The Make it Big Podcast

Global Sourcing and Supply Chain Management with East West Basics Oct 22, 2024

Join host Melissa Dixon as Bob Sperling and daughter Jenna Sperling walk us through running East West Basics, their family-owned sourcing and supply chain management company. Bob, the CEO and founder, has 30+ years of experience working with retailers, wholesalers, and global brands, bringing their product visions to life and being an expert liaison between the states and their Asian counterparts. Tune in as we tackle the future of sourcing, its key players, and what it’s like working alongside your family to create an exceptional customer experience.

Navigating Tomorrow’s Shoppers: The Future of Consumer Behavior Sep 11, 2024

Join BigCommerce and Future Commerce as our experts discuss the results of our latest consumer survey research. We’ll dive deep into the next wave of ecommerce trends and the evolving ways consumers will interact with brands across various channels and devices — redefining the path to purchase. Tune in to hear what leaders can expect in the coming years, how consumer behavior will evolve, and the insights needed to adapt and thrive in this dynamic landscape. This episode was recorded at BigSummit, our flagship thought leadership conference designed to empower ecommerce leaders.

Download your copy of the full report here: https://www.futurecommerce.com/fc-insights/new-modes

Company Culture: Why Investing in People Matters Aug 12, 2024

As BigCommerce celebrates its 15-year anniversary, two guests join host and Senior Director of Brand and Content Marketing Melissa Dixon to tackle the topic of company culture and how it directly links to scaling a business. Tune in to hear Robert “RA” Alvarez, Former CFO of BigCommerce and Becky Logan, Senior VP of People and Culture, discuss what company culture means to them, BigCommerce’s unique Bucket 1/Bucket 2 approach to hiring, and how a strong company culture has evolved into table stakes.

How Cordova Outdoors Became an Outdoor Essential Jul 16, 2024

Join us as we sit down with Gentry Jensen, Founder of Cordova Outdoors, to explore his transition from Navy SEAL to entrepreneur. Discover how his military experiences shaped his business approach, the challenges he overcame, and pivotal decisions that drove success. Learn about Cordova Outdoors’ commitment to sustainability, community building, and manufacturing in the USA. Gentry also shares invaluable advice for veterans entering the business world.

The Impact of Artificial Intelligence on B2B Ecommerce May 31, 2024

Recently, BigCommerce launched a new video series of B2B-focused stories, trends, and expert advice called B2B Bites. During these bite-sized conversations, host Lance Owide chats with industry experts about the latest B2B news, trends, and opportunities. This episode is a recording of one of those videos, discussing all things B2B and AI — how brands can maximize current technology and what the future of B2B ecommerce and AI looks like.

MACH in Action: How Brands are Using Modern Tech to Elevate B2B Experiences Apr 23, 2024

From self-service and AI, to a rise in younger, digitally-savvy buyers, the B2B space has seen immense change these past few years — with so much more on the horizon. In this episode, we hear from three B2B and MACH experts on how this industry is upleveling their tech and what innovations we can expect for the future. Join BigCommerce Manager of Headless Partnerships Mikaela Ferguson as she walks us through an enlightening and inspiring conversation with Brian Dhatt, BigCommerce Chief Technology Officer and Jussi Rousi, Chief Commercial Officer of Klevu.

How to Elevate Your Brand with Diversity and Inclusion Mar 11, 2024

In October 2023, BigCommerce had the honor of moderating a panel at Advertising Week’s Equality Lounge sponsored by Female Quotient, an organization dedicated to raising the visibility of women to advance equality. This episode is a recording of that panel, featuring BigCommerce VP of Diversity, Equity, and Inclusion, Tom Bourdon, along with the Emmy-nominated actress and comedian Sherri Shepherd, known for her long-running stint co-hosting the View and her new daytime talk show, Sherri. Tom, Sherri, and her teammates Jawn Murray and Karen Bonck discuss the importance of marketing to racially diverse audiences and how inclusivity makes teams, businesses, and brands even stronger.

NRF 2024 Recap Feb 02, 2024

More than 40,000 people gathered at NRF 2024 to discover the latest technologies, discuss new trends, and gather insights from retail experts around the world. In this episode of the Make it Big Podcast, BigCommerce Marketing leaders Melissa Dixon and Dana Maruffo offer a first-hand recap of NRF, sharing their perspectives on key themes and topics, from AI and user experience to omnichannel commerce and brand loyalty.

For more insights, check out our BigCommerce leaders’ top ecommerce trends and predictions for 2024.

Cyber Week 2023 Recap Dec 08, 2023

Cyber Week 2023 may have come and gone, but it has left a lasting impression — this year’s record-breaking ecommerce sales point to consumers’ and retailers’ resilience. In this episode, leaders from BigCommerce and Feedonomics discuss Cyber Week results and get their strategies for ending the holiday shopping season strong.

