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    Arts

    The Next Big Idea

    The Next Big Idea is a weekly series of in-depth interviews with the world’s leading thinkers. Join hosts Rufus Griscom and Caleb Bissinger — along with our curators, Malcolm Gladwell, Adam Grant, Susan Cain, and Daniel Pink — for conversations that might just change the way you see the world. New episodes every Monday and Thursday.

    For ad inquiries, please reach out to: Network+NBI@yapmedia.com

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    Copyright: © 2019-2024 Heleo, Inc.

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    Latest Episodes:
    The Case for AI Optimism with Peter Diamandis and Steven Kotler Jun 11, 2026
    Show notes

    Nearly half of all Americans believe AI is bad for humanity. Peter Diamandis is not one of them. On his podcast, Moonshots, and in his new book, We Are as Gods, co-written with the inimitable Steven Kotler, he makes the case that artificial intelligence is already ushering in a world of abundance — think radical life extension, 10 billion humanoid robots, and agents that do your job while you're sipping a latte.

    He knows it may not be all sunshine and hydroponic roses, but he believes our future is incredibly bright. And he's putting his money where his mouth is: XPRIZE, the nonprofit he founded more than 30 years ago to bankroll breakthroughs, just announced it's giving $3.5 million to filmmakers who conjure convincingly optimistic visions of the future.

    Rufus and Caleb don't have their film treatment ready yet, but they do have plenty of questions for Peter and Steven about flying cars, the future of work, worst-case scenarios, and the new commandments for working with AI.

    💬 LINES WE LOVE:

    “If you’re in ninth grade and you’re using AI to do your homework, that’s just stupid, and you shouldn’t be allowed to do that. But if you’re in ninth grade and you’re using AI to help you build a starship to go to Alpha Centauri, or create a new form of energy, or something that’s way beyond your dreams — and it’s enabling you to up-level your ambition and your abilities — then that’s amazing.” —Peter Diamandis

    “Human writing is weird, it's surprising, it's idiosyncratic, it has high prediction error. An LLM optimizes towards the mean, towards the average. It standardizes output... [It] may make your writing look a lot cleaner to you, but it's actually hurting communication and it's hurting persuasion. Average gets ignored; remarkable gets remembered.” —Steven Kotler

    "I'm not worried about artificial intelligence. I'm worried about human stupidity.” —Peter Diamandis

    🎬 The Next Big Idea is now on YouTube! You can find our episodes ⁠⁠⁠here⁠⁠⁠.

    📱 Follow Rufus on ⁠⁠LinkedIn⁠⁠, subscribe to our ⁠⁠Substack⁠⁠, or send us an email at ⁠podcast@nextbigideaclub.com⁠.

    🎁 The best way to support the show is by becoming a Next Big Idea Club member. Learn more at ⁠⁠nextbigideaclub.com⁠⁠, and use code PODCAST for a super secret discount (spoiler: it’s 20% off).

    🔗 SPONSORED BY:

    Fora ➡️ Build and scale your own travel business by becoming a Fora Advisor today at foratravel.com/idea

    Northwest Registered Agent ➡️ Helping small business owners and entrepreneurs launch and grow businesses for nearly 30 years. Learn more at northwestregisteredagent.com/nbifree

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    Best Of: The Power of Thinking Outside Your Brain Jun 08, 2026
    Show notes

    Modern life has not been easy on our brains. Average IQ scores rose steadily throughout the last century. Now they appear to be leveling off. The problem, according to neuroscientists, may be that we have reached our neurobiological limits. Our brains simply can’t work any harder. Luckily, science writer Annie Murphy Paul has a solution. In her book The Extended Mind: The Power of Thinking Outside the Brain, she draws on a wealth of scientific research to show that we’re smarter when we get out of our heads. By offloading our memories onto our phones, making decisions based on our bodily sensations, using tactile tools to solve abstract problems, drawing inspiration from our surroundings, and arguing with our friends, we can access intelligence that exists beyond the confines of our craniums. In this episode, Annie explains how to do it.

    This episode first aired in June 2021.

    Sponsored By:

    Fora — Build and scale your own travel business by becoming a Fora Advisor today at foratravel.com/idea

    Northwest Registered Agent — Helping small business owners and entrepreneurs launch and grow businesses for nearly 30 years. Learn more at northwestregisteredagent.com/nbifree

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    Want to Be Happier? Try Talking to Strangers. Jun 04, 2026
    Show notes

    Nicholas Epley is a mind reader. But he doesn’t have ESP or practice hypnosis. He's not telepathic or clairvoyant. Sure, you could ask him to read your fortune, but you'd be better off with a Magic 8 Ball.

    When we say Nick is a mind reader, what we mean is he studies mind reading at the University of Chicago — studies, as he puts it, "how we make inferences about each other's thoughts and beliefs and attitudes, and mostly how we screw that up."

    Today, he makes small talk — and big talk — with Rufus about his new book, A Little More Social, which draws on the dozens of studies he's run with thousands of participants to show that talking to strangers, cringe as it may feel, can enliven your days, lengthen your life, and maybe even heal our politics.

