Stay ConnectedThe Side Hustler’s Perspective Podcast is fuel for your mind and creative grind.
Each week, Coach Scotty Russell puts you in a position to get paid to play creating work that lights you up…
All while navigating a day job, family life, the inner critic, and more.
This is for those who want to master the art of healthy hustling while growing their creative business.
You can follow Scotty on Twitter @ScottytheCoach and IG @CoachScottyRussell for all things coaching and art.
Copyright: © All Rights Reserved 2020
To view the full episode show notes, visit:
https://coachscottyrussell.com/side-hustlers-perspective/248
Support for this episode comes from BuzzSumo.
Supercharge your side hustle content strategy today with a FREE 30-Day Trial.
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I get hit up a lot with questions of, “How do I get started with my creative side hustle?”
There’s no one-size-fits-all instruction manual— it requires a lot of patience, experimentation, failure, and figuring it out along the way.
Hence the inspiration behind this 2 Part Series of How to Start & Scale Your Creative Side Hustle.
Many of these tips are interchangeable and overlap within different seasons of your creative hustle—it’s not necessarily a linear progression of each 12 steps in a row.
This is simply a framework to guide someone on a path that:
Overall, take what applies to you as everyone’s path is unique.
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RESOURCES & REFERENCES
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FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
To view the full episode show notes, visit:
https://coachscottyrussell.com/side-hustlers-perspective/247
Support for this episode comes from BuzzSumo.
Supercharge your side hustle content strategy today with a FREE 30-Day Trial.
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The majority of people listening to the podcast aim to become their own boss one day.
To do so takes years of failing, experimenting, developing systems, and finding what works.
It’s not supposed to be easy—but the struggle is hella rewarding when things begin to click.
Today’s guest—Jimmy Bryant of Atomic Child Design—is a nature-inspired artist/brand slanging millions in merch across the land.
To say Jimmy’s story of “Washing dishes for $10/hour to becoming his own boss and making a killing off selling his work” is inspiring doesn’t do it justice.
I think you’ll find it fascinating as well.
In today’s episode we talk shop on:
The Goal: To empower you with motivation and actionable steps for becoming your own boss one day.
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RESOURCES & REFERENCES
CONNECT WITH JIMMY
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FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
To view the full episode show notes, visit:
https://coachscottyrussell.com/side-hustlers-perspective/246
Support for this episode comes from BuzzSumo.
Supercharge your side hustle content strategy today with a FREE 30-Day Trial.
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Struggling to get started or taking the next steps in your professional freelance pursuits?
These tend to be the 4 biggest challenges holding back your sick gains:
In my opinion, these challenges are the behind-the-scenes work necessary to unlock your big breakthroughs and long-term success as a creative.
Today’s guest—James Martin of @Made.By.James—is a brand-by-hand-building juggernaut reigning in the UK.
He’s a wizard at showcasing his process within his content, which has helped him build client demand while educating his hungry, massive community (currently 220k+ on Instagram as of recording).
He’s also the author of his upcoming book: Your Honest Guide to Creativity and Logo Design.
In today’s episode we talk shop on:
The Goal: To provide you with the next steps of flipping the switch from hobbyist to professional and taking control of your business.
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RESOURCES & REFERENCES
CONNECT WITH JAMES
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FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
To view the full episode show notes, visit:
https://coachscottyrussell.com/side-hustlers-perspective/245
Support for this episode comes from BuzzSumo.
Supercharge your side hustle content strategy today with a FREE 30-Day Trial.
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Fear, self-doubt, anxiety, creative ruts, and frustration are all a part of pursuing your creativity on your own terms.
It’s an undisclosed waiver you sign when you pour your time and energy into building toward the unknown.
Just know you’re not alone with your struggles, and trusting the process is worth it!
Today’s guest—Peggy Dean of The Pigeon Letters—is a self-taught artist, author, and educator impacting the masses with her crafty talents and brilliant business brain.
She’s been featured by and worked with some of the biggest brands in the game: NBC, Martha Stewart, Skillshare, Google, Vogue, and more.
What I respect the most is her focus on serving and empowering the creative community.
In today’s episode we talk shop on:
The Goal: To let you know you’re not alone with your fears and struggles as you build your creative biz brick by brick.
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RESOURCES & REFERENCES
CONNECT WITH PEGGY
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FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
To view the full episode show notes, visit:
https://www.perspective-collective.com/side-hustlers-perspective/244
Support for this episode comes from BuzzSumo.
Supercharge your side hustle content strategy today with a FREE 30-Day Trial.
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Whatever it is you want to pursue, a side hustle is a testing ground to make it happen.
You never know when all your weird quirks, interests, passions, and strengths will overlap into something far bigger than you imagined.
