Sponsored Rider Club Podcast

Latest Episodes:

#148 - Gear to elevate your game Apr 02, 2019

Show notes

Join Josh Wiese as he breaks down 9 categories of gear that can take your content creation game, and consequently your sponsorship program, to the next level.

This show is powered by AMSOIL. This episode is brought to you by:

#147 - What if a sponsor approaches you? Mar 29, 2019

Show notes

Are you prepared if a business reaches out to you to discuss a sponsorship opportunity?

Tune into this episode to find out how you can be prepared.

This live experience is powered by AMSOIL and brought to you by GSP XTV.

#146 - Joe Sylvester is back to talk Monster Trucks, coffee, and finding the sponsors that are right for YOU! Mar 27, 2019

Show notes

Joe Sylvester, monster truck driver, and owner of High Octane Coffee is back for his third appearance on the show. After catching up on his recent adventures, we get deep on the topic of how to determine which sponsor is right for you and how to them properly approach them.

This show is powered by AMSOIL. This episode is brought to you by:

#145 - Jared Heshka of MBRP talking King of the Hammers, brand loyalty, and social media Mar 21, 2019

Show notes

Jared Heshka is the Powersports Brand Manager at MBRP, and this is his 4th time on the show. We discussed his recent experience at King of the Hammers and dove deep into brand loyalty and social media.

This show is powered by AMSOIL. This episode is brought to you by:

#144 - Discussing social media fails, vlogging, and improv live Mar 18, 2019

Show notes

Did Josh Wiese predict the social media apocalypse earlier this week? Let's talk about it...and also throw in some discussion around vlogging, improv, and an announcement about the High Octane Coffee Company! This show is powered by AMSOIL and is brought to you by GSP XTV.

#143 - What would you do in a social media apocalypse? Mar 12, 2019

Show notes

Imagine it...the social media platform you have thrived on for YEARS no longer exists, or is so different that you can't use it to promote yourself or your sponsors anymore. What would you do?

In this show, Josh Wiese gives 4 tips to prepare for a social media apocalypse.

This show is powered by AMSOIL. This episode is brought to you by:

#142 - BFGoodrich Tires and Michelin Motorsport Marketing Manager Peter Calhoun talks partnerships, social media, and R&D Mar 05, 2019

Show notes

Peter Calhoun, the Motorsport Marketing manager for BFGoodrich Tires and Michelin, shared his insights on how to grow your rider/racer support program. We covered topics ranging from non-endemic sponsorship to agile marketing.

This show is powered by AMSOIL. This episode is brought to you by:

#141 - How to drive value for your partners through testing, feedback, and good ol' fashioned R&D Feb 28, 2019

Show notes

Let's talk about the less socialized way to help your sponsors...product development. We have discussed this topic on the show before, but honestly, we need to be talking about it MORE.

Tune in to see why.

This show is powered by AMSOIL and this live experience was brought to you by GSP XTV.

#140 - AMSOIL Racing and Events Manager, Kevin Kastner, talks storytelling, relationship building, and marketing data Feb 24, 2019

Show notes

"There is an opportunity in every conversation" - Kevin Kastner

This show takes us inside the mind of AMSOIL's Racing and Events Manager, Kevin Kastner. We cover many aspects of motorsports marketing and sponsorship, including storytelling opportunities, the importance of relationship building, and the pros/cons of marketing data.

This show is powered by AMSOIL. This episode is brought to you by:

#139 - Vipe Desai LIVE discussing marketing budgets, getting started, and audience questions Feb 24, 2019

Show notes

We could hardly wait to get Vipe Desai back on the show and leverage more of his marketing experience from HDX Hydration Mix, Monster Energy, and many others. In this live show, we talked about how to get started and the expectations of marketing budgets.

This show is powered by AMSOIL and this live experience was brought to you by GSP XTV.

You can catch Vipe's original episode here: EPISODE 124

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