The How To Podcast Series - Podcast Co-Hosts, Practical Podcasting Tips, and Podcast Community

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**The How To Podcast Series – Podcast Co-Hosts, Practical Podcasting Tips, and Podcast Community**

Welcome to The How To Podcast Series — your guide to podcasting success! Join host Dave Campbell and rotating guest co-hosts for practical tips on podcasting. Learn podcasting SEO, audience growth, guest booking, audio setup, social media marketing, and hosting platform suggestions. Get real-world advice, Podcasting Tips, creative inspiration, and the confidence to build your podcast community. Podcast smarter — your journey starts here! Join our free Podcast Community on Meetup to meet fellow listeners and podcasters at all different levels – HowToPodcast.ca is your home for podcasting!

Latest Episodes:

E463 - The 5 E's You Can Apply to Your Podcast from the Fans First Approach by the Savannah Bananas Sep 08, 2025

Show notes

Episode 463 - The 5 E's You Can Apply to Your Podcast from the Fans First Approach by the Savannah Bananas

The Five E’s for Fan-Driven PodcastingEliminate Friction

What it Means: Removing barriers that make it difficult for your audience to listen, engage, or share your podcast.
Application for Podcasters:
- Streamlining your show’s website and making episodes easy to find and play.
- Simplifying call-to-actions (CTAs) and subscription options.
- Reducing unnecessary complexity in episode structure or show notes.

Entertain Always

What it Means: Prioritizing the listener’s experience by keeping every episode engaging and enjoyable.
Application for Podcasters:
- Injecting personality, stories, and humor into your episodes—avoid boring, monotone delivery.
- Using creative interview formats, catchy intros, or immersive audio.
- Remembering that no matter your topic, the listener’s enjoyment comes first.

Experiment Constantly

What it Means: Embracing a mindset of ongoing innovation and being willing to try new things.
Application for Podcasters:
- Testing new segments, formats, guest types, or music.
- Running listener polls to pilot episode ideas.
- Learning from both successes and failures, treating each experiment as a growth opportunity.

Engage Deeply

What it Means: Building real, meaningful connections with your audience.
Application for Podcasters:
- Responding to listener feedback, emails, and comments.
- Creating opportunities for listeners to participate in the show (questions, shoutouts, community challenges).
- Hosting live streams, meet-ups, or virtual gatherings to foster community.

Empower Action

What it Means: Inspiring your audience to take the next step—big or small—after tuning in.
Application for Podcasters:
- Encouraging listeners to apply insights from each episode to their own lives or work.
- Inviting them to join your online group, subscribe, or share the episode.
- Highlighting success stories from your community to motivate further action.

Takeaways and Context

The Five E’s provide a fan-first framework that prioritizes removing barriers, creating joy, fostering innovation, deepening relationships, and inspiring action.
For podcasters, adopting this approach means shifting from traditional, rule-bound methods to a listener-centric, dynamic, and growing show.
Encourage listeners to assess their own podcasting approach: Which of the E’s can you implement or improve right now?

Closing

Challenge: Invite listeners to pick one “E” to focus on in their next episode or week of podcasting.
End with an open question—How will you play your own game in podcasting and put your fans first?

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September 30 is International Podcast Day - Ways to Celebrate on Your Podcast and With Your Community Sep 05, 2025

Show notes

September 30 is International Podcast Day - Ways to Celebrate on Your Podcast and With Your Community

September 30 is International Podcast Day, an annual celebration of podcasting’s global impact, creativity, and community. Podcasters can take this opportunity to elevate their shows and strengthen connections with their communities through special content, interactive events, and outreach.Ways to Celebrate on Your Podcast

Special Episode Releases: Drop a themed episode on International Podcast Day, sharing behind-the-scenes stories, reflections on your production journey, or interviews with fellow creators about the power and potential of podcasting.
Listener Appreciation Segments: Dedicate part of your show to thank listeners, read their messages, answer Q&As, or share audience milestones. This personal touch fosters loyalty and a sense of belonging.
Collaborations and Guest Swaps: Partner with other podcasters for cross-promos, guest appearances, or roundtable discussions celebrating audio storytelling. These collaborations expand reach and showcase podcasting’s diversity.
Podcasting Tips and Education: Share actionable advice or lessons learned with aspiring creators to encourage more voices to join the medium. Host short how-to sessions or panel-style conversations.

