Top Advisor Marketing Podcast

Latest Episodes:

Uplifting Underrepresented Communities at Financial Conferences With Liv Gagnon (Ep. 370) Jul 19, 2022

Show notes

Giving equal opportunity to females, people of color, nonbinary individuals, and other underrepresented communities is not just the right thing to do. It can actually benefit the financial services industry!

You Found Your Niche…Now, How Do You Attract Them? With Lacey Langford (Ep. 369) Jul 12, 2022

Show notes

Finding your hyper-focused niche is only work half done. Next, you need to get your voice out to your target audience and build a network of influencers and experts in your niche!

Cybersecurity for Advisors: How To Protect Your Reputation and Client Trust With Sid Yenamandra (Ep. 368) Jul 05, 2022

Show notes

Do you keep sidelining cybersecurity in your practice? If your firm were to experience a data breach, your clients would lose trust. If an SEC or FINRA auditor were to recognize poor cybersecurity practices, you’d probably have to pay a hefty fine.

How To Build a Community of Fans Who Do The Marketing For You With Liz Faircloth (Ep. 367) Jun 28, 2022

Show notes

Do you want to build a community of raving fans who believe in your mission, make you more referable, and become brand advocates?

Publish Your Book: Major Tips from NY Times Best-Selling Author Ellen Rogin (Ep. 366) Jun 21, 2022

Show notes

You don't have to be an experienced author to write a book that speeds up your influence. You just need the right guidance.

PodRocket Academy: Your Guide to Becoming a Trusted Subject Matter Authority With Julia Ritchie (Ep. 365) Jun 14, 2022

Show notes

Looking for a one-stop shop to learn everything you need to know about podcasting, digital marketing, and branding? Introducing the PodRocket Academy — where we help you accelerate your influence and become the trusted authority you’re meant to be.

How to Protect Your Client’s Digital Assets (Money and Memories!) With Betsy Ehrenberg (Ep. 364) Jun 07, 2022

Show notes

Want to differentiate yourself from the advisor down the street? Consider offering a service that your clients don’t even realize they need yet. (When you mention it, they’ll have a lightbulb moment!)

Every Reason To Build a Hyper-Focused Niche Practice With Jen Dawson (Ep. 363) May 31, 2022

Show notes

Advisors often hesitate to niche out because they’re worried about whittling down their number of prospects. Or worse, picking a niche that doesn’t work out. Maybe you know that niching is a game changer. But you’re worried, too. How do you get to a place where you can confidently know “these are my people” and attract the right prospects?

Have You Tried This? Easy Marketing Tips To Hold Your Niche’s Attention With David Wilson (Ep. 362) May 24, 2022

Show notes

Do you want to differentiate yourself from the advisor down the street? Are you looking for marketing strategies that will not only get your audience’s attention but also turn them into raving fans? You’ve come to the right place!

Disconnected From Your Clients’ Financial Lives? Try a Financial Wellness Ecosystem With Mary Ellen Dugan (Ep. 361) May 17, 2022

Show notes

Oftentimes, advisors aren’t fully involved in their clients’ finances — from big investment decisions all the way down to small daily finances. How then is it possible to give the best advice if you’re not seeing the whole picture?

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