The Backpocket Podcast

Latest Episodes:

119. SZN 2 Recap Jan 14, 2019

Show notes

We put together a VERY special bonus episode for all the Marketing Interns (aka the listeners and supporters of this podcast) reviewing our Season 2 experience.

Season 2 will forever be remembered as the year we started taking this podcast seriously, created one of the coolest networks out there, and built a mindset to follow your passion.

This podcast is way cooler if you watch it on Youtube.

Make sure you reach out to Intern Sam and tell him he did a good job. He put the whole thing together himself cause he's the best intern on the planet.

118. the Corp - SZN 2 Finale Dec 20, 2018

Show notes

That's a WRAP! Our finale hits home a light-hearted reflection on our overall average quality of season two, we run through serious milestones, and keep it super casual for all of you marketing interns.

Season two started on February 6th and ends on December 20th. We released 46 straight weeks with a Monday podcast, 23 Marketing Intern Spotlights in a row, and 14 weeks of golden nuggets. Totaling 83 podcasts in 2018. We love you marketing interns. Take Care!

Enjoy more of our content on our website

*Disclaimer: originally Andrew & Declan's SZN 2 Finale*

117. Golden Nuggets of Giselle Ugarte Dec 19, 2018

Show notes

(00:12) Youtube University… Admitting you don’t know something, then figuring out to learn it

(06:25) When you’re unsure of yourself that’s most likely when you’re at your worst... Self-awareness is key

(11:10) The GRIND… Detailing evolution of all the content we’ve created since June

Listen to the full version of this podcast here.

*Disclaimer: originally Golden Nuggets of The Guiding Light (feat. Giselle Ugarte)*

116. Golden Nuggets of Jay Louricas Dec 18, 2018

Show notes

(00:12) Addition U = Serving and Supporting children who are impacted by substance abuse of a family member through storytelling.

(07:45) The snowball effect of winning the Fowler award is a story in itself. Success continues to leave clues.

(11:25) Making decisions is a difficult task, and we have to make them everyday... welcome back Matty C Memorial!

Listen to the full version of this podcast here.

*Disclaimer: originally Golden Nuggets of A Selfless Story (feat. Jay Louricas)*

115. Giselle Ugarte Dec 17, 2018

Show notes

Giselle is a entrepreneur, a motivational speaker, and confidence curator in the Twin Cities. She is the Director of Marketing at Media Bridge Advertising and she hired Andrew on about a month ago. We talk about her big transition from radio to media bridge and all the struggles, success, and how it all tied in with our story (spoiler: there is big time overlap). It’s our last Monday podcast of Season 2 and what better person to finish with than the GUIDING LIGHT, the GLUE PIECE Giselle Ugarte.

*Disclaimer: originally S2 E45 - The Guiding Light (feat. Giselle Ugarte)*

114. Coach Chris Husby - Marketing Intern Spotlight Dec 13, 2018

Show notes

Coach Husby was our kicking and specialists Coach at UST our senior year and also is a co-host of 4th Down Experience podcast where he has had on guests such as Pat McAfee. Coach has listen to every single one of our podcasts making him far greater than a tier above the rest. Enjoy this episode with Coach Husby and hear his entrepreneur path as a coach and founder of Special Teams Football Academy.

*Disclaimer: originally Marketing Intern Spotlight #22 - Coach Chris Husby *

Every listener is a marketing intern. The Marketing Intern Spotlight (MIS) is a conversation with a marketing intern. This podcast is for the marketing interns by the marketing interns! If you want to be apart of the MIS movement, reach out to us at thebackpocketpodcast@gmail.com or by raven! ----------- Check out more content from us here: www.yourbackpockets.com

Help us create better content FOR YOU. Follow the link to take our survey: stthomas.az1.qualtrics.com/jfe/form/SV_es5OmVTaSi69qZL

113. Golden Nuggets of Vinny Amendola Dec 12, 2018

Show notes

(00:12) Boutique Fitness = a community-like group exercise focusing on specific workouts. Vinny worked at Core Power at the Director of Operation for 8 years and become passion about what fitness does to an individual, so he decided to start up something a little bit different, ALTR Fitness. With more people participating in boutique fitness, Vinny asked his former co-worker, Kari Ament - exCOO of Core Power, to join forces. The experience of boutique fitness is the most important aspect. The small group of people with specific offerings develops into a tight niche market where workout members feel very comfortable. They choose Minneapolis because it was their hometown and they worked very closely with this market during their time at Core Power. The some what big city feel gives of more of a high-end vibe.

