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Ideal Tools – Festool Mecca in Williamstown, Melbourne
A perfect synergy of sales, training, and getting real hands-on experience with the next potential addition to your workshop.
I really enjoy this approach. There is no sales pitch here – the tools either sell themselves, or they don’t. You get to see the tools in a real work environment, get to use the tools in the same, and get professional training in their application. I’m not even getting the point across well – it sounds like there is an undercurrent here of sales and marketing, and that is far from reality.
It came across as a training facility, running really interesting courses that happen to make available the whole Festool range of tools, and it just happens that you have an opportunity to buy any Festool you need. It isn’t even a shop – the physical aspect of Ideal Tools is a training facility, and getting in is through the courses, or by appointment. Ideal Tools has a strong web presence, and purchasing can be done primarily through their website. They also have a bonus scheme, where you earn points from purchases that can be used to purchase other items from their store.
This is the workshop/training facility that will be used for the Hall Table course I am attending from 2nd August for 6 weeks (of Sundays). There are still some places available, so get in quick if you want to be a part of it. What I am looking forward to on this course is that it is not formulaic, and it doesn’t produce a bunch of tables that all look the same. You are encouraged, and supported to try different modifications to the base design, different materials (or at least different timbers), and to produce a table that will suit your needs, and an opportunity to express yourself in a fine furniture form.
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