!! https://open.spotify.com/track/03X7SwpsCjZIofK8RFPwch?si=649d93b2be7743d5

    ‍Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    Andreessen Horowitz Part I Jul 26, 2021
    Show notes

    We kick off Season 9 with a classic: Part I of the a16z story. How did this brand new venture firm charge out of the gates in 2009, going from zero to disrupting the entire venture industry overnight? You probably know Marc & Ben's history with Netscape and Loudcloud/Opsware... but what about the Black Panthers, Nintendo 64, Al Gore, Doug Leone, Masayoshi Son, and an epic feud with Benchmark Capital that became Silicon Valley's version of the Hatfields and the McCoys? Buckle up, Acquired's got the truth.


    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Links:

    • David Streitfeld's great NYT piece on the Horowitz family: https://www.nytimes.com/2017/07/22/technology/one-family-many-revolutions-from-black-panthers-to-silicon-valley-to-trump.html
    • Marc on the Tim Ferriss Show: https://tim.blog/2018/01/01/the-tim-ferriss-show-transcripts-marc-andreessen/
    • 2003 Marc in SF Gate: https://www.sfgate.com/business/ontherecord/article/OPSWARE-INC-On-the-record-Marc-Andreessen-2525822.php#photo-2684736

    Carve Outs:

    Ben:

    • The Elephant in the Brain: Hidden Motives in Everyday Life: https://www.amazon.com/Elephant-Brain-Hidden-Motives-Everyday/dp/0190495995

    David:

    • Resonant Arc Podcast / YouTube Channel: https://www.youtube.com/channel/UCFzWAEPDGiY34bGpwM_DWmA

    Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


    Special: Solana (with CEO Anatoly Yakovenko) Jul 18, 2021
    Show notes

    We sit down with the hottest new protocol layer in crypto today: Solana, and its cofounder Anatoly Yakovenko, who is the CEO of Solana Labs. If you listened to our Ethereum episode or follow crypto even at a cursory level, you've likely heard of Solana and its ability to scale transactions thousands of times higher than Ethereum. And, unlike other so-called "ETH killers", Solana is doing so in production today with large and real applications. We dive into the project's history coming out of the 2017-18 crypto winter, how it works and what's ahead now that they've recently raised $314m (yes that is Pi $million) from a16z and Polychain Capital, with their native SOL tokens currently trading at a market cap around $10B (!).

    Sponsors:

    • Vanta: https://bit.ly/acquiredvanta
    • ServiceNow: https://bit.ly/acquiredservicenow26
    • Legora: https://bit.ly/acquiredlegora
    • Statsig: https://bit.ly/acquiredstatsig26


    More Acquired!

    • Get email updates with hints on next episode and follow-ups from recent episodes
    • Join the Slack
    • Subscribe to ACQ2
    • Merch Store!


    © Copyright 2015-2026 ACQ, LLC


    Topics covered:

    • Anatoly's background as a wireless engineer at Qualcomm, and how it led to a fundamental discovery of how to improve crypto system scalability
    • Solana's role in the crypto protocol ecosystem and why there's a need for it (and why it can and will exist) alongside Ethereum versus "killing" it
    • Starting Solana during the 2017-18 crypto winter, and how it forced them to focus just on building and shipping versus raising and posturing
    • Bootstrapping adoption with the mining community (Solana's "true believers") and the early and ardent support they provided
    • Where Solana falls on the Vitalik "Scalability - Security - Decentralization" trilemma, and why Solana's superpower of maintaining composability is so attractive

    Links:

    • Solana: https://solana.com
      • Solana on Twitter: https://twitter.com/solana
      • Solana Hackathon submissions: https://airtable.com/shriNT26cAZeDJagn/tbl5fZ4E1BBbVAttW
    • FTX: https://ftx.us
    • Audius: https://audius.co

    Note: Acquired hosts and guests may hold assets discussed in this episode. This podcast is not investment advice, and is intended for informational and entertainment purposes only. You should do your own research and make your own independent decisions when considering any financial transactions.


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