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    Sports

    SSAC

    The official podcast channel of the MIT Sloan Sports Analytics Conference

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    Copyright: © Copyright 2019 All rights reserved.

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    Latest Episodes:
    Quants Watching Tape presented by ESPN Jun 27, 2025
    Show notes

    Moderator: Seth Walder

    Panelists: Brian Burke, Dean Oliver, Andrew Healy, Steve Weinman

    The entire idea of sports analytics is to drive better decisions through quantitative analysis. But as the field has become more advanced, it’s virtually impossible now to do the job without watching tape. In this panel, we’ll explore how football and basketball analytics professionals – both on pro teams and at ESPN – have learned to watch film, rely on film to further their understanding of the game, and use film to augment or even inspire their quantitative analysis. It turns out: nerds do watch the games – and they’re going to do it in this panel.


    The Analytics-Driven Franchise: Building a Modern NBA Team Jun 27, 2025
    Show notes

    Moderator: John Hollinger

    Panelists: Shane Battier, Dean Oliver, Monte McNair, Ariana Andonian

    This panel will explore how NBA organizations have transformed through the integration of analytics into their decision-making processes. From drafting strategies and roster construction to player development and in-game tactics, panelists will examine the role of analytics in shaping team identity and success. The conversation will balance the front office’s perspective on long-term planning with the player-centric view of how data-driven strategies impact the on-court experience. Topics will include the use of advanced metrics for player evaluation, the integration of tracking data, the balance between data and basketball instincts, and the challenges of implementing analytics across departments.


    Have the Nerds Ruined Basketball? A Conversation on Competitiveness, Three Pointers, and Rule Changes Jun 27, 2025
    Show notes

    Moderator: Deepak Malhotra

    Panelists: Sue Bird, Evan Wasch, Mike Zarren, Daryl Morey

    Basketball has seen a dramatic shift in recent years, with the three-point shot dominating team strategies and reshaping how players approach the game. This panel will explore whether the NBA is at a “crisis” point due to this trend, drawing lessons from other sports that faced similar strategy convergence. Panelists will debate whether the league has reached peak three-point shooting volumes, how defenses have adapted, and whether this evolution has made the game less entertaining or overly repetitive. The discussion will also address potential solutions: Should leagues intervene with rule changes, or will the game naturally evolve as teams identify new inefficiencies? Join us for a lively debate on the future of basketball amidst the three-point era.


    Level Up: Analyzing the Influence of Brands on the Esports Ecosystem Sep 20, 2024
    Show notes

    Moderator: Brian Millman

    Panelists: Joe Marsh, Andrew Lilien, Doug Watson

    This panel seeks to dive into the dynamic relationship between brands and the esports industry, exploring the current landscape and future in 2024. In the world of esports, brands and esports organizations are presented with unique opportunities and challenges in establishing meaningful connections with the community. Our panel of experts from esports teams, agencies, game developers, and brand partners will discuss the current state of brand involvement in esports, examining what it takes to form impactful strategic partnerships. Panelists will offer insights into how esports organizations and brands can successfully collaborate in the esports ecosystem, from sponsorship activations to digital marketing innovations. #LevelUp


    Take Two: Sustaining Success in the New Look MLB Sep 20, 2024
    Show notes

    Moderator: David Schoenfield

    Panelists: Carlos Pena, Jonathan Erlichman, Michael Voltmer, Nick Troop


    The 2023 season marked a seismic shift in Major League Baseball. The introduction of rule changes, namely the pitch timer and defensive shift limits, have fundamentally altered the way the game is played. As these changes enter their second season, how are stakeholders across the league thinking about the long-term implications of competing under the new rules? Hear from Jonathan Erlichman and Michael Voltmer, representing two of baseball’s most consistent franchises in the Rays and Dodgers respectively, and former All-Star and 14-year MLB Veteran Carlos Peña as they dive into the strategies being deployed by teams and players in pursuit of sustained success. The panelists will discuss how data & analytics, advanced technology, and other innovative resources are being used to optimize game strategy, opponent scouting, player development, and more. #TakeTwo