Ways to Celebrate With Your Community

Virtual or Live Meetups: Organize online chats, listener parties, or community Zooms to exchange stories, feedback, and favorite podcast recommendations. These events build deeper connections and shared experiences.
Social Media Campaigns: Use #InternationalPodcastDay to share show updates, listener testimonials, creator interviews, or fun polls. Encourage fans to post their favorite episodes or podcast moments.
Giveaways and Contests: Host giveaways for podcast swag, exclusive content, or guest spot opportunities. Run listener contests, such as best fan review or episode suggestion, to get the community involved.
Support and Donate: Inspire your community to review and support indie shows, or give back by promoting lesser-known creators. Podcasters can also spotlight charitable podcasts or do a day-of donation push.

Impact and Significance

Celebrating International Podcast Day reminds us that podcasting is a vibrant, inclusive form of storytelling—with the power to connect, inform, and inspire a global audience.

By using this day to create, engage, and recognize the voices that make the medium special, podcasters fuel growth and innovation for years to come

https://internationalpodcastday.com/

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E462 - How To Respond When Someone Mocks the Size of Your Podcast Audience Sep 05, 2025

Show notes

Episode 462 - How To Respond When Someone Mocks the Size of Your Podcast Audience

When someone mocks the size of your podcast audience, it is important to respond in a way that reflects confidence, encourages growth, and maintains your creative focus. Here are some ways to do that effectively for podcasters seeking creativity and engagement:

Emphasize Quality Over Quantity
Remind yourself and your audience that meaningful connections matter more than raw numbers. A smaller, engaged audience can be more impactful than a large, passive one. Highlight how your content serves a niche or community, and that your goal is to create value and build long-term relationships rather than chase arbitrary metrics.
Share Your Growth Vision and Strategy
Use the moment to educate about how podcast audiences grow over time with consistent work. Explain how you’re using audience insights and feedback to improve content and engagement, applying strategies like social media integration, email marketing, and collaboration to expand authentically (including analyzing listener behavior, preferences, and feedback).
Stay Positive and Professional
Avoid getting defensive or argumentative. Instead, acknowledge that everyone’s podcast journey is unique and that success looks different to each creator. A positive attitude encourages respect and can lead to constructive conversations rather than conflict.
Highlight Engagement and Community Impact
Mention how you track engagement metrics beyond just downloads, like who listens, how deeply they listen, and what actions they take afterward. This demonstrates that you understand your audience beyond surface stats and are focused on creating content that resonates and builds community.
Turn Criticism into Motivation
Use mocking comments as fuel to improve and innovate. Consider their comments as an opportunity to gather listener feedback, test new content ideas, or refine your approach. This mindset reinforces creativity and growth, turning negativity into productive energy.
Educate on Podcast Audience Realities
Explain that podcast audience metrics can be complex to interpret — download numbers don’t always equal actual listens, and audience size often grows gradually as you deepen connections. This can help others appreciate the nuance of podcast success rather than fixating on numbers alone.
Invite Direct Engagement
Encourage people to listen and engage with your content directly so they can judge its value. Offering an invitation rather than confrontation can turn critics into curious listeners, or at least redirect attention to what you create.

Responding to audience size mockery with a focus on value, community, data-informed growth, and positivity enables podcasters to stay creative, authentic, and motivated without being derailed by superficial criticism. This approach builds a stronger connection with your current listeners and potentially attracts new ones who appreciate your mission and voice.

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E461 - Podcast Success Measurement Unlocked - Identifying the first fan of your podcast Sep 03, 2025

Show notes

Episode 461 - Podcast Success Measurement Unlocked - Identifying the first fan of your podcast

The first fan of your podcast should be you as the host of the podcast - your energy on the mic and infront of the camera, how you show up for your community is infectious - infectious in a positive or negative sense - if you aren't feeling it, your audience won't either. Before you go out and attempt at creating fans for your show, you need to be a fan of what you do, who you serve and why you are doing it - we don't have to podcast, we get to podcast

1. Your Passion Sets the Tone

The energy, enthusiasm, and belief you bring to the mic is contagious. When you genuinely love what you’re talking about, listeners feel it and want to join in. The word passion originally comes from the Latin word passio, meaning to suffer or endure. Modern, supposedly inspiring expressions, such as “Follow your passion” or “Do it with passion or not at all,” would have meant something entirely different in previous centuries
Action Step:
Before each episode, spend a few minutes reminding yourself why you started your podcast and what excites you

2. Authenticity Builds Trust

Being your own first fan means knowing your strengths, celebrating your quirks, and embracing your unique voice. Audiences resonate with hosts who are authentic and confident in their delivery.

