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    Health & Fitness

    100% Real With Ruby; nutrition, strength, fat loss, muscle, macros – without the fluff

    no BS nutrition, metabolism, fat loss, muscle + mindset for women who train hard but still feel stuck
    or ready to take things to the next level

    you’ve done the diets + macros, but your body doesn’t match the effort

    i’m ruby cherie (@transformxruby), helping you build muscle, eat carbs without fear + train with intent so you stop second-guessing and finally feel strong, confident, in control (for good)

    whether you’re 30, 40 or beyond—here you’ll learn, unlearn and get results that actually last
    no fluff. no fads. just real talk that gets real results

    xo. your new podcast bestie

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    #345; Josh Smith -how to master your habits & life, beat your barriers to change & struggles with nutrition and eating Oct 04, 2024
    Show notes

    GOALS - goal hierarchy

    Maybe good & bad goals fit into this




    Yes to ANYTHING but not EVERYTHING but what you truly want to say yes to which if we have goals that we arent even sure of…

    Or if we have been ina restriction minmdset for so long

    Or even live with our view of keeping face or wanting to look a certain waylike “im saying yes to a burger so i can prove i have balance” when really you wanted the salad sort of thing - there can be pressure there too. Ie going out to eat and knowing you want a healthier life but wanting to prove X or if you think “i don't even look fit so if i pick this ill be judged so ill get the crappy option so noone says anything” but really you DID want a grille dchicken and veg because


    But then there are also those saying yes to the icecream but not the pizza and fries too bc you chose your indulgence.


    values



    Choice point & examples with it

    Behaviour change

    Fear of uncertainty

    Lack of self belief

    Fear of failure

    Fear of success

    Cognitive dissonance

    We keep trying to solve for X that we arent doing…. But maybe we need to look upstream?


    Slow down -


    Irrational beliefs

    Self compassion


    Cognitive models

    Mental models







    Cognitive dissonance


    Realities of change and relapse


    How do you approach someone wanting X but not what it takes to get X because they w9nt admit to where they are


    Or thinking they must fit a mould


    Actually facing their shir and not shying away from hard weeks thinking there's something wrong



    What typically stops people from changing

    I know what to do but im just not doing it


    Cravings & emotional eating

    Shifting our eating identity


    Getting clear on your plan of action not just saying i want to make healthier choices or i want more protein but making it really clear with the steps it requires, where they factor into your day etcetc




    Do hard things…


    DRIVE

    The dopamine and addiction of external measures of success & progress at the cost of long term


    CRAFTING CHANGE podcast

    &

    https://www.instagram.com/fortitudenutritioncoaching/


    find me @transformxruby


    #344 Extremes fail you… take messy action and get clear on what youll regret NOT doing in 3 years w/ Chase Smith Sep 27, 2024
    Show notes

    @changing_chase

    @transformxruby




    Want results? what are you going to regret doing or not doing in 3 years

    - All or nothing

    - You have to be dialled in or nothing

    - I only see results when im being strict on XYZ

    - When im being tight on my food

    - When you are so uncomfy with where you are…. Youre more vulnerable


    • What makes it hard for people to flip the switch

    • Where do people go wrong

    • (my view on the scale)

    • Shifting meaning of progress






    Fear success – define


    - Fear from past experiences

    - Not diet mode is seen as gaining & fking up

    - DIET RESUME; build a confidence one…

    Build proof – but you need to shift your meaning of progress for this

    And its hard to do this with diet fatigue

    You don’t trust yourself

    Bring in your examples here too

    Psychology of this though “eat carbs”


    How do you help people whove had that focus for most of their life – what are otherways you empower them to build


    • Daily wins

    Reticular activation system #271 from 2 years ago


    • Gaining and losing… isnt that proof enough that its time for change

    • Your meaning of the journey

    • It’s a LONG journey… if you aren’t taking diet breaks and finding other meaning in your life…


    You aren’t going to maintain anything you are miserable on


    Number on the bar


    Chasing the scale going down can lead to it going up in future even more than where you started

