The Direct Selling Accelerator Podcast

EP 232: How To Become The Leader You Were Born To Be Oct 23, 2024

What does it take to become a great leader and how do you lead when you don’t feel like a ‘leader’? That’s the question we're diving into today with our incredible guest, John Hobby.

If you’ve ever doubted your abilities, felt knocked down a few pegs in your journey or have hit a roadblock, this episode is for you. John joins us to explore how to foster innovation within teams and how to unlock leadership qualities that may feel out of reach.

John has a deep passion for leadership and empowering people to be the best versions of themselves, and today, he’ll share his unique insights on leadership, innovation, and building a strong company culture. John is the General Manager of Nuskin in the Pacific and Philippines region. John's journey in the industry started early—he was practically born into Direct Selling. By the age of 18, he became a distributor and steadily built up the skills that positioned him as a leader in the industry today.

As you listen in, think about the one thing you can take from this episode and put into action right now to achieve your goals. Enjoy this episode with the amazing John Hobby!

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:21] Catching up with John Hobby

➡ [5:26] Fun fact about John

➡ [6:58] Growing up in a Direct Selling family

➡ [11:55] Dynamics

➡ [16:36] John’s leadership style

➡ [20:29] Feeling not qualified to be a leader

➡ [23:03] What vulnerability looks like as a leader

➡ [ 25:22 Fostering integrity and innovations

➡ [29:11] Post-it notes and ideas

➡ [35:01] Involving teams in growth

➡ [40:09] John’s secret to leadership

➡ [46:36] Thrive through innovation

➡ [53:31] Learn with your group

➡ [55:54] Check out Nu Skin’s products

➡ [57:28] Beauty and wellness

➡ [1:00:44] Digital opportunity

➡ [1:09:10] John Hobby’s recommended book

➡ [1:10:35] John Hobby’s dream superpower

➡ [1:11:40] John Hobby’s favourite quote

➡ [1:14:28] John Hobby’s advice to his past self

➡ [1:15:11] Final thoughts

Resources:

Book Recommendations

➡ 7 Habits of Highly Effective People by Steven Covey: https://bit.ly/4hcRkC8

Quote:

➡ “That which you persist in doing becomes easier to do. Not that the nature of the task has changed, but your capacity to do it has increased”

About our guest:

John Hobby is the General Manager for Nu Skin Pacific and Philippines. John was raised in a Direct Selling family business, this guided John to embark on his career in Direct Selling straight from his studies and he now has over 10 years of industry experience!

John spent two years as a distributor to gain insight into both sides of the industry and to better understand how to partner with the field. John’s passion is to see people change their lives in building success.

John implemented a massive efficiency overhaul, using technology to bring huge savings to the company in travel and office space. But most crucial was his decision to disband the existing leadership team, as part of an effort to overhaul the sales strategy. Naturally, such a change was hard for the team to adapt to, but eventually, John was able to secure the support of stakeholders, with an emphasis on building trust and communication.

Connect with John Hobby

➡ John Hobby’s LinkedIn: https://www.linkedin.com/in/john-hobby-64931493/

NuSkin

➡ Nu Skin ’s Facebook: https://www.facebook.com/nuskin

➡ Nu Skin website: https://www.nuskin.com/us/en/

➡ Nu Skin Tiktok: https://www.tiktok.com/@nuskinus

➡ Nu Skin Instagram: https://www.instagram.com/nuskin/

➡ Nu Skin Youtube: https://www.youtube.com/c/nuskin

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to You Tube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us: grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 231: How To Get Unstuck When You Feel Completely Overwhelmed Oct 16, 2024

Are you feeling a little overwhelmed? Have you ever found yourself ‘stuck’ and unsure of what to do next in your business? You are not alone.

These are feelings many of us recognize, especially when we face challenges that seem insurmountable. In this episode, I want to talk about just that: overcoming those moments when you feel immobilised and don’t know how to move forward.

We've all been there, feeling like our feet are stuck in cement, waiting for some magical moment to jolt us into action. But waiting doesn’t help us, right? In fact, staying still is often the worst thing we can do. Over my career, I’ve faced this many times and I know I’ll experience it again - as we all do and will. The key is knowing how to handle it when it happens.

That’s why I’ve developed five strategies that help me to keep moving, build momentum, and avoid getting stuck for too long. These strategies aren’t just for when everything is going smoothly—they’re designed for those tough times when you need to pull yourself out of a rut.

So, if you’re ready to become an action-taker and push through those overwhelming moments, let’s dive in and get your feet moving again!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:44] 5 strategies that make a difference

➡ [2:35] A 2mm shift is a move forward

➡ [3:39] The golf analogy

➡ [5:33] The one thing

➡ [7:29] Break down your tasks

➡ [10:00] Celebrate your wins

➡ [12:51] Set yourself up for success

➡ [13:46] Plan your week ahead

➡ [19:00] Set 3 goals for the day you’re going to achieve

➡ [20:23] You don’t always need big goals

➡ [22:17] Recap

Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 230: Breaking the Boring: Compliance Made Cool - Sell More and Sleep Easy Oct 08, 2024

Today we’re diving into a topic that is often overlooked as a ‘bore’ or even ‘chore’ by many Direct Selling business owners: compliance. What exactly is compliance, and why does it matter? Let us answer that for you and, while we’re at it, we’ll also share how it can help your business to grow!

Compliance is often an avoided topic - viewed as a restriction but what if I told you that it’s an important tool to have under your belt? That understanding it and how it applies to your business could make your Social Media strategies more effective?!

To help us navigate this, we’ve brought on a special guest, Jonathan Gilliam. Jonathan is the founder and CEO of Momentum Factor, a leading digital risk management firm specializing in compliance monitoring, education, brand protection, and online reputation management. He’s also the mind behind Field Watch, a compliance management platform that helps businesses grow safely and responsibly.

In today’s conversation, we’ll explore how compliance can be less scary, and why it’s so important in protecting your business and brand. Jonathan will share his expertise, offer practical strategies and share insights to guide you in safeguarding your business and making a positive impact in the industry.

Let’s jump in and explore how to grow your business the right way while protecting what matters most. Enjoy the episode!

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:25] A fun fact about Jonathan

➡ [7:16] Getting into the Direct Selling industry

➡ [10:04] What actually is compliance and why is it important?

➡ [11:36] Direct Selling vs other industries

➡ [13:27] Awareness of being non-compliant

➡ [14:19] What is and isn’t okay to post?

➡ [15:59] The risk of non-compliant claims online

➡ [19:15] The most common compliance issues

➡ [22:05] Things someone can say and cannot say

➡ [26:24] What to do if somebody else is non-compliant

➡ [29:20] Alerting the compliance department

➡ [32:38] Old content that is going bite you down the track

➡ [34:16] 3 tips from a compliance expert

➡ [36:17] Common mistakes people are making

➡ [39:11] What to say when you can’t say anything

➡ [45:17] A word of advice from Jonathan

➡ [46:53] Check out Momentum Factor’s website

➡ [48:02] Jonathan’s recommended book

➡ [48:49] Jonathan’s dream superpower

➡ [49:45] Jonathan’s favourite quote

➡ [50:37] Jonathan’s advice to his past self

➡ [51:09] Final thoughts

Resources:

Book Recommendations

➡ Lean StartUp by Eric Ries: https://bit.ly/4h0zu5s

➡ Find Jonathan’s books here: https://momofactor.com/resources/books/

Quote:

➡ “If you don’t go, you don’t know”

About our guest:

Known for developing innovative solutions to difficult digital challenges, Jonathan Gilliam is Founder & CEO at Momentum Factor – the leading AI-powered digital risk management firm specializing in compliance monitoring and education, brand protection and global online reputation management, as well as the developers of the FieldWatch Compliance Management platform. Jonathan graduated with a BA degree from the University of Texas at Austin, followed by graduate studies at Rice University.

While his firm has been named an Inc. 5000 America’s Fastest Growing Private Companies honoree by Inc. Magazine in 2017, 2018, 2019, 2020 and 2021, Jonathan has been recognized by the Austin Business Journal as one of Austin’s Best CEOs twice.

A published author, Jonathan’s books ‘Social Selling: How Direct Selling Companies Can Harness the Power of Connectivity and Change the World’ and ‘Blastoff! Creating Growth in Direct Selling Companies: Lessons in Momentum from CEOs & Industry Leaders’, helped shape the Direct Selling industry conversation about new media and delivered a vision of social media’s promise for Direct Selling companies.

Connect with Jonathan Gilliam:

➡ Jonathan Gilliam’s Facebook: https://www.facebook.com/jonathan.gilliam

➡ Jonathan Gilliam’s LinkedIn: https://www.linkedin.com/in/jonathangilliam/

➡ Find Jonathan’s books here: https://momofactor.com/resources/books/

➡ Momentum Factor website: https://momofactor.com/

➡ Momentum Factor X: https://x.com/MomoFactor/

➡ Momentum Factor Instagram: https://www.instagram.com/momofactor/

➡ Momentum Factor LinkedIn: https://www.linkedin.com/company/momentum-factor/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us: grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 229: 3 Hot Connecting Tips You Should Use Every Week Oct 03, 2024

Are you ready to completely change your networking game? I want to shine the spotlight on one of my favourite, and super quick, episodes today. This Spotlight Special covers a practice so simple, so effective but something most of us skip week after week. I want to remind you of three hot connecting tips that will make a big difference in your business.

I’ve been in sales for many years, and let me tell you, these strategies have been game-changers for both my personal growth and my business success. Whether I’m working on my career, my side projects, or building relationships, applying these tips consistently makes a huge difference. And today, I’m excited to share them with you!

I consider myself a professional friend-maker, someone who has mastered the art of genuine networking, and I believe absolutely anyone can do the same. The challenge is that we don’t always know how to make those connections in a way that feels natural and leads to real results. That’s why these tips are so valuable.

So, what’s in store today? We’re going to cover three essential networking tips that will not only lift you up but will also build others and grow your business simultaneously. Whether you’re just starting out or looking to sharpen your skills, these simple strategies will make networking more effective and, most importantly, more enjoyable. Ready to get started? Let’s jump in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:02] 30 minutes once a week is all you need

➡ [2:35] Filling the funnel

➡ [3:28] No hidden agenda

➡ [4:56] Tip one

➡ [10:04] Tip two

➡ [11:10] Learning from others

➡ [17:06] Tip three

➡ [18:50] Compliments

➡ [20:20] Gratitude

➡ [22:58] Recap

Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 228: Business Lessons From the Ground Up: A Conversation with Rudy Revak Sep 25, 2024

In this episode, we get the privilege of getting to know someone who knows the journey of building a successful business inside and out. Someone who knows about the potential of connections, dangers of complacency and the importance of showing up every day - knowing that at all times ‘this too will change’...

Get ready to be inspired and let me introduce you to the incredible Rudy Revak, the founder of Xyngular among many other amazing feats. Rudy’s story is one of resilience, ambition, and unwavering dedication. Born to refugee parents, he came to the U.S. with little more than hope but over the years, he built not just a life, but a thriving company.

In this episode, Rudy opens up about the obstacles he faced along the way, from personal hardships to professional challenges. His relentless drive to turn setbacks into stepping stones will not only leave you in awe but also help to instil a renewed sense of courage and motivation. His insights into the business world are nothing short of inspiring, and I found myself learning a lot from his wisdom.

Beyond his journey, Rudy is deeply passionate about helping others achieve success. He shares actionable strategies that entrepreneurs can use to build and grow their own businesses. Tune in to this episode and Rudy’s spectacular story, the lessons he’s learned on his entrepreneurial path, and the advice and golden nuggets of wisdom he shares throughout!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:53] A fun fact about Rudy

➡ [3:59] It all started…

➡ [8:08] Getting into business

➡ [14:05] The catalyst causing the shift from failure to growth

➡ [14:00] Becoming an ontological coach

➡ [17:28] 10 pennies in pocket

➡ [24:25] Having a mentor

➡ [26:33] The beginning of Xyngular

➡ [39:06] Distributor fears back then, and now

➡ [44:39] The mission and vision of Rudy’s company today

➡ [46:12] Is growth always a good thing?

➡ [46:59] Controlled growth

➡ [48:03] Profit vs sales, is it still relevant?

➡ [50:21] What’s my time worth? A double edge sword

➡ [53:47] Technology is beneficial

➡ [59:28] Perspective shift

➡ [1:02:17] Rudy’s recommended book

➡ [1:04:14] Rudy’s dream superpower

➡ [1:05:08] Rudy’s favourite quote

➡ [1:10:42 ] Rudy’s advice to his past self

➡ [1:11:40] Final thoughts

Resources:

Book Recommendations

➡ The Magic of Believing by Claude M Bristol: https://bit.ly/4d6pQuU

➡ The Magic of Thinking Big by David Schwartz: https://bit.ly/3XMGQ4Z

➡ Iron String by Rudy Revak: https://www.amazon.com/stores/author/B01N1Y6FUM/allbooks

Quote:

➡ “For things to change, you have to change. For things to get better, you need to get better” by Jim Rohn

➡ “I felt sorry for myself for I had no shoes until I met a man who had no feet”

About our guest:

Rudy Revak is a highly accomplished figure and a true Legend in the Direct Selling industry, renowned for his contributions as the Founder and Chairman of Xyngular and Owner and Chairman of Pure Haven Essentials. Rudy was a refugee born in Germany who went on to become a successful entrepreneur. Raised on a chicken farm in New Jersey, after serving in the U.S. Army and using the GI Bill for college, he was introduced to business by chance. Despite initial failures, Rudy persevered, driven by his desire not to let his parents down, especially after his father risked their family’s farm to support his business investment.

A turning point came when he began working with Bestline, where he took on leadership roles in Germany, Canada, and Italy. Mentored by motivational speaker Jim Rohn, Rudy embraced the belief that personal change leads to success. His international business ventures flourished, cementing his reputation as a leader in Direct Sales. Rudy Revak was instrumental in the acquisition and rebranding of PUREhaven in 2016. Revak is also the author of Iron String, the turbulent true story of a life affected by war.

Rudy has witnessed technological changes like the rise of the internet and Social Media, but he believes that business fundamentals remain the same. For him, it's still a people-driven industry, with technology merely enhancing communication. His story is one of resilience, seizing opportunities, and turning challenges into triumphs.

Connect with Rudy Revak

➡ Rudy Revak’ LinkedIn: https://www.linkedin.com/in/rudy-revak-6b7543126/

➡ Find out more about Xyngular: https://www.xyngular.com/

➡ Find out more about Pure Haven: https://purehaven.com/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us: grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 227: Unveiling the Secrets of Network Marketing Success Sep 17, 2024

What does it take to grow a successful Network Marketing business? How do you become a leader, and stay motivated every single day? These are the questions that we’re diving into today with our incredible guest, Richard Bliss Brooke.

Richard is no stranger to the world of Network Marketing. He has been a full-time leader, company owner, and high-performance coach since 1977. By the age of 28, he had already built a team of 30,000 active sales leaders, going on to then purchase a Network Marketing company in 1986. With years of experience under his belt, Richard now dedicates his time to helping others succeed in the industry.

Richard joins us today to explore topics like state of mind and being, what we truly need as individuals to succeed, our story and how that influences our success, and so much more!

Richard has shared stages with some of the biggest names in personal development, including Tony Robbins, John Maxwell, Les Brown, Richard Branson, and even Pitbull. His message is not only inspiring but also actionable for anyone looking to take their Network Marketing business to the next level. His insights are practical, authentic and, most importantly, proven to work.

You won’t want to miss the incredible wisdom Richard shares in this episode.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:53 What is ontological coaching?

➡ [4:17] State of being is..

➡ [6:03] State of mind is...

➡ [7:12] Richard’s personal journey in Network Marketing

➡ [14:00] Becoming an ontological coach

➡ [17:28] Leaving behind a legacy

➡ [26:32] Strategies that will create an immediate impact

➡ [35:52] How to change your story

➡ [43:43] Tracing back to the starting point

➡ [47:09] Getting on the right track

➡ [53:02] Developing qualities for success

➡ [56:18] Richard’s recommended book

➡ [59:33] Richard’s dream superpower

➡ [1:00:10] Richard’s favourite quote

➡ [1:00:53 ] Richard’s advice to his past self

➡ [1:03:32] Check out Richard Bliss Brooke’s books

➡ [1:09:00] Final thoughts

Resources:

Book Recommendations

➡ Mach2 by Richard Bliss Brooke: https://richardbrooke.com/products/mach2-with-your-hair-on-fire

➡ Atomic Habits by James Clear: https://bit.ly/3z7Gmg2

Quote:

➡ “Once in a while you will stumble upon the truth, but most of us manage to pick ourselves up and hurry along as if nothing happened” - Winston Churchill

About our guest:

Richard Bliss Brooke started his journey working at a chicken plant, before becoming a successful business leader, author, and transformational coach. Starting in Livingston, California, Richard was introduced to Direct Sales after career progression at Foster Farms became restricted without a degree. With early success in recruiting, he built his first sales team, learned from mentors like Kurt Robb and Lou Tice, and led 30,000 partners by age 28.

Richard turned around Oxyfresh, a struggling dental and pet care company, by purchasing a minority interest and growing it into a thriving business. In 2017, he transitioned Oxyfresh into a direct-to-consumer model, landing it on the Inc. 5000 list of fastest-growing companies. His leadership was also featured on the cover of SUCCESS magazine.

Richard emphasizes the importance of vision, authenticity, and self-motivation - themes central to his book, ‘Mach2 With Your Hair on Fire’. He continues to inspire others through personal retreats, coaching, and speaking engagements with figures like Tony Robbins.

Living on the Island of Lanai, Hawaii with his wife Kimmy, he promotes ethical leadership and vision, helping others achieve their dreams by unlocking their full potential with honour and integrity.

Connect with Richard:

➡ Richard Brooks’ website: https://richardbrooke.com/

➡ Richard Brooks Facebook: https://www.facebook.com/RichardBlissBrooke/

➡ Richard Brooks’ LinkedIn: https://www.linkedin.com/in/richardblissbrooke/

➡ Richard Brooks Instagram: https://www.instagram.com/richardblissbrooke/

➡ Richard Brooks X: https://x.com/richardbrooke

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 226: The Dating Formula - How to Convert a Social Media Fan Into a Raving Customer Sep 04, 2024

If you were interested in someone romantically, would you start by asking them to marry you on the first date? Of course not! That would be absurd, and that person would likely run for the nearest exit! Yet, this is exactly how many people approach potential customers on Social Media - jumping straight to the ask without first building a connection.

Most people have had ‘that message’ in their inbox that leaves them searching for the nearest escape so we think it’s time to shine the spotlight back upon one of our favourite episodes and this week’s Spotlight Special…

Want to know how to date your ideal customer?
We’re not talking romantic dinners, sending flowers or a trip to the cinema… We’re talking about one of my absolute favourite analogies and methods to build relationships with your ideal customers, and I’m excited to share it with you today!
Imagine if on a first date someone asked “will you marry me?”

… Going into a relationship, you don’t ask for a marriage or a commitment the very first time. You haven’t earned it yet. Selling is no different, you can’t ask for a commitment straight up.

The catch is, this is how many people show up on Social Media. They dive straight into the sell, asking for a commitment, before even taking their dream customer on one simple date. Here’s the thing though; people buy from people they like, know and trust.

So how do we build that trust, how do we ‘date’ our customers and earn their commitment that we’re chasing? Tune in as I share with you a simple formula that does exactly that, one that anybody can use easily and that actually WORKS.

I’m going to arm you with tips and scripts that you can implement simply to help build your strategy, increase your performance and create better, longer lasting, relationships that grow a sustainable business.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:21] Date, date, date, light commitment

➡ [3:41] Come up with a piece of value

➡ [5:27] Examples that might help

➡ [7:15] Date number one

➡ [7:50] Sample scripts

➡ [8:53] Use language YOU would use

➡ [9:30] Date number two

➡ [9:58] Need some creative ideas?

➡ [10:21] Date number three

➡ [10:50] Enter with light commitment

➡ [12:26] Opportunity to connect personally

➡ [13:27] How to create demand

➡ [16:19] Reap what you sow

➡ [17:19] Your numbers are critical

➡ [18:21] Building long-term, sustainable relationships

Resources:

Grab Sam’s How to ‘Date’ Your Customers guide: https://go.auxano.global/how-to-date

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 225: Growing a multi-million dollar business with heart and grace Aug 28, 2024

How do you turn a passion for Direct Selling into a thriving multi-million dollar business? I’m thrilled to introduce you to someone who has done just that—Steven K. Scott. While speaking at a Direct Selling conference in Utah, I had the unexpected pleasure of meeting Steve. What was supposed to be a brief one-hour meeting turned into a six-hour deep dive into his life, business and heart.

Steve is the founder of Biotech Nutritional Sciences, also known as Neumi, and the co-founder of the American Telecast Corporation. He’s also a New York Times best-selling author of fifteen books!

Steve’s passion for the Direct Selling industry and his commitment to helping others grow and reach their full potential is truly inspiring. During our conversation, I saw firsthand how deeply emotional and passionate he is about everything he does. In this episode, Steve shares his journey from humble beginnings to becoming the "infomercial king," offering invaluable insights into how to make a business soar.

Whether you’re looking to finesse your sales skills, generate more leads, or connect with people on a genuine level, Steve’s story is packed with lessons learned through doing the hard yards. This episode is a must-listen for anyone looking to grow their business with heart and grace. Get ready to be inspired by the incredible journey of Steven K. Scott.

We’ll be talking about:

➡ [0:00] Introduction

➡ [7:03] Who is Steve Scott

➡ [9:01] The best resistance training in the world

➡ [10:50] What brought Steve back from retirement

➡ [13:38] A challenge that changes everything

➡ [15:54] Out of 15 important strategies, the most powerful strategy is…

➡ [19:07] What is vision mapping?

➡ [22:04] Diligence

➡ [23:19] Effective partnering

➡ [26:07] Solving communication problems in business

➡ [29:13] Hooking

➡ [30:59] Emotional word pictures

➡ [34:04] Teaching kids to persist through failures

➡ [38:23] The process of writing a book, Steve’s way

➡ [40:11] The secret to a successful infomercial that works

➡ [48:00] Selling by telling the truth

➡ [51:39] Knowing your value proposition

➡ [54:16] Trustworthy brand ambassadors

➡ [54:16] The first legitimate infomercial marketers

➡ [59:30] Steve’s recommended book

➡ [1:00:23] Steve’s dream superpower

➡ {1:01:04] Steve’s favourite quote

➡ [1:03:07] Steve’s advice to his past self

➡ [1:04:16] A universal principle

➡ [1:05:49] Final thoughts

Resources:

Book Recommendations

➡ The Riches Man Who Ever Lived by Steven K Scott: https://bit.ly/4dDnDYN

➡ The Millionaire’s Notebook By Steven K. Scott: https://bit.ly/46Zmpoe

➡ The Joseph Principles by Steven K Scott: https://bit.ly/3XgZuBv

➡ Library of Steven Scott’s books: https://www.christianbook.com/Christian/Books/easy_find?N=0&Ne=0&Ntk=keywords&Ntt=steven%20k%20scott&action=Search&cms=1&event=ESRCG&nav_search=1&ps_domain=www&ps_exit=RETURN%7Clegacy

➡ Steven Scott’s podcast: https://podcasts.apple.com/us/podcast/knowing-him/id1604997968

➡ Gospel of John, Luke and Matthew

➡ Book of Proverbs - Bible

Quote:

➡ “I didn’t come to call the righteous, but sinners to repentance”

About our guest:

Steve Scott has spent his whole life searching for breakthrough products, purchasing the rights to those products, and marketing them on TV. Over the years, Steve has generated over $4billion in revenue. Some of his projects included Total Gym, Deal-A-Meal, Hair Care with Cher, and much more. Steve’s success rate dwarfed anyone in infomercial history, and one of his strategies is only to market breakthrough products.

After working for 30 years in the health & beauty industries, Steve was ready to retire until he found what he calls “the biggest breakthrough of his entire life”. Steve decided to come out of retirement to share this breakthrough with the world…

Connect with Steve Scott:

➡ Steve Scott’s website: https://stevekscott.com/

➡ Steve Scott’s Facebook: https://www.facebook.com/elliotroemindcoach/

➡ Steve Scott’s LinkedIn: https://www.linkedin.com/in/steven-scott-19543b170/

➡ Steve Scott’s Instagram: https://www.instagram.com/steven.k.scott/

➡ Steve Scott’s X: https://twitter.com/stevenkscott?lang=en

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook:https://www.facebook.com/StevenKScottSocialMedia/

➡ Email us: grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 224: Priming Your Mind For Limitless Success Aug 20, 2024

Could a fear of success, a blind spot you cannot see, or even your mindset be holding you back? Could YOU be the challenge standing in your way…

Join me in this episode as we take a deep dive into all things ‘mindset’ with one of the top experts in the field. Changing your mindset for success is one of the biggest challenges most people in business face - and it can be quite a confronting journey! Nevertheless, without taking small actions to change our current state, even larger steps towards understanding ourselves and our thoughts more deeply, we can easily become the strongest force holding ourselves back.

So let’s break down these big thoughts with one small but powerful step: listen in to this episode with the incredible Elliot Roe, a leading expert in Mindset Optimization for High Performers and creator of the Primed Mind App, with an open mind and willingness to succeed.

Elliot’s unique mindset coaching system harnesses the power of hypnotherapy to eliminate fears and break through mental roadblocks, allowing individuals to operate in a state of peak performance every single day. Elliot's clientele includes World Series poker players, Olympic medalists, UFC champions, Hollywood actors, business executives, and Wall Street traders.

We are honoured to have Elliot join us for this episode to help us explore more deeply how absolutely anyone can transform their life by addressing self-sabotage, fears, and more. He shares practical exercises that you can do right now to start eliminating some of your own roadblocks too.

This episode is packed with valuable insights and actionable advice that you won't want to miss. Whether you're looking to enhance your performance in your career or personal life, this conversation with Elliot Roe will provide you with the tools and inspiration you need to maintain momentum, seek new growth and reach your true success.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:13] A fun fact about Elliot Roe

➡ [4:33] Elliot’s WHY

➡ [7:50] The common problems Elliot sees

➡ [12:28] How do we identify self-sabotage?

➡ [13:48] Do this exercise

➡ [18:32] Self-evaluate

➡ [23:31] A process that people can follow

➡ [25:35] Hiring a coach is…

➡ [30:00] The difference between those who earn $100,000 or $1 Million

➡ [33:23] Strategies to shift your mindset

➡ [35:57] What is ‘State Change’ and how does it differ from deeper therapy work?

➡ [37:56] A hot tip from Elliot

➡ [41:03] Check out Elliot’s app, Primed Mind

➡ [43:33] Why priming your mind is so important for success

➡ [47:05] Manifestation, Elliot’s take on it

➡ [51:22] A piece of a puzzle

➡ [54:20] Elliot’s recommended book

➡ [54:46] Elliot’s dream superpower

➡ [55:46] Elliot’s favourite quote

➡ [56:04] Elliot’s advice to his past self

➡ [57:02] Final thoughts

Resources:

Book Recommendations

➡ Mindset by Carol Dweck : https://bit.ly/4c4T3G7

➡ Discount link for Primed Mind app

https://primedmind.com/web/?lmref=MUA59Q

Quote:

➡ “Who does, wins”

About our guest:

Elliot Roe is a leading expert in Mindset Optimization for High Performers and is the world’s #1 Mindset Coach for poker players.The Mindset & Performance Coaching system was developed by Elliot over the course of 10 years and thousands of sessions helping those in highly demanding industries unlock their full potential and perform on-demand.

His poker clients have won over $100,000,000 and nearly every major tournament title, including the World Series of Poker Main Event. Elliot’s clientele also include Olympic medalists, UFC Champions, Hollywood Actors, Business executives and Wall Street traders.

His unique coaching system leverages hypnotherapy, mindset training, and high-performance strategies to eliminate fears and breakthrough mental roadblocks, allowing you to operate in a state of peak performance and achieve rapid personal and professional growth.

Connect with Elliot Roe:

➡ Elliot Roe’s website: https://elliotroe.com/

➡ Elliot Roe’s Facebook: https://www.facebook.com/elliotroemindcoach/

➡ Elliot Roe’s LinkedIn: https://www.linkedin.com/in/elliotroe/

➡ Elliot Roe’s Instagram: https://www.instagram.com/elliotroe/?hl=en

➡ Elliot Roe’s X:https://x.com/elliotroe1?lang=en

➡ Primed Mind website: https://primedmind.com/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 223: How to increase your Facebook engagement in 5 easy steps Aug 14, 2024

How do you get more comments, likes and interactions on your content? … To see results that reflect the effort you put in and know that posting on Social Media is worth your time and having an effect? It’s time to talk about increasing your Facebook engagement!

Let’s start by clarifying what engagement actually means. The Social Media landscape has changed significantly, especially with the introduction of reels. Understanding the difference between reach and engagement is crucial. Reach is the number of feeds on which your post appears, the potential number of people who can see your content. Engagement, on the other hand, is when someone interacts with your content—be it through comments, clicks, shares, or other forms of interaction.

Engagement is what we're all aiming for. When people interact with your content, they signal to the platform that they find it valuable. Consequently, the platform shows your content to more people. More engagement typically leads to higher reach, although this isn't always guaranteed.

So how do you up your engagement?

First, create content that resonates with your audience. Understand their interests and pain points, and tailor your content accordingly. Consistency is also key—regular posting keeps your audience engaged and interested. Interactive posts, like polls and questions, encourage audience participation. Responding to comments and messages promptly shows that you value your audience’s input, fostering a sense of community.

These practices will give you a great start toward noticeable improvement in your Social Media engagement, but what else can (and should!) you do? Let’s look at simple strategies to up your engagement and see a better return on your Social Media efforts!

Grab your pen and paper, and get ready to take notes as I drop tips and insights you can easily and immediately apply to your Social Media strategy for real results!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:24] The landscape has changed

➡ [3:37] We’re seeing a lot more “dark shares”

➡ [4:33] Step # 1: Ask more questions

➡ [5:50] 2 golden questions…

➡ [7:39] Step 2: Create eye-catching visuals

➡ [8:26] Content that stops the scroll

➡ [10:02] Step 3: Posting at optimal times

➡ [10:22] Schedule ahead of time

➡ [11:11] A quick example

➡ [14:07] Step 4: Leveraging Facebook stories

➡ [15:09] Step 5: Engaging with comments

➡ [17:17] Quick tips for implementing these steps

➡ [17:54] Utilise your analytics

➡ [18:41] Develop some visual content

➡ [19:14] Hot tip!

➡ [20:30] Actively engaging

➡ [21:33] Take one thing from what you’ve learned

➡ [22:13] Two little favours please…

Resources:

Free download: https://go.auxano.global/toolkit

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 222: How to use TIktok to grow your business in 2024 Aug 07, 2024

How do we, and should we, use TikTok?

This is a question that comes up frequently in my day-to-day and, to be honest, one I’ve been avoiding. Why? Because I feel there’s so many questions about this platform. BUT let’s stop avoiding and dive on into some of the answers today with the help of a true TikTok expert and an incredibly fun guest!

I decided to bring in the top expert herself, the incredible Keenya Kelly. Many people appreciate that TikTok is an amazing platform to build on, but the questions seem to always remain: how do we do it? Where do we start? Should we be spending much time on it? Well, it’s time to enter the TikTok Queen.

Keenya is someone I had the opportunity to meet a couple of years ago at Social Media Marketing World, one of the biggest Social Media marketing conferences globally, held every year in San Diego. Keenya didn't grow up with technology in her back pocket but adopted it to grow her business. She also has extensive experience in the Direct Selling industry, making her the perfect person to speak about using TikTok for business growth on the Direct Selling Accelerator Podcast.

Keenya runs her own organization, has grown a business from scratch to over 500,000 followers and generated over $2 million through vertical video alone. She is passionate about, and skilled at, building marketing funnels using video to generate leads. In this episode, she shares some of the strategies she uses to achieve her incredible success.

Every day, Keenya helps people globally grow their businesses using TikTok, but it’s not just about using TikTok — it's how you use it with your other tools. These are just some of the things I’m excited to explore with you in this energetic episode!

Want to know how to use TikTok, where to start, and key strategies for 2024? Then this is the episode for you!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:47] A fun fact about Keenya Kelly

➡ [4:33] Keenya’s first trip overseas

➡ [8:33] Catching the travel bug

➡ [10:31] What Keenya’s trying to achieve globally

➡ [12:40] Building a 6 figure business in the industry

➡ [14:24] How did it all start on TikTok?

➡ [16:18] Is TikTok right for your business?

➡ [18:46] How to use TikTok effectively

➡ [22:01] Thinking of getting yourself out there?

➡ [25:55] Biggest NO NOs on TikTok right now

➡ [27:53] Sharing content from TikTok to other platforms

➡ [29:44] TikTok strategies for quick wins

➡ [33:38] Vertical vs horizontal video content

➡ [36:14] Keenya’s prediction for TikTok

➡ [39:34] Keenya’s take on building your business on TikTok, in spite of bans in various locations

➡ [42:28] Building your database through TikTok

➡ [45:32] Keenya’s recommended book

➡ [46:13] Keenya’s dream superpower

➡ [47:57] Keenya’s advice to her past self

➡ [51:43] What’s on the horizon for Keenya?

➡ [52:47] Connect with Keenya

➡ [54:01] Final thoughts

Resources:

Book Recommendations

➡ Magic Story by Frederic Van Renssalaer Dey : https://bit.ly/4c8h7Yk

Keenya Kelly’s book:

➡ Before You Quit Your Job: https://bit.ly/3WIuDxA

About our guest:

Keenya Kelly is the CEO of ‘If You brand It’, a marketing and consulting firm in San Diego, CA where she strategically helps business owners understand the value of marketing their businesses online through video. Keenya built her business online and on camera. In 2020, Keenya decided to learn about the TikTok platform as a way to market her business during the pandemic. In just 12 short months, Keenya grew her account to over 400,000 followers and has helped clients reach millions too.

