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    Arts

    Side Hustler’s Perspective with Scotty.D.Russell

    The Side Hustler’s Perspective Podcast is fuel for your mind and creative grind.

    Each week, Coach Scotty Russell puts you in a position to get paid to play creating work that lights you up…

    All while navigating a day job, family life, the inner critic, and more.

    This is for those who want to master the art of healthy hustling while growing their creative business.

    You can follow Scotty on Twitter @ScottytheCoach and IG @CoachScottyRussell for all things coaching and art.

    Advertise

    Copyright: © All Rights Reserved 2020

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Finding Motivation & Time Outside Your Day Job to Create Oct 26, 2016
    Show notes

    Your Dream is Possible When Quit Making Excuses and Start Taking Action

    How awesome would it be to have the motivation and time to pursue your creativity outside your day job?

    Excuses will always be readily available.

    Do you want to go to the grave knowing you never took a shot at trying?

    I think I know the answer so here are 4 ways to find the motivation and time necessary to pursue your creativity outside your day.

    1. Less Talking and More Action
    • Getting started in something is the hardest part of anything.
    • That’s the thing, motivation is not a source of energy—it comes from the act of doing.
    • Motivation will find you when you commit and begin your work. It steadily flows when the rubber meets the road.
    • struggling with setting up a blog and podcast

    What helps me take action:

    • Setting a deadline
    • Creates urgency
    • Holds you accountable
    1. Trim the Fat
    • we all have the same 24 hours in a day
    • people accomplish more because they trim the fat
    • You can never find time but you can make more time by saying no and killing your time wasters.

    What are you consuming that’s taking up your precious bandwidth?

    Are you:

    • Watching hours of Netflix each night?
    • Playing endless rounds of video games?
    • Scavenging YouTube for the best cat videos?
    • Socialize with friends each night?
    • Hanging with unmotivated influences?

    Save the ‘not having the time excuse’ when you clearly have plenty of fat to trim in your consumption schedule.

    1. Develop Routines and Rituals

    Routines and rituals allow you to mindlessly act on your creative goals.

    I’m a normal human just like you, yet in a week I:

    • Work a 40 hour day job
    • Hit the gym 4–5 days per week
    • Produce a weekly blog
    • Produce a weekly podcast
    • Produce a weekly drawing (October I’m doing a daily drawing!)
    • Manage to promote my content through social media
    • Respond to every message and email people send me
    • Listen to podcasts and audio books to develop my mind and business
    • Spend time with my wife and two cats

    Create:

    • morning rituals
    • lunch rituals
    • after work rituals
    • before bed rituals.

    These rituals have trained me to get in the zone and ditch the thinking.

    1. Gut Check Yourself

    It really boils down to how badly do you want it?

    If you can look yourself in the mirror and say you want it badly, than you your actions need to speak louder than your words.

    Objections: What if I have kids?

    Check out these creatives grinding on their dreams with kids:

    • Bob Ewing
    • Colin Tierney - Tierney Studio
    • Daniel Palacios - Highpulp Studio
    • Terance Tang - Tinlun Studio
    • Scott Hofford

    There are no excuses—either you want it or you don’t.

    Saying you don’t have time needs to stop. If you’re sitting on the couch each night glued to a tv or out socializing, you have no room to complain.

    I promise you, nobody wants to hear that shit.

    What’s Your Next Move?

    What I hope to accomplish:

    My goal is to help people like you discover that one thing you love and I want to show you it’s possible to pursue it.

    The more time you make for your dream, the closer your dream becomes a reality. Motivation will find you when you’re working.

    So what’s your next move?

    Are you tired of making the excuses?

    No one is going to hand you your dream.

    If you want to pursue your creativity outside your day job, it comes down to taking action and getting started.

    Figure out the first step now and stop “putting it off until tomorrow.” We all know how that works.


    (Pt. 3 of 3) Laying the Foundation for Your Personal Brand: How Your Why Attracts an Audience & Inspires Action Oct 19, 2016
    Show notes

    In this episode of the Perspective Podcast, Scotty talks about the importance of knowing why you do what you do. Most people think it’s what they do or how they do it that matters most when really those are byproducts that stem from your why.

