Stay ConnectedKnown for their down-to-earth conversations, each week, artist Laura Horn and husband, Richie, share their experience of making art, running a business, and juggling family life.
Join them as they talk about the hot topics facing artists today. From finding your style to navigating social media, this podcast is packed with relatable stories and practical strategies to help you grow as an artist.
Copyright: © Laura Horn
You have probably heard the phrase 'Done is Better than Perfect'. We use it all the time in our art business. It helps us to keep the momentum going and ultimately to get stuff done. But, and it is a big but. We also believe that putting in extra effort to make your work stand out from the crowd is super important.
So how do you know when to adopt done is better than perfect or when to go the extra mile? Tune in to find out how it goes down in our art business. From what tasks fit into each camp to who is the more annoying perfectionist, we really enjoyed this episode and hope you do too!
RESOURCES MENTIONED
Is Peter McKinnon Wrong by Jamie Windsor
It's been a busy week at LHA headquarters. Our latest online class, Abstract Adventuring, went live and we released our first ever limited edition prints. With two launches in one week, it was pretty clear what this podcast was going to be about. We are talking about LAUNCHING!
I'll admit, over the past 12 months, we've really had to bring ourselves up to speed in this area. A launch isn't a step that you tag onto the end. It's a journey where you get to know your audience, build their trust and generate excitement about what it is you are creating. And when I say excitement, I mean full on happy dance (yay, it's launch day) excitement.
So how do you do that? Well, we have an idea or two and we are sharing them here in Episode 26!
Part way through last year, my relationship with Instagram lost it's spark. After posting almost daily for several years, Instagram fatigue started to set in. I kept posting but I didn't have the same energy for it as before. It wasn't an altogether bad thing. I overhauled my website and poured my heart into creating online classes. In fact, many wonderful things happened.
The problem was, when I wanted to rekindle my relationship with Instagram, it almost felt like the platform didn't love me back. My Instagram growth had come to a standstill.
While I wanted to blame Instagram, the truth was, I was behind with the times. Instagram had moved on and I hadn't kept up. Not one to give up, while I was on holidays last week (and not meant to be working) I attempted to woo the platform back. And while it is early days I am already seeing a change.
Want to know what I am focusing on? Join me this week as I share the 5 strategies I am using to grow my Instagram account in 2019.
You can find show notes for this episode at https://www.laurahornart.com/thepodcast/25
Join me over on Instagram @laurahornart
Not going to lie, the last few weeks have been hectic. Juggling school holidays while getting a new online class ready for launch has left me and my hubby feeling a little frazzled and also guilty. So this week we are taking a week off, well kind of. Work seems to follow us everywhere we go, but once this podcast is out into the world, we will be enjoying some much needed down-time.
Lazy days to swim, walk and catch up on books and podcasts. On that note, join us this week as we share what we will be reading and listening to as we wind down on our Summer Holiday.
Find links to all the resources mentioned here.
This episode we are sharing 10 organisational ideas that your future self will thank you for. You know the types of things - storing your photos, doing a stock-take of your art supplies, filing your receipts and so on. But what about scheduling your self-care and making clear work boundaries?
Richie puts me in the hot seat this week, shining the light on my unhealthy work habits and reminding me of just how stubborn I can be when I get fixated on something. While I wouldn't say I loved this conversation as it was happening, when I listened to it back, I knew I had to leave it in because while it is hard, we need to talk about this stuff.
Talk about this impossible desire to do all the things. After this podcast I felt liberated and I hope you do too. This isn't about having everything figured out, this is about making your life easier so you have more time to do what you love.
You can find show notes for this episode at https://www.laurahornart.com/thepodcast/23
Join me over on Instagram @laurahornart
How do you find your style as an artist? This is the number one question that I get asked which is why I created this episode and a free video/workbook dedicated to the topic.
Join us this week as we chat about the 'Finding Your Unique Artistic Style' Workbook. Learn how you can use this resource to bring focus and clarity to your art making.
This workbook includes the questions and exercises I use myself to keep my creative practice on track.
You can also watch a YouTube video that I created to support the workbook.
I want to help you to nurture your artistic voice, take action on your creative goals and make art that YOU absolutely love!
Download the workbook https://www.laurahornart.com/unique-artistic-style
Watch the YouTube video https://youtu.be/jpoiLxUf5gA
Join me over on Instagram @laurahornart
Last week we reflected on the year that was 2018. This week we are looking to the future. With our favourite planner The Maker's Yearbook by our side, we are dreaming up ideas and setting our intentions for 2019. From new online classes to international workshops, there's a lot to get excited about. A dream is nothing without a plan though. So join us in our quest to become better planners! We hope that you find it inspiring and that it encourages you to grab a pen and paper (or whatever works for you) and start doing some planning of your own.
Do you have an end of year planning ritual? A process for reflecting on the year that was and preparing for what lies ahead? Up until now, we haven't. To be honest there has been a bit too much winging it over the past 12 months for comfort. That's why when I heard about The Maker's Yearbook 2019 by Nicola Taylor, I ordered it immediately. I knew that we needed help to get on track for 2019. Since it arrived, I have been pestering my hubby to sit down for a planning sesh and this week we did!
One of the things that I love about The Maker's Yearbook is that before you start the planning part, you take a good look back at the past 12 months - the highs, the lows and the lessons learned along the way. We definitely dropped the ball in a few areas but there were also amazing improvements to our family life and the level of fulfillment we both feel about our work. Tune in to hear more from our first ever planning sesh together.
You can find show notes for this episode at https://www.laurahornart.com/thepodcast/20
Join me over on Instagram @laurahornart
So how do you make money as an artist? These days there are so many options. Original work, prints, lifestyle products, workshops, retreats, online classes, ebooks ... Join us this week as we talk about what income streams we use now and which ones we've let go of and why. Profitability certainly plays a big part but there's more to this conversation! Tune in to hear our thoughts on the many ways to make a living as an artist.
Recently I left a bucket of brushes in dirty paint water on the kitchen counter for several days. Little did I know that my hubby was going out of his mind over this. Meanwhile, I happily got on with making more art with all the other supplies I have. As you can imagine, this made hubby even crazier! And so this week on the podcast he approached me about it and wanted to know just how many art supplies I have. Join us as we run through my perfectly reasonable list of mixed media must-haves! This podcast wasn't exactly planned so forgive me if I don't get the names for the things I mention 100% right. I have since gone back and put all the details including links to suppliers on the blog.
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