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    How To

    The How To Podcast Series – Podcast Co-Hosts, Practical Podcasting Tips, and Podcast Community

    Welcome to The How To Podcast Series — your guide to podcasting success! Join host Dave Campbell and rotating guest co-hosts for practical tips on podcasting. Learn podcasting SEO, audience growth, guest booking, audio setup, social media marketing, and hosting platform suggestions. Get real-world advice, Podcasting Tips, creative inspiration, and the confidence to build your podcast community. Podcast smarter — your journey starts here! Join our free Podcast Community on Meetup to meet fellow listeners and podcasters at all different levels – HowToPodcast.ca is your home for podcasting!

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    Latest Episodes:
    E130 - Dianne Burckhardt - A Novel Idea For Her Author Podcast Guests, YouTube for Podcasters, Podcast Community Building Sep 15, 2023
    Show notes

    E130 - Dianne Burckhardt - A Novel Idea For Her Author Podcast Guests, YouTube for Podcasters, Podcast Community Building

    Join award-winning, indie author chats with fellow authors and industry insiders around the world about their work, inspirations, greatest challenges, and triumphs. Writing is often the easy part, and the real work begins once the author writes, "The End." Dianne and her guests shed light on what it takes to be a successful author in today's markets whether as an indie author or traditionally published. Dianne's guests share their insights on their personal journeys to creating a successful writing career.


    They discuss everything from their writing process, common obstacles in publishing today, marketing, customer engagement, and resources that have helped them create engaging content, connect with their readers, and so much more! Wednesdays are better with a little good book banter . . . join us for chats that are entertaining, uplifting, and help you find new books to feed your soul! Dianne Burckhardt is current publishing a historical fiction series, The Into the West Saga Serial under pen name Stephen Burckhardt. There are six book in publication with the final instalment coming in

    Podcast - Book Banter With Dianne Burckhardt

    https://pod.link/1613370664

    https://www.burckhardtbooks.com/

    ___

    https://howtopodcast.ca/ Leave Dave a message - https://www.speakpipe.com/HelloDave Get a podcast review of your show! - https://podcastfeedback.ca/


    E129 - CO-HOSTS - Angela and Stephanie from The Ink Mages Podcast - Co-Hosting is a great way to start a podcast Sep 12, 2023
    Show notes

    EPISODE 129 - CO-HOSTS - Angela and Stephanie from The Ink Mages Podcast - Co-Hosting is a great way to start a podcast

    Angela and Stephanie join as co-hosts, co-hosting on this episode!


    We talk about

    - the co-hosting dance that happens on the microphone,

    - how to plan out your episode,

    - cues to keep the conversation going

    - how to stay organized

    - how to not step on the toes of your co-host during recording

    - sharing the work

    - podcast distribution opportunities over and above YouTube and Spotify

    On the Ink Mages Podcast, Angela and Stephanie discuss all things fantasy, story craft, myths & legends, and imaginative stories. Join us for nerdy book talk and author interviews. https://www.youtube.com/@TheInkMages/about

    ___

    https://howtopodcast.ca/


    E128 - Audio vs Video, YouTube, Tools We Use, Stats and Being Everywhere with Guest CO-HOST - Tonya Wollum Sep 11, 2023
    Show notes

    EPISODE 128 - Audio vs Video, YouTube, Tools We Use, Stats and Being Everywhere with Guest CO-HOST - Tonya WollumThe Water Prairie Chronicles is the result of the experiences we’ve been through as our children have grown up with different types of disabilities. We’ve lived in several states during the years when they were younger, and we know firsthand how difficult it is to get connected with the resources you need when you’re trying to parent a child with disabilities.No matter if your child has a medical condition, a physical challenge, or an invisible disability, we want the Water Prairie Chronicles podcast and website to be a resource you can come to for support and encouragement. We are creating video podcasts of interviews with individuals who have grown up with a disability to show parents the possible path their child might follow. These interviews will include information about how the individual accommodated their unique needs during school and advice they want to pass on to parents and children who have similar life challenges.We’ll also include interviews with organizations and professionals who may be good resources for the families the Water Prairie Chronicles is trying to serve.https://www.reddit.com/user/waterprairie/?rdt=59111https://www.buymeacoffee.com/waterprairie

    ___https://howtopodcast.ca/⁠Leave Dave a message - ⁠https://www.speakpipe.com/HelloDave⁠Get a podcast review of your show! - ⁠https://podcastfeedback.ca/⁠


    E127 - Listener Feedback Question - What is Upspeak and Vocal Fry and Why We Should Talk About It Sep 10, 2023
    Show notes

    EPISODE 127 - Listener Feedback Question - What is Upspeak and Vocal Fry and Why We Should Talk About It

    What is vocal fry?

