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The Dirt on Flowers — Education
The Dirt on Flowers

Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let’s roll up our sleeves and get the dirt on flowers!

Copyright: © Copyright 2022 Shannon Allen and Lyndsay Biehl

Latest Episodes:

EP 132: The evolution of Sunny Meadows Flower Farm with Gretel Adams Nov 15, 2024

Lyndsay and Shannon chat with Gretel Adams, co-owner of Sunny Meadows Flower Farm in Columbus, Ohio. They discuss the realities of flower farming, especially during the holiday season. Gretel shares her journey from growing vegetables to focusing solely on flowers, the importance of community and mentorship, and the challenges of scaling operations. The conversation highlights the emotional and physical demands of farming, the impact of external factors like elections, and the significance of self-care and work-life balance in the industry.

Learn more about our guest: Sunny Meadows Dahlia Sale , Facebook, and Instagram

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 131: Discover the Insiders: Learn How You Can Benefit From Joining Nov 08, 2024

Lyndsay and Shannon discuss how "The Insiders," launched nearly two years ago. They share insights on flower farming and the supportive environment within the community. The insiders' platform offers a variety of resources, including checklists, marketing templates, and growing information, catering to both new and experienced flower farmers. Lyndsay and Shannon emphasize the value of the community in providing support, fostering connections, and enhancing farming businesses. They encourage listeners to join the insiders to benefit from the wealth of resources and a nurturing network.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP: 130 Growing in Low Tunnels with Jennifer Rall Nov 01, 2024

Lyndsay and Shannon chat with Jen from Jen's Flower Garden in Marysville, Ohio. They delve into the benefits and practicalities of using low tunnels in flower farming. Jen shares her experiences with constructing and managing these tunnels, emphasizing their cost-effectiveness and ability to extend the growing season for key market dates like Mother's Day. The discussion is enriched with personal anecdotes, practical tips, and a sense of community, offering valuable insights for flower farmers looking to optimize their production.

Learn more about our guest Jennifer Rall: Website, Facebook, Instagram

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 129: Blooms and Doom: Hilarious Misadventures in Flower Farming Oct 25, 2024

In this "spooky edition" episode, co-hosts Lindsay from Wildflower Company and Shannon from Bloom Hill Farm, host three special guest to share horror stories from the flower farming world. They discuss the challenges of full-service weddings, managing customer expectations, and the drama that can ensue. The episode highlights the importance of clear communication, resilience, and finding humor in the unpredictable nature of flower farming, fostering a sense of camaraderie among flower farmers.

Learn more about our guests:

Suzette Bergeson- The Freckled Fawn Flowers- Facebook, Instagram

Dani Boss- Summer Skye Gardens- Facebook, Instagram

Joanna Webb- Three Little Buds- Facebook, Instagram

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 128: How Mistakes Shape Our Flower Farming Journey Oct 18, 2024

Lyndsay and Shannon dive into the realities of flower farming. They discuss the challenges of dealing with unexpected frosts, the emotional ups and downs of the season, and the importance of learning from mistakes. The conversation highlights the significance of data collection, adopting a CEO mindset, and finding joy in foundational tasks. They also touch on the impact of social media on perceptions of success and emphasize the value of gratitude and reflection on personal growth throughout their farming journey.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 127: From Soil to Storage: Mastering the Art of Dahlia Digging Oct 11, 2024

Lyndsay and Shannon discuss the challenges of fall flower farming, focusing on digging dahlias and winter preparations. Recorded in late September, they reflect on the seasonal transition and their end-of-season fatigue. They delve into the specifics of digging dahlias, emphasizing the importance of timing, labeling, and storage methods. They also discuss the pros and cons of washing tubers and the complexities of managing storage conditions. The episode offers practical advice and insights into the labor-intensive nature of flower farming during the fall season.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 126: Why Your Farm Needs a Website With Alix Northrup Oct 04, 2024

Lyndsay and Shannon welcome branding expert Alix Northrup, they discuss the essential role of having a website for farming businesses. They share personal experiences and challenges in managing their online presence, emphasizing that a website is crucial for legitimacy, customer engagement, and business growth. The conversation covers the limitations of relying solely on social media, the importance of a dynamic and evolving website, and practical tips for website development, including content organization, choosing a domain name, and finding the right web designer.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 125: Mythbusting Social Media Trends Sep 27, 2024

Lyndsay and Shannon discuss their six-year collaboration in growing their flower farms into six-figure businesses. They candidly address the complexities and challenges of flower farming, emphasizing the importance of simplifying processes to enhance efficiency. The conversation includes personal anecdotes about customer interactions and the pressures of wedding weeks. They also highlight the need to critically evaluate online information and trends, encouraging listeners to focus on what truly benefits their unique farming practices. The episode aims to inspire and provide actionable strategies for flower farmers.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 124: Spillin' the Dirt: From Date Nights to CSA Bouquets Sep 20, 2024

Lyndsay and Shannon share experiences with flower workshops, date nights on the farm, and managing a Community Supported Agriculture (CSA) program. She recounts a joyful date night event where couples dressed up, despite some arriving casually. They discuss handling event cancellations by rescheduling or offering vouchers. They explain the logistics of managing glue guns during workshops, emphasizing quality tools and resource sharing. Finally, outlining the process for preparing CSA bouquets, focusing on freshness and variety to delight members. Their enthusiasm highlights the importance of community and connection in her floral business.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 123: From Engineer to Crops: Andrea McAdow's Path to Building a Thriving Farm Business in Arizona Sep 13, 2024

Lyndsay and Shannon respectively, engage in a vibrant discussion with Andrea McAdow of Rosebird Farms. Andrea shares her journey from civil engineering to farming in the Sabat Mountains of Arizona. She details the challenges of farming in a harsh climate, her business strategies, and the cooperative storefront she runs. The conversation covers soil management, favorite farming tools, and advice for new farmers. The episode concludes with Andrea inviting listeners to connect with her and visit her farm, emphasizing community support in the farming industry.

Learn more about this episodes guest by checking out Rosebird Farms website, Instagram or Facebook.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 122: Defining What Success Means to You Sep 06, 2024

This week Lyndsay and Shannon explore the evolving nature of success in flower farming and personal growth. They discuss the challenges of defining success amidst social media comparisons and share personal anecdotes about their journeys. Emphasizing the importance of aligning success with true desires, they reflect on the impact of family, relationships, and the unpredictable nature of farming. The conversation highlights the significance of self-reflection, setting personal goals, and celebrating individual achievements, reminding listeners that success is a unique and ever-changing journey.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 121: Don't Let "Dream Destroying Deborah" Hold You Back: Embrace Your Marigolds! Aug 30, 2024

Shannon and Lyndsay revisit their popular episode "Finding Your Marigold," inspired by Jennifer Gonzales' article. They discuss the importance of surrounding oneself with positive, supportive people ("marigolds") and avoiding negative influences ("walnut"). They share humorous examples of negative influences like "No Money Nancy" and "Playing with Flowers Pam." The hosts also introduce their new membership program, "Dirt on Flowers Insiders," offering resources, accountability, and community support for flower farmers. They encourage listeners to reflect on their support systems and strive for a positive environment.

Link from this episode-Finding Your Marigold

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 120: Spillin' the Dirt on Lisianthus Aug 23, 2024

This week Lyndsay and Shannon delve into their flower farming experiences, focusing on Lisianthus, affectionately called "Lizzie." They share personal stories, highlighting the joys and challenges of running a flower business. The discussion covers favorite and less desirable Lisianthus varieties, emphasizing customer preferences and profitability. They also touch on essential logistics like seed starting and plant care. The episode is filled with humor and camaraderie, reflecting their shared passion for flower farming and encouraging listeners to engage and grow their own Lisianthus.

