Nicky And Moose

The End Of The Podcast Mar 26, 2024

In the final episode of Nicky and Moose, they recap & reminiscence on what has been a wonderful & insightful journey.

What You Will Learn

Benefits that comes from a Ramadan fast.

Breakdown of the Hulu Freaknic documentary.

Lessons from Mr Beast starting a game show on YouTube.

Nicky & Moose Takeaways

Be intentional about your growth and productivity. Protect your peace in the process of protecting your mind.

Build your community with your unique and authentic story. Only you can tell your story best.

Implement systems that sustain the progress and success you’re accumulating.

Find ways to scale your business when necessary. You’ll need a team & systems in place to successfully do so.

Mr Beast’s Game Show Lessons

Consistency is vital to your growth.

Negotiate your worth. It’s ok to accept less while proving yourself.

“It takes money to make money.”Invest in yourself when it comes to your production, marketing and content.

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creativity Ave: The Ugly Truth About Building Your Dream Team Mar 22, 2024

On this Creator Ave, Here's what we're unpacking:

- The real cost of building a team: Why throwing $100 at someone won't cut it

- Strategy deep dive with insights from Empire Records' Ghazi on team expansion

- The Nipsey Hussle approach: A marathon, not a sprint, to hiring

- The financial implications: Balancing growth with the realities of payroll

- A controversial take on motivating yourself to succeed in business

Poor Delegation: The Fatal Mistake Most Entrepreneurs Make When Trying To Scale Their Brand Mar 19, 2024

In this episode of Nicky and Moose, they discuss crucial mistakes to avoid when looking to scale your brand successfully.

What You Will Learn

The blueprint of how to successfully delegate.

Thoughts on the potential TikTok ban & what that potentially means.

How Ai is being integrated into commercials.

What’s needed to thrive in your area of expertise.

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Breaks Kill Brands? The Harsh Reality for Creators Mar 15, 2024

On this Creator Ave, we're tackling a topic that's bound to stir the pot - "Breaks Kill Brands? The Harsh Reality for Creators." Ever wondered what happens to your brand when you decide to take a break? We've got the tea and it might not be what you're expecting. Join us as we dissect the delicate balance between rest and brand presence online.

If You Think You Need To Rebrand, Listen To This Mar 12, 2024

In this episode of Nicky and Moose, they discuss when it’s appropriate to rebrand your business for optimal success.

What You Will Learn

How to respond when collaborations request are denied.

Lessons from Lamborghini movie, The Man Behind the Legend.

Lessons learned from Netflix series Luis Miguel.

How Ai is successful in making task to easy.

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How To Build An Authentic Brand Online In 13 Minutes Mar 08, 2024

In this Creator Ave, we uncover the controversial truth behind authenticity and its undeniable impact on cultural currency. With the wisdom of Greg Hoffman, a former Nike marketing genius, we dissect the real value of being genuine in today's cutthroat market. If you've ever wondered why some brands, like Nike, consistently dominate the cultural conversation.

Join our Patreon for exclusive content: https://www.patreon.com/nickyandmoose

This FAKE Guru Gave Us The Wrong Business Blueprint Mar 05, 2024

In this episode of Nicky and Moose, they provide the ultimate blueprint for having substantial success for your brand.

What You Will Learn

How to brand yourself as an expert.

New methods to monetizing yourself

Branding lessons from the Formula One Netflix series.

How to have success from physical and digital products.

How To Scale Your Business

Offer Free Courses
Build A Community
Leveraging Content On Social Media Platforms
Build Virtual Products

Formula 1 Lessons

Storytelling is vital for connectivity to your audience!

Formula 1 emphasized humanizing the sport by providing every aspect of the sport.

Monetization Tips

Actions can affect how people view and feel about a brand. Make sure your actions align with a brands mission and values.

Monetization can occur while building credibility along the way. Document your journey while remaining patient in the growth process.

People Pay For…

Accountability
Mindset
Outcomes
Consistent Programs

Questions

1) Do you think social media provides false hope of success? How are approaching this stigma with your brand?

2) Does the creator match what the brand values ?

3) Does your marketing match reality?

4) Do your products have the capability to build an audience?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Key Signs Your Collaboration Is About To Fail (listen to this) Mar 01, 2024

Ever wondered why some of the most iconic brands and collaborations fall apart? The answer might not be what you expect. We're tearing down the facade and exposing the real culprit behind the downfall of giants - EGO.

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

New 2024 Brand Awareness Strategy For Business Owners Feb 27, 2024

In this episode of Nicky and Moose, they provide insight on how to be successful with creativity & marketing for your brand.

What You Will Learn

How to receive brand awareness in content first era.

How to get 15x of your evaluation for your business.

How to avoid ai disrupting your business and marketing.

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: The $100K Month That Opened My Eyes Feb 23, 2024

On this Creator Ave, follow David Shands' journey through the pivotal $100K month that transformed his perspective on success and community building. Join us as we uncover the essence of reaching new heights by surrounding yourself with next-level thinkers and the sheer power of a supportive entrepreneurial network.

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

Creator Economy: Top 3 Obstacles That STOPS You From Making Six Figures Feb 20, 2024

In this episode of Nicky and Moose, they discuss what’s needed to thrive in the creators economy.

What You Will Learn

How to build a business in the creator economy.

Importance of transparency in your content to your audience.

How much to invest in your branding.

Different business models & streams of revenue.

How to stand out in a saturated market.

Creator Economy Mindset

Build something honest with your audience in mind. Honesty is a factor that allows you to connect authentically with them.

Investing in yourself is important for significant. It’s important to stand out in markets that appear to be saturated.

Renain patient while working towards resukts.

Be Unique In Your..

Branding
Content
Authenticity
Reliableness
Storytelling

Business Of Creator Economy

Overcome obstacles by doing necessary task to bring forth success.” Study what could go wrong & prepare for results to come. Remain patient in the process of consistent work.

Make what you’re creating business on digital platforms! Take control and not solely depend on the platforms for money.

Concepts That Need Intentional Planning

Content creation
How to diversify your business
Creating certain products that allow you to be deeply integrated with your audience.

How To Be Proactive With Potential Trends?

Stay persistent in learning information pertaining to your niche.
Leverage any opportunities you have into creating new trends.
Don’t be afraid to become the first to do something!

Diverse Revenue Streams

Ads
Subscriptions
Sponsorships
Merchandise
Courses
Products
Affiliate marketing

Questions

1) Which business model will you focus on to generate money?

2) What makes you look unique in a saturated market?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Make $135K in ONE Day? Here's How I Did It! Feb 16, 2024

On this episode of Creator Ave, Neo Davis spills the beans on his jaw-dropping journey to making over a million dollars in a day, breaking down the barriers of what's truly possible with the right mindset, strategies, and a dash of ninja tactics. If you think making a fortune overnight is a far-fetched dream, think again!

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

Are You Monetizing On Social Media Too Early? Feb 13, 2024

In this episode of Nicky and Moose, they discuss when it’s the appropriate time to monetize your social media brand.

What You Will Learn

The 80/20 Rule.
When to monetize your brand.
Breakdown Of Netflix Series Alexander

“Your services aren’t for everyone. Lock in on your speciality & what makes you unique.”

Too Soon To Monetize?

Don’t wait to sell your products! There are people who are ready to purchase what you offer. Build the expectation of people receiving from you with the audience you currently have.

“Don’t get stuck with metaphorical training wheels on.” Take action with what you currently know & have.

Monetizing is a skill & mindset! Use your followers as a beginning phase to get practice & build confidence with selling to potential customers.

Pay attention to the background & context of people who are sharing information. Start up points from individuals can vary which create different perspectives. Find one that pertains to you.

Monetizing Clarity Questions

1) Are you in the business of content, or using content first your business?

2) What audience are you speaking to?

3) What problem are you addressing?

4) What solution do you provide? Start small, with product solutions, to see how people respond to your services.

Your Brand Should Produce..

Audience Growth
Lead Generations
Building Of Credibility

Question Of The Week

1) Is Gary Vee’s platform on the decline because of no new content?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: The IRS Trick For Content Creators - Deduct Jordans & Drones on Taxes! Feb 09, 2024

On this Creator Ave, Carter Cofield is spilling the beans on the IRS trick that could change the game for content creators and personal brands! Discover how you can deduct Jordans, drones, and much more from your taxes in ways you never imagined.

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

Free Vs Paid Content | Full Guide To Get Reach And Get Paid Feb 06, 2024

In this episode of Nicky & Moose, they provide successful strategies that allow you to profit from free & paid content.

What You Will Learn

How to balance producing free and paid content.

Pros & cons of Apple’s Vision Pro.

The mindset of being a founder of start ups.

Creator Of The Week

Due to copyright issues, this segment will temporarily be on hold.

Strategy For Combining Free & Paid Content

Posting content on platforms such as YouTube or Instagram, are opportunities to speak on isolated topics. Those documented lessons will be available as free content that are scattered across your page.

Providing a course has more sequential order & organization. People will pay for structure! It makes an easier transition for consumers to have a transformation in their journey.

Does your products offer experiences that match promised outcomes?

Don’t let fear stop you from posting consistently. 1% of your audience shouldn’t stop you from moving forward. There are people who need your knowledge & expertise!

Free Content Builds..

Value.

Interest to have oversight provided for potential customers.

Trust in your words and what you provide.

Social proof of people who’ve gained success from your post.

You never know what stage people are in who encounter & engage with your content. Work to have products or services available for consumers who need them more readily than others.

Question Of The Week

Which is more important when it comes to being successful. Commitment, discipline or consistency?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How To Find Your Brand's Niche: A Step-By-Step Guide In 15 Minutes Feb 02, 2024

On this week's Creator Ave, we bring you five successful entrepreneurs who share their secrets to finding your niche and building a thriving business. From practical tips to thought-provoking insights, this video is packed with strategies that will make you rethink your approach to finding your niche.

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

Community Vs Membership: What Makes More Money Jan 30, 2024

In this episode of Nicky and Moose, they breakdown the difference between having online communities and memberships.

What You Will Learn

The business of online communities.

The importance of your goals.

Engaging with platforms that show your beliefs.

Why creating relatable & retainable content is important.

Interesting facts about Nicky & Moose.

Creator The Week

Logan L Robles is a streamer that creates vlogs that showcase quick clips in interesting ways. He has been successful in attracting brands deals from his style of content.

Online Communities & Membership

Having a voice on a social platform makes the transition easy for having a successful online community. Build your presence with great relatable content. Collect members email to include them in everything you’re that you’re offering to sell.

Memberships offer exclusivity in content & are designed to generate monthly recurring revenue. What value does your brand offer?

“The more value you add, the more you can charge your members.”

Memberships Need..

Strong identity
Transformations
Growth transitions

Brand Questions

1) What are the benefits of being apart your community?

2) What platform offers what your brand needs the most?

3) What are your must haves from platforms?

4) Do you prefer to have a community or membership?

Questions Of The Week

1)If you had to eat one type of food for the rest of your life, what would it be?

2) What’s a hidden talent most people don’t know you have?

3) Which historical figure would you want to have a conversation with

4) Whats a popular trend that you can’t stand or secretly love?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Branding Isn't Just Logos: The Strategy You're Missing Jan 26, 2024

In this Creator Ave episode, we're uncovering the critical branding strategy you've been overlooking. We're not just talking; we're diving deep into the top five branding blunders that even the most promising personal brands fall victim to.

Here's a sneak peek of the wisdom bombs we're dropping:

- Anthony O'Neal's early misstep of not defining a clear brand vision

- The danger of becoming a "jack-of-all-trades" and diluting your brand identity

- Why your logo isn't your brand and what really constitutes your branding

- The peril of abandoning your branding strategies too hastily

- Understanding the long-term game of branding

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

Personal Brands Debate: Should You Create for You or Your Audience? Jan 23, 2024

In this episode of Nicky and Moose, they discuss the pros & cons of creating for yourself versus creating for others.

What You Will Learn

Do you create for your audience or for yourself?
How to be prepared for the unexpected.
How four hour workdays can be productive.

Notion Calendar

Notion has a new calendar feature that makes accomplishing your todo list more effectively. Condense your work to provide clarity for your mind & workspace. Learn more at Notion.so

Creator Of The Week

Allison Holker Boss is keeping Twitch’s legacy alive by expressing herself through forms of art. She positively expresses herself by dancing through the grieving process.

Creating For Yourself Or Audiences?

“Create what you want and the audience will come.” Consumers love authenticity. They can often tell when an individual is authentic or not. Stay true to your uniqueness.

Are you attached to other peoples opinion when creating? Trying to please everyone can become overwhelming in the planning process. The people who love your content regardless of what post should serve as inspiration to create freely.

Don’t blend the story you tell with how others story tell. Doing so losses originality.

“Being lazy in creativity will water down your originality.” Spend time intentionally planning out your content. Organization and clarity is key for consistency & growth.

P.L.A.Y Strategy

Platform - Which platform are you using?

Leverage - What information are you sharing with the world?

Audience - Who’s your target market?

You - Are you creating content for you? Are you being authentic in creativity?

Question Of The Week

1) Are you in the business of content, or using content for your business?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Stop Calling It a Podcast - Build a Media Empire Jan 19, 2024

On this Creator Ave, ditch the "podcast" label and join us as we reveal the blueprint to transforming your passion into a full-fledged media empire! 🌟 In this game-changing clip of Nicky And Moose, we unveil the secrets straight from the moguls of entrepreneurship.

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose.

Solopreneurs vs Entrepreneurs Jan 16, 2024

In this episode of Nicky & Moose, they discuss how to go viral, have sustained success, and breaking down different entrepreneurial types.

What You Will Learn

The difference between Solopruneur & Entrepreneur

How To Build The Right Instead Of Building Fast

Blueprint To Going Viral

Question Of The Week

Do you prefer making rapid decisions or having a group consensus?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How To Raise Your Prices & Create More Value For Your Clients Jan 12, 2024

This Creator Ave is about how to raise prices for existing customers. It is a tricky process because the customer is used to a particular price for the service or product they are getting, and it might ruin the business relationship.

Nicky And Moose recommends creating unique value to stand out in a high-supply market to increase demand. Gradually increasing the price like Netflix is a good strategy, where customers do not feel the sudden impact of price increase. The focus should be on making the customers feel comfortable and adding value to justify the price increase. If the price is raised, the results of the service or product should also increase.

Watch the full episode: https://youtu.be/ZvRfxNBqkyY?si=kPXY9Rm4IlU8Pz-M

How to Run a Profitable Personal Brand in Less Time Jan 09, 2024

In this episode of Nicky & Moose, they provide you with resources that’ll ensure success in all facets of your business & personal life.

What You Will Learn

How To Effectively Scale Your Business
Productivity Hacks
Time Management Strategies
Business Mindsets

Creator Of The Week

James & Fuhad

Group of guys who turn boring content into forms of entertainment. Be sure to check out their podcast for amazing content.

Instagram - Shxtsnvids

How To Become More Productive

When working to grow your brand, don’t fall into complacency! Look to make constant improvements along the journey as needed.

Pay attention to the competition around you. Not for comparison, but for innovation ideas & to stay current within your market.

90 Minute Focus Sprint - Perform 2x3 Times A Day

Write out to-do list night before.
Turn off notifications from electronic devices.
Set timer for 90 minutes and intentionally work on your to do list.
Take 30-40 minute break.
Change scenery for your next 90 minutes.
“There’s work to be completed outside of meetings.” Time should be allotted for market analysis, research & completing task.

3 Tips For Consistent Success

Discontinue context switching. Eliminate going back and forth from different projects. Work on task that have similarity to get more completed.

Figure out when you’re most productive. Protect your work flow states at all cost. The success of your future depends on it.

Input a system or structure for your life that keeps you consistent. Consistency is vital for growth personally & in your business.