Keenya has since worked with hundreds of business owners teaching how to market their products and services using short form video. She focuses on helping people to be able to build the business of their dreams while having fun, minimizing stress and burnout. Keenya has a great big personality, is extremely determined, and just loves to encourage and talk to people about just about anything.

Connect with Keenya Kelly:

➡ Keenya Kelly’s website: https://www.keenyakelly.com/

➡ Keenya Kelly’s Facebook: https://www.facebook.com/keenyakelly/

➡ Keenya Kelly’s LinkedIn: https://www.linkedin.com/in/keenyakelly/

➡ Keenya Kelly’s Instagram: https://www.instagram.com/keenyakelly

➡ Keenya Kelly’s X: https://x.com/keenyakelly

➡ Keenya Kelly’s Tikok: https://www.tiktok.com/@keenyakelly

➡ Keenya Kelly’s YouTube: https://www.youtube.com/c/KeenyaKelly

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 221: My Controversial Opinion on Facebook Personal Profiles Jul 31, 2024

I’m doing it. It’s time to get a little controversial.

One of my favourite books, "Oversubscribed" by Daniel Priestly, emphasises the importance of not following the pack, but instead standing by your values, even if it means standing out from the crowd. In this episode, I want to share a rather controversial opinion of mine that often goes against what many other Social Media Trainers and Coaches believe - specifically in the MLM, Network Marketing and Party Plan Direct Selling Industry.

I’m passionate about this industry, and also passionately believe there’s a right way to grow your business, especially on Social Media. You see, an old friend of mine contacted me recently with an unsolicited message on Facebook about a business opportunity. When her name popped up, I smiled, thinking she was reaching out with genuine care and an interest in reconnecting… Only to find out she was promoting her new business opportunity with a rather generic message, sent to another hundred others too. This experience left a bad taste in my mouth.

Social Media wants us to be exactly that - social. BUT with the rise of businesses on platforms such as Facebook, there has also been a spotlight on some bad (antisocial!) behaviours by a few, affecting many. And you know what? Facebook has even clamped down on the Direct Selling industry due to these behaviours - ouch!

So, I want to take a moment to talk about how to best behave on Social Media; in a way that will build meaningful and lasting relationships, actually grow your business and avoid getting your Personal Profile (and all the pictures, memories and everything important that goes along with it!) flagged by Facebook.

Let’s talk all things Personal Profiles; what’s okay, what you should do, and what you absolutely shouldn’t. I'll discuss practices taught by others in my field and tell you what I won't stand for. In short, I believe in using Personal Profiles correctly to benefit your business growth. So, if that’s something you want for your business, this is the episode for you. Let's dive in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [5:34] Profile vs Page vs Groups, what’s the difference

➡ [8:20] Three key things needed for a successful Direct Selling business

➡ [8:53] How your Profile, Page and Groups help your business

➡ [10:02] Personal Profile do’s and don’ts

➡ [11:06] Don’t post constantly about your business or product

➡ [11:20] Do remember why people are connected to you

➡ [13:22] Don’t spam

➡ [15:09] Do use your Personal Profile to connect to your Business Page and Group

➡ [19:31] The Russian roulette of connections via LinkedIn

➡ [22:09] Don’t send unsolicited messages

➡ [26:19 Do use your Personal Profile to create curiosity and intrigue

➡ [30:09] How to create curiosity and intrigue

➡ [33:43] Don’t be anything but you

➡ [33:56] Build trust

➡ [38:01] Don’t post for the purpose of click-baiting

➡ [42:48] Inform people

➡[44:08] Look at the bigger picture

Resources:

Book recommendation

➡ Oversubscribed by Daniel Priestly: https://bit.ly/46i68uj

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 220: The 'Scout and Cellar' Story and Vision with Sarah Shadonix Jul 16, 2024

Entrepreneurship is a powerful tool. It starts with a simple idea, often with nothing, and grows into something that creates opportunities for many. A true entrepreneur not only looks at the opportunities their business may afford onto themselves, but also embraces the positive impact they can have on others - today’s guest is a shining example of this.

Let me introduce you to Sarah Shadonix, the CEO and founder of Scout & Cellar. Scout & Cellar is a Direct Selling company that produces and sells wine. They are one of the largest direct-to-consumer wineries in the USA. What I love most about Sarah and the story of Scout & Cellar is the vision they cast for the future.

As Sarah speaks, you can hear her raw passion. She joins us to not only explore what she is doing with her Scout & Cellar mission and where it is headed, but to also share where it stems from - highlighting how starting with the right foundation of integrity is essential in everything we do. In Sarah’s words, “Integrity is a reflection of who we are and what we stand for.”

Sarah's mindset is incredible, alongside her passion for giving other people amazing growth opportunities. She talks openly and honestly; admitting that, although we are often great at celebrating and sharing our shining successes in business, we don’t often talk about our mistakes and failures - the parts of the journey that truly helped us to learn and grow. The parts that can encourage others to get back up, keep going and do the same.

From the highs and lows, to her mission and ambitions, I know you're going to love Sarah and this interview. I am excited about what lies ahead for this amazing company and know you will be too, taking some of that excitement alongside Sarah’s inspirational insights to add a little extra shine to your journey too. The highs AND the lows. Enjoy the episode!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:30] A fun fact about Sarah

➡ [6:15] Inspiration for starting Scout and Cellar

➡ [10:26] What sets Scouts and Cellar apart?

➡ [13:58] Catering for customer needs

➡ [15:39] Stepping into the Direct Selling industry

➡ [17:50] Becoming a part of Direct Selling

➡ [18:55] Challenges along the way

➡ [22:46] Keeping integrity

➡ [27:54] Learning and mistakes

➡ [35:10] Making hard decisions

➡ [37:53] The most rewarding part

➡ [40:24] Straightforward honesty

➡ [42:12] The three top qualities

➡ [48:23] What to expect from Scout and Cellar

➡ [49:24] Sarah’s favourite book

➡ [50:22] Sarah’s dream superpower

➡ [51:35] Sarah’s advice to her past self

➡ [51:51] Sarah’s favourite quote

➡ [52:21] Learn more about Scout and Cellar

➡ [52:53] Final words

Resources:

Book Recommendations

➡ The Hard Things about Hard Things by Ben Horowitz: https://bit.ly/3Lk8cZc

➡ Atlas Shrugged by Ayn Rand: https://bit.ly/4cTjBee

Quote:

➡ “To improve is to change; to be perfect is to change often” - Winston Churchill

About our guest:

Sarah Shadonix is the Founder & CEO of Scout & Cellar, where she is committed to driving innovation and sustainability in the wine and consumer goods industry with the power of people. Sarah is an attorney-turned-sommelier who has never settled for "good enough".

Her journey as an entrepreneur began with a passion for making a positive impact. While it started in the wine industry, it was her realization of the impact traditional practices have on people and our planet that really got Sarah going.

At Scout & Cellar, they’re pioneering a new standard in quality—one that prioritizes sustainability without compromising deliciousness. This is their Clean-Crafted Commitment. Their dedication to this mission has been recognized with awards like EY Entrepreneur of the Year and Inc. Female Founder's Award.

Connect with Sarah Shadonix:

➡ Sarah Shadonix’s Facebook: https://www.facebook.com/shadonixscoutandcellar/

➡ Sarah Shadonix’s Instagram: https://www.instagram.com/sarahjshadonix/

➡ Sarah Shadonix’s LinkedIn: https://www.linkedin.com/in/sarahshadonix/

Scout and Cellar

➡ Website: https://scoutandcellar.com/

➡ Facebook: https://www.facebook.com/scoutandcellar/

➡ Instagram: https://www.instagram.com/scoutandcellar/

➡ Youtube: https://www.youtube.com/channel/UCLatNJbkphQqr0L2sO8l7oQ

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

Habits That Build A Thriving Business with Danny Lee Jul 09, 2024

There are simple, daily habits that can transform your Direct Selling business from ordinary to extraordinary. Whether you’re new to the industry or a seasoned veteran, this episode promises to deliver valuable insights and helpful practices to help you keep on striving, pushing yourself and your business out of your comfort zone and into the extraordinary!

Today, I have the pleasure of introducing Danny Lee, the President and CEO of 4Life - a renowned Direct Selling company based in Utah, USA. With a background in accounting and finance, Danny brings a unique perspective to his role, blending analytical acumen with a passion for the industry. Over his 16 years at 4Life, Danny has amassed a wealth of knowledge and is here to share some of his most impactful strategies with us.

Danny shares with us the importance of daily habits, emphasizing the true impact of stepping out of your comfort zone . He talks into his beliefs that a successful long-term business is built upon the actions you take at the very beginning of your journey - starting with the end in mind. From financial insights to practical daily routines, Danny offers a comprehensive guide to building and sustaining a thriving Direct Selling business.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:08] Catching up with Danny Lee

➡ [3:46] A fun fact about Danny

➡ [12:09] The big shift in Danny’s career

➡ [14:41] 4Life story

➡ [21:35] Do you quit or keep pushing?

➡ [23:55] What do you bring to the table?

➡ [26:45] Danny’s advice, finding the right direction for your business

➡ [33:16] The financial tool you need to have in your business

➡ [40:32] Importance of developing good habits for growth

➡ [43:15] Top habits to have for business owners

➡ [49:45] Where 4Life is heading

➡ [53:17] Industry message from Danny

➡ [58:53] Danny Lee’s favourite book

➡ [1:02:29] Danny Lee’s dream superpower

➡ [1:03:23] Danny Lee’s favourite quote

➡ [1:04:29] Danny Lee’s advice to his past self

➡ [1:04:35] Check out 4Life’s website

Resources:

Book Recommendations

➡ The 5 am Club by Robin Sharma: https://bit.ly/3znRvci

➡ The Ruthless Elimination of Hurry by John Mark Comer: https://bit.ly/3zpGRBR

➡ The Way of Peaceful Warrior by Dan Millman: https://bit.ly/4euqX9H

Quote:

➡ “Wealth comes in having few wants”

About our guest:

Danny Lee was appointed President and CEO of 4Life in 2017. He came to 4Life in 2008 as the Chief Operating Officer and in 2015, was appointed Chief Marketing Officer. Danny has worked at well-known companies such as Mrs. Fields®, Merrill Lynch, Arthur Andersen, and Overstock.com™ throughout his career, which includes 21 years of executive experience. Danny enjoys creating opportunities to promote the 4Life brand all over the world.

Prior to 4Life, Danny worked at Overstock™ as Senior Vice President of Merchandising as well as Vice President of Finance and Controller. He graduated magna cum laude from the University of Utah with dual degrees in accounting and finance. In addition to his professional successes, Danny and his wife Tara have five children aged 7-18.

Connect with Danny Lee:

➡ Danny Lee’s website: https://www.4life.com

➡ Danny Lee’s Facebook: https://www.facebook.com/danny.lee.3382/

➡ Danny Lee’s LinkedIn: linkedin.com/in/daniellee

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 218: Attitude in the face of adversity with Christine Tylee Jul 02, 2024

Your attitude can change your life. It shapes both your professional and personal success. Today, our special guest is the most incredible example of this.

Many people lately have been overwhelmed by the world's challenges. While we can't control everything, we can control our reactions. This brings me to our special guest, Christine Tylee, an incredible business leader and an inspiration to many. Christine's story is nothing short of amazing, full of phenomenal courage and tenacity. She faced and overcame challenges that most people couldn't imagine, leading teams of thousands and becoming one of the top leaders in the Direct Selling industry.

In the last year, Christine faced yet another tough challenge that would have made many people quit. But not Christine. Her unwavering attitude and resilience are why I had to bring her back on the podcast. Christine not only possesses a remarkable attitude, but she has also turned her experiences into a not-for-profit organization she runs with her daughter to help others too.

As you listen to Christine and her story, it’s hard not to feel more hopeful and excited. Head into this episode with an open mind and I promise that you will find even one small thing that will help you shift your attitude and make a big difference in your life. Get ready for an inspirational episode.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:08] Catching up with Christine Tylee

➡ [5:17] What is the Glitter Philosophy

➡ [6:50 Fun facts about Christine

➡ [7:40] Having a stubborn streak

➡ [8:55] Why Karate

➡ [11:13] A bit of a journey

➡ [16:02] Having strategies in place

➡ [18:03] Brainstorming that made you feel like it was an achievement

➡ [24:32] Biggest asset you have: the right attitude

➡ [28:31] A balancing act

➡ [34:30] Smashing your goals with an attitude of gratitude

➡ [38:30] Getting a small reminder

➡ [39:00] Big believer in journaling

➡ [40:54] She schooled me

➡ [45:57] Choosing what we focus on

➡ [47:15] Christine’s favourite book

➡ [48:32] Christine’s favourite quote

➡ [49:24] Christine’s dream superpower

➡ [50:01] Christines’ advice to her past self

➡ [51:22] Check Christine’s Facebook Page and Website

➡ [51:36] Final thoughts

Resources:

Book Recommendations

➡ The Happiness Advantage by Shawn Achor: https://bit.ly/4b28nTi

➡ 10x is Easier than 2x by Dan Sullivan and Dr Benjamin Hardy: https://amzn.to/3KMfODd

Previous Direct Selling Accelerator Podcast Episodes with Christine Tylee:

➡ EP88: The Most Powerful Story I’ve Ever Heard with Christine Tylee - https://youtu.be/Hd4HggzGGYw

➡ EP162: How to master recruiting and overcome your fears - https://youtu.be/HmdgphDPLaw

Quote:

➡ “Celebrations are the oxygen of big potential” - Shawn Achor

➡ “I can and I will, watch me”

About our guest:

Christine is an entrepreneur, an Executive Leader with Urban Retreat, a former teacher, a best-selling author, a world karate champion, a certified positivity coach AND a mum of three. On top of her multi-million dollar Direct-Sales business, Christine holds a Masters of Education and has also studied in the fields of Positive Psychology and Neuroscience.

Christine was awarded the Direct Sales Distributor of the Year for Australia in 2019 by the Direct Sales Association of Australia. She is lucky to be alive after a series of strokes and pseudo- aneurysms on the brain in 2018, being was told that she would never run or play sport again. BUT Christine is a BIG believer in the power of positivity and following your dreams, no matter what obstacles might be in your way. She has bounced back to become a karate champion on top of her personal success.

A self-described ‘woman of action’, Christine loves empowering others to shine. She created the glitter philosophy to inspire others to unlock their potential and achieve their dreams.

Connect with Christine:

➡ Christine Tylee’s website: https://christinetylee.com/

➡ Christine Tylee’s Facebook: https://www.facebook.com/christine.tylee.5/

➡ Christine Tylee’s LinkedIn: https://www.linkedin.com/in/christine-tylee-8a4b9a2/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 217: Why you aren’t where you want to be Jun 25, 2024

Are you feeling stuck in your business journey? If so, you're in the right place. I'm passionate about helping people, especially those in the Direct Selling industry, to find their own success and make a significant impact every day.

Over the past nine years, Greg and I have had the privilege of working with over 300,000 Direct Sellers worldwide. We've noticed common patterns among them, and one recurring issue stands out: the feeling of being stuck. I know this feeling well because I've experienced it myself. Even now, I sometimes find myself in that place. But, the key is recognizing when you're stuck and having the right tools to get unstuck.

Today, I want to share three reasons why we often find ourselves in this rut, as well as some valuable tips and tricks I've learned from wise mentors and coaches to help you break free quickly. Let's dive in and explore how you can get yourself unstuck to reach new heights in your business. Ready? Let's do it!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:11] Recognise that you are stuck

➡ [6:05] Realisation

➡ [7:57] The thing about challenges is…

➡ [10:00] Stop negotiating with yourself

➡ [11:55] Importance of investing in yourself

➡ [15:10] Mentors vs coaches

➡ [16:56] Invest in time

➡ [20:53] Invest in your health

➡ [23:18] Stop and reflect

➡ [24:46] What’s my 2 millimeter shift?

➡ [26:56 Stop complaining and do the work

➡ [29:05] Check out these links

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 216: Taking Failure Off The Table Jun 18, 2024

What does it take to build a massive franchise from scratch? Tune into this episode as we have a little bit of fun, discovering what’s at the heart of the largest franchising chain in the Southern Hemisphere.

We recently had the honor and privilege of interviewing someone we've admired for many years: the incredible Jim Penman, one of Australia’s most iconic entrepreneurs, and founder of Jim's Mowing. If you're an Australian, you know exactly who we're talking about. If you're not, let me fill you in.

Jim is one of those childhood heroes for many of us in business. He started Jim's Mowing back in 1982 with just a $24 investment. Now, he's got 5300 franchise businesses generating over $500 billion annually! What we loved most about this interview is how real, relatable, and honest Jim is. We went in not knowing what to expect, which often makes for the best conversations. If you want a good laugh and to hear the story of a true Aussie in business, this is it.

We're not going to spoil it all for you. Just grab your pen and paper because Jim drops a lot of golden nuggets in this episode. Sit back, relax, and enjoy the story of the incredible Jim Penman, founder of Jim's Mowing.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:44] Fun facts about Jim Penman

➡ [5:04] Starting Jim’s Mowing 42 years ago

➡ [7:26] From side hustle to full time

➡ [9:17] Never consider the possibility of failure

➡ [11:29] A big “Why”

➡ [12:26] Jim’s feels this is his purpose in life

➡ [17:09] Transitioning to franchise

➡ [20:29] 5,300 franchises and counting

➡ [22:25] Skills that set a successful business owner apart

➡ [24:56] Task that should never be delegated

➡ [27:54] Straight to the point

➡ [30:34] Dealing with growing pains

➡ [34:09] Customer complaints are gold

➡ [37:19] Developing the passion with Direct Selling

➡ [40:55] Jim’s favourite period in time

➡ [43:44] No other success can compensate the value of ‘home’

➡ [48:21] Jim’s favourite book

➡ [50:06] Jim’s favourite quote

➡ [54:24] Jim’s dream superpower

➡ [56:12] Jim’s advice to his past self

➡ [58:04] Final thoughts

Resources:

Book Recommendations

➡ Atomic Habit by James Clear: https://jamesclear.com/atomic-habits

➡ 7 Habits of Highly Effective People by Stephen Covey: https://www.franklincovey.com/books/the-7-habits-of-highly-effective-people/

➡ How Not to Diet by Michael Greger: https://www.amazon.com.au/How-Not-Diet-Groundbreaking-Permanent/dp/1250199220

➡ The Secret of Our Success by Joseph Henrich: https://www.amazon.com.au/Secret-Our-Success-Evolution-Domesticating-ebook/dp/B00WY4OXAS

➡ Guns, Gems and Steel by Jared Diamond: https://www.amazon.com.au/Guns-Germs-Steel-Fates-Societies/dp/0393317552

Jim’s published books:

➡ https://jimpenman.com.au/books/

Jim’s Podcast Channel:

➡ Apple - https://podcasts.apple.com/au/podcast/jims-podcast/id1466721618

➡ Spotify - https://open.spotify.com/show/502PU0ZUKtzFjGmcDoHDi4

Quote:

➡ “No other success can compensate for failure in the home”

About our guest:

Jim is one of Australia’s most iconic entrepreneurs and founder of the largest franchising chain in the Southern Hemisphere.

While pursuing his history PhD at Latrobe University, Jim Penman quickly found that research in the area of his passion—epigenetics—would require a significant amount of money for such a massive research project, so Jim established a side gardening company. With a $24 investment, this became a full-time mowing service in 1982.

With the success of the Jim’s Group, he was slowly able to start funding that research. Now, his team includes a full-time scholar and several graduate students at a La Trobe University lab with many academic papers published in renowned journals. Jim has written that research into his books including “Biohistory: Decline and Fall of the West.” Dr. Penman believes that a thorough examination of epigenetics will lead to a resolution of many of societies biggest challenges, including depression and obesity.

Over forty years later, the Jim’s Group has 48 divisions and more than 5,000 franchisees in Australia, New Zealand, and Canada. Jim’s most successful franchises include Jim’s Mowing, Jim’s Cleaning, and Jim’s Dog Wash.

Jim continues to be involved in the day-to-day operations of the company and is readily available to all of his franchisees as well as any customer with a significant complaint.

Connect with Jim Penman:

➡ Jim Penman’s website: https://jims.net

➡ Jim Penman’s Email: jim@jims.net

➡ Jim Penman’s Facebook: https://www.facebook.com/thejimpenman/

➡ Jim Penman’s Instagram: https://www.instagram.com/thejimpenman/

➡ Jim Penman’s LinkedIn: https://www.linkedin.com/in/thejimpenman/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 215: The Power Of A 10 Year Vision, LifeWave Part 2 Jun 12, 2024

Have you ever thought about the ripple effect your daily actions can have on the world around you? I'm thrilled to support you in growing your Direct Selling business as I firmly believe that by showing up every day and doing what you are meant to do, you can create a profound impact - not only on the people you directly interact with, but also on the larger community.

Today, I am excited to introduce you to a truly inspirational figure, David Schmidt, the founder and CEO of LifeWave. LifeWave is one of the fastest-growing Direct Selling companies globally and I’m excited to explore why as part of this two-part LifeWave series.

With over 30 years of experience in business and product development, David's journey began with a childhood dream of becoming an inventor. His passion has evolved into a mission to enhance both the quality and longevity of our lives.

In our conversation, David shares his insights into bridging the gap between science and intuition, highlighting how innate knowledge can be harnessed to improve our well-being. We delve into various fascinating topics; from deciphering hidden codes in the Bible to leveraging AI for business growth.

So, grab a notepad - you'll want to jot down some of the profound insights shared today. Enjoy this remarkable interview!

P.S. Missed Part One? Check out the Direct Selling Accelerator Podcast, Episode 214 on your favorite streaming app or find the link in the resources below.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:42] How did LIfeWave start?

➡ [5:06] This is the place for us

➡ [7:06] Quick fun facts about David Schmidt

➡ [9:17] Day to day challenges

➡ [12:03] Why should we keep going?

➡ [15:08] Feathers and bricks

➡ [17:09] How to plan 10 years ahead

➡ [20:46] Crazy inventions that didn’t make the cut

➡ [23:15] How is thinking 10 years ahead relevant to solopreneurs?

➡ [25:34] Future planning my business

➡ [28:04] Controlling our personal health

➡ [34:43] Living past 120 years

➡ [38:12] Health of the way your body produces energy

➡ [43:52] Light therapy

➡ [47:50] Explosion of health information

➡ [49:29] What to look out for

➡ [53:32] Science is about of making observations

➡ [55:08] David’s favourite book

➡ [56:24] David’s dream superpower

➡ [57:19] David’s favourite quote

➡ [58:48] David’s advice to his past self

➡ [1:00:21] Final thoughts

Resources:

Book Recommendation:

➡ Book of Genesis: Bible

Quote:

➡ “What lies behind you and what lies before you pales to insignificance as compared to what lies within you “ - Ralph Waldo Emerson

Part One of the two-part LifeWave Series on the Direct Selling Accelerator Podcast:

➡ https://www.youtube.com/watch?v=jbogb6-XZ74

About our guest:

David Schmidt is the inventor of LifeWave technology and founder and CEO of LifeWave. David’s experience in business and product development spans over 30 years and includes a formal education in Management Information Systems and Biology at Pace University in Pleasantville, NY. David then went on to pursue several entrepreneurial endeavors and, as a result, owned successful companies involved in manufacturing and product development.

One of these companies, Advanced Applications Group, is a research and development center that specialized in energy-production technologies for both military and commercial applications. During his time with AAG, David developed new methods for producing hydrogen and oxygen, designed and prototyped multi-fueled, bladeless-turbine power generation systems, and constructed metal-combustion rocket engines.

The LifeWave Technology was born out of three years of intense research by David into the concept of being able to naturally increase energy and stamina through elevation of fat burning, utilizing wireless communication to the human body via phototherapy.

Connect with David Schmidt:

➡ David Schmidt’s website: https://www.lifewave.com/

➡ David Schmidt’s Facebook: https://www.facebook.com/LifeWaveHealth

➡ David Schmidt’s LinkedIn: https://www.linkedin.com/in/david-schmidt-a4b24b4/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 214: Driving Business Success, LifeWave Part 1 Jun 04, 2024

What does it take to truly accelerate growth in a Direct Selling business?

Join me and a very special guest as we explore what really drives business success and how to have a real impact in Part One of this very special two-part LifeWave series.

Lifewave is one of the fastest-growing Direct Selling companies globally and today I am joined by their inspiring president, Meredith Berkich! With over 30 years of experience in the industry, Meredith has seen it all – from Field Leader to major Corporate roles. Her passion for Direct Selling is evident, as she is a true believer in the industry's incredible potential. Meredith works alongside an incredible team at LifeWave, developing and implementing business strategies to support their rapid growth.

Meredith shares with us valuable insights on maintaining momentum and overcoming obstacles. We chat about the importance of persistence, the role of education in sales, the value of sincerity and understanding what is urgent vs what is actually important. We also touch on some of the cutting-edge technologies available to us today, and their place within the industry.

Tune into this episode, it is one you will not want to miss, packed with practical advice and inspiring stories from the amazing Meredith Berkich.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:29] Meredith Berkich’s experience in Direct Selling

➡ [6:00] Growth in direct selling industry

➡ [9:58] What people really buy from you

➡ [11:53] Not taking things for granted

➡ [16:00] Offensive-defensive approach to business

➡ [20:27] Factors that help LifeWave endure market problems

➡ [25:40] Benefits of having a Savant leading a company

➡ [29:32] AI in Direct Selling

➡ [35:38] Platforms that we need to keep our eyes on

➡ [40:13] Strengthening our industry

➡ [43:30] Meredith’s favourite book

➡ [44:27] Meredith’s dream superpower

➡ [45:05] Meredith’s favourite quote

➡ [45:44] Meredith’s advice to her past self

➡ [46:57] Final thoughts

Resources:

Book Recommendation:

➡ Winning by Jack Welch: https://bit.ly/3R1lvRm

Quote:

➡ “The sun will rise in the East“

About our guest:

With 30 years in Direct Selling, both as a Field Leader and Corporate Executive, Meredith brings a wealth of experience to LifeWave. As President, she provides collaborative leadership, strategic thinking, and a passionate commitment to excellence which benefits all of their valued stakeholders.

Before joining LifeWave, she served in executive positions in a variety of sectors including wellness, durable goods, and commodities. Her vision and tireless dedication to the success of entrepreneurs has resulted in driving explosive growth to $1B+ in annual revenue. Publicly recognized as one of the Most Influential Women in Direct Selling, her dedication to empowering people worldwide is unwavering.

In Meredith’s current role, she is responsible for developing and implementing business strategies and systems in support of LifeWave’s accelerated growth. In the spirit of continuous improvement her motto is “We don’t have to be perfect. We just have to be great”.

Connect with Meredith Berkich:

➡ Meredith Berkich’s website: https://www.lifewave.com

➡ Meredith Berkich’s Facebook: https://www.facebook.com/mberkichfb

➡ Meredith Berkich’s LinkedIn: https://www.linkedin.com/in/meredith-berkich-099ba320/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 213: Mastering The Art Of Changing Minds May 28, 2024

Do we have the power to truly change another’s mind? Even more to the point, how do we do so in a positive way?

I'm thrilled to welcome back an incredibly special guest on the Direct Selling Accelerator Podcast, Michael McQueen! Michael has spent the last two decades helping organizations and leaders stay ahead of the curve. He's a best-selling author of nine books, and an award-winning keynote speaker who has shared the stage with the likes of Bill Gates and Dr. John C. Maxwell.

Today we dive into his latest book, his tenth release, and discover the true art of changing minds. You see , we live in a time where being open-minded seems almost out of fashion, yet it's a more crucial ability to possess now than ever. Michael and I explore how to gently influence those around you, making it a respectful win-win situation.

Michael also shares his invaluable insights on how to navigate Social Media trends to effectively communicate in a way that feels good AND gets results.

I had a great time chatting with Michael. I'm sure you'll find his advice as curiosity-evoking, insightful, inspiring and practical as I did. Enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:41] Catching up with Michael McQueen

➡ [3:52] About Michael’s new book

➡ [5:26] Art of influence

➡ [8:15 Inspiration for the book

➡ [12:09] Which one is working and which one is not?

➡ [15:22] Persuading young people

➡ [19:34 Persuasion vs coercion

➡ [22:52] Benefits that are more than pay

➡ [25:30] Congruence and confidence

➡ [31:33] Favoring which side of argument

➡ [36:16] Honeymoon stage

➡ [40:13] Begin with affinity

➡ [47:31] Beware of playing with emotions

➡ [52:47] Influencer Marketing

➡ [58:06] Results from showing up

➡ [59:56] Check out Michael’s new book, Mindstuck

➡ [1:00:35] Michael’s favourite book

➡ [1:01:13] Michael’s dream superpower

➡ [1:01:38 ] Michael’s favourite quote

➡ [1:02:22] Michael’s advice to his past self

➡ [1:03:16] Final thoughts

Resources:

Book Recommendation:

➡ Mindstuck by Michael McQueen: https://www.mindstuck.net/

➡ Think Again by Adam Grant: https://bit.ly/4bPoVP7

➡ The Catalyst by Jonah Berger: https://bit.ly/3yE9oTQ

Quote:

➡ “When one party, in any relationship wins, the relationship always loses “ by Andy Stanley

About our guest:

Michael McQueen is a multi-award winning speaker, change strategist and bestselling author of 10 books. With clients including Google, Toyota and Mastercard, he has helped some of the world’s most successful brands navigate uncertainty and stay ahead of the curve.

In addition to featuring regularly as a commentator on TV and radio, Michael is a familiar face on the international conference circuit having shared the stage with the likes of Bill Gates, Mel Robbins and Apple co-founder Steve Wozniak.

Michael has spoken to over 500,000 people across 5 continents since 2004, and is known for his engaging, entertaining and practical conference presentations. Having been formerly named Australia’s Keynote Speaker of the Year, Michael has been inducted into the Professional Speakers Hall of Fame.

Connect with Michael McQueen:

➡ Michael McQueens’s website: https://michaelmcqueen.net/

➡ Michael McQueens’s Facebook: https://www.facebook.com/michaelmcqueenauthor

➡ Micheal McQueen’s LinkedIn: https://www.linkedin.com/in/michaelmcqueen1/

➡ Micheal McQueen’s Instagram: https://www.instagram.com/michaeljmcqueen/

➡ Micheal McQueen’s TikTok: https://www.tiktok.com/@michaelmcqueen1

➡ Micheal McQueen’s X: https://x.com/Michael_McQueen

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 212: Three things you should never automate May 21, 2024

Recently, especially in the last 12 to 18 months, I've noticed a big shift in how we work and connect. We're all craving more human interaction and genuine connections, but with the incredible AI tools and other technologies at our fingertips, how do we balance productivity and authenticity? Are we losing the connections people crave in order to simply save time?

While we all value increasing our capacity, opening the door to new ideas and the welcome streamlining of tasks in an ever-busy world, are we losing something important in our connections with others through our search to save our own time? Will the content you’re producing and the interactions you’re having build meaningful relationships or are they losing your personality as your workload is automated?

In today's power podcast episode, I want to talk about three things we should never automate and why it's so important. As we adapt to any technological changes, it's essential to find balance. We all want results and to preserve the precious time we have but let’s also not lose sight of maintaining those personal touches that make our connections special.

Let's explore how we can use the latest tools at our fingertips effectively without losing what makes our interactions truly meaningful.

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:50] Automating and mass producing your content

➡ [2:55] Content that is effective is…

➡ [4:16] My recommendation

➡ [4:55] Never automate your captions

➡ [6:09] Insert your personality

➡ [8:22] Automated Messenger responses

➡ [9:39] Marked as “responded to” which means…

➡ [11:29] Is automating worth it?

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 211: Podcast Debate: Is The Party Dead? May 14, 2024

Is the in-home party dead?

Join me for a fascinating debate as we explore the question ‘are parties still relevant in the Direct Selling industry?’ with three industry experts: Jodi Crater from Lemongrass Spa, Peter Verdegem with an extensive background in Network Marketing and party planning, and Kelly Whittle from Postie Fashions!

Listen in as our very special guests share their opinions and beliefs on this hot topic, stemming from extensive experiences with almost a combined century of substantial industry successes! While there’s no arguing that in-home parties can still create valuable personal connections, there’s also no denying that the industry needs to adapt these parties to include online strategies - raising the question, is there any unique value in face-to-face interactions that online can't replicate?

Let’s hear what our industry superstars have to say!

While in-home parties aren't dead, their role is evolving. They might not be the main focus anymore, but how can we integrate them with more modern digital approaches to make the most of the potential they still offer? If you're in Direct Selling or considering it, this episode offers valuable insights on balancing traditional methods with new strategies. Tune in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:14] Welcoming our guests; Jodi Crater, Peter Verdegem and Kelly Whittle

➡ [6:10] Hot topic: In home parties with Jodi Crater

➡ [7:51] The shift in Party Plan business with Peter Verdegem

➡ [11:00] Kelly Whittle’s take on in home parties

➡ [12:30] Terminology for different demographics

➡ [17:16] A study between online events vs face-to-face

➡ [20:43] Effects of old school impressions

➡ [23:14] Are people being oversold?

➡ [25:41] Mixing it up

➡ [27:29] Where do distributors find success: in-home, face-to-face or both?

➡ [35:31] Controversial influencer marketing

➡ [38:24] Putting everything on the table

➡ [43:21 Host gifts: Yay or Nay?