Link discussed in this weeks episode: Bloom Groups, Demystified

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 119: Q2-ish Review Aug 16, 2024

Lyndsay and Shannon review their second quarter (Q2) from May to July. They discuss the challenges of unpredictable weather, the emotional ups and downs of farming, and the impact of hiring new employees. Personal anecdotes, including a stressful wedding event, add a relatable touch. They invite listeners to share "farming horror stories" for a Halloween episode, emphasizing learning from mistakes. The episode highlights the importance of community support, self-care, and resilience in farming, offering valuable insights for fellow farmers and entrepreneurs.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 118: Entrepreneurial Mindset with Julia Shanks - The Farmers Office Aug 09, 2024

Lyndsay and Shannon discuss the business aspects of flower farming with Julia Shank, author of "The Farmer's Office." They emphasize the importance of data-driven decisions and reflect on their own challenges in running profitable farms. Julia shares insights on adopting an entrepreneurial mindset for financial sustainability, covering topics like marketing, financial management, and employee oversight. The conversation also addresses common struggles for new farmers, such as balancing passion with business needs and overcoming financial management fears.

Link to her book : The Farmer's Office, Second Edition: Tools, Templates, and Skills for Starting, Managing, and Growing a Successful Farm Business

Link to her website: 1-Home The Farmers Office

Instagram: @TheFarmersOffice

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 117: Wreaths, Workshops, and Winter: Unlocking Holiday Success in Flower Farming Aug 02, 2024

In this podcast episode, Lyndsay and Shannon share their experiences and insights on running profitable flower farms. They discuss the importance of strategic planning, especially for the Christmas season, and reflect on past challenges and successes. The conversation covers sourcing Christmas greens, creating sales plans, and maximizing profitability through workshops and diverse offerings. They emphasize early preparation, customer engagement, and the relatively low skill level required to start a Christmas greens business. Their goal is to inspire and provide actionable strategies for listeners at any stage of their farming journey.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 116:Spill the dirt- Harvest timing & efficiencies Jul 26, 2024

Lyndsay and Shannon discuss the challenges of running flower farms in early July. They tackle the pressures of summer heat, irrigation, and wedding bookings. Lyndsay shares her journey of prioritizing well-being by reducing her workload for her upcoming wedding. Shannon talks about managing a new property and hosting a "u-pick" event. They emphasize setting boundaries, managing expectations, and the realities of farming. The episode also includes a segment addressing listener questions on harvesting techniques and efficient farming practices.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 115: Blooms, Challenges, and Resilience with Shanti of Whipstone Farm Jul 19, 2024

Lyndsay and Shannon are joined by Shanti from Whipstone Farm. They discuss the challenges of flower farming, including weather-related issues and the impact on their crops. Shantae shares her experiences farming in the high desert of Prescott, Arizona, emphasizing the need for resilience and adaptability. The conversation covers various farming techniques, pest management, and the importance of strategic planning. They also highlight the balance between work and personal life, stressing the significance of flexibility and effective communication with customers and fellow farmers.

Learn more about Shanti by checking out her website and social media pages:

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP: 114 Our Favorite Online Tools Jul 12, 2024

Lyndsay and Shannon share their journey of growing their farms into six-figure businesses. They discuss the challenges of irrigation and crop management during a hot season, while remaining optimistic about their heat-loving crops. The conversation covers various online tools and apps they use, such as Canva, QuickBooks, Squarespace, and ShipStation, to streamline operations and enhance customer experiences. They also highlight the importance of professional email platforms, photo editing apps, project management software, and tools like Linktree and CapCut for marketing and communication.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 113: Breaking the Mold of Traditional Flower Farming with Laura Beth Resnick Jul 05, 2024

Lyndsay and Shannon discuss their flower farming experiences, focusing on challenges like weather conditions, crop failures, and color preferences for wedding arrangements. They highlight the importance of maintaining high standards for farm-grown blooms and sourcing quality flowers. Guest Laura Beth Resnick of Butterbee Farms shares her journey from vegetable to flower farming, emphasizing the significance of partnerships, taking breaks for farm maintenance, and the complexities of urban farming. The episode offers insights into relationship-building with customers, balancing work and personal life, and strategic decision-making in flower farming.

Learn more about our guest:

Website, Instagram, and Facebook

Podcast with Jennie Love

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 112: The Heavy Cost of Staying in your Comfort Zone Jun 28, 2024

Lyndsay and Shannon discuss the challenges posed by the Ohio heatwave on their farms and the measures they are taking to mitigate its effects. They emphasize the importance of stepping out of one's comfort zone for personal and business growth. Reflecting on their eight-year journey, they highlight the balance between data-driven decisions and gut feelings. They also discuss overcoming business plateaus, the value of mentorship, and the interconnectedness of time and money. The episode concludes with a challenge to listeners to embrace change for continuous improvement.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 111: Blooming Beyond Borders: A Conversation with Canadian Flower Farmer Janis Smith-Harris Jun 21, 2024

Lyndsay and Shannon chat with Janis Smith-Harris, a Canadian cut flower farmer from Harris Flower Farm in Saint Thomas, Ontario. Janis shares her journey from being an optician to becoming a full-time flower farmer, detailing the growth of her farm to nearly six acres. They discuss the challenges of weed control, the use of mechanized equipment, and innovative planting methods. Janis also highlights the importance of community and representation within the Association of Specialty Cut Flower Growers (ASCFG) for Canadian growers. The episode offers valuable insights and practical tips for flower farming enthusiasts.

Learn more about Harris Flower Farm by checking out her website and social media:

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 110: 7 Characteristics of a Resilient Farmer Jun 14, 2024

Lyndsay and Shannon discuss the challenges of flower farming, emphasizing the importance of resilience. They share insights on coping with weather impacts, the need for nutritious meals, and building inner strength. Key tips include acceptance, optimism, and taking responsibility for one's life. They highlight the value of community support, sharing a heartwarming story of a generous donation during tough times. Lindsay and Shannon encourage maintaining a positive attitude, finding humor in adversity, and invite listeners to join their community for exclusive content and support.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 109: Our Q1-ish Reviews Jun 07, 2024

This week Lyndsay and Shannon share the gritty realities of flower farming. They discuss the intense challenges faced during the first quarter, from staffing changes and overwhelming workloads to weather impacts on crops. Lyndsay talks about her recovery from surgery amid farm duties, while Shannon describes the hurdles of farm expansion and unpredictable weather. They delve into issues with tulips and ranunculus, including weather effects, marketing strategies, and pest infestations, and explore solutions like soil replacement and fungicides. Additionally, Lyndsay recounts a distressing encounter with mites in her chicken coop, but also celebrates the success of her tulip pick and the benefits of hiring new staff. The episode concludes with a look at summer plans, farm visibility, and a call for listener engagement, reflecting the resilience and adaptability required in the farming industry.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 108: Mastering Tulips with Linda D’Arco & Emily von Trapp May 31, 2024

Lyndsay and Shannon are joined by Emily Von Tapp of von Trapp Flowers and Linda D'Aarco of Little Farmhouse Flowers to discuss their experiences in flower farming, with a focus on growing tulips. They share their unique approaches to planting, cultivating, and harvesting tulips, including their use of different methods like hydroponics and crate growing. They also touch on the challenges they've faced, such as pest control and climate impacts on production. The impact of the pandemic on their businesses is discussed, leading to innovative shifts like moving their Tulip Workshop online. The episode is rich with insights on the practicalities of tulip farming and the importance of education and community in the industry.

