Trade Tales

Latest Episodes:

How Antonio DeLoatch earns clients' trust with real talk about their finances Jan 31, 2024

Show notes

Antonio DeLoatch shook up his business two years ago by moving his LA-based firm to the East Coast. The transition brought its fair share of challenges, but it also provided a chance to start over with a refreshed brand and a new vision. In this episode, he shares more about the process of uprooting his firm and starting over in New York, the showhouse that changed everything for his business, and how he earns his clients’ trust with his frank money talk.

This episode was sponsored by Universal Furniture.

LINKS
Antonio DeLoatch
Kaitlin Petersen
Business of Home

How Amy Sklar overcame the fear of charging for her services [Rebroadcast] Jan 17, 2024

Show notes

Amy Sklar’s early career was a full-circle journey that took her from design to show business and back again. When she finally landed at the helm of her own firm after starting her career within the strict confines of an architecture firm, she thrived on the ability to instate a supportive work culture and take on projects that place a premium on comfort and functionality. The financial side of things, however, didn’t come quite as easily. In this conversation, she shares the pivot that pushed her to finally bring in revenue, how deliverables define each step of her firm’s process, and why she wants employees to feel like they work with her, not for her.

LINKS
Amy Sklar
Kaitlin Petersen
Business of Home

Why Clara Jung is cultivating personal freedom and employee growth [Rebroadcast] Jan 04, 2024

Show notes

Following a first career in law, Clara Jung became accustomed to a cutthroat, high pressure work environment. When she left her life as an attorney for a shot at interior design, she decided to do things a little differently. Now, at the helm of Banner Day Interiors, she’s crafting a work culture focused on employee growth and support, while also figuring out how to structure a firm that can run on its own—even if that means sometimes taking herself out of the equation.

LINKS
Clara Jung
Kaitlin Petersen
Business of Home

Marieanne Khoury-Vogt spent two decades building an entire town. Here's what she learned Dec 20, 2023

Show notes

Marieanne Khoury-Vogt spent much of her career absorbed in one big, constantly-unfolding project. As town architect of Alys Beach, Florida, she’s helped create a community where essential needs are within reach and the aesthetics are in alignment. In recent years, she’s also branched out into new projects and services, embarking on an era of exploration and reinvention. In this episode, she shares her experiences developing a town that sustains its residents over a lifetime; why she’s not afraid to get stuck on the small details, and how she strengthens relationships within her firm, her community and the industry at large.

This episode was sponsored by Jaipur Living.

LINKS
Marieanne Khoury-Vogt
Kaitlin Petersen
Business of Home

How Caren Rideau found new opportunities within a design niche Dec 06, 2023

Show notes

Caren Rideau found that specializing allowed her imagination and expertise to reach new heights. The real challenges came when she turned her attention toward professional growth—for her own business, and for the next generation of designers. In this episode, she shares why using social media to attract clients and employees, the benefits of being a kitchen specialist in an industry filled with full service designers, and how combining design with her other passions has allowed an entirely new brand to emerge.

This episode was sponsored by Jaipur Living.

LINKS
Caren Rideau
Kaitlin Petersen
Business of Home

Why Matthew Tenzin’s firm includes a holistic design consultancy Nov 22, 2023

Show notes

Early in his career, Matthew Tenzin embarked on a spiritual transformation that led him to a rather unlikely early role—as a Buddhist monk. He took the principles he learned with him when he transitioned to a career in design, eventually launching a second arm of his business that blends holistic practices, healthy materials and an approach to interiors that goes far beyond the limits of a home’s four walls.

This episode was sponsored by Jaipur Living.

LINKS
Matthew Tenzin
Kaitlin Petersen
Business of Home

Why Blair Moore brought receiving in-house Nov 08, 2023

Show notes

Blair Moore set out to create designs that last—and found that the industry wasn’t quite ready for her. Her response was to build a firm that forged its own path to quality design: by operating its own warehouse, crafting a line of furnishings and training the next generation so the legacy will live on.

This episode was sponsored by Jaipur Living.

LINKS
Blair Moore
Kaitlin Petersen
Business of Home

How philanthropy transformed Amy Kartheiser’s firm Oct 25, 2023

Show notes

When Amy Kartheiser launched a charity project several years ago, her goal was to process pain and foster connection through design. As the initiative unfolded, she watched that objective quickly transform into something much bigger, becoming an essential piece of her business and bringing a new sense of meaning to the firm’s work along the way.

This episode was sponsored by Jaipur Living and Moore & Giles.

LINKS
Amy Kartheiser
Kaitlin Petersen
Business of Home

How Leslie Murchie Cascino defines success on her own terms Oct 11, 2023

Show notes

Leslie Murchie Cascino operates as a team of one—but looking at her collaborative design process, you’d never know it. On this episode of the podcast, she explains what being a one-woman show means for her as a mother, and how she avoids getting caught up in other peoples’ definitions of success.

This episode was sponsored by Jaipur Living and Moore & Giles.

LINKS
Leslie Murchie Cascino
Kaitlin Petersen
Business of Home

Why Zoe Feldman doesn't believe in complete transparency Sep 27, 2023

Show notes

Zoe Feldman got some surprising advice just as she was starting to feel settled in her business: While she thought she couldn’t afford to hire more employees, she was told that if she wanted to keep delivering a high level of service, she couldn’t afford not to. On this episode of the podcast, she shares why she’s introduced a scaled-down option to her design offerings for clients who just want good advice, the many ways she has built philanthropy into the fabric of her firm, and why she insists that clients don’t really want full transparency.

This episode was sponsored by Universal Furniture and High Point Market.

LINKS
Zoe Feldman
Kaitlin Petersen
Business of Home

Our TOPPODCAST Picks

Follow Us

Stay Connected

Related Podcasts

Links

Stay Connected