(04:15) Doing something RIGHT takes time. Especially when it comes to sharpening a concept. Vinny and Kari spent 6 plus months developing exactly what they wanted from Real Estate to who was training the workout members to the name of the facility. The training period took 3 months. This is extreme patience. ALTR was chosen because of the alternative approach to fitness and the crisp look of ALTR without the vowel. Vinny’s average quality is getting started, and Kari is the same way which was funny to reflect on. The fear of taking the first step is difficult, so Vinny tries to recognize his fears of being perfect all of the time to overcome the inability of getting started.

(13:40) Challenge yourself because you never know what’s going to happen. Declan wanted to start performing stand-up comedy, so he practiced for 6 weeks. Threw it all out the window a week before his big night and practices his newly formed bit one time in front of an Uber drive. He just got up there, and tried to forget the nervous because this might have been the most nervous he has ever been.

Listen to this full version of this episode here.

*Disclaimer: originally Golden Nuggets of Patience with your Passion (feat. Vinny Amendola)*

112. Jay Louricas Dec 10, 2018

Show notes

Jay's story starts when he was 12 years old and had his family torn apart by substance abuse. Going through the D.A.R.E program in High School, he felt that the messages were skewed and irrelevant. To fix this issue, he took matters into his own hands and started speaking to high schools in the area about his story and the impact of substance abuse in families.

Fast forward to the present day, Jay co-founded Addiction U with his college classmate Eric Martin. They won the University of St. Thomas Fowler Entrepreneurship Challenge in early November 2018 and are looking to launch their company in February 2019.

Addiction U aims to support and children who are impacted by substance abuse of a family member through online storytelling.

Follow Jay’s Journey here.

*Disclaimer: originally S2 E44 - A Selfless Story (feat. Jay Louricas)*

111. Mark Amick - Marketing Intern Spotlight Dec 06, 2018

Show notes

Mark "the Shark" Amick is currently enrolled in graduate school at Northwestern Health Sciences University. He is studying up on how to be the best Backpocket Chiro... in addition to being our 2nd string producer. We played football with Mark at the University of St. Thomas for 4 years. Andrew lived with Mark (along with Greg Ebacher "MIS #20") for 3 years. He is one of our best friends, and his ability to enhance an environment is second to none. Thank you for coming back on Backpocket! Enjoy.

*Disclaimer: originally Marketing Intern Spotlight #21 - Mark Amick*

Every listener is a marketing intern. The Marketing Intern Spotlight (MIS) is a conversation with a marketing intern. This podcast is for the marketing interns by the marketing interns! If you want to be apart of the MIS movement, reach out to us at thebackpocketpodcast@gmail.com or by raven! Check out more content from us here: www.yourbackpockets.com

Help us create better content FOR YOU. Follow the link to take our survey: stthomas.az1.qualtrics.com/jfe/form/SV_es5OmVTaSi69qZL

110. Golden Nuggets of Mark Metry Dec 05, 2018

Show notes

(00:12) Mark Metry detailed how there is a serious integration of technology we are not even aware of. If you don’t have a plan for tomorrow. There’s an increased chance of feeling hopeless. Virtual reality has become the forefront of helping solve this problem. Example: Wal-Mart has VR headsets that train employees efficiently by learning thorough doing. The list of exponential technologies keeps progressing which means a bunch of different industries are being created at the same time. These technologies are being accelerated so fast that when they come together they actually accelerate faster. Example: the iPhone has a 20x fast processing speed than what the President had 15-20 years ago.

(08:50) The greatest people have the same insecurities and problems as you, but what they do is they DO IT any ways. Mark Metry’s average quality is EVERYTHING. Seth Godin described this to Mark, and it truly stuck with him and has motivated him to move and push forward consistently.

(11:20) What did we learn this week? (We’ve answer this treacherous question every podcast) - Declan - Humans have always had a knack for throwing things. Monkeys learned how to defend themselves by throwing. This evolutionary trait is pivotal in the sense of providing more safety, and eventually leading to Peyton Manning and Michael Vick. - Andrew - The evolution of The Backpocket from hunter and gathering to starting a fire to finding a water supply. We expanded Backpocket through small consistent steps. We say it all the time. Stay motivated marketing interns. - Sam - Misses summer. Really dude. That’s what you learned.

Listen to the full version here.

*Disclaimer: originally Golden Nuggets of Without Fail, Elevate (feat. Mark Metry)*

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