The Nifty Thrifty Dentists

Latest Episodes:

Amira Berger- Itena Feb 14, 2020

Show notes

Itena is a European based Dental Supply company. They are headquartered approximately 30km outside of Paris, France. Their composite material Reflectys is a Light-cured micro-hybrid with low shrinkage, natural tooth-like reflection, and can be easily sculpted and polished. It does not stick to instruments or gloves, making this product easy and efficient to use. There are options as both caps and syringes. It is also PBA free and comes with an autoclavable instrument for use. It was the first product in France for Itena, a company that is 15 years old. To order Itena products, look to your main dental distributors. Dentotemp temporary Cement is another well-known product that is strong and does not irritate tissues. Total C-ram is a stronger permanent specifically designed for ceramic restorations while Totalcem is geared more towards metal restoration bonding. Having products customized to the materials creates stronger bonding for better results. While they do not offer CE in the states currently, they are looking to include it in the future. Other items include Preventseal, which is a self-etching sealant, Provitemp is the short-term cement while Dentotemp is designed for 6-8 month temporary use. Here are the details about Total Cem: https://www.itena-clinical.com/en/bonding/39-totalcem.html Nifty Deal: Buy 1 Get 1 Free on Reflectys You can purchase from any US distributor and include the promo code NiftyThrifty send the invoice to amira@itena-na.com with the promo code available for three weeks only (until February 29,2020)

Dan Parrilli- Kettenbach Feb 14, 2020

Show notes

Daniel Parrilli is the self-proclaimed conductor at Kettenbach. He has been with Kettenbach for 9 years as the general manager but has nearly 50 years of experience in the dental industry. Many of the products you use and recognize for impression material is from Kettenbach including Alginate, Silginate, and Futar. The company is a direct to consumer model, which gives you quick access to reps for questions and suggestions. Futar bite registration is the best-known product in their line. Customers like that it does not run off the surface and sets up rigid, which prevents distortion in the lab. As a result, you have less adjustment time. Labs love it because it is easy to work with and can be both trimmed and handle rotary use. Panacil is another great product that has virtually no shrinkage. It actually works better if the teeth are slightly moist. It can be placed with no dripping for excellent detail. Silginat is an impressions game changer. It does not dry out, has no cleanup or mixing. It will last and stay accurate, so there is no more calling the patient back for a new impression when replacing devices. It offers an opportunity to repour if you are not happy with your impression results. The core buildup product is dual-cured and comes in a variety of different shades. The ease of handling is what really sells it. The ease of flow without being runny is incredibly important. Visalys temp is a harder curing temp resin that does not chip or fracture. There are multiple products in the Visalys line. The newest product is Cemcore. It is an adhesive resin cement that is good for any materials and substrates used in dentistry. It can even be used for root posts and buildup core. It uses a tooth primer, restorative primer, and cement medium. It is also dual-cure. This product will cut down on products used, setup time, and overall experience for the patient. They also come in a large array of shades. Many well-known CE industry leaders use Kettenbach products because of their great quality. The Nifty Deal: 15% off your order for the remainder of February Call: 877-532-2123 and talk to an associate or reach out to your local field rep. Mention Nifty Thrifty Deal No limit on how much you can save!

Dr. Mauricio Dardano- MB 2 Dental Solutions Feb 01, 2020

Show notes

MB2 Dental Solutions is a DPO group that provides both support and autonomy to practice owners. Dr. Mauricio Dardano talks to us about the process and benefits of becoming an MB2 practice.