For more details about Cyber Week, read BigCommerce’s 2023 Cyber Week Report.

Empowering Your Organization and Partner Ecosystem With Enablement Strategies Nov 08, 2023

Partner and sales enablement is the teamwork that makes the dream work. BlueSnap's Director of Sales Enablement, Jeff Starratt, joined the Make it Big Podcast to have a candid chat about how to enable enablement, so to speak.

BigCommerce's Senior Strategic Partner Enablement Manager, Devon Plopper, and BigCommerce's Senior Manager of Partner Experience, Bessie Howorth, bring their valuable experiences and perspectives to the conversation.

Get a wealth of tips and insights into what works and what doesn't for enabling partners and sales teams.

For more information about BlueSnap you can visit their website.

Tips for Cybersecurity Awareness With Sysdig Oct 25, 2023

Cybersecurity is always on our minds at BigCommerce — not just in October.

But in observance of Cybersecurity Awareness Month, the Director of the Office of Cybersecurity Strategy at our partner Sysdig, Anna Belak, sat down with BigCommerce's VP of Cyber Security, Dan Holden, and Airon White, Product Marketing Manager at BigCommerce to talk about what we can all do to be safer in the digital world.

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For more information about cybersecurity on the BigCommerce platform visit our Platform Trust Center.

How Technology is Changing the Face of the Beauty Industry Sep 27, 2023

The beauty industry isn't all about looks. Selling beauty products online requires some serious tech under the hood.

SVP of Global Retail at Assemble, Loretta Soffe, brings her vast experience in retail — with 20+ years previously at Nordstrom — to the Make it Big Podcast for a discussion on the state of the beauty industry.

Turning the User Experience into the Human Experience Sep 06, 2023

It's fashion month! Ahead of New York Fashion Week, Fashion Snoops Director of Culture and Consumer Insights, Nivara Xaykao, sits down with the Make it Big Podcast to speak on a wide range of topics impacting the fashion and apparel industry.

Xaykao touches on the importance of a personal user experience, generative artificial intelligence, consumer insights, and more.

Partnership and Ecommerce Success Across Regions Aug 23, 2023

Representatives from the 2022 BigCommerce Agency Partner of the Year Award winners Mira Commerce, Calicantus, and Moustache Republic sit down with the Make it Big Podcast to talk about the similarities and differences of setting up their clients for success across the globe.

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Learn more about BigCommerce's partners on our partners page.

Going International: How to Scale Your Tech for New Markets Aug 09, 2023

This episode is prefaced by a brief preview of episode two of Big Ideas featuring business futurist Patrick Swerdtfeger on the topic of generative artificial intelligence.

This week's podcast episode comes to you from the National Online Retail Association stage at the Online Retailer conference in Sydney, Australia.

BigCommerce Senior Director of Product Management Jordan Sim and Avalara's Senior Director of International Sales Sacha Wilson sit down with Ecom Nation Founders and NORA Advisory Board Members, Mal Chia and Paul Waddy, to talk about entering new markets and adjusting your tech stack to set up your business for success internationally.

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Watch the full episode of Big Ideas with Patrick Schwerdtfeger on BigCommerce's YouTube channel.

Modernizing Your B2B Tech Stack With Twin Liquors Jul 26, 2023

In this episode recorded at BigCommerce Partner Summit 2023 in Austin, Lance Owide, BigCommerce Business Groups and B2B General Manager, sits down with Michael Salome and Denise Hoos of Twin Liquors to discuss the exciting opportunity B2B merchants have to modernize with the latest enhancements to B2B Edition and improve customer experiences.

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Learn more about BigCommerce B2B Edition.

Big Ideas: Ecommerce Innovation Without Regrets May 31, 2023

Introducing Big Ideas, BigCommerce's new Make it Big quarterly video series. Please enjoy the first full episode, featuring Brilliance Business Solutions President and CEO, Lori McDonald, on the topic of "Ecommerce Innovation Without Regrets."

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Subscribe to the BigCommerce YouTube channel and save our Make it Big playlist to stay updated on the latest Big Ideas episodes.

The Make it Big Podcast will return with new episodes in July.

The Secret to Scaling an Enterprise Brand With John Merris, CEO of Solo Stove May 24, 2023

Many brands find success selling online, but not all unlock their full potential for enterprise-level success. Solo Stove CEO John Merris shares an inside look into the brand’s journey and strategies for scaling an online business into a global enterprise brand.

NOTE: This interview was recorded in September 2022.

(00:00:26) Solo Stove background and beginnings
(00:04:49) Key factors in Solo Stove scaling
(00:08:59) Omnichannel strategy
(00:15:20) Marketing for growth
(00:21:52) Planning for the holiday shopping season
(00:24:53) The future for Solo Stove

___________ Watch more sessions from the Make it Big Conference: Session Library

Cultivating a Lasting, Missions-Driven Business with John Mackey May 17, 2023

From entrepreneurship to conscious capitalism, Whole Foods Market Co-Founder John Mackey sits down with BigCommerce CEO Brent Bellm for a candid conversation on what it takes to build a business worthy of a lasting legacy. NOTE: This interview was recorded in September 2022 for the Make it Big Conference 2022.