➡ [47:07 ] Attracting younger generations

➡ [52:40 General consensus

➡ [55:50] Final thoughts from Jodi, Peter and Kelly

About our guests:

Jodi Crater

With decades of Direct Selling and personal care experience, Jodi has achieved top-level positions in the field with two different Direct Selling companies and held corporate positions such as Director of Sales & Marketing, VP of Field Development & Training, VP of Skincare, and President. Outside the United States, she has launched product lines and trained the independent consultants in Canada, Mexico, Japan, South Korea, Malaysia, Australia, Indonesia, Thailand, Singapore, China, Germany, France, Italy, Turkey, and Russia. Along with her field and corporate positions, Jodi has consulted for over a dozen Direct Selling companies, direct-to-consumer brands, and contract manufacturers specializing in personal care products. Jodi resides in Traverse City, Michigan with her husband Dave, their two Chihuahuas, and a crazy cat. She enjoys time with her three grown children, working on her gardens, and squeezing in hot yoga when she can.

Peter Verdegem

Peter’s career in Network Marketing started after he finished his Ph.D. in university, when he joined a large nutritional Company in the Netherlands where Peter developed a number of nutritional supplements that are still on the market today.
When their Network Marketing division was divested, Peter joined them as the Chief Science Officer in Utah, USA. He developed products, trained the field on them, and finished his MBA at BYU to fine-tune his business management skills.
Peter always knew his true passion was in the management of Network Marketing companies, and has been serving a number of small and large Direct Sales companies in various parts of the world in Managing Director, Sales and Marketing roles. Peter’s most prominent USP is that he contributes to the MLM companies with a strong Direct Sales business acumen, and at the same time, by bringing product credibility to the table.

Kelly Whittle

With over 27 years in the Direct Selling industry, including 18 years in a corporate role, Kelly is a dedicated professional known for her positive approach and passion for business and sales. Her expertise lies in inspiring and guiding individuals, teams, and managers to grow their businesses. She achieves this through focused training and development, empowerment, recognition, and always prioritising customer needs.

Kelly’s philosophy is that this industry revolves around building meaningful relationships, earning trust, deeply understanding the needs of our customers and offering a service that supports them, as well as empowering individuals. Witnessing Consultants evolve into successful entrepreneurs and reap rewards from their efforts brings her immense satisfaction.

Connect with Jodi Crater:

➡ LeongrassSpa’s Website: http://www.LemongrassSpa.com

➡ Jodi Crater’s Facebook: facebook.com/jodimesrobiansoper

➡ Jodi Crater’s X: Jodi Mesrobian Crater (@jodimsoper)

➡ Jodi Crater’s LinkedIn: linkedin.com/in/jodicrater

Connect with Peter Verdegem:

➡ Peter Verdegem’s Website: peterverdegem.com

➡ Peter Verdegem’s Facebook: https://www.facebook.com/peter.verdegem.5/

➡ Peter Verdegem’s LinkedIn: https://www.linkedin.com/in/peterverdegem/

Connect with Kelly Whittle:
➡ Postie Fashion’s Website: https://postie.com.au/

➡ Postie Fashion’s Facebook: https://www.facebook.com/postiesocialstyling/

➡ Kelly Whittle’s LinkedIn: linkedin.com/in/kelly-whittle

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

DSA EP 210 with Michael Firth! May 08, 2024

What does it truly take to succeed in the Direct Selling industry? How do you separate the good from the bad, find the best practices, act with respect and grow your business to your ultimate state of success... All at the same time?!

Join me today as we discuss exactly that. I recently had the pleasure of chatting with the remarkable Michael Firth, a seasoned expert with over 30 years of experience in Direct Selling.

Together we explore the secrets to true success in the Direct Selling industry; starting with overcoming some of the not-so-great behaviors we often see online, both inside and outside the Direct Selling world.

Michael shares with us some incredible strategies and entertaining anecdotes that will leave you feeling inspired and equipped to tackle whatever comes your way in your business journey. His experience in the industry and passion for growing others shine through in the wisdom he shares with us throughout our conversation.

From Network Marketing to Party Plans, MLMs and everything in between; Michael's insights will leave you feeling inspired and ready to treat your Business, and audience, the right way on Social Media - the way that encourages true growth and forges the lasting relationships that this industry is truly about. So without further ado, I'll let you dive into the interview. Trust me, you're in for a treat. Enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [5:01] Getting to know Michael Firth

➡ [9:37] Something in common

➡ [11:37] Brief Neumi background

➡ [14:13] Tackling compliance

➡ [20:54] Bad examples of reach outs

➡ [26:16] Skipping the dating part

➡ [27:27] Michael’s secrets to building his tribe online

➡ [32:56] People commenting on comments to get access to your contacts

➡ [36:17] Behaviors that stand out

➡ [43:21] The power of showing up

➡ [48:58] Turning the tables around by just asking questions

➡ [49:18] Michael’s biggest business tips for Social Media

➡ [54:02] Michael’s favourite book

➡ [56:02] Michael’s dream superpower

➡ [58:26] Michael’s favourite quote

➡ [1:02:03] Michael’s advice to his past self

➡ [1:03:58] Free download from Michael

➡ [1:06:37] Final thoughts

Resources:

Book Recommendation:

➡ How to win Friends and Influence People by Dale Carnegie: https://bit.ly/3UKyc5j

➡ Tribes by Seth Godin: https://bit.ly/44DoxRy➡ What to Say When You Talk to Your Self by Shad Helmstetter: https://bit.ly/4brLV6x

Quote:

➡ “It’s not what happens to you, it’s what you let it make you feel”

Free downloads:

www.michaelfirth.me

About our guest:

As a founding member of the Advisory Board and the first Crown maxing out the compensation plan within his company Neumi, Michael has carved a niche for himself as a master trainer and mentor focused on fundamental skills development within the industry.

Based on the idyllic Sunshine Coast of Australia, Michael has been involved in the Network Marketing Industry for over 30 years. Although he has a presence in Australia, his team has now expanded business operations with his team leaders spanning across 67 countries worldwide.

When it comes to Neumi, Michael has been involved from the company's inception, beginning with finding the investors for the unique scientific breakthrough, right through to assisting in creation of all of the tools for the members around the world.

Connect with Michael Firth:

➡ Michael Firth’s Facebook - https://www.facebook.com/MichaelGrantFirth

➡ Michael Firth’s Website - www.michaelfirth.me

➡ Michael Firth’s LinkedIn - https://www.linkedin.com/in/michaelfirth/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 209: 3 ChatGPT prompts that will revolutionise your Social Media Apr 30, 2024

I'm excited to share three power-packed tips to leverage AI for your Social Media content. But first, let's address the elephant in the room - AI. It's everywhere, right? Like a newborn baby popping up in your Facebook feed every minute. The sudden change and massive presence can be overwhelming, to say the least. But fear not, I've got a little analogy to help us navigate this AI frenzy.

Imagine AI as this constantly evolving, newborn baby, and then picture a humble hammer. Now, you wouldn't use a newborn baby to build a house, nor would you cradle a hammer. It's all about matching the tool to the task at hand. Just as you wouldn't expect a hammer to provide the warmth and care a baby needs, you can't expect every iteration of AI to suit your specific Social Media needs.

So, let's approach AI like a seasoned craftsman. We don't need to embrace every new version that hits the market; instead, we need to understand which tool best aligns with our goals. It's about being discerning in our choices, understanding the strengths and limitations of each tool in our arsenal.

Sure, AI is flashy, and it's tempting to jump on every new trend, but let's not forget the fundamentals: authenticity and connection! These are the true foundations of effective Social Media engagement. So, while AI can certainly enhance our efforts, let's not lose sight of what truly matters: meaningful interactions with our audience.

Let's apply AI like the experts we are - thoughtfully, purposefully, and always with our audience in mind. After all, it's not just about keeping up with the latest trends; it's about building genuine connections that stand the test of time.

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:50] Hammer analogy

➡ [3:12] AI is…

➡ [5:03] An amazing tool

➡ [8:07] Be very careful when using AI

➡ [11:01] A little reminder

➡ [11:44] Using AI for content ideas

➡ [12:57] Sample prompt #1 for your Social Media content

➡ [14:12] Sample prompt #2 for your videos or reels

➡ [16:15] Sample prompt #3 for your content creation ideas

➡ [17:26] Simple tweaks to make it more interesting and fun

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 208: Transforming Sri Lankan Tradition Into Direct Selling Legacy Apr 17, 2024

Ever had a dream so big it felt like it could change everything… But as you started envisioning the details, it all seemed too overwhelming? You're not alone. Many of us get stuck at that crossroads, where ambition meets apprehension. But today, I want to introduce you to someone who didn't let that stop her.

Meet Gaya Samarasingha, the inspirational force behind Kalaia products. Her journey is a testament to turning daunting dreams into reality. Despite the odds, Gaya simplified the complicated and achieved the extraordinary. She's not just a business owner; she's a visionary reshaping the Direct Selling industry.

What sets Gaya apart is her unwavering passion for empowering women. Through her own Direct Selling venture, she's solving real-world problems for women worldwide. Her dedication is not only inspiring but also transformative. Today, I have the privilege of sharing her remarkable story with you.

Gaya's journey will leave you feeling refreshed and invigorated about the endless possibilities within the Direct Selling landscape. Listen in to discover the power of relentless determination and unwavering passion. Tune in for an incredible story of how a little girls Sri Lankan tradition became a Direct Selling legacy with Gaya Samarasingha.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:39] Getting to know Gaya

➡ [6:00] Passion

➡ [9:40] Putting the work in

➡ [10:50] From Information Technology to Direct Sales

➡ [12:12] Getting involved with Direct Sales

➡ [13:38] Gaya’s journey

➡ [16:20] Having a different perspective

➡ [20:51] How Kalaia was born

➡ [31:41] Influence from childhood experience

➡ [35:18] Gaya started Kalaia through…

➡ [42:11] Is my journey not good enough to share?

➡ [49:18] Building relationships and community

➡ [54:02] Where Kalaia’s name came from and Gaya’s dream for Kalaia

➡ [58:01] Gaya recommends this book

➡ [50:54] Gaya’s dream superpower

➡ [51:27] Gaya’s favourite quote

➡ [52:20] Gaya’s advice to her past self

Resources:

➡ Book Recommendation: Die with Zero by Bill Perkins - https://bit.ly/4aWZfzH

Quote:

➡ “You have to have thick skin and a short memory to survive in this industry.”

Discount Code:

➡ 30% off on first purchase, use this coupon code: AUXANO VIP

About our guest:

Gaya Samarasingha was born and raised in Sri Lanka, Gaya came to the United States in 2004 with two suite-cases, love of her life, and full of dreams. She is a mom, a wife, an immigrant, and an entrepreneur who is passionate about not only clean skincare that addresses the needs of women; but also empowering women in business. After nearly a decade of experience in the Direct Selling Industry working for mature billion-dollar companies to newer companies that are going through hyper growth stage, Gaya left an executive position to pursue her entrepreneurial dreams.

Since moving to the United States, Gaya struggled with multiple skin concerns from adult acne, skin discoloration to signs of aging. As a young, working mom with a demanding career, Gaya struggled to maintain her 8-10 step skincare regimen and was unable to find a comprehensive solution to her common skin concerns. She knew she wasn't alone.

Going back to her roots, in 2017, Gaya created a skincare line using unique natural ingredients from around the world, ingredients that have been used in ancient Sri Lankan skin care rituals, Ayurvedic medicine, and daily diets for thousands of years. Kalaia was launched in 2018 and currently operating in the United States, Australia, Canada and UK not only offering clean skincare products to its growing customer base but also a Brand Partner Program tailored to the modern Direct Seller.

Connect with Gaya Samarasingha:

➡ Kalaia IG - https://www.instagram.com/kalaiaproducts

➡ Kalaia FB - https://www.facebook.com/kalaiaproducts

➡ Kalaia Website - https://kalaiaproducts.com

➡ Gaya’s LinkedIn - https://www.linkedin.com/in/gayasamarasingha

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 207: Unearthing old-school gems Apr 09, 2024

We talk a lot about the ever changing world of Social Media, embracing the algorithms and understanding the latest changes but today, I want to slow down and take a step back with a Spotlight Special that shines the light on an often overlooked part of our Business - how do we communicate? Not post, not broadcast or promote, simply create conversations.

In a world where Social Media dominates, are we neglecting some of the tried-and-true methods of building connections and growing our businesses?

Let’s delve into the world of old-school communication methods. While we all appreciate the power of Social Media, there's something special about the personal touch of more traditional approaches. There’s many clever ways to capture people's attention and forge lasting relationships… And guess what?! Some even existed before Social Media! ;)

As we explored this topic within our team, we stumbled upon some forgotten gems - ideas that made us wonder, "why aren't we doing that anymore?" These are the strategies that can make you stand out in a crowded marketplace and leave a lasting impression on your audience.

So, let's take a journey together and uncover the secrets of building meaningful connections. I'll share some creative ideas that will hopefully spark your imagination and inspire you to invest some more purposeful, focused time into the people around you. Because ultimately, it's those genuine connections that help to nurture relationships, drive sales and pave the way for success in Direct Selling.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:32] Connecting the old school way

➡ [5:55] The 7 second rule

➡ [8:27] 5 not so old school ways to be remembered

➡ [9:00] Method #1

➡ [9:32] No agendas

➡ [13:13] Method #2

➡ [13:54] Method #3

➡ [17:41] Method #4

➡ [24:35] The positive impact and long terms effects

➡ [25:53] Method #5

➡ [29:05] Gift cheques

➡ [30:52] Sending seeds

➡ [31:45] The little book of happiness

➡ [33:06] Why these make you stand out and stick in someone’s mind

Resources:

The Panic Button by Tammy Kirkness - https://www.amazon.com/Panic-Button-Book-Relieve-Whenever/dp/0358525942
The Little Book of Happiness: Live. Laugh. Love. by Alison Davies - https://www.amazon.com/Little-Book-Happiness-Live-Laugh/dp/1787131122

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Join our FREE Facebook group: https://go.auxano.global/free-facebook-group-access

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 206: Redefining Social Media Influence Apr 02, 2024

I recently had the absolute pleasure of not only catching up with this amazing lady again on our trip back to the US, but also presenting alongside her at the Direct Selling Association’s Engage Conference! For those who may not know her already, I am thrilled to introduce to you in this Spotlight Special to the incredible Dana Fortune, the VP of Digital Marketing at 4Life.

Have you ever stopped to truly understand what it takes to be an influencer? It's a term that carries weight in today's digital world, yet it’s essence often remains elusive. Well, tune into this Spotlight Special as we unravel this mystery through Dana’s inside knowledge and invaluable insights.

Influencer marketing isn't just about celebrity status or massive followings; it's about genuine connection and impact. Dana's expertise will show us that being an influencer isn't reserved for a select few—it's accessible to everyone. Regardless of your technical skills or experience level, you have the potential to become a natural influencer.

Throughout this episode, we'll debunk myths and misconceptions surrounding influencers. We'll explore how authenticity, passion, and consistency are the real keys to success in the influencer world. By the time we're done, you'll be inspired and empowered to tackle Social Media with new found confidence.

Dana shares a wealth of knowledge that will transform your approach to Social Media. Get ready to redefine what it means to be an ‘influencer’, learn how to make the most of the following you have, and discover the true essence of the concept of ‘influence’.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:47] Knowing Dana Fortune

➡ [5:38] The power of influencers

➡ [8:06] What is an influencer

➡ [11:26] Your influence amongst your followers

➡ [16:31] Be more genuine

➡ [22:56 You don’t need to be tech savvy

➡ [25:53] You can keep your profile private

➡ [29:58] The year of community

➡ [31:41] Top 3 tips for being a natural influencer on Social Media

➡ [35:18] Going back to what Instagram does best

➡ [37:07] Being authentic is powerful

➡ [40:59] Generate curiosity

➡ [45:24] Tips on how to up your Social Media game

➡ [48:51] Dana recommends this book

➡ [50:54] Dana’s dream superpower

➡ [51:27] Dana’s favourite quote

➡ [52:20] Dana’s advice to her past self

Resources:

➡ Book Recommendation: Building a Story Brand by Donald Miller: https://bit.ly/3kuZ5uN

Quote:

➡ “I’d rather say ‘Oh, well’…’than what if?’”

About our guest:

Dana Fortune is the Vice President of Marketing and Sales Initiatives at 4Life Research. Dana leads a team of nine digital marketers and oversees 4Life’s Social Media platforms, Search Engine Optimization (SEO), email marketing, Learning Management Systems (LMS), web maintenance, and blog and app content.

Originally from Branchburg, New Jersey, Dana graduated from The University of Tampa with a Bachelor of Science degree in Marketing and Communications. She has a unique passion for empowering salespeople on digital platforms.

In her free time, Dana enjoys spending time with her husband, Luke, and their young son, Lennon.

Connect with Dana Fortune

➡ Dana Fortune Facebook: https://www.facebook.com/dana.fortune.186/

➡ Dana Fortune LinkedIn: https://www.linkedin.com/in/dana-fortune/

➡ 4Life website: https://www.4life.com

➡ 4Life Facebook: https://www.facebook.com/4life

➡ 4Life Instagram: https://www.instagram.com/4life/?hl=en

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 205: Taking Action and Avoiding Distractions Mar 27, 2024

Are you struggling to stay focused on Social Media? I get it. With the temptation of endless scrolling, constant bombardment of notifications and feeds filled with fun distractions, it's easy to lose track of time. But here's the thing: your time is precious, especially when you're growing your Direct Selling business. Every minute counts towards your success. So, how can you get more out of Social Media, while spending less time on it?

The fear of wasting time on Social Media is valid, and distractions can be detrimental to our businesses. If you're not seeing results, it can feel like a huge time drain. That's why we're here to guide you. We're not just about getting you to do more; we're about helping you do it efficiently. After all, there are plenty of other things you'd rather be doing that could get more instant results or even simply, for time or satisfaction for you.

So, let's get to it! Tune into this Spotlight Special as I share three quick tips to boost your productivity on Social Media. It's not about spending more time; it's about making the most of the time you have. Let's make every minute count towards your success.

We’ll be talking about:

➡ [0:00] Overview - why is this so important?

➡ [2:51] Productivity tip #1: Have a plan, set a goal AND a key action

➡ [5:58] What makes having a plan essential

➡ [6:56] Selecting the right platform

➡ [8:13] Consistency is key

➡ [8:19] Productivity tip #2: Time yourself and be strict

➡ [9:48] Keep a checklist, set your timer

➡ [10:06] Tide app: A great app to improve focus and productivity

➡ [11:34] Avoid breaking your schedule down

➡ [13:52] Going slow is the fastest way to go

➡ [14:34] Productivity tip #3: Use a scheduling and/or planning tool

➡ [17:13] Bonus tip: Allocate time for learning

Resources:

➡ Tide - Timer & White Noise App: Find it in your app store

➡ Later - Scheduling App: https://later.com/

➡ Auxano Social - Scheduling App with 1,000’s of pieces of ready-made content exclusively for Auxano Members: find out more by getting in touch grow@auxano.global

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 204: Unlocking Instant Connections in 30 Seconds Mar 20, 2024

Listen in as I share with you HOT tips and tricks in this Spotlight Special, shining the light on one of our favourite short and sweet episodes!

How do I know these tips are for YOU?

These are THE most valuable lessons I learned during my first door to door sales experience. I’m able to use these in every relationship, every experience and in every aspect of my business… and you can too!

Ever wonder “How can I start a conversation with anyone in 30 seconds?” Yes? No? Does it matter? The answer is a resounding Yes!

In everyday life, when you first meet someone, they get a first impression of you within 30 just seconds! In social media, we don’t have that much time, we only have 7 seconds! These tips and tricks I’m about to share with you are more valuable now than ever before.

Get ready to take in the tricks and tips shared in this Direct Selling Accelerator Spotlight Special!

P.S. Keen to find out more about my RiseUp! Inner Circle mentioned in this episode? It’s now well and truly up and running, and we’re celebrating successes weekly, with the most INCREDIBLE group of people. If you think it could be the right fit for YOU too, please email us for more information! Find our details below.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:28] My discovery

➡ [4:38] Taking my Dad’s advice that set me up for life

➡ [6:02] 100% commission based? This is a job for me!

➡ [8:47] I can still remember this story from 20 years ago

➡ [11:15] Sometimes people show up in our life for a reason

➡ [12:40] Meeting a smooth speaking salesman, ‘Sam’

➡ [15:14] Earning the right for ‘the time of day’

➡ [16:32] Relationship building master

➡ [17:50] Playing the long game

➡ [20:25] Rise Up! Inner Circle, it’s about DOING!

➡ [22:15] How you build a relationship with anybody in 30 seconds

➡ [22:39] First important element of relationship building is OBSERVE

➡ [25:47] Putting it into practice

➡ [28:06] After you observe, what now? Asking for ADVICE to gain information

➡ [29:59] Pay a COMPLIMENT

➡ [32:02] Asking questions to break the ice

➡ [32:28] Establishing something you have in common to build a relationship

➡ [32:51] Not everybody is your person

➡ [34:26] Offer to HELP

➡ [37:09] Questions to keep a conversation going

➡ [38:34] Using what somebody wears for your conversation

➡ [39:29] Two great tips for creating trust really quickly

➡ [41:33] Join RiseUp! Inner Circle and let me be your ‘Sam’

➡ [42:05] My promise to you

➡ [41:33] Join our free group, Social Media for Direct Sellers with Greg and Sam on Facebook

Check out Rise Up! Inner Circle or our FREE Group:

Learn more about joining RiseUp! Inner Circle: email grow@auxanomarketing.com.au to express your interest
Join our FREE Facebook group, Social Media for Direct Sellers with Greg and Sam: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

Check out these previous episodes I mentioned in this podcast:

➡ EP 88: The most powerful story I've ever heard with Christine Tylee: Link

➡ EP 58: Listening Secrets With Oscar Trimboli: Link

Connect with Direct Selling Accelerator:

➡ Join the FREE Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 203: Wipe off the dust Mar 12, 2024

I've always believed in the power of impacting just one person in the room, and that's what I want to share with you. Today’s episode marks a shift as we delve into some essential aspects of personal growth that can supercharge our success in 2024.

I want to share a game-changing analogy that transformed my approach to business. Imagine, every day as you step into your business, you have the opportunity to wipe off the dust, gaining a little more courage to tackle what lies ahead. To ‘clean off’ that fear or hesitation that muddied your vision of moving forward, made it more difficult to find your way.

We’ll explore what exactly I mean by ‘wipe off the dust’, what happens if you drag it with you, turning strangers into friends that can share your journey, finding gratitude and starting each conversation or adventure with ‘clean shoes’.

If this concept resonates with you and helps boost your confidence even a bit, then I've achieved my goal. So, join me as we explore the power of wiping off the dust and how it can make a significant impact on your journey.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:49] Why did I choose this title?

➡ [4:16] What happens when you don’t wipe off the dust on your shoes?

➡ [6:53] There are no strangers, just friends we haven’t met yet

➡ [7:03] A little back story

➡ [13:10] Gathering dust

➡ [15:35] What can dust look like?

➡ [17:28] Tip # 1 to wipe off the dust: Find the gratitude

➡ [19:28] Tip # 2 to wipe off the dust: See the flip

➡ [20:05] Tip # 3 to wipe off the dust: Love them anyway

➡ [23:36] Tip # 4 to wipe off the dust: Remember the wins

➡ [25:43] Tip # 5 to wipe off the dust: Start each conversation with clean shoes

➡ [28:32] Make it about them

➡ [30:57] Final words

➡ [31:49] Quick reminder

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 202: The Empowered Mind: Conquering Anxiety Mar 05, 2024

So many people struggle with overcoming anxiety, finding calm and allowing for that peaceful clarity necessary to become the best version of themself…

For this reason, I’m thrilled to shine the spotlight back upon this incredible episode for this week’s Spotlight Special and re-introduce you to someone who can help you create that peace.

A few years ago now, at the DSA Australia Speakers Showcase Conference, I met a remarkable individual who has since inspired me and many others. Her name is Tammi Kirkness, and she's not only a sought-after conference speaker but also a life coach and the founder of VisionScope Coaching, as well as a Mum just like myself - and many of our listeners.

Join me as we dive into Tammi's journey of helping people around the globe tackle anxiety. She's turned her insights into a fantastic book, one that sits proudly on my bookshelf. She's taken the time to share with us valuable insights on navigating challenges, improving ourselves, and finding balance.

So, are you ready for an inspiring episode? Stay tuned, because I know you're going to love this conversation as much as I did. Enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:08] Becoming a best selling author

➡ [3:45] Getting to know Tammi Kirkness

➡ [4:59] What led Tammi to become a life coach

➡ [8:48] How to recognise an unhealthy place

➡ [11:07] Shake it off!

➡ [13:45] How do you take care of you?

➡ [18:04] Grounded by nature

➡ [22:00] Motivation behind “The Panic Button Book”

➡ [29:57] Small and handy

➡ [32:26] By popular demand: A kids version

➡ [39:40] Coping strategies

➡ [44:50] Tammi’s book recommendation

➡ [45:45] Tammi’s dream superpower

➡ [46:55] Tammi’s favourite quote

➡ [47:23] Tammi’s advice to her past self

➡ [49:04] How to connect with Tammi Kirkness

➡ [49:29] Final thoughts

About the guest

Tammi Kirkness is the Head Life Coach and founder of VisionScope Coaching. She is an international speaker and ex-corporate warrior with a business background in executive coaching, people management and human resources. She has worked as a clinician with both adults and children internationally and has studied under monks in the south of India. Tammi is also a qualified yoga teacher, meditation instructor, energetic healer and a Clinical EFT Practitioner working 1:1 with clients daily in her Sydney-based practice.

An energetic coach, facilitator and speaker with experience across a diverse range of industries including the industrial, financial and public sectors. Using a practical and candid style, Tammi thrives on assisting and challenging people to achieve their personal and business goals. With proven success in one on one coaching, presenting and business partnering, Tammi utilises her broad experience to help individuals, teams and companies reach their full potential.

Resources:

➡ The Panic Button Book by Tammi Kirkness: https://bit.ly/48DuTAA

➡ The Panic Button Book for Kids by Tammi Kirkness: https://amzn.to/49WZhad

➡ The Gifts of Imperfection by Brené Brown: https://amzn.to/3IGwhbn

Quote:

“Don’t ask yourself what the world needs, ask yourself what makes you come alive because what the world needs is people who comes alive” - Howard Turman

Connect with Tammi Kirkness:

➡ Website: https://www.visionscopecoaching.com.au/

➡ Tammi Kirkness Instagram https://www.instagram.com/tammikirkness/

➡ Tammi Kirkness Facebook https://www.facebook.com/tammikirkness

➡ Tammi Kirkness Website https://www.tammikirkness.com/

➡ Tammi Kirkness LinkedIn https://www.linkedin.com/in/tammikirkness/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 201: Groups - An Import Update 2024 Feb 27, 2024

In today's power-packed episode, we're tackling one of the latest bombshells dropped by Meta about Facebook Groups. Now, I get it – many others are holding back on talking about it because the details are still unfolding. But hey, I couldn't resist jumping in and sharing what we do know.

Why spill the beans now? Well, because this particular change is shaping up to be a game-changer for the Direct Selling industry in 2024… It might not be the most gigantic shift we've seen, but trust me, it's a positive one.

Let's get real for a moment – as a Social Media trainer and keynote speaker in the Direct Selling industry, I've been frustrated watching the misuse of Social Media, the same old content churned out, and people disregarding Community Standards. This upcoming Meta update is a challenge, but I see it as a golden opportunity to shift from increasing spamming behaviors, back to a focus on genuine connection.

So what exactly are these changes and what could they mean for you and your business on Social Media? Tune in to find out more!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:26] Meta made an under the radar announcement

➡ [4:24] Sam’s observations

➡ [6:18] Emphasis on community and groups

➡ [7:55] What do these changes mean for us?

➡ [10:44] Stay excited

➡ [11:16] A challenge for you

➡ [12:30] Importance of not putting all your eggs in one basket

➡ [13:30] There’s nothing wrong with old school

➡ [14:38] Use of Technology

➡ [16:46] Keeping you up to date

➡ [17:12] Users of Auxano Social, listen in

➡ [17:47] We love to hear from you

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 200: Special Stories & Important Friends - Celebrating Episode 200! Feb 20, 2024

Can you believe it? We've hit a remarkable milestone - Episode number 200! What an incredible journey it has been, and it's an absolute honour to have each and every one of you with us.

Four years ago we embarked on this podcast adventure, that’s four years of insights, stories, and valuable lessons we’ve been so blessed to share. These four years have brought us to this special moment, an important juncture where we get the pleasure of celebrating not just the 200th episode, but nearly a decade of growth and success since the inception of our business.

In planning this extraordinary episode, we pondered on what could make it truly special. Then it hit us - let's make it personal. Let's bring in the amazing individuals who played a pivotal role in our journey. You see, reaching this milestone wouldn't have been possible without some very special people - particularly the one we pull into this episode.

Episode 200 allows us to take a moment to reflect on the journey, appreciate how far we've come, and look forward to the exciting future ahead. We share stories we’ve never told before and take a look into what truly is ‘Auxano’ through the eyes of some very special people.

So, get ready to meet and celebrate the incredible individuals who have been instrumental in our success. Join us as we honour those who have shaped our path and share this momentous occasion with some of the ones who matter the most. Thank you for being a part of our incredible journey. Let's dive into this special 200th episode together!

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:00] Welcoming our guests; Celine Egan, Rachel Neil, Simon Carins and Greg (and Adeline!) Hind

➡ [7:48] Secret stories: Auxano through the years

➡ [9:35] Starting out through the eyes of experience

➡ [13:33] I’m going to teach

➡ [16:24] Have solid people around you

➡ [18:09] In the middle of a brewing storm

➡ [20:09] Redesigning the business… Again!

➡ [22:30] Don’t let hurt define you

➡ [24:46] Behind the scenes with Rachel and Sam

➡ [27:29] What amazing connections

➡ [30:07] A starting point - workshops!

➡ [32:28] That day

➡ [35:34] Gratitude from Greg

➡ [40:05] Have a plan

➡ [43:31] Stop dipping your toes in the water - dive in

➡ [50:30] Focusing on the Direct Selling industry

➡ [53:58] Advice to anyone running their own business from Simon, Celine, Rachel and Greg

➡ [1:03:15] What episode would you love to see before EP300?

➡ [1:07:18] Celine’s book recommendation

➡ [1:07:25] Rachel’s book recommendation

➡ [1:07:34] Simon’s book recommendation

➡ [1:08:08 Greg’s book recommendation

➡ [1:08:31] Greg’s dream superpower

➡ [1:08:54] Simon’s dream superpower

➡ [1:09:26] Rachel’s dream superpower

➡ [1:09:46] Celine’s dream superpower

➡ [1:10:30] Simon’s favourite quote

➡ [1:10:51] Rachel’s favourite quote

➡ [1:11:23] Celine’s favourite quote

➡ [1:11:49] Sam’s favourite quote!

➡ [1:14:01] Rachel’s advice to her past self

➡ [1:14:07] Celine’s advice to her past self

➡ [1:14:10] Greg’s advice to his past self

➡ [1:14:26] Simon’s advice to his past self

➡ [1:14:53 ] Sam’s final words

About our guests:

Celine Egan

Celine is the CEO and Director of Juice Plus+ AUNZ. She’s been in Direct Selling for 38 years. She is passionate about helping people to grow and develop, both personally and professionally, especially using the Direct Selling profession. She co-authored two books - Accelerate and Direct Selling Power.

Celine has a graduate diploma in Management from UTas. Coaching qualification from ICA and numerous personal development courses completed.Celine also completed the Dr Sears Health Coach accreditation and is loving sharing the joy of whole food supplementation alongside the amazing Juice Plus team.

Rachel Neil

Rachel Neil has over 30 years experience in administration and customer service. At the tender age of 16.5 starting her career as a Receptionist for a Sign Writing company, working her way up to Office Manager for one of Launceston’s biggest & number 1 Real Estate companies with her focus on “Service to others” for over 15 years. Before stepping back for a few years to focus on starting a family and now has 2 amazing teenage boys who keep her busy and grounded and are her greatest joy!

8 years ago upon re-entering the workforce Rachel was introduced to Sam, a passionate entrepreneur building her own digital marketing company. Immediately on the same page both with a passion for connection, strong values and service. What started as a few hours a week as administration assistant to Sam, has flourished and grown into Business support Manager.

Rachel continues to enjoy the ever changing world of social media, meeting and talking to people from all walks of life, offering guidance, encouragement and support, continuously learning and retraining to keep with the times and also to support her team and provide the highest level of support and customer service to the Auxano family members.

Simon Carins

Simon Carins has over 20 years experience providing accounting and advisory services to a wide range of clients.

From personal taxation to providing hands on assistance to many varied small businesses, Simon will ensure you get the best outcome. Simon specialises in Cash Flow, Tax Preparation, Business Planning, Accounting, and Tax Accounting.

He enjoys advising small to medium businesses, and in particular, specialising in the seafood, retail and transport industries.

Simon particularly enjoys assisting clients with business startup and ongoing development, as he sees this as an opportunity to add significant value and build strong and lasting relationships. Outside of work, Simon spends time with his young family and enjoys water skiing and mountain biking.

Sam and Greg Hind

Sam Hind is an award-winning speaker, Social Media educator, podcast creator and digital marketing specialist who works exclusively in the Direct Selling industry.

Together with her husband Greg, they run their company Auxano Global. Over the past 9 years their workshops, Social Media challenges and industry curated courses have helped more than 185,000 Direct Sellers globally take their business to the next level of growth.

Auxano provide an energetic, professional and entertaining approach to speaking and training, alongside easy to comprehend, and implement, proven strategies to help people and businesses grow.