1) What times of the day are you most productive? Do you work on important task during that time frame?

2) Are you taking advantage of your resources?

Question Of The Week

1) When should hire a personal assistant? Are you spending too much time doing minimum wage activity? Trust proven individuals to help achieve goals you’ve set.

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: I Stopped Ignoring Trends - My Subs Skyrocketed! Jan 05, 2024

Welcome to Creator Ave. In this episode we talk about how this YouTube channel went from a stagnant 200,000 subscribers to an explosive 1.5 million in just 12 months!

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

How to Take Your Business ONLINE & Build an Online Presence in 2024 Jan 02, 2024

In the first 2024 episode of Nicky and Moose, they provide you with tools to successfully grow your online presence across various platforms.

What You Will Learn

How To Grow Your Online Presence.

The Art Of “Stupid” Storytelling.

What Feel Good Productivity Looks Like.

Success Strategies For A Consistent Mindset.

Nice Goals

Near goals. The immediate next steps
Input strategies that’ll make you successful
Control what you can in your process.
Energy! Provide high levels of energy in everything you do.

When Time Blocking Is Needed

1)For specific task you’re avoiding.

2)When creating your to-do list.

3)When scheduling and creating your work week.

Creator Of The Week

Peyton and Cam are a dynamic duo that tells stories in a comedic “stupid” way.

To learn more about them, check out their Podcast You Should Know Podcast on streaming platforms.

Growing Your Online Presence

There’s power in consistency. To increase your chances, schedule out as much as possible to avoid confusion & stagnation.

“You can’t control the outcome, but can control the output.” Work hard to stay focused on the process at hand. The results will come with consistency & patience.

Don’t think too much about your content you want to post. Don’t allow the opinions of others stop you from sharing creative content across platforms.

Nurture the growth that you’ve started with behind the scenes footage. Show your audience what it really means to accomplish what you’re teaching them.

“Think more about the positives outcomes than the negatives.”

“Break goals down into smaller goals.” Gain momentum by achieving those first.

1) What’s your committed output?

2) What distracts you from staying consistent?

Book Recommendations

1) Feel Good Productivity by Ali Abdaal. “Do more of what matters to you.”

2) The Diary Of A CEO by Steven Bartlett. “There’s importance in writing what you learn. Helps with implementation.”

Question Of The Week

Will you invest in ads or remain organic when growing your audience?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Graveyard of Genius - Release Your Ideas Now! Dec 29, 2023

In today's Creator Ave, Nicky And Moose unravel the wisdom behind giving life to your ideas NOW and not letting them wither away in the 'graveyard' of lost opportunities. DJ Jazzy Jeff drops a bombshell insight that'll have you rethinking your entire creative process!

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

Does Your Personal Brand Help Or Hurt Your Business. Dec 26, 2023

If you’re looking to take your brand & business to the next level, this episode is for you! Join Nicky & Moose in this episode as they provide gems that’ll separate you from competition.

What You Will Learn

How To Bring Traffic To Your Brand
How To Build A Successful & powerful Brand For Your Business
How Narratives Impact Your Business
Lessons from Prime Time Docuseries

Prime Time Recap

Story telling is vital to gaining attraction to your brand & business
People will pay for transformation! Be confident in the value you can bring to others.
Build your brand awareness with energy, intentionality & perseverance.
Timing is everything. Releasing content and or introducing your audience to something new is important. Prepare then execute a well thought out strategy

Creator Of The Week

Simon Squib encourages others to achieve their dream with tangible help. He focuses on providing action steps to people he encounters helping them avoid procrastination.

How will your product or services make someone’s life better?

Personal Brands Equal Successful Business

Personal brands help build connections and relationships with your audience.
There is power in personal brands!
The primary goal is to have the brand become bigger than you! Use your personal brand as leverage to grow your business. Make sure your character is in tact.
Be strategic in your plan to build your brand socially. Don’t be afraid to experiment with different strategies.
Embrace the value you have & can provide.

How To Grow A Personal Brand

1)What does your business offer? What pain points can you speak to & provide solutions? Transformation they get

2) Align content ideas with your business ideas. Confidence comes with having as much clarity as possible!

3) What value are you providing to people who view your work? What experiences do you have that qualify your opinion?

4) Find creative ways to relate with your audience. Consider creating behind the scenes content along with personal elements of your life.

Questions

1) Does your business deliver on the promises you’ve made to customers?

2) Are you willing to risk time and or money to receive monetary gain?

3) Who’s your prime targeted audience?

4) Does your content create an experience?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Content Is King - How To Go All In On Content Dec 22, 2023

In this Creator Ave, we explore the undeniable power of content creation in establishing a robust brand presence.

Discover invaluable insights like:

- The undeniable link between content volume and business opportunities

- Strategies for consistent content creation without the overwhelm

- Real-life examples of how content differentiates winners in the digital arena

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

The Only Strategy In 2024 You Need For Your Brand/Business Dec 19, 2023

In this episode of Nicky and Moose, the provide the best strategy that’s going to elevate your business & brand.

What You Will Learn

Strategies for the upcoming new year.
Lessons from Netflix Leave The World Behind.
Breakdown of Kevin Hart & Chris Rock Netflix Special

Question Of The Week

Which avenue is better for business, having automation or personal touch?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Know Your Worth: Mastering Negotiation To Get Brand Deals Dec 15, 2023

Discover the power of self-worth and ace your next negotiation with brand deals with this game-changing clip of Nicky And Moose with Devon Still. We're diving headfirst into the do's and don'ts of mastering the art of negotiation, especially when it comes to brand sponsorships and social media deals.

Join our Patreon to support the podcast and exclusive content every week https://www.patreon.com/nickyandmoose

What We Wished We Knew Before Starting A Business Dec 12, 2023

In this episode of Nicky and Moose, they discuss and breakdown how entrepreneurial lessons that will make your brand successful.

What You Will Learn

How to find intentional opportunities.
Review of the book Diary Of A CEO by Steven Bartlett.
Business and branding predictions for 2024.
How to successfully connect with your audience.

Creator Of The Week

Grace Andrews

Marketing director who gives advice on how to reach your audience with organic and genuine connections. She emphasizes creating feelings for your community with your insights.

Instagram - the.socialclimber

Nicky & Moose’s Lessons of Entrepreneurship From Experience

Don’t subconsciously adopt thoughts that can slow down your success. Believe that you can succeed at what you’re trying to do. There’s more than one way to have success in business.
Focus on shaping how consumers feel. Build genuine connections to with your audience.
Find creative ways to market your products, services and brand.
Nicky’s book recommendation - 22 Mutable Laws Of Branding

1) Finesse and Dontez

Explore tax write off’s for your business to save money. Hire an accountant & CPA to help your business.
Obtain an LLC & Trademark for your business if revenue is being made.

2) Daz Animations

Sell the results of your products and not the product itself.
Does your brand address any “how to” issues that connect with people?
Share compelling stories.
Partner with the right individuals for your business.

Question Of The Week

Is it more important for new entrepreneurs to focus on perfecting their product, or launch quickly and refine based off customer feedback?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How to Start A Podcast In 2024 - The Ultimate Podcasting Guide Dec 08, 2023

In this Creator Ave, we dive into the intricacies of starting and growing a successful podcast in 2024 with David Shands. Our discussion covers a range of topics, from identifying your target audience to refining your interviewing skills. We explore the evolution of podcasting as a medium, the significance of content strategy, and the art of engaging your audience through compelling storytelling and interviews. Watch the full episode by Clicking Here.

Don't get to be a part of our Patreon to support the podcast: https://www.patreon.com/nickyandmoose

5 Personal Branding Tips For Introverts That Will Change Your Life Dec 05, 2023

In this episode of Nicky & Moose, they discuss and breakdown how introverts can have successful brands.

What You Will Learn

How to create a successful brand as an introvert!
Does logic equal good decisions?
Lessons from Beyoncé’s movie.
How to maintain the standard that’s created from your vision.

Creator Of The Week

Sammysolo_ creates funny impersonation videos that represent different cultures

Personal Branding Tips For Introverts

Associate your presence opulence.

There’s an advantage to not being active on social media. It creates natural element of surprise. Your audience reacts to your post more when doing so.

Make sure that your target audience is clear and strong. This will enhance your focus more!

Challenge yourself to be socially active in spaces you’re in. Don’t be afraid to step out your comfort zone.

“Don’t let money be the reason you don’t do something.”

Be genuine with yourself & the boundaries you’ve set.

Question Of The Week

Should introverts post consistently or only when it’s convenient?

Patreon

Nicky And Moose Patreon is now live!! Head over to https://www.patreon.com/nickyandmoose for all of the exclusive content to elevate your brand to the next level!

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Nipsey's Vision - Cultivating Culture in Retail Dec 01, 2023

In this week's Creator Ave, we explore Nipsey Hussle's legacy and his unique approach to combining culture with retail. Discover the power behind owning a brick-and-mortar store in the digital age and the value it adds to a brand's authenticity and customer experience.

In this talk, we delve into:

- Nipsey Hussle vision for The Marathon Store as a cultural hub

- The significance of offering exclusive products and experiences on-site

- Strategies for differentiating physical retail from digital platforms

- The importance of flagship locations in establishing a brand Mecca

Watch by clicking here

The BEST Holiday Gifts For Entrepreneurs In 2024 Nov 28, 2023

In this episode of Nicky and Moose, they provide resources that will help you become more creative as an entrepreneur.

What You Will Learn

Holiday gift ideas.

Benefits of having community set ups.

Lessons from the Mob communities.

Question Of The Week

1) Is it better for brands to offer big discounts during holiday season or create interest with exclusive limited offer?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Regimen vs. Freedom: Hitting Your Business Sweet Spot Nov 24, 2023

We're exploring the "Regimen vs. Freedom" debate to find your entrepreneurial sweet spot. Are routines stifling your creativity, or are they the backbone of success? Join us as we unpack this topic with insights from Empire Records' Ghazi and our dynamic co-hosts' perspectives.

Key discussion points:

- Ghazi's take on the balance between regimen and creative freedom

- The role of discipline in achieving mastery in your niche

- When and how to introduce spontaneity into your business strategy

- Personal anecdotes from Nicky and Moose on finding their own balance

Watch the full episode by clicking here

What Nobody Tells You About Launching a Product: Insider Strategies Revealed Nov 21, 2023

In this episode of Nicky and Moose, they discuss the importance of having launch strategies for your products.

What You Will Learn

How to launch products strategically.

Lessons from Monopoly documentary.

If having launching strategies or not better fits your brand.

“Show up for your community! They will show up for you when you have products available for purchase.”

“When you understand your purpose, it’s easier to stand against negativity.”

Creator Of The Week

Eddie Cumberbatch makes videos of who he wants to work with, the problem they’re experiencing, and the solution to what would make them successful.

Instagram - EddieCumberb

Launching Products Strategically

1) Provide Audiences Time To Prepare For Purchases.

“Know who you are and what problem you solve.”
Are you clear on what your niche is?
How will customers lives be transformed after working with you?

2) Growing Your E-Commerce Brand Before Launching

Doing a giveaway on your page.
Gifting products to influencers to promote for you.
Creating an email waitlist to convert followers into A-List subscribers.

3) Documenting Your Process

Establishes your personality an interest in your business.
Reveal your launch time. Be honest about the progress of where you are.
Post launch strategy is important to stay on your audiences mind. Stay diligent in posting after launching products.
What makes your product unique?

Kardashian Strategies

1) Prepare audience for what’s coming. Prices and coloring etc..

2) Retarget people who land on the page & product with paid ads setup.

3)Have a sequence of emails to keep customers engaged.

Question Of The Week

Would you rather build interest with a pre order campaign or introducing immediate sales.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Why We're Earning Less - The Shift in Content Monetization Nov 17, 2023

In this episode of Creator Ave, Nicky And Moose dive into the evolving landscape of content monetization. Discover the impact of platform changes on creator revenue, the rising importance of platforms like Patreon, and the strategic shifts top creators are making in response. From discussing the effects of policy changes on platforms like Facebook and Instagram to exploring new revenue streams, this episode is a treasure trove for anyone looking to understand the current state of content creation and monetization. Plus, get a sneak peek into our own journey of starting a new YouTube channel and the strategies we're employing to adapt to these changes.

Click here to watch the full video

Psychological Tricks To Increase Brand Awareness And Sales Nov 14, 2023

In this episode of Nicky and Moose, they discuss and breakdown the psychological tactics brands use for emotional and monetary success.

What You Will Learn

Psychology of branding.

Creation of your own Chat GPT and business models that will earn money

How to gain a competitive advantage psychologically against your competitors.

Creator Of The Week

James Clement praises God with energy, passion & encouraging videos from his car.

Instagram - @SimplyBelieveGod

TikTok - @SimplyBelieveGod

Subconscious Of Influence & Branding

1) “Experiences Are Connected To Products”

Create memorable experiences with someone to remember a certain product. Emotional attachments are opportunities to grow with people.

What will remind you of a certain item?

Create positive reactions when opportunities avail themselves.

2) Color Psychology

“90% of purchases are dependent on colors of brand.”

What color resonates with your brand?

Do you pay attention to color when it comes to products?

Whats intentionally & subconsciously being communicated to your audience?

3) Packaging Of Products

“Luxury products are harder to open.” The quality of the packaging increases the chance of keeping the box it came in. Brands can continue to market themselves with visuals of the boxes.

Is there an experience when unboxing new items you receive or provide to customers?

4) Impulse Buying

Setting store up strategically.

Placement of pricing throughout the store.

Companies want you to spend more time within the store.

5) Grocery Store Manipulation

Stores are intentional with their layout with hopes of you spending more money.

Stay focused to avoid buying items you don’t need!

Do you find yourself grabbing more items than you intend to when shopping?

Brand Brainstorming

1) Have you thought about psychological concepts for your brand?

2) What is your brand most known for? Creating experiences or a certain aesthetic?

3) Are you intentional with your set up for your brand?

Question Of The Week

Which has more impact on your loyalty to a brand, emotional connection or the aesthetics of it?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How to Restore Your Creativity Nov 10, 2023

Dive into our latest Creator Ave episode, where we tackle the universal challenge of restoring creativity! Nicky and Moose bring you an engaging conversation filled with insights and laughter. From technical mishaps to award ceremonies, this episode is packed with relatable moments and actionable tips.

Watch the full video by clicking here

From Side Hustle to Empire: Your Full Business Plan For 2024 Nov 07, 2023

In this episode of Nicky and Moose, they discuss different business ideas & strategies that’ll make it a success

What You Will Learn

Business marketing strategies.

Business lessons from Netflix shows.

What to consider to make your business sustainable.

Business ideas for 2024

Creator Of The Week

Brian Xu

A creative influencer who combines humor and truth in videos. Check out his videos on his Instagram page!

Instagram - @Bri_Xu

Tips For Monetizing Your Business Plan

Stand out amongst your competitors. Perform benchmarking research to gather insight on what your target audience is looking for. Use that data to make informed decisions.

Do you have revenue models in place for your ideas and business?

Are you comfortable with who you’re investing with? “All money isn’t good money.”

Which generation is your product for?

Create & offer different tiers for your products. Provide customers with options.

Create products that are reusable.

Question Of The Week

Would you start you business as a side hustle or as full time commitment from the beginning?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Keith Lee Cancels Atlanta Restaurant By Doing This... Nov 03, 2023

In this episode of Creator Ave, Nicky and Moose react to a video by Keith Lee, the renowned TikTok food critic with over 11 million followers, who recently had a less-than-stellar experience at an Atlanta restaurant. His candid review stirred a lot of reactions online, leading to a significant backlash against the restaurant. We delve into the impact of Keith's reviews, the "Keith Lee effect," and discuss how personal brands can handle criticism. Join us as we explore the ripple effects of one man's opinion in the digital space.

