The 404 Media Podcast

Latest Episodes:

404 Media Live: How AI Is Destroying the Internet Jul 20, 2026

Show notes

404 Media teamed up with the Los Angeles Public Library's LA Made to do a live show at the LA Central Library at the end of May. Jason, Sam, and our friends Dexter Thomas and Gita Jackson talked about the ways AI is threatening workers in all industries, changing how we consume the internet, and slopifying Hollywood, video games, social media, and art.

Support Gita's work: www.aftermath.site
Support Dexter's work: https://www.youtube.com/@dexdigi

YouTube Version: https://youtu.be/-wLUJEjCCQE

This is a production of 404 Media, a journalist-owned tech website. Learn more and subscribe at: htttps://404media.co Listen to our weekly podcasts: Apple Podcasts: https://podcasts.apple.com/us/podcast/the-404-media-podcast/id1703615331?ref=404media.co Spotify: https://open.spotify.com/show/0F3oY47l2XgoBMaAmIaw29?ref=404media.co Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5hY2FzdC5jb20vcHVibGljL3Nob3dzL3RoZS00MDQtbWVkaWEtcG9kY2FzdA?ref=404media.co Become a paid subscriber for access to bonus content: https://404media.co/membership

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We Are Living in a ‘ChatGPT Flyer Pandemic’ Jul 15, 2026

Show notes

Go to https://surfshark.com/404Media to get 4 extra months of Surfshark VPN, with the reassurance of a 30-day money-back guarantee, or just use code 404MEDIA at checkout. That's https://surfshark.com/404Media.

Our listeners can buy one pair of glasses and get 20% off any additional pairs at https://WarbyParker.com/404 — and using our link helps support the show. #WarbyParker #ad

We start this week with Jason’s story about the ChatGPT flyer pandemic. They’re everywhere! Thank you to the readers and listeners who sent in their own examples. After the break, Sam tells us how Waymo snitched on kids and drove them to a group of waiting cops. In the subscribers-only section, Joseph explains why he bought a $3,000 suit that electrocutes your muscles. Yep.

YouTube Version: https://youtu.be/Pc_uE7JF63k

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Liberation, Eroticism, and Sex in Public (with Angela Jones) Jul 13, 2026

Show notes

Is your sex life as private and personal as you think it is? Or is it shaped by – and constantly shaping, in turn – the society and systems you exist in?

This week we’re joined by Dr. Angela Jones, who asks these questions and much more in her new book, Sex in Public. Angela is a professor of Women, Gender, and Sexuality Studies at Stony Brook University. In addition to scholarly works published in many distinguished journals including Porn Studies and The Black Scholar, she's the author, co-author and/or editor of several books, including Black Lives Matter: A Reference Handbook and Camming: Money, Power, and Pleasure in the Sex Industry which came out in 2020 and advanced and informed a lot of my own understanding of the online adult industry especially.

Her latest book, Sex in Public: The Transformative Social Power of Our Erotic Lives, just launched this month. As Angela writes: “Revolutionizing how we talk about sex means thinking not just about what a single solitary person should or shouldn't do in bed.”

We get into the history of sexology, how sex toys complicate our understanding of what counts as sex, whether sex needs a definition at all, what happened when she bought and used a sex doll, and why the most vulnerable moments in their book are also the ones everyone wants to discuss.

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How Influencers Fake Being Rich Jul 08, 2026

Show notes

Take control of your data footprint risk-free with a 30-day money-back guarantee. Go to incogni.com/404Media and use code 404MEDIA for 60% off an annual plan. That's code 404MEDIA at incogni.com/404Media.

This week, we talk about Jason's dive into the world of LARPing, where hustlebros and influencers use fake YouTube, OnlyFans, and Stripe dashboards as "proof" that they're rich in order to sell low-quality get-rich-quick courses in pyramid schemes. We show how easy it is to pretend like you're rich, and how these strategies are used all over social media.

YouTube Version: https://youtu.be/Tmsayhy94RE

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Is the Best Game of the Year a Failure? Jul 06, 2026

Show notes

Remap Radio’s Rob Zacny and Emanuel dive deep into their current favorite game, Marathon, and what its middling success says about the future of games. If you listen to the 404 Media podcast by now you probably realized that Joe and I are a little obsessed with a game called Marathon. I’m embarrassed to say that I’ve played it for almost 300 hours since it was released in March. But as much as we’re enjoying it, and there are thousands of players who feel the same, Marathon so far has failed to find the audience we’d expect from the developer that made Halo, Destiny, and which a few years ago acquired by PlayStation for more than $3 billion. It’s bad news for Marathon fans and a good sign for how much the video game business has changed over the years. I wanted to have Remap Radio host Robert Zacny on the podcast because much like me and Joe, he’s been obsessed with Marathon as well. One of Rob’s greatest skills is dissecting how and why games get their hooks into us, and what a game’s popularity, or lack thereof in Marathon’s case, might reveal about the state of the industry and culture more broadly. Remap Radio: https://remapradio.com/

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The Tokenpocalypse Is Here Jul 01, 2026

Show notes

Go to surfshark.com/404Media to get 4 extra months of Surfshark VPN, with the reassurance of a 30-day money-back guarantee, or just use code 404MEDIA at checkout. That's surfshark.com/404Media.

