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    News

    The Content Mines

    We talk about content. How it’s made. Why it’s good. Why it’s very bad. Sorry in advance for the British bits.

    www.thecontentmines.com

    Advertise

    Copyright: © Ryan Broderick and Luke Bailey

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    The Central Problem Here Is That Facebook Sucks Nov 04, 2021
    Show notes

    Ryan recorded this crouched in the corner at Web Summit. It was deeply mortifying for him. Luke recorded this from the comfort of his own home. We're talking the Facebook whistleblower, the metaverse, and Ryan finally saw the movie "Old," about the beach that makes you get old.


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

    Why Don't Netflix Audience Numbers Make Any Sense? Oct 29, 2021
    Show notes

    This week we're diving into the very confusing metrics that streaming services like Netflix use. How many people watched Squid Game? A lot? Maybe? Less than you think? Probably! We also spend some time having a prolonged therapy session about the Facebook papers.


    SHOW NOTES:


    https://www.protocol.com/facebook-papers


    https://docs.google.com/document/d/1QYqmJsifBjf_xA23Ea7AdeMFyjGWaF_dvhi5EZdNUf4/edit


    https://twitter.com/FacebooksTop10?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor


    https://twitter.com/graemedouglas/status/1452661320227168263


    https://digital-i.com/insights/


    https://twitter.com/imbadatlife/status/1450775804745601029


    https://twitter.com/loudmouthjulia/status/1450551677870907393


    https://twitter.com/xpangler/status/1450484543874535425


    https://twitter.com/samba_tv/status/1450207537740058628


    https://twitter.com/samba_tv/status/1452720868044455937


    https://pando.com/2015/06/04/disgruntled-former-editorial-boss-nick-denton-is-a-coward-here-are-gawkers-financials/


    https://twitter.com/ParrotAnalytics/status/1450245122810122244


    https://twitter.com/loudmouthjulia/status/1451572266471464962


    https://twitter.com/graemedouglas/status/1452661320227168263


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

    We're Not Ready For TikTok To Be This Popular Oct 21, 2021
    Show notes

    We're going deep on TikTok this week. We're talking about Alabama rush week, Couch Guy, LamboGate, and the Puncher Of W 4th Street. If you don't know what any of that means, don't worry, we'll walk you through it all. Our central thesis is this: TikTok is on track to become the biggest social media platform in America and as it gets bigger, things are going to start spinning out of control very fast.


    SHOW NOTES:


    https://uk.style.yahoo.com/salt-baes-london-restaurant-faces-114700748.html


    https://www.vice.com/en/article/z3b3x5/salt-baes-meat-empire-is-rife-with-labor-problems


    https://www.curbed.com/2021/10/tiktok-west-4th-street-station-puncher-nyc.html


    https://jalopnik.com/lambo-owner-has-patience-of-a-saint-after-getting-rear-1847795574


    https://www.al.com/news/2021/08/the-irresistible-allure-of-tiktok-bamarush-and-mocking-southern-accents.html


    https://www.technologyreview.com/2010/07/14/202026/did-whites-flee-the-digital-ghetto-of-myspace/


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

    A Facebook Page About Cats Is Outperforming Ben Shapiro Oct 14, 2021
    Show notes

    Our dive into the murky waters of Facebook gets even weirder and stranger this week. Right now, there are a handful of seemingly random, most-likely automated Facebook pages about animals that are outperforming some of the biggest publishers on the platform. But the big question is… why?


    SHOW NOTES:


    https://www.youtube.com/watch?v=9DwjwCMtTn0


    https://www.youtube.com/watch?v=1Ob-LfkwSWg


    https://www.nbcnews.com/news/world/saudi-newcastle-soccer-takeover-prompts-sportswashing-concerns-rcna2845


    https://www.youtube.com/watch?v=1Ob-LfkwSWg


    https://twitter.com/brendanllm/status/1446468714375917570?s=21


    https://twitter.com/FacebooksTop10/status/1448310727702290436


    https://www.nytimes.com/2021/10/04/technology/facebook-files.html


    https://www.facebook.com/dailypawsmag/


    https://www.facebook.com/ILovePawsUS/


    https://olipmedia.com/


    https://methodizemedia.com/


    https://www.facebook.com/puppersdoggos


    https://www.facebook.com/top13.net/posts/2000955450054377


    https://www.facebook.com/top13.net/posts/2000951543388101


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

    What If We Can't Break Up Facebook? Oct 07, 2021
    Show notes

    This week was a very bad week for Facebook. In fact, it was so bad that at one point it just simply didn't even exist anymore. It seems like the whole world right is wondering how to deal with the site. And now, thanks to a trove of leaked documents, we have the best picture we've ever had at how rotten the company is on the inside. But here's a troubling question: What if we've already missed our chance to untangle ourselves from the platform?




