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    Music

    The Vocal Lab Collective

    The Vocal Lab Collective is dedicated to elevating the music industry by empowering and developing top-tier artists and industry professionals with first-class conversations, cutting-edge techniques, and transformative insights into music, leadership, and personal growth.
    To inspire and empower the elite 10% of the music industry through mentorship, collaboration, and innovation, fostering a community where high achievers can thrive, innovate, and lead the next wave of musical excellence.
    This podcast is for those who are ready to work – to really work – and elevate their music career to the next level. Get ready to find your voice, love your craft, and unlock your true potential.

    Advertise

    Copyright: © Copyright 2024 The Vocal Lab Collective

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    Latest Episodes:
    Should you move to a major city to pursue your career as an artist? Shelby VS Jason!!! Jan 10, 2025
    Show notes

    In this episode, hosts Jason Catron and Shelby Rollins go head-to-head on a heated debate: Should you move to a major city to pursue your career as an artist? Shelby argues for the move, highlighting the opportunities, connections, and inspiration that come with big city life. Meanwhile, Jason makes a strong case against it, pointing out the challenges, costs, and the pressure to "fit in." Tune in for this clash of perspectives and discover which side makes the most compelling argument for your career!


    How Heather Vassar Helped Break Shaboozey & Revolutionize the Music Industry Jan 03, 2025
    Show notes

    In this episode of The Vocal Lab Podcast, hosts Jason Catron and Shelby Rollins are joined by Heather Vassar, Senior Vice President at EMPIRE. With over a decade of experience in the music industry, Heather has been instrumental in establishing EMPIRE’s Nashville division, achieving remarkable milestones like the fastest #1 record for an independent label and three Platinum records. She shares her journey from digital marketing at Universal Music Group Nashville to helping break out Shaboozey as a groundbreaking artist behind the global success of "A Bar Song." A three-time Billboard honoree, Heather also discusses her collaborative leadership style and passion for philanthropy. Don’t miss this insightful conversation with one of the industry’s top movers and shakers!


    Don't be so precious and hustle! Rick Seibold Dec 20, 2024
    Show notes

    This week, hosts Jason Catron and Shelby Rollins are joined by Rick Seibold, a powerhouse songwriter, recording artist, and composer based just outside of Nashville, TN. With two GMA Dove Awards, multiple Billboard #1 hits, and nearly a billion streams/views, Rick has made his mark across genres and platforms.

    In this episode, Rick shares his journey in the music industry, from his collaborations with artists like Bethel Music, We The Kingdom, and Phil Wickham, to his massive success in film and TV. His music has been featured in Super Bowl commercials, global ads, and hit shows like Grey's Anatomy!


    Rick also talks about his work with bands Sun Heat, Carry the Throne, and 3 One Oh, and his passion for educating and mentoring fellow artists through online courses and lectures worldwide.


    Tune in for an inspiring conversation about navigating the modern music industry, creating for TV and film, and making an impact as an artist. 🌟🎧


    Don’t miss this episode!


    Sony Recording Artist Madison Watkins Talks Faith, Media and the Power of Never Giving Up on Your Dream Dec 13, 2024
    Show notes

    The Vocal Lab Podcast: Madison Watkins - From LA to Nashville

    In this week's episode of The Vocal Lab Podcast, hosts Jason Catron and Shelby Rollins sit down with Madison Watkins, a rising star who first caught the spotlight on American Idol and has since made waves as a singer-songwriter in Nashville. Madison shares her journey from her early days performing at Jazz nights in LA, where she met Jason, to navigating the competitive music scene. She opens up about the lessons learned during those first nights in LA, and how they shaped her growth as an artist. Now based in Nashville, Madison reflects on how social media has been key to her success, allowing her to connect with fans and expand her reach in ways that helped fuel her transition to Music City. She also discusses her songwriting process and what it means to finally be living her dream. Don’t miss this inspiring conversation with one of country and pop's most promising voices!

    Tune in now for all the behind-the-scenes stories on The Vocal Lab Podcast!


    The reactionsphere!!! Demystifying the world of reaction videos Dec 06, 2024
    Show notes

    Join hosts Jason Catron and Shelby Rollins as they dive into the dynamic world of YouTube’s reaction space. In this episode, they explore how the explosion of reaction videos has transformed the music landscape—giving rise to a new wave of artist discovery, propelling vocal coaches into the spotlight, and creating a vibrant community of music lovers. Tune in to hear how these trends are reshaping the way we experience and appreciate music today.


    Broadwayyyyy!!! Special guest Mark Kurian Nov 29, 2024
    Show notes

    Join hosts Jason Catron and Shelby Rollins as they welcome The Broadway Besties' very own, Mark Kurian, for a fun and insightful chat about all things Broadway! From the magic of musical theater to the power of a well-timed showstopper, they dive into what makes Broadway so electrifying. Whether you're a theater nerd or just love a good story, this episode is one you won't want to miss.

    Tune in to The Vocal Lab Podcast– your backstage pass to the heart of the stage!


    The power of Holiday music! Nov 22, 2024
    Show notes

    Join hosts Jason Catron and Shelby Rollins as they dive into the magic of holiday music in the latest episode of The Vocal Lab Collective. In this special holiday edition, they explore what makes the season’s tunes so unforgettable, from the timeless classics of Michael Bublé to the legendary vocals of Mariah Carey.

    Together, Jason and Shelby unpack how these iconic artists have redefined the sound of the holidays and shaped our holiday traditions. From the warmth of Bublé's smooth crooning to the jubilant high notes of Mariah’s “All I Want for Christmas Is You,” they’ll show you how music has the power to transform the holiday season—bringing joy, nostalgia, and a sense of unity to all who listen. Don’t miss out on this festive conversation!

    Tune in now!


    Fluid vs. Crystallized intelligence with Producer Carlos Nov 15, 2024
    Show notes

    In this episode of The Vocal Lab Podcast, hosts Jason Catron and Shelby Rollins are joined by producer Carlos Santiago for a deep dive into the fascinating world of intelligence. Together, they explore the difference between fluid and crystallized intelligence, and how these concepts shape our creativity at different stages of life. From the spontaneous, adaptive thinking of youth to the refined, experience-driven creativity that comes with age, this conversation sheds light on how our artistic expression evolves. Whether you're a young artist finding your voice or a seasoned creator navigating new challenges after 30, this episode is packed with insights on how to harness both types of intelligence to fuel your creative journey. Tune in now!


    I'm taking French!!! Coach profile of Shelby Rollins Nov 08, 2024
    Show notes

    This week on *The Vocal Lab Podcast*, host Jason Catron flips the script and interviews his very own co-host, Shelby Rollins! Get an inside look at Shelby's journey into music and coaching, her most embarrassing moment (you won't believe it!), and the surprising answer to who her favorite child is. Tune in for laughter, candid stories, and some unexpected revelations—because this time, Shelby is in the hot seat!


    Don't miss this fun, behind-the-scenes look at one of the voices you hear every week on The Vocal Lab Podcast!




    Tooty Pebbles! Interviewing Jason Catron Nov 01, 2024
    Show notes

    Welcome to The Vocal Lab Podcast! Join host Shelby Rollins as she dives deep with co-host Jason Catron in this exciting episode. Together, they explore Jason's journey through life, faith, and artistry, unraveling the inspirations that shape his creative vision. Plus, get ready for a lighthearted discussion on the quirky origins of the term "tooty pebbles"! Tune in for a blend of insight, laughter, and heartfelt conversation that celebrates the power of voice and expression. Don’t miss it!


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