Trailer Geeks and Teaser Gods

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Dawn Baillie: Silence of the Lambs, Royal Tenenbaums, Truman Show, True Grit Jan 06, 2020

Show notes

Dawn Baillie is a founding partner of BLT Communications, an entertainment marketing agency employing over 200 passionate artists, strategists, and technologists. For more than 25 years, BLT has created award-winning campaigns for hundreds of film, television, streaming, and Broadway productions. In addition to numerous Clio Entertainment and Hollywood Reporter Key Art Awards (including Best Poster of the Past 35 Years for Silence of the Lambs), Dawn was also honored with the inaugural Saul Bass Award, which recognizes talented creatives who demonstrate iconic and influential style.

In 2009, Dawn developed BLT Helps, a nonprofit arm dedicated to sharing BLT's wealth of experience and creative resources with organizations making a difference in their communities.

A Los Angeles native, Dawn earned a BFA from Otis/Parsons, where she has set up the Dawn Baillie Scholarship Fund to benefit women artists.

Jim Gibbons: ET, Home Alone, The Color Purple, Braveheart Dec 30, 2019

Show notes

Creatively and fiscally responsible for over 1,000 theatrical trailers, corporate product reels, TV and radio campaigns. Jim created unique advertising for some of the most highly successful motion pictures of all time, including ET The Extraterrestrial, Planes Trains and Automobiles, Amadeus, The Color Purple, Crocodile Dundee, The Big Chill, and Home Alone.

Formerly Executive VP of Creative Advertising for Paramount Pictures, Jim now works as a consultant with numerous studios and indie film makers.

Mark Trugman: The Truman Show, Private Parts, Jurassic Park, Braveheart, Vanilla Sky Dec 23, 2019

Show notes

Mark joined Kaleidoscope Films in 1985 as General Manager before taking over the role of Senior VP. Mark left Kaleidoscope in 1996 to join Aspect Ratio, an award winning Creative Advertising agency that provides strategic marketing solutions across all entertainment platforms. Mark was first hired as Co-President, before becoming President and eventually was named President and CEO. Mark left Aspect in 2012 to pursue freelance writing and consulting work. Notable campaigns include Django Unchained, Spider-Man, Bruce Almighty, and The Italian Job.

John Long: Once Upon a Time in Hollywood, IT 2, Homecoming Dec 16, 2019

Show notes

GOOD NEWS FOR LATE BLOOMERS.

JOHN LONG'S CAREER PROVES YOU DON'T NEED A CLEAR PATH OR PLAN. JOHN STARTED IN THE INDUSTRY IN HIS 30s, CO-FOUNDED A COMPANY IN HIS LATE 40s AND, 15 YEARS LATER, IS STILL EXCITED AND CURIOUS. SINCE STARTING BUDDHA JONES IN 2005, JOHN AND CO-OWNER DAN ASMA HAVE BUILT A TEAM THAT'S CREATED AWARD-WINNING WORK ACROSS THE INDUSTRY INCLUDING ONCE UPON A TIME IN HOLLYWOOD, IT 2, READY PLAYER ONE, SILVER LININGS PLAYBOOK, NO COUNTRY FOR OLD MEN, THE HANGOVER, KUNG FU PANDA AS WELL AS MR. ROBOT, THE MARVELOUS MRS. MAISEL STREAMING SERIES, THE HOMECOMING SERIES, BRIGHT, AND THE ASSASSIN'S CREED AND OUTER WORLD VIDEO GAME FRANCHISES.

WHEN NOT SERVING CLIENT NEEDS, JOHN CAN BE FOUND AT HOME WATCHING NAKED AND AFRAID WITH HIS FOURTEEN AND TEN YEAR OLD DAUGHTERS.

Chris Carlisle: FX Networks, The Shield, Nip/Tuck, Sons of Anarchy Dec 09, 2019

Show notes

Ask Chris Carlisle about his passion for breaking barriers in entertainment and media, and you will get stories of transformation—innovative business models, award-winning marketing campaigns,and breakthrough programming concepts that have continued to redefine the industry.

A differentiating strength throughout his career is the depth and breadth of Chris's experience across platforms. From broadcast and basic cable TV to theatrical releases and production studios, he has consistently been sought out to challenge ingrained practices and stretch teams and organizations beyond the limits of convention. As the head of marketing at FX, Chris built a groundbreaking marketing team that changed the basic cable business. At Fox, he created an in-house agency that helped to achieve the network's first ratings win in its history.

Named Ad Age Marketer of the Year and Broadcasting & Cable Marketer of the Year, Chris is the brand architect and executive lead behind campaigns that won Television Week's "Campaigns of Distinction" honors as well as numerous Promax and BDA Awards, Chicago International Film Festival Awards, and Art Director's Club of Hollywood Awards. These campaigns span TV programming and film releases as well as product and service brands, including Coke, American Express, Ford, Target, Mercedes, and Budweiser.

An inventory of his leadership contributions spans the emergence of FX Networks as a basic cable innovator with THE SHIELD and NIP/TUCK (as EVP/CMO) to the evolution of Fox 21 Television Studios and top-rated seasons of SONS OF ANARCHY (as President). It highlights the first #1 ranking in the history of Fox Broadcasting Network (as Head of Marketing & Promotion) as well as the successful reshaping of New Line Cinema (as President of Marketing).

Currently found at the forefront of digital transformation, Chris has earned the reputation as a leader in reaching audiences wherever they are.