(00:00:40) Intros
(00:03:00) John's story
(00:08:00) Stakeholders save the day
(00:10:15) How Whole Foods Market grew
(00:15:30) Courage and ingenuity
(00:19:20) The higher purpose

___________ Watch more sessions from the Make it Big Conference: Session Library

Exploring B2B Digital Transformation With Brian Beck May 10, 2023

Author of Billion Dollar B2B Ecommerce, Brian Beck, a leading authority on B2B ecommerce joins the Make it Big Podcast to talk through some of the strategies businesses can adopt to make sure they're approaching B2B efficiently and correctly.
(00:00:17) Intros
(00:02:15) Indicators that a company is taking the right approach to B2B
(00:13:15) Involving your sales team
(00:19:00) An HVAC case study
(00:23:59) What sort of investment is needed?
– Sign up for Brian Beck's full B2B Masterclass Learn more about ⁠B2B Edition

2023 State of Influencer Marketing With impact.com May 03, 2023

Influencer marketing has been hailed as the go-to tactic for earning awareness and trust for many ecommerce brands. But even in the last year, a lot has changed in the world of influencers and brand partnerships.

Join us with impact.com CMO Cristy Garcia for a live discussion on how the influencer industry has evolved and where it's going in the future.

(00:00:51) Intros
(00:02:23) The beginnings of influencer marketing
(00:05:52) Why it works
(00:14:11) How the pandemic affected influencer marketing
(00:24:01) Collaboration betweencreators and brands
(00:35:40) Artificial intelligence in influencer marketing?

Learn more about impact.com

How to be Successful in B2B Ecommerce With Brilliance Business Solutions Apr 26, 2023

President and CEO of Brilliance Business Solutions, Lori McDonald, and Director of Product and Project, Eric Dingeldein sit down with the Make it Big Podcast to talk all things B2B and share their clients' successes with B2B Edition.

(00:01:40) Brilliance's mission and approach to B2B
(00:06:46) How B2Bs adapt
(00:10:29) Economic outlook
(00:14:24) B2B Client success story: Gesswein
(00:25:06) New BigCommerce B2B Edition features
(00:43:00) The next five years of B2B ecommerce

___________ Learn more about ⁠B2B Edition

The Importance of Sustainability in Ecommerce With Chloë Thomas Apr 19, 2023

We know climate action is important, but how much of the responsibility falls on businesses? Best-selling author and Founder of eCommerce MasterPlan, Chloë Thomas, joins the Make it Big Podcast to talk sustainability ahead of Earth Day.

(00:00:37) Setting the stage
(00:01:56) Just how important is action against climate change now?
(00:03:10) Where does sustainability fit?
(00:04:38) How to stay optimistic
(00:07:22) Investing in our planet as a business
(00:10:49) Case studies in sustainability
(00:14:26) Consumer behavior
(00:18:17) Deinfluencing
(00:23:00) Technology trends

___________ Learn more about EcoEnclose

And check out the eCommmerce MasterPlan podcast

Jo Baker: From Developer to CEO Apr 07, 2023

Jo Baker, Founder and CEO at ShipperHQ, has had quite the journey in the ecommerce industry. Join us for a special conversation with Jo and Katie Hoesley, Sr. Developer Relations Advocate at BigCommerce, as Jo discusses challenges and lessons from her career and discusses the state of ecommerce and developers today. ___________ Learn more about Shipper HQ.

MahoganyBooks: Family, Community, Commerce Mar 17, 2023

In this episode, BigCommerce Brand Manager Leah Spector talks with MahogonyBooks Co-Founders, Co-CEOs and husband and wife duo Derrick and Ramunda Young about how they bring authenticity to the forefront of their business. From being online-only for 10 years to opening two brick-and-mortar stores, tune in to hear their story of Black entrepreneurship, taking up space in a world of big-box book stores, and an inspiring celebration of Black literature. Learn more about MahogonyBooks: here.

