In this episode of the PowerTech Development Podcast, Eric sits down with Brian Gill, an NHLPA Certified Agent with Maloney and Thompson, to pull back the curtain on what agents actually do, and what families think they do.
This isn’t a conversation about multimillion-dollar NHL contracts. It’s about the junior-level journey, the questions families are asking, the decisions players face, and the role of a good agent in guiding the process.
Brian shares what his day-to-day looks like, how they onboard families, and what traits he looks for in young athletes. He also speaks openly about some common misconceptions like thinking an agent is going to magically “get you there.”
Whether you're a parent, coach, or player, this episode delivers a grounded, honest perspective from someone in the trenches of high-performance hockey development.
What You’ll Learn
What agents actually do and don’t do for young players
When it’s the right time to get an agent
Key differences between agents and advisors
What top players do differently - habits, mindset, and sacrifices
Why are you deciding to get an agent?
TIMESTAMPS
00:00 – Intro to the episode and Brian Gill’s background
02:50 – How Brian got started with Maloney and Thompson
05:50 – A day in the life: What an agent’s work looks like
06:45 – What services does the agency provide players and families?
09:50 – Is there a standard onboarding process or is it customized case by case?
13:40 – What Brian looks for in the players he chooses to represent
17:00 – Agents don’t have “magic powers” — it’s still up to the player
18:40 – Is the OHL Draft a reason to get an agent? What families need to understand
22:40 – The real difference between agents and advisors
25:20 – Advice for players who aren’t top prospects — should they even be thinking about agents?
29:30 – Work-life balance: What elite players do differently
32:00 – Habits of high-end athletes: focus, structure, consistency
34:00 – Where should players actually be playing? Fit vs. prestige
36:00 – The role great coaches play in a player's growth
42:00 – What today’s players are missing — it’s not skill, it’s awareness
Thanks to Brian and the Maloney and Thompson team for making this episode possible.
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