Adeline Hind

Adeline Hind is the newest addition to both the Hind and Auxano Families! Episode 200 celebrates not only the journey of the Direct Selling Accelerator Podcast but also ‘Addy’s’ first podcast recording.

Connect with Celine Egan:

➡ Celine Egan’s Website: http://juiceplus.com.au

➡ Celine Egan’s Facebook: https://www.facebook.com/EganCelineJP/

➡ Celine Egan’s Instagram: https://www.instagram.com/celineegan/

➡ Celine Egan’s YouTube: https://www.youtube.com/@JuicePlusIVFTrainingAusNZ

➡ Celine Egan’s LinkedIn: https://www.linkedin.com/in/celineegan/?originalSubdomain=au

Connect with Rachel Neil:
➡ Rachel Neil’s Website: https://www.auxano.global

➡ Rachel Neil’s Facebook: https://www.facebook.com/auxanomarketing

Connect with Simon Carins:
➡ Simon Carins’s Website: https://www.alapartners.com.au

➡ Simon Carins’s Facebook: https://www.facebook.com/alaaccountants

➡ Simon Carins’s LinkedIn: https://www.linkedin.com/in/simon-carins-51a71226/

Resources:

➡ High Performance Habits by Brendon Buchard: https://bit.ly/3OMgZFj

➡ Rising Strong by Brene Brown: https://bit.ly/3V2S9VN

➡ Loving What Is by Byron Katie: https://amzn.to/49wmznm

➡ Surviving to Drive by Gunther Steiner: https://bit.ly/49qabFO

Quotes:

➡ “Sweating it like a gypsy with a mortgage”

➡ “Strong back, soft front, wild heart” - Brene Brown

➡ “If it’s tobe, it’s up to me” - WIlliam Johnsen

➡ “Be a blessing and you will be blessed”

➡ Dream podcast guests, as listed by our special guests

Elon Musk
Brendon Buchard
Brene Brown
Rob Nixon
Matthew McConaughey

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 199: 5 tips to stop the scroll Feb 13, 2024

STOP!

Okay, no, keep reading…

How do you make people stop? How do you grab their attention with your content as they casually scroll through their Social Media feeds? How do you create that curiosity factor that makes your posts stand out?

Tune in as I answer these questions and share with you five simple strategies to help stop the scroll. Let’s make your content that post, video, story, reel or picture the thing that makes someone swiping through their feed pause, pay attention and ask themself “wait, what is this?!”

Let me spill the beans on easy things you can do to grab attention with your Social Media content! I’ll share tips on how to create curiosity, spark intrigue and a bunch of creative ideas that you can use right now.

Stop… and tune in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:04] Why do we need to stop the scroll

➡ [3:24] Pay attention to what stops you

➡ [4:41] Tip #1

➡ [6:13] Engagement questions, statements and opinion posts

➡ [7:31] Use your first 3 seconds wisely

➡ [9:46] Opinion creating content

➡ [11:25] Be warned

➡ [16:13] Tip # 4

➡ [18:03] This is how you use hooks

➡ [21:06] Tip #5

➡ [24:12] Recap

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

See omnystudio.com/listener for privacy information.

EP198: Mastering goals and beating overwhelm Feb 06, 2024

Join us as we shine the spotlight on another of our favourite special guests, the incredible Keith Abraham. Dive into this Spotlight Special with us as we share the true secrets behind successful goal setting and finding your success in Direct Selling.

Each and every time we hear from Keith, we cannot help but get hooked by his wisdom and lost in taking pages of notes. We guarantee that Keith will share something that will not only resonate with you but also inspire you too… So don’t forget your pen and paper for this one!

Now, who is Keith Abraham? He's not just any expert; he's a global authority on goal setting for Direct Sellers, leaving a positive impact on over a hundred thousand professionals in numerous countries. What’s more, Keith isn't just a speaker; he's a best-selling author with books translated into 12 languages, reaching an incredible 1.6 million people in 33 countries!

In our conversation, we're diving deep into the power of goal setting, discovering your 'why,' and unleashing the passion that drives success. Whether you're feeling a bit stuck, overwhelmed, or you're just starting your Direct Selling journey, this interview is for you. So, are you ready to absorb the wisdom and explore what truly matters for your business? Then tune in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:53] Getting to know Keith Abraham

➡ [8:13] What separates those who do well and those who don’t

➡ [10:23] Striking it out

➡ [11:57] Transition from zero to big time

➡ [13:49] Failure and rejection

➡ [18:21] Learning to love yourself a little more

➡ [26:06] What happens when you learn your ‘why’?

➡ [29:27] Mindset, is it applicable to Social Media?

➡ [32:16] Recommended books

➡ [45:25] Connect with Keith Abraham

➡ [46:30] Daily rituals for success, Keith’s way

➡ [50:19] Keith’s advice for people who are starting out in Direct Selling

➡ [53:11] Final thoughts

About our guest:

Keith Abraham is the mastermind behind the GoalDriver Diagnostic, a game-changing tool that fuels an organisation's journey towards clear, measurable and highly impactful objectives. Whether it's an organisation striving for efficiency or a team yearning for a culture of success, he catalyze meaningful transformations to achieve these objectives.

With an international presence as a keynote speaker, Keith has had the privilege of reaching over 1.7 million individuals across 39 countries. He specialises in delivering engaging, energising and empowering presentations that are brimming with implementable ideas, profound insights and sustainable inspiration.

Keith authored six bestselling books, translated in 12 languages, each offering valuable lessons on leadership, goal setting and achievement. These books epitomise my commitment to sharing knowledge that enables individuals and organisations to unlock their true potential. Keith is also the recipient of multiple awards throughout his career including the Nevin Award in 2002, the highest award given to a Professional Speaker, and was named Keynote Speaker of the Year in 2012.

Connect with Keith Abraham:

➡ Keith Abraham’s Website: https://keithabraham.com/

➡ Keith Abraham’s Facebook: https://www.facebook.com/KeithAbrahamCSP/

➡ Keith Abraham’s Instagram: https://www.instagram.com/keithabrahamcsp/

➡ Keith Abraham’s Youtube: https://www.instagram.com/keithabrahamcsp/

➡ Keith Abraham’s LinkedIn: https://www.linkedin.com/in/keithabraham/

Resources:

➡ Focus by Keith Abraham: https://keithabraham.com/product/focus/

➡ Be by Keith Abraham: https://keithabraham.com/product/be/

➡ Living Your Passion by Keith Abraham: https://keithabraham.com/product/living-your-passion/

➡ Million Dollar Playbook by Keith Abraham: https://keithabraham.com/product/million-dollar-speaker-mastermind/

➡ Love Who You Are by M.H Clark: https://https://bit.ly/42g6jEh

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 197: Mastering The Art Of Visual Storytelling Jan 30, 2024

Join us for a short and sweet Spotlight Special as we explore the magic of visual storytelling! Learn the secrets of making your story, your post, what you share not just interesting but attention grabbing and visually awesome too!

You’ve probably joined us as we’ve spoken into, time and time again, how powerful it is to share YOUR story in your Business… But here’s the big question; how do you make it not just interesting but something that is really cool to look at, to make people stop to read it too?

With ever-expanding technology, growing media and a current super strong (and getting stronger!) focus on Social Media on stories, reels, pictures and video clips; how do you make what you’re sharing standout? How can you tell enough of a story with that first visual impression to make them stop and listen?

Listen in as we share some quick and easy tips on turning your social posts into artworthy pieces! Learn the different ways to tell a story AND how to make it fun too - for you and the people you are speaking to. Let's not just tell your story but make it pop with excitement in a way that everyone notices.

In this episode, we're going to make your content stand out in the busy digital world and grab everyone's attention. Tune in as we make visual storytelling not only a more powerful tool for your business, but something you enjoy too!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:33] Origin story

➡ [2:04] My recommended apps

➡ [8:01] Share your mission, aspirations and passion

➡ [12:50] Educational and instructional content

➡ [14:27] Sharing the journey of the product visually

➡ [18:21] Storytelling and how you use the product.

➡ [19:55] Recap

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 196: Direct Selling in 2024, Combining Technology and Humanization with Tyler Whitehead Jan 23, 2024

Today’s episode and amazing guest allow us to give you an extra special sneak peek into what goes on behind the scenes in the world of Direct Selling. Let us introduce you to the incredible Tyler Whitehead, here to take us on a journey through the ins and outs of the industry.

It's not just a privilege but an absolute pleasure to bring you these conversations with passionate individuals from all corners of the globe who share our love for Direct Selling. Today is no exception, as we get to unravel the wisdom of Tyler Whitehead.

You might recognize Tyler's name – he's been a force in Direct Selling for over 22 years, working with giants like Arbonne International and Nu Skin. And guess what? He's got some exciting news brewing that he might spill too..

Tyler shares with us the true magic that only happens when a person is truly, deeply invested in and committed to what they do. Coming from someone with that unwavering level of commitment himself. Not just a seasoned executive but an individual genuinely passionate about how Direct Selling transforms lives, Tyler’s perspective on what this industry is shaping up to be and how it will get there in 2024 is a conversation you do not want to miss.

We talk where the industry is headed, what makes it special, how we tackle the winds of change (especially in this new era of technology), the power of people and even an exclusive sneak peek into the last World Federation of Direct Sellers catch-up.

Get ready to soak in the insights, inspiration, and the vision Tyler Whitehead has for the future of Direct Selling. Let's dive in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:14] Knowing Tyler Whitehead and his history in Direct Selling

➡ [7:57] What’s ahead with Tyler

➡ [10:42] Gig industry vs Direct Selling industry

➡ [18:26] An increase in in-person events

➡ [21:20 Sneak peek into the last World Federation of Direct Sellers meeting

➡ [26:24] Hesitation in attending events

➡ [36:01] Change that Direct Selling needs

➡ [40:44] Catching up with technology

➡ [45:40] Stigma of the Direct Selling industry

➡ [54:39] Tyler’s favourite book

➡ [55:24 Tyler’s dream superpower

➡ [56:28] Tyler’s favourite quote

➡ [58:12] Tyler’s advice to his past self

➡ [59:34] Parting words

About our guest:

Tyler Whitehead is a seasoned Direct Selling Executive who has spent the past 20 years in the pursuit of wellness at scale as a leader in the Direct Selling industry. His experience has included key C-level roles in executive management leading the development and deployment of beauty, skincare, nutrition and personal care products and devices in the world’s leading Direct Selling companies. He has remained passionate throughout his career about learning how to empower others - creating opportunities for independent business owners around the world.

From 2021-2023 Tyler served as CEO of Arbonne International, Inc. headquartered in Irvine, California. Prior to to Arbonne, Tyler served in executive leadership roles as President, West Region, at Nu Skin Enterprises, Inc. overseeing strategic global projects and sales and operations in 36 countries, Vice President of Sales & Operations Americas, and Vice-President & General Counsel after an active career in private practice of law specializing in corporate finance and mergers and acquisition work. Tyler has remained an active advocate for the direct selling industry throughout his career serving in various roles for lobbying and trade groups around the world.

Whitehead has long embraced the value of unleashing human potential through finding the intersection of purpose and people. He is thrilled to be a part of the value creation that comes from practicing the empowerment mission of direct selling and now creating the new and necessary innovations to design, create and develop what he calls “the experiential economy”--a journey that has the ability to improve lives for millions more around the world.

Tyler is an active Board Member of the World Federation of Direct Selling Associations (WFDSA), the Direct Selling Association (DSA), and Council for Responsible Nutrition (CRN).

Tyler is an aspiring runner, explorer, and golfer. Father of 5, married to Elizabeth, another direct selling industry-leading and trailblazing CEO and CMO, and now proud “pops” to 2 grand-dudes and 2 grand-duchesses!

Resources:

➡ “Start With Why” by Simon Sinek: https://amzn.to/3RW1MlX

Quote:

“The root of happiness and root of joy doesn’t come from being happy but happiness comes from gratitude”

Connect with Tyler Whitehead

➡ Tyler Whitehead on LinkedIn: https://www.linkedin.com/in/tylervwhitehead/

➡ Tyler Whitehead on Instagram: https://www.instagram.com/tylerwhiteheadceo/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 195: 3 Time Saving Tips For Managing Your Social Media Jan 16, 2024

Have you ever felt like Social Media is a total time thief? I get it. You start with a simple task, but suddenly, you're lost in a whirlwind of reels or messages, totally off track. Been there? Haven’t we all.

Here's the deal: managing Social Media can be a real challenge, especially when it hijacks your time. But fear not! I've got three awesome tips to save you from this time-sucking rabbit hole.

First off, planning is key. Scheduling your posts in advance can be a game-changer. It's like setting up a roadmap so you stay on track. Then, use tools! There are cool apps that help schedule and manage your posts, saving you tons of time.

Lastly, stay focused! Remember what's important. Social media's fun, but there are bigger things in your world. These tips? They'll help you navigate Social Media smarter, leaving you more time for what truly matters.

Ready to dive in and learn more? Let's get those time-saving hacks rolling!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:45 Tip #1

➡ [5:13] Once every three months

➡ [7:15] Tip #2

➡ [8:28] Weekly time blocking

➡ [12:18] Tip #3

➡ [14:25] Utilising AI tools

➡ [16:12] Recap and final words

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 194: Beating Imposter Syndrome with Noeleen Shine Jan 09, 2024

Today’s Spotlight Special shines a light on the amazing Noeleen Shine, a Senior District Leader with Lorraine Lea who has not only worked her way up from start to outstanding success once, but twice!

Join us as we unpack Noeleen’s journey, honest and raw… With real talk about the highs, lows and challenges of not only Business but also life and balance. From understanding exactly what Direct Selling could mean for her family, to navigating the ever-changing tech landscape and her incredible feat of restarting her business and hitting that senior leader milestone, not once but twice, Noeleen shares it all.

This isn't your average success story; it's a tale of resilience, determination, and the willingness to embrace change. So, if you've ever found yourself at a crossroads in life or your Direct Selling journey, this episode is for you.

Get ready to take notes because Noeleen drops game-changing insights that could reshape your approach to Direct Selling. I'm genuinely privileged to have had this conversation with Noleen, and I know you'll find her story as inspiring as I did. So, without further ado, let's dive into this Direct Selling Accelerator Spotlight Special Episode and uncover the secrets to Noeleen's success!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:54] A little bit about Noeleen Shine

➡ [5:38] Crazy names

➡ [6:43] Starting with Lorraine Lea

➡ [10:00] Starting from scratch… Twice!

➡ [11:48] A formula that works + anybody can replicate

➡ [13:04] Struggling with imposter syndrome

➡ [15:38] How to be confident sharing your story

➡ [18:22] Celebrating success

➡ [23:02] Over-complicating Social Media

➡ [25:08] Finding balance

➡ [29:14] A piece of advice on getting bookings

➡ [32:44] Noeleen shares her ideal customer

➡ [34:22] Thinking of starting a Direct Selling business; you should hear this

➡ [36:47] Noeleen’s favourite book

➡ [38:22] Noeleen’s dream superpower

➡ [39:36] Noeleen’s favourite quote

➡ [40:56] Noeleen’s advice to her past self

➡ [41:57] Parting words

About our guest:

Noeleen Shine was in finance before joining Lorraine Lea as a leader over a decade ago and is currently a Senior District Leader handling several teams in New South Wales, Queensland, and Western Australia.

Noeleen started her Lorraine Lea business with one small goal in mind: to save enough money to send her son to the USA on a basketball trip. 90 days later, she had $6k in the bank and realised that Lorraine Lea could be a 'REAL' job - so instead of staying for 6 months as intended, here she is more than a decade later.

She was able to stay at home with her kids while earning a great income, travel overseas, and buy a beautiful car thanks to her career at Lorraine Lea.

Originally from Dublin, Noeleen is married to her wonderful husband Andrew, who’s from London. Together, they have three grown children: Alexandra, Jack, and Hannah. They moved from Ireland to Australia more than 17 years ago.

Noeleen loves helping women and men live their lives on their own terms and takes her business with her wherever she goes.

Resources:

➡ ‘It Starts With Passion: Do What You Love and Love What You Do’ by Keith Abraham - https://amzn.to/3GpXH2J

➡ ‘Focus’ by Keith Abraham - https://bit.ly/3jHuNkN

Quote:

“Comparison is the thief of joy”

Connect with Noeleen Shine

➡ Noeleen Shine on Facebook: https://www.facebook.com/NoeleenShineLorraineLea/

➡ Noeleen Shine on LinkedIn: https://au.linkedin.com/in/noeleen-shine-829b4515

➡ Noeleen Shine on Lorraine Lea: https://lorrainelea.com/stylists/6431

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 193: 3 pieces of content to stop posting now Jan 02, 2024

It's a game-changer! I'm going to spill the beans on three types of content you should ditch ASAP.

There is content floating around, that you’ll see shared by others in your feeds, that could easily mess up your Social Media game. I mean, not just a little hiccup, but real trouble! And guess what? I'm here to spill the beans on what they are and why they've got to go.

If you're sharing any of these three things, it's time for a strategy check. They might seem harmless, but they're like sneaky troublemakers causing damage behind the scenes.

So, hang tight and tune on in as l let you in on these content culprits and why they shouldn’t be part of your content plan. Get set to transform your Social Media content!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:25] Piece #1

➡ [3:31] Not all attention is good attention

➡ [5:12] Piece #2

➡ [6:01] Platforms want you to stay on their platforms

➡ [7:45] CTA button

➡ [11:56] Piece #3

➡ [15:45] Hooking people for the wrong reason

➡ [18:28] Churn and burn

➡ [19:05] Watch, observe, pay attention

➡ [19:57] Recap

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 192: 5 of our favourite podcast moments from 2023 Dec 30, 2023

Today we’re taking a look back at some of the pivotal moments that left a lasting impression on our podcast, both as hosts and listeners, in the past year. Join us as we dive on in to some of the most transformative insights we took away from the Direct Selling Accelerator in 2023 and take a bit of a nostalgic journey with us.

We’ll take the time to stop and reflect, to properly immerse ourselves in some of those magic moments from the last year that have revolutionalised not only the listening experience for the podcast but also the way we do business and grow, each and every day.

Find a snippet that you like and want to know more? That’s okay, you can find the links to the full episodes below to make sure you don’t miss a thing!

Hosting amazing guests like this, and many more, on this Podcast is such an incredible privilege. We get to share with you knowledge, experience, wisdom and insights from inspirational people from all around the globe.

This episode is going to be a fun trip down memory lane. Please join in with us on reflecting back on some of the remarkable moments from 2023. We look forward to you tuning in with us again for another stellar year in 2024.

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:48] John Hubbard: Why Testimonials are a game changer and how to

get them

➡ [6:51] Biggest mistakes in gathering testimonials

➡ [12:21] How to utilise video testimonials

➡ [14:10] Keith Abraham: Achieving Your Goals and

Beating Overwhelm

➡ [22:47] Lisa McInnes-Smith: The power of your story

➡ [28:05] Short snippets

➡ [31:50] Sam Hind: 10 Valuable Lessons in Business and Life: My

Journey So Far

➡ [34:42] Enjoy the ups, prepare for the downs but notice the middle

➡ [37:45] Andrew Phillips: How to eat a frog

➡ [42:20] Eating a frog is..

➡ [47:04] Developing negative language

Resources & Where To Find Out More About Our Guests

John Hubbard’s episode: Why Testimonials are a game changer and how to get them - https://youtu.be/ViiorUgkzKY
Keith Abraham’s episode: Achieving Your Goals and Beating Overwhelm With Keith Abraham - https://youtu.be/Nzjpua-7vOU
Lisa McInnes-Smith’s episode: The Power of Your Story – With Lisa McInnes-Smith - https://youtu.be/rfgcandFdEA
Sam’s solo episode: 10 Valuable Lessons in Business and Life: My Journey So Far - https://youtu.be/LiOGscD45tk
Andrew Phillips’ episode: How to eat a frog with Andrew Phillips - https://youtu.be/l0SIMILVqGI

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 191: The biggest Social Media developments in 2023 and coming trends for 2024 Dec 26, 2023

Today's episode features a standout guest — none other than industry superstar Scott Kramer, renowned for his substantial impact and expansive industry experience, and influence.

Scott isn't your run-of-the-mill expert; he's the mastermind behind MultiBrain and a seasoned professional in the world of Social Media, particularly within the Direct Selling Industry. Scott joins us to help unpack and understand the happenings of 2023, and explore what lies ahead in 2024. This conversation will be raw and eye opening with Scott’s unfiltered, honest insights.

As the discussion unfolds, Scott will lay out predictions and visionary concepts regarding the future of Social Media. He’ll give us an expert’s sneak peek into what’s changing, a preview of the transformative shifts to come and crucial trends on the horizon, understanding what’s most important for Social Media success as we move forward.

Scott injects an infectious energy into the conversation, fostering a lively exchange of ideas that we’re sure you’ll enjoy. Whether you're intrigued by Social Media dynamics or simply curious about upcoming trends and how they will impact you, this episode is just for you. So, settle in and be prepared to capture some genuinely valuable insights from the one and only Scott Kramer.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:47] Catching up with Scott

➡ [6:04] Let’s wing it

➡ [9:46] Controversial predictions

➡ [12:12] Raw, real, unedited content

➡ [18:07] Counter point

➡ [20:40] Power of the micro influencer

➡ [22:34] Click baiting

➡ [26:51] Big shift in the algorithm

➡ [29:30] Suggested content

➡ [33:51] Short form videos

➡ [36:08] Paying for a verified account

➡ [41:47] Let's talk about AI

➡ [47:24] Hybrid content

➡ [50:09] Agree or disagree: video content trends

➡ [51:30] Threads and X, where are they going to be in 2024?

➡ [53:45] Sam’s prediction for 2024

➡ [56:56] Young people love to adapt to technology

➡ [57:56] Social search, how is it going to play a part?

➡ [59:40] Facebook and multiple personal profiles

➡ [01:00:37] Parting words

About our guest:

Scott Kramer is a media and entertainment veteran who's credits run the game of television, film, digital, publishing and large-scale live events. Scott currently serves as Chief Brain at Multibrain. Multibrain is an award winning software digital agency whose Social Media software products power over 300,000 entrepreneurs worldwide, with some of the top Direct Selling brands in the World. Kramer is also a popular keynote speaker and expert on the topic of Social Selling

Prior to the launch of Multibrain, Kramer was the Senior Vice President of Integrated Media for IMG Worldwide. As Head of Global Brand Partnerships, he directed sales, marketing and development staff in the US and UK, overseeing revenues across entertainment, digital and sports media.

Scott has an extensive experience directing cross-functional teams in developing new revenue generating creative and multi-platform content strategies for entertainment, media and consumer brands. Highly skilled in driving creative vision, from concept through execution for agency, television, music, digital, radio, and print companies. Strong ability to effectively provide senior-level management experience to operations, P&L, and business development.

Connect with Scott Kramer

➡ Website: https://multibrain.net

➡ Facebook: facebook.com/multibrain.social

➡ Twitter: twitter.com/scott_kramer

➡ LinkedIn: linkedin.com/in/smkramer

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 190: My 5 favourite apps/tools for 2023 and going into 2024 Dec 19, 2023

I'm thrilled to share with you my top five favourite apps and tools for 2023 heading into 2024. These gems have been absolute game-changers for my productivity and simplifying my life, especially when it comes to managing Social Media content.

I could've bombarded you with a ton of technical jargon and a long list of various apps out there, but I want to keep it real simple. These tools are ones that I personally use daily, and I believe they can revolutionise how you handle your Social Media too.

Life can be crazy busy, from juggling family to running a business... That's why nailing down a solid Social Media management strategy is vital. Over time, I've developed strategies shared on this podcast and within our memberships, and these apps and tools have been my trusty sidekicks in making those strategies work seamlessly.

I won't overwhelm you with a bunch of different options. Instead, I'll focus on these key tools that will aid in your daily planning, boost productivity, and help manage your business effectively. So, let's jump right in and explore together!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:46] App # 1

➡ [4:18] Importance of planning your time effectively

➡ [6:49] App #2

➡ [8:26] You don’t have to be ok with everything

➡ [12:17] App #3

➡ [14:00] New added feature, AI

➡ [16:27] App #4

➡ [21:29] App #5

➡ [23:15] Bonus App

➡ [24:42] Recap

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 189: Straight talk sessions - Q&A edition with Greg and Sam Dec 12, 2023

Ever experienced a conversation that takes you on unexpected detours? Where you get so lost that you feel like you may as well throw away the map? Well, that's precisely what we're delving into today. We enjoy sprinkling these curveball episodes throughout the year to keep things fun and lively. In this podcast, my husband joins in on the fun, ushering in a cascade of surprises! I meticulously prepared some clever questions for our discussion today, but he effortlessly threw me off course. Typical, right?

I had crafted a game plan, complete with a set of witty questions ready for our chat. However, hold on – major plot twist! Enter Greg, and suddenly, chaos ensues! Honestly, I should have anticipated this. Lesson learned: involving family in podcasts guarantees an element of unpredictability.

Stay tuned for this rollercoaster of an episode where laughter and unexpected revelations take centre stage. My husband has a few tricks up his sleeve, and it's all in good fun. Let's embark on this wild ride together!

We’ll be talking about:

➡ [0:00] Introduction

➡ [0:56] Greg’s question #1

➡ [2:08] Sam’s answer…

➡ [2:38] Sam’s question #1

➡ [2:51] Greg says…

➡ [4:29] Facebook for business growth?

➡ [5:06] What’s your secret for being amazing mum, wife, businesswoman

➡ [5:30] A blog of all my failings

➡ [7:08] Relationship with yourself

➡ [09:32] Two camps of women

➡ [11:00] Nature of partnership

➡ [14:02] What’s the hardest thing about working with your wife?

➡ [14:29] Switching from one aspect of life to another

➡ [16:47] Marbles in the jar phenomenon

➡ [19:32] 5 Love Languages

➡ [20:41] Cup filling, why it matters

➡ [21:13] Prioritising me

➡ [27:31] Selfless people

➡ [28:58] Sam’s question # 4

➡ [31:39] Our mission trip to Africa and what it gives us

➡ [32:02] A greater impact from other people and reconnecting to physical touch

➡ [41:01] Culture shock…that’s the easy part

➡ [41:24] Parting words

Resources

5 Love Languages by Gary Chapman: https://amzn.to/3uKybnl

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 188: 3 reasons your posts aren’t reaching anyone Dec 05, 2023

Are your posts falling into a black hole of invisibility? Struggling to crack the code of Social Media algorithms? You're in the right place. In this episode, I'll unravel the mystery behind why your content isn't getting the traction it deserves.

We'll dive deep into the core reasons your posts might be missing the mark and uncover actionable strategies to improve your visibility and engagement. From rethinking your content approach to mastering the ever-evolving social algorithms and stepping out of your comfort zone to engage like never before, we've got you covered!

So, grab your notepad and get ready for a short but sweet game-changing episode. Let's breathe new life into your Social Media presence, captivate your audience, and amplify your impact in the digital world.

Get set to transform your Social Media content!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:43] Be honest

➡ [4:46] Come up with 10 new content ideas to test over next couple weeks

➡ [6:04] Algorithms analyze every piece of content

➡ [8:02] Unconnected distribution

➡ [10:42] Opportunity to reach new people

➡ [12:47] Practice the law of reciprocity

➡ [14:28] Provide value

➡ [15:50] Create relatable content

➡ [17:08] Don't expect overnight results

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 187: Be your own secret weapon Nov 24, 2023

Embracing authenticity on Social Media is a game-changer, yet it's a concept that often gets lost in the noise. Let's peel back the layers on this crucial aspect of online presence. It's fascinating, isn't it? We're bombarded with success stories, influencers doing their thing, and pages thriving with what seems like the perfect formula for Social Media stardom. But here's the kicker: in chasing that success, many of us forget the most essential element—ourselves…

Think about it. We're so engrossed in mirroring what's out there that we often neglect our own voice, our unique identity. I've had numerous conversations with passionate individuals wanting to leverage Social Media for their businesses, well armed with many tools for success, yet they're missing the core ingredient—being genuine.

This conversation is about reclaiming your narrative, bringing back that authentic 'you' to the forefront. It's not just about boosting your business; it's about forging meaningful connections. Imagine feeling truly aligned with what you post, leaving behind that discomfort or 'ickiness' after hitting 'publish.'

I've been in that spot too—trying to emulate what seemed to work for others, only to realise it felt off. So, let's unpack this. Let's explore how to infuse your uniqueness into your online presence. Trust me, this shift in perspective can be transformative, helping you not just thrive but truly connect in the digital world.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:50] People buy from those they like, know and trust

➡ [4:47] What will people think?

➡ [6:29] It’s none of your business

➡ [9:03] One of the best episodes

➡ [10:19] Embracing Social Media

➡ [12:27] A little disclaimer

➡ [13:49] Actionable items

➡ [17:18] Do more videos

➡ [19:30] Looking back

➡ [20:26] What I learned

➡ [22;32] That one afternoon phone call

➡ [24:19] How can we make positivity ring louder

➡ [25:50] Final Thoughts

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

Confessions of a mumpreneur… my biggest mistakes in business Nov 15, 2023

Normally, this podcast talks into the exciting world of Direct Selling; featuring incredible guests and chatting about Social Media, tech, and marketing strategies to supercharge your business. But guess what? Today, we're spicing things up and taking a slightly unusual detour!

Over my nearly decade-long journey as a business owner, I've encountered valuable lessons through mistakes. Today, I want to share some of these insights, hoping it might spare you from similar pitfalls. As an entrepreneur and a woman, I've learned that the facade of having it all together is just that – a facade.

In this episode, I'll candidly discuss five significant mistakes I've made. From the challenges of balancing business and motherhood to the misconception that successful entrepreneurs have it all figured out, I want you to know that you're not alone. Each day in business is a learning experience, and I am genuinely grateful for the privilege of connecting with incredible individuals like you.

So, let's dive in and unravel some of these mistakes, hoping that my journey can resonate with yours and perhaps guide you through challenges you might be facing. Thank you for tuning in and being a part of this extraordinary journey.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:22] Mistake #1: No boundaries set

➡ [3:46] Tip #1: A to Z technique

➡ [6:13] Pleasing everyone is pleasing no one

➡ [8:56] Create separation

➡ [17:21] Setting boundaries with clients

➡ [20:25] Mistake #2: Fear of delegation

➡ [21:20] Do, delegate, dump

➡ [25:53] Mistake #3: Chasing likes and trying to get everything right

➡ [28:50] This is my journey

➡ [29:21] Knowing your why

➡ [32:50] Turning maybe into a must

➡ [34:30] Check out this interview with Keith Abraham

➡ [36:42] Mistake #4: Saying YES

➡ [39:39] Final thoughts

Resources:

➡ Podcast episode with Keith Abraham - https://youtu.be/Nzjpua-7vOU

Quote:

“I’m so successful in business because I hire people that are better than me at the task they do” - Richard Branson

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 185: Understanding you through the Enneagram with Sharon O’Neill Nov 07, 2023

After a long wait, the right moment has finally arrived to share this extraordinary episode with you. I am absolutely delighted to introduce a truly remarkable guest and dear friend, Sharon O'Neill. Sharon wears many hats – she's an Enneagram Coach, a Pastor, a loving Grandmother, and a passionate advocate for human rights and women's empowerment. Her presence has had a profound impact on our, and many others’, lives.

We've been eagerly anticipating this discussion on how the Enneagram Personality Assessment Tool has positively transformed both our own marriage and our business. The Enneagram tool has proven to be a game-changer for us, fostering self-love and a deeper understanding of how we connect with others and the world. Sharon will take us on a deep dive into the nine Enneagram types, unveiling how this tool empowers us to better understand ourselves and those around us.

This conversation is a treasure trove of insights on self-awareness and building meaningful interpersonal connections. The Enneagram has significantly enriched our lives, cultivating a greater sense of self-love and understanding for ourselves and one another. I urge you to open your hearts and ears because there is so much to gain from this discussion. Get ready for a journey towards a deeper self-understanding!

Prepare for a powerful journey of self-discovery and growth. Share this episode with those who could benefit, and don't forget to subscribe. You're in the right place at the right time. Enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:19] Excited to talk about Enneagram

➡ [6:00] Being part of the process

➡ [10:01] Interesting tool

➡ [15:15] How powerful this understanding is

➡ [17:25] Finding other people similar to you with Enneagram

➡ [19:02] Types of Enneagram

➡ [31:58] Having wings

➡ [33:39] Enneagram vs other personality tests

➡ [38:03] Anger means…

➡ [41:06] Challenges; knowing yours and others through Enneagram

➡ [44:15] Figuring out your type can take time

➡ [45:07] Check out Sharon’s website for Enneagram details

➡ [48:30] Can you change your Enneagram type?

➡ [55:07] Resources

➡ [57:24] Knowing other people’s Enneagram without taking the test

➡ [1:01:20] Sharon’s recommended book

➡ [1:02:15] Sharon’s dream superpower

➡ [1:02:54] Sharon’s favourite quote

➡ [1:03:56] Sharon’s advice to her past self

➡ [1:06:44] Final thoughts

Resources:

➡ Road back to you by Ian Morgan - https://bit.ly/40q8u7w

➡ Atomic Habits An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear -https://bit.ly/49sw2wH

➡ Enneagram Test - https://www.integrative9.com/ieq9products/individual-reports/

➡ Podcast - https://www.typologypodcast.com

Quote:

➡ “Men and women were created to work together, not separate work but together work. It’s a way of love which is the most powerful thing we have on the planet” - Bob Goff

About our guest:

Sharon O'Neill is a Launceston, Tasmania based Enneagram Practitioner, passionate about building capacity, seeing people become whole, well, and integrated. She loves empowering individuals to live to their full potential. The Enneagram is one of the major tools she uses to see people living their best life.