That seems to be the pattern with today’s guest—Peter Deltondo, Product Designer, Design Director, plus Partner with Unfold—a digital design agency crushing work for progressive industry-leading brands.
Peter also happens to be a crypto nerd and NFT collector like I am too.
It’s funny how these interests overlap with his work at Unfold and community-building through the Creative South Conference…
To create a one-of-a-kind, super hyped, but zero-shill, upcoming NFT project called Dronies.
In today’s episode we talk shop on:
The Goal: To show you how to take control of your future by combining passions and interests through the power of side hustles.
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RESOURCES & REFERENCES
CONNECT WITH PETER
----
FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
To view the full episode show notes, visit:
https://www.perspective-collective.com/side-hustlers-perspective/243
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NFTs seem to be the rage these days…
I’m more experienced as a collector, and I’m obsessively learning and studying how others navigate their launches and collections to plan my NFT attack.
This is why I bring talented creators on the show who have found success in this space and are more qualified to speak on this topic.
Hence bringing back–for the third time–my brother, Eric “Efdot” Friedensohn, a wickedly talented illustrator, muralist, NFT artist, and educator in our creative community.
He’s worked with—as well has been featured by—Apple, Hypebeast, Topps, Coca-Cola, and Adobe.
He’s also found success as an NFT artist with his collections on the marketplaces Foundation, OpenSea, and Nifty Gateway.
In today’s episode we talk shop on:
The Goal: To spotlight the massive new opportunities for creatives now and on the horizon with actionable steps to get you started!
RESOURCES & REFERENCES
CONNECT WITH ERIC
----
FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
Looking to take the full-time creative leap one day?
It’s easier said than done, as most people only share the highlights of self-employment.
Yes, this is a recap, but it’s so much more than that.
If you want to pursue the side hustle to self-employed route…
Then this lesson-loaded Year 2 review will be both extremely beneficial and insightful.
Essentially, I’m sharing the ugly via an audio journal to document the lows behind the highs as a self-employed creative.
The Goal: To use my moments of stumbles to help position yourself as a professional who’s prepared to take the leap when your time comes.
So here are 9 Tips for Surviving and Thriving as a Self-Employed Creative (Year 2 | 2021 Recap)
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RESOURCES & REFERENCES
----
FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
If you were created to create, but you’re not creating…
Then, essentially, you must be passively existing and dying, right?
I want to chat about how creating is one major key I’ve found that unlocks:
It’s more than just creating art…
Here are the 5 Branches of Creating (I’m sure there’s more) to get the most juice from the squeeze out of your finite existence.
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RESOURCES & REFERENCES
----
FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
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To view the full episode show notes, visit:
https://www.perspective-collective.com/side-hustlers-perspective/240
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If your creative work isn’t fun, it just becomes another mundane, soul-sucking day job.
There’s gotta be a source of enthusiasm, energy, and borderline obsession for your craft to build a creative career around doing what you love long-term.
Today’s guest is a great example of how curiosity, experimentation, and play are compounding catalysts for big opportunities.
Tad Carpenter co-runs Carpenter Collective—a powerhouse design and branding studio—with his wickedly talented wife, Jessica.
They slay brand strategy, identities, illustrations, etc. for behemoths like MTV, Ray-Ban, Target, Macy’s, and more.
Tad’s also illustrated a gaggle of children’s books that have become staple reading material for my kiddos each night.
Not only do we nerd out over the power of personal projects, like his latest Sunday Suns book release... (Listen to the outro as I’m giving away 2 copies of his book!)
But we also talk shop on:
The Goal: To convince you to carve out time to create for yourself—you never know what big breaks it could lead to.
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RESOURCES & REFERENCES
CONNECT WITH TAD
----
FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
Why is pricing so damn difficult to wrap your mind around?
If you’re a beginner or even have been in the freelance game for a minute…
This pricing conversation is what I wish I learned when I first started freelancing.
Today’s guest—former rockstar student, Jasmine Holmes—is a 6-figure creative entrepreneur who crushes designs for clients…
Who also serves up powerful pricing mindset tips and resources for us hungry creatives.
In this episode, she so generously hooks up podcast listeners with a killer free tool—you’ll get that link during our convo, during the outro, and in the shownotes.
In this episode, we talk shop on value-based pricing formulas, how to charge your worth, setting privately hourly rates, and more.
The goal: To simplify the macro and micro game of pricing, so you can charge what you’re worth.
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RESOURCES & REFERENCES
CONNECT WITH JASMINE
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FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon.
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
LISTEN ON YOUR FAVORITE PODCASTING APP
CONNECT WITH ME
CREDITS
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