    People are attracted to your why. It’s the driving force for what you believe in. It’s the vision that inspires you to inspire others.

    In order how to understand and clearly communicate your why Scotty breaks down the Golden Circle concept. Imagine a 3 ring diagram where:

    1. The inner “bullseye” circle is labeled Why
    2. The second middle circle is labeled How.
    3. The third outer circle is labeled What.

    When most people start with the outer rings, my goal is to encourage you to work from the inside out.

    There are 3 key questions to ask yourself moving forward:

    • Who are you helping?
    • How will their lives improve from their interaction with your brand?
    • How is the world different because your brand exists?

    Knowing these will put you on track to build a healthy and successful personal brand. You will be able to attract the right audience and inspire action.

    Simon Sinek - "Start With Why"

    MLK - “I Have a Dream Speech”

    Cory Miller - Behind the Brand Podcast


    (Pt. 2 of 3) Laying the Foundation for Your Personal Brand: Find Your Sweet Spot & Enjoy the Work You’re Best At Oct 12, 2016
    Show notes

    This episode of the Perspective Podcast is about finding your sweet spot. It’s the 2nd part of a 3 part series of Laying the Foundation to Your Personal Brand.

    The sweet spot can be defined several ways:

    • The intersection of your greatest strength and passion
    • The intersection of your greatest knowledge / skill with a strong passion point
    • Being equally good at what you love to do
    • Your vocation, life’s work or calling

    Locating your sweet spot helps you place a ladder against the right wall. Instead of climbing up a wall leading down the wrong path, focus on an area of greatest strength and passion.

    When finding your sweet spot, create two overlapping circles and create a Venn Diagram. Label the left side Strengths and the right side Passions.

    Finding your greatest strength:

    1. Write down what you’re best at
    2. Consult a trusted resource
    3. Take a StrengthsFinder 2.0 Test

    Finding your greatest passion

    1. Write down what you enjoy doing the most
    2. Don’t overthink it

    By combining your greatest strength and passion, you’ll not only be about to own a specific content niche, but you’ll get to enjoy what you’re best at too.

    It’s not something that happens overnight but you have the opportunity to create this circumstance if it doesn’t exist in the world.

    Music by: Blookah

    7 Habits of Highly Successful People Book

    Eric Friedensohn - Efdot Studio

    Andy Schneider, aka the Chicken Whisperer

    StrengthsFinder 2.0 Book

    Ken Coleman - Sweet Spot Speech

    Aaron Draplin

    Andy J. Miller

    Jessica Hische


    (Pt. 1 of 3) Laying the Foundation for Your Personal Brand: Your Story Will Attract People to Your Cause Oct 05, 2016
    Show notes

    This week on the Perspective Podcast Scotty talks about the importance of laying a foundation to building a brand and growing an audience. This is the first of a three part series starting with understanding the valuable asset your story is.

    The main points he covers are:

    • Building a successful platform with an audience starts with knowing who you are, what your gift is and why you’re doing it.
    • Along with time, your story is one of your most powerful and valuable assets.
    • When you share your story, you let others who may be in your shoes realize they are not alone with their struggles and fears.
    • Knowing who you are changes what you do.
    • One of the best ways I feel to reveal your story to yourself is through writing.
    • People will care if you tell a compelling story that frames the delivery towards benefiting them.

    Music by: Blookah


    3 Benefits You'll Experience Once You Retire From the People Pleasing Business Sep 21, 2016
    Show notes

    This episode of the Perspective Podcast is stepping away from feeling the need to please others and cater your work towards their preference.

    Scotty gives you 3 benefits you’ll experience once you retire from this business and focus on doing the work that resonates with you the most.

    These benefits are: 1. The pressure is off 2. You can be yourself 3. The right audience will find you

    Key Takeaways

    • You have permission to enjoy what you create. - Trying to create work that appeals to everyone means that it will resonate with no one. - Embrace your unique abilities and think, speak and create from a place that is true to yourself. - Your right message will find the right audience at the right moment. - People are attracted to people who stand for something. - Never alter your DNA as you were created to create. - You can truly please the right audience once you are comfortable with whom you are as a person.