Clive Baillie: BLT Communications, The Buckley School Dec 02, 2019

Show notes

In 1977 Clive graduated from the London College of Printing and Graphic Arts (now London College of Communication) with a BA in Graphic Design.

The experience he gained in London as a designer eventually bought him to Los Angeles in 1985 so he could pursue a career in the entertainment industry.

After beginning at Cannon Films he went on to work at B. D. Fox, Seiniger Advertising (where he met his future wife Dawn), and then DAZU, where he and Dawn worked together with Rick Lynch.

In 1992 Clive, Dawn and Rick founded BLT Communications. A creative agency, founded by creatives, run by creatives. It has grown to over 200 passionate artists, strategists, and technologists. Over the last 28 years BLT has created thousands of campaigns for film, streaming, television, and Broadway productions, across print, online, and audio visual.

Clive is passionate about playing a broader advocacy role in the arts and education, in particular the nurturing of creative talent. He is a member of the Board of Trustees at the Buckley School in Los Angeles. He participates in the Academy of Motion Picture Mentorship Program. And in 2015 he launched the Clive Baillie Scholarship for Graphic Design which is available to multiple students enrolled on the BA Graphic and Media Design course at London College of Communication

Jackson George: Frozen 2, Star Wars: The Rise of Skywalker, Onward Nov 25, 2019

Show notes

Jackson George, SVP of Creative Advertising at Disney, has worked in motion picture advertising for over 20 years and has been with Disney since 2012. Jackson has been named to AdAge's annual 40 Under 40 list, and has won many Key Art, Golden Trailer, & Clio awards. He is also a member of the Academy of Motion Picture Arts and Sciences.

At Disney, Jackson has guided the creative marketing campaigns for Star Wars: The Force Awakens, Star Wars: The Last Jedi, Incredibles 2, Toy Story 4, Maleficent, OZ: The Great And Powerful, Cinderella, Rogue One, Pirates of The Caribbean: Dead Men Tell No Tales, and Ralph Breaks The Internet. Currently, he is responsible for creative advertising strategy and execution for Lucasfilm, Pixar, and Walt Disney Animation Studios. His upcoming projects include Star Wars: The Rise of Skywalker, Frozen 2, and Onward.

Previously, Jackson held positions at Universal Pictures, Overture Films & InSync Advertising, where he led the theatrical creative campaigns for: Despicable Me, Bridesmaids, Ted, The Lorax, Walk The Line, Cast Away, and Rocky Balboa, among many others.

Michael Blackburn: Minions, Pineapple Express, Kill Bill, Spider-Man Nov 18, 2019

Show notes

Michael Blackburn is the Executive Creative Director of AV at Concept Arts where he recently oversaw the creation of Trailers and TV spots for the last two Spider-Man movies. His love for all things editorial has led him on a career filled with twists. He worked in the Netherlands cutting international trailers, he cut a feature film in Moscow, and followed his heart to San Francisco where he accidentally worked for the Mafia. As an Editor he cut for Ant Farm, Ignition Creative, CMP and directly for FOX's Tony Sella. He has experience with campaigns on every genre of film imaginable, from Minions and Madagascar to Mother and The Grudge, from Pineapple Express and Talladega Nights to Kill Bill and Django Unchained. The road is long and winding and he's picked up a few scars along the way (e.g. John Carter and Fantastic Four) but he wouldn't change a thing (he met his wife Esther Aronson in this business!) - He is always looking forward to the adventure of the next campaign...

David Sameth: Field of Dreams, Frozen, A Quiet Place, Finding Dory Nov 11, 2019

Show notes

David Sameth started out on the vendor side with Intralink and Seiniger Bloom. He then led Creative Advertising for Universal (Jurassic Park, Schindler's List, Field Of Dreams, Do The Right Thing) where he also created the in house trailer group. He was then at DreamWorks ( Saving Private Ryan, Gladiator, Anchorman, The Ring, Shrek) followed by Disney where he headed Marketing for all Pixar and Disney Animation films including Frozen, Inside Out, Zootopia, Finding Dory, and Coco. His most recent stint was at Paramount where ran Worldwide Marketing for such pictures as A Quiet Place, Book Club and Mission Impossible:Fallout.

Mike Greenfeld: Jurassic Park, Schindler's List, Shrek Nov 07, 2019

Show notes

Michael Greenfeld is a Co-founder of Picture Head Holdings, which owns Picture Head, Formosa Group, Picture Shop, Finale Vancouver and The Farm in London. Along with his partners they have expanded Picture Head Holdings from a small boutique post facility to a leader in the post production field, offering a vast array of services for motion pictures, television, video games, streaming and commercials. As former Co-CEO and founder of the Ant Farm, Greenfeld built one of the world's largest and most successful full-service entertainment advertising agencies which he sold to Omnicom and exited ten years ago.

Mr. Greenfeld is also a partner in a music library under the Siren cues label. Before his entrepreneurial phase, he worked at Universal Pictures as Sr. Vice President of Creative Advertising in the early 1990s, overseeing the in-house creative agency while working with such filmmakers as Steven Spielberg and George Miller. He earned his BFA in Radio, TV and Film at the University of Arizona in 1981. Michael is also a Co-founder of DeToledo High School in West Hills, California and served as its board president. He is also an active member of the Academy of Motion Picture Arts and Sciences. He lives in Los Angeles with his wife Kimberly and has four children, Samantha, David, Katie and Alex.

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