Watch the full episode by clicking here

From Idea To Monetization: Steps To Personal Brand Monetization Oct 31, 2023

In this episode of Nicky and Moose, they discuss & breakdown how to monetize your ideas.

What You Will Learn

How to turn your ideas into monetization.

Strategies on scaling your business.

Creating brand awareness.

Creator Of The Week

Justin Owens

Entrepreneur that inspires others with leadership, creativity and high energy!

Instagram - newageceo

Personal Brand Monetization

1) Ideas

Proximity Bias - Too close to something to see its true value.

Share what you currently have with the world. Your ideas have significant value. It may be helpful to bring outside help to facilitate your ideas.

Are you too close to your ideas that cause you to overthink them?

2) Market Niche

“Market your signals first, then sell.”

Market your products effectively with consistency and creativity to gain interest and traction to your brand.

It’s important to collect data from your audience to make educated decisions moving forward.

3) Selection Of Audience

Cater to people that will pay for solutions to their problem.

Understand the value you bring to potential customers. Research your markets range for compensation & see how you compare.

How scalable are the services you provide?

Perspective is important in gaining or retaining customers. “Pick your audience correctly.”

What Will bring the best Return On Investment for your brand?

4) Product

Gift - Something that you can give audience members away for free.

Product For Prospects - Product or service that engages your audience.

Core Offering - Main service or product you offer.

Product For Clients - An extended & more intimate journey with clients from your products or services.

Package your gifts in a professional way to attract, gain & retain customers.

Book Recommendations

Over Subscribe by Daniel Priestley

Question Of The Week

During the holiday season, which is important? Brand awareness or sales?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Delayed Gratification: The Secret to Brand Growth? Oct 27, 2023

This week in Creator Ave, we Dive into the concept of delayed gratification and how it intertwines with brand growth. Is patience a virtue when expanding your brand, or could it be a hindrance? They share personal anecdotes and insights on balancing patience with proactive actions in brand building. From the tales of iconic brands to their own journeys, this discussion is laden with nuggets of wisdom for any creator or entrepreneur.

Watch the full episode: click here

From Views To Sales: How To Create Content That Converts Oct 24, 2023

In this episode of Nicky and Moose, they discuss how to maximize your brand with high quality, engagement & consistency.

What You Will Learn

The necessity of new launches in your business.

How to gain trust from your audience.

Work life balance perspectives from David Beckham’s docuseries.

Pros & cons of creativity.

How to convert views into sales.

Nicky & Moose Tips

“Be consistently great instead of having scattered greatness.”

Find ways to challenge yourself in your business and brand. “It becomes beneficial for you and your audience.”

Present information in different ways. This strategy keeps your audience engaged.

“Have people work on the information they received during the event instead of at home.” Provide listeners with higher opportunity of applying concepts they just learned.

Find healthy ways to balance work & personal life.

Creator Of The Week

Vivian Tu provides valuable information on how to become rich! She uses high energy creative videos that keeps viewers engaged and focused on principles she teaches. Find Creative ways to advertise!

Instagram : YourRichBff

How To Convert Views To Sales

Chris Do

What are 20 things that you know in depth that people will pay you to learn it?

Spend time writing it out. Practice articulating that to others when submitting proposals. Build structure with supporting information.

“Don’t undermine the importance of being good at something.”

Brandon Carter

Schedule your content creating schedule out to have clarity, focus and time saved.

Brandon’s Schedule Recomendation

Film on Monday.
Edit on Tuesday
Create thumbnails Wednesday
Upload schedule for videos on Thursday.

Stephen G Pope

Can you relate to your audience?That is a way to build trust & credibility with them.

“Stand on what you believe in with surety in your words.” Be confident on your position of expertise

Shopify

”Produce content, have a call to action, then more content.”

1) Why do customers need your product?

2) How do add value to your audience with your information and or services?

Bonus - Gary Vee

“Consistent content is king.”

What does your audience like the most? Study & use your data analytics to drive your decisions moving forward.

Question Of The Week

Should a brand position itself as exclusive & premium, or accessible & mass market?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: MrBeast's NBA Patch Deal Breakdown Oct 20, 2023

In this episode of Creator Ave, we dive into the groundbreaking partnership between YouTube sensation MrBeast and the Charlotte Hornets. As a North Carolina native, MrBeast has taken his brand to the next level by introducing his chocolate brand "Feastables" to the NBA. With the Feastables logo now adorning the Charlotte Hornets' jerseys and backdrops, this move signifies a colossal merger between digital influencers and the professional sports realm. Discover how MrBeast's innovative marketing strategies not only boost his brand but also potentially redefine sports sponsorships. We also discuss the implications of this partnership on the sports marketing landscape, particularly in the NBA, and how it may set a precedent for future collaborations between online creators and professional sports franchises.

Watch the full video by clicking here

How To Start And Grow Your Own Podcast: Tips And Advice From Successful Podcasters Oct 17, 2023

In this episode of Nicky and Moose, they discuss and breakdown tips from well known podcasters on how to grow a successful podcast.

What You Will Learn

How To Rebuild Your Brand Or Business
Big Vape Documentary Reactions
Growing Your Podcast 101 Tips
Marketing Tactics That’ll Grow Your Brand

Moose Quotes

“Your best ideas sometimes don’t come from you or people on your team.”

“Business can’t replace your insecurities.”

“A good idea that doesn’t have demand in the marketplace, is not a good idea. Make sure that it’s tangible and has a demand.”

“Create mutual relationships with others in your niche.”

“Work on saying more in less time.”

“Be more personal over perfect.”

Creator Of The Week

MeetTheThorpes

Overseas couple that exemplifies relationship goals in a comedic way. Check out their videos that display their love for family, lifestyle and faith.

How To Start, Grow, & Maintain Your Podcast

1) EYL - Addressing Your Podcast

Your podcast can develop into a global source of information with work and consistency. How you view your brand, determines how you eventually grow.

Study the space before you fully jump into it. Strive for natural progression instead of quick success.

2) Pat Flynn - Having Your Ideas UpFront

Brainstorm at least 25 episodes before starting to record.

There will be data that supports what your audience is reacting & responding to as times goes on.

ChatGPT, Claude 2, Google Bard, Meta Ai are great tools for creating ideas.

3) Gary Vee - Guest Selections

Be strategic guest about the guest you have.

Save the bigger guest after you get reps at being a good interviewer.

Strive for natural progression.

4) Discoverability

SEO words are key for searching and finding your brand or podcast.

Convert long form videos into short viral clips.

Opus clips, Get Munch, Video Ai, & Captions are platforms that help with breaking down videos.

5) Think Media - Personal & In Depth?

Be personal! Use your podcast opportunity to connect with the listener.

Create an intimate space for your audience.

Question Of The Week

Who has more work life balance, A 9-5 employee or an entrepreneur?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Brand Awareness - Making Your Brand Stand Out Oct 13, 2023

On this episode of Creator Ave, Nicky and Moose dive deep into the essence of brand awareness and uncover tactics that will make your brand distinctive and memorable in the crowded digital space. This episode is a treasure trove for entrepreneurs, content creators, and brand managers who aim to amplify their brand’s presence without losing its authenticity.

Watch the full video by clicking here

Secrets to Having a Great Brand like Oprah Winfrey Oct 10, 2023

In this episode of Nicky and Moose, they discuss the secrets of Oprah building a successful brand.

What You Will Learn

Oprah’s tips for success.
Information on obtaining business space.
Nicky and Moose thoughts on Drake’s new & previous albums.

Creator Of The Week

Matt Gray

Helps people grow their personal brand and grow their community. He does this with animated videos that keep you engaged while learning valuable information.

Oprah Tips For Growing Your Brand

1) Self Assess

Figure out what you’re called to do in life. Use your job as a temporary time until you find your purpose in life is.

Strategically move forward! Use your job to build towards what you eventually want to do.

2)Having Control

Hire your own staff versus outsourcing outsiders gives you more control of what you’d like to do.
Continue to work to establish the vision you want.

3) Maximize Your Strategy

Maximize your content production and output. Create a schedule that will allow you to be consistent in creating and posting content.

“Knowing what you don’t want to do, leads you to what you want to do.”

4) What’s Your Story?

“Narrate your own story!” You can tell your story the best.

How are you displaying information using the platform that you have?

“There is power in your decision making.”

Question Of The Week

Should business focus more on customer retention or customer acquisition in the early stages of growth?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Calculating Opportunity Cost Can Take Your Brand to New Heights Oct 06, 2023

In this week's Creator Ave, Nicky and Moose uncover the secrets behind leveraging opportunity COST to elevate your brand to staggering heights!💡 Whether it's your personal brand or a business brand, understanding and calculating the opportunity cost is crucial for making informed decisions that align with your brand strategy and ensure continuous growth. Dive in to discover how you can make intelligent decisions by considering the unseen costs!

Watch the full video by clicking here

Secrets To Building A Fanbase From Forbes’ Top Creators Oct 03, 2023

In this episode of Nicky and Moose, they discuss how to grow while engaging with the community you’ve built.

What You Will Learn

How To Build a Fan Base With Interactive Content.

Lessons From Tom Brady Interview.

Lessons from Forbes Top Content Creators.

Creator Of The Week

Drea Okeke

Makes Nigerian videos that engage with people in a comical an informative way. Her positive energy electrifies any environment she’s in with interactive skits.

Instagram : Drea_KnowsBest

How To Build A Fanbase: Forbes List

1) Khaby

Instagram : Khaby00

Don’t care about your following count over the
Approach every task with genuine excellence
Love, passion, hard work

2) Rhett & Link

Instagram : Mythical

Listening an understanding what your audience needs.
Make content that’s true to your vision. Work to ensure content is receivable for your audience.
Remain consistent despite not seeing results right away.

3) Druski

Instagram : Druski

Remain consistent
Get started and keep going despite any failures experienced.
“Run your own race.”
What’s your frequency/formula for consistency?

4) Drea

Instagram : Drea_KnowsBest

Build a strong community!
Relate, engage, then pour into their needs.
Creating a safe space for your followers. That opens up opportunities for brands to be in front of your audience that’s valued.

Forbes Top Creators Insights

Question Of The Week

When building your brand, Would you start with creating short or long term content?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Why Your Audience Doesn't Trust You Sep 29, 2023

On this episode of Creator Ave, we dive deep into the reasons why your audience might not trust you and how to build trust effectively.

In this episode, we discuss various aspects of trust-building in personal branding and online presence. From the importance of showcasing qualifications to sharing solutions instead of dwelling on problems, we cover it all. Whether you're a content creator, entrepreneur, or simply looking to connect with your audience, this discussion is packed with valuable insights.

Watch the full episode by clicking here

The Art of Storytelling: How to Captivate Your Audience and Grow Your Personal Brand Sep 26, 2023

In this episode of Nicky & Moose, they discuss how to effectively tell stories that’ll grow your business and personal brand.

What You Will Learn

What Type Of Value Your Business Has.

Lessons from Kirk Franklin’s Documentary.

How To Tell Stories Effectively.

How To Position Yourself And Brand For Success.

Lessons From Play Bigger

Once you get your company up and running, other companies are more likely to join and help you solve problems.

How will your product or service change business for your customers?

Does your product allow customers to save money & time?

Does your product increase ROI (return on investment)?

Build reputation as being a problem solver. Pair skills with needs or vice versa to stand out amongst competitors.

Creator Of The Week

Adrian Per

An amazing storyteller and creator that captures audiences attention with high quality entertaining videos.

How To Have Success In Brand & Content Storytelling

Why? Provides opportunities to connect & engage with your audience more.

1) Craft Your Story

“You can tell your story the best.”
Work hard to condense your story while conveying the important pieces.
Live feed back received from practice opportunities are effective when working on your story.

2) Capturing Your Audience

“Add causations into your story.”
The goal is to have engagement with your links, channels or platforms you have.
Practice telling your stories with excitement to see what works.

3) Documentation

Document your stories as they happen.
“Capture stories that emotionally move you.”
Be mindful an intentional on keeping track of events that happen in your life.

4) Focus On Quality

Stop worry about the outcome of your videos.
What are you solving with your content?
Don’t create a “perfect” story. Evoke emotion from what you’re conveying to your audience.

Question Of The Week

If the price of being successful in business cost your personal life, is it worth it?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How to Avoid the Pitfalls of Humility Sep 22, 2023

In this week's Creator Ave, Nicky and Moose explore the intricate balance between humility and confidence, especially in the realm of personal branding. From their roots in Queens to becoming global influencers, they share their unique perspective on the mindset, behaviors, and stories that shape some of the most iconic brands. Listen in as they discuss the challenges of live sessions, and the significance of audience engagement.

Watch the full video here

Apple Thinks You’re Stupid: The Iphone is losing its creativity Sep 19, 2023

In this episode of Nicky and Moose, they discuss how to identify & be successful in your niche.

What You Will Learn

Importance of marketing and branding.

How to find your niche & make your brand successful.

How to sustain your niche.

Creator Of The Week

Willie Moore Jr.

A talented radio host personality who has intense & transparent conversations on his podcast platform. He is also a speaker who inspires people to achieve success on all levels.

How To Identify Your Niche

1) Get started!

Your niche will emerge afterwards. Identify your target audience and begin completing the necessary work.

2) Five Questions To Consider For Your Niche

Digital friendly?
Does it have competition?
What’s the size of audience?
What’s the popularity of search?
Does it have long term potential? Do the necessary research to determine the longevity.

3) Be Specific!

Narrow down your demographic you’d like to target.
Develop a solution to fix a problem.

4) Know Your Competition

Complete a competitor research analysis.
Identify & understand the strengths of others to find an edge in your lane.

Niche Questions

Is it worth your time?
Can you monetize your niche?

Question Of The Week

Is it better to partner with friends on a business, or outsource someone?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Secrets to Skyrocketing Your Digital Influence: Reach Millions Sep 15, 2023

In this Creator Ave, Nicky And Moose discuss how acknowledging your influence, staying authentic, and understanding your target audience can elevate your impact in the digital world. Discover the role of vulnerability, courage, and collaboration in building a strong online presence. Plus, get insights on leveraging platform features and trends to expand your reach and make a real difference. Tune in for valuable strategies and tactics to boost your digital influence!

Watch the full video: Click Here

Personal Branding Mistakes: What Not To Do in 2023 Sep 12, 2023

In this episode of Nicky & Moose, they discuss the mistakes to avoid when building and sustaining a brand.

What You Will Learn

Netflix documentary hidden gems.

Top five mistakes to avoid in building a successful brand.

What having a balanced team looks like.

Creator Of The Week

Fat Joe

He has remained consistent and persistent in actions that market his product. His strategic plan of gaining visibility for the release of his Terror Squad Air Force Ones was a great success. Remain confident & patient in your marketing process.

Top 5 Mistakes To Avoid

1) Not writing down the vision & direction for your brand.

2) Not Narrowing Down Your Niche To Stand Out.

Build trust within your community and followers.
Avoid brand confusion by specifying your area of expertise.

3) Build Brands, Not Visuals.

Creating a logo, website, and social pages are a great start for brand growth. The next step is define the audience and differences, analyze your competitors & craft your message to grow your brand.
Create a sellable solution! Explain the value that you bring with researched statistics that support your solution.

4) Giving Up On Strategies Too Quickly!

Stay patient!
Finding what works for your brand growth can will result in trial and error.
Stay dedicated & committed to the process.

5) Branding = Long Term Building

A brand is what you’re known for.
Marketing captures the attention of people.
Capturing attention turns into customers.
“Your brand is what people think of you when they see your logo or hear a phrase.”

Question Of The Day

Which is more important for brand & business success, a strong team or brilliant ideas?

Questions

1) Is your creativity drained out? Are you drained in your creative process?