    - Process points


    #343; Pillars of a successful transformation journey, reverse dieting & what causes fat loss resistance? / Colin Dewaay Sep 20, 2024
    Show notes

    https://www.instagram.com/colindewaay/

    https://www.instagram.com/transformxruby/


    You cant appreciate the progress you make if you aren’t enjoying the process


    - Patience

    - Grit with adversity

    - all or nothing mentality



    they don’t want to get fatter & want to get into a fatloss phase as fast as possible


    grass is always greener on the other side



    isnt it funny though that when you have those things you aren’t appreciating all that you now have because you are so focused on what you aren’t enjoying right now



    - what stops people from acutally thriving outside of fatloss

    - why is fat loss the default

    initial progress is faster…. You can make little techqiue shifts to boost it up a bit more

    but then from there its fucking slow


    - Whats the rush anyway? We are all heading in the same direction to the grave


    Lifestyle sustainable. Fat loss is not

    Where is “there”


    • fat loss resistance being a mindset thing

    dieters mentality


    tracking, being intentional


    ** intentionally eating more


    90%




    It feels like nothing is happening

    Im working so hard but nothing is happening

    Theres a time lag


    • Legs – building



    Stop doing both at the same time

    Cutting and bulking is dumb for the majority because they don’t know how to approach it

    It’s a build

    Not a bulk

    You don’t just force feed or train muscle on

    It takes 5x as long as a cut

    So yes BUILD and then fatloss

    Or be happy not seeing much in maintenance. I did that

    Not im more hovering in maintenance but im at that now what and I want to build



    There is no “done” that whole getting to an end goal… whats going to happen from there if you haven’t learnt how to – you don’t keep eating the same calories or doing the exact same things as the diet – you need to learn how to INTENTIONALLY thrive, perform, transform



    Tracking part – is it that you don’t want to keep yourself accountable to eating in a certain way

    - Why cant you do some of that stuff now ?

    - Are you making tracking more complicated than it should be

    - Are you tracking just to hit strict macros, or do you have ranges



    #342; when knowing what to do isnt enough; emotional eating, body image, shame, guilt, self sabotage... / Michelle Carroll Sep 13, 2024
    Show notes

    @transformxruby

    https://www.instagram.com/michellecarroll1

    • Whats important to me

    • What does my life look like now

    • What does my ideal life look like

    How mindset, your philosophy (or way of thinking about) your goals, your journey, your transformation can take you further from your goals, have you feel worse about yourself, more out of control and less happy…

    Ie focusing on outcomes, rushing results, body image fixations, how tehy contribute to self sabotage

    • “Aesthetics and looks” are the sole reason

    • Body image isnt to say you can never care appearance again


    Why do you feel there is such dissonance around this

    I would purport something to do with being so busy with doing things and chasing things we don't slow down to even challenge it…

    How we are feeling

    How your relationship with food is actually reflective of you

    “Im feeling fat/fluffy” - lets chat

    Why do clients over eat or emotionally eat and how can you both challenge it, create a helpful framework for it, and help them through it - reinforcing its not something you fix but something you need to address and work it

    Why emotional eating is a vague unhelpful term, you need to celebrate awareness of it and start to figure out the emotions ACTUALLY present, stress isnt one - thats an umbrella…

    • How can striving to be the best at X or work harder blah blah feed into our body and health struggles?


    What stops people from leaning into change and creating a better relationship with self and body for example i know people are scared to really let go because they fear they will get lazy, flow up, be too soft on themselves or get more out of control when its the opposite

    Obsessed with food and wanting to “be normal” is really a mindset thing where you are overvaluling an outcome NOW and coming from a negative place. Lets discuss

    What do you have to say about people looking at other peoples transformations or where does social media fit in - i coach transformation to their best mental, emotional and physical selves where getting leaner may be a part of it - but our perceptions arent reality and it can be more distorted by what we expose ourselves to

    How about when you are fixated on family over self where you put yoruself last

    Loneliness & other emotions / factors that go into binge eating, emoptionsl eating, overeating etc