Modern Marketing: Engaging Your Audience With Intention Mar 01, 2023

What does it mean to be market-driven rather than marketing-driven? Learn how adopting the basic principles of modern marketing can impact your business from best-selling author and member of the Marketing Hall of Fame, Seth Godin.
(00:00:17) Seth Godin's background
(00:01:11) Modern marketing
(00:03:42) Common sense + human psychology
(00:06:20) "When in doubt, shout"
(00:07:38) Market-driven versus marketing-driven
(00:09:59) Instant gratification
(00:12:05) Beck's Light and St. Pauli Girl's beer
(00:16:17) What do you do when things don't work out?
(00:18:51) Brand versus performance marketing
(00:21:10) What's the current big thing?
(00:24:20) Business burnout
(00:26:30) Get off the plane
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Watch more sessions from the Make it Big Conference :
Session Library

Mr. Tod’s Pies’ Ecommerce Journey — From Shark Tank to Today Feb 28, 2023

Join us for an interview with Tod A. Wilson, Founder and CEO of Mr. Tod's Pies, as he shares lessons from launching his business in 2002, to being the first-ever Shark Tank winner in 2009, to selling online today.
(00:01:22) Background on Mr. Tod's Pie
(00:07:56) The early years
(00:12:48) Retail before Shark Tank
(00:15:43) The Shark Tank invitation
(00:16:48) The Shark Tank experience
(00:19:12) The offer
(00:22:35) Looking back on the decision and lessons learned
(00:26:00) Audience question: "Was there ever a moment when you weren't sure you were on the right path and nearly gave up?"
(00:31:20) Grinding through the noise
(00:31:44) The Black entrepreneurship experience
(00:36:38) Ecommerce and wholesale over brick-and-mortar
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Learn more about Mr. Tod's Pie s:
Taste Southern-Style Comfort with Mr. Tod's Pies
Order yourself some delicious pi es:
MrTods.com

The Past Year in Ukraine Feb 15, 2023

Approaching the one-year anniversary of the invasion of Ukraine, Kristina Pototska and Bohdan Hodzenko, two BigCommerce employees who were in Ukraine at the beginning of the conflict, join BigCommerce CEO, Brent Bellm, for a frank conversation about the realities of living and working in a war-torn country.
(00:04:45) What BigCommerce did as the war broke out
(00:06:36) What the first day was like
(00:12:47) The scariest moment
(00:16:07) Not stopping
(00:20:55) The economy
(00:23:34) Inspiration
(00:29:44) Community efforts
(00:33:30) The Stand with Ukraine app
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Learn more about how you can help:
Help “Stand with Ukraine” with New BigCommerce App
Get the Stand with Ukraine app
Check out our BigCommerce partner shouted out in this episode:
Mira Commerce

The Future of Retail in the Metaverse Feb 09, 2023

Could the metaverse become the new third channel for retail? Futurist Kate Ancketill explores what trailblazers are doing in virtual worlds, whether they're finding success and the future potential for brands.
(00:00:12) Introductions
(00:01:36) Keynote
(00:02:55) Historical view of virtual worlds
(00:05:30) User landscape
(00:06:56) Buyer's intent
(00:08:24) Retail examples
(00:09:36) CVS
(00:13:00) The marketing opportunity of the metaverse and cryptocurrency
(00:15:49) Samsung
(00:21:30) CY-B3LLA
(00:29:36) Summary and concluding thoughts
Watch this Make It Big conference session and others on-demand at Make it Big 2022: Agenda | BigCommerce

Is Your Business Future Ready? Dec 14, 2022

Now more than ever, shoppers are finding inspiration in new ways and their shopping journeys are becoming much more fluid. Join Martha Welsh, Head of Strategy and Go To Market for Google Commerce & Payments as she discusses how retailers should be thinking about consumers’ evolving shopping behaviors.

(00:49:12) Martha's role at Google
(00:02:43) The state of ecommerce in 2022 and what customers are looking for in this experience
(00:04:33) The modern buyer experience and how merchants can get involved
(00:07:03) Predictions of trends for 2023 and beyond
(00:09:48) What merchants can do right now to stay competitive
(00:11:40) Martha's advice to merchants on where to get started
(00:14:26) Trends or strategies around effectively utilizing Google ads
(00:15:35) Product listings
(00:17:04) BigCommerce and Google's partnership
(00:19:03) Martha's reflection of her younger self and advice for future business leaders

Watch this Make It Big conference session and others on-demand at Make it Big 2022: Agenda | BigCommerce

Retail Trends and Predictions for 2022 and Beyond Nov 16, 2022

With an extensive repertoire in the retail and ecommerce industries, Rent the Runway Co-founder Jenny Fleiss shares her expert insights into emerging digital trends in this 2022 Make it Big conference session.
From sustainability to experiential commerce, stay on the pulse of the latest in retail and digital heading into 2023. Plus, get an exclusive look at Jenny’s newest work on the investment front with Volition Capital.
(0:58) An inside look into Jenny's investing journey
(2:21) How sustainability is woven into Rent the Runway's fabric
(4:55) Retail trends shaping the next new normal
(6:57) Standing out in a crowded space
(10:53) Navigating emerging consumer trends
(13:20) Trends on Jenny's radar
(15:00) The importance of omnichannel
(18:39) Retail in a recession
(20:54) Keeping up with consumer expectations
(23:22) Experiential commerce
(25:25) Why Jenny's bullish on the Metaverse
(26:54) Jenny's parting advice
Watch more Make it Big conference sessions on demand at https://event.bigcommerce.com/make-it-big-2022/agenda.