Check out our special guest:

Emily von Trapp of VonTrapp Flowers

Linda D'Aarco of Little Farmhouse Flowers

Podcast Reference:

Storing Peonies and Tulips + How to Handle Cut Flowers After Harvest with Dr. John Dole

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 107 : Workshop Series (Part 3 Marketing your Workshops) May 24, 2024

Lyndsay and Shannon share their expertise on marketing strategies for farm-based workshops. They discuss the importance of understanding the target audience, leveraging social media and email marketing, and the necessity of a well-structured launch plan. They share personal experiences and emphasize the need for authenticity in marketing messages. The episode covers the challenges of consistent marketing and offers practical tips for engaging potential customers, such as using Facebook events and personalized messaging. They provide actionable insights for effectively promoting workshops and adapting marketing tactics based on results.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 106: Workshop Series (Part 2 Pricing Strategies) May 17, 2024

In this podcast episode, Lyndsay and Shannon, share their expertise on pricing strategies for farm workshops and events. They discuss cost-plus, hourly-based, and value-based pricing models, emphasizing the importance of planning and not underpricing. They explore targeting different audiences, like men for Mother's Day events, and adjusting marketing strategies accordingly. They also cover the comprehensive costs involved in running workshops. The episode is packed with practical advice, encouraging farmers to stay curious, monitor customer experiences, and brainstorm innovative event ideas. The next episode promises to tackle the critical aspect of marketing workshops.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 105: Workshop Series (Part 1-Planning) May 10, 2024

In this podcast episode, Shannon and Lyndsay share their passion for hosting various workshops on their farms, from flower crown making to Christmas wreath workshops. They recount memorable moments, like the challenge of fitting a stick into a car, and the unique styles of participants. They also look forward to discussing how to plan profitable workshops in an upcoming episode, acknowledging past experiences of financial loss. Emphasizing the balance between enjoyment and the business side of farm workshops.

As a resource for locating your local FSA office, as well as the resources available for beginning farmers and Farm Loan tools available by clicking the link: http://Farmers.gov

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 104: The FSA Lowdown with Amanda Sargent May 03, 2024

In this episode Lyndsay and Shannon are joined by Amanda Sergeant from the Farm Service Agency (FSA). They discuss the FSA's programs and services, emphasizing their benefits for farmers, including those in the flower industry. Amanda provides insights into the registration process, eligibility, and available programs like the Farm Storage Facility Loans and the Non-Insured Crop Disaster Assistance Program. The importance of communication with the FSA, understanding deadlines, and good recordkeeping for loss reporting is highlighted. The episode concludes with a reminder to engage with agricultural agencies and a call for listener engagement on their podcast and Instagram.

As a resource for locating your local FSA office, as well as the resources available for beginning farmers and Farm Loan tools available by clicking the link: http://Farmers.gov

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 103: Knowing your Critical Number Apr 26, 2024

In this episode Lyndsay and Shannon share their insights on tulip farming and the broader aspects of running a flower farming business. They emphasize the importance of tracking critical numbers for informed decision-making and discuss the challenges of managing emotions in business. They provide practical advice on focusing on key metrics, avoiding over-analysis, and learning from both successes and failures. The hosts also express gratitude to their listeners, and tease upcoming surprises, highlighting the value of listener feedback and engagement.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 102: Mental Prep - Forcing Tulips and Endless House chores Apr 19, 2024

In this podcast episode, Lyndsay and Shannon discuss the mental and logistical preparations for the upcoming growing season. They explore the excitement and concerns associated with making large flower orders, managing farm changes, and the financial implications of their investments. Lyndsay talks about adapting her farm operations due to health reasons and a team member's maternity leave, while Shannon anticipates the help of H-2A workers. They also touch on the nuances of forcing tulips and the balance between farm life and home cleanliness, offering practical advice like a tip for keeping snapdragons straight in the cooler. Their conversation underscores the importance of flexibility and adaptability in flower farming.

Looking for the link discussed in this weeks episode just click here for the tulip workshop.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

Ep 101: Running a Profitable U-Pick with Loretta Ball Apr 12, 2024

Lyndsay and Shannon interview Loretta Ball, owner of The Never Ending Flower Farm. They discuss the unique aspects of running a u-pick flower farm, including customer experiences, operational challenges, and creative solutions. Loretta shares her journey from starting with a small patch to expanding her farm, and the hosts exchange stories about the quirks of agritourism. They also touch on the importance of marketing, customer engagement, and adapting the business to keep valuable employees. The conversation highlights the joys and hurdles of flower farming and agritourism.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 100: Our Most Memorable Moments Apr 05, 2024

In the 100th episode of their podcast, Shannon and Lyndsaycelebrate their journey as farmers and podcast hosts. They share behind-the-scenes stories, reflect on personal and business growth, and discuss overcoming challenges like technical issues and self-doubt. They emphasize the importance of self-compassion, hiring help, and surrounding oneself with supportive people. The hosts also touch on social media culture, dealing with difficult customers, and the practical aspects of farming, such as crop planning. They express gratitude for their listeners' support and look forward to future episodes and community engagement.

Finding Your Marigold

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 99 : Aunt Willie's Wild Flowers with Linda Doan Mar 29, 2024

Lyndsay and Shannon discuss the intricacies of flower farming with special guest Linda Doan. They share their personal journeys, the challenges of maintaining a work-life balance, and the empowerment they feel as business owners. Linda recounts her romantic start with her husband in the flower farming business and introduces listeners to their farm's local traditions, such as the Thanksgiving pumpkin roll. The episode also delves into the customer demographics, the picturesque setting of Linda's farm, and the various ways they sell flowers, including CSA programs, workshops, and hosting weddings. The conversation highlights the importance of marketing, profitability, and the joy found in farming, concluding with Linda's advice for new farmers to have fun and enjoy their work.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 98: Why branding matters with Alix Northrup Mar 22, 2024

Lyndsay and Shannon, welcome guest Alix Northrup, a freelance illustrator delve into the intricacies of branding for businesses. They discuss the comprehensive nature of branding beyond just a logo, covering visual elements, messaging, and the feelings a brand evokes. Emphasizing the importance of custom branding, they explore the benefits of a unique brand identity, potential legal issues with non-custom designs, and the value of a cohesive branding package. The hosts also offer practical advice on finding a branding professional, highlighting word-of-mouth recommendations and the use of social media platforms like Instagram. Alex shares her availability for new clients and how to contact her.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 97 : Finding your Customer Avatar with Corinna Bench of My Digital Farmer Mar 15, 2024

Lyndsay and Shannon welcome Corina Bench from My Digital Farmer. Corina shares her journey in applying online marketing strategies to her farm, Shared Legacy Farms, and her transition to mentoring other farmers. The discussion focuses on the importance of understanding marketing frameworks, customer education, and the creation of customer avatars for targeted marketing. Corina emphasizes the need for specificity in messaging to connect with the right audience and the role of ongoing customer research in refining marketing strategies. The episode provides valuable insights into effective marketing for farmers, highlighting the significance of understanding and serving customer needs.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 96 : 6 Symptoms of Fear in Flower Farming Mar 08, 2024

Lyndsay and Shannon engage in a heartfelt discussion about the role of fear in their lives as flower farmers and business owners. They explore the different ways fear manifests, from the pressures of social media and comparison to the challenges of decision-making and the impact of fear on their actions. They share personal stories, including the concept of analysis paralysis, discussion of imposter syndrome and the pressure to downplay achievements. The episode concludes with an invitation to their audience to share struggles and join their supportive community.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 95 : Digging into SEO with Julia Bocchese Mar 01, 2024