    If you enjoyed this episode, check out our conversations with Charles Duhigg, Leslie John, David Brooks, Marc Schulz, Anna Sale, and John Colapinto.

    The Next Big Idea is now on YouTube! You can find our episodes ⁠⁠⁠here⁠⁠⁠.

    Follow Rufus on ⁠⁠LinkedIn⁠⁠, subscribe to our ⁠⁠Substack⁠⁠, or send us an email at ⁠podcast@nextbigideaclub.com⁠.

    The best way to support the show is by becoming a Next Big Idea Club member. Learn more at ⁠⁠nextbigideaclub.com⁠⁠, and use code PODCAST for a super secret discount (spoiler: it’s 20% off).

    🔗 Sponsored By:

    Fora — Build and scale your own travel business by becoming a Fora Advisor today at foratravel.com/idea

    Northwest Registered Agent — Helping small business owners and entrepreneurs launch and grow businesses for nearly 30 years. Learn more at northwestregisteredagent.com/nbifree

    Shopify — Launch your business for just $1/month. Start selling today at shopify.com/nbi


    Best Of: Gretchen Rubin’s Guide to Getting Out of Your Head and Into the World Jun 01, 2026
    Show notes

    What do your five senses — sight, sound, smell, taste, and touch — have to do with happiness? According to Gretchen Rubin, a great deal. The world around us, she says, has the potential to dazzle, to entertain, to trigger a state of rapture. If only we pay attention. Today on the show, she shares the tools she's developed to delight in the physical world. She spoke to Rufus in April 2023 about her book Life in Five Senses.

    Sponsored By:

    Fora — Become a Fora Advisor today at foratravel.com/idea

    Northwest Registered Agent — Learn more at northwestregisteredagent.com/nbifree

    Shopify — Launch your business for just $1/month. Start selling today at shopify.com/nbi


    The Case for Speechmaking in the Age of Doomscrolling May 28, 2026
    Show notes

    America's a funny place. It's not a country with a fixed geographic or religious identity. We don't have a common story of divine creation. "What we have," writes Ben Rhodes in his new book, ⁠All We Say⁠, "are words." The words of the founding documents, yes — but also "the words of speeches spoken by Americans who call us to be that better version of ourselves."

    Ben has spent more time with great American speeches than just about anyone. For eight years, he was a speechwriter in the Obama White House, crafting some of the defining oratory of the era. His new book is a 250-year tour through 15 speeches that built the country, challenged it, and raised its sights.

    He tells us how FDR changed the course of WWII from behind the lectern, how MLK ad-libbed one of the most famous lines in American history, and what Obama's 2008 speech about race can teach today's politicians about storytelling. And he makes the case that America needs great oratory now more than it has in a long time.

    💬 LINES WE LOVED:

    “Try to imagine American identity without speeches. It's hard to do. It's almost like secular scripture. Think about the Gettysburg Address, Lincoln's second inaugural, the ‘I Have a Dream’ speech or those Kennedy speeches — or, if you're a Republican, the speeches that Reagan gave. I would argue that one of the reasons our politics is so fractured and we can't talk to each other or persuade each other of anything is because we're not doing that anymore.”

    “Obama used to say to me, ‘Remember that everything we do is just we're trying to tell the best story we can about America and what it can be.’ Not only is every speech a story, but every speech is a chapter in a larger story we're trying to tell.”

    🔗 LINKS + SPONSORS:

    If you enjoyed this episode, you might also like our conversations with Erik Larson, Walter Isaacson, Eric Weiner, and Jill Lepore.

    Granola ➡️ If meetings are eating up your day, Granola is a no-brainer. You can try it totally free for three months. Just head to granola.ai/idea

    Incogni ➡️ Protect your personal information online and get an exclusive 60% off an annual plan at incogni.com/nbi

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    Best Of: Stop Chasing More. Start Embracing Your Limits. May 25, 2026
    Show notes

    In his mega-bestseller Four Thousand Weeks, Oliver Burkeman showed that the finitude of life “isn’t a reason for unremitting despair, or for living in an anxiety-fueled panic about making the most of your limited time. It’s a cause for relief.” In his follow-up book, Meditations for Mortals, he invites us to embrace what he calls “imperfectionism.” Accept your limitations, your finitude, your lack of control — because “the more we try to render the world controllable,” he warns, “the more it eludes us; and the more daily life loses … its resonance, its capacity to touch, move and absorb us.”

    This episode first aired on October 31, 2024, but it wasn’t Oliver’s first appearance on the show. Back in 2022, he sat down with our curator Malcolm Gladwell. You can find that conversation here.

    💬 LINES WE LOVED:

    “Turning towards the limited situation in which we find ourselves is ultimately freeing, energizing, and conducive to meaningful productivity.”

    “Getting on top of all your to-dos is impossible because there's always a bigger space of things that we could do than things that we're going to be able to do.”

    “Everything is either a good time or a good story.”

