The Leonie Dawson Show

Latest Episodes:

144: Leonie Talks Shit Once More Jun 10, 2022

Show notes

Let's sit down with a cuppa & a catch up... Sharing all the big stuff that's going on! The good, the hard & everything in between.

As always, www.leoniedawson.com/podcast for more hot goss.

143. Ask Leonie Anything: Business & Marketing & E-Course Questions! Apr 20, 2022

Show notes

Catching Up with Tam and Making Plans 0:02

Marketing Strategies for Podcasts and Online Courses 5:34

Marketing a new podcast

Strategies for Building Relationships and Successful Marketing 10:00

Avoiding overwhelm with making and launching online programs

Birthing Our Babes 18:47

Balancing Work and Family Life 22:00

Finding Clarity and Balance 27:29

Motivation and Daily Routine 33:54

Creative Process and Market Research 38:56

Reflections on Learning and Growth 45:04

Bestie Love Bombs & Storytime 51:29

Supportive & Uplifting Collaborations 56:36 Find the accompanying blog post along with the transcript here!

142: March Biz & Life Review (How Much I Earned, What I Read & More!) Apr 19, 2022

Show notes

Shownotes:

www.leoniedawson.com/march22

141: We’re Moving (Again) Mar 31, 2022

Show notes

All the goss.

140: Entrepeneur In Car Talking Shitttttttttttttt Mar 23, 2022

Show notes

What I've been thinking about, reading & making!

http://www.leoniedawson.com/uplevel

139. February Biz & Life Review: How Much I Made, What I Created! Mar 15, 2022

Show notes

Yay! Welcome back to my monthly tradition where I review my life & business & share behind-the-scenes numbers as well.

I’ll cover:

how I went with achieving my monthly goals
life blessings & challenges
what I’ve created in my business
my exact revenue, expenses and profit numbers
my goals for next month.

https://leoniedawson.com/feb22/

138: 12 Months Without Social Media Feb 23, 2022

Show notes

In this episode, I’m sharing why I decided to quit social media—and how it’s been an absolute game-changer for my productivity, creativity, and joy. Now, don’t get me wrong, social media can be useful for businesses when it’s used strategically, but I reckon it shouldn’t take up more than 5-10% of your work time. I also talk about how to choose platforms that feel good for you and actually connect with your audience—no more forcing yourself to do stuff that feels like a chore.

I walk you through the basics of a smart social media strategy: set clear goals, create content that matters, and track what’s working. But here’s the real truth bomb: your email list is where the magic happens. You own that list, unlike social media followers, so use it to convert your audience into loyal customers. I also share how I set boundaries, deal with trolls, and explore other ways to market without relying on social media at all. It’s time to get intentional, reclaim your time, and make space for what really matters!

The breakdown:

Leonie Dawson's Reflections on Quitting Social Media
Quitting social media

The Dangers of Social Media Marketing

Effects of social media on mental health

Impact of quitting social media on business
Leonie's Business Success and Team Size

The Impact of Quitting Social Media on Business and Well-being
Marketing Without Social Media program

Show notes here.

137: Leonie Answers Your Business & Marketing Questions! Feb 23, 2022

Show notes

Leonie's joined by her bestie Tam to answer your business, marketing and quitting social media questions!

Planning Out the Week [3:45]

Work Schedule and Activities [7:19]

Building a Community and Business from Scratch [10:09]

Working 10 Hours a Week Without Social Media [13:28]

Strategies for Marketing Without Social Media [16:49]

Dealing with Negative Feedback and Critics [24:29]

Delegating Tasks and Managing Assistants [28:30]

Marketing Tips for New Online Business Owners [28:35]

Delegating Tasks to Assistants [28:47]

Importance of Marketing for Business Growth [35:50]

The Role of Social Media in Business Growth [39:33]

Building a Community of Raving Fans [44:47]

Personal Connection and Support [51:12]

Want the transcript & show notes? Head to: www.leoniedawson.com/podcast

Care to watch? Catch a glimpse on the blog: https://leoniedawson.com/marketingqs/

You can enrol in Leonie's uber-popular workshop Marketing Without Social Media and join thousands of other students who have ditched social media for the better!

Tamara Protassow⁠ is a non-fiction writing coach who specialises in developing books with purpose-driven writers. Tamara has developed and edited books with over 50 authors, including Denise Duffield Thomas, Leonie Dawson and Lisa Lister, and has edited both freelance for self-published authors, as well as for Hay House UK.

Tam also runs the brilliant ⁠Book.Write.Now course⁠, which is your community, accountability, knowledge bank + support system all in one! Join the monthly membership + uplevel your writing commitment + success.