    Body fixation and wanting to fix ourselves



    #341 Aaron Scafi-Are you TRULY doing the right things for YOU? are you shortchanging long term progress? Sep 06, 2024
    Show notes
    • Health first

    • Someone comes to you as a yoyo dieter… they want a leaner body… but they are so focused on the outcome that they don't get the outcome…

    • Shiny object syndrome clients that struggle to see any results because they don't see immediate reward

    • Those always focusing on the next fat loss phase and how this holds them back from the body they want

    • The importance of taking time away from dieting

    • Why its not helpful to keep trying to build muscle in a deficit for the majority of people


    • How do you know if you are training hard enough and why most people are doing it wrong. How do you make your sets count?

    • What is effective training and why are most online programs holding you back

    • Why are people not getting results even though theyre doing buying these programs online

    • What are common ways people sabotage their goals of building muscle?



    4 rir is enough

    Use rpe


    Exercise selection

    But most people aiming for 4 RIR don't actually know what leaving 2 reps are - they think its 2 until it isnt


    Guide


    Just because you really feel it doesnt mean its effective


    Cutting programs

    Brain in a deficit -





    #340 - Anti WellnessWank3ry; HARD doesn't mean EFFECTIVE nor the right thing for results. In nutrition or training.. its not about MORE discipline, being stricter.... Tom Bainbridge x Ruby Cherie Aug 30, 2024
    Show notes

    just because you are working hard or being 'good' doesnt mean its the right thing


    our biases can cloud us

    our influence around us...

    training harder or dieting harder may be holding you back

    "hard training" isnt always effective

    "healthy/good" eating isnt always effective

    whats the goals

    what are your beliefs


    #339 Your ultimate nutrition guide to UNCOMPLICATE IT & help you get lean and healthy for life! Brooke Rosenfeld Aug 23, 2024
    Show notes

    https://www.instagram.com/wellbalancedwithbrooke

    https://www.instagram.com/transformxruby

    You don’t need more meal ideas you need more repetition

    The reality of

    Not just the financial cost but the time, the stress, the overwhelm, the guessing game

    - What other mistakes do you see with people

    - Macro tetris – when to track all or some and how to slide along the scakle

    - 1 million ingredients to track

    Log ahead

    Snacks

    Protein and produce

    This is why I hate fasting

    The time that you don’t want to do the self care is usually when you need to

    Self care, loving yourself, accepting, compassion. Is actually holding your prom

    Steps

    When people come to work with me initially they may be fearful of special events, traveling, parties, going out to eat - whatever the case may be

    It’s because they typically come from a background of doing EXTREMELY restrictive diets. They cut out foods/food groups (without having any understanding surrounding energy balance which BTW tracking your food will teach you) so when they go into these events they may not feel in control surrounding their food choices.

    Certain foods on there plans are BAD while other foods are GOOD or ALLOWED with these restrictive plans - all foods can actually fit but yes, we do need to learn how to practice restraint & aim to consume minimally processed foods *MOST* of the time (while also balancing in the fun or sometime foods along the way, of course)

    Whatever PLAN you’re following should allow for you to enjoy the special occasions life brings with it & teach you how to do it STRESS FREE.

    Special occasions don’t last the entire day/weekend. Outside of these times, we can:

    - Still stick to our normal solid habits surrounding them (eat similar meals that are high in protein/plants, get in some movement, make sure we stick to our regular sleep schedule as much as possible…etc)

    - Go in with some kind of a plan - perhaps we set some sort of a drink limit when it comes to booze. We stick to one plate for portion control. We take a loop around with a buffet style type deal & consider what’s most “worth it” to us (HELL YEAH OR MEH - my strategy my clients love).