Lyndsay and Shannon discuss SEO strategies with guest Julia Bocchese, an SEO consultant for agriculture and horticulture businesses. They cover the importance of keyword research, website navigation, and maintaining up-to-date online profiles. Julia shares tips on optimizing website copy, title tags, meta descriptions, and image alt text for better search engine rankings. Practical advice includes targeting low competition keywords, creating engaging content, and improving website usability, especially for mobile users.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 94: Wedding Consults 101 Feb 23, 2024

Lyndsay and Shannon dive into the intricacies of wedding consultations for their flower businesses. They discuss strategies for acquiring leads, managing client expectations, and refining the consultation process. They emphasize the importance of setting clear expectations, using software for organization, and confidently guiding clients through flower selection. They share personal experiences, including mishaps and the evolution of their consultation strategies, underscoring the significance of expert communication, flexibility, and creating a positive first impression. They conclude by highlighting the value of customer satisfaction, efficient communication, and the role of word-of-mouth in attracting clients that resonate with their unique styles.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 93: 5 Things to do now for your best year! Feb 16, 2024

In this podcast episode, Lyndsay and Shannon share their flower farming insights and advice. They reflect on their business growth, the importance of honest conversations, and offer strategies for success. They recount humorous early podcasting challenges and express gratitude for their listeners' support. The hosts emphasize the necessity of crop planning, overcoming fear, setting financial goals, and creating a marketing plan. They also discuss supply management, work-life balance, and the significance of self-care. The episode concludes with a light-hearted touch and an invitation for listener engagement, looking forward to their 100th episode celebration.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 92 : Master Growing in a High Tunnel with Tracey & Matt Parriman Feb 09, 2024

Shannon and Lyndsay are chatting with Tracey & Matt Parriman this week about how they use their high tunnels. They are going to share with you how and why they heat their high tunnels to make their growing season last longer. They share the pros, cons and everything in between. They will talk about how they flip the beds and what they are growing and how. Is it worth managing a heated high tunnel in the winter? They talk about why it is for them.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 91: So You Want a High Tunnel? Part 2 Feb 02, 2024

In the second part of this podcast Lyndsay and Shannon are sharing what to plant and when to plant it. The things that need to be thought about because this is a new planting environment with its own set of challenges to think about. They will give you a list of their favorites and some others to consider when you are crop planning.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 90: So You Want a High Tunnel? Part 1 Jan 26, 2024

Have you been thinking about getting a high tunnel? Shannon and Lyndsay are talking all things high tunnels in this two part series. They are sharing with you this week what to consider when looking to add this to your farm. Where do you want to put it and what things to consider when looking for the best spot. They share what it could cost depending on the upgrades and if you choose to build it or have someone do that for you. They talk about the NRCS grant application. Having a high tunnel is something that will help extend your growing season and there are many different ways to go about getting one.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 89: Behind the Scenes of the Bloom Hill Farm Expansion with Judd & Shannon Jan 19, 2024

Shannon and Judd are tackling this weeks podcast by sharing with you their story of their farm. They will share where they started and what the future looks like for them. They just bought a second property to help alleviate some of the pinch points at their current farm. They talk how they did it and what type of loans they used. They will share about what the next year looks like for the property along with their 3-5 year plan. Lots of changes happening over at Bloom Hill and they will bring you all the details.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 88: The Evolution of Petal Pickers with Daniel Schavey Jan 12, 2024

Lyndsay and Shannon welcome Daniel Schavey of Petal Pickers this week to talk about how his business has grown over the years. He will share how and why he started to ship flowers. He talks about how he markets so that more people know that he ships nationwide. You will learn his biggest lesson and his favorite thing to do on the farm. Having a work life balance can be hard and he shares how he is trying to make that better and enjoy life all while owning a successful business.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 87: Spilling the Dirt with Questions Asked by You Jan 05, 2024

Lyndsay and Shannon Spilling the Dirt this episode answering the questions asked by you. This episode they will cover:

How do you transition from hobby flower farming to full time/quitting your day job?
I have 5,000 dollars saved to start my farm with - what would you spend it on? Already have a tractor and land.
I would love to hear about dried flowers. What you dry, how you dry them, and how you utilize them.
Sometimes I love farming and the business and other times I hate it. Is this normal or should I get out?
How do I know if being a business woman is for me?

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 86: Our Year in Review Dec 29, 2023

Lyndsay and Shannon are sharing with you their year in review. They do this every year where they talk about a rose which is something good that happened, a bud something they are looking forward to next year and a thorn which is something that they struggled with but will be working on to be better. They share the highs and lows of 2023 and give you tips on how to look at your 2023 in review to make 2024 better.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 85: Our Favorite Things Dec 22, 2023

Lyndsay and Shannon are giving you their favorite things on this fun episode. They share how they found some of them why they love them and want to share them with you.

You can find some of these items here: The Dirt on Flowers's Amazon Page What is not on the amazon storefront you can find by clicking the links below:

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 84: The importance of a weekly newsletter Dec 15, 2023

Lyndsay and Shannon are giving you three steps to create a newsletter this week:

Sign up for an email marketing platform- Mailchimp, Flodesk, Constant contact
Start building your email list
Create your first newsletter.

They go into each of these steps with detail of how they did it and lots of tips and tricks to make it easier. Writing a newsletter doesn't have to be this big scary thing. You just need the tools to make it easier to create a better connection with your customers.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 83: Creating a Lasting Connection with your Customer Dec 08, 2023

Lyndsay and Shannon are chatting about how to create a connection with your customers. They share how they create and foster connection on theirs farms. You will hear them share the best practices for your farm like:

Be authentic - Customers expect you to connect with them in a intuitively human way.
Always put yourself in their shoes. People don’t want to hear about you, they want to hear about themselves.
Tell stories
Go above and beyond
Be generous

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 82 : 5 Keys to Profit with Lennie Larkin Dec 01, 2023

Lyndsay and Shannon are chatting with Lennie Larkin of B-Side Farm & Flower Farming for Profit. Lennie shares her flower farming story and how she has gotten where she is today. They are going to talk about the 5 keys to profit in this episode. They talk boundaries, why it is so important to test and learn and other tips to help you have a profitable flower farm.

Download Lennie's 5 Pathways to Flower Farm Profitability Guide and follow Lennie on Instagram @flowerfarming.forprofit for more Profit Talk!

Download the guide HERE!

Pre order Lennie's Book by clicking the link below!

Flower Farming for Profit: The Complete Guide to Growing a Successful Cut Flower Business

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 81: Turkey Day Gratitude Nov 24, 2023

Lyndsay and Shannon are sharing with you what they are grateful for and how they continue to learn and grow. They share how they can even be grateful for the hard times like tulip gate 2023. Big things little things they share from being grateful for this community all the way to being grateful for having a cozy home.

Bloom Hill Farm is launching their Dahlia Masterclass all about dahlia tuber splitting and storage! Learn more at www.bloomhillfarm.com/learn - the course launches November 22nd!

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 80 : Target Market Series: Flower CSA Nov 17, 2023

Lyndsay and Shannon talking all the pros and cons of a CSA. They share what works for them and what they have changed to make it better. They will give hot tips like using a text service to remind customers to pick up each week. You can never communicate enough and it helps make it easier. Join them to learn the good and the bad of a CSA flower subscription.

Bloom Hill Farm is launching their Dahlia Masterclass all about dahlia tuber splitting and storage! Learn more at www.bloomhillfarm.com/learn - the course launches November 22nd!