Brands Breaking Barriers With Web3 Nov 03, 2022

Greg Phipps, Head of Digital Performance and Growth at Gap, joins the Make it Big Podcast with host Liz O’Neill, Associate Product Marketing Manager at BigCommerce, to break down the basics of Web3, the newest iteration of the World Wide Web, and discuss the strategic methods in which brands are leveraging the space now to outpace the competition.
(1:12) What is Web3?
(2:52) Building for the next generation
(4:03) Breaking down the blockchain
(6:58) Shoppers paying with cryptocurrency
(12:40) NFTs
(24:40) What is the Metaverse?
(28:34) Greg’s recommendations for brands
(31:56) BigCommerce’s Web3 initiatives
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Explore more BigCommerce Web3 resources:
BigCommerce Global Consumer Report: Current and Future Shopping Trends
BigCommerce Intro to Cryptocurrency Article
BigCommerce Make it Big Panel: Demystifying Crypto, Web3 and NFTs
Check out these BigCommerce Web3 partners:
Crypto: BitPay, CoinPayments
NFTs: ethos, Thred

How to Guide Internal Teams to be Security Champions With Francis Dong Oct 19, 2022

In light of National Cybersecurity Awareness Month, BigCommerce Senior Application Security Engineer Francis Dong joins BigCommerce Manager of Product Marketing Airon White on the Make it Big Podcast to explore how businesses can guide their internal and external teams to become security champions.
With this year’s Cybersecurity Awareness Month theme of “See Yourself in Cyber,” this episode focuses on the human aspect of cybersecurity. At the end of the day, it’s ultimately about people. Tune in to learn how you, too, can see yourself in cyber — no matter your role.
Explore more BigCommerce cybersecurity resources:
BigCommerce Blog
BigCommerce Engineering Blog
BigCommerce YouTube
BigCommerce LinkedIn
Security champion training:
PentesterLab
Secure Code Warrior
PortSwigger Web Security Academy

Security culture resources:
5 Steps to Engage Your Team in Information Security

Crafting Unforgettable Content Experiences With Michael Mitchell Oct 05, 2022

This was the first-ever live recording of the Make It Big podcast streamed live in September at Make It Big 2022.
Senior Director of Brand & Studios at Mailchimp, Michael Mitchell, joined us to talk all things content marketing and branded experiences. Get inspired by content created to stand out from the crowd with real-world examples from Mailchimp.
Watch this Make It Big conference session and others on demand at https://event.bigcommerce.com/make-it-big-2022/agenda

Global Consumer Current and Future Shopping Trends With Shelley Kilpatrick Sep 21, 2022

BigCommerce commissioned a survey of over 4,000 consumers in partnership with Profitwell and Google to find out the latest trends in online shopping.
Shelley Kilpatrick, Content Marketing Manager at BigCommerce, joins the show to discuss the findings and put the insights into context.
Read the full report on https://www.bigcommerce.com/resources/reports/global-consumer-report-cdl-report/.

How to Approach Global Expansion with Digital River and Americaneagle.com Sep 07, 2022

Cross-border selling presents a great opportunity to online retailers that exclusively sell domestically, but how should those businesses start their global expansions?
Pierre D’Arbost, General Manager for EMEA, Americaneagle.com and Ted Rogers, Chief Revenue Officer at Digital River join the Make It Big Podcast to take you through the steps for a successful global expansion for your brand.
For more info on cross-border selling, read our co-authored guide with Digital River and Americaneagle.com here.
Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2022 conference on September 13th and 14th — register today. www.bigcommerce.com/make-it-big

Exploring Payment Trends with Sezzle Aug 10, 2022

What is the impact of a positive, flexible payments experience at checkout on conversions? How has Buy Now, Pay Later (BNPL) taken root in ecommerce, and what's next for BNPL providers?
Paul Paradis, President of alternative payment platform Sezzle joins the Make It Big Podcast to discuss payment trends.
Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2022 conference — register today.

www.bigcommerce.com/make-it-big

What Headless Commerce Really Means for Your Business Jun 03, 2022

“Headless” commerce may be a buzzword, but it’s certainly for good reason. This episode focuses on what headless really means for your business, and exactly how it enables cutting-edge user experiences that meet shopper demands and expectations. Experts from BigCommerce and Codal explain the true advantages of headless commerce and offer real-world examples of brands who are leveraging this innovative technology to drive revenue.