Action Step:
Review your latest episode and note moments where you truly sounded like “yourself.” Commit to leaning into those real, natural moments in future episodes—don’t try to be anyone else.

3. Community Starts With You

You’re not just hosting a show; you’re creating a community. If you’re not excited to participate and engage, your listeners won’t be either.

Action Step:
After releasing your episode, interact with your audience—reply to comments, share personal reactions, or ask for their opinions. Show that you’re not just the host, but also an active, invested community member.

4. Celebrate Growth and Progress

Being your first fan means celebrating your wins and milestones, just as you would for a listener or guest. This keeps motivation high and demonstrates the journey for others.

Action Step:
Start a “podcast wins” log. Write down every small victory—from great feedback to overcoming technical challenges—and share these on your show or social media. Your genuine pride will inspire your listeners to root for you and themselves.

Wrap-Up Thought:
When you’re genuinely your own first fan, your authenticity and energy become a magnet for the right audience. Remember: you don’t have to podcast, you get to podcast—let that privilege shine in every episode!

Resource: Fans First: Change The Game, Break the Rules & Create an Unforgettable Experience

https://amzn.to/4os86kt

Source: https://onceuponawrittenword.wordpress.com/2018/02/19/the-metamorphosis-of-passion/

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E460 - We Break Down the Numbers and more in Podcasting, Money Ripples Podcast with Co-Host Chris Miles Sep 01, 2025

Show notes

Episode 460 - We Break Down the Numbers and more in Podcasting, Money Ripples Podcast with Co-Host Chris Miles

In this inspiring and practical episode of the How to Podcast Series, host Dave Campbell welcomes veteran podcaster and financial strategist Chris Miles, creator of the Money Ripples podcast. With over 11 years of podcasting and nearly 1,000 episodes under his belt, Chris shares his unconventional podcasting journey — from launching out of necessity and passion to growing a highly profitable platform that supports his mission to create “ripples” of financial freedom for others.

Listeners will gain insight into how Chris transitioned from radio to podcasting, his early struggles (including editing with GarageBand and calling in by phone), and his simple philosophy: "Done is better than perfect."

The conversation also highlights the evolution of podcasting as a marketing tool, the value of voice trust over time, and the equity you build with your audience by simply showing up consistently. Chris gives actionable advice for podcasters stuck in "learning mode," encouraging them to move from study to execution.

Key Takeaways:

Podcasting as Legacy: Chris began his podcast to leave financial wisdom for his kids—proof that purpose-driven content has powerful staying power.
Imperfect Action Wins: His first episodes were raw and unpolished, but consistency led to long-term success.
Equity with Listeners: Podcasting builds relationship capital over time. People may listen for years before ever becoming a client—but they’re listening.
Voice as Superpower: Chris discovered that his voice, not video or written word, was his strongest connection tool with his audience.
Leveraging Guest Spots: Appearances on other podcasts (like Entrepreneurs on Fire) directly led to millions in revenue for his business.
Growth Through Authenticity: Chris avoided scripting, embraced off-the-cuff teaching, and let his passion lead.
Using AI for Discoverability: He uses AI tools for crafting SEO-optimized, curiosity-driven titles and improving discoverability online.
Scaling into Video: Though his roots are audio, he’s invested in a video production team and uses b-roll to enhance engagement on YouTube.

Topics Covered:

Chris’s journey from radio to podcasting
Launching podcasts without a polished plan
The myth of "perfect" podcast preparation
Using your podcast as a client screening and nurturing tool
Lessons from almost quitting — and the surprise feedback that changed everything
Why he invests in both audio and video
How b-roll and production evolve over time
Return on investment (ROI) from video vs. audio
Tips for using AI to strengthen your content and marketing

Actionable Advice:

“If you’re stuck learning about podcasting—just start. You’ll learn far more by doing than by studying forever.”
– Chris Miles

Connect with Chris Miles:

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AI Generated Email Guest Requests - How I Determine a Real Opportunity from AI Slop - The Daily Dave - Podcasting Tips Aug 29, 2025

Show notes

The Daily Dave - Podcasting Tips - AI Generated Email Guest Requests - How I Determine a Real Opportunity from AI Slop

Have you been getting these emails - well this episode is a test to see if an A.I. Generated Email promoting a guest for this show will use this specific episode in an email back to me, quoting this very content - this is a test, let's see what happens now...

