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    Wilderness

    The Rock Fight: Outdoor Industry & Adventure Sports Commentary

    Tired of the same old outdoor industry narratives? If your post-adventure chats are filled with laughter over mishaps, commiseration about broken gear, and celebrating real triumphs (and epic fails), then The Rock Fight is your new tribe.

    Imagine this: you’re no longer stuck in echo chambers. After listening in, you’ll be part of honest, unfiltered discussions that mirror the conversations you have with your closest outdoor buddies. You’ll gain fresh perspectives and feel more connected to a community that speaks your language.

    On The Rock Fight we get into the topics others shy away from – the real, sometimes messy, and always engaging aspects of the outdoor industry and culture. Ever debated the best layering system for an imaginary ice planet adventure? We’re there. Concerned about the true environmental impact of outdoor brands beyond the marketing spin? We’re digging in.

    We’re not afraid to challenge the conventional and offer the candid insights you crave.
    We’re those voices around the campfire, on the chairlift, and at the pub who aren’t holding back. Our diverse discussions are fueled by a genuine love for the outdoors and a healthy dose of skepticism towards the status quo. Our goal is to create meaningful conversations and a stronger sense of community for outdoor lovers who are ready for something real.

    So grab your rock, hit play, and get ready to step up and participate in The Rock Fight.

    Advertise

    Copyright: © Copyright 2025 Rock Fight, LLC

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    Latest Episodes:
    The Colorado Wolf Controversy & Solo Stove Fires Their CEO Jan 26, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Kyle Frost returns to the show to talk through recent outdoor industry headlines.

    First off, Kyle addresses the industry news regarding himself! Last week it was announced that his newsletter Here & There is moving under the banner of Mountain Gazette and Kyle tells us how that came together.

    Then Colin & Kyle talk about the most recent topic on Here & There: the reintroduction of gray wolves in Colorado. Kyle walks us through the politics of an incredibly complex topic that has no obvious singular outcome to predict.

    Lastly the two touch on the recent news that Solo Brands has let go of their CEO following the costly marketing moves they made last fall including the widely discussed commercial featuring Snoop Dogg and having a float in the Macy's Thanksgiving Day Parade.

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life. Click here to subscribe to Mountain Gazette.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    The PFAS Problem, Circularity On The Rise & 'This Week In Greenwashing' with Environmental Journalist Sophie Benson Jan 24, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin sits down with environmental journalist Sophie Benson to check in on what is happening in the outdoor and fashion world when it comes to sustainability initiatives.

    Sophie and Colin ponder if circularity is on the rise, how brands like Outerknown have embraced regenerative organic cotton, the PFAS problem in apparel and play a round of THIS WEEK IN GREENWASHING!

    Find more of Sophie's work and buy her new book, THE SUSTAINABLE WARDROBE, by heading to www.sophiebenson.com.

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    Vertical Limit: Blood Bags, Nitroglycerin & Ed Viesturs Jan 22, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Shawnté Salabert returns to the show for an outdoor movie review of the 2000 Chris O'Donnell mountaineering action classic...VERTICAL LIMIT!

    Colin and Shawnté break down the best and worst outdoor scenes, the best use of outdoor gear, apparel and footwear and determine if VERTICAL LIMIT makes them want to go outside.

    They also pay special attention to what can be learned from the use of nitroglycerin, bags of blood and incorporating the teachings of Ed Viesturs into your own outdoor adventures.

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    Paddy O'Connell On PaddyO Sucks At... (The Outside TV Show That Bears His Name) Jan 20, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we welcome back Paddy O'Connell who is here to talk about his new TV show: PaddyO Sucks At....

    Paddy tells Colin and Justin how PaddyO Sucks At... came to be, his approach to making the show, behind the scenes stories from production as well as teasing the status of season 2.

    You can watch PaddyO Sucks At... on Outside Watch by clicking here and get more Paddy in your life by clicking here.

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    How The Outdoor Recreation Roundtable Is Building And Unifying The Entire Outdoor Community Jan 17, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we're diving back into the world of the outdoor economy.