    Vocal fry is the lowest register (tone) of your voice characterized by its deep, creaky, breathy sound.

    When you speak, your vocal cords naturally close to create vibrations as air passes between them. Like a piano or guitar string, these vibrations produce sound (your voice). When you breathe, your vocal cords are relaxed and open to let air pass through freely, which doesn’t produce any sound.

    When you use vocal fry, you relax your vocal cords but do not increase the amount of air you’re pushing past your vocal cords, which produces slower vibrations and ultimately results in the lower creaky sound.

    Whether you use it or not, vocal fry is a pattern of voice use that does not cause harm to your voice. However, if you’re not satisfied with your voice, a speech-language pathologist can help improve its quality. These methods train you to produce a stronger, more powerful voice. https://www.hopkinsmedicine.org/health/conditions-and-diseases/is-vocal-fry-ruining-my-voice What Is Upspeak?

    Upspeak, also known as uptalk or high rising terminal (HRT), is a linguistic occurrence in which a speaker uses a rising inflection at the end of a declarative sentence. This rising intonation at the end of the sentence makes a statement sound like a question. In 1993, journalist James Gorman established the term “upspeak” in a New York Times article. In pop culture, upspeak is known as “valley girl speak,” a social class stereotype popularized in the ‘80s as a riff on the dialect of upper-middle-class young women from the valleys of Southern California.

    Overusing upspeak in your speech becomes monotonous for listeners and may indicate a lack of confidence, as every statement becomes a question. While linguists have derided the use of uptalk, some high-profile figures have embraced it.

    https://www.masterclass.com/articles/upspeak-explained ___

    https://howtopodcast.ca/


    E126 - Listener Question - Should I Start a Live Podcast, A Video Podcast or and Audio Only Show Sep 06, 2023
    Show notes

    E126 - Listener Question - Should I Start a Live Podcast, A Video Podcast or and Audio Only Show


    Chris left a message about I am thinking of starting a podcast. Chris was wondering what the best path is to start on.

    Should he start an audio only podcast, a video podcast or a live show?

    Chris asked if I have ever considered doing a live podcast?

    In this episode we look at where the easiest place is to start. As in all things in life, it depends! If you are gifted with video, then a video podcast makes sense based on what you already know - if you are a live gamer, than a live podcast might be great - I, unfortunately am neither of those! So I choose audio only to start. A few reasons why...

    Audio is widely available to the majority of consumers without hurdles to consume your podcast - you reach is wider and evergreen. Your hosting site might charge you by file size per episode - audio file sizes are lower than video thus saving you money.

    Video and Live Podcasting include extras - cameras, lights, streaming software, strong internet connection, money etc. If you are new and have very little budget this might makes thing difficult for you starting out.

    Live podcasting to me, based on the limited live podcasts that I have attended (there in lies one big problem - I am busy when they go live) tends to lean toward podcasters that seem bored with the audio only podcasts that they have been creating for a long time. It is the new shiny thing and when they host a live podcast they seem distracted, unfocused, unedited and all over the place leaving us audio only listeners in the dark as to what is going on.

    "Look at this mic" "Check out this image" "Charlie in the chat just made a great comment" (but we don't hear Charlie's comment, ever)

    Podcasting from day one was built on anyone can speak to everyone, anytime, anywhere and how the audience wants to listen. Video and live have limited ways to hear/see the podcast - so there in lies the problem that I have with ignoring the audio only podcast listeners - the moment we purposefully alienate potential listeners becomes the opposite of what podcasting was designed to do.

    Audio is where I would start based on my audience, my skill level and my current financial situation - be realistic and inclusive to all!

    ... and for all things podcasting, edit your live and video podcasts for those listening later on an audio platform - don't be a lazy podcaster - we see you!