Sharon has nearly 3 decades of working within our local community as a Pastor, Social Worker, Social Enterprise Creator and Manager. She's a trained Social Worker and has become an accredited Enneagram Practitioner. Sharon is currently a Pastor at Tailrace Community Church and manages the Tailrace Centre, Judes Cafe and Kids Paradise.

Sharon is passionate about social justice and specifically the rights of women and children; advocating for legal, political and educational reform that will protect children against sexual assault and domestic violence. “I love advocating for equity for women and for them to be empowered to be who they were created to be.” She is passionate about employing young people and seeing them fly.

For Sharon, the Enneagram is an incredible tool to help build self awareness, knowledge and to stimulate health and well being.

Connect with Sharon O’Neill

➡ Sharon O’Neill’s LinkedIn: https://www.linkedin.com/in/sharon-o-neill-588058134/

➡ Sharon O’Neill’s website: https://sharononeill.com.au

➡ Sharon O’Neill’s Instagram: https://www.instagram.com/sharononeill_soulkeeping/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 184: Why identifying your ideal customer is key (Direct Selling Accelerator Spotlight Special!) Oct 31, 2023

This Spotlight Special shines the light on a topic that is not only something super important we regularly teach, but also something that gaining a better understanding of can mean completely changing your business for the better… Why identifying your ideal customer is a big deal.

We’ve heard it said before that ‘figuring out your ideal customer is just a fancy way to procrastinate’. But, here's the twist: in the very next breath, people often then ask for Social Media advice. So why does that first step, identifying who your ideal customer is and who you are talking to, matter so much?

Tune is as we share four crucial reasons why knowing your ideal customer is essential for your business. It's like the compass that guides you to success. If you've ever felt stuck or frustrated with your results, understanding this is a game-changer!

We'll throw in a few stories, maybe some embarrassing ones we've learned from too and explore why identifying your ideal customer is key. So, are you ready to unravel the mystery of who that ideal might be? Let's dive right in and make it clear!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:56] Working with your ideal customer

➡ [5:08] Selling to everybody is selling to nobody

➡ [5:46] Power of identifying your dream customer

➡ [7:19] Doesn't feel like work

➡ [10:14] Multiplication will happen if…

➡ [11:50] Being magnetic

➡ [14:27] Reciprocity of energy and joy

➡ [16:11] Power of word of mouth

➡ [17:46] Becoming more productive

➡ [18:43] Creating content becomes easy

➡ [21:38] 2 key questions to ask

➡ [23:05]] What do I need to do next?

➡ [23:53] Final thoughts

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 183: The Lemongrass Spa story and tips to grow your Direct Selling business Oct 25, 2023

We are so thrilled to share a special episode that reminds us all what this podcast is all about. Whether you’re a Direct Seller looking to grow your business, part of a corporate company in the Direct Selling Industry, or even just considering starting your own business venture - this podcast serves to support and inspire you.

A key part of our mission with this podcast is bringing you incredible stories and insights from individuals around the world making an impact in the dynamic Direct Selling field. In this episode we are super excited to do exactly that…

It's both an honor and a privilege for us to meet remarkable people and share their stories. Today, we have the pleasure of introducing you to a very special individual, Heidi Leist, the founder and CEO of Lemongrass Spa Products. We aim to shine a spotlight on this incredible industry, and its influence on individuals and communities, and feel that Heidi’s story does exactly that.

Heidi's journey and insights as both a consultant and a company leader are truly inspiring. She shares with us not only her wealth of industry and business knowledge, but also gets personal sharing from the heart about her private life and the challenging dynamics of working with your spouse.

We strive to provide you with valuable tips, tricks, and real-world experiences that can propel your journey - today the incredible Heidi will do exactly that. Tune in to gain valuable tips, tricks, and real-world experiences to help you achieve your business dreams. Enjoy the remarkable story of Heidi and LemonGrass Spa!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:44] Celebrating 21 years

➡ [5:37] Starting a business with two babies

➡ [6:21] Looking back 21 years ago

➡ [09:29] Working with your significant other

➡ [13:25] Heidi’s “ah-ha!” moment, diving into Direct Selling

➡ [15:08] Starting out in business? Listen to this

➡ [17:41] Creating a culture in your team

➡ [19:28 ] Getting on the right track

➡ [22:07] Biggest change in the Direct Selling industry that Heidi seen in the last 21 years

➡ [25:00] Heidi’s supper skill in her business

➡ [27:58] Keeping the relationship building going

➡ [35:26] Talking about legacy

➡ [38:00] A special product launched this month: Pink Box of Hope

➡ [40:38] Heidi’s inspiration for this special product

➡ [43:18] Finding the right balance

➡ [46:26] Heidi’s recommended book

➡ [46:58] Heidi’s dream superpower

➡ [49:33] Heidi’s favourite quote

➡ [50:42] Heidi’s advice to her past self

➡ [52:08] Getting in touch with Heidi Leist

Resources:

➡ Book Recommendation: Digital Persuasion by Erin King: https://amzn.to/496gyhy

Quote:

➡ “You can’t’ start next chapter of your life if you keep re-reading the last one”

About our guest:

Heidi Leist is an author, founder and CEO of Lemongrass Spa Products. For over 21 years, the company has been challenging the conventions of traditional manufacturing by pioneering and perfecting handcrafted, ethically sourced small batches of skincare, makeup, and bodycare. Today, thousands of people have joined what we call ‘the Lemongrass family’ as loyal consumers and independent social sellers.

With a shared passion for clean, natural, and healthy living, Heidi and her team are grateful to be able to give back to the greater community. The organization has provided resources to members of the military through their company initiative Freedom Feet, meals for Feeding America and campaigns for cancer research and prevention. She has been a speaker at DSA events throughout the years and a guest speaker at universities through the DSEF education program. Heidi and her business partner and husband, Bryan, live on the gulf coast of Florida where they enjoy boating, diving and traveling with their two daughters.

Connect with Heidi Leist

➡ Heidi Leist LinkedIn: https://www.linkedin.com/in/heidi-leist-a722238/

➡ Lemongrass Spa website: https://www.lemongrassspa.com/blog/author/leisth/

➡ Lemongrass Spa Facebook: https://www.facebook.com/LemongrassSpaProductsCorporate

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if y

See omnystudio.com/listener for privacy information.

EP 182: Dating 101 - Part three, how to get to second base (how to turn a lead into a sale) Oct 17, 2023

In the third instalment of 'Dating 101,' we dive into the art of cultivating relationships with your target customers on Social Media. Just like in dating, it's all about taking it step by step — imagine going from a simple "hello, how are you" to immediately asking, "will you marry me?" That's quite the jump!

In this episode, we're drawing parallels between dating and business relationships to stress the importance of gradual progress. We want to create sustainable, long-term relationships with our ideal customers. It's like dating — establishing a strong foundation before moving forward.

Our focus will be on taking the relationship to the next level, akin to reaching 'second base.' Envision this as the shift from initial interactions to meaningful conversations about our products or business opportunities. We seek to engage in appropriate discussions that naturally propel our business endeavours.

Just as you wouldn't propose on the first date, in business, we strive to establish trust and rapport before making a substantial request. It's about understanding each other's needs and interests. We'll guide you on transitioning from surface-level engagement to discussing your offerings in a way that benefits both you and your potential customers.

Stay tuned as we share insights on how to smoothly advance these relationships, transforming leads into sales. It's all about adopting the right approach and timing to expand your business while nurturing meaningful connections. So, relax and join us in elevating these relationships together

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:17] 4 dating tips

➡ [3:46] Tip #1: A to Z technique

➡ [4:46] Genuine reach outs

➡ [5:29] Tip #2: Using voice notes

➡ [8:31] Tip# 3: Tailor fit your offering or product

➡ [9:02] Take notes

➡ [11:14] Tip #4: Have a nurture sequence

➡ [12:55] One of my favourite topics I like to talk about is…

➡ [13:21] Wrapping up dating 101, the power podcast trio

Resources:

➡ Missed Part One? Catch it here: https://youtu.be/o3k9h1Nualk

➡ Missed Part Two? Catch it here: https://youtu.be/xKwalQaqyts

➡ Grab my FREE Scripts To Start A Conversation (check out Part Two for more on this!):

https://go.auxano.global/conversationstarters

➡ Keen to learn more? Join our Auxano Family: https://go.auxano.global/welcome

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 181: Dating 101 - Part two, how to date (what content to use) Oct 10, 2023

Hey there, and a warm welcome back to the Direct Selling Accelerator Podcast. In our last episode, we launched a dynamic podcast series on dating 101, aimed at empowering you to foster genuine relationships with your ideal customers through Social Media. We tackled a fundamental question: where should you be "dating" online? Should it be through Personal Profiles, Business Pages, Groups, TikTok, LinkedIn, Twitter, Lemonade, Snapchat... the options are vast!

In this episode, we're taking a deeper dive into the "how." We'll explore the content you should leverage on your chosen platform to make these connections meaningful. I'll be sharing valuable insights, formulas, and strategies to help you tailor your unique approach to this online dating game. We're essentially crafting your own recipe for success in building meaningful relationships.

Content is key, and it's all about making a genuine and lasting connection with your audience. We'll discuss various content types, engagement strategies, and storytelling techniques to captivate and resonate with your target audience. Think of this as the art and science of dating in the digital world.

So, grab your notepads and let's jump into this Power Podcast episode, How to Date! We've got a lot to cover, and I'm excited to guide you through this journey of connecting and engaging with your audience in a meaningful way. Let's make it count!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:23] How should we be dating our ideal customers

➡ [2:22] Difference between formula vs recipe

➡ [3:58 ] Your content, your ingredients

➡ [5:29] Content formula

➡ [6:24] Relatability

➡ [7:16] Get ahold of this free downloadable cheat sheet

➡ [7:50] Selling without selling

➡ [8:35] Value

➡ [10:08] Final thoughts

Resources:

➡ Missed Part One? Catch it here: https://www.youtube.com/watch?v=o3k9h1Nualk

➡ Grab my FREE Scripts To Start A Conversation:

https://go.auxano.global/conversationstarters

➡ Keen to learn more? Join our Auxano Family: https://go.auxano.global/welcome

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 180: Dating 101 - Part one, where to date (Pages, Profiles or Groups) Oct 03, 2023

Imagine if on a first date someone asked “will you marry me?”

Do you know where this is leading…

In today's episode, we're going to explore a fascinating connection between two seemingly unrelated subjects: Dating 101 and strategies commonly used on Social Media. This is one of my absolute favourite analogies and methods to build relationships with your ideal customers!

Think about it this way, jumping into a relationship without truly understanding the other person is quite similar to how many people approach online businesses. They dive straight into the sell, asking for a commitment, before even taking their dream customer on one simple date. They skip the crucial steps of building a connection. Here’s the thing though; people buy from people they like, know and trust.

In this episode, we'll draw parallels between traditional dating and our online interactions; underscoring the importance of gradual relationship growth. We’ll talk about investing time in getting to know and engage with people — building trust and understanding.

Join me as we explore the first step in effective online 'dating': the art of authentic relationships on Social Media. Let's dive in and discover the world of meaningful connections, one step at a time. Listen in and be ready to embrace the power of authentic engagement - it's about attracting the right people to grow our business effectively. Enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:07] Where to date?

➡ [3:03] Questions you need to ask yourself

➡ [4:40] Pay attention to HOW people use social media platforms

➡ [5:29] Personal Profile, Business Pages and Groups, which of these to use?

➡ [6:05] Personal Profiles, a quick look

➡ [8:12] What about Business Pages

➡ [11:10] Groups are…

➡ [15:10] What’s your nurture sequence?

➡ [15:21] Final thoughts

Resources:

➡ Keen to learn more? Join our Auxano Family: https://go.auxano.global/welcome

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 179: Empowering Tips and Strategies for Direct Selling Success! Sep 20, 2023

Welcome back to the Direct Selling Accelerator Podcast. We're thrilled to have you join us for another episode brimming with valuable insights and motivational content. If you're deeply involved in Direct Selling, whether it's Party Plan, network marketing, MLM, or any specific facet within this dynamic field, and you're on a mission to elevate your business, you've come to the perfect place.

This podcast operates on a simple principle: arming you with valuable tips, smart tricks, and effective strategies sourced directly from seasoned industry experts. And today, we've lined up an exceptional guest - the incredible Kylie Burnett, co-founder and CEO of Flavourista, a prominent direct selling company in Australia

Kylie's journey is a captivating fusion of experience and innovation. Not only does she lead a thriving Direct Selling company, but she has also blazed trails as a top leader herself. Drawing from this extensive background, she imparts invaluable insights into relationship-building, achieving those essential victories, and navigating the intricate landscape of this industry.

So tune in, soak up the wisdom and get ready to be inspired, learning from the amazing Kylie Burnett. Enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:37] Getting to know Kylie Burnett

➡ [4:55] Jumping from distributor to starting a Direct Selling Company

➡ [7:13] Committing to grow your passion

➡ [11:05] Strategies for a consistent flow of leads and events

➡ [14:15] Bridging communication gaps

➡ [15:46] A different perspective

➡ [18:07] Leading a company

➡ [19:59] Getting momentum and business growth

➡ [24:26] Building relationships

➡ [25:43] Providing extra value

➡ [28:27] Advice for stepping into Direct Selling

➡ [30:55] Is it safe to step in into the Direct Selling space

➡ [34:31] Learning along the way

➡ [40:59] Kylie’s favourite book

➡ [41:37] Kylie’s dream superpower

➡ [46:49] Kylie’s favourite quote

➡ [48:13] Running your own show

➡ [51:49] Final words

Resources:

➡ The Go Giver by Bob Burg: https://bit.ly/3ri5pcq

Quote:

➡ You and you alone are responsible for what is and what is not possible in your life

About our guest:

Kylie Burnett is the CEO and a co-Founder of Flavourista, an Australian Direct Sales foodie company. She is passionate about the Direct Selling industry and helping others to see their greatness, taking action to realise their dreams.

Connect with Kylie Burnett

➡ Website: Flavourista.com.au

➡ Follow on Instagram:https://www.instagram.com/flavouristas/

➡ Follow on Facebook:https://www.facebook.com/flavourista

➡ Follow on X (formerly Twitter): BurnWithKylie

➡ Follow on LinkedIn: linkedin.com/in/kylie-burnett-39441814

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 178: The Rollercoaster Ride of Building Business Sep 05, 2023

This Spotlight Special shines the light on a truly remarkable guest - the incredible Celine Egan. It’s always a special occasion when I get to sit down with the fabulous Celine, a name synonymous with success in Direct Selling. One of the Masterminds behind, and Directors at Juice Plus+ Australia and New Zealand, Celine's expertise is matched only by her warmth and generosity. But here's the really juicy bit; beyond her impressive professional track record, Celine holds a special place in my own journey... She was my very first business mentor over 15 years ago!

Our conversation delves deep into the rhythm of business seasons, offering insights into the ebb and flow of entrepreneurship within the Direct Selling industry. Celine's journey, peppered with experiences that have spanned years and industries, serves as a source of inspiration for those navigating the unpredictable terrain of business ownership. Affectionately known as "Mama Celine," her guidance has touched the lives of countless entrepreneurs, making her an emblem of support and wisdom.

My mission today? To unravel the pressures and challenges entrepreneurs often face, and provide a fresh perspective on embracing the entrepreneurial journey. This interview is a testament to the enduring transformative magic and impact of mentorship, and the power of storytelling in the business world.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:09] Getting to know Celine Egan

➡ [5:10] Teaching from personal experience

➡ [7:02] Good conflict is good

➡ [9:09] Ups and downs

➡ [15:24] Side hustle to changemaker

➡ [16:35] Future of Social Media

➡ [19:59] Business that makes a difference

➡ [27:42] What are your justifications?

➡ [32:55] What it's like to be at the bottom of the rollercoaster

➡ [40:23] Running a Direct Selling Business is an everyday choice

➡ [42:52] Being at the right place

➡ [44:06] Final thoughts

About our guest:

Celine Egan, CEO of Juice Plus+ Australia. Celine is passionate about helping people to grow and develop, both personally and professionally, especially using the Direct Selling profession. Celine has co-authored two books - Accelerate and Direct Selling Power.

Celine has a Graduate Diploma in Management, Coaching Qualification from ICA and numerous personal development courses completed.

Celine has also completed the Dr Sears Health Coach accreditation and is loving sharing the joy of whole food supplementation alongside the amazing Juice Plus+ team.

Connect with Celine Egan:

➡ Celine’s Website: https://www.juiceplus.com/ie/en

➡ Ceine’s Facebook: https://www.facebook.com/EganCelineJP/

➡ Ceine’s LinkedIn: https://www.linkedin.com/in/celineegan/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 177: Unfiltered - Q&A with Greg and Sam Aug 23, 2023

It’s a Spotlight Special! Today marks a novel departure from the norm – get ready for a dash of fun as we embark on a quest to tackle your queries in the most entertaining way! Our dynamic team assembled a medley of questions ranging from the realms of Social Media to our innermost musings. Devoid of scripts, no rehearsed lines – it's just us, your animated hosts, ready to field an eclectic array of questions.

What sets this escapade apart is that neither Greg nor I have had a sneak peek at these intriguing inquiries. We're leaping into the unknown, plucking questions at random, and serving up unfiltered, sometimes unexpected, responses with a side of spontaneity. Why? It's a chance for us to connect on a more personal level, as authentic individuals, showing the real people behind the advice we share.

For those who are tuning into the audio rendition, rest assured, the anticipation is genuine. With every question drawn, we'll navigate uncharted territory, addressing the questions head-on. So, whether your curiosity veers towards industry insights or you're simply itching for an unscripted exchange, we invite you to accompany us as we break the mould, unravelling what makes us unique and delve into the vibrant world of Direct Selling!

No more waiting – let's jump right in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:14] Name 3 things we can’t live without?

➡ [3:07] Our favourite shows on Netflix

➡ [4:22] If we had 1 hour each day to do anything, what would we do?

➡ [7:19] Most funny but smart advertising ever seen

➡ [9:35] Favourite and must have device/product for digital marketing

➡ [14:14] Top of our travel bucket list

➡ [16:35] Future of Social Media

➡ [19:14] Looking to the future

➡ [21:04] Sam and Greg in school

➡ [22:13] Do we have phobias?

➡ [25:30] How did we meet?

➡ [26:37] A change of lifestyle and place

➡ [27:40] Best business or personal development books

➡ [27:50] 3 celebrities at our dinner table

➡ [28:56] Funny conference moments

➡ [29:48] What career would we be doing if we weren’t here now?

➡ [30:25] Weekday routine vs weekend routine

➡ [31:13] Passion for teaching people how to nail Social Media

➡ [33:31] Pineapple on Pizza, yes or no?

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 176: Courageous commitment - The art of showing up Aug 09, 2023

In this episode, I want to open up, get personal and talk about something that's close to my heart - the importance of showing up and being courageous in running your business

Starting out on a business venture can be seriously nerve-wracking, and let's face it, we're bound to stumble upon hurdles along the way. But despite all the challenges, remember this - it's not just about the product or service you provide; it's about YOU. Your business is like a little piece of your soul, a reflection of you, YOU are what people are connecting with.

I receive messages from people fearing judgement or dealing with negativity... But here's a secret – every single successful person out there faces this stuff day in and day out. So, let's be brave together and overcome these challenges.

I'm all about sharing my journey, and my hope is that it gives you a boost of courage. Embrace every single bit of awesomeness that YOU bring to your business, be all that you are meant to be. You didn't just stumble upon this and it’s no accident – you're here for a reason. So let's jump right in and step into that true, incredible potential of ours, side by side. Ready? Let's do this together!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:24] People do business with those people they like, know and trust

➡ [3:34] One key word

➡ [4:22] Ask yourself seven times

➡ [5:20] What matters to you?

➡ [8:13] Negative perceptions

➡ [9:20] When I first started

➡ [10:47] The value of relationships on Social Media

➡ [11:28] Learning the hard way

➡ [12:59] From Sam Lee’s Consulting to Auxano

➡ [14:10] Leading from the front

➡ [15:39] Negative bias

➡ [17:50] An unexpected visitor

➡ [18:54] Your impact has to be about the ONE

➡ [20:28] Beware: your commitment will tested

➡ [23:37] About this particular day

➡ [24:42] Serving that one person

➡ [26:29] You need to show up

➡ [31:31] Your story, your journey

➡ [34:26] Micro stories

➡ [36:25] Final thoughts

Resources:

➡ Join our Auxano Family: https://go.auxano.global/welcome

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 175: The latest algorithm updates and how they will impact you and your business Jul 26, 2023

Get ready for a short but sweet episode that will take your Social Media game to a whole new level! We're diving headfirst into the world of the latest Facebook and Instagram algorithm updates! We’ll explore the latest changes and shifts that you MUST understand as we uncover the secrets to supercharging your performance not only on Facebook and Instagram but on ANY social media platform out there!

The digital landscape is constantly evolving, and we need to stay ahead of the curve! Our Social Media power lies in our ability to adapt and embrace these changes. It can be overwhelming, scary, and seem like you can’t keep up but we've got the perfect solution to keep you on track….

So, are you ready to unleash the power of knowledge? Brace yourself for the ultimate insider tips, top-notch techniques, and up-to-the-minute changes in the algorithm that will leave you feeling inspired!

Tune in as we share the keys to unlock your social media success. From cutting-edge strategies to ingenious hacks! Get ready to ignite your engagement and reach by embracing the ever-changing digital realm. Let's dive into the latest Social Media algorithm updates!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:48] Putting things into perspective

➡ [3:19] How do we work with the algorithm?

➡ [4:26] No tolerance policy

➡ [6:16] Links on Social Media

➡ [8:13] Tip #1: Links

➡ [9:09] Tip #2: Organic uploads

➡ [10:12] Hot tip: Your Call-to-action button

➡ [11:07] Tip #3: Information sections

➡ [11:41] Connected vs disconnected distribution, what’s the difference?

➡ [13:01] 4 key questions

➡ [14:32] Change is coming!

➡ [16:54] Beware of click-bait

➡ [19:59] AI, it’s a thing now

➡ [21:58] The algorithm recognises AI created content

Resources:

➡ Join our Auxano Family: https://go.auxano.global/welcome

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 174: Running the marathon of life: balancing business, family and fitness Jul 20, 2023

Introducing our special guest, Gillian Stapleton! This time around, we are truly fortunate as Gillian graces our podcast in a new capacity. Formerly the CEO of Direct Selling Australia, Gillian is now here to share her inspiring journey beyond that position. Both of us share a strong passion for empowering women in business and are committed to advancing a lifelong focus on health and wellbeing. Whether it's running, swimming, biking, walking, or any other activity, we believe in taking steps to stay healthy and vibrant.

Gillian's infectious personality shines both onstage and in the boardroom. She is goal-driven and a risk-taker, proving this when she completed her first marathon at the age of 49. Since that milestone, she has accomplished an impressive 12 marathons to date and even holds the prestigious World Majors Marathon medal. Gillian has captured her incredible journey and the valuable lessons learned from her experiences in her book titled "Running in Circles," which draws insightful parallels to the world Direct Selling.

Her career started as a teacher in the UK before she ventured into a home-based direct selling business, which allowed her at the same time to raise her two children. Gillian's hard work and dedication propelled her to the top of that business, and eventually, she was offered a corporate role in Australia. Known for her ability to foster nurturing and inclusive communities, Gillian has earned a reputation for increasing profitability wherever she goes.

So, whether you're ‘filling your cup’ and sipping on a refreshing drink or saving this episode for your next run, get ready to be inspired as we dive into Gillian Stapleton's remarkable journey. Tune in and enjoy the episode.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:55] Catching up with Gill Stapleton

➡ [6:47] Passion for women in business

➡ [11:17] Never been good at sports

➡ [16:32 Relationship between running and business

➡ [22:40] Follow your intuition

➡ [27:52 The feeling of recognition

➡ [29:50] Hard work and commitment

➡ [33:24] Small wins

➡ [35:50] Role modeling the right behaviours

➡ [40:12] A discipline that pays off

➡ [42:39] Running the Boston marathon

➡ [47:16] Getting out of your comfort zone

➡ [52:08] It’s ok not knowing what’s next

➡ [55:32] Choosing your response

➡ [56:41] Check out Gill’s amazing book

➡ [59:29] Gill’s favourite book

➡ [1:00:52] Gill’s dream superpower

➡ [1:01:49] Gill’s favourite quote

➡ [1:02:50] Gill’s advice to her past self

➡ [1:03:37] Final thoughts

Resources:

➡ Running in Circles by Gill Stapleton: https://amzn.to/44vvCCF

➡ Encore Episode with Gill Stapleton: https://youtu.be/uUwKyaVtn5E

Book Recommendations:

➡ The Long Run by Catriona Menzies-Pike: https://bit.ly/43pBsEk

Quote:

➡ “How do you eat an elephant? Break it down into small bite sized pieces.”

About our guest:

Gillian Stapleton is a renowned leader, public speaker and author. Gill is the former CEO of Direct Selling Australia and is the only woman to be appointed in its history. She has led multinational global organisations and Australian-based not-for-profit organisations. An entrepreneur at heart, Gillian has run her own business, served on Boards and is passionate about empowering others, particularly women, to be the best they can be by finding their true passion and thriving.

As a regular keynote speaker and commentator on life, work, personal and professional growth, Gill enjoys sharing her knowledge and experience in cross-sectors and with the wider community.

Connect with Gill Stapleton:

➡ Gill Stapleton’s LinkedIn: https://www.linkedin.com/in/gillstapleton/

➡ Gill Stapleton’s Facebook: https://web.facebook.com/gill.stapleton

➡ Gill Stapleton’s Instagram: https://www.instagram.com/stapleton42

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 173: Tips for finding balance as a parent in Direct Selling (Direct Selling Accelerator Encore Edition!) Jul 13, 2023

It’s time to get a little personal. I've often been asked by people in my circle and within my network how I manage my time as a mother, and wife, while building our business which involves frequent travel and long hours of our time.

Creating and keeping routine in our household amidst the ever-changing landscape of our business has been quite challenging. People even refer to me as a "supermum," but to be honest, every mother is doing her best in her own way.

I want to share six valuable tips I've learned over the years as both a parent and an entrepreneur. These tips will help you navigate the delicate balance between family and business. If you find yourself struggling with parental guilt due to insufficient time and an overwhelming workload, this episode is a must-listen.

Sit back, relax and enjoy this episode.

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:16] Parental guilt

➡ [3:19] What started as a consulting agency

➡ [4:23] I hate being labelled as…

➡ [6:16] Tip #1: Phones

➡ [8:24] House rule, mobile devices on aeroplane mode

➡ [9:44] Tip #2: Mentors

➡ [10:22] The need for a coach or a mentor

➡ [14:02] Tip #3: Exercising

➡ [15:42] Invest in a personal trainer

➡ [17:47] Tip #4: Family

➡ [19:51] Constantly going, constantly moving

➡ [20:54] Tip #5: Planners

➡ [21:34] My recommended book planners

➡ [25:15] Tip #6: Relationships

➡ [26:09] Bonus tip: date night

➡ [27:50] Date night rules

➡ [29:01] Final thoughts

➡ [30:14] Recap

Resources:

➡ Daily Greatness planner:

➡ NFP planner by Grace McClean:

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 172: No leads, no support, no training? No worries! How to start from scratch Jul 05, 2023

If you're involved in Multi-Level Marketing (MLM), Party Plan, Network Marketing, or considering starting your own Direct Selling business, then this is the episode for you.

I had the privilege and honor of hosting the inaugural Queen of SeneGence, Jeri Taylor Swade, who held this esteemed title for 14 years. Jeri is the founding consultant of one of the largest Direct Selling companies globally.

Around 25 years ago, Jeri ventured into her SeneGence business with no prior experience, limited knowledge, and little understanding of what lay ahead. Within a few years, she turned things around, dedicating herself full time to the business and never looking back. Her team achieved remarkable success, generating $2.5 million in team sales.

Jeri talks openly and honestly with us, candidly sharing the challenges she has faced and the journey she has ventured on to make over $90 million in company revenue throughout her career. So sit back, relax, and get ready to be inspired!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:19] First queen of Senegence, Jeri Taylor Swade

➡ [5:01] Who is Jeri?

➡ [6:21] What’s in a title

➡ [9:59] It started with…

➡ [16:48] A pioneer distributor

➡ [23:37] Open your mouth and start taking

➡ [28:00] Believe in, and be connected with, your product

➡ [30:07] Know your product

➡ [32:47] Kick-start your business

➡ [36:57] Lead what you care about

➡ [41:36] Adapting your business

➡ [45:14] Mistakes that lead to failure

➡ [50:00] Doing the same thing

➡ [53:11] Having different goals

➡ [57:02] Do the work

➡ [58:01] Jeri’s favourite book

➡ [59:00 ] Jeri’s favourite quote

➡ [59:20] Jeri’s dream superpower

➡ [1:00:38] Jeri’s advice to her past self

➡ [1:01:28] Final thoughts

Resources:

➡ Joni Rogers-Kante episode: https://youtu.be/XXqGZTYp4r0

➡ My Catalog: https://issuu.com/home/published/beauty_book_april_2022

Book Recommendations:

➡ 22 Women Ultrapreneurs & History-Making Couples by Deb Drummond : https://amzn.to/3r9YOAr

Quote:

➡ “Keep on keeping on”

About our guest:

With no knowledge or understanding of the Direct Sales/Network Marketing world, Jeri started out as a "part time" SeneGence distributor 24 years ago. After 2 years, she made the decision to go full time. Within a few short years Jeri had achieved the title of Queen in SeneGence International and was the First Queen of SeneGence. In fact, she was the only Queen for 14 years. To reach the level of Queen, her team did 6.5 Million in sales for that year. Overall her International team has done about 80 million in Global Organizational volume to date.

Jeri is a Certified International Trainer, she has opened 5 countries for SeneGence. She is a Motivator, Master of Beauty and Business, as well as a Direct Sales Expert and Founding Pioneer. Jeri is also an award winning author and Certified International Trainer, International Team builder, and SeneGence "SeneBlue" Car Driver. Recently, Jeri was recognized as a Record Breaker for the 2nd time in the company's history. Jeri was Awarded SeneGence International 2015 LEAD makeup Artist for the world of SeneGence (All countries). She is an Elite Makeup Artist as well.

Jeri has traveled to Australia, Canada, Puerto Rico, Brazil, Mexico, Hawaii, the Caribbean, Costa Rica and the United Kingdom with SeneGence.

Connect with Jeri Taylor Swade:

➡ Jeri Taylor Swade’s LinkedIn: https://www.linkedin.com/in/jeritaylorswade/

➡ Jeri Taylor Swade’s Facebook: www.facebook.com/kissesfromjeri

➡ Jeri Taylor Swade’s Website: www.LiquidMakeup.com

www.JeriTaylorSwade.com

www.Getlips.com

www.CuppawiththeQueen.com

➡ Jeri Taylor Swade’s TikTok: https://www.tiktok.com/@liquidmakeup

➡ Jeri Taylor Swade’s Instagram: www.instagram.com/LiquidMakeup_USA

➡ Jeri’s Pinterest: www.Pinterest.com/LiquidMakeup

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 171: You can always achieve your dreams. The story of Sunrider. Jun 28, 2023

It is my great pleasure to share with you the captivating stories of individuals, leaders, and ordinary people who have embarked on their remarkable journeys in the Direct Selling industry. Our incredible guest today serves as a shining example of this.

I’m honored to have Sunny Beutler join us for this latest episode. Sunny holds the esteemed position of CEO at Sunrider International. With over fifteen years of executive-level experience at Sunrider, including more than two years in her present role, she has overseen the operations of Sunrider offices across Asia and Europe.

Sunny shares with us the awe-inspiring story of the modest beginnings of Sunrider and her father, who laid the incredible foundations for what is now one of the largest Direct Selling companies in our industry today. We’ll walk along her path to success; starting with how she and her siblings were involved with the company at a young age, preparing them to take the helm, guide the company to new heights and a promising future.

Sunny explores with us essential experiences and valuable insights into how to best equip yourself, and others with which you want to share your success, with the knowledge needed to transition, grow, nurture, standout and answer that important question of ‘what’s next’.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:18] Getting to know Sunny Beutler

➡ [4:51] Who is Sunrider and how it started

➡ [8:36] Diving into Direct Selling

➡ [10:01] Wanting to become a millionaire

➡ [10:47] What’s in a name

➡ [11:56] Developing and testing products

➡ [17:05] Starting out young

➡ [18:45] Natural transition to the role

➡ [20:43] The women behind the success

➡ [23:18] Nurturing instinct

➡ [24:12] What sets successful entrepreneurs apart

➡ [27:34] The need for mentorship and partnership

➡ [28:42] Succession planning is the key for business continuity

➡ [32:53] Personal inspirations of Sunny Beutler

➡ [34: 04] What’s next for Sunrider?

➡ [36:17] Sunny’s favourite book

➡ [38:03] Sunny’s dream superpower

➡ [38:35] Sunny’s favourite quote

➡ [40:48] Sunny’s advice to her past self

➡ [41:08] Final thoughts

Resources:

➡ All In podcast: https://www.youtube.com/@allin

Book Recommendations:

➡ BFG by Roald Dahl: https://bit.ly/3PFd8eD

➡ Journey to the Sun: The journey of Tei Fu Chen: https://bit.ly/3JjYkxV

Quote:

➡ “You can always achieve your dreams ”

About our guest:

Sunny Beutler was appointed CEO of Sunrider International’s in 2021. Sunny is responsible for spearheading the company’s business development strategy and overseeing global operations.

Beutler earned a Bachelor of Arts in International Studies and a Juris Doctor from Brigham Young University. She has lived in Utah, Taipei, Virginia, Hong Kong, and Tokyo and calls Southern California home with her four lively children and supportive husband.