    League Innovations: Balancing Tradition and Progress Sep 20, 2024
    Show notes

    Moderator: Alison Overholt

    Panelists: Evan Wasch, Dawn Aponte, Lisa Lazarus


    In efforts to create unique competition, the NBA recently debuted its in-season tournament, while the NFL consistently updates its rules to enhance game flow, safety, and competitiveness, while also expanding its global presence by hosting games in international markets, with the first NFL game in South America taking place in 2024. The Horseracing Integrity and Safety Authority (HISA) is actively pushing for innovation to improve safety standards while the MLS is rapidly expanding, and using MLS Next Pro to test their latest innovations. Leagues continue to innovate and adapt to meet the evolving needs, desires and concerns of fans while maintaining the integrity of their sport and the fundamentals that fans love. This panel brings together executives from the NBA, NFL, MLS, and HISA to discuss how leagues are making the decisions that are driving their sports forward to raise the overall quality for both the fans and the participants. Through insightful analysis, this panel will explore the impacts of these changes on league operations, fan engagement, player dynamics, and the overall future trajectory of each respective league. #LeagueInnovations


    Winning With AI: The Future of AI in Sports Sep 20, 2024
    Show notes

    Moderator: Matt Rousson

    Panelists: Kevin Lopes, Julie Souza, Tyrone Millard

    AI has changed the way that the world interprets, handles, and reacts to data across all industries. This panel will focus on how AI and machine learning is and will change the sports industry. Current applications of AI are still relatively nascent in sports, but in a rapidly developing environment, the use cases for AI continue to broaden. This discussion will center around the different ways in which sports teams, leagues, broadcasters, and technology vendors could eventually integrate AI into areas such as player evaluation, fan engagement, league innovations, and more. Hear from panelists at the forefront and close to the action on how they believe AI is best positioned to develop in the sports industry. #WinningWithAI


    The Game Changers: Entrepreneurship with Jason Robins and Rich Paul Sep 20, 2024
    Show notes

    Moderator: Jessica Gelman

    Panelists: Jason Robins, Rich Paul


    From creating a new industry to redefining an old one, industry giants, Jason Robins and Rich Paul will share their origin stories, vision of leadership, and entrepreneurial approach to success. Both founders are highly influential in the sports industry and have expanded their reach beyond their original start-up goals while taking very different approaches, IPO vs partnership. Jason Robins founded DraftKings out of his passion for fantasy sports and has expanded the company into sports betting, gaming, and other consumer product offerings. Rich Paul founded KLUTCH Sports Group to represent NBA basketball clients and has built the agency into a leader in athlete empowerment and community impact. KLUTCH now has expanded into a variety of major sports and leagues with a wide array of industry-dominant offerings. This duo will give an in-depth look into their own entrepreneurship journey and lessons learned from building their empires across negotiations, business growth, and connecting with people. #GameChangers


    The Future of Sports & Sports Business Sep 20, 2024
    Show notes

    Moderator: Abe Madkour

    Panelists: Jessica Gelman, Julie Uhrman, Amy Latimer


    Sports is a center for innovation and change, directly reflecting in real-time the changing expectations of fans, athletes, and industry. With the world’s eye often looking to sports to lead change, both with the game and customer consumption, how do sports organizations position themselves for sustainable long-term success? This panel will explore the future of sports and innovation opportunities within on-field experiences, fan engagement, and how sports are consumed. Hear from industry leaders with unique perspectives from leagues, teams, venues, and technology who are driving changes across and within sports. The panel will delve into how organizations can use analytics, AI, and data to improve all aspects of the game. Panelists will also discuss how changes in the broader ecosystem around ownership, globalization, foreign investment, gambling, and rapid shifts in technology are altering fan preferences and reshaping the sports industry. #futureofsports


    The New Age of Sports Media: Content and Monetization Sep 20, 2024
    Show notes

    Moderator: Marie Donoghue
    Panelists: Amy Reinhard, Lori Conkling, Harish Sarma, Reagan Carey


    This past year has seen the realization of sports streaming. Netflix hosted its first live sporting event, the Netflix Cup, and has been the home to popular sports series, such as Formula 1: Drive to Survive and Quarterback. YouTube is now the exclusive home of NFL Sunday Ticket. TikTok has re-invented how to consume sports by enabling off-the-field conversations in platforms such as SportsTok. Both playoff and regular season games are now broadcasted on a variety of streaming platforms. Amidst these changes, vMVPD providers are seeing large increases in their subscriber counts. Additionally, consumers are watching more sports content on social media platforms, like TikTok. Panelists representing some of the world’s most innovative digital entertainment companies will discuss approaches to their sports content development strategy, cutting edge ways to monetize the content, and how data drives these decisions. This panel will take a retrospective look at what approaches have been successful so far and how these learnings can be leveraged to anticipate future trends in sports streaming. #sportstreaming


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