2) Can you find the strength to keep moving forward despite experiencing failures?

3) Are you asking the right questions to see if an idea is feasible?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How to Build Relationships Using Social Media Sep 08, 2023

On this episode of Creator Ave, Nicky and Moose dive deep into the essence of using social media to build genuine, meaningful relationships. Beyond the metrics of engagement and reach, the duo focuses on how genuine interactions can foster offline success and why not all online relationships translate into real-world connections.

Watch the full episode by clicking here

Was Invest Fest 2023 Worth My Time Or Money Sep 05, 2023

In this episode of Nicky & Moose, they discuss the key takeaways from Invest Fest & strategies that will elevate your personal brand.

What You Will Learn

Recap of Invest Fest.

How to thrive in environments with abundance of opportunities.

Five business strategies for brand growth.

How to network yourself effectively.

Creator Of The Week

North13 media team captures key moments from powerful, influential & successful people.

They intentionally create & share clips that will be shared on social media.

Brand Takeaways

Make connections that go beyond digital experiences with people who support you.

Make sure that your presence at events are welcoming! Create an experience that’s unforgettable.

Engage with people who have interest in your brand. Being faithful over few is important in growing a community in your brand.

Publish your video content on the platforms you have. Market yourself to get as much exposure as possible.

Showcase who you are with videos! This strategy displays your personality & opportunity to have audiences feel more connected to you.

You have power to shift people’s beliefs with your perspective. How you say things matter!

Build different types of content. People value your mindset & inspiration that’s provided to them.

Questions

1) Do you mirror who you are online in person?

2) How are you connecting with the people that follow you?

3) How do you stand out in the midst of busy environments around you?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Discover the Secrets to Building an Engaged Community Sep 01, 2023

In this episode of Creator Ave, Nicky and Moose dive into different strategies for engagement on social media platforms like Instagram, the potential impact of giveaways, and the importance of being genuine and having a conversation with the audience. They also discuss the long-term impact of actions taken today and touch on the topic of monetizing social media content and the potential challenges associated with it.

Watch the full episode here

Mastering Event Sell-Outs: Jabari's Journey from Interviews to Event Tycoon Aug 29, 2023

In this episode of Nicky and Moose, guest Jabari Johnson shares gems on how to be successful hosting live and virtual events.

What You Will Learn

How to set yourself apart in your industry.

How to market effectively with what you currently have.

Marketing & distribution strategies.

Knowing when to adjust along the journey.

Where to place your focus in business.

How to gain social proof.

Jabari’s Takeaways

Having a solid journalism background builds confidence for interviewing skills.

Seek collaboration opportunities with big platforms to build your experience & exposure.

Remain consistent despite not earning money in the early stages of your journey.

Find your niche in an industry and make your perspective unique. Create an element of surprise for your audience.

Don’t be afraid to share your dreams and visions with people! You never know who can help you reach your goal.

Stand confidently in the value & services you provide. Dare to be different.

Questions

1) Are you intentionally building your audience with strategy and distribution?

2) How do you want your events to look?

3) What experience do you want to provide for your customers? What’s the story behind the experience you want to convey.

4) Does your landing page have incentives for customers to communicate with you?

Discount rate on product.
Access to exclusive membership group.
Ability to purchase something first.

Socials

Instagram - Jabari

Event Page Instagram - RNBonly

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Branding Vs Marketing Aug 25, 2023

In this week’s Creator Ave, Nicky and Moose dive deep into the often-confused concepts of branding and marketing. Discover why these two elements, while closely related, play distinct roles in the business world. Learn how to harness their power effectively to build trust, drive sales, and ensure long-term success.

Watch the video version by clicking here

Creating Black Millionaires: Jordyn Weaver's Mission with Forefront's Cultural Marketplace Aug 22, 2023

In this episode of Nicky and Moose, guest Jordyn Weaver speaks about her mission to continue providing opportunities for black businesses.

What You Will Learn

Life of micro influencer.
How to start a marketplace.
The mindset needed to sustain a marketplace.
Building brand awareness.
Business strategies.
How to effectively use crowdfunding.

Jordyn’s Gems

“Learn, grow and evolve.” Network with people that can help you excel in your niche.

Timing is important along your journey. Remain patient while being proactive in your actions.

There’s opportunities to receive compensation as a creator! 16 billion dollars was dispersed to the creators economy.

Be intentional with your actions & focus.

Identify an understand key problems while providing a solution that’s worth paying for.

Have brand loyalty instead of brand hoping. Show your audience what you believe in with consistency.

Be Intentional With

Actions
Selection Of Your Team
Setting Goals

Book Recommendations

Arlan Hamilton - It’s About Damn Time
Deepak Chopra - The Seven Laws Of Spiritual Success

Questions

1) Are you true to the brand you’re representing

2) Can you break down your idea into action steps?

Socials

Personal Instagram - Jordyndagoat

Business Instagram- ForefrontAtl

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Perfectionism Holds Us Back As A Brand/Content Creator: Here’s Why Aug 18, 2023

In this Creator Ave, Nicky and Moose dive deep into the topic of perfectionism and how it can be a barrier for brands and content creators alike. From discussing the latest trends to sharing personal experiences, this episode is packed with insights and actionable advice. Whether you're an overthinker, a perfectionist, or just someone looking to improve your content creation game, this episode is for you!

Watch this by clicking here

From Zero to $50 Million In 6 Months By Selling Bread | The Black Bread Co Aug 15, 2023

In this episode of Nicky and Moose, special guest Jamel Lewis & Mark Edmond, Founder& Co founder of The Black Bread Company, share their humble beginnings of the growth of their company brand.

What You Will Learn

How to strategically grow your brand.

Applying transferable skills you possess.

Business strategies that require patience.

Ways to grow your following organically.

Black Bread Company Takeaways

Spend time researching your craft.

Don’t be afraid to reject offers you receive. Evaluate them thoroughly to determine if it fits your brand needs.

“Know what you know. Know what you don’t know.” Be honest with yourself about the knowledge you currently have.

Have physical products to showcase to potential investors and customers. Position yourself to make the next right decision.

Protect your brand! Don’t allow companies to take control of your products in collaborations.

Know when to scale back and focus on something specific.

Strategies To Grow Brand Organically

Direct to consumer sales. Using Shopify.

Follow the hashtags for your brands. Keep up with people who buy your products.

Email marketing.

Digital billboards.

Remain creative in marketing schemes

Branding Business Inspirations

50 Cent
Rick Ross - A Perfect Day To Boss Up.
Deeper Than The Brand Discord
Think & Grow Rich by Napoleon Hill

Socials

Website - BlackBreadCo.com

Instagram - TheBlackBreadCo

Podcast - The Black Bread Show

Community - Black Bread University

Questions

1) Do you have a core mission for your brand?

2) Have you spent enough time researching what your brand needs to be successful?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Why You Should Work for Free | The Hack To Growing Your Brand Aug 11, 2023

In today's Creator Ave, Nicky and Moose dive deep into the controversial topic of working for free. Is it a strategic move to grow your brand or just a waste of time? Tune in to discover the pros and cons, and how it can potentially lead to bigger opportunities.

Watch the full episode by clicking here.

Personal Branding Secrets: From Local Star to Global Phenomenon Aug 08, 2023

In this episode of Nicky and Moose, they discuss how to elevate your personal brand to new heights.

What You Will Learn

The power of influence.

When & how to take your brand global.

How to take your personal brand serious.

When to create your own platform.

What’s Poppin!

Nicky discusses the riot from Kai Cenat’s live giveaway event. Thousands of people showed up after announcing the location of the event on his Twitch account.

Mindful Takeaways

Influence has power.

“Deeper connections are made with influencers who show up on a consistent basis.”

Don’t devalue your influence to your community an audience.

Don’t fear that no one will show up. Prepare for the just in case.

Moose discusses the launch of Forefront by CEO Jordyn Weaver. This social shopping app was designed to help Black brands and products become household names and supported all across the globe.

Combines technology and social media.

No algorithm.

Follow & interact with favorite brands.

Can make commission as an ambassador.

Creator Of The Week

ECruseOfficial

E Cruse is a food content creator that provides humorous commentary! He also makes music as well. Be sure to check out his Instagram page at Ecruseofficial

Blueprint - Owning & Building Your Own Platform

“Don’t give people power to cut your voice off.”

Leverage other platform opportunities with the business side along with gaining more followers.

Understand The Business Model of What You’re Creating.

Make opportunities for people to interact with your brand from a monetary side.

Build around exposure & awareness

Don’t lose people interested in your brand because you don’t have a next step. Provide solutions for people who want to support your brand.

Business Models

Patreon
Merchandise
Courses
Digital products (ebooks)
Community
Podcast
Newsletter

Taking Your Brand Global

Use social media platforms to reach other countries.

Wiser decisions come from making educated decisions. Study your metrics.

Understand how the global market operates.

Collaborate with influencers that can spread your brand in different countries.

Don’t introduce your brand prematurely. Prepare as much as possible before introducing your brand globally.

This Or That - Is being liked stopping you from starting your personal brand?

Be authentic on your platform!

1) Would you rather be liked or be effective?

2) Do you care about peoples opinions too much? Are they compromising your beliefs and who you are?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: What’s Your Price : How To Price Your Products And Services Aug 04, 2023

Welcome to another exciting episode of Creator Ave where Nicky and Moose dive deep into the world of pricing your products and services. Whether you're a beginner or an expert, figuring out the right price can be a daunting task. In this episode, we share our personal experiences, insights, and strategies to help you find the perfect price point for your offerings. From flat fees to hourly rates, we cover it all! Don't miss out on this valuable information that could transform your business.

Watch the full video: https://www.youtube.com/live/U7vayAgDOv8?feature=share

Rebrand Like Twitter? Mistakes to Avoid & Success Strategies! Aug 01, 2023

In this episode of Nicky & Moose, they discuss the tools needed to have success in rebranding your business.

What You Will Learn

How to make money with content using X.

How Twitter has rebranded themselves.

The importance marketing and how it plays a role in product success.

How to prepare your business for unexpected growth.

What’s Poppin!

Nicky highlights a new stream of content creation income with X, formerly known as Twitter.

Requirements To Make Money With Content.

500 followers

Subscribe to Twitter blue or verified organization.

Have 15 million impressions in a three month time span

Moose speaks on Warner Brothers marketing strategy for the movie Barbie. The company spent more money in marketing than producing the movie.

Drive traffic to your company or product with various forms of marketing. Everyone receives differently.

Creator Of The Week

Damien’s Corner

Damien displays fatherhood in a positive way by showing the world positive videos he creates with his daughter. He shows examples of being present in his child’s life with nurturing words & affirmations while she rides a bike.

Tik Tok - Damiens Corner

Blueprint - Rebranding For Businesses & Brands

Rebranding changes the culture.

Allot time for changes to take place with significant changes being made to your brand. Remain consistent and persistent in conveying your brands new perspective.

Avoid creating brand confusion with the lack of clarity, vision and focus.

Things To Consider

1) Are you engaging your audience with your rebranding ideas?

2) Does your audience trust your leadership?

3) Are you making changes with your audience in mind?

Questions

1) Integrating everything on one platform a good thing?

2) What are thoughts on Twitters rebranding?

This Or That - Is Going Viral A Good Thing?

“Don’t start a business that you’re not ready to have blown up.”

Work to have all aspects of your business set up when posting.

Payment systems
Website
Email systems
Inventory

Questions

1) Would your business be able to handle a sudden increase of demands?

2)Are you excited about serving the few supporters that you currently have?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Myths About Content Creation - and the Truth Behind Them Jul 28, 2023

In this episode of Creator Ave, we dive deep into the world of content creation. They debunk common myths about content creation and reveal the truth behind them. If you've ever felt unsure about starting your content creation journey or have faced challenges along the way, this episode is a must-listen! Nicky and Moose provide valuable insights, tips, and encouragement to help you become a more confident and successful content creator.

Watch the full episode by clicking here

Your Personal Brand CAN Launch a Successful Business: Here's How! Jul 25, 2023

In this episode of Nicky and Moose, they discuss strategies to grow & start a new brand.

What You Will Learn

The status of Threads

How to add value to a corporation.

How to launch a business or another brand on top of your brand.

What’s Poppin!

Nicky talks about the status of Threads and how the usage rate has declined in consecutive weeks.

Did You Know

Twitter has 230 million active users?

Threads has a million users downloading the app?

You can make six figures tweeting on Twitter.

Moose highlights the discipline needed in order to be prepared for opportunities you want. He uses the American Inter Miami Soccer team as an example in their pursuit of Lionel Messi for four years, who has increased their overall value.

Would you invest three years to make your one big move?

Creator Of The Week

Brock Johnson is an Instagram Coach who creates helpful quality content.

Brock’s Focal Points For Growth

Niche down. You can’t appease everyone.

Be honest with your content.

Share your real values, opinions and beliefs.

Be yourself!

Blueprint - Launching Businesses Or Brands Based Off Personal Brands

Establish great relationships to build a trusted company.

People will follow if you can show success from a previous product, experience or brand.

Building credibility takes consistent content creating for your audience.

Leverage the momentum that you’ve created! Look for effective ways to gain new opportunities.

Steps For Crrating Additional Brands

Build personal brand first.
Have brand alignment with additional brand or business.
Be intentional with creating and posting content.

What traction & interest does your brand currently have?

This Or That - Are We Being Pimped On Social Media?

What are your thoughts on the current state of social media marketing use?

Use social media tools strategically to gain an empowering advantage.

Take advantage of the free tools that’s available for use.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How To Invest In Your Brand Jul 21, 2023

In this episode of Creator Ave, Nicky and Moose bring you a fresh perspective on personal branding and the power of investing in your brand. Discover valuable insights into building a strong team, leveraging technology, and embracing your true self. Stay tuned as we discuss key takeaways and tips to elevate your personal brand.

To dive deeper into these topics and gain valuable insights, be sure to watch the full video

Mastering Social Media Growth as a One-Person Show: Here’s How Jul 18, 2023

In this episode of Nicky and Moose, they discuss how to strategically prepare for setting your brand up for sustainable success.

What You Will Learn

The system to creating content

Prime day marketing tactics

How to grow on social media

How to become a one person business

What’s Poppin!

Nicky discusses Chat Gpt’s competitor Claude.ai. Claude offers code interpreting for free along with the ability to have larger data inputs. Their information is also more updated from the year 2023.

Moose highlights the marketing tactics from Amazon’s Prime day. They accumulated 12.7 billion in sales from two days.

Amazon’s Marketing Strategy

Host an annual event that includes with pre sale & inside looks of deals.

Build anticipation from your audience.

Partner with influencers to bring more awareness to their products.

Creator Of The Week

ItsRikiP

Riki P is an insider who provides the latest information on hip hop. His content included exclusive videos, pictures an interviews from your favorite artist.

Instagram : ItsRikiP

Blueprint - Social Media & One Person Business.

Dankoe Philosophy

Think of social media as a public note taking system to showcase your thoughts & opinions on your skills an interest. Lessons learned through life.

Social media is the new society. Personal brands are people of the society.

Distribute lessons from your lens.

New ways of learning is from internet content and courses.

1) What are your thoughts on Dankoe’s perspective?

2) Do you believe your reactions & perspectives have value?

System Of Creating Content

Research
Perspective
Thoughts
Experiences

How To Monetize Your Personal Brand

1) Learn & sell a skill.

2) Become a value creator. Gain interest , gather a perspective, then create content for distribution.

3) One Person Business.

Goals. What are you leading people towards?

Problems. Create content on potential roadblocks.

Systems. Create a product on how they can solve problems faster.

Benefits. Market why they should care about your message.

Brand Takeaways

Prioritize learning. Avoid being predictable & becoming stale in your presentation.