    ___ ⁠https://howtopodcast.ca/⁠⁠ Leave Dave a message - ⁠⁠https://www.speakpipe.com/HelloDave⁠⁠ Get a podcast review of your show! - ⁠⁠https://podcastfeedback.ca/⁠⁠


    E125 - Understanding Your Niche, Staying Organized and Rebounding From a Needed Break in Podcasting with Guest CO-HOST - Doug Beitz Sep 04, 2023
    Show notes

    Episode 125 - Understanding Your Niche, Staying Organized and Rebounding From a Needed Break in Podcasting with Guest CO-HOST - Doug Beitz


    Podcast - Intuitive Conversations with Doug

    https://pod.link/1593172364Over the past 6 years Doug has been on a journey of developing his Inner Mission (Intuition). He's watched men misjudge situations, only to hear them say, "I knew I shouldn't have done that". Why didn't they listen to their gut feel, that inner knowing, inner voice, call it what you want?
    Doug is passionate about men following their inner guidance, and invites them to join him and special guests here each week as they discusses simple ways to do that.https://dougbeitz.com/___⁠https://howtopodcast.ca/⁠⁠Leave Dave a message - ⁠⁠https://www.speakpipe.com/HelloDave⁠⁠Get a podcast review of your show! - ⁠⁠https://podcastfeedback.ca/⁠⁠


    E124 - Steve Lubetkin - A History Lesson in Podcasting, How Healthy is Podcasting and What Lies Ahead Sep 01, 2023
    Show notes

    E124 - Steve Lubetkin - A History Lesson in Podcasting, How Healthy is Podcasting and What Lies Ahead


    Steve Lubetkin is managing partner of The Lubetkin Media Companies, an award-winning producer of documentary style radio, TV and other multimedia content distributed over the Internet as podcasts. He also serves as news director and principal reporter for the firm's StateBroadcastNews.com division, which produces news content for media outlets.

    He is the anchor of the weekly commercial real estate news podcast, "The CRE News Hour," available on StateBroadcastNews.com, and provides a daily radio newscast to "Radio Jersey," a streaming radio show available on Mixcloud.com.

    From 2014-2019, he was the New Jersey and Philadelphia editor for GlobeSt.com, a commercial real estate news website, and a contributing editor to Real Estate Forum, its sister print publication. From 2017-2018, he was national broadcast correspondent for the relaunch of CEOReport.com, where he produced and anchored video interviews with corporate CEOs.

    Since 1996, he has written “CompuSchmooze,” a technology column in the Jewish Community Voice of Southern New Jersey (www.jewishvoicesnj.org).

    A seasoned technology futurist, Steve was one of the first journalists to use portable computer technology in the field when he reported on a Grateful Dead rock concert in 1977. He has included an email address on his business card since 1988.

    A nationally published writer and photojournalist, he is a member of the Online News Association, Radio & Television Digital News Association (RTNDA), National Press Photographers Association, the Society of Professional Journalists, and the Professional Photographers of America. He has won more than a dozen awards for video and audio news reporting from the Garden State Journalists Association.


    He is Accredited in Public Relations by the Public Relations Society of America and is a member of PRSA’s prestigious College of Fellows, and currently serves as vice president of digital technology for the Philadelphia Chapter of IABC.

    Steve holds an MBA from the University of Phoenix/ONLINE and a BA in Spanish and Philosophy (dual major) from Monmouth College (now Monmouth University), West Long Branch, NJ.

    The Book: The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional This book is by two of the pioneers in podcasting: Donna Papacosta of Trafalgar Communications, host of the popular "Trafcom News Podcast" and an internationally known trainer and seminar leader; and Steve "@PodcastSteve" Lubetkin, founder of Professional Podcasts, one of the first podcast production companies and a division of The Lubetkin Media Companies LLC, an award-winning producer of business and organizational podcasts, with more than three quarters of a million downloads.
    Unlike other podcasting books that delve into the mechanics of creating a podcast, The Business of Podcasting tells you about the business side of podcasting: how to position clients' expertise through podcasting, the best business models, how to find clients, contracts, legal reviews, and much more. https://thebusinessofpodcasting.com/

    ___

    https://howtopodcast.ca/



    E123 - Guesting on Podcasting, Show Me Your Numbers and Uniting Canadian Podcasters with Guest CO-HOST - Brad Walsh Aug 30, 2023
    Show notes

    Episode 123 - Guesting on Podcasting, Show Me Your Numbers and Uniting Canadian Podcasters with Guest CO-HOST - Brad Walsh

    Canadian Podcaster, Brad Walsh of Empowerography Podcast focuses his efforts on raising awareness for female entrepreneurs… Amazing to see a man who is dedicated to supporting women! Curious to hear more?

    It’s time for a brand new Opportunity Knocks!! Brad Walsh was introduced to the world of photography at the young age of 17. At this time, there was no such thing as a consumer digital camera!! Brad explains the key that helped him discover himself… A 35mm film camera! From the high school darkroom, Brad admired the magic of seeing his visions come to life on photo paper right before his eyes.