Dr. Kianor Shah- Peer to Peer Systems Jan 31, 2020

Show notes

Dr. Kianor Shah is a general dentist who grew up in Germany and lives in Palm Desert, CA. While he teaches lots of strategies and concepts, peer to peer is a strong focus of his training. It is a concept strongly used in financial industries and other business factors and can provide success in the dental industry as well. By working with one another, we have a better opportunity to work on our own terms. What is the first step? Creating more networking opportunities to share information. So far over 70 doctors from a variety of specialties have been amassed to share ideas. The Top 100 dentists are a group of mostly practicing dentists at the top of their field. It’s not about people buying into a group or honor, it’s about leadership that can help plan and propel the industry to become better. www.top100doc.com How did you improve your production while working less? You have to work backward by picturing the end product. Start with the location, improve your education, and negotiate. Being patient and willing to wait to upgrade things when you can afford it. The fear of having to spend a large amount keeps people from taking the leap into ownership. Starting small is okay. One of the courses Dr. Shah is passionate about is teaching improved extraction strategies. His workshops cover preclinical preparation, anatomy, complex cases and sedation. He also lectures on things such as stem cell research, PRP, and other topics. Oral surgery skills are important in being able to treat your patients. The more you work on them, the easier it will become.

Carl Nofuente, MaCa Financial Planning Jan 25, 2020

Show notes

Carl Nofuente is an estate planner and a certified financial educator. What is the difference between a will and a trust? If you die or become incapacitated without a will, it will enter something called probate. It takes time and money to get an estate out of probate to release the estate. A will does not keep it out of probate but does designate specifics of how to divide up the assets. A typical fee to release an estate from probate is approximately 5% of the estate’s value. This amount can be as high as 15%. A trust avoids probate and keeps the record of transferred assets private. It is important to not just have a trust but to fund the trust with your assets. It is very common that the trusts are set up, but unfunded. Many people are unaware of this most critical step. Are there age limits to a trust? No, anything that you want to give to your family can be placed in a trust. You can set the rules for specifics of payouts based on percentages, milestones, or other requirements. Protecting your legacy generationally or keeping your children’s family assets in the event they divorce is an important way a trust can be enacted. A trust becomes effective as soon as it is signed while a will is only enacted upon death. Should you become incapacitated, a trust will protect you. If a practice is in a will, your family cannot sell it until it is released from probate. At that point all assets are frozen and anyone can make claims on the estate. The courts have to hear them out. In addition, a court can overturn your wishes in your will regarding who is in charge of your children. A trust will designate that person as a guardian, but financial decisions can be designated to another person or group of people. A trust can be set up to protect you from legal recourse. Setup can be both revocable or able to be changed and irrevocable trusts which cannot. It is also a great tool for remarriage and children from a previous marriage. A bonus tidbit for you: planning ahead for your children’s careers can allow them to receive merit-based financial aid, so start planning early. Nifty Deal: reach out for a FREE one-on-one assessment to identify steps you can take to plan your estate. info is as follows: (240)888-9019 or cnofuente@msn.com

Dentistry Live Summit Jan 10, 2020

Show notes

Dr. Glenn Vo and Dr. Chris Hoffpauir are joining their Facebook groups, as well as many others to create the ultimate dental summit. They initially met through social media and realized how valuable it is to have support and answers to questions. While it’s great to build those relationships online, there is still something special about being face to face. They have chosen to create an event to network with other groups and bring a fresh perspective to dentistry. By keeping the attendees to only 500, there is an opportunity to build real relationships and experiences together. Alyssa Keefer, Dr. Eric Roman, and many more speakers were selected specifically to teach not only the doctors but your team as well. All of the speakers can be found on www.dentistrylivesummit.com Dr. Jared Van Ittersum will be speaking about practice growth, Dr. Robert Pick will speak on practice culture. Dr. Joe Maio, Dr. Janice Doan, and Dr. Josh Cochran are also sharing their knowledge and experience to benefit their peers. Want to know how to find and train up associates? There’s a course for that! Elijah Desmond and Dr. Anissa Holmes, Dr. Nathan Ho bring everything from tech talks to marketing. Sandy Lee, Heather Kirby, and Carlos Rodriguez show up big for your hygiene team too. Kenzie Broxson will be talking about insurance and Dr. Grace Yum Zimmerman will represent multiple practice owners. The event will be June 26-27 at the Golden Nugget in Las Vegas. Friday night there will be a Whitening Ball, and Saturday will be Carlos Rodriguez. And don’t forget about all of the Facebook groups representing at their booth. But of course, there’s a Nifty Deal! 12 hours of CE for the doctor is $400, team members are $250. Team deal to come!