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 79: High Tunnel Chats - Seed Starting Woes - Social Media Nov 10, 2023

Lyndsay and Shannon are answering questions asked by you this week. They are sharing the ins and outs of a high tunnel. Why they can be so beneficial and tips and tricks they have learned along the way. They dive into how they start seeds and what can make it easier and more successful. Social media is a hot topic and they are discussing if they think it is necessary or not for a new business to have.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 78: A Message from the Heart Nov 04, 2023

Lyndsay and Shannon are dropping in to give you a little personal update. If you are driving or just not in a good headspace to hear heavy news please skip this and come back to it at a better time. A few months ago Lyndsay found a lump in one of her breast and has since been diagnosed with breast cancer. They wanted to come on and give you an update and thank you for the support. . They will continue to update on this journey when found appropriate. They will be continuing the podcast as normal but are just asking for some grace and that it might be more Shannon at times as Lyndsay is trying to balance something already so unpredictable. Again they thank you and are so appreciative for each and everyone of you.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 77: Wedding Design with Tara Fodor of Farmhouse Blooms Nov 03, 2023

Shannon and Lyndsay welcome Tara Fodor of Farmhouse Bloom. Tara is going to share how her business has evolved over the years and how she is making the business work for her. She shares some tips on the best way to start wedding work if you are thinking about going that direction. She shares how she typically prices wedding work and how to take the fear out of being priced "too high". As they end the podcast she will share a horror story and some final tips on what she always has in her wedding go bag.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 76: Spooky Edition - Our Flower Farming Horror Stories Oct 27, 2023

Shannon and Lyndsay are changing things up this week and sharing with you their farming horror stories. Halloween is just days away so what better time to tell the stories that they won't forget. They share their favorite halloween costumes to date. They have stories about weddings, u-pick, stitches and neighbors that enjoy mowing way too much.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 75: Target Market Series: Weddings Oct 20, 2023

Shannon and Lyndsay are starting a series on the different types of target markets. This week they are discussing the pros and the cons of weddings. They share the different types of weddings and what they each do on their own farms. They share how to make the most money and why they only do weddings during the growing season.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 74: Spill the Dirt - Marketing Oct 13, 2023

Shannon and Lyndsay are answering questions that you have asked focused around marketing. They will share how to market for an event. The best ways to get more established in a new town with not customer base. How they come up with content for their emails subscribers and how to balance social media posts.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 73: The most profitable flowers Oct 06, 2023

Shannon and Lyndsay are helping you figure out what the most profitable flowers could be for you and your farm. Not all farms are the same or will grow the same flowers. It takes some research and record keeping to know what is going to be the most profitable for you. Where you sell and who your target market is matters. You also want to look at the hidden profitability. How can a flower make you more money for instance flowers that dry well. They give you all the tools to determine what is most profitable for you.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 72: Fall tasks on the farm Sep 29, 2023

Shannon and Lyndsay are sharing with you this week 10 things that they will be doing over the next couple weeks/months to prepare for winter and spring. They talk planting, dividing, soil test harvesting seeds and so much more. As winter approaches they will help you feel more prepared and help keep you on track for next year.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 71: Farming with your Partner with Shannon and Judd Sep 22, 2023

Shannon host Judd (her husband) on this weeks podcast. They share the top three tips they would give when it comes to farming with a partner. They talk how they have learned to communicate better and why it is so important when farming with a spouse. What it sometimes looks like as working off the farm taking care of the kids and keeping up with the house. Its not always 50/50 and that is okay. Its not always going to be perfect but that is part of farming.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 70: Creating your Roadmap to $100K - Managing your mindset (Part 3) Sep 15, 2023

Shannon and Lyndsay are answering the follow up questions asked by you after the last two episodes. They share how to handle someone thinking your goals are too big and how to let go of imposter syndrome. They will give you 3 action steps that will help you create the farm of your dreams. There is no person that is that same and that goes for farms too. You have to create the life and farm that best fits you.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 69: Creating your Roadmap to $100K - Managing Expenses (Part 2) Sep 08, 2023

Shannon and Lyndsay are digging into how they keep track of expenses and why it is so beneficial. Don't know what you should be tracking? They break it down into four categories-variable, fixed, intermittent, and discretionary. They will explain COG's which is cost of goods. They break down how to budget or plan for an employee and their wage.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 68: Creating your Roadmap to $100k (Part 1) Sep 01, 2023

Shannon and Lyndsay break down how to create a road map to 100K or whatever goal number you choose to make. They share step-by-step how they use a Google sheet document to help them goal plan for the future. Below, you will find the Google sheet they use as they share how they use it and how to make your business work for you. Two things you'll want to start with:

1.) Get an accounting software or use a simple expenses and revenues spreadsheet.

2.) Create a weekly accounting time block that forces you to reconcile and have up to date information.

Here is the Google Sheet you want to follow along while listening to this episode: FREE DOWNLOAD

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 67: Is Agritourism a good fit for your farm? Aug 25, 2023

Shannon and Lyndsay are talking the pros and cons of agritourism this week. They discuss workshops ticketed events and much more. If you have thought about agritourism for your farm they go into detail about what you need to consider like:

Lack of privacy
Increased risk exposure
Increased liability cost
Customer supervision
Reduced labor cost
Reduced seed cost
Creating connection with community and building relationship loyalty

These are just a few of the things they talk about with many more being discussed in this weeks episode.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 66: Planning for Spring of 2024 Aug 18, 2023

Shannon and Lyndsay are discussing their plans for Spring 2024. They share tips and tricks on how to make it easier and less stressful. They are going to share the things they struggled with and how they filled the gaps.

They are going to discuss:

Fall planted spring crops
Tulips
Ranunculus/Anemone
Spring crop plans

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 65: Burnout, Books and Hiring your first employee Aug 11, 2023

Shannon and Lyndsay are answering the questions asked by listeners every Sunday on Instagram. They will share their three favorite books. How they hired their first employees and how the employees can be an asset to your farm. Burnout is real and they discuss the ways to combat that feeling and how they take care of themselves. They talk how to be more efficient and how they learned about growing flowers.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 64: Industry Update: The state of Bulb Harvest in Holland with Jeroen Menkveld of Netherland Bulb Aug 04, 2023

Shannon and Lyndsay welcome Jeroen Menkveld to give an update on the tulip bulbs and what to expect in the coming weeks. He shares what can cause poor harvest and how to prepare if there are substitutions that have to happen. He helps ease your mind and gives lots of tips on how to make the best of the situation if there are shortages.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 63: Navigating the Early Years of Business with Ben Hanna - Heirloom Roses Jul 28, 2023

Shannon and Lyndsay welcome Ben Hanna of Heirloom Roses this week. Learn how Ben has taken Heirloom Roses to the next level and how he manages to separate work and his outside life to have a healthy balance. They talk important qualities of a business owner and what he thinks the future holds for our industry.

Check out Heirloom Roses @ https://heirloomroses.com or find them on Instagram @heirloomroses

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 62: The Dirt on Sunflowers Jul 21, 2023

Shannon and Lyndsay are taking a whole episode to chat about sunflowers. They are sharing what varieties they grow and like the most. How they grow, harvest and all things selling them. Such a seemingly simple flower, but there is a lot to dig in. Learn all things sunflowers during this episode.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 61: Feeding your soil with cover crops. Albert Tomechko of Vitalize Seed Jul 14, 2023

Shannon and Lyndsay chat with Albert Tomechko of Vitalize Seed. Al shares his knowledge about cover crop and how it works. They talk about till vs. no-till with the pros and cons of both. He shares how it can help save costs in compost. How important it is to get your soil tested and why being so consistent is key. If you want to learn all things cover crop, you won't want to miss this episode.