    🔗 SPONSORED BY:

    The Next Big Idea Club ➡️ Join today and we’ll send you a copy of David Epstein’s latest bestseller, Inside the Box. Use code PODCAST to save 20% at nextbigideaclub.com

    Incogni ➡️ Protect your personal information online and get an exclusive 60% off an annual plan at incogni.com/nbi

    Quince ➡️ Refresh your spring wardrobe and get free shipping and 365-day returns at quince.com/nbi

    Shopify ➡️ Launch your business for just $1/month. Start selling today at shopify.com/nbi


    When Will AI Empty Your Dishwasher? (with Nicholas Thompson) May 21, 2026
    Show notes

    Nicholas Thompson, CEO of The Atlantic and host of "The Most Interesting Thing in AI," joins Rufus and Caleb to explain why the machines may master our minds long before they master our muscles — and what that gap tells us about where AI is headed. Along the way: why human podcasters still beat AI ones, how Nick learned to stop worrying and love open source, and where he'd point an infinite AI budget.

    🎧 Check out Nick’s previous appearance on the show here.

    📦 Join the Next Big Idea Club and we’ll send you a copy of David Epstein’s new book, Inside the Box, and an invitation to a members-only Q&A with David on May 26. Learn more at nextbigideaclub.com/

    🔗 SPONSORED BY:

    Granola ➡️ If meetings are eating up your day, Granola is a no-brainer. You can try it totally free for three months. Just head to ⁠granola.ai/idea⁠

    Incogni ➡️ Protect your personal information online and get an exclusive 60% off an annual plan at ⁠incogni.com/nbi⁠

    Quince ➡️ Refresh your spring wardrobe and get free shipping and 365-day returns at ⁠quince.com/nbi⁠

    Shopify ➡️ Launch your business for just $1/month. Start selling today at ⁠shopify.com/nbi⁠


    Best Of: An Epicurean Guide to the Good Life May 18, 2026
    Show notes

    The Greek philosopher Epicurus made a rather bold claim over two thousand years ago. The key to life, he said, is simple: pursue pleasure and avoid pain. Around this maxim he developed a school of philosophy, Epicureanism, which promised its adherents that if they took care of their basic needs, surrounded themselves with trustworthy friends, and developed a basic understanding of science, they would be happy. But is it really that simple? Can the advice of someone born 2,363 years ago still hold true? To answer these questions, we turned to Emily Austin, professor of philosophy at Wake Forest University and author of the delightful book Living for Pleasure: An Epicurean Guide to Life.

    (This episode first aired in January 2023.)

    Sponsored By:

    Granola — If meetings are eating up your day, Granola is a no-brainer. You can try it totally free for three months. Just head to granola.ai/idea

    Incogni — Protect your personal information online and get an exclusive 60% off an annual plan at incogni.com/nbi

    Quince — Refresh your spring wardrobe and get free shipping and 365-day returns at quince.com/nbi

    Shopify — Launch your business for just $1/month. Start selling today at shopify.com/nbi


    What if Uncertainty Isn’t Such a Bad Thing? May 14, 2026
    Show notes

    You can run from uncertainty, but you can’t hide. The thing to do, says Simone Stolzoff, to develop comfort with ambiguity and build tolerance for the unknown. His new book is How to Not Know: The Value of Uncertainty in a World that Demands Answers.

    Granola ➡️ If meetings are eating up your day, Granola is a no-brainer. You can try it totally free for three months. Just head to granola.ai/idea

    Incogni ➡️ Protect your personal information online and get an exclusive 60% off an annual plan at incogni.com/nbi

    Quince ➡️ Refresh your spring wardrobe and get free shipping and 365-day returns at quince.com/nbi

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    You Can Grow Your Brain. Here’s How. May 11, 2026
    Show notes

    In the last 20 years, there has been a dramatic change in our understanding of neuroplasticity — the brain’s capacity to grow new neurons. In the last five years, we’ve learned that your hippocampus, the part of your brain responsible for learning and memory, can get bigger at any age. Majid Fotuhi, who teaches at Johns Hopkins, has been at the forefront of a new body of research demonstrating that lifestyle changes — tweaks to the way you exercise and eat, adjustments to your sleep and mindset — can improve your brain health no matter how old you are. They can even reverse early-stage Alzheimer’s. His new book is The Invincible Brain, and the message is clear: with the right lifestyle and mindset changes, you can grow a bigger brain.

    🔗 LINKS AND MENTIONS:

    Check out our playlist of health-related episode on Spotify

    The Next Big Idea Club — Save 20% on any membership when you use code PODCAST at nextbigideaclub.com

    Granola — If meetings are eating up your day, Granola is a no-brainer. You can try it totally free for three months. Just head to granola.ai/idea

    Incogni — Protect your personal information online and get an exclusive 60% off an annual plan at incogni.com/nbi

    Quince — Refresh your spring wardrobe and get free shipping and 365-day returns at quince.com/nbi

    Shopify — Launch your business for just $1/month. Start selling today at shopify.com/nbi


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