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    Leisure

    Valor Coffee Podcast

    A podcast and video show hosted by seasoned coffee pros and Valor Coffee founders Ethan Rivers, Ross Walters and Riley Westbrook where we discuss coffee, starting and running a business, and the specialty coffee industry.

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    Copyright: © 2022 Valor Coffee

    • Apple Podcasts
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    • Spotify

    Latest Episodes:
    Aligned Priorities, Employee Ownership, Guest Policies – 04/26/2022 Apr 26, 2022
    Show notes

    All startups could benefit in sitting down and getting priorities aligned and ordered from least to most important – this week we touch on ours, along with some sports talk and our least favorite policies to enforce upon our guests. Follow Valor: http://instagram.com/valor.coffee Buy Valor Coffee: https://valor.coffee ____ Follow Ross: https://instagram.com/rosswalters Follow Riley: https://instagram.com/rileywestbrook Follow Ethan's Parody Account: https://instagram.com/ethanri...


    College vs Experience, Distractions, and Other Bad Advice – 04/20/2022 Apr 19, 2022
    Show notes

    This week we dive into some completely, totally, genuinely original ideas that no one else has ever thought of. Follow Valor: http://instagram.com/valor.coffee Buy Valor Coffee: https://valor.coffee ____ Follow Ross: https://instagram.com/rosswalters Follow Riley: https://instagram.com/rileywestbrook Follow Ethan's Parody Account: https://instagram.com/ethanrivers777 ***If you buy something through our external/third-party links, we may get a small share of the sale. This helps...


    David Bizilia of Side Track Coffee – 04/12/2022 Apr 13, 2022
    Show notes

    Few cafes have given us experiences that nearly bring us to tears – Side Track in Opelika, Alabama is one of 'em. They offer top notch coffee and top notch surface in their cafe 20 minutes outside of Auburn. David is one of the best guys around, and we were THRILLED to sit down with him and chat about values, branding, Godzilla, and his five star Little Caesars experience. Follow Side Track: https://www.instagram.com/sidetrackcoffee Follow Valor: http://instagram.com/valor.coffee Buy Valor ...


    The Great Valor Brand Refresh – 04/05/2022 Apr 05, 2022
    Show notes

    This episode is highly visual. Hope over to our Youtube to watch along: https://www.youtube.com/channel/UCtrhE0QWoWEOsGY-Z3NQUjQ We're back! This week we talk all about our refreshed brand and how we got here from where we started. We discuss why we chose the design element we did and look over our new packaging, merch, and more. Follow Valor: http://instagram.com/valor.coffee Buy Valor Coffee: https://valor.coffee ____ Follow Ross: https://instagram.com/rosswalters Follow Riley: htt...


    JP McKenzie of Meadowlark Coffee – 03/08/2022 Mar 08, 2022
    Show notes

    JP is one of our very best friends within the coffee industry and one of the most genuinely nice people you will ever meet. He is a large inspiration into why we are the service focused brand that we are. He is a busy guy, running wholesale for Bellwood Coffee, building his own brand through his espresso cart, Meadowlark, and playing guitar for Athen's based band Family and Friends. We talk what it's like being a wholesale sales guy, JP's travels, where Meadowlark is heading, and more. Much l...


    Why You Should Have a Co-Founder + Our Roles in Valor – 03/03/2022 Mar 03, 2022
    Show notes

    This week we talk about Ethan being better than Ross at Madden, and more importantly, why we like the idea of finding a co-founder when you look to start your own business and our roles within Valor. The Five Dysfunctions of a Team by Patrick Lencioni (Amazon): https://amzn.to/349LeBQ *If you buy something through our external/third-party links, we may get a small share of the sale.* Follow Valor: http://instagram.com/valor.coffee Buy Valor Coffee: https://valor.coffee ____ Follow Ross: ht...


    How to Pick Your Core Values – 02/22/2022 Feb 22, 2022
    Show notes

    We think pretty much all good businesses have something in common: strong values. We talk about how we picked our values a couple of years back and give a great framework to get you started. Here are the questions we referenced in the video: 1. At the end of your day, when you feel energized and purpose-filled, what did you do that day? What sense of accomplishment did you feel? Put those feelings into words. -Do you have a specific memory? Share 2. In 10 years, what do you want people to ...


    Joel & Charles Norman of Bellwood Coffee – 02/01/2022 Feb 10, 2022
    Show notes

    This week we are joined by some of our very best friends in the coffee industry. Joel and Charles Norman are two of the mot genuine guys we know, and their company, Bellwood, shares many of the values that Valor holds dear. We talk Gen Z slang, Bellwood's story, what it's like running a business with your brother, barista wages and some roasting philosophy. We had a TON of fun with this one and hope you love it! Follow Valor: http://instagram.com/valor.coffee Buy Valor Coffee: https://valor....


    Everything We Know About Starting a Mobile Coffee / Espresso Cart – 02/01/2022 Feb 01, 2022
    Show notes

    We are constantly being asked about the in's and out's of starting a coffee cart by aspiring entrepreneurs near and far. Questions from Do I need an LLC? to What espresso machine do I need? and How much money does it cost? just begin the list. We sit down for a couple hours to talk about how we did it plus answer some of our most common questions. Follow Valor: http://instagram.com/valor.coffee Buy Valor Coffee: https://valor.coffee ____ Follow Ross: https://instagram.com/rosswalters Follow...


    Preventing Employee Turnover, Roasting Philosophy, Valor News – 01/25/2022 Jan 26, 2022
    Show notes

    What DON'T we talk about in this episode? We give lots of Valor updates, talk about cafe #2, have some words about employee turnover and creating positions for employees to grow, question why lots of roasters underdevelop their coffee, and owner involvement within a growing company. Follow Valor: http://instagram.com/valor.coffee Buy Valor Coffee: https://valor.coffee ____ Follow Ross: https://instagram.com/rosswalters Follow Riley: https://instagram.com/rileywestbrook Follow Ethan's...


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