Nonprofit SnapCast

Latest Episodes:

Email Marketing, with Nonprofit Jenni Nov 14, 2023

Show notes

Nonprofit Jenni is on the SnapCast!! This is the second of three episodes with Jenni Getzy, host of the Nonprofit Jenni Show podcast, and the force of nature behind Nonprofit Jenni. We talk at length about email marketing, how to add people to your email list, the two types of email marketing you can use once you have a list, and what to include in your emails to your list Questions we address:

What are some ways to get email addresses added to your list?
What are the two main methods of email marketing? (direct messaging versus mass email marketing)
What makes a subject line click-worthy?
How can you make email content engaging and personal?
How often should you send email newsletters?

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

Innovation and Scalability with Anna Taylor Nov 09, 2023

Show notes

Anna Taylor, Executive Director of The Greater Sum Foundation, visits the SnapCast to talk about innovation and scalability in nonprofits. Among the topics we discuss:

Greater Sum mission: supporting innovative & scalable nonprofits
Types of innovation Greater Sum alumni are creating
Factors that impede innovation in the nonprofit sector
Working definition of scalability in the context of nonprofit growth
Opportunities for cross-pollination and partnership in the nonprofit sector
Examples of Greater Sum alumni that have done the most to scale their impact

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

Alternatives to Starting a Nonprofit with Anna Taylor Nov 07, 2023

Show notes

Anna Taylor, Executive Director of The Greater Sum Foundation, visits the SnapCast to talk about alternatives to starting a nonprofit. Among the topics we discuss:

Greater Sum role in supporting startup nonprofits
Preconceptions about increase in # of new nonprofits
Alternatives to starting a nonprofit
Who SHOULD start a nonprofit
Potential partnerships/growth opportunities
Donor/volunteer engagement in work outside of traditional nonprofit sector

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

Strategic Planning with Dolph Goldenburg Oct 31, 2023

Show notes

Dolph Goldenburg visits the SnapCast to talk about strategic planning for nonprofits. Dolph serves as a consultant, coach, and confidant for nonprofit leaders; and he is the Principal Consultant for Successful Nonprofits. A good strategic planning process re-energizes your nonprofit organization by engaging your Board, staff, funders, and constituents in a meaningful manner. Nonprofits that develop a robust strategic plan build more effective programs, experience more fundraising success, and encounter fewer operational issues. The opposite is also true: charities that fail to plan typically struggle with programs, fundraising, and operations. A good strategic planning process: · Aligns Board, staff, and donors around your mission and objectives · Guides and nurtures program growth · Offers a roadmap for governance · Supports the chief executive in management decisions · Serves as a fundraising tool

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

Rally Around Giving Tuesday, with David Pisarek Oct 30, 2023

Show notes

David Pisarek, founder of Wow Digital, returns to the SnapCast to talk about Giving Tuesday. We talk about the importance of the Giving Tuesday opportunity for nonprofits. Among the things we touch on:

Prepping for Giving Tuesday
Identifying the strategy and timeline
Maximizing a Giving Tuesday campaign
What happens once someone makes a donation?
Tips for using email within the campaign

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

Get Ready for Giving Tuesday, with Jenni Getzy Oct 29, 2023

Show notes

Nonprofit Jenni is on the SnapCast!! Mickey gets to do three episodes with Jenni Getzy, host of the Nonprofit Jenni Show podcast, and the force of nature behind Nonprofit Jenni. We talk at length about Giving Tuesday, and how you can still get ready to maximize the event for your nonprofit. Questions we address:

What are the most important steps for planning a Giving Tuesday campaign when you have limited time?
If this is your first time planning a GT campaign, how can you do it without getting overwhelmed by the vast amount of resources out there?
How can you set a realistic goal for your GT campaign, especially if it's your first?
How can you get ideas for a creative, compelling GT campaign theme?
What are the best ways to make a lot of money during your GT campaign?
What are the biggest mistakes to avoid when planning a GT campaign for the very first time?

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

2023 Salary & Satisfaction Survey Oct 18, 2023

Show notes

Long-time friend Dave Paule, Principal & Managing Director of Our Fundraising Search joins the SnapCast to explore the results of their recent Nonprofit Salary & Satisfaction Survey. The results are in, and we are ready to share. This session was recorded live. Were there any surprises? Discover key takeaways and some significant observations.

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

Our Fundraising Survey: Nonprofit Salary & Satisfaction Jul 18, 2023

Show notes

Dave Paule of Our Fundraising Search makes a quick visit with Mickey to talk about their Nonprofit Salary & Satisfaction survey:

We’d be honored if you’d spare just 4 minutes of your day to take the Nonprofit Salary & Satisfaction Survey. Thought leadership is an important part of what Our Fundraising Search does. The goal is to give nonprofit executives and boards insights into what it takes to recruit and, perhaps more importantly, retain talent.

Please forward this on to everyone in your nonprofit organization. Here's the link to the survey: https://www.surveymonkey.com/r/H6Z8MRC

And here's the link to Our Fundraising Search's blog post on the matter: https://ourfundraisingsearch.com/our-fundraising-search-survey/

Thank you for your time!

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

Affinity Programs, with Jenni Craig Jul 11, 2023

Show notes

Jenni Craig visits the SnapCast to talk about Affinity Programs, how to develop them, and how they benefit any philanthropic endeavor. Jenni has over fifteen years of experience in higher education, and is currently the principal at Affinity Makers, helping nonprofits to define and build their affinity programs. (Prior to Affinity Makers, Jenni's efforts have generated $2M in memberships and major gifts for Embry Riddle.) Among the things we discuss:

Moves management tool to grow annual giving into mid-level donors, and mid-level donors into major gift prospects
According to the Chronicle of Philanthropy, mid-level donors make up 1% of an organizations total donor base, yet their contributions can make up 34% of total donor revenue
Affinity programs strengthen a donor’s affinity for the organization, create reliable & consistent revenue, and develop a major gift donor pipeline
Statistically, a $100,000 gift takes 18 months and 8-10 touchpoints between a donor and a major gift officer; affinity programs move the needle without the pressure and investment of ongoing one-on-one cultivation.
Three necessities for a thriving mid-level donor program: 1. Touchpoint/communications calendar 2. Stewardship plan 3. Cultivation plan
Whether an organization is looking to expand their donor base or grow current annual fund donors, affinity programs are a proven system for making these goals possible.

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

Ahead Of The Curve with NSITE, with Jonathan Lucus May 02, 2023

Show notes

Jonathan Lucus visits the SnapCast to talk about NSITE, placing individuals who are blind or have low vision in great jobs, and partnering with corporations to make it easier to hire, onboard, and retain these individuals. They offer training programs for workers who are seeking to get into (or back into) positions in IT, finance, HR... NSITE also works directly with businesses to assure that their new hire is a good fit and that they are seamlessly incorporated into their workforce.

Many blind/low vision job candidates are well-qualified for a position, but are overlooked at a time when businesses are struggling to fill important positions.
This attitude of “too difficult to incorporate someone who is blind or low vision into our workplace” really needs to change, because with technology today, it simply isn’t true. It throws up barriers to employment for an employee
It is important to remember that the benefits of hiring a DEI candidate who has a disability goes well beyond meeting an internal DEI goal. In today’s world, diversity is a competitive advantage. Diversity of thought is incredibly important. Different lived experiences, different perspectives, different ways of working – these are all critical points in a workplace no matter what industry a company is in.
Partnering with some of the best organizations in the business to assure that our classes are accessible for those who are blind or low vision such as APH, Google, Baker Communications, and Cisco.

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.