    - Front load our protein prior to the event if we know we may not have many high protein food options, even consider having a protein shake beforehand, etc

    The most IMPORTANT thing I feel we can do is set ourselves to jump right back into our normal routine following the event (have meals prepped/planned, workouts/walks booked, etc)



    #338 How you set yourself up for results that last, build resilience & deal with setbacks. Make it EASIER through seasons of life. Jim Hallinan Aug 16, 2024
    Show notes

    https://www.instagram.com/jimmynutrition/

    https://www.instagram.com/transformxruby


    When they want X body of the past what they are really missing is how care free they were and perhaps the whole age part of it


    “ i want to looking good”


    You graduated out of X for a reason

    Why do we become more uncomfortable with change and the concept of change

    I was listening to a podcast on change


    Lifestyle habits


    Why is a value driven life the key to finally getting the the health and fitness goals people want…

    Which they are trying so hard for but moving nowhere much… its just EFFORT, mostly inconsistently, so it feels hard…


    Wanting the outcome without the lifestyle

    Wanting the outcome without the process

    Wanting it to be easy without it being hard frst


    radical acceptance. Accept where you are - if you don't. Then its hard to change…


    WORK HARD SO YOU DON’T HAVE TO WORK SO HARD



    Wake up with no memories

    Being harder on yourself, stricter doesnt help

    But people don't actually know what it takes which is why they don't know what they really want and don't believe they can get it -



    Youre a teacher so this can work easy. We all start in the “not so sure” phase… those who are active in their learning… ie they don't just track food to hit numbers but to understand how those foods make them feel etcetc… end up doing better with creating a lifestyle in this all


    Curiosity

    Self limiting beliefs

    Im not someone that needs to know my why blah blah

    Letting go of expectations & leaning into discomfort

    How you can be super consistent for a month and still not see much change bc of what we think SHOULD happen…


    Bringing fun back into it. Why is that so important

    Happiness in the journey

    Self reflection being needed


    Imagine what you could accomplish if you were kinder to yourself

    How does being an ass hole to yourself hold you back

    You will always find the evidence for what you believe to be true which can hold you back

    You will always grasp at the biases that confirm what your beliefs are and what you think is true which can hold you back from the results you want

    This can also be with past predicaments




    Road blocks to change

    People fear going backwards so they don't even take a step forward

    They cling onto struggles of the past so they wont trust themselves to truly go all in and change



    Repeated patterns

    The reality of progress


    How not holding your word leads to more bad body image and negative self talk… more etremes etc. and how eating well and doing things to feel good, enjoying the process… leaks into iother areas of your life


    **** your environment


    I eat pretty well but cant lose weight… leads to all or nothing, yoyo dieting….



    How people get all bound up in gaining weight when they stop focusing on fatloss because they totally let things go from the same effort they had when in fat loss



    Earning your indulgences…. This doesnt mean earning calories but you cant expect to just have indulgences every weekend and not blow it… restaurant meals can have up to double their stated calories… it makes it harder for small women to make progress in particular.



    What creates a better self image is what gets you to your outcome



    #337 - What you do OUTSIDE of the gym CAN BOOST or HINDER results. The POWER of MUSCLE & walking/Dean Guedo Aug 09, 2024
    Show notes

    people actually need to focus more on building muscle and less on losing weight - because the scale is pretty poor and showing long term health improvements

    Training the RIGHT way and not just ot get weight from point A to point B is SO SO important and also why focusing on building muscle is actually so important before we go into more of the lifestyle habits that really make the BIGGEST difference to living a leaner & healthier lifestyle that IS maintainable.

    ___

    & body composition changes which is ideally what they are really after - as well as the confidence, life, energy, and all round feeling badass that comes with it

    Step one for any fat loss phase is to mentally and physically be in the right place to do it - step 2 is to actually do it and do it the right way that wont have you gain it all back.

    Some people CAN go aggressive if step one is taken care of… but the thing is… the biggest problem with low calorie diets is that nobody can really stick to it… definitely not for long enough and many people develop the worst relationship with food along the way. the cost of it like hunger, cravings, less life, less social life, poor sleep more hunger, more sacrifices…

    Yet its like they only care about results yesterday despite all that.