Sunrider International was founded in 1982 by Drs. Tei-Fu and Oi-Lin Chen. Their passion for people led them to create proven herbal products that help others achieve optimal health and wellness, and a business opportunity that offers them the freedom to live happier, more balanced lives. Guided by owner expertise, Sunrider is a growing global enterprise that currently spans nearly 50 countries and territories.

Sunny has deftly managed the many moving parts of Sunrider International’s operations for over 16 years—from the logistical complexities of convention management to overseeing Sunrider’s retail and Direct Selling businesses, hotel division, and the company’s affiliate offices throughout Europe and Asia,

She brings her business acumen to bear in her role as CEO, with a mission to strengthen Sunrider’s position as the original Herbal Nutrition & Beauty Company offering health, holistic wellness, and the opportunity for financial freedom.

Connect with Sunny Beutler:

➡ Sunny Beutler’s LinkedIn: https://www.linkedin.com/in/sunny-beutler-7075983/

➡ Sunrider’s Facebook:https://www.facebook.com/sunrider

➡ Sunrider’s website: https://http://www.sunrider.com

➡ Sunrider’s Youtube: https://www.youtube.com/user/SunriderIntl

➡ Sunrider’s Instagram: https://www.instagram.com/sunriderintl/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 170: 5 of my favourite books that will change the way you do business forever Jun 20, 2023

In this episode, I want to share with you a unique perspective and personal journey that transformed my habits, as well as the way I approach and handle my business.

Let me share with you my top five books that have had a profound impact on both my business ventures and my personal life. You see, I used to consider myself a book collector rather than an avid reader. I believe that there are two interests in books; collecting them, then actually reading them. I often found myself simply a collector. However, through making small changes to my habits, I've rekindled my love for reading and my passion for books (and the impact they can have!) has never been stronger.

Tune in as I share a piece of my heart, literary pieces that help to reignite my passion. As I divulge the titles of these influential books, you may find that certain ones resonate with you… Let them! Let them resonate and inspire you to change your habits, use them to impact both the way you do business and your personal life for the better. Listen in and enjoy your new reads!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:29] Collect and read development books

➡ [2:56] My great joy right now

➡ [4:07] My favourite book #1

➡ [4:46] Tenacity, commitment, resilience

➡ [6:02] My favourite book #2

➡ [7:13] Prioritise your time

➡ [8:29] My favourite book #3

➡ [10:03 How to inspire, motivate and grow your team

➡ [11:16] My favourite book #4

➡ [12:18] How do you get more people wanting you

➡ [13:01] My favourite book #5

➡ [14:33] Core love languages

➡ [17:51] What changed?

➡ [18:23] Bonus book!

➡ [20:00] Final thoughts

Resources:

➡ Believe It by Jamie Kern Lima: https://www.believeit.com/

➡ Eat That Frog by Brian Tracy: https://www.amazon.com.au/Eat-That-Frog-Great-Procrastinating/dp/162656941X PLUS FREE PDF https://www.briantracy.com/success/time-management-made-simple/op/eat-that-frog-transcription.html

➡ Growing Your Direct Sales Team by Christine Tylee: https://www.amazon.com.au/Growing-Your-Direct-Sales-Team/dp/0646869167

➡ Oversubscribed by Daniel Priestley: https://danielpriestley.com/oversubscribed-book/

➡ 5 Love Languages by Gary Chapman: https://5lovelanguages.com/store/

➡ Atomic Habits by James Clear: https://jamesclear.com/atomic-habits

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 169: The art and science of creating an unforgettable experience Jun 13, 2023

Are you tired of hosting dull home parties, lackluster events, or forgettable conferences? Do you want to take your events to the next level and leave people walking away with an unforgettable experience, buzzing with excitement to share their stories with others? Well, listen in!

Prepare to be captivated as we welcome the incredible Phil Mershon to our podcast. Phil is an event guru, an idea generator extraordinaire, and he's here to help you transform your events into life-changing, awe-inspiring occasions. We’ll talk the 5 c’s behind a great event and the importance of first impressions - not just at events but also on Social Media.

Phil Mershon is the mastermind behind the remarkable experiences at Social Media Marketing World and director of experience for Social Media Examiner! And guess what? He's got an upcoming book, "Unforgettable: The Art and Science of Creating Memorable Experiences," that's set to revolutionize the way you do business too.

So grab your favorite drink and settle in as Phil unveils, for us, game-changing tips and tricks that will completely transform how you host and run your events. Enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:09] Who’s Phil Mershon

➡ [6:24] Total Quality Management

➡ [9:24] Time standing still is what great events do

➡ [9:29] Turning events into regular engagement

➡ [11:44] Sharing Phil’s events knowledge

➡ [15:28] An event like baking bread

➡ [23:45] Living with constraints

➡ [24:08] First impressions matter

➡ [27:48] You remember how people make you feel

➡ [35:17] A not so positive experience

➡ [44:25] Make or break an event

➡ [46:01] Running an event is art and science

➡ [48:50] Hybrid vs purely online events in comparison with in-person

➡ [52:27] How to increase show up rates

➡ [56:10] Phil’s favourite book

➡ [56:25]] Phil’'s dream superpower

➡ [57:10 ] Phil’s favourite quote

➡ [59:07] Phil’s advice to his past self

➡ [59:27] Final thoughts

Resources:

➡ Unforgettable: The Art and Science of Creating Memorable Experiences by Phil Mershon: https://amzn.to/3WPL1dW

Book Recommendations:

➡ The Power of Moments by Chip and Dan Heath: https://amzn.to/43AvocG

Quote:

➡ “Not all moments are created equally"

About our guest:

Phil Mershon is the director of experience for Social Media Examiner. He's been designing the Social Media Marketing World experience for over a decade, drawing from over 25 years in creating customized events. Phil loves to create memorable moments and transformational experiences. In addition, Phil is a jazz saxophonist, a pickleball enthusiast, and the author of ‘Unforgettable: The Art and Science of Creating Memorable Experiences’.

Connect with Phil Mershon:

➡ Phil Mershon’s LinkedIn: https://www.linkedin.com/in/philmershon/

➡ Phil Mershon’s Facebook: https://www.facebook.com/phil.mershon/

➡ Phil Mershon’s website: https://maninthepew.com; https://www.socialmediaexaminer.com/smmworld/

➡ Phil Mershon’s Youtube: https://www.youtube.com/c/philmershon

➡ Phil Mershon’s Twitter: https://twitter.com/Phil_Mershon

➡ Phil Mershon’s Instagram: https://www.instagram.com/phil_mershon/?hl=en

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 168: Before you post, listen to this episode! Jun 06, 2023

I’ve witnessed countless people wasting their valuable time on Social Media, hoping that it will work for them to gain traction and get noticed. However, they often forget the very first step. What many people don’t realise is, it takes a considerable amount of time and effort to prepare properly, to plan and strategise. Time people think is ‘wasted’ but will ultimately save that time, and more, in the long run while achieving better results.

In this episode, I will provide you with essential tips on how to prepare yourself before posting on any Social Media platform. The key is to present yourself in an appropriate manner, and to show up in the right capacity… To target the right audience, at the opportune moment, using the suitable platform, and with genuine intentions. Doing these, what seem like basic things, will help anyone grow on Social Media - including you!

Tune in as I share valuable insights and super quick tips that have the potential to revolutionise your Social Media and business goals. In less than 30 minutes, I will share with you what could be totally game changing for your Social Media Strategy.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:09] My advice before we start

➡ [2:38] Shelf help

➡ [3:37] Our mastery program

➡ [4:14] Tip #1: Know what your goal is

➡ [5:38] 2 key components in having specific goal

➡ [7:13] Tip #2: Know who

➡ [9:20] Tip #3: Have a plan

➡ [9:45] Core thread in conversations

➡ [14:33] When is the right time to post

➡ [17:04] Pick a block of time

➡ [18:09] We are speaking to humans

➡ [18:46] BONUS tip: Know how to measure your success

➡ [20:10] Check out our Youtube channel

Resources:

➡ Join our FREE Facebook Group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 167: The Art of Influence with Julie Masters Jun 01, 2023

In the modern era, being popular means having influence, but it's important to note that many influential individuals may not necessarily have a large number of followers. Instead, they often have highly engaged followers. If you aspire to grow on social media, it is crucial to define your impact zone and become aware of your area of influence.

Let’s explore those terms ‘impact zone’ and ‘area of influence’...

In this episode, we are privileged to be joined by Julie Masters, who is considered the secret weapon behind the success of numerous companies. Julie is the co-founder of ODE Management, the world's largest dedicated speaker management agency in the USA and Australia. Currently, she serves as the Founder and CEO of Influence Nation, an organization that assists companies in comprehending their sphere of influence and authority.

Julie joins us to delve into the topic of identifying your area of influence, providing valuable insights and knowledge. I guarantee that this episode will offer you a wealth of information, so be prepared to take notes as Julie shares many invaluable tips that can undoubtedly benefit you and your business. Tune in and enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:52] Catching up with Julie Masters

➡ [3:22] Speaking isn’t something that comes naturally

➡ [4:12] How it all started

➡ [9:49] Turning into regular engagement

➡ [13:45] Establishing authority

➡ [19:14] Talking about our story

➡ [21:16] Life changing events

➡ [22:22] What influence really means in 2023

➡ [26:00] Knowing what your target market are asking

➡ [28:43] Pay attention to small talks

➡ [34:38] Myth of a magic button

➡ [39:05] For those starting out in business, listen up

➡ [45:20] Talking about yourself, not the easiest thing to do

➡ [47:33] Make a choice

➡ [57:42] Context is important

➡ [1:01:51] Quick tips to be more influential

➡ [1:05:12] Julie’s favourite book

➡ [1:06:02]] Julie’s dream superpower

➡ [1:07:26 ] Julie’s favourite quote

➡ [1:07:58] Julie’s advice to her past self

➡ [1:09:16] Final thoughts

➡ [1:12:09] Grab Julie’s FREE ebook and check out her podcast

Resources:

➡ Julie Masters podcast: Inside Influence - https://juliemasters.com/inside-influence-podcast/

➡ Julie Master’s FREE ebook: https://juliemasters.com/influencer-code-ebook/

Book Recommendations:

➡ The Big Leap by Gay Hendricks: https://bit.ly/42aA8Vq

Quote:

➡ “The world is not made of atoms, it’s made of tiny stories ” - Henry Ford

About our guest:

Julie Masters is a leading authority in the speaking world. She has earned a reputation for launching and advising some of the world's most respected speakers and thought leaders after spending her career in decoding influence.

She is now the Founder and CEO of Influence Nation, working with business leaders and organisations to become the voice of authority in their space. She is also co-Founded ODE Management, the world's largest dedicated speaker management agency with offices across the USA and Australia.

Julie earned a reputation for launching and advising some of the world's most respected thought leaders with her over 15 years of experience as leading authority in the speaking world. Julie’s

clients include industry leading CEO’s, entrepreneurs, speakers, best-selling authors and media personalities – the voices of which have reached millions of people globally through speaking, publishing and digital channels.

Julie also hosts podcast Inside Influence (it’s in iTunes Top 50!), interviewing global thought leaders on the tools and mindsets to find your own voice and then use it to drive an industry, a conversation, a movement or a nation.

Connect with Julie Masters:

➡ Julie Masters’ LinkedIn: https://www.linkedin.com/in/julesmasters/

➡ Julie Masters’ Facebook: https://www.facebook.com/juliemastersofficial/

➡ Julie Masters’ website: https://juliemasters.com

➡ Julie Masters’ Youtube: https://www.youtube.com/@juliemasterstv

➡ Julie Masters’ Twitter: https://twitter.com/Jules_Masters

➡ Julie Masters’ Instagram: https://www.instagram.com/jules.masters/?hl=en

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 166: Become your own success story with 31 Gifts founder Cindy Monroe May 24, 2023

If you’re in any type of entrepreneurial or Direct Selling business, stop and listen. Today we are lucky to share in the wisdom, insights and knowledge of an incredibly successful woman who encompasses inspiring passion for both building business and respecting the value of family.

Allow me to introduce Cindy Monroe, the remarkable individual behind Thirty-One Gifts. Cindy serves as the founder of Thirty-One Gifts and actively builds relationships with Thirty-One sales consultants, establishing strategic plans to grow and expand the brand. Cindy’s fierce faith, family focus, and authentic passion for changing lives give her a platform as a champion of female entrepreneurs.

As a young mother of two young children with no formal experience as a business owner, Cindy describes herself as one of the least likely people to launch and lead one of the largest Direct Selling companies in North America (which peaked at more than $750 million in annual revenue in just 10 years!).

I wholeheartedly encourage you to tune in and gain valuable wisdom from Cindy's remarkable 20-year journey in the business world, which continues to unfold with great success.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:23] Catching up

➡ [3:04] What it feels like writing a book

➡ [4:54] Stepping out of the comfort zone 20 years ago

➡ [7:10] Back story of 31 Gifts

➡ [10:20] Going all in with this business

➡ [13:14] 31 Gifts, a quick overview

➡ [17:31] Becoming an ‘organized Mum’

➡ [21:40] As the business grows, so do the challenges

➡ [23:51] Protecting family time

➡ [28:14] Doing things differently

➡ [31:38] Adapting and changing with 31 Gifts

➡ [34:52] Going hybrid

➡ [35:32] Who inspired Cindy Monroe?

➡ [37:04] What’s next for 31 Gifts?

➡ [39:11] Check out Cindy’s podcast, Permission to Lead

➡ [41:10] Cindy’s favourite book

➡ [41:36] Cindy's dream superpower

➡ [42:49] Cindy’s favourite quote

➡ [43:18] Cindy’s advice to her past self

Resources:

➡ Cindy Monroe’s podcast: https://spoti.fi/3Bkfgjy

➡ Cindy Monroe’s book: More Than a Bag: Celebrating the First 20 Years of the Thirty-One Story - https://amzn.to/3VTMsrr

Book Recommendations:

➡ Drive by Daniel Pink: https://amzn.to/3I5kCmt

Quote:

➡ “Whether you think you can or you can’t, you’re right” - Henry Ford

About our guest:

Cindy Monroe founded Thirty-One Gifts in the basement of her Chattanooga, Tennessee, home in 2003. The company grew to be one of the largest Direct Selling companies in North America and was named the fastest growing woman-owned company worldwide in 2014.

Today Cindy is active as the company’s Founder, building relationships with Thirty-One sales consultants and establishing strategic plans to grow and expand the brand. Cindy’s fierce faith, family focus, and authentic passion for changing lives gives her a platform as a champion of female entrepreneurs.

She has been recognized through numerous honors and awards including, Forbes Magazine's Self-Made Women to Watch, Columbus Business First’s 40 under 40 and Fast 50, and was honored twice as one of the Most Influential Women in Direct Selling. Cindy serves on the Board of Directors for the Direct Selling Association and on the Advisory Board of Nationwide Children’s Hospital of Columbus Foundation.

Connect with Cindy Monroe:

➡ Cindy Monroe’s LinkedIn: https://www.linkedin.com/in/cindymmonroe/

➡ Cindy Monroe’s Facebook: https://www.facebook.com/CindyMMonroe/

➡ Cindy Monroe’s website: https://www.mythirtyone.com/us/en/

➡ Cindy Monroe’s Instagram: https://www.instagram.com/cindymmonroe/?hl=en

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 165: How to start a conversation with anyone online! May 17, 2023

We are so fortunate to have increasing access to a wide range of tools that enable us to talk to more people more frequently. However, are we actually using these tools effectively and to their full potential? Engaging in appropriate conversations with anyone is the key to Social Media, after all it is the SOCIAL part.

In this episode, we will discuss the challenges many people face when initiating conversations online. I’m often asked about this topic and am so excited to share some quick tips, tricks and even FREE scripts to help master this crucial skill! Starting conversations, networking and building relationships is essential not just for growing our business but also ourselves.

Listen in to learn how and when to start a conversation with anybody online! Be sure to tune in for the entire episode to find out how to boost your confidence with my FREE scripts to kick start a conversation. These scripts are tried, tested and proven to be effective - especially when they are customised to reflect the true you too.

So tune on in to this quick episode, then get out there to grow both yourself and your business by growing those ever valuable connections.

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:18] My techniques to start a conversation

➡ [2:40] Quote from the queen of Facebook

➡ [3:50] Struggle to talk about ourselves

➡ [5:16] Missing out on hidden gems

➡ [7:17] Having an open mind

➡ [8:48] Appropriate reach out, Tip #1

➡ [9:38] Using lead magnets in exchange of conversation

➡ [13:32] Personal text messages vs voice notes

➡ [16:07] Tip # 2: Using your own words

➡ [16:52] The things that you notice

➡ [22:39] Our business grows when we grow

➡ [23:29] Check out our website for free trainings and resources: https://auxano.global

➡ [24:10] Join our next FREE challenge https://go.auxano.global

Resources:

Get your FREE scripts to start a conversation here: https://go.auxano.global/conversationstarters
Join our next FREE challenge https://go.auxano.global
Head to our website for FREE trainings, resources and more https://auxano.global

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 164: How to win in business, the ACN story May 09, 2023

Get ready to experience an episode like no other. I am extremely excited to welcome to the podcast Greg Provenzano, ACN's co-founder and President.

Greg's passion for personal growth is truly contagious and inspiring. He strongly believes that you can achieve great success in business while also prioritizing your personal life. Over three decades, Greg has helped countless Independent Business Owners achieve their goals through his daily encouragement and support.

Tune in as we cover a huge range of topics; including the importance of adhering to principles when establishing a solid foundation for your endeavors, tips for building successful partnerships, as well as the advantages of maintaining a long-term perspective and how it can transform your life and business.

You do not want to miss this episode. Greg shares with us a wealth of knowledge and insights. You'll be inspired, ready to take action and achieve your own success - both in business and in life.

We’ll be talking about:

➡ [0:00] Introduction

➡ [5:02] ACN’s 30th Anniversary

➡ [6:10] A whole season of life

➡ [7:41] Christmas family traditions

➡ [9:37] First days of ACN

➡ [12:34 Secrets of having a successful partnership

➡ [14:46] What ACN is all about?

➡ [16:24] Looking back from early days

➡ [18:13] 30 years in the industry and still going strong

➡ [23:31] Back story of a successful company

➡ [25:27] Solidify the company

➡ [29:22] Establishing a solid foundation in everything you do

➡ [33:05] Reconsider long term planning

➡ [38:00] People respond differently due to fear

➡ [39:48] What sets apart people who became successful vs those who failed

➡ [46:53] Where do I start in building my business

➡ [51:00] Having fun with your business partners

➡ [55:17] What’s next with ACN

➡ [59:24] Greg’s favourite book

➡ [1:04:30] Greg’s dream superpower

➡ [1:05:19] Greg’s favourite quote

➡ [1:06:05] Greg’s advice to his past self

➡ [1:07:03] Final thoughts

Resources:

➡ Hebrew Bible, Old Testament, Book of Proverbs

Quote:

➡ “There’s great value in having no options”

About our guest:

Greg Provenzano is the President and Co-Founder of ACN Inc., a Direct Selling company headquartered in Concord, North Carolina. He is a skilled entrepreneur who began a successful career in business and Network Marketing in 1982. Greg co-founded ACN 30 years ago and has helped drive the overall direction and vision of the company, while providing hands-on leadership to the company’s sales force worldwide. Under Greg’s leadership, ACN has grown from a one-service company in the U.S. to a recognized Direct Seller of essential services open in 27 countries over 4 continents… and growing! With the other Co-Founders, Greg has positioned ACN as an industry leader, while helping countless individuals change their lives with the ACN business opportunity.

Connect with Greg Provenzano:

➡ Greg Provenzano/ACN LinkedIn: https://www.linkedin.com/company/acn/

➡ Greg Provenzano/ACN Facebook: https://www.facebook.com/ACNINC

➡ Greg Provenzano/ACN website: https://acn.com/us-en/homepage

Connect with Direct Selling Accelerator:

➡ Check out our upcoming FREE trainings: https://go.auxano.global

➡ Join the FREE Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 163: Strategies for building a strong social media presence and brand identity for your business May 02, 2023

It is such a blessing to do what I love every day. I am so passionate about the Direct Selling industry, it brings hope and purpose to so many people around the world.

I started in the industry young, have a long history with Direct Selling and am thankful for the opportunities it has presented me. Last year alone, I was privileged to have the chance to help over 179,000 Direct Sellers leverage Social Media to grow their businesses.

The Direct Selling industry is constantly expanding, offering greater opportunities than ever before. It has never been as great as it is today. At the same time, the importance of Social Media in business growth cannot be overstated - it provides us with a global reach and constantly evolving possibilities! Both the industry and the tools we have at our fingertips are constantly changing… constantly opening up the opportunity for us to grow and achieve more!

In this episode, I will be sharing effective strategies for developing your Social Media presence and brand identity to grow your business. To use those ever expanding tools and make the most of this incredible industry. It is important to note that there is no one-size-fits-all solution, each business has unique branding, target audience, and objectives. Your business branding is unique, what you do and why you do it will be different.

By crafting your own recipe for success with personalised strategies and key Social Media objectives, you can drive your business to grow to new levels of success. Find out how by tuning in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:57] Social Media presence and image

➡ [4:44] Quote from queen of Facebook

➡ [5:34] Brand identity

➡ [6:10] Define your audience

➡ [9:34] Have a common conversation

➡ [11:40] What you need to happen

➡ [12:50] What’s your brand message

➡ [13:38] Importance of high quality visuals

➡ [16:06] What you can do on your Social Media

➡ [18:35] Engage with your audience

➡ [20:24] The art of asking another question

➡ [23:22] The algorithm and interactions

➡ [24:12] Be authentic

➡ [25:45] Monitor and adjust your strategy

➡ [27:39] Final thoughts

Resources:

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 162: How to master recruiting and overcome your fears Apr 25, 2023

Recruiting can be a scary word, especially if you're in the Direct Selling industry. You've probably heard it countless times, but let's be honest, it's still not the most comfortable topic. Fear of rejection, lack of authority and the daunting task of convincing people to join your dream can make recruiting feel like an insurmountable challenge.

But what if I told you there's a way to overcome these fears and become a recruiting master? Welcome back to our podcast, repeat guest, the amazing Christine Tylee! She's not only a million-dollar achiever for over a decade but also a Harvard and Yale graduate, where she studied positive psychology.

Christine's got a story to share that will inspire you to overcome any fears you have about recruiting.. And more! She's going to dish out some valuable tips on how to master this essential skill so you can grow your Direct Selling business with ease, and let us in on how the valuable lessons we learn through our business can also have huge positive impacts on our everyday lives!

I know you're going to love hearing from Christine as much as I do. Get ready to tune in for an exciting and engaging conversation that will transform the way you think.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:43] Second time around

➡ [5:54] Getting to know Christine Tylee

➡ [13:25] Proving everyone wrong

➡ [15:00] Having self determination

➡ [19:19] Common recruiting mistakes

➡ [22:54] Share your stories

➡ [25:46] Get the motivating factor

➡ [31:40] Hints and tips for people just starting out

➡ [35:47] Using old school tools

➡ [39:30] Using technology to better recruit

➡ [43.45] Top 3 tips to build bigger, better teams

➡ [46:31] Score Christine’s book

➡ [47:38] Christine’s favourite book

➡ [49:42] Christine’s dream superpower

➡ [50:35] Christine's’ favourite quote

➡ [50:58] Christine’s advice to her past self

➡ [51:07] Final thoughts

Resources:

➡ Growing Your Direct Sales Team by Christine Tylee: https://linktr.ee/christinetylee?fbclid=IwAR0pA8CQBxBtuAQcyov65c8WlxZdp2xrnIFzORklsxcA51LzYF_uAG01KSY

➡ Christine Tylee previous episode: https://youtu.be/Hd4HggzGGYw

Book Recommendations:

➡168 Hours by Laura Vanderkam: https://bit.ly/3UAQ5Sv

➡5am club by Robin Sharma : https://bit.ly/413K9UD

Quote:

➡ “You are your only limit”

About our guest:

Christine Tylee is an award-winning leader and has been in the Direct Selling industry for 19 years with a 20+ million dollar global organization. Being the founder of Direct Sales Inspiration, she loves helping people in the industry achieve bold, daring dreams. Christine uses her experience in the industry with a Masters Degree in Education and recent certifications in Positive Psychology, through Positive Prime and courses through Harvard and Yale to teach others to be wildly successful Direct Sellers!

Her powerful story starts from when her 6 year old daughter was diagnosed with acute leukemia. From then on, she took advantage of the industry’s flexible hours. Christine brought her work to her daughter’s hospital room, keeping the business going, providing income for their needs, and being with her little one.

Christine is proud to have been awarded with the Direct Sales Association Distributor of the Year in 2019. She is also the first person to achieve the top career-plan rank in her company in Australia. She’s also been in the prestigious ‘Million Dollar Club’ for over a decade.

Connect with Christine Tylee:

➡ Christine Tylee LinkedIn: https://www.linkedin.com/in/christine-tylee-8a4b9a2/?originalSubdomain=au

➡ Christine Tylee Facebook: https://www.facebook.com/TBSAHChristineTylee/

➡ Christine Tylee website: https://directsalesinspiration.com

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 161: The worst social media advice you have to stop following now Apr 18, 2023

With the rise of the internet, "trainers" seem to be popping up left, right, and centre, bombarding us with an overload of information. But here's the million-dollar question: how do we sift through all this noise and find the right information?

It's beyond frustrating to discover that we've been following bad habits and behaviours based on incorrect foundations. Often, this is a result of receiving bad advice during our journey in the world of Direct Selling businesses.

But fear not, because I'm here to expose five common pieces of advice that are actually holding you back from success.

In this episode, I'm going to explain why these things simply don't work and steer you towards the correct path. The information I'm about to share with you is not only common knowledge, but it's also in line with community standards. So, if you want to avoid going against the grain, sit back, relax, and enjoy this episode!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:39] Bad advice #1: Post as much as you can, as often as you can on all platforms

➡ [4:25] Every platform is different

➡ [8:34] 1 quality post per day

➡ [8:53] Bad advice #2: Buying followers

➡ [10:14] Snowball effect

➡ [11:37] Expectations or hidden agendas

➡ [12:22] Attract the right group of people

➡ [13:14] Bad advice #3: Churn and burn technique

➡ [17:39] Establish credibility

➡ [18:53] Bad advice #4: There’s a quick fix

➡ [21:45] Spend more time on social media and insert YOU

➡ [25:06] Bad advice #5: Use your personal profile to promote incorrectly

➡ [27:44] Getting caught out

➡ [31:23] Personal profile barriers

➡ [33:14] Curiosity and intrigue are powerful tools

➡ [36:14] Contact us

Resources:

Facebook free group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 160 : Be your own superhero Apr 11, 2023

Sometime people in our life can act as an inspiration without us even realising. For me, one of these people, a huge inspiration, is Chris Brogan.

The ripple effect of impacting people's lives without getting the opportunity to even ‘meet’ them is the reason why I work in the Direct Selling industry… and a big part of this podcast. Chris inspired me and other people across the world to take a step into the unknown, to do something that they don’t even know that they are capable of doing.

Chris is the Chief of Staff to the CEO at Appfire. His position serves as a strategic advisor to the executive and senior leadership of the company, with a mandate to drive the company’s major initiatives across the organization.

On top of this, Chris is the New York Times bestselling author of 10 books and is currently working on his 11th! Chris is a professional public speaker with well over 1000 speeches delivered across 14 countries.

I highly encourage you to tune in and listen to our light and fun conversation. I know you are going to enjoy this episode with the inspirational, memorable Chris Brogan.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:44] About Chris, from Chris

➡ [5:54] I need to send out this message for everyone to hear

➡ [10:12] Inspirations behind writing ‘The Trust Agent’

➡ [13:30] Technology is changing but humans haven’t

➡ [17:50] Tips for building trust

➡ [21:58] People sell poorly because…

➡ [27:17] Be good at Social Media, grow your business and being you - all at the same time

➡ [31:40] Predicting what will happen today years ago

➡ [35:52] Building trust

➡ [39:34] Build influence

➡ [43.52] The story behind Chris’ books

➡ [49:49] 3 books that Chris recommends

➡ [52:06] Chris’s favourite quote

➡ [52:30] Chris’ dream superpower

➡ [52:54] Chris’ advice to his past self

➡ [54:36] Final thoughts

➡ Resources:

Superheros in Basement - https://amzn.to/3LYyPEj

It’s not About the Tights: Owner’s Manual for Bravery - https://amzn.to/3ziRrYk

Trust Agent - https://amzn.to/3Mafccq

The Impact Equation - https://amzn.to/40NALE6

Finding Your Writing Voice - https://bit.ly/3nyhUOY

➡ Book Recommendation:

Business Stripped Bare by Richard Branson - https://bit.ly/3TRcQ4h

Ender’s Game by - https://bit.ly/3JYhB7C

The Shipping News by Annie Proulx - https://bit.ly/3M2E8Tw

Quote:

➡ “Do not go where the path may lead, go instead where there is no path and leave a trail.” - Ralph Waldo Emerson

About our guest:

Chris Brogan is the Chief of Staff at Appfire and an executive-level strategist and CEO advisor, working with companies at the 100M+ revenue range.The projects he works on with C-level executives involve everything from scouting M&A opportunities in B2B enterprise SaaS, strategic pathing and decision-making, reorg efforts, and more. He is also president of Chris Brogan Media, offering brand and digital content strategy as well as business strategy advisory services. Chris is a sought-after keynote speaker and showrunner of The Backpack Show. He is the New York Times bestselling author of ten books and counting… He’s working on his eleventh now!

Connect with Chris Brogan:

➡ Chris Brogan LinkedIn: https://www.linkedin.com/in/cbrogan/

➡ Chris Brogan YouTube: https://www.youtube.com/user/chrisbrogan

➡ Chris Brogan Facebook: https://www.facebook.com/chrisbroganmedia/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 159: How to network like a pro and grow an unstoppable business Mar 30, 2023

The Direct Selling Industry and Social Media space are both forever adapting and changing. We continually gain many amazing new tools to use in business, along with those tried and true, trusty techniques that never get old (face to face, I’m looking at you!). BUT, with so much at your fingertips, how do you know which tool you should use to network effectively?

What will best help you to grow your business and where should you focus your efforts?

This episode I am super excited to share one of the most valuable lessons and some of the most powerful tools that I have discovered in starting out my own business. These important pieces of advice apply to every aspect in growing a business and will also impact your life….

Let’s talk the art of networking like a pro!

We’ll equip you with what you need to not only open the door to more opportunities and connections, but could also introduce you to incredible mentors and lifelong friends as it did for me. We’ll talk how to use these tools effectively and some rules before diving in.

Sit back, listen in and enjoy the episode!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:37] Diving into the process

➡ [4:53] Being confident but…

➡ [5:34] Learning a lesson the hard way

➡ [9:31] Valuable lessons for networking and connecting

➡ [11:02] One conversation that could change your life

➡ [11:37] Expectations or hidden agendas

➡ [14:22] Be yourself

➡ [17:21] Think outside of the box

➡ [18:21] Take note

➡ [19:22] Networking - doing vs being seen

➡ [21:51] Join relevant groups

➡ [24:16] You need to market and promote

➡ [27:19] The dating process

➡ [28:00] Hot tip: Establish commonality quickly by…

➡ [31:10] The A-Z technique

➡ [34:25] Reach out methods

➡ [38:04] In person meetings

➡ [39:42] Final thoughts

Resources:

Dating Formula - How to convert a Social Media fan into a raving customer episode link here: https://www.youtube.com/watch?v=ltizwXlMsqU

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 158: How the direct selling industry is changing Mar 28, 2023

This episode, I am grateful to be joined by an individual who is incredibly passionate about our industry. This incredible lady started her career in Direct Selling at a young age, continued and stayed in the industry for over 4 decades, helping business owners to grow their business with her wealth of knowledge and experience.

Today’s special guest is Michele McDonough. Michele is a highly respected influencer and thought leader in Direct Selling with a vast community of followers, colleagues and connections. Michele is a longtime member of select industry associations, as well as current and past board positions.

Michele joins us to talk about what Direct Selling was when she started out, what it really is now as an industry and where it is heading in the future. True to her nature, she shares with us her vast expertise and wisdom, not only from a corporate perspective, but as someone who has lived experience and success in Direct Selling herself. We’ll look at everything going on in the Direct Selling field and what’s to come in this space. Tune on in and enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:02] Having over 40 years of experience

➡ [5:20] Similar background

➡ [7:48] Biggest challenges

➡ [09:54] Having different dynamics

➡ [10:40] Corporate mirroring

➡ [12:04 What will be your focus for your Direct Selling business?

➡ [13:42] Direct selling in 5 years

➡ [16:38] Our industry is losing what’s makes it special

➡ [18:50] Looking for the right balance

➡ [21:47] Gen Z are coming through and they are a different ball game

➡ [24:50] Branding yourself by tailoring to different age groups with different needs & values

➡ [26:54] Thinking outside of the box

➡ [27:54] A sneak peak from corporate head office

➡ [29:29] News from the sales field

➡ [32:08] Accepting change

➡ [33:20] Tips on building and supporting team creation

➡ [35:46] Getting it right

➡ [36:37] Michele’s recommended book

➡ [37:48 ] Michele’s dream superpower

➡ [39:05] Michele’s favourite quote

➡ [39:47] Michele’s advice to her past self

➡ [42:43] Reach out to Michele on LinkedIn

➡ [43:10] Final thoughts

Resources:

➡ Book Recommendation: Managing from the Heart: Https://bit.ly/3mNNtDM

Quote:

➡ “Breath in faith and breath our fear’”

About our guest:

Michele McDonough is a corporate rainmaker in the areas of Sales, Marketing, Branding, Strategic Initiatives, Training & Business Development with a successful track record in leadership positions with proven results. With 40+ years as a Senior Executive in Direct Selling Michele has brought to success party plan and network marketing companies from concept to launch with Fortune 500 companies, e- commerce ventures and startup companies offering a wide range of consumer products in the U.S. and abroad as a strategic consultant.

