A LA LATINA

Latest Episodes:

17 - Glory Alcantara / Director, Multicultural Marketing @ General Mills Mar 26, 2024

Show notes

In this episode of A LA LATINA, we're privileged to hear from Glory Alcantara, the Director of Multicultural Marketing at General Mills, as she shares her transformative journey to success. Despite facing daunting challenges, Glory's story is a testament to resilience, self-discovery, and unwavering determination.

1. **Generosity as a Foundation**: Glory reflects on her father's invaluable advice to give generously of what you have, a principle that has anchored her approach to both personal and professional life. This ethos of abundance has not only shaped her worldview but also guided her interactions with others, fostering meaningful connections and opportunities for growth.

2. **From Self-Preservation to Self-Confidence**: Glory candidly discusses her transition from a mindset of self-preservation to one of self-confidence. As a teenager navigating a new country, culture, and language, she embraced discomfort as a catalyst for growth, ultimately emerging stronger and more resilient. Her journey highlights the transformative power of vulnerability and the profound impact of stepping outside one's comfort zone.

3. **Calm Amidst Chaos**: Despite facing stressful circumstances, Glory has cultivated a remarkable superpower: remaining calm under pressure. Drawing from her experiences, she provides a playbook for navigating challenges with composure and grace. Through mindfulness, self-awareness, and resilience, she demonstrates how to navigate adversity with resilience and poise.

Throughout the episode, Glory's narrative is infused with insights and wisdom gleaned from her remarkable journey. Her story serves as an inspiration to Latinas everywhere, offering a roadmap for embracing adversity, cultivating resilience, and unlocking one's full potential. Join us as we explore Glory's inspiring odyssey and uncover the transformative power of perseverance and self-discovery.

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16- Sofia Colucci / Chief Marketing Officer @ Molson Coors Mar 18, 2024

Show notes

Join Claudia and Cynthia in an insightful conversation with the Latina at the helm of one of the most innovative and bold marketing teams in America: Sofia Colucci, Chief Marketing Officer at Molson Coors.

In this episode you will be inspired by how her status as an immigrant, both in Canada and then in the US, set the foundation for her leadership style, and as always, you'll leave with advice that you cab use in your own journey to the top.

Here are our favorite takeaways:

How to use your Latina identity as a strength and not a weakness: Sophia sheds light on how important it is to embrace your Latina heritage in the workplace, and how it can actually be a strategic advantage for your team and company.
Her 3-R's for success, Relationships, Results, Resilience: Get insights into her formula for success, which emphasizes the importance of building strong relationships, delivering results, and cultivating resilience.
How to make the right career moves with an eye on long term success: Sophia shares her perspective on making thoughtful career decisions that balance passion with practicality for long-term success.

Listen to the extended video version of this episode on our Youtube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

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15 - Maria Salcedo / Senior Vice President Merchandising @ Ulta Beauty Mar 11, 2024

Show notes

Join hosts Claudia Romeo Edelman and Cynthia Kleinbaum Milner in an inspiring conversation with Maria Salcedo, Senior Vice President of Merchandising at Ulta Beauty, on the latest episode of A LA LATINA. In this dynamic discussion, Maria shares her journey from Colombia to the United States, highlighting the pivotal role education played in her path to success.

Key takeaways from the episode include:

The Super-Power Latinas Have as Decicion Makers: Discover why non-native speakers, like Maria, bring a unique perspective to decision-making processes.
The Cultural Influence Latinas Have in Beauty: Explore how beauty is deeply ingrained in Latina culture and the significant purchasing power Latinas hold in driving growth within the beauty industry.
The Importance of Investing in Your Future: Learn why pursuing an MBA can be a game-changer for career advancement, offering invaluable networking opportunities and transformative experiences.

Get ready to be inspired and empowered as Maria shares insights on mentorship, education, and navigating the corporate world as a Latina professional. Tune in to this episode for actionable advice and compelling stories that celebrate the strength and resilience of Latina leaders.