    And thats why i really wanted to talk about the muscle side first because you can get smaller and smaller and run your engine yes - but building the engine to build that dream physique is paramount

    However to maintain this and live a higher quality life - its important to realise that actually exercising and doing more demands your body to create more energy - and that actually allows you to have more energy.

    _________

    Eating less to do the same thing

    OR move more and allow for more food to boost your energy and work a positive loop ??

    Fail more often if you just go after less food more cardio more exercise

    Environment is the thing it is all about --

    Environmental problem

    3500cals = 1lb isn't as simple as that - we are DYNAMIC

    Get stronger – more muscle

    Work out what your bottle neck is –

    QUOTE OF THE DAY

    They don't make the 5 foot 1 version of fast food restaurant menus!

    Its just a meal out - it can be 1200 calories and take up 75 % allowance.

    DEAN @walk.more.king

    RUBY @transformxruby



    #336; Amanda Thebe; Navigating Menopause - weight gain, hormones, cardio, metabolism & muscle! Aug 02, 2024
    Show notes

    #263 with Amanda; https://open.spotify.com/episode/0ZQn8ejjmx4Opbw4Ub1Zg1?si=_V9edQndSMafO7Sp_nFtJg


    https://amandathebe.com/book/


    Progesterone & estrogen symptoms all over the body

    Neurological also… everyone experiences it differently




    Nutrition science is a science and it isnt made

    Alot changes that impacts that ratio



    Why do some women experience weight gain during menopause despite not changing their diet or exercise habits?




    Can you explain how metabolism changes during menopause and how this impacts fat loss

    - aka the myths around it knowing that it doesnt actually change


    A more sophisticated approach, when you are in perimeno you cant risk winging it anymore. You need a strategy


    Things will never work the same anymore becuase youre lifestyle is so much more different, your stress levels, maybe your sleep


    Normalising the fat shift is so important

    Also how we lose collagen and elastin so our skin is also less tight


    Even HOW we move and how much we burn with the same movements drops because we do get slower…

    As our metabolism does fall in our laste 60s and 70s… we physiologically also have our appetites reduce then but it increases for the wrong food and its hard if you havent built the lifestyle and habits around lean, strong, healthy


    , the things that actually DO change and how we can keep our metabolisms fiery, our muscles strong and growing & avoid the dreaded meno-belly and fat gain most see

    HOW we train


    Grief of our youth going

    Acceptance of menopause

    Shifting goals




    Just how much more important is protein as we age and how can shifting our nutrition approach to be more intentional about increasing protein not only in general but in each meal can help



    I see snacking to be the biggest issue with perimeno and it becomes a new bad habit due to the emotional changes as well… what can women do to manage it?


    What are some common myths about strength training for women over 40?

    What role does recovery play in training for women over 40, and how can they optimize their recovery?



    Mentioning you cant tell the hormone indflucenes i quickly want to tough on body image



    Theres so many myths around cardio being bad for women in perimeno, especially long steadystate aka zone 2. I speak at lengths about this on how its super beneficial bc estrogen for heart drops so theres that need for added heart health


    But its all about lifestyle, training and nutrition in one

    Can you recover

    Are you feeding it

    Are you being silly and cutting carbs and doing crash diets trying to burn fat and lose weight with cardio or use it as a health tool


    We were talking about symptoms before like hot flashes sleep etcetc -

    Going based off symptoms

    (jen gunter)


    HRT, so many myths around oit being artificial hormones in your body is bad, youll just gain weight when you stop them, etcet… can we further on our last podcast together on this in how and where HRT plays a role, when to seek help, how to seek help and advocate for yourself because many docs are unaware

    And how to test for it because sadly many are so out of the loop with research on the best testing… so they jump through loops where from what i understand, when youre of a certain age is most important to go by symptoms to then prescribe it and then test from there



    How can HRT improve energy & motivation + help peoples health and fitness and physique goals?



    Alcohol - how can this impact hormones, fat gain, sleep and all the other things… id add in impacting recovery, muscle and strength training etc…


    How else can it impact women and what are the health effects around menopause!

    Especially with symptoms



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