“People want to engage with brands that are going somewhere.”

Always strive to reach new heights.

“You don’t have to worry about consistency when your doing something you’re passionate about.”

This or That - Social Media Growth Perspectives

1) Do you have a limit on how much you want to grow on social media?

2) How do you want your brand to be positioned?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How to Build Your Personal Brand on Social Media and Engage Your Audience Jul 14, 2023

In this Creator Ave, Nicky and Moose discuss how to build your personal brand on social media and engage your audience. They share valuable insights and strategies to help you succeed in growing your brand's presence. From discussing the success of Crumble Cookie to exploring ways to make money without a product, they cover a range of topics that will benefit both beginners and experienced individuals in the online space.

Watch the full video by Clicking Here

We Are Threading: Meta’s New Twitter Killer? Jul 11, 2023

In this episode of Nicky and Moose, they discuss a new Instagram feature along with how to leverage your content successfully.

What You Will Learn

What is Threads, and how we can use it.

Is your business ready for scaling?

How to differentiate yourself from competition.

How to successfully leverage your content.

What’s Poppin!

Nicky breaks down what Threads is. It offers opportunities to grow & converse with your followers. Your reach will also not be suppressed, making it easy & accessible to connect with everyone you follow.

Moose highlighted the business model of a comedy creator & Co founder of Creator Clash. Their company lost money because of people streaming the fights illegally, which affected their goal to donate to charities.

Is scaling always the best approach? Will your niche be successful in scaling?

Creator Of The Week

Nick Rich

Nick produces insightful & helpful content on graphic design & Ai tools. He also provides inspiration to become the best creator you can be through his unique storytelling.

Instagram: JustNickRich

Blueprint For Success - New Instagram Feature Threads

“Be the change you want to see.”

Identify & fix gaps the gaps in your current market. Look for ways to solve problems by providing effective solutions.

Study your competition closely. Look to see what works well and doesn’t. From there you can add your own style that’ll make you stand out.

Don’t become complacent with your creativity or growth. Self assess your progress often to know how you stand against your competition.

Leveraging Content Successfully

Showcase what you can do effectively with content. Use different forms of posting to keep your audience engaged.

Stories
Post
Reels

Show that your an expert in your niche with confidence and consistency with your post. Be sure to use the right song & hashtags.

This Or That - Bad Self Care?

How do you view self care on Tik Tok? Do you see it being negative or refreshing?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Building a Branding Ecosystem Jul 07, 2023

Welcome to the "Creator Ave" podcast with Nicky and Moose. In this episode, we dive into the topic of building a branding ecosystem. Discover how a well-developed brand strategy can benefit personal brands, small businesses, and creative entrepreneurs. Learn about the power of collaborations, content creation, and strategic partnerships in establishing a strong brand presence. Gain insights from real-life brand examples and explore ways to overcome barriers to entry. Join us as we provide valuable tips and inspiration for brand growth and success.

Full Video: Click Here

MrBeast's Secrets To Becoming A Powerful Personal Brand Jul 04, 2023

In this episode, they discuss how to maximize the most out your actions & brand.

What You Will Learn

How to optimize your Instagram broadcast channel for engagement.

Mr. Beast keys to brand success.

Influencer marketing replacing traditional ads?

Difference between Mass appeal & niche focus.

What’s Poppin!

Nicky discusses how to maximize the most of your Instagram broadcast channel.

Go deeper into a specific topic.
Customize the name and look of your page.
Make your first message count. First impressions are lasting impressions.
Promote the channel.
Create content in different formats.
Keep them engaged.

Moose discusses how Russel Brunson completed the first flight to make space tourism a reality. Marketing to a specific market for pre sale allows funding to become lucrative. “Everything you build today will be experienced in the moment.”

Would you go to space?

Creator Of The Week

Justin Moore - Creator and CEO of Creator Wizard

Helps creators monetize monetize their brand through brand deals and sponsorships. He has accumulated 5 million dollars of brand deals himself.

Instagram - JustinMooretfam

Blueprint For Success - Power Of Focus For Brand Success.

Focus on important task that will elevate your brand.

Remain consistent in your actions that support the success of your goals.

High level of production takes commitment and intentional focus

Mr. Beast 3 Focal Points

Health
Passion
Business

Questions

Does your current focus reflect your goals?

Do you love what you do?

This Or That? Mass Appeal or Niche Focus?

1) Do you rely on the actions of numbers of what’s successful or what comes natural to you for?

2) Are you looking to stand out in your niche?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How to Create Consistent Content On Social Media Jun 30, 2023

Are you a brand owner struggling to maintain a consistent presence on social media? Does the thought of daily content creation stress you out amidst your busy schedule? You're not alone, and we're here to help!

In this Creator Ave, we'll dive deep into the challenges many of us face when it comes to content creation - from creative blocks and time constraints to the nagging habit of overthinking each piece of content. More importantly, we'll share valuable strategies and tips to overcome these hurdles and make your content creation goal not only achievable but enjoyable too!

Watch the video version: https://www.youtube.com/live/4pKXbyjfmHA?feature=share

We Have Been Using ChatGPT All Wrong Jun 27, 2023

In this episode of Nicky and Moose, they breakdown how to use Chat GPT more effectively for success.

What You Will Learn

Creative strategies on marketing and releasing products.

When’s the appropriate time to relinquish control in business.

The success story of Ai influencer Mr. Grateful

Creating brand funnels with Ai

Understanding how to use Chat GPT in depth.

What’s Poppin! - Drake’s Strategy Release of Poetry Book & Album

Nicky - Think of creative ways to market your content & merchandise. Taking one product to market another product generates interest amongst people who support your brand.

Moose - Hillary Super takes over the CEO position of Rihanna’s Fenty brand. “A self aware leader knows when to relinquish control.”

Creator Of The Week

Theresa Van Dam

Brings a spin to sharing services and products. She has great advertising strategies that engages people with comical & educational skits.

Instagram - Theresa Van Dam

TikTok - Theresa Van Dam

Blueprint For Success - Mr. Grateful’s Ai Success.

Mr. Grateful provides valuable information on the Rebel Road Show. Check out the full interview here! https://youtu.be/p6EPrZv52QE

Do you know the identity of your brand?

Give Chat GPT as much information as possible. Use that data to create new content. Enter the analytics results to Chat GPT to receive new feedback for continuous growth.

Use Chat GPT For

Video scripts
Captions
Posting times from analytics provided
Ebooks
Blogs
Landing page
To help build a business
Standard Operating Procedures

Moose’s Reminders For Adding Value

Look to fill voids and gaps in peoples businesses.

Help people scale with connections you have.

This Or That - Money Or Subscribers?

Would you rather have $1 million dollars or 10 million subscribers? What’s the reasoning for your answer?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: A Framework For Building Your Personal Brand Jun 23, 2023

In this episode of Creator Ave, Nicky And Moose share their insights on building a personal brand. They discuss the importance of brand identity, purpose, and impact, while debunking the misconception that personal branding is only for entrepreneurs and content creators. Whether you're a professional or an aspiring entrepreneur, this episode will provide you with valuable strategies to elevate your personal brand and generate income. Tune in to learn how to identify and solve problems, connect with your audience through relatable stories, and implement effective monetization strategies.

Click here for the video version

How To Bring In New Customers And Retain Them Like Crumble Cookies Jun 20, 2023

In this episode of Nicky and Moose, they discuss how to maximize the most out of your brand through customer retention & monetization.

What You’ll Learn

How starting a YouTube channel right now is beneficial

How to make money from company products

Crumbl Cookie’s marketing and content strategies

How to reinvent your brand

What’s Poppin! - Great Time To Be A Content Creator?

Lowered requirements to start monetizing from YouTube.

Opportunities for small creators to start, grow or expand their business and brand.

Having good business partners makes your exit easier when it’s time to sell.

Creator Of The Week

Hope & Kadero

Instagram - Everydaywithhk

Hope & Kadero post authentic & genuine content that show balance between trends and the realities of life. Their ultimate goal is to inspire healthy relationships with love and laughter.

Blueprint For Success - How To Monetize Your Influence & Brand

Crumbl Cookie’s Marketing & Social Media Strategies

Develop a great Social Media Strategy.

Leverage what each platform is geared towards. Each platform has different post strategies that are successful.

Pay attention to current trends to tailor your post towards relevancy.

Each platform needs a different content strategy plan.

Weekly drops with menu changes. This strategy builds interest and retains customers.

Remain consistent in the quality of content you produce.

Launch content at same time every week.

Leverage the reviews you get from users with sharing their story, post or comments.

Stand on what you believe in!

Does your content encourage people to share it?

Monetizing Your Influence

Use key words in your post from SEO to gain more visibility.

Affiliate marketing with companies.

Don’t overlook things that require organizational structure.

Rewardful allows you to set up an affiliate program for your business.

This Or That - Finding Your Lane

Moose

“Don’t turn what you love into labor.”

Stay true to what people know you for.

Nicky

Reinvent yourself when needed.

Adjust your brand strategy dependent upon what’s current.

Find current articles on your niche to increase content.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Mastering the Art of Documenting Life Jun 16, 2023

In this episode of Creator Ave, Nicky and Moose discuss the art of documenting life and share valuable insights on maximizing your content creation journey. They explore monetization strategies, the importance of building an email list, and the significance of taking breaks. Join the conversation and gain inspiration and tips for creating engaging content. Tune in now!

Listen to the full episode on YouTube: Link

QUIT My Job And Became a $1 Million Graphic Designer - How I Did It Jun 13, 2023

In this episode of Nicky and Moose, Marshall Fox shares his journey of humble beginnings to operating a million dollar graphic design business.

“Show up when you show up!” - Marshall

Marshall’s Successful Tips

Remain patient along the process.

Produce consistently at a high level.

Operate with integrity.

Analyze & track your progress for self assessing.

Manage your time to increase your productivity.

Logos Should Be

Simple
Versatile
Memorable
Timeless
Appropriate
Embroidered Easily

Framework To Make Six Figures

1) Clarify Your Mission, Goals & Vision. Self asses skills, interest and what clients need. Break down steps needed to make significant progress.

2) Set Up Your Business & Systems

Setting up a CRM. Dubsado or Honeybook.
Professional email

3) Clarify Marketing & Messaging

Who values what you do?
Who has the resources to pay you what you’re worth?

4) Present Yourself As A Premium Service Provider.

Social media
Website
Marketing
Email
Consultations

5) Creating Packages

Create different point structures for clients.

6) Develop A Six Figure Process

Beginning to end detailed format.
Client portal
Set expectations
Define everything upfront

7) Relaunching

Doing the 6 steps as a premium service provider.

Marshall’s Tools Recommendations For Designers

Wix
Midjourney
Photoshop Beta Generator Fill
Dubsado
Honeybook

Time For A Website?

Does your business call for it?
Having a website shows what value you bring.

Book Recommendations

1) Burn Your Portfolio - Michael Janda

2) Pocket Full Of Do - Chris Do

3) Oversubscribed - Daniel Priestley

4) Creative Strategy & The Business Of Design - Douglas Davis

5) Win Without Pitching Manifesto - Blair Enns

Socials

Instagram - Marshall Fox

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: The Role of Innovation For Personal Brands Jun 09, 2023

In this episode, we dive into the crucial role of innovation for personal brands. Join us as we explore the mindset, behaviors, and driving force behind successful personal brands, and discover the captivating stories of the people and brands we all know and love.

Full video: https://www.youtube.com/live/oTxSH-SzXHo?feature=share

Sponsored by Deeper Than The Brand

How To Be A Full-Time Content Creator: A Guide For Beginners Jun 06, 2023

In this episode of Nicky and Moose, they discuss how to effectively brand or rebrand your business with intentional strategies.

What You Will Learn

Branding Vs Rebranding
Skills For Full Time Content Creating
What Collaborations With Creators Looks Like
Strategies To Grow Your Brand

What’s Poppin!

Nicky shares her thoughts on how Vidiq has an advantage over ChatGPT. Vidiq has the ability to write detailed scripts for YouTube primarily. You can also create and download videos for B-roll from the voiceovers produced with this game changing Ai tool. To learn more, visit the website with the link below.

https://vidiq.com/nickyandmoose/

Moose shares how Adidas made 170 million in revenue from leftover Yeezy products even after his antics were viewed bad in the publics eye. He also shares the importance of assessing the risk of collaborating with creators that can provide high revenue.

Creator Of The Week

Corey B.

Corey repurposes entertaining side by side videos about food combinations! Check out his videos that generate high amounts of views on his platforms below.

Instagram - Corey B

Tik Tok - Corey B

Blueprint For Success - Rebranding Or Evolving?

Rebranding Changes

Audience
Message
Values & Beliefs

Focus Strategy For Your Brand

Visibility
Make target audience clearer
Strong brand message
Content
Distribution
Refined messaging

Necessities For Full-Time Content Creating

Product development. Need transactions.
Storytelling and branding marketing. How does your brand differentiate from competitors?
Know how to sell & convert services into sales.
How to speak effectively to your audience.
Leadership. Where are you leading your audience?
Have fun with it!

This Or That - Can You Teach Success?

Questions

1) Do you believe you can teach success?

2) What are your thoughts on the mindset of a successful brand being duplicated?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: The 80-20 Rule - A Simple Yet Powerful Tool for Creators Jun 02, 2023

In today's Creator Ave, Nicky And Moose are discussing the 80-20 rule and how it can be a powerful tool for creators.

For those who may not be familiar, the 80-20 rule is a principle that states that roughly 80% of effects come from 20% of causes. In other words, a small amount of effort can often lead to a disproportionately large impact.

As creators, we can use this principle to our advantage by focusing our efforts on the most impactful 20% of our work. This can help us to maximize our success and get the most out of our creative efforts.

In this video, we'll be exploring some practical ways that creators can use the 80-20 rule to improve their work and achieve their goals. We'll also be sharing some success stories from creators who have used the 80-20 rule to take their careers to the next level.

Is The Creator Economy Really Fake? May 30, 2023

In this episode of Nicky & Moose, they discuss what’s needed in order to maximize the most out of your value.

What You Will Learn

Dj Khaled’s Marketing Scheme

How To Increase Your Brand Value

How To Price Your Brand

How To Prioritize Important Business Dialogues

Creator Of The Week

Don Cuddles

Nicky’s dog Don Cuddles has emerged on Instagram to showcase his pawsome adventures! Be sure to follow for more behind the scenes clips.

Tik Tok - Don Cuddles

Blueprint For Success - Value In Brands & Business

Build interest before introducing a product to potential customers. Spend intentional time on developing a marketing plan.

Have a business behind your social media accounts. Generate business behind the following you’ve built.

Can your content help bring more awareness to a product with your loyal following?

Have a vision and mission statement for your brand. That’s a key component for consistent focus & growth.

“People are gravitated towards the experience you can provide.”

Do you have evidence that supports the asking price of the value being offered?

Your Content Should Display

Great energy
A Storyline
Call To Action
Interest To Viewers
Story Telling
An Illustration Of How You’re Different.

Pricing Your Brand

Underpricing your product can create uncertainty.

Correct pricing attracts ideal audiences that will use and benefit from your service.

This Or That - Are 50/50 deals the Most Fair?

What do you deem valuable?
Evaluate opportunities with the bigger picture in mind.
50/50 is ideal when it’s fair for both parties.
What are your thoughts on 50/50 deals?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Building Your Team for Brand & Business Growth May 26, 2023

In this episode of Creator Ave, Nicky and Moose dive into the topic of building a team for brand and business growth. They provide unique insights into the mindset, behaviors, and driving force behind successful people and brands.