Listen to the extended video version of this episode on our Youtube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

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14 - Marilu Marshall / SVP, Global Chief Inclusion, Diversity & Equity Officer, The Estée Lauder Companies Mar 04, 2024

Show notes

In this episode of "A LA LATINA," hosts Claudia Romo Edelman and Cynthia Kleinbaum Milner welcome Marilu Marshall, Senior Vice President, Executive Management and Global Chief Inclusion, Diversity & Equity Officer at Estee Lauder Companies.

Throughout the conversation, Marilu shares her inspiring journey, offering valuable insights and strategies for Latinas navigating the corporate landscape.

Key takeaways from the episode include:

Harnessing the Power of Networking: Marilu emphasizes the importance of building collaborative relationships and maintaining connections across different departments and brands within the organization. She highlights the role of internal networking in driving career advancement and shares tips for effective networking and negotiation.
Embracing Cultural Nuances: The discussion explores the positive cultural attributes that Latinas bring to the table, such as passion, commitment, and emotional intelligence. Marilu encourages Latinas to leverage these strengths while also being mindful of cultural nuances in professional settings, such as knowing when to speak up and how to navigate hierarchical structures respectfully.
Overcoming Challenges with Resilience: Marilu reflects on her early experiences as a trial lawyer in a male-dominated field, where she learned to dial down certain aspects of her identity in order to fit in. She shares her journey of resilience and growth, highlighting the importance of staying true to oneself while also adapting to new environments and challenges. Mari Lou also reveals the challenges she faced in hiding her Latinidad, even changing her name to go to college, underscoring the systemic barriers Latinas often encounter in pursuit of higher education and career opportunities.

Throughout the episode, Marilu's authenticity and wisdom shine through, offering listeners valuable lessons and inspiration for their own professional journeys. From the power of mentorship to the importance of taking risks and embracing opportunities, Marilu's story is a testament to the resilience and strength of Latina leaders in the corporate world. Listeners are encouraged to embrace their unique identities, seek mentorship, and pursue their career goals with confidence and determination. This episode is a must-listen for anyone looking to thrive as a Latina leader in today's competitive business landscape.

Listen to the extended video version of this episode on our Youtube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

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Second Season Trailer Feb 26, 2024

Show notes

Welcome to a new season of "A La Latina: The playbook to succeed being your authentic self". I'm Claudia Romo Edelman, and with Cynthia Kleinbaum Milner, we are committed to getting more Latinas to the C-Suite of Corporate America. We are on a mission to enable the next generation of Latina professionals to get to the top in half the time.

Through engaging interviews with the most accomplished Latina Executives, we challenge stereotypes, break barriers, and create a more inclusive world where Latina women can thrive. And our goal is not only to inspire but also to provide tangible tools and the playbook to succeed in the corporate world.

Last season, we featured Latina women who have shattered glass ceilings at companies like Google, Coca-Cola, Verizon, the NFL, and Morgan Stanley. We learned about the importance of mentors and sponsors, strategies to land the perfect role, and tactics to get promoted. This season, we can't wait to unveil the amazing women who will be featured in each new episode.

We hope you join us and help us spread the word. Success for us means Latina women holding 10% of executive roles and board seats in corporate America. Stay tuned, let's start leading Latina!

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13 - Season Finale: The playbook To Succeed Being Your Authentic Self Dec 13, 2023

Show notes

In the compelling season finale of "A LA LATINA" hosts Claudia Romo Edelman and Cynthia Kleinbaum Milner bring a powerful close to their first season. This episode, is a culmination of the season's profound insights and learnings, offering listeners a comprehensive guide to personal and professional success.

The hosts delve deep into the transformative "Flip the Script" framework, a core theme of the finale. This approach focuses on challenging and reframing stereotypes to empower the Latino community. By examining prevalent misconceptions about being overly familial, too social, or having an accent, Claudia and Cynthia guide listeners on how to transform these stereotypes into recognized strengths in the professional world.