    Additionally, Brad is the creator and host of the Empowerography Podcast. A podcast that enables women’s voices to be heard and to share their stories/journeys and successes in business or life with the hopes of helping other women who may be dealing with or going through similar struggles!!

    www.empowerographypodcast.com

    ___

    https://howtopodcast.ca/


    E122 - Podcast Tips for Being a Better Guest on Your Next Podcast - Learn From The Experiences of Others Aug 28, 2023
    Show notes

    EPISODE 122 - Podcast Tips for Being a Better Guest on Your Next Podcast - Learn From The Experiences of Others


    Being is guest on podcasts is a great way to strut your stuff, make valuable connections and share your message - here are some things to consider when reaching out to podcasts that you want to guest on...

    - unfortunately not all podcast hosts will respond in a timely manner (or at all)

    - have ONE call to action not 25! A website is $12 a year and you can build your website on Canva for free - so a linktree is not the best place to send people - a website is your spot on the internet that you control - have one place to send listeners and then populate your site with all the other links to where you are on social media

    - consider having a gift or free offer that isn't available to EVERYONE, just the listeners - you can track when listeners click through to your offer and it gives listeners a special bonus just for them!

    - Question - do I have to listen to a podcast before I guest on the show? Nope! Should you, Yes! Why? You will pick up on the tone, energy and vibe of the show which can be your super power as a guest when it is your turn!

    - When communicating with the host avoid canned copy/paste communications - personalize your pitches so that your email stands out in a crowded email inbox!

    - When pitching yourself to a podcast host - pitch content ideas for the show and how you would be a great guest to discuss the content that you suggested - not just your book.

    - During the podcast - answer the question that is asked of you and keep your answer short and valuable - let the host pull out further details about your answer instead of going on and on for 20 minutes for one simple question

    - have good tech if you want to be a frequent guest - a $50 usb mic and a pair of wired headphones will do wonders when you show up to record your podcast interview - be sure to record from a quiet spot with no distractions (turn off your phone!)

    - Show up for your guest spot as if you were about to walk onto the biggest stage of your life in front of thousands of people! This is a big opportunity, treat it as such.

    - Leverage other guests from the podcast you are guesting on - there maybe other guests that you can connect with now that you have both been on the same show - you never know where that might lead!

    - when pitching a podcast to be on as a guest - remember the podcast is not about you, it is about the audience, always!

    - Ask yourself - why am I guesting and what is the result that I am hoping for by being a guest - if you don't know the answer to that question - figure that out before your next pitch!

    - Thank your host before, during and after each opportunity

    - and lastly, be prepared - always ___ ⁠https://howtopodcast.ca/⁠⁠ Leave Dave a message - ⁠⁠https://www.speakpipe.com/HelloDave⁠⁠ Get a podcast review of your show! - ⁠⁠https://podcastfeedback.ca/⁠⁠


    E121 - Podcast Host Tips For Interview Based Podcasts - Learn From The Experiences of Others Aug 25, 2023
    Show notes

    EPISODE 121 - Podcast Host Tips For Interview Based Podcasts - Learn From The Experiences of Others

    Some suggestions for podcast hosts with guests! Compiled from some of my podcast buddies about interview guests on your podcast.

    - be sure to comment on your guests when they post on be a guest sites confirming to others how great your former guest is - your support as your guest looks for more podcasts to be on is super helpful

    - remember - you do not have to accept EVERY guest - be selective

    - Leverage pre/post show planning for each of your guest

    - pre-interview/planning sessions can be impactful and helpful to new podcast guests with limited experience

    - make your guest comfortable on your show

    - treat people well and the results will follow

    - server your guests

    - communicate with guest - give guests a brief synopsis of your show, the reason that they would be a good fit, and the benefit your guest will receive by being on your show

    - if a guest mentions a mentor, resource or helpful tool - reach out to that suggested resource and invite them on your show as well if it serves your audience

    - keep a running track sheet on guests - track all the processes of your show and keep track of guests that have been great or not so great

    - big take away - Podcasting is about THEM not YOU ___ ⁠https://howtopodcast.ca/⁠⁠ Leave Dave a message - ⁠⁠https://www.speakpipe.com/HelloDave⁠⁠ Get a podcast review of your show! - ⁠⁠https://podcastfeedback.ca/⁠⁠


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