Michele has designed and delivered programs and processes from strategy to concept to completion, to drive business performance for long-term growth and maximum ROI. Michele grew up in Direct Selling, starting out as a field sales leader and eventually rising to corporate positions as Senior VP of Sales and Marketing to GM role(s).

Currently, engaged as co-founder of C3 Executive Search, Michele believes in the life-changing potential of Direct Sales as she has experienced it firsthand. With her many years of experience and respected connections, talent acquisition is a passion of hers, as it has been throughout her career. Her ability to match the best of the best talent to a successful Direct Selling organization is her dream. Her intuitive sense of providing that perfect match is what makes C3 Executive Search so successful and highly regarded in the direct selling industry!

Connect with Michele McDonough

➡ Michele McDonough LinkedIn: https://www.linkedin.com/in/michele-mcdonough/

➡ C3 Executive Search website: https://www.c3executivesearch.com/

➡ C3 Executive Search Facebook: https://www.facebook.com/profile.php?id=100069643020781

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 157: What do animals and a forest have to do with facebook? Mar 21, 2023

Do you often find yourself asking ‘why is it that Social Media is not working for me?’

You’re doing everything you’re told to do, posting consistently and it’s still not working. Perhaps you’re even at the point where you feel like giving up!

Don’t.

Don’t give up, hear me out. I get a lot of reaction when I use this (one of my favourite) analogy to help people to keep pushing forward on Social Media. This analogy is one I use a lot whenever we do our training challenges, it helps people to easily understand how to grow their business using Social Media.

This analogy is the ‘Animals in the Forest’ analogy, it gives us the ability to better use Social Media as a tool for growth and to understand its purpose. We’ll explore what animals in the forest have to do with Social Media, address some common nasty happenings we hear about over and over, and look at how to get you those results you’re yearning for.

Keep an open mind, sit back, grab your favourite drink and enjoy the episode!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:06] What has a forest and animals got to do with your Social Media?

➡ [3:48] We’re hearing this over and over

➡ [6:16] Finally, some results

➡ [7:57] ‘Forest, animals and the clearing’ analogy

➡ [9:31] Rules to abide by

➡ [10:18] Pause and reflect

➡ [11:34] They are watching even though they are not interacting

➡ [12:48] An unexpected visitor

➡ [13:42] My ‘AHA’ moment

➡ [14:27] Reason for this analogy

➡ [15:06] Show people that we are safe

➡ [16:00] Get specific, know the customers you want to attract

➡ [16:30] Create curiosity and intrigue

➡ [18:08] Don’t send unsolicited messages

➡ [18:12] Building long term, sustainable relationships

➡ [19:37] 3 things to remember

Resources:

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 156: Why Testimonials are a game changer and how to get them Mar 14, 2023

When was the last time that you actually asked for a testimonial? How often do you use them in your business?

Getting effective testimonials is one of the most powerful strategies that we can implement in our businesses. It is practically free, will use up little of your time, is proven to be effective and is such an underutilized tool that can gain you outstanding results!

Today we’re going to talk all things testimonials with the fantastic John Hubbard. John joins us to share his extensive expertise and experience with businesses who successfully employ testimonials as part of their strategy. John is a business consultant, mentor and strategic adviser who specializes in customer-led marketing. He is the creator of the mind blowing ‘Get Better Testimonial’ course.

John has over 20 years of experience in marketing and strategy; his clients include well known brands and companies such as Nike, Ford, Honda, Suzuki, and BHP - just to name a few! John has helped BIG companies like these to use his powerful strategy to get better testimonials and greater business results. John joins us today to share some of his secrets.

For our Accelerator members, take note, on 29th of March 2023 (Sydney time) John will be with us to do a LIVE deep dive training to create scripts and processes in your business to get better testimonials. Not an Accelerator? Don’t miss this, check out the link below for our 14 day Love It Or Leave It deal!

Tune in and take notes, John shares with us tips, tricks and strategies that you can use in your business right now to get better testimonials that may even close that sale for you.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:16] Getting to know John Hubbard

➡ [4:50] Being passionate about testimonials

➡ [9:00] How testimonials relate to our industry

➡ [14:30] Effective testimonials

➡ [17:32] The fear factor

➡ [19:42] Common mistakes in asking for testimonials

➡ [24:23] Reaching out is the part most people struggle with

➡ [24:59] Use R.E.A.L. frame work

➡ [25:09] R for relationship

➡ [28:43] E for easy and fast - 2023 is the year of community

➡ [29:58] A for A reason why

➡ [35:01] L is for Largely contribution

➡ [36:49] Utilising your testimonials

➡ [37:05] It all comes down to trust

➡ [40:31] Golden rule of a great testimonial

➡ [42:01] Check out John’s online course

➡ [44:22] Connect with John + freebies

➡ [45:20] John recommends this book

➡ [47:00] John’s dream superpower

➡ [47:32] John’s favourite quote

➡ [48:14] John’s advice to his past self

➡ [52:50] Final thoughts

Resources:

Podcast Giveaway:

➡ Free book: How To Ask for a Testimonial: TestimonialScript.com

➡ Book Recommendation: Predictably Irrational by Dan Ariely: https://bit.ly/3ZbJIGM

➡ Book Recommendation: Over Subscribed by Daniel Priestley: https://amzn.to/3Ixtcty

Course:

https://www.getbettertestimonials.com

Onepager

https://www.getbettertestimionials.com/podcast-guest

Join Auxano Accelerator:
https://go.auxano.global/auxano-accel-lioli

Quote:

➡ “People don’t buy from you because they understand your product, they buy from you because they feel understood’”

About our guest:

John Hubbard is the CEO and Founder at Online Video Trainers. With over 20 years experience in video marketing, video production, digital marketing, B2B marketing, and online video marketing - just to name a few!

John has directed filmed and edited thousands of hours of high-end commercial video content including product videos for Ford and Nike, television commercials for Honda and Suzuki, annual promotional material for Circus Oz and global recruitment videos for BHP.

John also produced a video series for the Beijing Games featuring Australian athletes Raylene Boyle and Jane Flemming leading up to 2008 Olympics.

Connect with John Hubbard

➡ John Hubbard’s LinkedIn: https://www.linkedin.com/in/johnkhubbard/

➡ website: www.getbettertestimonials.com

➡ email: john@getbettertestimonials.com

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 155: What is a social media influencer (really) and how can anyone be one Mar 07, 2023

‘Social Media Influencer’. These three words can be super intimidating and are so commonly misunderstood.
So what is a true ‘influencer’? We are super fortunate to have the Vice President of Digital Marketing for 4Life, Dana Fortune join us to explore this common question, or should we say regular misconception!

The truth is, anyone in the Direct Selling industry can be an influencer to their authentic followers; regardless of technical skills, experience or ability. The key word there though - authentic. ‘Authentic’ is something we’re going to focus a lot on this episode.

Dana is an experienced marketer with a demonstrated history of working in higher education as well as the Multi Level Marketing (MLM) industry. Dana is skilled in Social Media, Email Marketing, Communications, Digital Marketing, SEO, Customer Relations, Event Planning, Athletic Training, Sports, Athletics, and Editing. She has a unique passion for empowering salespeople on digital platforms.

Dana joins us to talk the truth behind being an influencer on Social Media, the power of that influence, the importance of keeping on showing up, the exciting explosion of Community Marketing in 2023 and essential authenticity.

Get ready to take notes, be prepared to be motivated and get excited to take on Social Media with a new perspective and capacity! Tune in and enjoy.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:29] Knowing Dana Fortune

➡ [5:20] Power of influencers in 2023

➡ [7:48] What is an influencer

➡ [11:08] Your influence amongst your followers

➡ [16:13] Be more genuine

➡ [22:38 You don’t need to be tech savvy

➡ [25:35] You can keep your profile private

➡ [29:40] 2023 is the year of community

➡ [31:23] Top 3 tips for being a natural influencer on Social Media

➡ [35:01] Going back to what Instagram does best

➡ [36:49] Being authentic is powerful

➡ [40:41] Generate curiosity

➡ [45:06] Tips on how to up your Social Media game

➡ [48:33] Dana recommends this book

➡ [50:36] Dana’s dream superpower

➡ [51:09] Dana’s favourite quote

➡ [52:02] Dana’s advice to her past self

Resources:

➡ Book Recommendation: Building a Story Brand by Donald Miller: https://bit.ly/3kuZ5uN

Quote:

➡ “I’d rather say ‘Oh, well’…’than what if?’”

About our guest:

Dana Fortune is the Vice President of Marketing and Sales Initiatives at 4Life Research. Dana leads a team of nine digital marketers and oversees 4Life’s Social Media platforms, Search Engine Optimization (SEO), email marketing, Learning Management Systems (LMS), web maintenance, and blog and app content.

Originally from Branchburg, New Jersey, Dana graduated from The University of Tampa with a Bachelor of Science degree in Marketing and Communications. She has a unique passion for empowering salespeople on digital platforms.

In her free time, Dana enjoys spending time with her husband, Luke, and their 2 year old son, Lennon.

Connect with Dana Fortune

➡ Dana Fortune Facebook: https://www.facebook.com/dana.fortune.186/

➡ Dana Fortune LinkedIn: https://www.linkedin.com/in/dana-fortune/

➡ 4Life website: https://www.4life.com

➡ 4Life Facebook: https://www.facebook.com/4life

➡ 4Life Instagram: https://www.instagram.com/4life/?hl=en

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 154: The dating formula - How to convert a social media fan into a raving customer Feb 28, 2023

Want to know how to date your ideal customer?
I’m not talking romantic dinners, sending flowers or a trip to the cinema… I’m talking about one of my absolute favourite analogies and methods to build relationships with your ideal customers, and I’m excited to share it with you today!
Imagine if on a first date someone asked “will you marry me?”

… Going into a relationship, you don’t ask for a marriage or a commitment the very first time. You haven’t earned it yet. Selling is no different, you can’t ask for a commitment straight up.

The catch is, this is how many people show up on Social Media. They dive straight into the sell, asking for a commitment, before even taking their dream customer on one simple date. Here’s the thing though; people buy from people they like, know and trust.

So how do we build that trust, how do we ‘date’ our customers and earn their commitment that we’re chasing? Tune in as I share with you a simple formula that does exactly that, one that anybody can use easily and that actually WORKS.

I’m going to arm you with tips and scripts that you can implement simply to help build your strategy, increase your performance and create better, longer lasting, relationships that grow a sustainable business.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:12] Date, date, date, light commitment

➡ [3:32] Come up with a piece of value

➡ [5:18] Examples that might help

➡ [7:06] Date # 1: Send a personalised message, one on one

➡ [7:41] Sample scripts

➡ [8:44] Use language you would use

➡ [9:21] Date: #2: Use a different piece of value

➡ [9:49] Hot tip! Need some creative ideas?

➡ [10:12 Date # 3: Flick them another piece of value

➡ [10:41] Enter with light commitment

➡ [12:17] Opportunity to connect personally

➡ [13:18] Create some demands - how to do it

➡ [16:10] Reap what you sow

➡ [17:10] Your numbers are critical

➡ [18:12] Building long term, sustainable relationships

Resources:

➡ Grab Sam’s How to ‘Date’ Your Customers guide: https://go.auxano.global/how-to-date

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 153: Why using social media for research is your new secret weapon Feb 21, 2023

Over the last few years we’ve seen significant changes in marketing and Social Media. This week’s guest has first hand experience with change and growth in the marketing and communications space; spending more than 20 years in public relations, marketing, communications, and advertising.

Let me introduce to you Ashely Collins, Executive Vice President of Marketing at Usana. Ashley is incredibly passionate about the Direct Selling industry and what we can learn from the incredible shift in the way we market and sell our businesses and products.
A successful, experienced business woman with a devotion to excellence and recognition as a person of influence in business, Ashley joins us to discuss untapped opportunities in utilising Social Media to its fullest potential to grow your business. We’ll look at where the industry is heading, talk marketing through Social Media, uncover research opportunities and explore how to make the most of Social Media for your business.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:54] A bit of background on Ashley Collins

➡ [5:33] The way we market to people through Social Media

➡ [8:39] Where is the industry heading

➡ [11:08] A new version of us

➡ [12:45] Things that haven’t changed for for past 2 decades

➡ [15:11] Longing for inspiration

➡ [19:16] Untapped opportunities

➡ [21:30] Using Social Media for research

➡ [24:00] Using hashtags to find content that appeals to your ideal customer

➡ [27:55] Tips on how to stay productive

➡ [30:30] What to do with all the data from your Social Media research

➡ [33:56] Maximise the full potential of 2 way communication in marketing

➡ [38:02] First impressions

➡ [41:04] Ashley recommends this book

➡ [42:10] Ashley’s dream superpower

➡ [45:30] Ashley’s favourite quote

➡ [47:50] Ashley’s advice to her past self

➡ [50:25] #Stopmomguilt

Resources:

➡ Book Recommendation: The 5 Second Rule by Mel Robbins: https://amzn.to/3JMXz1s

Quote:

➡ ‘Life moves pretty fast, if you don’t stop and look around once in a while you could miss it’ from the movie ‘Ferris Bueller's Day Off’

➡ ‘Every now and again, instead of looking at the finish line where you’re going, turn around and see how far you’ve come’

About our guest:

Ashley Collins has more than 20 years experience in public relations, marketing, communications, and advertising. As Executive Vice President of Marketing, she oversees all of USANA’s global product marketing, digital marketing, branding, and social media efforts.

Named one of Utah Business Magazine’s 30 Women to Watch and PRNews’ 2019 Top Women in PR, Ashley’s leadership is not just confined to USANA, she is also on the board of the Legal Aid Society — a nonprofit that promotes safety, stability, and self-sufficiency for low-income families and individuals, as well as victims of domestic violence, through effective, efficient legal advocacy and assistance.

Connect with Ashley Collins

➡ Ashley Collins Website: https://whatsupusana.com

➡ Ashley Collins LinkedIn: https://www.linkedin.com/in/ashley-collins-4552067/

➡ Usana Instagram: https://www.instagram.com/usanainc/

➡ Usana Facebook: https://www.facebook.com/usanahealthsciences/

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 152: Creating a social media strategy that gets results - Part 2 Feb 14, 2023

Welcome back for the second part of the ‘Creating a Social Media Strategy That Gets Results’ podcast. Missed part one? I highly recommend you watch that first - you’ll find the link in the resources below.
Over these two episodes we are exploring what goes into a strategy with purpose - one that helps you to reach goals, rather than just further filling your precious time. In Part One we looked at the pre work… This week we’re talking about the plan and putting those ideas into action!
Let me share with you pivotal information to help you build an effective planning process. We’ll cover the final three steps in my ‘five step Social Media process’, and I’ll even give you downloadable cheat sheets to help you stick to your plans.
It’s so very easy on Social Media to jump straight into the creative content, get distracted and waste time with posts that could be great ideas IF planned ahead with a clear idea of what they aim to achieve. So, let’s get back in that driver’s seat and in control of your business on Social Media by building a planning process behind your Social Media strategy.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:00] Step 3: Social Media brainstorm

➡ [3:32] Getting into your creative zone

➡ [6:06] How to fill and use the Social Media strategy worksheet

➡ [10:29] The stop-start problem

➡ [11:19] Pulling from your brainstorm

➡ [12:40] Step 4: Content creation space: create, schedule, test and repeat

➡ [13:26] Accelerator members utilise Auxano Social

➡ [15:07] Scheduling your content with a Social Media content calendar

➡ [17:31] Plan and strategise first

➡ [20:11] The trouble with creating content on the fly

➡ [20:11] Step 5: Reflect, Assess and Rework

➡ [22:14] Looking back

➡ [23:45] Don’t reinvent the wheel

➡ [24:33] Benefits of doing the pre-work

➡ [25:09] Recap

➡ [27:12] Check out our Accelerator membership

Resources:

➡ Social media strategy worksheet

➡ Creating a social media strategy that gets results - Part 1: https://www.youtube.com/watch?v=doFaJd0Mnro

➡ Join the Auxano Family! Find out more about our Accelerator Membership, email us at grow@auxano.global and we’ll make time to work with you to find the right membership fit for you.

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 151: Creating a social media strategy that gets results - Part 1 Feb 07, 2023

Join me for this two part session as we look at building a Social Media strategy that gets results, and help you to understand what goes into a strategy with purpose - one that helps you to reach goals, rather than just further filling your time.

The strategy I’m going to share will work every time… IF you put the effort and work in. I’m going to share with you how to break down the process; looking at two key components over these two episodes.

This week, we’ll talk all about the pre-work and split it into two simple steps. This, although it may sound daunting, is one of the most enjoyable parts of the process! It puts you back in the driver’s seat of your business, will help you to deliver content to your audience that they actually want to see. It aims to help your content be seen by more people to get that engagement and those interactions that you have been chasing!

Stop wasting your precious time and get over that hump in your business.

We’ll talk what’s going on behind the scenes, business goals, being proactive vs reactive, the 80-20 rule, research, dream customers and the algorithm. Tune on in and make sure you’ve subscribed so that you don’t miss part two next week!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:17] Understanding what’s going on behind the scenes

➡ [3:32] Step 1: Know your business goals

➡ [4:05] Working with ‘RiseUp! Inner Circle’ members

➡ [5:39] Being reactive rather than being proactive

➡ [6:23] The 80-20 rule, is this really working?

➡ [8:13] Step 2: Know your dream customers

➡ [8:44] Dating analogy

➡ [10:21] Allocate time to do a little bit of research, but be mindful of time

➡ [11:48] Don’t assume your dream customers are the same

➡ [13:50] Not everyone is your dream customer

➡ [15:22] A challenge for you

➡ [18:39] My message to you

➡ [20:08] Pay attention

➡ [22:52] Talk to people

➡ [24:15] Recap

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 150: Attitude is altitude, how to grow the business of your dreams Jan 31, 2023

Could you manage 45,000 people, nurture those relationships AND still keep growing your business? Seasoned online business consultants Darren and Mike do exactly that!

Let me introduce you to the Darren and Mike Dream Team; Darren Ewert and Mike Dreher. MLM experts, Darren and Mike supply hands-on guidance and closely collaborate with their clients to coach and mentor entrepreneurs to achieve success.

With a passion for helping others, Mike and Darren join us to share their experiences and how they do the amazing work they do! The Dream Team aim to help people from all walks of life and backgrounds to transform their lives and experience the joy, freedom and empowerment of being their own boss.

Mike and Darren share with us their experience in managing large numbers of people while multiplying your success! We’ll dive into the importance of taking care of people, nurturing relationships and sharing experiences, why being passionate about culture is so important and using milestones as essential guides on the path to success.

We’ll be talking about:

➡ [00:00] Introduction

➡ [02:44] Getting to know Mike and Darren

➡ [04:51] Direct selling over other businesses

➡ [04:12] What’s working for you and your business?

➡ [07:04] Being successful in business right now

➡ [10:48] Building a sustainable business

➡ [13:28] Understanding numbers

➡ [14:14] How to manage and lead 45,000 people

➡ [15:19] Building a huge community online

➡ [16:56] Leveraging the power of online marketing

➡ [19:00] Tips on launching a Facebook community

➡ [21:59] Joining groups with like minded individuals

➡ [26:20] Using systems to grow your business

➡ [29:09] Tips on leading your team to success

➡ [33:04] Just show up

➡ [37:54] Being authentic

➡ [39:55] Attributes in being successful in Direct Selling

➡ [43:18] Dealing with negative bias

➡ [45:04] Darren’s and Mike’s favourite book

➡ [45:35] Darren and Mike’s dream superpowers

➡ [46:19] Darren and Mike’s favourite quotes

➡ [49:44] What’s next with Darren and Mike?

About our Guests:

Located in Vancouver, Canada Darren Ewert and Mike Dreher are the brains behind The Darren and Mike Dream Team. This business came into existence when these two decided to use their multitude of experiences to start their own business and assist others in doing the same.

These seasoned online business consultants closely collaborate with their clients and supply hands-on guidance regarding optimising a company’s marketing efforts across multiple digital platforms.

Having a passion for helping other businesses to achieve success, Darren and Mike MLM experts, go through a process that involves coaching and mentoring these entrepreneurs.

Resources:

➡ The Alchemist by Paulo Coelho: https://bit.ly/3JcoALi

➡ The Answer by John Assraf, Murray Smith: https://bit.ly/3j2g1bc

Quote:

➡ “The fastest way to get what you want in life is to help others to get what they want.”

➡ “Life is a journey, not a destination”

Connect with Mike and Darren:

➡ Darren and Mike’s Facebook: https://www.facebook.com/darrenandmike

➡ Darren and Mikes’ LinkedIn: https://www.linkedin.com/company/darrenandmike/?originalSubdomain=ca

➡ Darren and Mike’s website: https://www.darrenandmike.ca

Connect with Direct Selling Accelerator:

➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 149: How to create your Hot 100 List Jan 24, 2023

What if I were to provide you with a tool that could keep you accountable and boost your productivity? A tool that can help you grow personally AND in your business. A tool that will, in itself, create opportunities for you to learn. Well listen in…

I’m super excited to share with you a tool that can do ‘all that and more’ - the Hot 100 List! The Hot 100 List is something I caught onto in the early days of my career but I find elements of it come up in almost every personal development or business course I do. I realised very quickly that I came across something super powerful before I even knew what it was that I could actually achieve with it.

I truly believe that this is one of the most powerful tools for any Direct Selling business, in fact, for any sales person, marketer or entrepreneur. And you know what? It’s not only powerful but fun to use!

Anybody in any role whether you’re in corporate or self employed, working in marketing or sales, business development or management; everybody should be utilising this tool. Tune in as I explain what it is, how to create it, and how to use a Hot 100 List to its full potential!

We’ll be talking about:

➡ [0:00] Introduction

➡ [5:24] Why is a Hot 100 List important?

➡ [6:03] Your dream list

➡ [6:43] Grow, learn, be supported and hold yourself accountable

➡ [11:05] Constant reach outs

➡ [12:09] Keeping your Hot 100 List handy

➡ [13:51] Jack of all trades

➡ [15:06] Using the Hot 100 List successfully

➡ [17:30] What does a day of connecting look like?

➡ [18:50] A-Z technique

➡ [20:03] Without expectations

➡ [22:55] Doing the maths

➡ [23:25] Tips before building your Hot 100 List

➡ [24:44] Types of people who can be in your Hot 100 List

➡ [26:21] A living list

➡ [29:44] Believe It

➡ [31:54] If you don’t try to reach out, you won’t get any response

➡ [33:32] Don’t pick the easy ones

➡ [38:50] Focus on the relationship

➡ [41:12] Relationships that you want to invest in

➡ [42:27] Connect to a potential mentor

➡ [44:08] Mentor vs coach

➡ [46:02] Don’t let yourself get stuck

Resources:

➡ Hot 100 list: https://drive.google.com/drive/folders/1d1hAheya9QuRP9w2pYL5FKdObOwTcZmv?usp=share_link

➡ Believe It by Jaime Kern Lima: https://bit.ly/3J5Npsh

➡ Free Facebook group: https://go.auxano.global/free-facebook-group-access

Quote:

➡ “Proximity is power” - Tony Robbins

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 148: Establishing credibility, building your brand and growing your client base Jan 18, 2023

A 13 times best selling author who has just released his 14th book, we are super excited to welcome entrepreneurial futurist Andrew Griffiths to the podcast!

Andrew helps business owners and entrepreneurs to future proof their business in every industry around the world. He joins us to talk about building your brand, ensuring positive reputation, knowing your value and creating the opportunity to make more.

Starting his business at the age of 18, Andrew shares with us his observations, experiences and research to identify the exact steps any organisation needs to to future proof their business.

Described by many as the big man with the big heart, Andrew is on a mission to share the entrepreneurial rites of passage that he has learned to help others set themselves apart from the crowd.

Do you struggle to believe in yourself and your value? Do you appreciate the importances of credibility and community? Have you ever wondered what your business may look like one, five or even ten years from now? Then tune on in!

We’ll be talking about:

➡ [00:00] Introduction

➡ [02:14] Talking to a fellow Tasmanian

➡ [02:57] Getting to know Andrew Griffiths

➡ [04:12] Future proofing

➡ [5:59] Being the business right now

➡ [09:22] Having a business at the age of 17

➡ [16:32] Surrounding yourself with the right people

➡ [20:12] Mentor vs coach, what’s the difference?

➡ [25:03] Poverty mentality

➡ [36:04] Concepts are in our head

➡ [39:41] Making room for better clients

➡ [43:44]Not being part of the script

➡ [49:55] Importance of establishing credibility

➡ [55:38] Validation

➡ [59:22] Writing your own book

➡ [1:07:35] Importance of building community

➡ [1:08:28] Sharing with other what you’ve learned

➡ [1:14:08] Andrew’s favourite book

➡ [1:19:22] Andrew’s Favourite quote

➡ [1:22:31] Andrew’s advice to his past self

About our Guest:

Andrew Griffiths is best described as an entrepreneurial futurist who specialises in future proofing businesses across every industry. He has worked with over 500 organisations that includes European Union, CBS, Hewlett Packard, Hertz ad Testra to name a few.

Andrew has written 14 bestselling business and personal development books sold in over 65 countries. His books have been translated into 10 languages, from Russian to Nigerian, Chinese to Vietnamese. He has taught over 700 people to write their first book. Andrew has been a professional speaker in various guises for 35 years and delivered over 750 presentations in 25 countries. Andrew has been a commentator on all things business, has created thousands of sharp relevant and insightful articles, video and podcast episodes.

Resources:

➡ How to Win Friends and Influence People by Dale Carnegie: https://bit.ly/3ZHHZth

➡ Four Thousand weeks by by Oliver Burkeman: https://bit.ly/3COdyru

Quote:

➡ “The illiterate of the future will not be the person who cannot read. It will be the person who does not know how to learn.” - Alvin Toffler

Connect with Andrew Griffiths:

➡ Andrew Griffiths Facebook: https://www.facebook.com/andrew.griffiths.165

➡ Andrew Griffiths LinkedIn: https://www.linkedin.com/in/griffithsandrew

➡ Andrew Griffiths website: https://www.andrewgriffiths.com.au/
https://www.authoracademy.global/

Connect with Direct Selling Accelerator:

➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 147: How to be more resilient Jan 10, 2023

What impact does the way we think have on the way we act, react and ‘the way things simply are’.... AND what changes could we then create if we could adjust the way we think? What if we could change the way we think to see obstacles as opportunity, and where problems arise, see them instead as possibilities?

Let’s stop asking ‘what if’ and start exploring those changes we CAN make. I’m so honoured and blessed to have Stacey Copas, dubbed as ‘Queen of Resilience’ join us in this episode as we explore resilience, perspective and being in the moment.

A truly inspiring person, Stacey has used her life experience and personal philosophies to work with individuals and organisations who want themselves and their people to be more engaged, resilient and productive so that they can grow through uncertainty and change. A keynote speaker, author and coach that has never been deterred from succeeding, Stacey helps people shift their perspective and uses a framework that she reverse engineered to turn things around when things don’t go to plan.

Tune into this episode as Stacey helps us to alter the way we think; differentiating perseverance and resilience, discussing perspective and personal responsibility as tools to overcome challenges, using gratitude as a tool for building resilience, and the power of bringing ourselves back into the moment.

We’ll be talking about:

➡ [00:00] Introduction

➡ [04:00] A short story about Stacey

➡ [13:20] Resilience is…

➡ [10:08] Being grateful and being resilient

➡ [16:59] Finding a way to be grateful

➡ [22:13] The peeling an onion experience

➡ [23:35] How we describe the situation is how we experience the situation

➡ [28:02] Personal responsibility

➡ [32:48] Learning how to be grateful in difficult times

➡ [37:26] Just feel it, in that moment

➡ [39:57] Are you resilient?

➡ [42:38] Try this out

➡ [49:01] Supporting loved ones

➡ [52:44] Connect with Stacey

➡ [53:57] Stacey’s favourite book

➡ [55:30] Stacey’s dream superpower

➡ [57:20] Stacey’s favourite quote

➡ [57:49] Stacey’s advice to her past self

➡ [1:00:13] Final thoughts

About our Guest:

Stacey Copas, Author of “How To Be Resilient”, is a must have resource for any organisation wanting to help their people transition from the pandemic to the new economy and new way of living. Stacey has worked with large organisations such as Flight Centre, GM Holden and Viacom, helping their people to be more engaged, resilient and productive so that they can grow through uncertainty and change. Stacey has also been featured in national media including ABC, Financial Review and The Australian for her insights on resilience in the workplace.

With a “say yes and figure out how later” approach to life, Stacey has achieved some remarkable feats including starring in a movie with no acting experience, volunteering in Solomon Islands, competing at a national level in para-athletics after 22 years on the sidelines and running for parliament. In her spare time you are likely to find Stacey in the nearest patch of sunshine with a book recharging her solar powers.

Resources:

➡ The Relationship Fix by Dr. Jenn Mann: https://bit.ly/3HRvXau

➡ Think and Grow Rich by Dr. Napoleon HIll: https://bit.ly/3VdTRjr

Connect with Stacey Copas:

➡ Stacey Copas Facebook: https://www.facebook.com/stacey.copas

➡ Stacey Copass LinkedIn: https://www.linkedin.com/in/staceycopas/

➡ Stacey Copas website: www.howtoberesilient.com

➡ Stacey Copas Instagram: https://www.instagram.com/staceycopas/?hl=en

Connect with Direct Selling Accelerator:

➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 146: 3 ways to add value instantly Jan 03, 2023

In this episode I get to share with you one of my favourite topics - adding value! One of my favourite things is to teach people how to provide value and the impact that it can have on both those they give to and their business!

So how do you show up on Social Media in a way that adds value to your ideal customer? Sit tight for this super quick episode as we explore how.

The fact is, success comes best from putting the customer first. We often see people posting on Social Media about what they want, with a self-focus. It’s typical of business posting to ask, not give, and to focus on pushing their agenda first… So how do you differentiate yourself on Social Media (while still growing your business)?

You don’t have to run giveaways or provide discounts. Let me share with you 3 hot tips, 3 easy ways to provide value instantly - online or offline. Tune in for super simple ways to help your customer know that they matter to you.

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:38] Tip #1: common values, interests and challenges

➡ [3:54] 2 golden questions to answer

➡ [3:40] Resonate with your audience by….

➡ [6:09] Converting into conversation points

➡ [7:08] Tip #2: Lead magnets, the right way

➡ [9:05] Important lead magnet notes

➡ [9:23] FREE lead magnets for you, listen in

➡ [10:24] Tip #3: relate, entertain and acknowledge

➡ [11:55] Release those happy hormones

➡ [14:45] Bonus tip: love languages

➡ [16:23] Give a gift of compliments or encouragement

➡ [16:42] Simple gifts such as hand written cards

➡ [17:59] Try doing un-gifting

➡ [19:27] Check out our free Facebook group

Resources:

➡ Free Facebook group: https://go.auxano.global/free-facebook-group-access

➡ 5 Love Languages by Gary Chapman: https://bit.ly/3Galg1n

➡ FREE Lead magnet: https://drive.google.com/drive/folders/1HvVwDQv4Ja1e_z78apWIdJ-sXkx7WUHD?usp=share_link

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 145: Give in - don’t give up, how to thrive and not just survive Dec 27, 2022

It’s a huge honour to have such an amazing and inspirational guest join the podcast this week in Rob Swymer. This episode takes a little bit of a different twist. This week we’re stepping slightly outside of the topics we usually explore.

I want to stop here with an important reminder heading into this episode: it’s okay to not be okay but don’t give up. Give in to help, to being vulnerable. Vulnerability is real, it is a strength. It’s okay to be who you are, in the place you are in…. Sometimes strength is acknowledging that you need help.

We’ve hit the end of another BIG year and now is an important time to remind you to fill your cup, do what makes your soul sing. Do something physical that you enjoy, take a moment to savour those special relationships, take care of YOU.

Rob joins us to share his growth mindset that drives his core principles: continuous learning, always improving and getting comfortable with being uncomfortable. He will share with us some super powerful messages around mindset and thriving in both business and life.

Extremely passionate and exceptional at communication, Rob has more than 40 years of sales experience, with a deep knowledge of building sales teams from the ground up while hitting revenue targets, and strong personal and professional networks.

Tune into this powerful episode and remember that if you or someone you know needs support, there is help available. Find some useful resources below.

We’ll be talking about:

➡ [00:00] Introduction

➡ [04:35] Rob’s experience with studio live audience with Tony Robbins

➡ [06:35] A little back story of Rob Swymer

➡ [10:08] It’s ok not to be ok

➡ [11:27] Surrender to adversity

➡ [14:00] Give and not get

➡ [15:57] Awareness of mental health

➡ [18:19] Vulnerability is authentic

➡ [23:18] Seek help in any shape or form

➡ [25:53] Encouraging men in our lives to be vulnerable

➡ [32:07] Being thankful for the adversity

➡ [34:36] Finding our purpose

➡ [37:26] Clues and signs that someone is in need of help

➡ [41:11] Being in-tune with other’s energy

➡ [42:32] Build trust through vulnerability

➡ [44:19] Share your story

➡ [46:48] Rob’s favourite book

➡ [49:36] Rob’s dream superpower

➡ [50:22] Rob’s favourite quote

➡ [50:41] Rob’s advice to his past self

➡ [51:36] Connect with Rob Swymer

About our Guest:

A native of Boston, Rob married his first wife Bonnie at the age of 21 during the summer of his college junior year. Together, they had 3 children. In 1994, Rob and Bonnie moved from Boston and headed to Atlanta where they raised their children and built a great life together.