Tapping Into Social Commerce Success with Meta Apr 25, 2022

Social commerce is projected to hit $1 trillion by 2025 — but don't wait until then. Brands should think about how to tap into the potential of this $1 trillion opportunity today. Meta’s Derek Netto joins the Make it Big Podcast to share social commerce success strategies, specifically on Instagram. Get an inside look into the latest social commerce trends, how to sell more with Instagram Shopping, and the next evolution of social connection in the Metaverse.
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Derek Netto is a Business Engineer at Meta. Explore more resources for how to sell more with BigCommerce and Meta.
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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big

Exploring Black Wellness and Entrepreneurship with Marc Washington Apr 11, 2022

With this year’s Black History Month theme of Black Health and Wellness, BigCommerce Senior Brand Manager Leah Spector sat down with Marc Washington, founder and CEO of Muniq, to discuss the unique challenges and victories of being an African-American entrepreneur.

Take a look into their conversation and the impactful story behind the Muniq brand.

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Marc Washington is Founder and CEO of Muniq. Explore Muniq's BigCommerce store here: https://www.muniqlife.com/

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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big

The Current and Future State of B2B Ecommerce Mar 28, 2022

In this episode, we explore emerging trends to carry your B2B business into the future. Mira Commerce’s President and CEO Sergei Ostapenko joins BigCommerce Product Marketing Manager Fiona Norton to discuss the findings from BigCommerce’s recent The State of B2B Ecommerce Report and how B2Bs are uplevelling their ecommerce experiences. Tune in to get must-know strategies to transform your B2B business today.
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Explore BigCommerce's full The State of B2B Ecommerce: 2022 Trend Report: https://www.bigcommerce.com/resources/guides/b2b-ecommerce-cdl-guide
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Sergei Ostapenko is President and CEO of Mira Commerce. Learn more about Mira Commerce's efforts to support Ukraine on their website: https://www.miracommerce.com/
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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big

Optimizing the Checkout Experience with Bolt Mar 14, 2022

Founder and executive chairman of Bolt Ryan Breslow joins us for an interview with BigCommerce CEO Brent Bellm about the checkout experience. What does it mean for merchants and their customers when the buying process is as simple as one click? Hear about the effects of an optimized checkout on this episode of the Make it Big Podcast.
To learn more about how Bolt and BigCommerce work together, please visit: https://www.bigcommerce.com/bolt-one-click/
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Ryan Breslow is Founder and Executive Chairman of Bo lt: www.bolt.com
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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand t oday. www.bigcommerce.com/make-it-big

Harnessing the Power of AI to Sell More with Google Jan 31, 2022

At BigCommerce’s 2021 Make it Big Conference, Google’s Bill Ready and Mary Ellen Coe joined BigCommerce's Meghan Stabler to discuss how to leverage Google’s AI-powered solutions to help drive your business into the future.

See how you can reach more customers and offer convenience with Google + BigCommerce here: https://www.bigcommerce.com/dm/one-google

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Bill Ready is President of Commerce at Google.

Mary Ellen Coe is President of Global Customer Solutions at Google.

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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big

Forecasting Content Marketing Trends for 2022 with Ann Handley Jan 18, 2022

Content marketing expert Ann Handley joins the Make it Big podcast to recap the most compelling 2021 content strategies and reveals must-know trends for what’s on the horizon in 2022. It’s a deep dive you don’t want to miss.

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Download Ann’s How to Newsletter Guide: https://annhandley.com/ah/wp-content/uploads/2021/11/ah_100news.pdf

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Want even more Make it Big insights? Get inspired by more industry experts and stream sessions from previous Make it Big conferences on demand today. www.bigcommerce.com/make-it-big/

Disruptive Innovation and Investing for Growth with Mark Cuban Jan 05, 2022

At BigCommerce’s 2021 Make it Big Conference, BigCommerce CFO Robert Alvarez sat down with renowned entrepreneur and Shark Tank investor Mark Cuban to discuss Mark’s entrepreneurial journey, shifting customer expectations and what goes into building a successful business.

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Mark Cuban first appeared as a “Shark” on the ABC show Shark Tank in 2011, becoming the first ever to live Tweet a TV show. He’s been a star on the hit show ever since, and is an investor in an ever-growing portfolio of small businesses. In addition to Shark Tank, Cuban acquired the Dallas Mavericks in 2000, overseeing them compete in the franchise’s first NBA Finals in 2006 — and becoming NBA World Champions in 2011. They are currently listed as one of Forbes’ most valuable sports franchises.