    Big Magic: Elizabeth Gilbert Music by: Blookah


    5 Steps to Avoid the Comparison Trap and Enjoy the Creative Process Sep 14, 2016
    Show notes

    In this episode of the Perspective Podcast, Scotty discusses the dangers of the Comparison Trap. He also gives you 5 steps towards enjoying the creative process so you can break the spell of comparison.

    These steps are:

    1. Find Your Sweet Spot
    2. Experimentation
    3. Create From an Authentic Place
    4. Passion & Enthusiasm
    5. Vulnerability
      Takeaways:
    • Understand that you are good enough, but these things never happen overnight for anyone
    • You need to have a vision in order to enjoy the process and the grind of creating
    • Take your inspiration and evolve it into something new and refreshing
    • Plagiarism is never cool
    • Put as much excitement and passion into your work as possible
    • People are attracted to those who relentlessly pursue the things they love and bring an energy to it
    • Getting transparent and sharing a vulnerable side of you that people can resonate with will help build credibility

    Hand Lettering Inspirations:

    Raul AlejandroRicardo Gonzalez Jessica Hische Doyald Young

    Book Recommendation:

    Show Your Work - Austin Kleon

    Blog Post Series:

    • Find Your Greatest Strength
    • Find Your Greatest Passion
    • Find Your Sweet Spot

    Creative South talk

    Music by: Blookah


    Clarity Comes From Dipping Your Toes in the Water Sep 07, 2016
    Show notes

    This episode of the Perspective Podcast is centered around breaking away from thinking and planning and dipping your toes in the water and taking action.

    You can’t make progress by sitting on dry land. Yet, you also can’t commit and dive into the deep end when you're not confident in the direction you pick.

    Scotty talks more in depth about:

    • you fail by default by never trying in the first place
    • Trying anything over doing nothing.
    • you having a difficult time finding clarity by getting trapped in the world of thinking and planning
    • it being impossible to be perfect, especially when you start.

    Music by: Blookah


    Location Doesn’t Matter: 2 Ways to Create Successfully Wherever You Live Aug 31, 2016
    Show notes

    This episode of the Perspective Podcast is about thriving creatively wherever you live.

    You don’t need to live in a big city in order to go online and:

    1. Find like-minded individuals in communities.
    2. Share your creativity with the world.

    Scotty discusses how:

    • Communities are out there but you have to be proactive and seek them out.
    • Communities allow you to grow, get feedback, collaborate and build a tribe.
    • Through consistently sharing quality work, you put yourself one scroll or swipe away from getting discovered.
    • With the click of a button, you can share your creativity with the world.
    • By stringing together years of consistent work, you’re giving yourself a huge advantage to get noticed.

    Seanwes community

    Seanwes podcast

    Music by: Blookah


    Hitting Home Runs: The Secret to Creating Your Best Work Aug 24, 2016
    Show notes

    This episode of the Perspective Podcast is about figuring out the secret to hitting home runs. This is an analogy for creating your best work and it’s done by putting out lots of work and swinging for the fences.

    Scotty discusses:

    • The performance of your work doesn’t define you.
    • It takes a lot of bad and mediocre work to stumble across your best.
    • Swinging for the fences and pouring everything you have into your work.
    • Not focusing on perfection—higher volume and practice leads to quality.
    • Find ways to progress each time and experiment in the process.
    • Staying in the game when you face adversity.

    “Art & Fear” - A book on figuring out what your art is really about.

    Music by: Blookah


    What Are You Working Towards Each Day? Aug 16, 2016
    Show notes

    This episode of the Perspective Podcast is about finding what you want in life and making a plan to get there.

    Scotty covers:

    • His experiences of doubting his abilities and career

    • Dealing with the voices in your head

    • Encouraging positive self-talk

    • Protecting the vision with a plan

    • Having some enthusiasm in the work you pursue

    It’s important to be excited about what you’re working towards each day. There’s one thing that’s certain, by not taking action you will continue to stay caught up in the mundane day-to-day routine.

    Music by: Blookah

    Find me online at: PRSPCTV_CLLCTV Perspective-collective.com


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