Top Advisor Marketing Podcast

Latest Episodes:

How To Seize the Unbelievable 401(k) Opportunity for Advisors With Rebecca Hourihan (Ep. 450) Jan 16, 2024

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Quick question for you: what percentage of advisors are retirement plan advisors in the United States? Less than 3%. 2.3% to be precise. But the retirement plan market is booming, with assets expected to double by 2033, and 2.5 million new plans starting soon. This translates to 51 million new retirement savers and huge potential for advisors who can capture a piece of the pie.

Our Top 5 Marketing Predictions for 2024 With Kirk Lowe (Ep. 449) Jan 09, 2024

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No one can know the future with any certainty. But that doesn’t stop us from trying.

Why Video is the New Non-Negotiable Tool for Financial Advisors With Akeiva Ellis (Ep. 448) Jan 02, 2024

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Lights, camera, action! Don’t let that phrase send a chill down your spine. Video is having a moment, and you can’t afford to ignore it.

Our Top 10 Episodes of 2023 With Kirk Lowe (Ep. 447) Dec 26, 2023

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It's time to celebrate the greatest hits of 2023 on the Top Advisor Marketing Podcast.

The Expert Guide to Breaking Up with Your Broker-Dealer with Alanah Phillips (Ep. 446) Dec 19, 2023

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Is it time to break up? As an advisor, it can be hard to know when – and especially how – to break up with your broker-dealer.

Scale Credibility and Save Time With the Atomic Content Method With Kirk Lowe (Ep. 445) Dec 12, 2023

Show notes

Imagine having a content creation superpower that lets you share your financial expertise with the world without being chained to your desk all day. This is exactly where the "five-step Atomic Content method" comes in. With the Atomic Content method, you're not just creating content, you're building scaled credibility. Your audience gets to consume your insights on their terms, whether they prefer in-depth articles or quick social media clips. And you get to make the most of your hard work, repurposing existing content to save time and effort.

Practicing Mindfulness for More Authentic Client Connections With Saundra Davis (Ep. 444) Dec 05, 2023

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You can’t take care of someone else until you start taking care of yourself. And that’s equally true for both personal and professional relationships.

How To Break Free From the Start-and-Stop Marketing Cycle With Kirk Lowe (Ep. 443) Nov 28, 2023

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Start-and-stop is no way to accomplish anything. It takes much longer than it has to, you’re constantly starting from zero again, and most importantly, you lose any and all momentum you’ve created. So why would anyone do that with their marketing?

How To Think Like a Fish & Other Musings for Business Leaders With Jim Cascino (Ep. 442) Nov 21, 2023

Show notes

It’s lonely at the top. But it doesn’t have to be. If you spend less time on the day-to-day transactional elements of business and more time talking with those in the trenches, you’ll find yourselves with happier, more engaged employees and a thriving organization.

How Andrew Hatherley Leveraged the PodRocket Influence Academy to Build COI Relationships (Ep. 441) Nov 14, 2023

Show notes

ProudMouth’s PodRocket Influence Academy is a phenomenal resource. It’s one thing to hear us say that, but something entirely different to learn how an advisor made it work for them out in the real world.

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