Key Takeaways:

Partnerships and Collaborations: The hosts emphasize the value of partnerships as a way to build a team. They highlight that partnerships can be as effective as traditional hiring and stress the importance of finding people who align with your vision and are reliable.
Clear Communication and Responsibility: Nicky and Moose discuss the significance of clear communication within a team. They emphasize the importance of taking responsibility for mistakes and avoiding blame-shifting. Stepping up and admitting errors creates a supportive and productive team dynamic.
Finding the Right Team Members: The hosts discuss key attributes to consider when selecting team members, such as reliability, alignment with the brand's values, and a balanced focus on both community and business. They also mention the potential of joining existing teams if building your own proves challenging.

Tune in to this episode to gain valuable insights on team-building strategies that can accelerate personal brand and business growth.

Why Can’t I Be Vulnerable: Our Mental Health Journeys May 23, 2023

In this episode of Nicky and Moose, they create a safe space for discussion about mental health.

What You Will Learn

Behaviors To Avoid

Successful Behaviors

“How you think about things, will drive your behaviors.”

Things To Avoid

Overthinking
Doubt
Fear

Nicky & Moose Takeaways

There’s no age limit in regards to working on your mindset!

Slow progress is better than no progress. Strive for improvement each day.

Understand that everything has a process to becoming better. Acknowledge where you’re at currently, then begin to build intentionally from there. Don’t be afraid to move forward.

“Don’t allow people to penalize you for your growth and success. Whether it’s big, small or indifferent, find ways to be happy for others.”

Learn to become comfortable in vulnerability with people you trust.

Keep communication open with people who care about you.

Questions

1) What are you doing for the betterment of your mind? Your mind is a muscle that needs exercising!

Mind Strengthening Exercises?
Daily Routines?

2) How would you currently rate your mental health on a scale of 1-10? What actions would you incorporate to improve or maintain your score?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Brand vs. Business - What to Build First May 19, 2023

In this episode of Creator Ave, Nicky and Moose discuss the age-old question of whether to focus on building a brand or a business first. They dive into the importance of both aspects and provide valuable insights on how to approach this dilemma.

Key Points:

The Power of Branding
The Significance of a Sustainable Business Model
The Role of Content and Audience Engagement

Creator Ave is sponsored by Deeper Than The Brand

Loyalty Vs Revenue May 16, 2023

In this episode of Nicky and Moose, they discuss how to leverage and set your business up for success.

What You Will Learn

How To Understand & Calculate Value

Business Strategy Thoughts

How To Build A Business Portfolio

Building Successful Partnerships

Providing Businesses New Perspectives

Creator Of The Week

Jabari Johnson - “Make the barrier to entry low.”

Grammy Award Winning Artist shares gems of how to successfully enter the space of hosting live events.

Blueprint For Success - When Or When Not To Leverage.

Work with people that you can trust. Place them in positions where they can succeed.

Have something to bring to the table instead of looking for a handout.

Work For Hire

You can invest, build your likeness, & partner with successful movements.

Team up with people who can put you in rooms to have bigger opportunities down the road.

Approach opportunities with a long term mindset.

Proof Of Concept

Leverage in opportunities that can teach you something.

“Value that’s gained is not always monetary.”

Bring forth expertise in an area that’s gathered from experience & overcoming trials.

Personal Necessities For Business

Having a competitive advantage
Upscaling your business
Adding new skills
Innovation
Working on your craft consistently

Questions

1) Is transparency apart of your conversations pertaining to leverage?

2) How are you utilizing present moments to grow in your life?

3) Are you measuring value within yourself and opportunities correctly?

4) What work have you done that can justify your asking price? Can you articulate your reasoning fluently?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How to Get Your Next 1k Followers On Instagram May 12, 2023

Welcome to another episode of Creator Ave. In this episode, Nicky And Moose into strategies for growing your Instagram following. From optimizing your profile to establishing a consistent posting schedule, they provide valuable tips to expand your brand's reach. They also explore the power of collaborations and leveraging Instagram features like Reels. Whether you're a seasoned Instagrammer or just starting out, this episode offers actionable advice to help you gain your next 1,000 followers.

Creator Ave is sponsored by Deeper Than The Brand

He Turned Content to Keynote Speaking | The George White Story May 09, 2023

In this episode of Nicky and Moose, special guest George White joins to discuss how his upbringings have created and generated success in various ways.

What You Will Learn

How to create content consistently.

When to repurpose content.

How to monetize your voice.

George’s Takeaways

Turn your pain into power.
Use upbringings as a source of motivation and direction.
Find your avenue & lane in
Stay true to yourself
Have a longevity mindset with your actions. Think ahead!
“Trial and error is your content!” Use your experiences as teaching pints for others.
You create longevity by being intentional.
Find out what works, and keep pushing forward! Take advantage of your breakthroughs.
Money hungry sacrifices the vision.
“You can’t spend time watching someone live the life you want.”

Will-Set Mindset

Passionate
Perfecting your craft
Not being content
Investing
Chasing the gift
Pursuing everything that God has for you.

Content Scheduling

Build platform with consistent posting.

Create content months out at a time. Twelve to Thirty-six months in advance.

Pay attention to the analytics and trends before they happen.

Ways To Monetize Your Voice

Speaking Engagements
YouTube
TikTok
Voice Overs
Apple/Spotify Stream Royalties

Beat Selection Process For Videos

YouTube or Beatstars

Instrumentals with no copyright allows you to monetize videos on YouTube.

Three Book Recommendations

Change Your Brain, Change Your Life by Daniel Amen.
Business For Dummies.
Criminal Justice Books.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Do You Have a Winning Social Media Strategy? May 05, 2023

In this episode of Creator Ave, Nicky and Moose discuss building a winning social media content strategy, focusing on standing out in a sea of sameness. They discuss the importance of finding your brand's personality and style, while also researching and adding your own unique spin.

Takeaways:

Building a winning social media content strategy involves finding your brand's personality and style, researching what works in your industry, and adding your own unique spin to stand out from the crowd.
Trial and error is an important part of content creation, and it's important to be willing to try new things and take feedback from your audience.
Social media is a free platform, but it's also pay-to-play, and running ads can help increase brand awareness and set you up for retargeting in the future.

Creator Ave is sponsored by Deeper Than The Brand

Content Creator or Business Person? Which Route Are You Taking? May 02, 2023

In this episode of Nicky and Moose, they discuss how to gain clarity in your social media purpose to avoid entering a recession as a content creator.

What You Will Learn

Ai tools that complete your task automatically.

Perspective on Kevin Durant’s lifetime Nike deal.

How to survive a content creating recession.

When to take a break from creating.

What’s Poppin!

Nicky shares Ai tools that will take your goals and complete them for you. Those Ai resources are AgentGPT & God Mode.

Agent GPT - https://agentgpt.reworkd.ai/

God Mode - https://godmode.space/

Moose shares his perspective on KD getting a lifetime deal with Nike. He encourages you to be authentically you! There are no certain personalities that are exclusive to brand deals. He also emphasizes that owners should take care of their talent.

Creator Of The Week

Roberto Nickson provides consistent value on Ai & content creating. He also breaks down the analytics of short videos across social media platforms and provides helpful information for content creators.

Instagram - rpnickson

Blueprint For Success - How To Survive Content Creating Recession

Figure out ways to keep momentum going for monetization.

Shift your focus from making money to creating content with passion. Focus on the execution it takes to make money

Successful Mindset

Don’t worry if people will like your content or not. Focus on providing value for people who find value in your content. Remain faithful over few!

Which Model Fits Your Online Purpose

Brand partnerships as an influencer.

Business person driving traffic to your business using social media

Content Must-Haves

Deliver value
Call to actions
Community feel

Brand Must Haves

Email list.

Text messaging marketing

Ability to build relationships with genuine interactions with your community.

This Or That - Taking A Break From Content Creating?

What are your thoughts on taking breaks?

Stay present in day to day activities!

Take care of yourself in order to keep caring for your supporters.

Taking time to reset allows intentional though with providing better experiences for your community.

Taking Breaks Provide

Organization
Clarity
Perspective
Direction

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Dealing With Fear of Rejection Apr 28, 2023

With some time under our belt in this branding & business game, some points are becoming very clear when thinking about what it takes to be successful in the space. What’s one of those you might ask?

COURAGE… Yep, that’s it. While we could have said something that sounds super deep, the truth is that finding the courage to deal with the rejection of growing a brand is critical!

So there you have it, this episode is dedicated to exactly that.

People Over Product: Create A Community-Driven Brand Apr 25, 2023

In this episode of Nicky & Moose, they discuss how to develop your brand from every aspect to ensure great success.

What You Will Learn

How to repurpose content using Ai
How to stick to your vision despite outside opinions
How to stand out as a new brand
When to start a brand and build a community

What’s Poppin!

Nicky shares two Ai tools for the best way to repurpose your audio and video clips with Castmagic & Opus Clip.

Castmagic: Automate all the tedious work that comes in editing and post production and say hello to your new best content editor.

Opus Clip: Opus Clip is a generative AI video tool that repurposes long videos into shorts in one click.

Moose discusses Space X recent launch of the starship rocket. He dives into how personal brand meets mainstream media. “A failure in someone’s eyes can still be a success for you.” Keep the right perspective in what your attempting to accomplish.

Creator Of The Week

George White

Motivational speaker that brings high energy to his videos with music that sets the tone! Check out his videos on Instagram!

iamgeorgewhitethespeaker

Blueprint For Success - Bobby Hundreds Brand Creatives

“Intentionally try to stand out.”

Bobby’s Brand Must Haves

Stories
Content
Community
Culture
Relationships

How To Stand Out?

Story behind product. Establishes a connection with consumers. Increases chance of support.

Successful collaborations. Strategic partnerships with other companies will help your brands image.

Fully embrace who you are. Your message has power to set people free when operating in great courage!

Provide great experiences & events for your community.

Look to fill gaps in your industry. If it doesn’t exist, that’s your opportunity to create that need.

This Or That - “If You Can’t Beat Them, Join Them.”

Do you agree with this statement?

Moose - “Self evaluate before making the move.” Take ownership of where you currently are in business or personal matters.

Nicky - Teaming up provides more resources an opportunities for successful collaborations.

Trade practices with successful business owners to enhance your own.

Ai Tools Your Brand Needs!

1) https://www.castmagic.io/?via=nicky

2) https://www.opus.pro/?utm_source=thisisnickys&code=IAMNICKY

Brand Partnerships

We are now accepting brand partnerships! If you’d like to have your brand featured on an episode, please email Nicky at Nicky@DeeperThanTheBrand.com

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How Your Target Audience Shapes Your Branding Strategy Apr 21, 2023

In this episode of Creator Ave, Nicky And Moose discuss the importance of understanding your target audience and how it can shape your branding strategy in the digital world. They share their own experiences and provide valuable insights on how to build trust with your audience, create effective short-form videos, and nurture potential clients.

From Navy Sailor To Content Strategist For The Stars: The Nicky Saunders Story Apr 18, 2023

In this episode of Nicky and Moose, Moose interviews Nicky on her upbringings from the Navy to a global content creator.

Humble Beginnings

Mom was a great influence for sneakers & fashion.

Early thought process of what will make her the most money. Root for eventually finding her passion.

Lessons Learned From The Navy

Complete things when you say you’ll complete them.
Discipline and commitment.

Nicky’s Must Haves In Visual Creating

Root of video creating was influenced from music videos.

Story telling. Making sure story matches the visuals.

What Nicky Learned From Serving

Take advantage of opportunities no matter how far it was out.

Never let personal problems dictate your work.

Enjoy what you do!

Network with individuals at events.

Building of Deeper Than The Brand

Environment dictates the level of execution you have.

Recognize how you can serve people efficiently.

Take lessons from you’re upbringing to serve an audience the correct way.

Three Things For Creative Entrepreneurs

Commitment, dedication and a great team.
What’s your purpose of your brand, business, & creativity?
Scale your business and fight self doubt everyday.

Things To Avoid

Brand Confusion. Have direction for your post & creativity.

Self Doubt. Believe you belong! Stop comparing yourself to others.

Must Haves For Scaling A Business

Clear on objectives
Clear on creativity
Clear on solutions

Artificial Intelligence

Use of Ai gives buys your time back.
Can make your business more valuable when used effectively

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Crafting a Unique And Memorable Brand Personality Apr 14, 2023

In this episode of Creator Ave., hosted by Nicky and Moose, they discuss the importance of crafting a unique and memorable brand personality. They explore how good brands are aware of their brand personality and how it helps them easily connect with their audience in the marketplace. The hosts share some tips on how to create a brand personality and identity that connects with your audience and differentiates you from the competition.

Creator Ave is sponsored by Deeper Than The Brand

The Roadmap To Balancing Faith, Family, and a $2 Million Business In Your 30s Apr 11, 2023

In this episode of Nicky and Moose, Moose discusses what drives him to be productive & successful in his business & personal life.

Behind every great brand, there’s someone working hard behind the scenes to make operations successful.

What You Will Learn

Behind the scenes of daily business and personal encounters.
Where his passion for people and business comes from.
Origin of his work ethic and business empathy.
Successful business tips.

Moose’s Necessities

Follow your passion.
Having the right influences around you to drive good actions.
Building discipline.
Having desire for success.
Willingness to succeed.
Consistent efforts.
Utilizing your connections.
Being persistence.

Foundations That Businesses Need

Operating in the values of the company & brand.
Effective marketing.
Products and services.

Struggling To Make Money?

Heal in certain areas of your life.
Sharpen your focus.
Overcome any insecurities you currently have.

Things To Not Overlook In Business

Don’t become blinded by passion.
Not being clear on industry specifications.
Not closing sales without a seamless process.

Balancing Faith & Entrepreneurship

No business Friday’s! Dedicating that time to connecting with God.
Scheduling business around your faith gives it a higher chance of sustainability.

Moose’s Three Book Recommendations

Blitzscaling by Reid Hoffman
Purple Cow by Seth Golden
Start With Why by Simon Senek

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: DON'T DO THIS: Ways Not To Build A Brand Apr 07, 2023

In this Creator Ave, Nicky and Moose discuss three key mistakes to avoid when building a personal brand. They emphasize the importance of understanding your brand's purpose, vision, and the audience it serves. Here are the main points discussed:

Don't create a brand solely based on passion: Passion is important, but it's essential to have a long-term plan and think about whether your passion can be a scalable business or if it's just a seasonal project.
Separate your personal identity from your brand: It's crucial to maintain a balance between who you are and what you do. Avoid letting your brand define your self-worth or dictate your mental health.
Don't put off creating a culture for your brand: Be intentional about defining the culture of your brand and don't let past experiences dictate the norm. Seek out what feels right for your brand and don't be afraid to break the mold.

Additional tips include knowing your audience, tailoring your strategies to different demographics, and being authentic in your brand representation

Creator Ave is sponsored by Deeper Than The Brand

How To Grow Your Audience Online Organically Apr 04, 2023

In this episode of Nicky and Moose, they discuss how to organically grow your brand.

What You Will Learn

Meaning Of Meta Verified
Logistics Of Steph Curry’s Lifetime Brand Deal
How To Grow Team, Leaders & Community.
How To Organically Grow Your Brand.

What’s Poppin! Meta Blue Check Verifications.

Nicky breaks down the differences of Meta (Facebook & Instagram) and Twitter purchase verifications. Some of the benefits include reaching more audiences, establishing a presence on social media, and interacting with other creators with exclusive stickers. Are you going to invest in becoming Meta Verified?

Moose highlights Steph Curry’s lifetime deal with Under Armour. Resources, distribution & collaboration with with strategic partners makes it easier to focus on the task at hand! A great supportive system simplifies the process for productivity.

Creator Of The Week

Justin Phillips, co founder of Support Black Colleges, provides e-commerce buyers with resources to successfully start and sustain their business. Whether it’s online or in store, you’ll have access to the same advantages as the biggest companies in your niche.

Instagram - Justin Phillips

Blueprint For Success - Growing Your Audience

Process

Love the process of what you do!