To learn more about Al & his company, visit https://vitalizeseed.com/, or you can find them on Instagram at https://www.instagram.com/vitalizeseed/

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP:60 The Evolution of a Flower Business with Connie Homerick of the Ohio Flower Collective Jul 07, 2023

Shannon and Lyndsay interview Connie Homerick of Ohio Flower Collective. Connie shares her journey and how she got where she is today. She first owned a traditional florist shop, farmed and is now running her own collective. She walks you through what it is like to be a collective and how it works. She shares what she hopes the future holds and some of her biggest lessons.

https://www.ohiocutflowercollective.com

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 59 : Sleep, Creep, Leap - Farming with Perennials Jun 30, 2023

Shannon and Lyndsay are talking all things perennials this week. They discuss the pros and the cons. Creative ways to incorporate perennials if not a lot of space is available. They tell you all about their favorites and which perennials are best for foliage.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 58 : Filling the gap month - Our most valuable crops & more! Jun 23, 2023

Shannon and Lyndsay are answering the questions asked by you. They will discuss what they grow to fill the gap in May and June. What their favorite direct seeders are and they will talk both planter and seeds. Have you had trouble with pest? They will talk what they do to keep plants looking healthy and what their most valuable annual crop is.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 57: How do you sort through all the farming advice out there? Jun 16, 2023

Shannon and Lyndsay chat about how to sort through all the advice that is out there about farming. They discuss no-till, foam free, organic topics that are all debatable in the farming world. Buying plugs verses starting your own and the worst advise that they have been given. A lot of information is out there but it comes down to what is best for you.

Activity

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 56: Letting your customer define your product with Christy Ralphs of Nourish Gardens Jun 09, 2023

Shannon and Lyndsay talk with Christy Ralphs of Nourish Gardens this week to help you be more lean on your farm. During this Christy shares how important lean farming is and why. They will discuss

How to define value in your business
5’s approach to system management
Production
Marketing and Selling

Christy Ralphs of Nourish Gardens

Activity

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 55: Getting Unstuck and Too Many Flower Farms? Jun 02, 2023

Shannon and Lyndsay are spilling the dirt on questions asked by you. Here are the questions they will be answering to help your business grow:

Do you ever feel trapped by your business?
How many flower farms is too many in a small country town?
How do I pay for employees and still pay myself?
What do you use for health insurance?

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 54: Making the Most of Your Land with Joanna Webb May 26, 2023

Shannon and Lyndsay are getting all the details on how Joanna Webb from Three Little Buds efficiently grows on just 1/5 of an acre successfully. She shares how she succession plants how she sets up her fields and the irrigation that she uses. You will learn her biggest lesson and what advice she would give to listeners that are in her shoes.

https://www.threelittlebudsflowers.com or follow her on instagram @threelittlebudsflowers

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 53: Mothers Day Reflections May 19, 2023

Shannon and Lyndsay are sharing the wins and the things they have learned over the years to help make Mothers Day less stressful. It's taken time and simplifying the holiday. Shannon shares how she took on shipping flowers for the first time and how there is always a learning curve to something new. Being patient is key. Lyndsay shares why and how she is going to change her Mothers Day for the better next year. Join these two discussing all things Mothers Day. This is an episode you do not want to miss.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 52: Working Smarter NOT Harder with Michelle Elston May 12, 2023

Shannon and Lyndsay chat with Michelle Elston about how to work smarter not harder on your farm. Michelle is someone that both Lyndsay and Shannon have consulted with. They will discuss:

Transplanting and what technique Michelle has found to be the most efficient
Harvesting and post harvesting
Bouquet making and consistency
Tools and supplies that are used

Show Michelle a little dirtbag love and give them a follow online @‌rootscutflowerfarm or visit her website https://www.rootsflowerfarm.com.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 51: Year 1- The Good, the Bad, and the Ugly May 05, 2023

Shannon and Lyndsay share what the first year as a flower farmer looked like for them. It's all about what there wins were and what they didn't work. They also fill you in on the size of their operations, what they grew, sales outlets, what they spent in the first year and much more.

*It's the last day to join the insiders. It is a month you don't want to miss. Click the link below. You will not regret it!

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 50: DOF Insider Interview- Kendra at Dogwood Farms Apr 28, 2023

Shannon and Lyndsay are talking with Kendra at Dogwood farms this week. In this episode Kendra shares what her target market is, how her business has evolved, what regenerative farming is and what her biggest lesson has been. She shares why she loves the insiders and how it has really helped her over the last couple months.

Visit: All Roses and take 20% off your order of $100 or more with code DIRT now through May 30, 2023.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 49: Our Biggest Failures Apr 21, 2023

Shannon and Lyndsay are chatting about how the mistakes they have made and how they have helped them learn that it is part of farming. They discuss the mistakes they have made with tulips and easily burnout can happen if you are not making time for yourself outside of your business. Learn from their mistakes and know that you are not alone.

Visit: All Roses and take 20% off your order of $100 or more with code DIRT now through May 30, 2023.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 48: How to Make Farmer's Markets Work for You with Jenny Marks Apr 14, 2023

Shannon and Lyndsay welcome Jenny Marks (Trademarks Flower Farm) to talk about how farmers markets can be very successful when you have the right tools. Jenny shares how she chose the market she did and how she found that information. You will hear the 3 secrets to selling the most products and why being consistent is so important. Creating connection at the farmers market is a way to create lasting customers to help you be more successful. They cover all this and so much more.

Visit: All Roses and take 20% off your order of $100 or more with code DIRT now through May 30, 2023.

Jenny Marks: Trademarks Flower Farm

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 47: The Skinny on Succession Planting Apr 07, 2023

Shannon and Lyndsay are sharing what they have learned over the years with succession planning. This can be a scary topic but they go step by step to make it more simple. They have even created a free succession planting calculator which you can find the link for below. They explain why why succession planting is better not only for the plants but for employees to be more efficient when harvesting. They talk how many successions and when to plant those successions to help be more successful with your planning.

Find your frost dates here:

alamanac.com
Free Succession Planting Calculator
Visit All Roses and take 20% off your order of $100 or more with code DIRT now through May 30, 2023.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 46: Spilling the Dirt on Marketing Mar 31, 2023

Shannon and Lyndsay are spilling the dirt on all things marketing. Ever feel like you are repeating what you are posting about? They cover how to not feel this way and why it can be okay. They will cover how to get started and the ways they have gotten more leads over the years. Last but not least they will discuss length of emails, how to stand out and what should be included.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 45: Creating a Successful Launch with Kalin Sheick Mar 24, 2023

Shannon and Lyndsay host special guest Kalin Sheick of Sweetwater Floral. Creating a successful launch takes many steps and lots of time. They discuss how they have learned from launches failing and how to make them better even when successful. You will learn that perceived confidence and value are what will help you grow in all areas of your business.

https://www.sweetwaterfloral.com/

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 44: Email Marketing with Andy Snyder of Terra Farms Mar 17, 2023

Shannon and Lyndsay host special guest Andy Snyder. They are digging into how to grow your email list and stop feeling insecure when it comes to writing. Andy gives tips and tricks on how to combat writers block and how to make your newsletter stand out.

Andy Snyder and his wife, Loni, own and run Terra Farms, a quickly growing cut flower farm with exposure all across the Mid-Atlantic states. Their success isn't just because of their wonderful flowers. They have a bit of a secret... Andy's 20-year background as a writer. Andy has written several books, thousands of columns on everything from the outdoors to finance and his sales copy has sold millions of dollars' worth of products. His latest goal is to prove that good writing is the key to making any business grow.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 43: Digging Out of your Content Rut Mar 10, 2023

Are you struggling with content for your social media? Shannon and Lyndsay are talking about how they use goals to create the content for their social media posts. They share how they use content pillars to keep it consistent and less stressful to find what and when to post. Not being on top of your social media can cost you money, and this episode is here to help you avoid making the mistakes they have made.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 42: The 3 C's of Successful Marketing Mar 03, 2023

This week Lyndsay and Shannon are diving into a topic that can bring up a lot of insecurity and fear. You may have guessed it based on the title it is all about marketing. Something that we all deal with in some capacity. They are going to talk what held them back in the beginning and the excuses that are easily made. Don't worry they also guide you through how to not make the same mistakes and how to use the 3 C's for successful marketing.