Dr. Anissa Holmes- Delivering Wow Marketing Jan 01, 2020

Show notes

Dr. Anissa Holmes is the brains behind Delivering Wow. They are now releasing the Delivering Wow marketing content. It began from a difficulty for her own office to come up with ideas and campaigns to help keep content fresh. They have spent the past year developing copy and content in addition to specialty campaigns for 12 different high value services. Each one includes images, social media content, and even blog posts. There are also share funnels for each one. Why was it important to try it in her own practice first? She realizes that if her own office was having the issue, they weren’t the only ones. Google is expensive because Google realizes that people are typing in to find things, so they charge a premium to advertise to those looking for specifics. Social media uses some of the same concepts from old school marketing, just updated to the current climate. The point is to get people talking about your practice. Consistency will be the key. Just copy the image, paste you applied information, and post your campaign. The campaign is about an idea and is aimed to get patients involved and sometimes your team as well. If your worried about getting stuck, there is an active community to share ideas and help you with your campaigns. Project Smile is a great campaign that gives away your own skills in dentistry to someone in need. The campaign only costs about $100. Engagement upwards of 5000 people have been noted, and it is the kind of campaign people will talk about and share. People submit their stories and photos about why they should be the recipient of Project Smile. It is a great way to make a direct impact in their community. The marketing campaigns are usually $297/ month. Nifty deal is $197/ month the first month. Go to https://www.deliveringwowmarketing.com/monthlymarketing paying yearly will save you about $1500. Use the code: niftythrifty The Delivering Wow Summit is March 12-14th 2020 in New Orleans. The VIP day before is specifically for doctor leadership. Excellent speakers on everything for your team and docs, a Whitening Ball set in Mardi Gras World, and great opportunities for personal growth. Go to https://www.deliveringwowsummit.com/ and enter code: Nifty Thrifty for $100 off

Dr. Michael Sernick and Jordan Sernick- Channel D Dec 05, 2019

Show notes

Channel D Dr. Michael Sernick and Jordan Sernick are the masterminds behind Channel D. Dr. Sernick loved crown and bridge work and could gain the skills, but needed to gain the patients. Most of the courses on case acceptance were focused on sales, and he didn’t feel like patients build trust and want to accept treatment if they feel they are being given an “upsell”. In Australia, he was legally not allowed to advertise his practice beyond a sign, so he was forced to think within the confines of his office. He wanted to engage the patient and educate them simply before they are seen. At that point, the patient has a better understanding and can recognize issues in their own mouth. Preparing the patient improves the chance of getting a yes. Humor and creativity is a big part of the Channel D videos. It engages the patient, makes them laugh, and helps the information to stick. A customized product allows your office culture to be represented, bring a level of familiarity, and show that you invest in your practice. Other programs are out there that can be very clinical and hard to understand. What kind of impact did you find when you initially released Channel D in Australia? They initially tried different ideas and developments in offices in Australia, and because Dr. Sernick had a good doctor following, the product quickly caught on. After using the product in our office, we find that people are more easily engaged in conversation, and feel more comfortable and engaged. When they mention the videos, instead of just saying thank you, use it as an opportunity about conversations. Asking what video they liked or were interested in can raise questions for patients as well as their families. Patients who are more educated will also tell their friends and become a great referral source. Currently, they have over 120 videos that are both educational and informative. New videos are created every 2 weeks and are often based on suggestions or needs of the offices they serve. This means your videos don’t remain stagnant. By staying on top of changes and procedures in dentistry, they can make videos to be on the leading edge of what patients are looking for. The videos do not have sound because it is intrusive. The idea is not to enforce viewing, it’s to catch their attention. Education is through the short clips that hold their attention. Older people enjoy them as well as younger patients because they are fun. The playlists can be changed, but the idea is to broadly educate on aspects of dentistry that may be affecting the patient or people they know, but may not be the primary reason for their visit. The Nifty Deal: Channel D Media Stick is usually $140 and fully customized videos for free along with 2 months of free service. Additionally, the regular price is $190 per month, but they are offering 20% off the first 6 months. That makes the cost about $150/month. Use code nifty19

