The Leonie Dawson Show

Latest Episodes:

193. How Leonie's Million Dollar Business Began Apr 22, 2024

Show notes

Today, me and my darlingest co-host Madi Beaufort kicked off the episode with a very very professional jam sesh (Madi got the moves!💃). We don’t miss a beat delving deep into my early years as a creative entrepreneur.

If you’re a hottie who dreams of having a wildly successful creative business but you’re afraid to take action, this episode is for YOU!

How I built a successful business while being a new mum.
Trying out new shit. (belly dancing, women's retreats, and more)

Working with a large team is not for me.

Struggles with postpartum depression.

How I was determined to be a successful, rich artist hottie and what it took to get there

Growing up and setting boundaries with my family.

I can’t wait to share with you! And for the love of all things Taylor Swift, let me know what you think in the comments!!!

Grab my FREE workshop Cash Crunch here. Watch, listen or read this podcast episode here.

ENJOY!!!!

Big love,

Leonie

193. How Leonie's Million Dollar Business Began Apr 22, 2024

Show notes

If you’re a hottie who dreams of having a wildly successful creative business but you’re afraid to take action, this episode is for YOU!

How I built a successful business while being a new mum.
Trying out new shit. (belly dancing, women's retreats, and more)

Working with a large team is not for me.

Struggles with postpartum depression.

How I was determined to be a successful, rich artist hottie and what it took to get there

Growing up and setting boundaries with my family.

I can’t wait to share with you! And for the love of all things Taylor Swift, let me know what you think in the comments!!!

Grab my FREE workshop Cash Crunch ⁠here⁠. Watch, listen or read this podcast episode ⁠here⁠.

ENJOY!!!!

Big love,

Leonie

192. Leonie's origin story! Apr 04, 2024

Show notes

Pooky bears,

Today, I share my origin story.

Who was Leonie before the successful multimillion dollar business? Before the blog? Before I was a Dawson with a gorgeous hubby and two incredible mermaid daughters? Before the ADHD/ASD diagnosis? Origin Story and Heartwarming Moments 0:03

Mother Gail and Mrs. Gail (Being trolled) 3:50

My small town childhood and family 5:44

Family Inbreeding 8:15

Personal Journey and Career Aspirations 9:46

Childhood Ambitions and Relationships 12:36

My career goals in art

Adventures with Boarding School 16:18

Decision to Pursue Business

My Life Journey 20:09

Leonie's Childhood and Family Dynamics
Meeting and Falling in Love with Chris

A Dawson Love Story 28:50

Career Journey and Political Experiences 32:48

Working in Parliament House
Prime Minister goals

Watch, read, or listen to this episode here: https://leoniedawson.com/my-origin-story

191. A New Era Mar 20, 2024

Show notes

Welcome to a new era of my podcast: Leonie Dawson Refuses to Be Categorised!!! *cues the confetti* To kick off this season, I’m joined by my dearest friend and extraordinary artist, Madison (Madi) Beaufort.Get ready for swoony friendship stories, cowgirl noises, epic singing, and sharing the biggest mistakes I’ve ever made.*SPOILER ALERT* My first mistake of the season happens on this episode! You’re in for a wild ride, babes!

Introducing a New Era of the Podcast 0:00

New season and format of the podcast
Madi and Leonie: a friendship love story 2:42
Mongolia and a Long Way Home 4:53

Shared Dreams 5:45

Leonie, the cowgirl 6:04

Learning from Mentors 7:05

Age gaps 7:06
Business mentoring 9:36

Leonie’s Biggest Mistakes 10:49

$100,000 in missing revenue 11:00
The public book review 12:01
The smoothie incident 15:09

https://leoniedawson.com/a-new-era

190: How I've Sold Over $10 Million in E-courses Mar 14, 2024

Show notes

Workshop on Selling E-Courses 0:00

Embracing Teaching and Marketing 12:18

Business and marketing strategies

Deadline Marketing and Tech Recommendations 24:01

Tech tools and platforms for e-course creation

Using Tech and Boundaries for Business Success

Embracing Online Learning and E-Course Creation 32:27

Overview of Brilliant Biz & Life Academy 36:12

Marketing strategies for e-courses

Tech and tools for creating and selling e-courses

Financial management and money mindset

Procreate, Academy, and Art 52:06

Social Causes and E-Course Success 57:06

Creating Overflow and Abundance in Business

Importance of Preserving Land for Ecosystems

Embracing Teaching and Marketing 1:12:06

Tips for Successful E-Course Marketing 1:23:57

Selling and Creating E-Courses 1:32:14

Overview of Academy Offerings 1:40:07

Discussion on Digital Art, Business Courses, and Networking 1:51:54

Sharing Success Stories and E-Course Workshop 1:56:36

Supporting Social Causes and Charities

Online learning and education

Overcoming Imposter Syndrome and Embracing Teaching 2:11:40

Strategies for Successful E-Course Marketing and Boundaries 2:23:45

Selling E-Courses and Creating Online Learning Programs 2:32:02

https://leoniedawson.com/10million-ecourses-sold

189: How to Sell from the Heart: Lessons from Over $13 Million in Sales Mar 11, 2024

Show notes

Join Zeets and I in a fun Webinar to Podcast Episode!

Workshop Introduction and Sales Philosophy0:02

Selling from the heart

Importance of Self-Care and Sustainable Business Practices4:55

Mindset and Motivation12:48

Overcoming mindset blocks in sales

Effective Marketing Strategy16:24

Sharing Your Gifts with the World19:52

Empathy and Confidence in Sales and Business21:49

Empathy and understanding in sales and marketing

The value of abundance and redirecting resources

Importance of Marketing and Copywriting26:21

SalesStar Program and Life Academy Overview30:33

Importance of marketing and copywriting skills

Guest Experts and Academy Feedback37:57

188: Behind the Scenes of a Multi-Millionaire's Finances Mar 04, 2024

Show notes

Join me for behind-the-scenes look at my finances! We got super in-depth during this live event. I go over some super good questions from attendees, and of course, my right-hand goblin Zita joins in for a beat as well. ENJOY!