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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big/

How to Attract, Convert and Retain Your Customers Dec 20, 2021

Your ecommerce strategy’s foundation lies in three areas: attracting, converting and retaining your customers. At BigCommerce’s 2021 Make it Big Conference, digital marketing expert Neil Patel shared innovative ways to stand out from the competition and exceed customer expectations in 2021 and beyond.
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Neil Patel is founder of neilpatel.com and co-founder of NP Digital: https://npdigital.com/
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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big/

Cyber Week 2021: Trends and Insights from a Record Holiday Season Dec 09, 2021

Join experts from BigCommerce as they analyze retail trends from Cyber Week and the 2021 holiday shopping season. BigCommerce’s VP of Product Marketing Meghan Stabler and Director of Content Marketing Melissa Dixon discuss the unique global economic factors impacting the broader ecommerce landscape this season. How did retailers overcome these challenges for a record Cyber Week? Tune in for critical takeaways on what this means for ecommerce in 2022 and beyond.
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Explore BigCommerce's full 2021 Cyber Week Trends Report: https://www.bigcommerce.com/blog/cyber-week/
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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big/

The TikTok Appeal: Viral Marketing for Any Business with TikTok Dec 06, 2021

In his 2021 Make it Big Conference session, Lorry Destainville sat down with our very own Brand Manager, Leah Spector, to share how merchants can reach new audiences with the power of TikTok, the latest rising star on the social commerce scene.
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Lorry Destainville is Global Head of Partnerships at TikTok: https://www.tiktok.com/business/
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Want even more Make it Big insights? Get inspired by more industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big/

Delivering a Seamless Post-Purchase Experience with Route and Yotpo Nov 15, 2021

Experts from Route and Yotpo join the Make it Big podcast to offer their insights on consumer demands for the post-purchase experience this holiday season. From SMS and tracking updates all the way through reviews and loyalty perks, today’s consumers expect reassurance and delight every step of the way — especially amid current supply chain delays. Product marketing leads Katie McKeever from Yotpo and Margaret Julian from Route relay the latest consumer trends and discuss how mastering the post-purchase experience can increase retention and, ultimately, build long-term brand loyalty.
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Katie McKeever is Product Marketing Lead at Yotpo: www.yotpo.com
Margaret Julian is Director of Product Marketing at Route: www.route.com
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Want even more Make it Big insights? Get inspired by industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big/

Trends and Predictions for an Unprecedented Holiday Season with Trustpilot Nov 01, 2021

In its 2021 holiday report, Trustpilot revealed must-know consumer insights leading into yet another unprecedented holiday season. Trustpilot VP of Revenue Brian Merritt joins the Make it Big podcast to explore the report’s holiday predictions on the retail landscape, customer experience and consumer buying patterns. Retailers can learn how consumers will be shopping, what they will be buying, and how to best prepare to meet customers where they are this year. With consumer expectations higher than ever, we’ll also dive into the role ‘trust signals’ play in delivering a seamless overall customer experience.
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Brian Merritt is VP of Revenue at Trustpilot: www.trustpilot.com
Explore the full 2021 Trustpilot Holiday Report: https://business.trustpilot.com/guides-reports/learn-from-customers/7-must-knows-for-the-2021-holiday-season
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Want even more Make it Big insights? Get inspired by industry experts at the Make it Big 2021 conference — available on demand today. www.bigcommerce.com/make-it-big/

Optimizing Checkout for a Frictionless User Experience with Fast Oct 18, 2021

In this episode, CEOs from BigCommerce and one-click checkout solution Fast discuss the latest trends in checkout optimization and the role it plays in the larger shopping experience. Brent Bellm and Domm Holland offer expert insights on user experience and digital innovation, along with actionable advice on what makes customers convert. They’ll discuss how payments are transforming the ecommerce landscape, the importance of checkout in creating a frictionless user experience, plus digital innovation and the future of online checkout optimization.
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Domm Holland is Co-Founder and CEO of Fast: https://www.fast.co/
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Want even more Make it Big insights? Get inspired by industry experts at the Make it Big 2021 conference — available on demand today. https://www.bigcommerce.com/make-it-big/

Surveying Consumer Spending Trends with PayPal Oct 04, 2021

One year after the pandemic, the way consumers shop has massively changed. BigCommerce and PayPal surveyed 3,000 consumers in our 2021 Consumer Spending Trends Report to better understand how and where today’s consumers are spending. PayPal SVP Dan Leberman joins the Make it Big Podcast to dissect the data and help you understand where consumers are shopping, which channels they prefer, how they opt to pay and more. From digital wallets and QR codes, to Buy-Now-Pay-Later (BNPL) and Buy-Oline-Pickup-In-Store (BOPIS), we cover the latest emerging spending trends so you can better understand your customers now — and in the future.
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Dan Leberman is SVP of SMB and Partnerships at PayPal: https://www.paypal.com/us/home
Discover the full 2021 Consumer Spending Trends Report: https://www.bigcommerce.com/resources/guides/consumer-spending-trends-cdl-report/
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Want even more Make it Big insights? Get inspired by industry experts at the Make it Big 2021 conference — available on demand today. https://www.bigcommerce.com/make-it-big/

The Make it Big Podcast Sep 29, 2021

Hey listeners, are you craving ecommerce insights? Then tune in to the Make it Big Podcast — a brand new audio series from BigCommerce designed for retailers, entrepreneurs and ecommerce professionals.