Look to make an impact amongst your current audience.

“Process starts at zero.” Don’t look for the big numbers right away. Focus on who’s currently present while improving your craft.

Owning

Have a relationship and serve the people within your community.

Create an experience people would enjoy.

Takeaways

Don’t compare your journey with others.

Don’t expect everyone to grasp your concepts right away. Remain patient & consistent!

Use social media to build audience before moving to different platforms such as Mighty Networks, Circle SO, or Kajabi.

This Or That - Different Ways to Develop A Team

Developing Your Current Team.
Recruiting The Right Talent.

“Make your company the place that people grow the most.”

Building talent from scratch produces a special bond and loyalty.

Hiring the right talent is beneficial for time management & efficiency in task.

Make sure your team is running on one accord with understanding the brands mission. Set the tone early!

Questions

How do you cater to your current audience?

Would you rather develop or hire the right talent?

What relationships and character development systems would you have set for your team?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: 2 IMPORTANT Skills You Need As A Creative Entrepreneur Mar 31, 2023

In this episode of Creator Ave, Nicky And Moose discuss the importance of collaboration and self-promotion for creative entrepreneurs. They share their insights on staying relevant, the power of collaborations, and how to make yourself more attractive to potential partners.

Creator Ave is sponsored by Deeper Than The Brand

Nipsey Taught Us: 4 Success Secrets in Branding, Teamwork & The Marathon Mar 28, 2023

In this anniversary episode of Nicky and Moose, they discuss the branding secrets behind Nipsey Hussle’s brand.

Earn Your Leisure interview with Nipsey.

https://youtu.be/1-lCTwz67FA

Marathon Brand

The energy you give your brand sets the tone of how people perceive it.
What problem does your brand solve?
What does your brand attract?
Naming of your brand mission statement, logo, all need to corporate with each other.
Who’s your target market?
Make adjustments along the way when necessary!

Business Of The Marathon Store

Aim to have physical location and a digital platform.
A physical location of your brand provides an in-person experience for your customers.
Digital platforms can supplement your hub spot.
“Vision sets the standard early.” Create positive work experiences with positive energy! Be consistent in sustaining the right atmosphere.

Inspiration Of The Marathon

Think of ideas that can make your brand stand apart from the rest.
Be able to communicate effectively to execute on ideas.
Brand and culture is the foundation of your identity!Generate ideas that are executed consistently.
Be inspired by different brand stories. Apply it to your brand in effective ways.

Successful Brand Necessities

Visuals
Proposals
Brand Statement
Consistency
Identity

Questions

1) Is your brand creating and leaving a legacy behind for others to follow?

2) Do you embody the brand in its entirety?

3) How does your audience view your brand?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How To Find Work-Life Balance As A Entrepreneur Mar 24, 2023

In this episode of Creator Ave, Nicky and Moose discuss the topic of work-life balance for entrepreneurs. They share their own experiences and ask their audience if they believe in the concept of work-life balance. Nicky And Moose talk about the importance of finding balance, prioritizing one's health, and valuing one's time. They also discuss the dangers of working too hard and losing oneself in the process.

Three Takeaways:

Find Your Own Flow and Rhythm: Nicky and Moose stress the importance of finding one's own flow and rhythm when it comes to work and life. Some people are early birds, while others are night owls. It's crucial to recognize your own patterns and schedule your work and life accordingly.
Prioritize Your Health: While it's easy to get caught up in the hustle and grind of entrepreneurship, it's crucial to prioritize your health. Working too hard can lead to burnout and exhaustion. Take breaks, prioritize self-care, and make time for the things that make you happy.
Value Your Time: It's essential to value your time and recognize that it's just as important as the time of others. Set boundaries, communicate your needs, and don't be afraid to say no. You can't pour from an empty cup, so make sure you're taking care of yourself first.

Creator Ave is sponsored by Deeper Than The Brand

We Struggle With Self Doubt Too Mar 21, 2023

In this episode of Nicky and Moose, they discuss how to successfully overcome doubt as a creator.

What You Will Learn

Features Of Chat GPT 4
How To Overcome Self Doubt
How To Avoid Stagnancy As A Creator
What Betting On Yourself Looks Like

What’s Poppin!

Nicky - GPT 4 has officially released with multi module features. Text, screenshots, drawings and videos can now be converted into images. It also has the ability to write up to 2500 words. Would you invest $20 a month for this service?

Moose - The strategy of building quietly and quickly provides an advantage for your brand. Effectively leveraging your brand with content on social media reaches new audiences across the world. Collaboration an acquiring the right businesses. Marketing effectively, brings traffic before successfully selling to other businesses if you choose

Creator Of The Week

Creator of the week Quincy Harris, A Radio Host & TV Personality Host, exemplified overcoming self doubt before thriving in his new role! He stepped away from his job at Fox to start his own show. He bet on himself by taking a leap of faith, working hard and remaining patient throughout the process.

Blueprint For Success - Self Doubt Overcome

“Giving an honest look about your journey gives someone a chance to overcome similar trials.”

Without evidence or proof of overcoming your obstacles, it’s hard for people to believe that it can happen for them also.

“Outwork your self doubt.” Remain patient even if results don’t come right away.

Celebrate small wins and results achieved.

Fear and comparison destroys progress.

“You have full control over the preparation, process and the practice. You don’t have control of the results.” Take advantage opportunities with high belief that your product or service belongs.

This Or That - Clip Culture?

Do you agree with Joe Budden’s statement?

Moose - Control your own narrative. Don’t give someone an opportunity to spin your story the wrong way.

Nicky - Use discretion on knowing what to post on social media. Be aware of what can be used against you.

Questions

How do you manage and process anxiety & doubt?

How do you follow up with actions to remove self doubt?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Defining Your Brand Story Mar 17, 2023

In this episode of Creator Ave, Nicky And Moose focus on the importance of telling one's story and having the courage to put it out into the world. This could be a personal story, a professional brand story, or a combination of the two. The discussion begins with the idea that it is important to understand why someone is standing for a certain type of information, principles, or way of doing things. In order to get to the root of the courage to tell one's story, one must understand the deeper meaning behind it. By understanding the deeper meaning of why they are telling their story, it will be easier to put it out into the world.

Creator Ave is sponsored by Deeper Than The Brand

AI Can Transforms Any Business - Your Guide to What's Next Mar 14, 2023

In this episode of Nicky and Moose, they discuss how to successfully integrate the use Ai within your business & brand.

What You Will Learn

Facebook’s new features.
Competitor for Twitter
How To Apply Ai To Yiur Businness.
What To Look For When Hiring For Your Business.

What’s Poppin! - New Facebook Features

Nicky brings light to the new 90 second vertical reels on Facebook. Memories can convert to reels with syncing videos and pictures to music. Facebook’s share ability has become more simple compared to other platforms, making your brand awareness more visible.

Moose discusses Twitter’s competitor Blue Sky, which has similar aesthetics an inner face. Blue Sky also has an invite only feature, which was seen with the app ClubHouse. Do you think it’ll have enough traction to overpower Twitter?

Creator Of The Week

Jessica Rose

Single authentic mother who entertains her followers with comedy. She shares the ups and downs of being of mom while embracing her appearance.

Instagram - ThisisJessicaRose

TikTok - ThisisJessicaRose

Blueprint For Success - Ai/Chat GPT Discussion

How can you implement Chat GPT in your business?
Change your mindset towards Ai and seek strategies to make money with it.
Understand the foundation of the service and taking great action.
Don’t rush to be “culturally cool” without understanding how to successfully use Ai.
Don’t feel that you’ll be replaced too soon!
Don’t operate in fear of missing out.
Edit the Ai results received to add a personal element to it.

This or That - Hiring Friends In Your Business?

Moose - “Friendly in business, friends in business can be difficult.” Having the right perspective sets the tone of the business relationship.

Nicky - “Hire fire talent & not the loyalty.”

Find people who value your business the way you do.

No one is going to work as hard as you on your vision.”

What are your thoughts when it comes to hiring friends in your business?

What Ai Can Help With

Work Meetings
Work structure
Content strategy
Emails, Sales, follow up calls

Ai Services

AI Tools:

Get Munch: https://bit.ly/dttbmunch

Copy Ai: http://bit.ly/dttbcopyai

Otter AI: http://bit.ly/dttbotterai

MidJourney: http://bit.ly/dttbmidjourney

Mixo: http://bit.ly/dttbmixoai

Durable: http://bit.ly/dttbdurable

Questions

1) How are you integrating the Ai software moving forward?

2) Have you created an interest for your market an audience using Ai?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: 3 Social Media Strategies For Personal Brands Mar 10, 2023

In this week's Creator Ave episode, Nicky and Moose discuss unique ways for strategies. Moose revealed his look at his own strategy and was transparent about his ups and downs.

Join our mailing list for Nicky and Moose updates and more CLICK HERE

The Ultimate Guide to Increasing Prices - When, How & Why Mar 07, 2023

In this episode of Nicky and Moose, they discuss when & how to successfully increase the price for your services. They also provide what your brand needs to reach the fullest earning potential.

What You Will Learn

Benefits of using Ai technology technology for social media coaching.

FTC warning regulations in regards to Ai.

How & when to raise your prices.

How to monetize your passions.

What’s Poppin! - Having Ai For A YouTube Coach?

Nicky breaks down how software companies are evolving with the integration of Chat GPT in their business. Having Ai help can make your social media content creation process easier. From video words, descriptions, scripts and captions for your content. vidIQ is a company that provides those services.

Moose brings awareness to the new FTC (Federal Trade Commission) guidelines issued towards marketers using Ai technology.

Creator of the Week - 19Keys

19Keys has appearances in fashion shows, Tv premiers, and collaborations with EYL. He has also launched High Level Conversations on YouTube which has generated 22million views, 12 million watch hours and 1/2 billion impressions.

He covers topics about knowledge of self, business an encouraging men to operate in masculinity.

Instagram - 19Keys

Blueprint For Success - When & How To Raise Your Prices.

Value Increasing Necessities

Consumers will pay if they value the products.

“Prices are what someone is willing to pay for something.”

Don’t be afraid to add more to your service. Over deliver to your customers.

Increase Prices Without Adding Value

Find common ground of supply and demand to determine your price.

Finding your starting prices for services can result in trial an error.

Adding a new layer of your business that satisfies need for growth.

Overcoming Fear Of Price Setting

Have confidence!

Know where you stand in marketplace.

Value what you bring to table.

Build more value to become more comfortable.

Knowing your brand credibility.

Constantly revisit how you position yourself after receiving yes.

Provide quality.

Existing Clientele Price Adjusting

“Raise prices when new clientele comes in.” You’re now an expert, not service provider.

Control supply and demand so you won’t get taken advantage of.

Don’t mess up their current experience. Explore strategies that keeps grandfathered in customers happy.

This or That - Monetizing Your passion?

What are your thoughts when it comes to monetizing your passion?

Find a balanced mindset and fulfillment in how and what you’re posting.

Express yourself on content freely without giving into the pressure from critics.

.

Branding Questions

1) How are you being unique to create the demand in your business?

2) What packages does your business currently offer? Do you feel comfortable in your presentation to attract clients?

3) Are you doing something because it’s you’re passion? Or because it’s popular?

4) Are you able to rewrite your mindset to shift mentalities or perspectives when unproductive results are exemplified?

5) How is your brand perceived from others?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Do you want to have your video rank on YouTube and have your own Youtube Coach? Check out VidIQ. Its the #1 YouTube tool Nicky and Moose use on their channel: https://vidiq.com/nickyandmoose

3) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

4) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: Active Growth vs. Passive Growth Mar 03, 2023

In this episode of Creator Ave, Nicky and Moose discuss the difference between active growth and passive growth. Mostafa defines active growth as actively testing things out, intentionally positioning oneself, and moving with a sense of urgency, while passive growth involves slowing down and reconsidering one's actions. However, they also point out that there is no right or wrong growth style, and it's important to know what works for you.

Takeaways:

There are seasons of active growth and passive growth, and it's important to recognize which one you are in.
Active growth involves actively testing things out and intentionally positioning oneself, while passive growth involves slowing down and reconsidering one's actions.
There is no right or wrong growth style, and it's important to know what works for you.
When the environment shifts, it's important to adjust your mentality and redefine your approach to growth.

Knowing whether you are in a season of active or passive growth can help you better understand how to approach your personal growth journey. By recognizing what works for you, you can avoid stagnation and continue to evolve in your personal and professional life. So, take the time to reflect on your growth style and make adjustments when needed.

Stay At Home Dad Turned 7 Figure YouTuber | Glen Henry Story Feb 28, 2023

In this episode of Nicky and Moose, guest Glen Henry discusses his journey of successfully rewriting the narrative of being an effective father.

Glen Henry’s Success Tips

Don’t take things for granted.
Find ways to engage with your audience where they currently are. Spend time throughly researching.
Find an accountability partner.
Listen intentionally.
Make the necessary adjustments along the journey.

16:23 - “Your story has power to give someone freedom they thought they never had. There’s power in transparency!”

20:55 - There’s a process for growth. Remain patient and consistent in all phases of the journey.

37:40 - “There’s power in connecting with your audience!” Your audience will feel seen and heard when you’re able to relate to them.

48:20 - Discussion on successfully navigating & leveraging brand deals.

55:06 - “Enjoy the season when you’re low in numbers”. Remain encouraged and positive in the beginning phase of releasing content. Consistency will be the key ingredient for growth.

Things To Consider When Starting A Brand

Brand Identity
Brand DNA
Mission Statement
Brand Story
Target Audience
How To Connect With Them
Why They Follow You
What They Need From You

Questions

1) Does your actions match your beliefs and values?

2) Do you have someone that holds you accountable to keep growing?

Book Recommendations

1) Deep work by Kyle Newport

2) Building A Story Brand By Donald Miller

3) Ride Of A Lifetime By Bob Iger

Socials

YouTube - Beleaf In Fatherhood

Instagram - BeleafMel

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How To Build Your Brand Credibility Feb 24, 2023

In this episode of Creator Ave, we discuss the importance of brand credibility and how it can be built through attention-grabbing techniques and high-quality visuals.

Key Takeaways:

Brand credibility is the believability of the product information contained in a brand, and it can be enhanced by applying the same principles that make people attracted to a brand.
To capture the attention of the audience, brands need to pay attention to call to actions, words, content, colors, and wordplay, and break down their actions three times a day to identify what motivates them.
Reverse engineering one's own actions, being transparent about one's journey, and maintaining professionalism and attention to detail can increase brand credibility.
High-quality visuals are necessary to convey that the brand has it together, which leads to better engagement and more sales.
A combination of organic and high-quality content is necessary to build relationships and create a sense of connection with the audience. Brands can incorporate culturally relevant sounds, moments, and people in their marketing to show that they understand the audience.
Brands need to be mindful of who they are working with and what they are promoting to ensure their reputation is not tarnished when using influencers.

How To Leverage Your Skills Like The Rich Feb 21, 2023

In this episode of Nicky and Moose, they discuss how to take advantage opportunities that will leverage your business and brand.

What You Will Learn

New IG features
Effects of new CEO of YouTube
Super Bowl Business Opportunities
How To Successfully Leverage Your Opportunities

What’s Poppin

Nicky shares he thoughts on the new IG feature called channels. It’s a broadcast chat that provides an advantageous way of building a community for your niche. Also has opportunities for strategic releasing of content, merchandise and or exclusive deals.

Moose shares the positive effects of hiring a new CEO for YouTube. He believe he advocates for new creators with the support of YouTube shorts and plus.

Creator Of The Week

Codi and Tommy Oliver. Founders of Black Love.

Instagram - Black Love

Black Love provides insight on the work to marriage successful. They’ve been able to take a statistic and bring more awareness and transparency that speaks against the narrative of marriage.