In 2013, Rob lost Bonnie to a massive brain aneurysm. He learned that all the adversity in his life prior had given him the strength to endure the loss of a loved one. In 2016, Rob was blessed to find love again and is now married to Melissa. Together they have a blended family of 5 children and four beautiful grandchildren. Rob and Melissa currently live in Ponte Vedra, Florida and enjoy spending time together with their children and grandchildren, listening to live music, travelling, sports and the beach life.

Resources - Mental Health:

➡ Mental Health Helplines Australia: Health Direct
➡ Mental Health Helplines USA: National Mental Health Hotline
➡ United for Global Mental Health

Resources:

➡ Surrender to Your Adversity by Rob Swymer: https://amzn.to/3uZag0n

➡ The Attributes by Ritch Diviney: https://bit.ly/3V91rMd

Quote:

➡ Life is happening for you, not to you

Connect with Rob Swymer:

➡ Rob Swymer’s Facebook: https://www.facebook.com/rob.swymer

➡ Rob Swymer’s LinkedIn: https://www.linkedin.com/in/rob-swymer-he-him-15a1541/

➡ Rob Swymer’s website: https://www.robswymer.com

➡ Rob Swymer’s Instagram: https://www.instagram.com/robswymer/

Connect with Direct Selling Accelerator:

➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 144: Leveraging Christmas for your business and some fun content ideas! Dec 20, 2022

Do you hear those sleigh bells ringing?! Christmas is nearly here!

Getting caught up in the hype and festivities of the season often means having a very full plate, and a business that is put down to the bottom of our to-do list.

There’s family gatherings to attend, shopping to do, gifts to buy, things to organise, a budget to watch… So many stresses that come with what should be the most magical time of the year.

So how do you continue to grow your business over this period? How do you do the things you need to do to keep your business going, all while managing what feels like a thousand other tasks AND keeping that all important balance of also taking some time out with family and friends?

Believe it or not, with a little bit of practice (and a lot of trial and error over the years!) I’ve worked out that you can do it all… and have fun at the same time! Let me share with you some inspiration, strategies and ideas for not just coping, but thriving this festive season! We’ll also work through some creative Christmas content for Social Media to make sure you don’t drop the ball that is your business over the Christmas period too.

Get comfortable with your favourite drink and let’s dive in!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:44] Christmas as an excuse

➡ [2:37] Tip1: What is your Christmas goal?

➡ [3:40] Keeping your business flowing

➡ [6:08] Be clear on who your business helps

➡ [7:00] Values and problems

➡ [7:55] Christmas has never ending opportunities

➡ [9:27] Tip 2: How do I be of service

➡ [10:07] Tip 3: Connect the right way

➡ [11:55] Connect with no hidden agenda

➡ [12:56] In-person catch ups

➡ [16:56] Stand out and look a bit different

➡ [17:55] Hot tip: Personalised Christmas cards and gift giving

➡ [22:19] Genuine connection

➡ [23:33] Things to post on social media this Christmas season

➡ [24:28] Budget gift ideas

➡ [26:05] Recipes

➡ [26:44] Show up live

➡ [27:35] Share some of your life story

➡ [29:09] Our greetings to you

Resources:

➡ Free Facebook group: https://go.auxano.global/free-facebook-group-access

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 143: Adapt, adjust and overcome, the Jordan Essentials story Dec 13, 2022

What turns a vision into a mission? And a mission into a passion? But not only a passion, a passion that turns dreams of success into reality.

It is with great pride we welcome to the podcast Nancy Bogart, CEO and founder of Jordan Essentials. Nancy’s incredible journey started off in the craft show circuit before blossoming into the successful Direct Selling company it is today.

Listen in as Nancy shares her journey, from a simple idea and yearning to follow in the footsteps of pioneer women in the industry to being one of those women and the multi-million dollar Direct Selling business she has today. Armed with 20 years of experience and a vision to provide women with flexibility, finances and freedom while maintaining balance in life, Nancy shares with us that vision and tips on how YOU can be empowered to achieve your dreams and keep that essential balance.

Nancy is incredibly passionate and creative which has allowed her to drive Jordan Essentials Bath Body & Spa to be the successful business that it is today. Nancy is not only creative in craft but also a great trainer that drives others to be successful business leaders. Don’t forget your pen and paper, you won’t want to miss a thing! Tune on in and enjoy the episode.

We’ll be talking about:

➡ [00:00] Introduction

➡ [02:20] How Jordan Essentials came to be

➡ [03:28] It all started in a Craft Fair booth

➡ [05:47] From food services and catering to Direct Selling

➡ [07:49] I don’t want to just ‘punch a clock’

➡ [10:23] Helping women to make a full time income without sacrificing priorities

➡ [12:34] Building relationships

➡ [15:54] Tips on how to build relationships

➡ [21:30] 22 year journey

➡ [28:05] Big non-negotiables

➡ [30:11] Rules and quality time

➡ [31:49] Successful habits

➡ [35:37] Keys in starting a business

➡ [38:39] Take time off and rejuvenate

➡ [42:31] What’s ahead with Jordan Essentials

➡ [45:25] Nancy’s favourite book

➡ [45:42] Nancy’s dream superpower

➡ [47:52] Nancy’s favourite quote

➡ [48:41] Nancy’s advice to her past self

➡ [47:32] Find out more about Jordan Essentials

About our Guest:

Nancy is the founder and CEO of Jordan Essentials. Nancy leaned her roots and made her first product - a Lotion Bar. With a small inventory and a few props in hand, Nancy started on the craft show circuit. What unfolded was beyond anything she could've imagined. From the day she started the company in 2000, she dreamed of a mission and purpose larger than herself. Nancy was driven by her desire to help busy women earn an income while fulfilling other priorities in their lives.

Nancy’s products were repeatedly sold out! The demand was high, and there were many possibilities to consider. Nancy was anchored to her original dream of bringing others along on the journey, and she turned to my family and friends. Within six months, she ventured from craft shows to launching a Direct Selling company.

Resources:

➡ Think Again by Adam Grant: https://amzn.to/3VBNqYu

➡ Atomic Habits by James Clear: https://bit.ly/3HfzQWi

➡ More than a bag by Cindy Monroe: https://bit.ly/3F5d3tI

Quote:

➡ Adapt, adjust and overcome

Connect with Nancy Bogart:

➡ Nancy Bogart’s Facebook: https://www.facebook.com/nancybogart26

➡ Nancy Bogart’s LinkedIn: https://www.linkedin.com/in/nancy-bogart-01521311/

➡ Jordan Essentials website: https://www.jordanessentials.com

➡ Jordan Essentials Instagram: https://www.instagram.com/jordanessentials/

Connect with Direct Selling Accelerator:

➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 142: 10 things that could put you in Facebook jail Dec 06, 2022

Sit down and tune in to this super quick and powerful episode, I’ll share with you 10 things to help you be more aware on Social Media… and keep you out of Facebook jail!

How would having your Facebook account suspended, or even deleted, affect you and your business? Let’s chat about being aware of the dos and don’ts, and what Facebook is looking for so that you can avoid bad practices and improve on your current strategies, all while maintaining Facebook ‘freedom’.

Landing in Facebook jail is not often the result of a human snooping around your feed, your messages or your posts. Generally, it is the result of artificial intelligence, bots/programs running in the background picking up on certain captions, phrases, words, etc. that they are looking for that may land you in trouble with the platform and indicate you’re going against its standards.

If you have an account with Facebook, by default, you have agreed to its use, and terms of service. If you choose not to abide by this and are not aware of what they are, you might find yourself in Facebook jail. So listen in for 10 quick tips to avoid being locked up… or out… of your Social Media accounts.

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:09] #1: Less shared content

➡ [3:20] #2: Incorrect tagging

➡ [4:31] #3:Copy and paste messages are a no no

➡ [5:05] #4: Don’t behave like a sneaky spammer

➡ [5:33] #5: Don’t friend request without genuine relationships

➡ [6:17] #6: Don’t add people in groups without their permission

➡ [7:02] #7: Being naive to how Facebook works

➡ [9:09] #8: Be careful what you say

➡ [12:05] #9: Over posting

➡ [13:44] #10. Don’t include non-compliant brand names in your page name

➡ [15:33] Bonus tip: Protect your business page

Resources:

➡ Free Facebook group: https://go.auxano.global/free-facebook-group-access

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 141: How to humanise your content and master video Nov 29, 2022

We are super excited to welcome to our podcast the amazing Todd Hartley! Todd is the rockstar of remote selling, video marketing, and sales optimization. He is the CEO of the company WireBuzz whose clients include Justin Timberlake, MD Anderson, and Home Depot!

Todd joins us to share advice that will help to grow your business through relationship marketing, no matter how big or small your business is. We explore strategies that result in amazing growth and talk about the power of building relationships that grow your capabilities and get you closer to achieving your goals.

Todd’s story is an inspiring example of that with the right guidance and mindset, anyone can overcome adversity and serve others. Prepare your pen and paper as this episode is full of tips you do not want to miss!

We’ll be talking about:

➡ [00:00] Introduction

➡ [03:09] Back story of WireBuzz and Todd Hartley

➡ [05:06] Becoming keynote speaker

➡ [09:32] Blocking ourselves from learning

➡ [10:44] Huminising content

➡ [14:10] Can you make your customer focus?

➡ [15:57] Bring your stories into your sales process

➡ [17:53] Give me an example and I will tell you what to do

➡ [24:36] Why video matters so much

➡ [25:26] So many missed opportunities

➡ [27:42] Doing business with humans

➡ [31:59} Tips for recording video from your phone

➡ [38:19] 3 keys elements in recording video

➡ [40:27] Check our Todd’s FREE resource

➡ [42:31] Watch out for Todd Hartley’s book

➡ [45:04] Todd’s dream superpower

➡ [45:42] Todd’s favourite quote

➡ [47:32] Todd’s advice to his past self

About our Guest:

Todd Hartley is the rockstar of remote selling, video marketing, and sales optimization. He’s the CEO of WireBuzz, plus one of Tony Robbins’ Business Mastery faculty speakers, that has trained each of Tony’s 100+ businesses on how to sell remotely.Todd’s strategies earned his sales and marketing optimization agency WireBuzz a spot on the Inc5000 list, as one of the fastest-growing privately held businesses in America.His clients include Justin Timberlake, MD Anderson, and Home Depot.

Resources:

➡ Free assessment tool: https://www.wirebuzz.com/score

➡ Coming out soon: Accelerating Yes by Todd Harley

Exclusive Early Access to ‘Accelerating Yes’ when submitted: https://www.wirebuzz.com/score

Quote:

➡ CAN I (Constant and neverending improvement)

➡ You will be rewarded in public for what you intensely practice and refine in private

Connect with Todd Hartley:

➡ Todd Hartley’s Facebook: https://www.facebook.com/todd.hartley1

➡ Todd Hartley’s LinkedIn: https://www.linkedin.com/in/videotodd/

➡ Wirebuzz website: https://www.wirebuzz.com

Connect with Direct Selling Accelerator:

➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 140: Identifying and smashing your limiting beliefs Nov 22, 2022

Do you feel stuck? Like something is holding you back? Or that you just keep hitting that glass ceiling you cannot break through?

Join me in this podcast as we welcome Ingrid Lockwood. Ingrid is a qualified professional, having a diploma in counseling and case management with multiple tertiary qualifications and certifications. Ingrid is here to help us explore how to smash our limiting beliefs that we can identify, along with finding those subconscious beliefs that we need to discover in order to grow.

We’ll look at being aware of our mindset and beliefs in order to better overcome our limitations. Ingrid shares her journey and how she overcame her own limiting beliefs to help others better identify theirs too. If you see patterns in your business, your family and your everyday life then you’ll find the episode powerful to better understand how these patterns can be linked to mindset and getting back on path toward growth and success!

We’ll be talking about:

➡ [00:00] Introduction

➡ [02:13] Catching up

➡ [04:04] Knowing Ingrid Lockwood

➡ [05:47] Defining your limiting beliefs

➡ [07:22] Intentional vs unintentional beliefs

➡ [10:52] Identifying limiting beliefs

➡ [14:27] Growth mindset

➡ [18:30] Why is it important to identify your limiting beliefs

➡ [24:36] Comparing beliefs and behaviours

➡ [27:28] Dreams, what do they mean

➡ [30:41] Good morning habits

➡ [33:30} Symbolism in dreams

➡ [36:23] The power of the Neuro Change Method

➡ [41:32] Why do you need to deal with your limiting beliefs

➡ [45:42] Hurdles stopping you from achieving your goals

➡ [48:16] Get in touch with Ingrid

➡ [50:34] Most impactful book for Ingrid is…

➡ [51:12] Ingrid’s dream superpower

➡ [52:01] Ingrid’s favourite quote

About our Guest:

Ingrid Lockwood is all about relationships. It's been a focus since childhood and in the adult years she formalised her love for all things people by completing a Diploma in Counselling and Case Management. She now holds hold 5 tertiary qualifications plus 3 certifications in total which is a complete turnaround from her childhood where she was plagued by a limiting belief, that she wasn't intelligent. The trigger events that helped create this belief were regular and teachers and one parent also affirmed that she 'wasn't smart'. This led to life decisions which negatively impacted Ingird. She developed unhealthy communication habits which inevitably meant that relationships became fractious and bumpy. But Ingrid's real qualification came from life itself. She has walked a 25 year journey of personal transformation - addressing her negative beliefs and habits was a big part of the story. Learning how to have a fight without busting the relationship was another big key. The people Ingrid interacts with now are getting a much better version of her true self. Ingrid has discovered that her genius zone is relationships so she has crafted her training, stories and her experience, together with an evidence based methology, to help other women transform their lives. To experience the emotional wellness that comes with truly achieving their heart felt goals

Resources:

➡ The 21 Irrefutable Laws of Leadership by John Maxwell: https://amzn.to/3AoPQAW

Great offer and gift from Ingrid Lockwood:

➡ Text: SAM HIND to 0407 897 630;

Or direct message on Facebook: SAM HIND

Note: Only available for the first 2 that come through either from text message or Facebook message.

Quote:

➡ ‘Beam me up, Scotty’

Connect with Ingrid:

➡ Ingrid Lockwood Facebook: https://www.facebook.com/profile.php?id=100052155728296

Connect with Direct Selling Accelerator:

➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 139: 5 Best Social Media Practices in Direct Selling Right Now Nov 15, 2022

How do you play the Social Media game in order to get the results YOU want for YOUR business?

Listen in as I share with you the 5 best Social Media practices in Direct Selling right now. I will be talking about how to use Social Media effectively, how to prevent wasting your time and how to achieve better results with the tools and knowledge you already have!

We’ll explore what’s going on in the world of Social Media, how to deliver what Facebook and Instagram are looking for, and what YOU can do to help your reach, conversions and relationship building with your ideal customer.

This is a quick episode full of golden nuggets that can be easily implemented in your business. Enjoy!

We’ll be talking about:

➡ [0:00] Introduction

➡ [1:18] Consistency is key

➡ [2:10 Why consistency matters

➡ [4:12] Make people think of you without realising

➡ [4:35] Be present over perfect

➡ [5:07] Serve and provide value

➡ [6:46] Social Media is 2-way communications

➡ [8:12] Content that is a valuable

➡ [9:05] User Generated Content

➡ [11:27] The real you

➡ [13:16] Be genuine

➡ [14:40] Hot tip: commonality

➡ [17:39] Ask questions and engage

➡ [19:05] Videos, Videos, Videos

➡ [20:53] Pre recorded videos

➡ [21:37] Reels, short form videos

➡ [23:55] Mistakes are the best way to learn

➡ [24:38] Elements to make videos powerful

➡ [25:37] Summary

Resources:

➡ Auxano Social: https://shop.auxano.global/products/accelaratorplus

➡ Free Facebook group: https://go.auxano.global/free-facebook-group-access

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 138: How do you make your business standout Nov 08, 2022

I’m very passionate about powerful women in business. Women who chase their dreams in spite of obstacles. Women who are resilient, that get back up and brush themselves off. Today, our guest is one of those powerful women.

I am privileged to welcome our latest podcast guest, Jessica Kiely. Jessica is the co-founder of Sensor.I.am which is a nature perfume company. I first met Jessica when we were at speaker’s training many years ago. It was quite a journey for her as she went through the ups and downs of business, challenges with business partners and other obstacles that many business owners face.

Jessica, being a strong business woman, overcame those challenges and picked herself up to become not only a successful entrepreneur but also a keynote speaker in the natural beauty space, armed with eagerness to work out her unique selling proposition AND living by it.

Tune in to this empowering and fun episode as we explore making our business standout with a fresh and invigorating perspective. We’ll talk finding the ultimate value in customer feedback, adjusting our focus, stepping out of our industries for a new perspective, and mastering ourselves and our patterns.

We’ll be talking about:

➡ [00:00] Introduction

➡ [3:42] Jessic Kiely’s amazing business

➡ [5:35] Taking a sensory based item online

➡ [09:07] Subscription boxes

➡ [11:45] Owning your own brand space

➡ [16:41] Is this the right business for you

➡ [20:00] It’s a not all smooth sailing

➡ [21:52] I’m not finished yet

➡ [27:34] Seeking new skills

➡ [31:30] Forming a good partnership

➡ [34:07] Ongoing focus

➡ [40:04] Doing it differently

➡ [42:23] Finding the pattern

➡ [46:09] Struggling with your business

➡ [48:12] Jessica’s favourite book

➡ [48:39] Check out Jessica’s website

➡ [49:54] Jessica’s dream superpower

➡ [50:46] Jessica’s favourite quote

➡ [51:09] Jessica’s advice to her past self

About our Guest:

Jessica Kiely is the co-founder of the natural perfume collective SENSOR.I.AM and keynote speaker in the natural beauty and wellbeing space. She inspires professionals to engage with life from a place of curiosity, playfulness and pleasure.

Jessica’s deep dive into natural beauty began in 2015 in response to a very personal life upheaval. This massive change forced her to question all elements of her life, including the integrity of products she was putting into and onto her body on a daily basis. In search of new answers, Jessica immersed herself in the world of natural beauty. She studied Low Tox Living with Alexx Stuart and natural perfume-making with Nature Care College, and was fortunate to interview natural beauty founders in New York, Hong Kong, France and Australia to deepen her understanding of this important niche. In 2016, she established her first green beauty business to help other consumers make more conscious choices. Over time, her focus evolved into curating 100% botanical perfumes to replace the synthetic fragrances that desensitise and numb us in our modern world. Her passion for re-awakening the senses and forging a deeper-connection with ourselves and nature gave rise to SENSOR.I.AM.

These days, as a speaker and facilitator, Jessica shares SENSOR.I.AM’s message with corporate teams and wellness communities around the world. She hopes that by sharing practical wisdom and energising stories about natural beauty and wellbeing she can inspire participants to make decisions that are right for them. Jessica has 20 years of experience as a speaker/facilitator for global leaders in countries as diverse as India, Singapore and the Kingdom of Bahrain, and audiences that include the likes of IBM, EY, Westpac, CBA, Sydney and Macquarie Universities, and every level of government in every Australian state. Her depth and breadth of experience as a speaker helps her to create novel and dynamic experiences for her audiences. In fact, she is renowned for her vivacious energy and have been described as “highly intuitive, sharp and always on point".

In her time away from SENSOR.I.AM, she is an enthusiastic archer, a passionate advocate of her dad’s abstract art exhibition (www.mykidscoulddothat.com); co-founder of artisan chai apothecary Tiger Purrr; and a Master Trainer and Senior Facilitator with Speakers’ Institute Corporate, supporting professionals around the world to uplevel their presentation and communication skills.

Resources:

➡ The Way of Spiritual Entrepreneur by Pauline Nguyen: https://amzn.to/3CGhhqr

Connect with Jessica Kiely:

➡ Sensor.I.AM website: https://www.sensoriam.com

➡ Sensor.I.AM LinkedIn: https://www.linkedin.com/company/sensor-i-am-natural-perfume-collective/about/

➡ Sensor.I.AM Instagram: https://www.instagram.com/sensor.i.am/

➡ Sensor.I.AM Facebook: https://www.facebook.com/sensoriamnaturalperfume

Connect with Direct Selling Accelerator:

➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

Ep 137: Instagram tips and updates Nov 01, 2022

There are updates and changes coming to Instagram!

In trying to adapt, or should I say compete, with other platforms (Tiktok here’s looking at you!) Instagram has made some significant changes! Many of these changes have already begun, others are a work in progress, and a few are even whispers from behind the scenes that I wanted to share with YOU.
Some updates will be exciting and ready to rock, others will be rolled out in a testing phase that allows Instagram to see how users will react to these changes, making improvements as they go. So, let’s have a look at 5 key changes that YOU might want to look out for…
Grab yourself a pen and paper, be ready to take note! Keep up to date with the latest in Direct Selling and meet more incredible guests by subscribing to the Direct Selling Accelerator Podcast or joining us inside our Social Channels!

We’ll be talking about:

➡ [0:00] Introduction

➡ [2:08] Update 1: Multiple links in bio

➡ [3:07] Tools for sharing links

➡ [4:38] Update 2: Say goodbye to Instagram shop

➡ [5:03] Tab lite, a simpler version of Instagram shop

➡ [7:08] Update 3: Instagram is backtracking

➡ [7:24] Instagram’s short form video content

➡ [9:04] Update 4: #Hashtag reels topics

➡ [9:29] Hashtags that relate to your post

➡ [10:41] Finding popular hashtags relevant to you

➡ [10:55] Use Auxano Social for worry-free posting and much more

➡ [13:14] Update 5: Main fee repost feature

➡ [14:04] Sharing vs creating

➡ [14:41] Not all of us

➡ [15:56] Staying informed

➡ [17:36] Background music on your profile

➡ [19:00] Connect with us

Resources:

➡ Auxano Social: https://shop.auxano.global/products/accelaratorplus

➡ Free Facebook group: https://go.auxano.global/free-facebook-group-access

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 136: Why you should always be reinventing your business Oct 25, 2022

If you knew that something wasn’t working or could be improved within your business, would you be ready to step-up and change?
Innovation is essential as we see a rapid change in technology and the way we do business. In today’s podcast, we have the privilege of being joined by Shiv Dutt of Pampered Chef. Shiv shares with us his notable expertise and a quick overview of the amazing history of Pampered Chef. He brings a positive approach towards innovation, not only in business but also in the way we deal with individuals.

Shiv shares with us where to start recognising the opportunity for positive change, how to go about making those changes and recognising the key contributing factors you need to consider as you adapt to not only these changes but the constantly evolving environment we are in right now.
When did you last identify the opportunity for change and potential growth in your business? A month ago, 6 months ago, maybe as we welcomed in the New Year almost 12 months ago now?! Listen in for handy tips and insights of what’s to come that will impact our industry as a whole… AND the positive changes you might be able to make in your business too.

We’ll be talking about:

➡ [00:00] Introduction

➡ [3:46] Defining characteristics

➡ [6:19] Celebrating awards

➡ [08:39] How Pampered Chef started

➡ [13:06] Problem solved, what’s next?

➡ [18:46] Utilising the digital tools we have

➡ [24:07] Using Social Media to enhance human connections

➡ [27:57] Mass selling marketing… not a sustainable way of doing business

➡ [27:34] Tips on how to innovate your own personal business

➡ [33:52] Tangible promises

➡ [38:04] The virtual kitchen concept

➡ [40:06] What lies ahead

➡ [43:05] Shiv’s favourite book

➡ [43:51] Shiv’s dream superpower

➡ [44:33] Shiv’s favourite quote

➡ [44:49] Shiv’s advice to his past self?

About our Guest:

Shiv Dutt is a highly accomplished and visionary cross-functional thought leader with a history of driving change and innovation, balancing strategic direction with operational needs. He has extensive experience in P&L management with proven aptitude in adopting a collaborative approach using strong communication and interpersonal skills, combined with dynamic and strategic thinking, to drive revenue growth and profitability. Shiv has a proven track record in problem solving with speed… while dealing with ambiguity and creating scalable solutions leveraging a test and learn approach anchored around actionable data and KPI’s.
Shiv currently shares his expertise as the Chief Customer Experience & Innovation officer at Pampered Chef.

Resources:

➡ ‘Measure What Matters’ by John Doerr: https://www.amazon.com/Measure-What-Matters-Google-Foundation/dp/0525536221

Quote:

➡ ‘If you don’t succeed at first, try and try again’

Connect with Shiv Dutt:

➡ Pampered Chef’s website: https://www.pamperedchef.com

➡ LinkedIn: https://www.linkedin.com/in/shiv-dutt/

➡ Instagram: https://www.instagram.com/pamperedchef/

➡ Facebook: https://www.facebook.com/PamperedChef/

Connect with Direct Selling Accelerator:

➡ Join the Free Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 135: Is there a right way to start your day? Oct 18, 2022

Yes! There is a right way to start your day.

I’m so excited to welcome back to our podcast James Yates! James joined us a few episodes back as we discussed navigating our way in this crazy world, reducing fatigue and preventing burnout (check it out by clicking this link). Today, James joins us for Part Two of our catch-up.

I could not help but be compelled to invite James back to continue talking about one of my greatest passions - optimising your health. By optimising your health you can in turn optimise your performance, not just in your business but in any area of your life.

James and I will talk routines in business and daily life, pre-bedtime habits and starting your day right. James shares with us amazing tips and hacks that are simple ways to get your days on track.

Don’t forget to subscribe and listen in. This episode is full of advice that actually could, and has for me, change your life!

We’ll be talking about:

➡ [0:00] Introduction

➡ [4:04] What’s really exciting is…

➡ [05:13] The 1% shift

➡ [06:32] Knowing the 5 A’s

➡ [12:28] Taking the first step

➡ [13:16] Yes, there is a right way to start your day

➡ [22:40] Be the change we want to see

➡ [24:05] Blue light 2 hours before bedtime

➡ [24:53] Morning routines

➡ [28:06] Conscious connected breathing

➡ [29:28] Intentions

➡ [33:44] Quick hacks to enhance movement, breath, intentions

➡ [38:29] James’ favourite book

➡ [39:13] James’ favourite quote

➡ [40:49] James’ dream superpower

➡ [42:23] James’ advice to his past self

➡ [44:29] Final note from James

About Our Guests:

James Yates is a high performance coach, speaker and conscious entrepreneur.

Specialising in both human optimisation and conscious entrepreneurship, James has worked extensively with a wide range of individuals and corporations to improve and amplify both their personal and professional performance. James believes that to achieve our greatest potential in life requires a multi-faceted approach, with strong investment in our energy, wellbeing, relationships & purpose as the foundation to lead from.

Calling on a wide range of practical tools, techniques and bio-hacks that he has developed and utilised over an 18+ year career, James' high impact events, programs, products and retreats are all built on real life experiences that he has tried and tested personally with great effect. With this experience, he developed a company which represents his life’s mission; Reignite Enterprises. Reignite brings to market an exclusive peak performance based Eco-System that creates unique programs, products & experiences to support the evolution of consciousness & the expansion of human potential.

James has spoken at hundreds of events across Africa, Europe, the Middle East, Asia Pacific and the US, sharing his insights and wisdom with a unique, impactful and thought provocative style. He has also received praise for a variety of professional accomplishments, including being recognised as one of the World’s Top 3 Home Business Trainers, and being celebrated as the #1 Sales Recruiter for 2 x large multinational companies where he developed, supported and coached various high performers.

James is extremely passionate about helping as many people as possible live their calling and do what they love. He has countless testimonials from people who’s lives have been transformed by the strategies and techniques he has helped them to master. Based in Australia with his family, James travels regularly to run Reignite’s events and retreats in locations all over the world.

Resources:

➡ ‘As A Man Thinketh’ by James Allen: https://amzn.to/3RKTY41

Quote:

➡ 'The will to win is not nearly as important as the will to prepare to win' by Vince Lombardi

Connect with James Yates:

➡ James Yates on LinkedIn - https://www.linkedin.com/in/jamesyatescoach/

➡ www.jamesyates.me

➡ www.reignitelife.com

Connect with Direct Selling Accelerator:

➡ Join the FREE Facebook group: https://go.auxano.global/

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 134: Three bad behaviours to stop doing right now Oct 11, 2022

Something happened this week that crossed me. Big time. People behaving badly when connecting!

Now I don’t want to seem negative but simply to share my experiences and what I noticed happening; not only on Facebook but also on LinkedIn, Instagram, emails and Messenger. It can happen to anyone on any forum, so I want to provide some quick guidance and tips to keep communication online positive! ☺️

Bad behaviours when connecting digitally are becoming more and more common as we increase our use of the numerous digital platforms. It drives me crazy and, I imagine, others too. Bad behaviours demonstrated by a FEW people can give a negative impression that affects our ENTIRE industry.

These bad behaviours are the reason why Meta is keeping an eye on MLM, on Direct Selling, our whole industry because there’s a lot of people leaving the platform. Meta does not want people to stop using their platforms because of our behaviour.

Listen in, not because you are guilty but because it’s always handy to be aware. Be aware of the challenges others can create through their behaviour so you can actively work around it. Be aware in case you need to encourage a team member or friend back on the right path. Be aware and help our industry to keep the amazing reputation MANY people work so hard toward, not let it be tarnished by a misguided few.

Don’t forget to subscribe to our Youtube channel and follow us on Social Media to keep up-to-date. For extra support head on over to our FREE Facebook Group and check out how we can help you to grow. Sit back, relax and enjoy this episode of Direct Selling Accelerator!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:47] It worries me

➡ [4:22] Protecting their platform

➡ [4:47] Connecting through Social Media

➡ [6:03] This happened!

➡ [7:07] Bad behaviour # 1

➡ [10:10] Probing for the sale

➡ [11:03] It’s a rare occurrence… NOT!

➡ [11:51] Smell of sell

➡ [12:39] Relationships and connecting genuinely

➡ [13:39] Looking back through the years

➡ [17:52] How can I serve?

➡ [19:28] Bad behaviour #2

➡ [20:37] Like clockwork

➡ [21:59] Pouring fuel on the fire

➡ [24:36] Bulk-messaging, blanket marketing, mass-hounding…

➡ [25:19] Bad behaviour ruins it for everyone

➡ [27:18] With a sense of service

➡ [29:03] Bad behaviour #3

➡ [29:51] Bots at work

➡ [31:37] Keep your nose clean

➡ [32:12] Being mindful and respectful of your connections

➡ [34:23] Losing your personal profile is disastrous

➡ [34:52] Recap

➡ [35:21] My advice to you…

Resources:

Join the FREE Facebook group: https://www.facebook.com/groups/1053676048467559

Check out how we can help you to grow:

https://go.auxano.global/membership

Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

EP 133: Establishing a rhythm in your business that gets results Oct 04, 2022

I absolutely love the fact that this podcast is not just about sharing my knowledge, but also exploring the knowledge and passion of so many people all over the globe. I get to share with you their expertise on how to be successful not just in business, but in life.

I recently had the pleasure of catching up with Curtis Call who is the Chief Sales Officer for Xyngular. Curtis comes to us with over 18 years experience in the industry in all different areas. He is passionate about helping people to grow their businesses the right way. He shares his wealth of experience and amazing down to earth, simple to implement knowledge.

And you know what, there's nothing better than simplicity when it comes to growing yourself, your knowledge and skills. We’ll talk routine vs rhythm, focusing on your ‘why’ and establishing daily activities for business growth. I know you're gonna love this episode!

We’ll be talking about:

➡ [0:00] Introduction

➡ [3:13] About Curtis Call

➡ [4:53] Get to know Xyngular

➡ [7:37] Establishing culture

➡ [10:30] Steering in the right direction

➡ [13:00] Building a rhythm

➡ [16:30] Practise, practise, practise

➡ [20:42] It’s just a side hustle, do I need a routine?

➡ [23:45] How to establish a quality routine?

➡ [26:02] Personal development

➡ [28:33] Curtis’ favourite books

➡ [30:19] A little step back…habits of new business owners

➡ [32:25] Curtis wishes he had this super power

➡ [33:26] Curtis’ favourite quote

➡ [34:14] Curtis’ advice to his past self

➡ [36:43] Final note from Curtis

About our guest:

As a leader dedicated to helping others succeed, Curtis was drawn to the Direct Selling industry where he has spent the past 22 years! Initially a distributor, he worked his way up to become an executive and consultant, managing all aspects of growing companies. Curtis is currently involved with Xyngular and has been for 8 years now.

“When I first became familiar with the Network Marketing sales channel I knew I had found a way to serve others and help them become the best versions of themselves. I love collaborating with field leaders to help drive growth in their individual businesses, which ultimately means we are having a positive impact in the lives of thousands of people.”

Curtis graduated from Weber State University and went on to be instrumental in helping start-ups and multi-million dollar companies achieve record growth. Prior to Xyngular, Curtis was the senior executive at a multi-million dollar company and guided them to over 300% growth in a 2-year period while helping the company expand into 13 international markets.

Curtis is married with 4 children and has a passion for sports. When he is not working he enjoys traveling with his family, golfing, attending sporting events and coaching different youth sporting teams.

Resources:
➡ The Compound Effect by Daren Hardy: https://www.amazon.com/Compound-Effect-Darren-Hardy/dp/159315724X

➡ Leadership and Self-Deception by The Arbinger Institute: https://www.amazon.com/Leadership-Self-Deception-Getting-Large-Print/dp/1459626184/

Connect with Curtis Call:

➡ Curtis Call on LinkedIn: https://www.linkedin.com/in/curtis-call-45b44018/

➡ Xyngular website: https://www.xyngular.com

Connect with Direct Selling Accelerator:

➡ Join the FREE Facebook group: https://go.auxano.global/

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

See omnystudio.com/listener for privacy information.

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