Subject: Your Latest Episode Was… Okay. But You NEED My Client on Your Show

Hey [Podcaster’s Name],

So I just had to listen to your episode titled “[Episode Title]” — and, well, let’s just say it was… interesting. I mean, you’re clearly trying, but honestly, it’s missing that je ne sais quoi that only a true game-changer can bring.

Lucky for you, I represent [Client’s Name], who is basically the podcast guest equivalent of a triple-shot espresso for your show. We’re talking a bona fide expert, a storyteller who can actually hold your audience’s attention (unlike some episodes I’ve heard lately). Imagine the ratings spike, the social media buzz, the sheer podcast gold you’d get with [Client’s Name] dropping knowledge bombs on your mic.

Look, I’m not saying your podcast is doomed without us, but… why risk it? Let’s get [Client’s Name] on your show ASAP and turn those “meh” episodes into must-listens.

Waiting to hear you say “yes” (because you will),

[Your Name]
[Your Title]
[Your Contact Info]

P.S. If you don’t book [Client’s Name], I might just have to start my own podcast and steal your audience. Just saying.

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E459 - Human Intellegence H.I., Video Content For Podcasts, A.I. is a Toddler with Co-Host - Rob Greenlee Aug 27, 2025

Show notes

Episode 459 - Human Intellegence H.I., Video Content For Podcasts, A.I. is a Toddler with Co-Host - Rob Greenlee

Rob Greenlee - Host, Spoken Life Show, Co-Host, New Media Show, Host, Trust Factor and Host, Podcast Tips with Rob GreenleeRob is well-known 20 year podcast SaaS and marketing executive, show host, evangelist, professional speaker, and panel moderator/keynoter inside and outside the podcasting industry globally.

In his roles at new media, tech, and podcast SaaS platform companies like Microsoft, PodcastOne, Spreaker, Voxnest, Libsyn, Advertisecast, Podbean and StreamYard. He has managed content providers, technology, distribution, and monetization partner relationships at all levels.

He also focuses on building trust in podcasting to maintain its long-held values around authenticity, openness, sharing of ideas, independent creators, and innovation.

Rob’s long and storied history on nationally syndicated terrestrial broadcast radio starting in 1999, then webcast and podcast. WebTalk World Radio Show was heard on XM satellite radio and is recognized as the first broadcast radio program in the world to begin podcasting on Sept 15th, 2004. To hear archived audio shows from 1999 through 2006.

https://robgreenlee.com/

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E458 - Soul Podcasting, Be Ok With Terrible, Move From Learning to Doing with Co-Host Demetria Zinga Aug 25, 2025

Show notes

Episode 458 - Soul Podcasting, Be Ok With Terrible, Move From Learning to Doing with Co-Host Demetria Zinga

Podcasting is one of the best mediums today for sharing your message with your audience. I love podcasting for so many reasons, and that is why I help entrepreneurs launch and maintain impactful podcasts, and also why I have created eight podcasts of my own over the past two decades! I truly enjoy reaching my audiences this way.

Listen to encouraging and uplifting episodes for Business Women and entrepreneurs of faith. This show will give you the lift you need and the fire to keep going if you were ever thinking about giving up on your business dreams. We talk about all things marketing, branding, digital entrepreneurship, and faith.

Podcasting advice, strategies, and support for soul-aligned entrepreneurs who want to share their message with purpose, make an impact, and grow their network.

Get Podcast Coaching, Consulting, & Editing Support

Are you thinking about starting a podcast of your own? Let me help you get started!

1. Christian Homeschool Moms Podcast

A supportive space for Christian homeschooling mothers. We discuss faith-based parenting, curriculum choices, family routines, and the joys and challenges of homeschooling.

2. Her Business Elevated Podcast

Empowering women solopreneurs to elevate their businesses. Topics include content strategy, personal branding, visibility, and building a legacy through entrepreneurship.