*Customer

*Connection

*Consistency

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry, if you missed this month, our membership doors will open again each month on the 1st through the 5th. So if you are loving the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 41: Profit Goals, Paying Yo Self, and Understanding Quickbooks Feb 24, 2023

Lyndsay and Shannon are answering questions asked by you! Do you know the difference between owners compensation and profit? Do you want to know how to calculate profit or how to decide a reasonable profit for year one? Look no further they discuss all this and how they organize their Quickbooks.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry, if you missed this month, our membership doors will open again each month on the 1st through the 5th. So if you are loving the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 40: I am starting my farm. Now what? Feb 17, 2023

Are you growing flowers as a hobby and you want to turn your love of growing into a business?

Lyndsay and Shannon are talking about the question they get a lot, how much money am I going to make flower farming?

In today’s episode, they dig into the steps you need to take to get your feet on the ground.

* setting up your EIN

* soil testing

* reducing expenses and so much more

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry, if you missed this month, our membership doors will open again each month on the 1st through the 5th. So if you are loving the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 39: Prioritize Profit with these Habits Feb 10, 2023

Lyndsay and Shannon share this week how they use habits to create healthy financial systems. They talk weekly and monthly routines to make sure you are on track with your finances. These habits will help you take your book keeping to the next level and feel more empowered to take control but also reward yourself.

Interested in taking your bookkeeping to the next level or just getting started? Use code DIRTONFLOWERS and receive 10% off Ashley Ford of Pretty Penny Accounting Quickbooks for Entrepreneurs Course!

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry, if you missed this month, our membership doors will open again each month on the 1st through the 5th. So if you are loving the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 38: Revenue is Vanity, Profit is Sanity Feb 03, 2023

Lyndsay and Shannon dive into the book Profit First. Learn the ways it has helped them both become better business owners. They chat about how and when they decided to pay themselves, along with the things they wish they had known to avoid the expense pitfalls.

Interested in taking your bookkeeping to the next level or just getting started? Use code DIRTONFLOWERS and receive 10% off Ashley Ford of Pretty Penny Accounting Quickbooks for Entrepreneurs Course!

If you want to dive in deeper with us each month, join our new membership group - The Dirt on Flowers Insiders! We opened the doors on January 30th! To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot before February 5th. Run don't walk, you will not want to miss this!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 37: Spillin' the Dirt on Crop Plans Jan 27, 2023

Lyndsay and Shannon Spill the Dirt with all things crop planning. They are answering questions asked by listeners to help make it more simple and less daunting. They will share with you how they succession plant and how they choose to layout their u-picks.

If you want to dive in deeper with us each month, join our new membership group - The Dirt on Flowers Insiders! We are opening the doors on January 30th! To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 36: 5 Lessons Learned over the past 7 years Jan 20, 2023

Lyndsay and Shannon dive into to 5 lessons they have learned over the last 7 years as they grew their flower farms from the ground up. Get a little inspiration and a lot of laughs with us!

If you want to dive in deeper with us each month, join our new membership group - The Dirt on Flowers Insiders! We are opening the doors on January 30th! To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 35: Goal Setting for Success Jan 13, 2023

Goal setting is the backbone of our businesses! Lyndsay and Shannon share their processes for setting personal, business, financial and production goals for the year. It's not too late to set those goals and hold yourself accountable!

If you want to dive in deeper with us each month, join our new membership group - The Dirt on Flowers Insiders! We are opening the doors on January 30th! To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 34: The Dirt on Flowers Insiders Jan 06, 2023

Lyndsay and Shannon talk about everything you need to know about their new membership group - The Dirt on Flowers Insiders. Who it is for, what you get when you sign up and more!

We are opening the doors on January 30th! To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 33: Finding Your Marigold Dec 30, 2022

Lyndsay and Shannon put a flower farming spin on an article written by Jennifer Gonzales of Cult of Pedagogy - Find Your Marigold: The One Essential Rule for New Teachers. One of our listeners inspired us by forwarding this article and we hope you get a few laughs and a lot of inspiration, too!

We have a special announcement at the end of the episode. To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot on the waitlist!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 32: Holiday Christmas Party Dec 23, 2022

The whole gang is here! Join Lyndsay, Shannon, Judd and their employees for a flower filled holiday party. Find out what our least favorite jobs are, get to know the employees, and find out which flower made the naughty list!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 31: Full time hustle, Wranglin' kiddos, and Starting over Dec 16, 2022

We are back with another Spill the Dirt episode! You asked, we are answering! Join us as we talk about how we worked full time jobs and still grew our business, farming with young kids, and what to look for in a farm if you are starting over.

Want us to answer your question? Follow us over on instagram @dirtonflowers and submit your question on Sundays!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 30: The Dirt on Employees - Part 2 Dec 09, 2022

Join Lyndsay and Shannon in Part 2 of The Dirt on Employees episode. They are sharing everything they have learned about having employees on their farms. In this episode, we talk about everything you need to do to prepare for having employees. We are diving into onboarding, standard operating procedures, employees manuals and more!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 29: The Dirt on Employees Dec 02, 2022

Join Lyndsay and Shannon as they discuss everything they have learned about having employees on their farms. In this episode, we will deep dive into how to know when you're ready, how to prepare yourself and how to find the good ones. This is Part 1 of a two part series so don't miss next weeks Part 2 where our employees join us on the podcast!

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 28: Dirtbag Deep Dive - One on One Coaching Nov 25, 2022

On today's episode, we are coaching up one of our Dirtbag listeners for a live coaching call! Join us as we coach Anne Torregrossa of Beautiful Mess Farm on ways she can expand her business and increase sales through her CSA and on farm experiences.

Want to get a chance to have a live coaching call on air? Leave us a review! We will be picking one person a month for a live coaching session.

Did you love today's episode?

Take a screenshot and share in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm letter and become a Dirt on Flowers insider!

EP 27: Taking the Stress out of Bookkeeping Nov 18, 2022

Put your boss pants on because Lyndsay and Shannon deep dive into end-of-year tax prep and bookkeeping with Ashley Ford of Pretty Penny Accounting!

Interested in taking your bookkeeping to the next level or just getting started? Use code DIRTONFLOWERS and receive 10% off Ashley's Quickbooks for Entrepreneurs Course!

We have an amazing freebie for you! Head over to our website www.thedirtonflowers.com, and grab our complete tax prep checklist.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 26: Christmas/Holiday Greens Business on a Flower Farm Nov 11, 2022

It is not too late to add holiday greenery options for your customers this season! Not sure where to start? We've got you! Lyndsay and Shannon have over 20 years of experience running Christmas business and they are sharing EVERYTHING! Tune in as they talk the ins and outs of the business, tips and tricks, and more!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 25: Crop plans, Under-cutters and CSA sales Nov 04, 2022

Welcome to our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about what flowers to grow when getting started, growing your CSA and how to deal with undercutting on pricing.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 24: Reflecting on our Summer Season Oct 28, 2022

Our busy summer flower season has come to an end and Lyndsay and Shannon are reflecting back on a fun and challenging a season.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 23: What they never tell you when starting a farm Oct 21, 2022

Thinking of staring a farm? This is the episode for you!