Jonathan Karren- Mango Voice Nov 22, 2019

Show notes

Jonathan Karren is with Mango Voice. After some rough spots, in which they were very upfront, they opened more data centers and built more redundancy to prevent service interruption. When there are issues, they are members of the group and work to resolve the issues for customers. What is the connection with Modento? They have developed screen pops that bring up the patient’s immediate information on their account. By collaborating as the best in their respective fields, they can work harder for you. You get the typical VoIP features, and they also have Mango Plus for in-office chat, two-way texting, and many other features. One particular new feature is the ability to text directly from your business number. SMS notifications can do an automated text message before pushing it to voicemail. The message can even be customized to include a link to online or third party scheduling such as LocalMed. Call recording is important as well as using multiple numbers to track marketing campaigns. It’s included with your basic service. The standard package includes one phone number per telephone in your office. Additional lines can be purchased for $5.99/ month local or $9.99 toll-free. This is generally less than half the cost. While they do not have data mining and such, the number of calls, specific line reviews, as well as the call recording and analytics on the number of calls, answered. That feature alone can save people several hundred dollars per month. Changing to VoIP increases productivity. The SMS feature alone could bring one patient in that would be worth more than the “savings” you see. The difference between a landline and VoIP reliability is so negligible that the additional features far outweigh what small difference you may experience. Upcoming features will allow you to text and call from the app but show that it is coming from your business line. They also have the ability to call from the website or use the phones from any internet connection. The Nifty Deal Free month of service or 3 months of free Mango Plus https://mangovoice.com/upgrade/ Free phones with annual payments Free mobile apps Free Hipaa eFax Free Integrations https://mangovoice.com/nifty/ No contract until the end of the month for Black Friday! To get this deal: Message Jonathan Karren Contact Mango and Mention Nifty Thrifty https://mangovoice.com/upgrade/

Dr. Jose-Luis Ruiz- Kettenbach Nov 18, 2019

Show notes

Dr. Jose-Luis Ramirez is the founder and director of the Los Angeles Institute of clinical dentistry. We discuss using porcelain veneers to treat severe wear cases. Treating these patients is not only aesthetic, but it is also treating pain, headaches, and other secondary issues. Cutting a tooth for a crown weakens the tooth structure and will not prolong the life of the tooth because the patient is still grinding. While veneers are not the only way, it does help to bring a positive aesthetic that plays out in their lives. There is a lack of guidance from anterior teeth and can help improve the mechanics of the bite. Zircona crowns force margins below the gum. Occlusion is a mechanical system. The 3 golden rules: 1. All our teeth need to hit at the same time with the mandible centered. People do not always realize they shift. Anterior and canine guidance is imperative. Overjet is necessary. The jaw needs to open and close without rubbing. Getting the bite seems to be one of the most difficult parts. While there are different approaches, the principles are the same.

We need good quality photos and casts. Futar is a great product for a quick set. Silginat is hydrophilic and works well in the mouth. Calibration and wax-ups can help us guide best practices. Once wax-ups are done and the plan is in place, begin prepping with minimal structure loss by using a supragingival approach. This is a case where digital is not the best approach. A scanner is amazingly accurate, it is the printing process that has error because it cannot currently reproduce the margins with the level of accuracy you can get with impressions. You risk sacrificing tooth structure to improve your scan. Why is being minimally invasive important? When we do a regular crown, we cut as much as 75% of the tooth structure. The risk of coming in contact with the pulp risks the chance of a root canal. It is also better for periodontal health and is ultimately faster. The science behind the method supports the approach and is ultimately healthier for the patient. Every time you go below the gum, there is inflammation.

The Nifty Deal: Buy 5 boxes of Futar bite registration for only $150 Silginat and Panacil are 30% off This deal expires 11/16/2019

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