Each episode features global thought leaders discussing all things ecommerce, from the latest retail news and trends to can’t-miss growth strategies and inspiring success stories.

Listen and subscribe now for expert ecommerce insights to help YOU make it big.

Check out the Make it Big Podcast from BigCommerce — available now on Spotify.

Sustainability Meets Commerce: Building a Brand with an Impact with Justin Wang Sep 20, 2021

As the creators of the world's first self-cleaning water bottle, sustainability is in LARQ's DNA. CEO and Co-Founder Justin Wang joins the Make it Big Podcast to discuss how to build an authentically sustainable business. From product design and supply chain standards, to taking a stance on an environmental cause, brands should consider a 360-degree approach to sustainability and its impact on both the environment and consumers. Justin challenges brands to steer clear of greenwashing and evaluate how they can make a larger impact. Learn how LARQ is living out their commitment to sustainability by reducing 1 million single-use plastic bottles — and so much more. --- Justin Wang is CEO and Co-Founder of LARQ: https://www.livelarq.com/ --- Looking for bigger insights? Join Justin Wang and other industry experts at the Make it Big 2021 conference — on demand today. https://www.bigcommerce.com/make-it-big/

Unlocking the Next Stage of Digital Growth with Ryan Deiss Sep 09, 2021

One idea written on a napkin is what changed the future for Ryan Deiss, Founder and CEO of DigitalMarketer and Scalable Co. In this episode, Ryan joins BigCommerce’s Lauren Riazzi to discuss his path to success and ways to unlock the next stage of growth. Learn how you can take an entrepreneurial idea and expand your business to new horizons — plus, how technology can make or break your strategy.
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Ryan Deiss is the Founder and CEO of DigitalMarketer and Scalable.co
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Get even bigger insights at the Make it Big 2021 conference. Register today: https://www.bigcommerce.com/make-it-big/

The Gen Z Effect on Culture and Commerce with Hana Ben-Shabat Aug 23, 2021

Gen Z’s impact on commerce and culture is challenging legacy brands to think more creatively and innovate like never before. In this episode, Hana Ben-Shabat, Founder of Gen Z Planet, joins BigCommerce’s Melissa Dixon to discuss Gen Z's defining characteristics and how brands can connect with younger shoppers. Tune in to learn more insights on Gen Z's industry disruption, including what they value in a modern-day shopping experience and how and where you can attract and convert them.
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Hana Ben-Shabat is the Founder of Gen Z Planet and Author of Gen Z 360.
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Get even bigger insights at the Make it Big 2021 conference. Register today: https://www.bigcommerce.com/make-it-big/

Enhancing UX through AR and VR with Threekit and Lindsey Scoggins Studio Aug 09, 2021

Bring experiences to life with AR and VR. Marc Uible, VP of Marketing and Alliances at Threekit, and Lindsey Scoggins, Founder and CEO of Lindsey Scoggins Studio, discuss how to create out of this world user experiences with the power of augmented and virtual reality. Learn why digital innovation is trending in a post-COVID world, and how Lindsey Scoggins Studio is transforming their shoppers’ experiences through personalized products.
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Marc Uible is VP of Marketing and Alliances at ThreeKit: https://www.threekit.com/
Lindsey Scoggins is Founder and CEO of Lindsey Scoggins Studio: https://lindseyscoggins.com/
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Get even bigger insights at the Make it Big 2021 conference. Register today: https://www.bigcommerce.com/make-it-big/

Hybrid Retail and the Future of Commerce with Melissa Campanelli Jul 23, 2021

We live in a hybrid world. In this episode, Women in Retail Leadership Circle Co-Founder Melissa Campanelli joins BigCommerce’s Meghan Stabler to discuss digitizing the offline experience. As we enter a post-pandemic world, some consumers are eager to experience offline retail again, while others prefer shopping online. Learn how brands can create a unified shopping experience across both channels. Plus: Holiday 2021 predictions for a hybrid retail landscape. --- Melissa Campanelli is Co-Founder at Women in Retail Leadership Circle and Brand & Content Director of the Retail and Travel Group at NAPCO Media: https://www.womeninretail.com/ https://www.napco.com/ --- Get even bigger insights at the Make it Big 2021 conference. Register today: https://www.bigcommerce.com/make-it-big/

2021 Marketing Trends to Watch with DigitalMarketer Jul 22, 2021

In 2021, digital marketing is marketing. Co-Founder of DigitalMarketer, Richard Lindner, joins us to discuss the current state of marketing and where it's headed. The past year has forced brands to get even more creative in order to stand out in a crowded digital space and connect with customers. But, the basics still remain true: It's the marketer's job to channel and direct customers' desires, not create them. --- Richard Lindner is Co-Founder and President of DigitalMarketer https://www.digitalmarketer.com/ --- Get even bigger insights at the Make it Big 2021 conference. Register today: https://www.bigcommerce.com/make-it-big/

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