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    Fitness & Nutrition

    Run a Profitable Gym

    We’ve already helped 3,000 gym owners become more profitable, and we’re the #1 gym mentorship program in the world.

    This channel (presented by Two-Brain Business) is packed with business tools for gym owners and CrossFit affiliates. We provide actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. 

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    Latest Episodes:
    Episode 4: Jay Williams Nov 09, 2015
    Show notes

    Jay is co-owner of CrossFit Thames -- arguably the best-known gym in Europe -- and CrossFit Hale in California. He believes gym owners can do just as well with a small gym as a large one IF they focus on individual coaching and retention instead of large class sizes.Jay has learned to be an entrepreneur through his CrossFit gyms, and believes "The Cat in the Hat" to be a great read for new business owners.


    Episode 3: Deacon Andrews Takes His Coaching Online Nov 02, 2015
    Show notes

    Several months ago, Deacon Andrews sold his brick-and-mortar box, packed his family into a horse trailer and started driving toward California. He kept a squat rack, his dirt bikes and a love for coaching.Deacon moved all his programming online to SisuStrong.com. I was lucky enough to be included on the project as a mentor, and saw the idea go from concept to delivery.With any new technology, you're bound to try things that won't work. These aren't mistakes; they're just tests of the system. And Deacon's rapidly pushing the envelope. In this episode, he shares his bright spots and his challenges as he pioneers online coaching for action sports.


    Episode 2 - Jason Ackerman Oct 26, 2015
    Show notes

    Episode 2 - Jason Ackerman
    I met Jason Ackerman at St. Jude's Children's Hospital in 2013. Over the next several months, Jay and I shared a weekly call to discuss business, but regularly digressed into training clients, diet and programming.
    After a few months, Jay accepted an offer for his affiliate (CrossFit Albany) that was the highest price I've ever seen paid for a gym of this type. Most "box"-style gyms really aren't worth more than the value of their used equipment. But Jason managed to sell a BRAND, not a BOX. We go into great detail on that process in this interview.


    Episode 1: Greg Amundson Oct 16, 2015
    Show notes

    The original CrossFit firebreather, Amundson is still coaching sixteen years after his first WOD. His coaching is self-described as "old school," but his spiritual approach to exercise is cutting-edge.


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