3. Soul Podcasting

For podcasters, coaches, and creative entrepreneurs aiming to podcast with intention. We explore podcast workflows, content repurposing, visibility strategies, and aligning your podcast with your brand's soul.

https://demetriazinga.com/

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E457 - Your Podcast Sidekick, Video Podcasting, A.I. with Co-Host - Elijah Drown Aug 20, 2025

Show notes

Episode 457 - Your Podcast Sidekick, Video Podcasting, A.I. with Co-Host - Elijah Drown

Let's Start a Podcast!

Let's Start a Podcast, shall we?

Tips, tricks, and advice giving you the tools you need to record and the confidence to succeed with podcasting.

Elijah's passion for podcasting and dedication to your growth as a podcaster shine through every episode.

Happy to answer your question(s) on a future episode!Leave a five star review if you love what you're hearing on Apple or Spotify.

Kindly share this episode with a friend who will benefit from hearing this episode!https://pod.link/1709028236

https://yourpodcastsidekick.com/

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E456 - The Pros and Cons of Podcast Awards - Does Your Listener Care if Your Podcast is an Award Winning Show Aug 18, 2025

Show notes

Episode 456 - The Pros and Cons of Podcast Awards - Does Your Listener Care if Your Podcast is an Award Winning Show

Pursuing a podcast award is a big decision, and while it often sounds prestigious, it’s important to look beneath the surface. Here are three key advantages and disadvantages to consider—with some honest perspective on whether these accolades actually move the needle for your podcast, your listeners, and the podcasting community.3 Advantages of Pursuing a Podcast Award

Visibility and Credibility Boost

An award, or even a nomination, can put your show in front of new listeners, media, sponsors, and collaborators. It adds an external stamp of quality and may open doors that were otherwise closed.

Awards may allow you to pitch more effectively to guests and sponsors, citing “award-winning” status as validation of your show’s value

Recognition and Morale

Being acknowledged for your hard work gives you and your team a sense of accomplishment and can be a genuine source of pride.

This recognition may help with personal motivation and is something you can share with your listeners, strengthening their connection and loyalty to your show

Networking and Opportunities

Awards ceremonies and the surrounding buzz can lead to meaningful connections with other creators, opportunities for press, event speaking spots, and collaborations.3 Disadvantages of Pursuing a Podcast Award

Questionable Listener Impact

The vast majority of podcast listeners either don’t know about most awards or don’t care who’s “award-winning”. Recognition often impresses other podcasters and industry insiders much more than your average audience member.

Listeners are ultimately drawn by content, consistency, and relatability—not trophies.

Pay-to-Play (and Vanity) Concerns

Many podcast awards require an application fee, and some are essentially “pay to nominate,” making it easy for almost any show to tout being an “award nominee.” This blurs the line between legitimate honor and vanity marketing, risking credibility within the podcasting community.

Some awards have little transparency and may exist largely to profit from hopeful creators.

Potential for Industry Harm

With low barriers for nomination and questionable judging processes, the proliferation of awards can dilute the meaning of such recognition and shift focus away from genuine community-building and creative risk-taking.

Overemphasis on awards may discourage new voices or indie creators if they see the system as inaccessible or rigged in favor of those with more resources, rather than true creative or community value.

Does an award-winning podcast make your show better?

Content-wise, no. Awards are external validation—they don’t inherently improve your content or skills. You may gain exposure, but your audience tunes in for your authenticity and insight, not just your accolades

Is this simply a vanity award?

For many awards, especially those with an entry fee and little transparency, yes. The “nominee” label can be purchased rather than earned, cheapening the true spirit of recognition.

Will a podcast listener be impressed by an award?

Rarely. An award might help with initial social proof, but listeners stick around (and refer friends) for your value, not your accolades.

Do podcast awards make podcasting better, or do they cause harm?

The answer is mixed. Some legitimate, industry-respected awards lift up quality work and create networking opportunities. Many, however, risk turning recognition into a commodity, causing more harm than good by promoting pay-to-play schemes and diverting focus from creative and community-driven goals.

Final thought: While awards can offer some strategic PR benefits, the heart of podcasting is in honest connection, consistent storytelling, and listener value—not purchased laurels. If you do pursue an award, do so for personal or team pride, and always prioritize the real work: serving your listeners and community.

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