Through a blend of data, real-life stories, and cultural nuances, they highlight the underrepresentation and undervaluation of Latinos, particularly Latinas, in various professional spheres. The episode passionately advocates for changing these narratives, emphasizing the unique assets and perspectives Latinos bring to the table.

A central part of the finale is the ten-strategy "Latina Playbook," distilled from the wisdom of high-ranking Latinas in corporate America and the hosts' own research. This playbook includes strategies like building reputation, proactive mentorship, business acumen, ambitious goal setting, embracing authenticity, self-discovery, using feedback as a growth tool, calculated risk-taking, effective networking, and continuous learning and adaptability.

Each strategy is enriched with anecdotes and advice from previous episodes' guests, making the playbook a robust and practical guide for listeners aiming to accelerate their career trajectories while remaining true to their authentic selves.

The season finale of "A LA LATINA" is more than just a podcast episode; it's a call to action and a comprehensive resource for anyone looking to succeed in their professional journey. Claudia and Cynthia's dynamic presentation and the wealth of information make this a must-listen for those seeking to embrace their heritage, identity, and strengths in the corporate world.

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12- Nanette Cocero / Former Global President of Pfizer Vaccines Dec 06, 2023

Show notes

In a stirring episode of "A LA LATINA: The Playbook to Succeed Being Your Authentic Self," hosts Claudia Romo Edelman and Cynthia Kleinbaum Milner sit down with Nanette Cocero, the dynamic former Global President of the Vaccines Division at Pfizer. Nanette brings to the table a wealth of experience and insight, crucial for any Latina aiming to make her mark in the professional world.

This episode dives deep into Nanette's unique career journey, revealing key takeaways for Latinas in the corporate sector.

Key highlights include:

Leveraging Latina Heritage in Career Advancement: Nanette discusses how embracing her Latina identity and background provided a competitive edge in leading significant projects like the COVID-19 vaccine development.
The Art of Speaking Up: She emphasizes the importance of vocalizing ambitions and the power of communication in the corporate realm, underscoring the need for preparation and anticipation in discussions.
Authenticity as a Superpower: Nanette shares how staying true to herself and being unapologetically Latina has been instrumental in her success.

Throughout the conversation, Nanette offers insights into her educational choices, her involvement in groundbreaking healthcare initiatives, and her approach to balancing family and career aspirations. She also touches on the stereotypes and challenges she faced and overcame in her journey.

Listeners will find inspiration in Nanette’s story, from her contributions to global health to her advocacy for Latina representation in STEM fields. This episode is a treasure trove of strategic advice, empowering stories, and actionable takeaways, making it a must-listen for anyone navigating the complexities of professional growth while staying true to their cultural roots.

Tune into this episode of "A LA LATINA" for an enriching dialogue filled with wisdom, inspiration, and empowerment for today's Latina professionals.

Listen to the extended video version of this episode on our Youtube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

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11 - Emma Carrasco / Senior Vice President of Corporate Affairs @ NBCUniversal News Group Nov 29, 2023

Show notes

In this episode of "A LA LATINA", hosts Claudia Romo Edelman and Cynthia Kleinbaum Milner welcome Emma Carrasco, Senior Vice President of Corporate Affairs at NBCUniversal News Group.

The main takeaways from the episode are:

Emma's journey from an administrative role to a C-suite position in a major corporate company.
The importance of media organizations building trust by representing diverse perspectives, essential in gaining audience trust.
The business benefits of investing in Latino content, as demonstrated by NBC Universal News Group's success.

Emma discusses her first-generation American background, the impact of her family's values, and her career progression. She highlights the significance of cultural and linguistic skills in her roles, especially in connecting with Latino communities and consumer segments.