    In November the Bureau of Economic Analysis released a report showing that outdoor recreation contributes $1.1 trillion to the US economy. You may remember Kyle Frost and Colin going deep on this topic right here on THE ROCK FIGHT.

    And now we get to talk to the folks who use that data to help grow the entire outdoor economy (not just the part that you participate in): the Outdoor Recreation Roundtable.

    Today on the show Colin talks to Jessica Turner and Chris Perkins from the ORR about the role they play for outdoor enthusiasts across the US, how they're working to unify the outdoors across all categories, should outdoor trade shows pivot to focus on the outdoor economy and what to expect from the ORR in 2024.

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    Wolverine Punts Sperry To Authentic Brands & How Outdoor Brands Lose Their Authenticity Jan 15, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin reacts to the news from last week that Wolverine has sold iconic footwear brand Sperry to Authentic Brands.

    Authentic Brands has put together an incredible roster of brands and a successful strategy to become one of the largest outdoor lifestyle networks in the world. How do they do it? We'll dig into that as well as ponder how a brand that was founded on a purpose can lose their authenticity with consumers.

    Read the Glossy.co article Colin reads from in this episode by clicking here.

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    E-Snowboard's Hit The Snow Sports Market, Outside Goes All In On PaddyO & The Triumphant Return Of Pickleball Corner Jan 13, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin Housman discuss some headlines to come out of the outdoor industry and community over the past week. The following stories are on the docket:

    • Colin Defends Tracking Your Activities (05:07)
    • The Launch of an E-Snowboard (07:14)
    • PaddyO's New Show On Outside Watch (13:08)
    • The Return of Pickleball Corner (17:06)

    They also answer the question featured in America's favorite podcast segment, What Is Justin Doing This Weekend?!

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    Are Sponsored Climbers More Like Taylor Swift or Casey Neistat? It's Climbing Corner with Kris Hampton! Jan 10, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Kris Hampton returns for another edition of Climbing Corner!

    Colin and Kris hit the following topics:

    • The massive growth and internal politics of the climbing world within the larger human powered outdoor industry including climbing specific trade shows (01:37)
    • Kris puts on his coach's hat and talks about climbing vs strength training (13:36)
    • Finally the two break down Kris's take on what modern sponsored outdoor athletes can learn from mega star Taylor Swift's journey through the music world (16:25)

    Click here to listen to Kris's original Taylor Swift episode and here to check out Written In Stone which is burning up the podcast charts.

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    The Shawshank Redemption's Mantra For Life And Outdoor Adventure Jan 08, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin laments his aging body by reflecting on the best advice he ever got from a movie.

    We can all agree that THE SHAWSHANK REDEMPTION is the greatest movie of all time, right? Good. Well there is a message in that flick that is all any outdoor enthusiast needs to get out the front door at any age.

    When you combine Shawshank with Doc Rivers, The Golden Globes and Travis Kelcie what do you get? Well, this episode of THE ROCK FIGHT of course!

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


    Historic Paddlers Get Arrested, Strava Loves Gen Z and California's Historic Swell Jan 06, 2024
    Show notes

    Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin Housman talk through the following headlines to come out of the outdoor industry and community from the past week.

    • Historic paddlers, the Arctic Cowboys were charged with illegally staying on a protected island during their successful 2023 attempt to kayak the Northwest Passage (05:20)
    • Strava's Year In Sport Report shows that Gen Z’s active behaviors vary greatly from those who came before them. (14:05)
    • Justin weighs in on California's late December historic swell (26:02)

    They also respond to listener feedback and answer the question featured in America's favorite podcast segment, What Is Justin Doing This Weekend?!

    Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating wherever you get your podcasts.

    Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.

    Subscribe to Adventure Journal to get more Justin Housman in your life.

    Subscribe to Here and There for more Kyle Frost in your life.

    Check out Long Weekend Coffee for the best cup of coffee for your next adventure. Be sure to enter promo code 'rock10' at checkout to receive 10% off of your first order.

    Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.


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