We turned to our listeners and asked you what are the questions that you don't feel like anyone answers or talks about in farming - And you all did not disappoint. So many heartfelt topics! We are going to talk about a few of those taboo topics like wages and expenses that never seem to get much attention. We know you will love this one and hopefully get some inspiration!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 22: Turn your Dirt into Soil with Marcus McCartney Oct 14, 2022

We are taking a deep dive into all things soil health. The bottom line is - IT MATTERS! Our special guest, Marcus McCartney will be walking us through why you should be looking deeper into your soil each year with soil tests. Marcus teaches us what to look for and where to concentrate for the most effective results. We know you will love this conversation!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 21: Big risk, big return - Worst advice and knowing when to hire. Oct 07, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about when to hire your first employee, the worst mainstream advice out there, and more!

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 20: Dirtbag Deep Dive - One on One Coaching Sep 30, 2022

On today's episode, we are coaching up one of our Dirtbag listeners on our first EVER live coaching call! Join us as we talk all things time management with Alexis Sheffield of Wild Roots Flower Farm in Harrodsburg, Kentucky.

Want to get a chance to have a live coaching call on air? Leave us a review! We will be picking one person a month for a live coaching session.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm letter and become a Dirt on Flowers insider!

EP 19: The Dirt on Dahlias - Part 3 Spill the Dirt Sep 23, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to talk all things Dahlias! In Part 3 of our Dirt on Dahlias series, we are answering all your remaining questions in a fun, rapid fire format.

When discussing taking dahlia cuttings, Lyndsay uses Oasis Horticubes growing media to root her cuttings - find them here!

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 18: The Dirt on Dahlias - Part 2 Sep 16, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to talk all things Dahlias - Part 2!

Did you listen to Part 1 yet? In Part 1, we talk about:

Technical growing tips from tuber into the ground, to digging and storing
How our farm's dahlia production has evolved
Deep dive on planting and weed management strategies
Fertilizing and pest management
Proper harvest stage
Digging and storing

Join us for Part 2 where we are talking all about selling, pricing, favorite varieties, sourcing and more!

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 17: The Dirt on Dahlias - Part 1 Sep 09, 2022

Join Judd and Shannon Allen of Bloom Hill Farm to talk all things Dahlias. Judd joins Shannon for Part 1 of this 2 part series.

In Part 1, we talk about:

Technical growing tips from tuber into the ground, to digging and storing
How our farm's dahlia production has evolved
Deep dive on planting and weed management strategies
Fertilizing and pest management
Proper harvest stage
Digging and storing

Join us for Part 2 next Friday where we are talking all about selling, pricing, favorite varieties and more!

Did you love today's episode?

Take a screenshot and share in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 16: Farm life, cover crops and 6 figure goals Sep 02, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about cover cropping, when we made our first 6 figures and establishing boundaries when you live on your farm.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 15: The Dirt with Lori Hernandez of Three Acre Fam - How to Have a Healthy Relationship with your Farm Aug 26, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt with our special guest, Lori Hernandez of Three Acre Farm!

We are talking all about better ways to have a Healthy Relationship with our farm by finding your farm's sweet spot where you balance life + profitability. Lori has amazing insight and we know you'll love it!

Did you love today's episode?

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Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 14: Growing your email list and selling to florists Aug 19, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about pricing your flowers, building an email list, and growing your local following.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 13: ASCFG Rooted and Reconnected Conference Recap Aug 12, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on our takeaways and lessons learned from attending the ASCFG Rooted and Reconnected Conference in Boston, Massachusetts.

Interested in joining the ASCFG? Head over to their membership page by clicking here!

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 12: Avoiding the Comparison Trap Aug 05, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on our favorite tips for avoiding the dreaded comparison trap.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 11: The Dirt on our Favorite Greenery + Foliage Jul 29, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on our favorite and most used greenery and foliage plants. Between us we produce over a thousand mixed bouquets a week and greenery is always the backbone of our bouquets! It truly is the workhorse of the bouquet and creates a finished look that imported flowers can't touch. In this episode, we will fill you in on our favorite greenery for each season to help check greenery off your worry list.

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Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Don't forget to grab your free greenery download here.

https://drive.google.com/file/d/1pRPCQSvSgUrYeg-1ubYng1rMNXMMzOgp/view?usp=sharing

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 10: Full-time leap, time is money and how to keep your head above water. Jul 22, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. We will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about favorite efficiency hacks, what our average work week looks like, keeping the motivation, and when we were ready to quit our 9-5 jobs.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 9: The Dirt on Flower CSA's Jul 15, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on Flower CSA's and why you should be adding them to your farm now! Lyndsay and Shannon will talk about their tips, tricks and things to consider when starting and managing a flower CSA/subscription on your farm.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 8: Turning a profit, our amazing customer and on the hunt for balance. Jul 08, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about when our farms became profitable, nurturing an amazing customer base and finding balance.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 7: The Dirt on Running a Profitable You Pick Jul 01, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on running a You Pick Event on your flower farm. Lyndsay and Shannon will talk about their tips, tricks and things to consider when venturing into this fun and profitable arm of your business!

Download our Free Guide to our Favorite You Pick Flower Varieties HERE! This guide lists out our favorite, tried and true, customer favorite you pick flower varieties that you can use in your own You Pick operation.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 6: The Dirt on Weed Management with Judd Allen of Bloom Hill Farm Jun 24, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on weed management with a very special guest! Judd Allen, Shannon's Husband and farming partner at Bloom Hill Farm, shares his insight on flower farming weed management.

Are you struggling with the weeds? We've got you! We will talk about all the different weed management strategies Judd has implemented on their farm and the pros and cons of each.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
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Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 5: The Dirt on Ranunculus and Anemone Jun 17, 2022

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to talk all things ranunculus and anemone production on their farms!

In this episode, we talk about:

How we grow both ranunculus and anemone on our farm
Soaking and pre-sprouting processes
When and how we plant our corms
Ordering and sourcing
Saving corms? Is it worth it and how to
Growing them in the greenhouse
Pest and disease management
When to harvest

Most importantly, why you NEED ranunculus and anemone on your cut flower farm!

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Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 4: Finding your target market - which sales outlet is right for you? Jun 10, 2022

Join Lyndsay of Wildroot Flower Co. and Shannon of Bloom Hill Farm to dig the dirt on how to find your target market and speak directly to them!

What sales outlets are right for you and your flower farm? We will discuss the pros and cons of various types of sales outlets and give you some inspiration and insight into finding the perfect target market for YOU!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 3: Direct Seeding for Success May 19, 2022

Join Lyndsay of Wildroot Flower Co. and Shannon of Bloom Hill Farm to dig the dirt on direct seeding!

We have all heard the expression that time is money. And in farming, we are always looking for ways to save time, therefore reducing labor costs, and still grow beautiful flowers. Direct seeding has been one of the ways we have leaned out of processes over the years. Push fear of failure out of the way and become a direct sowing champ!

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 2: The Dirt on Tulips May 19, 2022

Join Lyndsay of Wildroot Flower Co. and Shannon of Bloom Hill Farm to talk all things tulip production on their farms!

In this episode, we talk about:

How we grow tulips on our farm
When and how we plant our bulbs
Ordering and sourcing
Prechilled vs not?
Greenhouse + field planting for succession planning
Our no-till tulip method - How it went and tweaks that we will be making for next year
Harvesting tulips - how we harvest and storage methods
Sales outlets for tulips, how do you make money on them and make them a profitable crop on your farm

Download our favorite tulip varieties list HERE!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 1: Let's get the Dirt on Flowers! May 19, 2022

Join Lyndsay of Wildroot Flower Co. and Shannon of Bloom Hill Farm for the first episode of the Dirt on Flowers! Learn more about them, their farms, and their vision for the podcast.

You can download our list of 10 Things we Wish we had known in year one here.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

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