    SHOW NOTES:


    https://www.youtube.com/watch?v=xk4xxzoabio


    https://www.refinery29.com/en-ca/2021/06/10502644/dumping-someone-reddit-relationship-advice


    https://xenosagaepisodeone.tumblr.com/post/657600561016963072


    https://twitter.com/ianwnm/status/1445122743427637251


    https://twitter.com/blameaspartame/status/1445511248968183821


    https://www.facebook.com/zuck/posts/10113961365418581


    https://twitter.com/miniondeathcult/status/1445148650263367687?s=21


    https://twitter.com/joeosborne/status/1445445662867288069/photo/1


    https://www.wsj.com/articles/the-facebook-files-11631713039


    https://www.cbsnews.com/video/facebook-whistleblower-frances-haugen-misinformation-public-60-minutes-video-2021-10-03/#x


    https://www.wsj.com/articles/facebook-instagram-kids-tweens-attract-11632849667


    https://www.wsj.com/articles/facebook-instagram-kids-tweens-attract-11632849667https://pitchfork.com/features/lists-and-guides/pitchfork-reviews-rescored/


    https://twitter.com/snopes/status/1445832685134307329


    https://www.inputmag.com/features/facebook-public-relations-andy-stone-twitter-whistleblower-controversy


    https://www.smh.com.au/business/companies/h-and-m-hires-the-29-year-old-facebook-whistleblower-to-mine-its-data-20190201-p50uz0.html


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

    We Went Through Years Of OZY's Social Analytics And It Was Weirder Than We Could Have Ever Imagined Sep 30, 2021
    Show notes

    This week's episode is a trip down a very strange rabbit hole. OZY is a wildly sketchy media company that is now being accused of fraud. So Luke and Ryan sat down and went through five years worth of the company's social analytics, across Comscore, CrowdTangle, and SocialBlade. What they discovered was stranger and more confusing than they ever imagined. But they also came very close to getting a full picture of what OZY appears to have been doing for the last few years and why.


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

    The Algorithmic Feedback Loop Of The Gabby Petito Disappearance Sep 23, 2021
    Show notes

    This week's big story is about the disappearance of Gabby Petito, a 22-year-old who went missing last month and whose remains were found earlier this week. Her boyfriend is currently missing, after returning from vacation without her. And her social accounts have exploded in activity, becoming one of the biggest trending topics in the country. We're examining the parasocial dimensions to True Crime and how algorithms seize on this kind of content, pushing it to uncomfortable and grim extremes. It's a heavy episode, but it's a good one.


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

    We Went Through Seven Years Worth Of Facebook Analytics Sep 09, 2021
    Show notes

    Today we have an extra big episode. It's a project that Luke has been wanting to dive into for a long time. We went through seven years worth of blog posts from the social analytics website Newswhip, which rank the top publishers and content on Facebook. What we discovered was actually far darker than we expected. This is the story of how the modern internet was created and it doesn't have a happy ending. Head over to our Patreon for a full list of the Newswhip blog posts referenced in this episode.


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

    I Think The Horse Pill Stuff Has Broken Me Sep 02, 2021
    Show notes

    Geronimo the alpaca has been destroyed. There are green lines on Twitter that tell you if you're proud or ashamed of your genitals. And everyone's eating horse pills. The whole world has gone mad and everyone's too busy looking at internet content to care. This week's episode is about the Ivermectin fiasco happening on Facebook right now, but it's also about ~everything~ else.
    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com


    How Do We Build A Better Internet For Sex Workers? Aug 26, 2021
    Show notes

    First, sorry for the sound issues in this week's episode. We both recorded this amid some pretty hardcore heat waves and our computers were not happy! This week we're talking about CIA conspiracy theories, weird Facebook videos, and, most importantly, the absolute s**t show that happened at OnlyFans last week. We're trying to figure out how to build a better internet for NSFW content and sex work. It turns out it's seriously complicated!


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com

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