Emma's leadership in developing Latino-focused content at major corporations is emphasized. She details her experiences at companies like FleishmanHillard, Univision, McDonald's, and NPR, where she leveraged her cultural insights for market growth.

The episode also covers topics like the role of education in career acceleration, the power of Latino work ethic and cultural perspective in corporate America, and the importance of voting and staying informed.

Emma Carrasco's insights provide valuable lessons on leadership, cultural authenticity, and the impact of Latino representation in corporate and media landscapes.

Listen to the extended video version of this episode on our Youtube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

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10 - Marta Ronquillo Newhart / Former Chief Communications & Brand Officer @ Westinghouse Electric Company Nov 15, 2023

Show notes

In this episode of "A LA LATINA", hosts Claudia Romo Edelman and Cynthia Kleinbaum Milner welcome Marta Ronquillo Newhart, a trailblazing Latina who rose to become the Chief Communication and Brand Officer for Westinghouse. The episode delves into the unique challenges and triumphs of Latinas in the corporate world, with Marta sharing invaluable insights from her journey.

Key takeaways from the episode include:

Importance of a Personal Board of Advisors: Marta emphasizes the significance of having a trusted group of advisors to navigate career challenges, drawing on her own experiences and the support she received from mentors, including those in the African-American community.
Leveraging Diverse Playbooks: The discussion highlights the value of learning from other minority communities, particularly how African-American professionals have created strong support networks and playbooks for success, which Latinas can adapt and use in their own career paths.
The Power of Effective Communication: Marta underscores the critical role of communication skills in opening doors to opportunities and building stronger relationships. She shares her personal experiences and strategies for becoming a persuasive communicator and storyteller.

The episode also explores themes like embracing Latina identity in professional settings, breaking stereotypes, and the importance of representation and mentorship. Marta's personal anecdotes, such as her decision to reclaim her family name, offer powerful examples of authenticity and resilience.

Listeners are encouraged to be true to themselves, to seek and offer mentorship, and to harness their unique strengths as Latinas in their professional journeys. This episode is a rich resource for anyone looking to navigate the corporate world with authenticity, confidence, and a deep understanding of their cultural heritage.

Listen to the extended video version of this episode on our Youtube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

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9 - Alicia Enciso / Former Chief Marketing Officer at Nestle Nov 08, 2023

Show notes

In this engaging episode of "A LA LATINA," Cynthia and Claudia sit down with Alicia Enciso, former CMO at Nestle, to weave through her illustrious journey and extract invaluable insights for those looking to broaden their horizons and make their mark, especially in the realm of multicultural marketing.

1. Aim for the Heights

Alicia Enciso teaches us the essence of 'Ve Por La Grande'—the act of setting lofty goals and the courage to reach for them. This mantra is about transforming aspirations into achievements and embracing the mindset of aiming beyond the immediate grasp to realize your full potential.

2. Vocalizing Ambitions: The Catalyst for Advancement

Our distinguished guest sheds light on the power of articulating your goals. By putting her aspirations into words and sharing them with those above her, Alicia demonstrates the magic that unfolds when you declare your intentions and allow others to become allies in your journey to the top.

3. Multicultural Consumer Growth: The Untapped Market

With Alicia's profound expertise in multicultural marketing, we uncover why now is the moment to go all-in on marketing to Latinos. This segment offers a deep dive into the significant growth potential within multicultural consumer segments and the strategies to engage effectively.

This episode of "A LA LATINA" is a masterclass in reaching for the stars, advocating for oneself, and the crucial understanding of the marketplace's evolving landscape. Join us as Alicia Enciso shares her storied experience and strategic acumen, offering a wealth of knowledge for every professional, especially those in the vibrant field of marketing.

Empower your aspirations and tune in to this episode for a guide to soaring heights in your career and tapping into the pulse of multicultural markets.

Listen to the extended video version of this episode on our Youtube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

Visit our website to nominate yourself or another Latina to be on the podcast: alalatina.com

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