We start this week with Joseph’s story about the Tokenpocalypse, which is companies scrambling to stop spending so much on AI after providers started charging per AI token. After the break, Joseph and Emanuel tell us about the ways companies are trying to do this, including using a tool to make their LLMs talk like cavemen. In the subscribers-only section, Emanuel explains how entirely fake AI-generated flowers are all over eBay, Etsy, and Amazon.

Youtube Version: https://youtu.be/Sia4LZGNkVs

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How Brands Use Reddit to Poison AI Search Jun 29, 2026

Show notes

This week, we're doing a deep dive into how marketing companies are poisoning AI search results by manipulating Reddit. You may remember when Google’s AI search results first launched, it recommended that people put glue on their pizza. Well that happened because it scraped a 10 year old Reddit comment. We’ve learned over the last year or so that this sort of thing can be done on purpose, and brands are taking advantage of it. There’s been the rise of AEO or GEO, which stands for AI Engine Optimization or Generative Engine Optimization. Basically this is trying to get mentions of your brand into web content that’s likely to be scraped by AI tools. It’s the new version of SEO and lots of marketers and companies are trying to do it.

The most reliable, easiest way to do this appears to be by putting brand mentions onto Reddit. Reddit’s volunteer mods have noticed an increase in bot accounts and entire sequencing efforts—where a post and its comments are all basically done as a stealth ad—intended to boost brands. I wrote an article about this a few weeks ago, about r/biohackers banning mentions of peptides, which were a popular promoted class of product. After we wrote that article, researchers from Cornell University reached out to me about a new study they had just done.

The research is called “Deep-research agents can be poisoned via user-generated content,” which provides a mechanism for the ways reddit, wikipedia, and other sites that allow users to post are being attacked by brands doing AEO: "We show that a tiny snippet—just 13 words—of retrieved text on a UGC website like Reddit, Wikipedia, Quora, or Facebook can change AI agents to output spam / scam content pretty consistently," the study says.

We spoke to two of the researchers, Hal Triedman and Tingwei Zhang, about this problem and what, if anything can be done about it.

Deep-Research Agents Can Be Poisoned via User-Generated Content: https://arxiv.org/abs/2605.24245

Youtube Version: https://youtu.be/2uG8ohZHOD8

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If AI Is Sentient Then So Is ‘Age of Empires II Jun 24, 2026

Show notes

Our listeners can buy one pair of glasses and get 20% off any additional pairs at WarbyParker.com/404 — and using our link helps support the show.

We start this week with Matthew’s story about a fascinating paper that argues if LLMs are sentient, then by those metrics so is the classic game Age of Empires II. After the break, Matthew tells us about a wild story out of Texas with a data center being built on land that was donated to be a park. In the subscribers-only section, we talk hacking and basketball.

YouTube Version: https://youtu.be/LlWJTM18z3E

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Stopping Tech Company Censorship (with Jake Hanrahan) Jun 22, 2026

Show notes

Go to surfshark.com/404Media to get 4 extra months of Surfshark VPN, with the reassurance of a 30-day money-back guarantee, or just use code 404MEDIA at checkout. That's surfshark.com/404Media.

Our listeners can buy one pair of glasses and get 20% off any additional pairs at WarbyParker.com/404 — and using our link helps support the show.

This week Joseph speaks to Jake Hanrahan, creator of the independent conflict-focused media company Popular Front. They talk all about conflict journalism and how to get your journalism out there when platforms like YouTube make it all that much harder, sometimes.

Youtube Version: https://youtu.be/Yf51H5IuRcM

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The Government Wants to End Anonymity on Phones Jun 17, 2026

Show notes

Go to surfshark.com/404Media to get 4 extra months of Surfshark VPN, plus there’s a 30-day money-back guarantee—or just use code 404MEDIA at checkout!

We start this week with Joseph’s story about the FCC’s wild proposal to require peoples’ government ID numbers to even get a phone plan. The FCC is doing it to curb robocalls, but also said it would be useful for a bunch of other stuff. After the break, Jason tells us all about cops abusing Flock to stalk girlfriends and other people. In the subscribers’ only section, Emanuel explains how a software update is impacting Amazon drivers.

YouTube Version: https://youtu.be/hP53hSJSsSU

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