Blueprint For Success - Leveraging Opportunities

Exposure Results

Rihanna’s numbers increased becoming the #1 streamed artist globally with 118 million views.
Gained 3 million followers.
Fenty products receiving more sales.
Re-engage with people who have been apart of your journey.

How Can You Secure What You’re Worth With Leverage?

Creating opportunities for different avenues in your business.
Non paid opportunities can benefit your brand in gaining new customers.

Benefits of Creating a Docu-Series

Monetary opportunity with subscription based viewing.
Gain more followers for your brand.

This Or That - Nicky And Moose Share Pros & Cons of Business Control

Nicky - Is having too much control bad for your business? Micromanaging can have effects on trust and moral of your employees.

Moose - Control in the beginning is necessary because of the risk being high. Good foundations need establishing up front. With control comes great responsibility over task needing completion.

Thoughtful Takeaways

Education of business & leverage opportunities allows you to make effective decisions that can benefit your business and brand.

There are ways to continue growing despite currently having a large following.

Don’t leverage what you’re not ready to maintain.

Apply principles in the correct context.

You can’t learn from your mistake if you’re denying it. Own up to what needs correction.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: The Collaboration Guidelines - How To Collaborate Feb 17, 2023

In this episode of Creator Ave, Nicky and Moose talk about the benefits of collaboration and how it can help individuals and organizations complete their blind spots by utilizing the diverse skill sets and talents of different people. However, they also highlight the lack of guiding principles or rules for effective collaboration and how this can lead to unsuccessful collaborations.

Nicky and Moose stress the importance of being selective in collaboration and having clear mutual benefits. They share their personal experience of being approached for collaboration without a clear idea of how it could be mutually beneficial. Moose emphasizes the need for collaboration to be a value-driven process and not just a way to gain exposure or benefit one party more than the other.

Sponsored by Deeper Than The Brand: Join Deeper Than The Brand's Content Creation Course Bundle: https://www.deeperthanthebrand.com/

This Army Vet Went From Making $7 to $500K A Month with Rochelle T. Parks Feb 14, 2023

In this episode of Nicky and Moose, Rochelle T. Parks shares her journey from being an Army Veteran to building an optimal health business brand.

Blueprint To Success

“Get in action!” Figure out your strategy along the way. The perfect vision or structure you desire doesn’t happen overnight. Start now!

Stop being stagnant with information you’ve learned an experienced. Use that to market yourself and build credibility.

Create a schedule or system to help you remain consistent in reaching your goals. Consistency is vital to building trust amongst the community your building.

Footsteps For Successful Brand

Build a productive team.

Have people in your circle that believe in you.

Setting the right price for your products.

Remain encouraged to push forward from successful confirmations along the journey.

How To Build Belief In Your Services

Serve people at the highest level possible.

Market the results from your services. The people you’ve helped are your credentials.

Help people accomplish the vision they have for themselves.

Three Daily Fitness Tips

Drink water in half your body ounces.

Eat one Salad a day or every other day.

No food addictions!

Questions

1) What value are you bringing to customers?

2) What value does your product offer?

3) What can people expect from you once they invest in your program?

Three Book Recommendations

Eat This And Live - Don Colbert

The Priority Has To Be You - Rochelle T. Parks

You Owe You - Dr. Eric Thomas

Rochelle T. Parks Socials & Masterclass

Free Masterclass every Tuesday at 8pm

https://www.sasmasterclass.com/nickyandmoose

Text 240-650-9140 to join the text community.

Instagram - Rochelle T. Parks

YouTube - Rochelle T. Parks

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How to Future Proof Your Brand & Business Feb 10, 2023

In this episode, Nicky and Moose discuss how to prepare for the future and make sure your business is resilient in the face of unexpected events such as a pandemic or recession. They talk about the importance of converting physical products to digital products, making sure you have the right technical skills, positioning your brand as a need rather than a want, and staying ahead of industry trends. They also discuss some "cheat codes" for preparing for the future, such as tracking the market cap of your industry, and building resources that require higher-paying jobs.

Takeaways:

It is important to be prepared for unexpected events such as a pandemic or recession
Converting physical products to digital products and having the right technical skills can help you make the transition
Positioning your brand as a need rather than a want is key to staying relevant and essential in tough times
Keeping an eye on industry trends can help you stay ahead of the curve
Tracking the market cap of your industry can give you an indicator of what's happening in your industry and whether you need to make adjustments to your business
Incorporating elements into your business that create higher paying jobs can attract a different caliber of person and create more sustainable jobs in the long-term

Preparing for the future is essential for any business. It's important to have a plan in place in case of unexpected events, position your brand as a need, stay ahead of industry trends, and track the market cap of your industry. Building resources that require higher-paying jobs can also make your business more resilient and sustainable in the long-term.

If you enjoyed this episode, be sure to subscribe to Nicky And Moose and share it on your social media channels to stay up to date on the latest tips and strategies for building a successful brand/business.

I Will Pay You To Be Authentically You Feb 07, 2023

In this episode of Nicky And Moose, they discuss how brand and personal success are found in being your authentic self.

What You Will Learn

How the cost ChatGPT affects future use.

How to adjust business models for success.

Tabitha Brown

How to differentiate loyalty and elevation.

What’s Poppin

Nicky discusses ChatGPT’s decision to putting a price tag on their product. Features of faster processing, usage during peak hours, and priority access to new updates are included in subscription. Is it worth $20 a month to you?

Moose breakdowns the development of ChatGPT’s business model due to early success and how they could possibly leverage tiers. He also discusses Meta losing 13 billion operating dollars in reality labs. Are you willing to go all in on your brand? Stay dedicated to your vision while avoiding distractions!

Creator Of The Week

Ronne Brown has become the first solo female host on EYL podcast. She also dedicates her work to helping women in business, branding and lifestyle!

Socials:

Instagram - Ronne Brown

Blueprint For Success - Tabitha Brown’s Success Model.

Discussion of her humble & obedient beginnings that has brought forth great success.

Continue being obedient in task needed for success.

Are you seeking God an allowing him to direct your path to elevation.

Execute on the ideas you have for your business and brand, despite having little success at the time.

Your videos have impact on whomever come across them. Your body of work will encourage people to stay on your platform once your audience grows.

Don’t lose your identity in collaboration.

What you think of yourself is vital to the success you experience. Be authentically you!

Socials:

Instagram: Tabitha Brown

YouTube: Tabitha Brown

TikTok: Tabitha Brown

This Or That - Loyalty vs Elevation

Shaq’s story of being loyal to and elevating his friends at the same time.

Set the blueprint for friends to get on the same success page as you. Failure to do so can set you backwards.

Support your friends and day ones without suffering the success you’re working to accumulate.

Find a crowd you can elevate with if you’re friends aren’t willing to do so.

Sponsorship Request For Pocast

Email Nicky: Nicky@deeperthanthebrand.com

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: 3 Steps to Build Your Brand Content Strategy Feb 03, 2023

In this Creators Ave, Nicky And Moose discuss the challenges people may face when creating content for their personal brand or business on social media, and how to overcome them with a clear and well-established content strategy.

Takeaways:

The importance of determining the goal and purpose for being on social media before creating a content strategy
The balance between showing a personal side and promoting the business on social media
How consistency and knowing exactly what you're doing can lead to success with content

For more information, visit the full episode: https://www.youtube.com/live/XA7DOGXMN_M?feature=share

From Instagram To Mainstream Jan 31, 2023

In this episode of Nicky & Moose, they discuss the journey and necessities of a successful content creator brand.

What You Will Learn

How Tik Tok promotes viral videos.

M&M’s brand imaging change effects.

How Instagram comedian pivoted to 7-figure tour.

How to engage more with your followers with systems and strategy.

What’s Poppin!

Nicky - Forbes article that was released shows views on the For You Page aren’t organic as advertised. Employees being able to push and promote certain videos can place creators using the app in the dark not knowing what to expect moving forward.

Moose - M&M’s marketing takes a new direction by replacing candy mascots with spokesperson Maya Rudolph. The goal is to bring more inclusion & diversity for brand imaging. Maya will be trusted to champion the values of the company. Making changes around the Super Bowl is great for announcing major changes to a brand to a massive audience.

Creator Of The Week

Wall Street Trapper, Leon Howard, earns creator of the week with the release of his series ‘Building Of The Brand’.

He provides a personal experience and journey in showing the steps he took on building his brand. Including

Front loading content.
Merchandise
Studio
Taxes

Blueprint For Success

Druski is highlighted this week to share his journey of small beginnings to making major headlines across social media platforms. Listed below are key points that will make your brand improve for success.

Taking leap of faith to break out on your own.

Silence the doubt and get out of your comfort zone.

Continue to work hard and consistently in times where you don’t have full control.

Expanding reach to give people a live presence. Instagram or Facebook Live.

Bridge the gap you have. Develop systems that makes you well rounded in your niche.

This or That - Tik Tok CEO talks on privacy settings and limitations from ages 8-13 on the app.

Do you believe in the owners restriction limitations?

Do you believe in your product that’s being produced?

“Modern day warfare comes from using technology. Certain content reaches different parts of the world.”

Questions

1) Are you creating content or series that people look forward to each week?

2) What’s your content planning strategy?

3) Are you taking ownership of what your consuming?

Takeaways

Cater to your audience and success will come abundantly.

Take leaps of faith into endeavors that will bring more success to your brand!

Have a series topic when it comes to content strategy.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: How To Differentiate Between Free And Paid Content Jan 27, 2023

In this Creators Ave, Nicky And Moose discuss the blurred lines between when content or services are free and when they are paid. They specifically focus on how this concept applies to business owners who are service providers. They share their own experiences and provide insights on how to draw the line between free and paid content and services.

Takeaways:

Business owners and content creators need to be clear on what they give away for free and what they charge for in order to be successful.
There may be some tangible and intangible criteria to consider when determining what is free and what is paid.
One potential business model for service providers is the three, two done-for-you models where you give away your methods for free but create a paid version where you do it for the person.

This episode provides valuable insights for business owners and content creators who are struggling to draw the line between free and paid content and services. It highlights the importance of being clear on what you give away for free and what you charge for in order to be successful.

For more information, visit the full episode: https://www.youtube.com/live/1RgXKIrk1cE?feature=share

The 12 Ways to Monetize Your Content Jan 24, 2023

In this episode of Nicky & Moose, they discuss how to generate revenue on YouTube, along with the mindset needed to build and sustain success.

What You Will Learn

Why there’s a decrease in podcast.
4 million Dollar YouTube Success Plan
True Formula For Success Or Going Viral.

What’s Poppin!

Nicky - Discussion of how to overcome struggles of exposure for new an existing podcast. With discoverability being challenging from an audio perspective, consider joining or creating a podcast network.

Moose - Discussion and breakdown of Flo-Rida winning his lawsuit against Celsius that was worth 82 million dollars. Pay close attention to contracts you sign! Failure to do so could result in loss of wages.

Creator Of The Week

Glenn Harry shares what drives him to be great in his everyday actions. He believes when proving what you believe, you empower people to have courage to take action & believe for something. “There’s value in proof.”

Tik Tok - Beleaf N’ Family

Instagram - BeleafMel

YouTube - Beleaf In Fatherhood

Blueprint For Success

How YouTuber Ali Abdaal generates revenue.

YouTube Ad Cents
Amazon Affiliates
Affiliate Income
YouTube Sponsorships
Podcast Ads & Brand Deals
Email Newsletter
Instagram & Tik Tok
Merchandise
Digital Products
Skill Share
Self Hosting Courses
Cohort courses

This Or That - Rick Rueben’s take on the formula for success?

“Put great things out and hope for the best.”

What are your thoughts on the formula for success?

Takeaways

You’ll eventually see the fruits of your labor with consistency & perseverance.

Learn from your mistakes an apply lessons learned moving forward.

When raising your price, include a description of the value that justifies it.

Questions

What stumbling blocks are hindering you from having success.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Ave: What Should Your First Video Be When Starting A Personal Brand Jan 20, 2023

In this Creator's Ave, we discuss the role of video content in personal branding and share tips for creating compelling and engaging videos for your audience.

Takeaways:

The importance of video content in today's online landscape
How to plan and structure your video content for maximum impact
Strategies for promoting your video content and reaching a new audience

Video content is an essential component of personal branding in the digital age. By planning and promoting your videos effectively, you can reach new audiences and build a strong personal brand.

For more information, visit the full episode: https://www.youtube.com/live/xb8pD_85zLQ?feature=share

The Secret to Viral Success: The 8 Million Followers Blueprint Jan 17, 2023

In this episode of Nicky & Moose, discuss the mindset needed to organically grow your social media presence.

What’s Poppin!

Nicky - Discusses the future of content creation brands and how Chat GBT helps build foundations & production of social media post.

Moose - Shares how to turn tragic events into business opportunities, the importance of having a good team around you, & not overlooking the legal logistics of your ideas to secure your financial future.

Things You Can Live Without

1) Saying “Happy New Year” after the first week of January.

2) All the gyms being packed in the beginning of the year.

3) Lucky charms introducing a s’mores flavor.

25:34 - Story of Keith Lee social media come up.

29:02 - “Authenticity and originality will prevail.” Be you! People can tell when a facade is being put up.

This Or That

Which do you believe brings more success to your craft. Hard work or talent?

Questions

1) Do you have a purpose that’s bigger than money?

2) Are you relatable and organic in your videos?

Takeaways

Build trust with your audience to capture opportunities when presented.

Remain humble throughout your process! Even if results haven’t yielded yet.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

The Unexpected Marketing Strategy That Made Him Millions w/ Nehemiah Davis Jan 10, 2023

In this episode of Nicky & Moose, guest star Nehemiah Davis shares brand identity principles that’ll elevate your brand.

What You Will Learn

What effective mentorship looks like.

Types of collaboration

How to effectively market your brand.

How to optimize your tools and resources.

How to gain visibility for your brand.

3:58 - “Once your mind is expanded to a new concept or idea, it’s hard to go back to a standard way of thinking.” Exposure is needed for growth! Don’t be afraid to change your surroundings in order to learn & grow.

15:07 - “Branding and marketing is a marriage.” When it’s time to get something done, will people think of your brand?

42:05 - There is power in collaboration! Teaming up with other brands connects you to a new audience furthermore exposing and expanding your brand.

50:05 - Nehemiahs advice on having a work life balance.

53:15 - “You are one connection away from changing your business.”

Takeaways

Things take time to develop and manifest. Remain patient throughout the process.

Exposure equals expansion.

Brands need effective marketing and brand awareness for elevation.

Three Book Recommendations

7 Habits Of Highly Effective People - Napoleon Hill
Think And Grow Rich - Napoleon Hill
Better Way To Live - OG Mandino

Socials

Instagram : NeoDaviso

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

From Homelessness to Bestselling Author: An Interview with Dr. Eric Thomas Jan 03, 2023

In this episode of Nicky & Moose, alongside Dr. Eric Thomas, discuss the principles used & lessons learned for growing his brand an elevating his business.

What You Will Learn

How to effectively leverage yourself and brand.

Branding towards certain demographic.

How to communicate with clarity.

How to effectively have a work/life balance.

Takeaways

“Branding is about visibility.” Don’t be afraid to put yourself and products out for the public.

Have collaborations to effectively expand your brand. Look for individuals who have brands that can promote your business.

Know which opportunities to engage in that’ll grow your brand. Count the cost of engagement.

“You must spend money in order to grow and have people take your business serious.”

Make sure that your character can sustain your “blow up” growth.

“The ability to reason and compromise is what keeps a team together.” Never let pride or ego come between the ultimate goal.

Questions

1) What framework is needed to accomplish the main goal you’ve set?

2) How are you managing what you currently have? What improvements need to be made to continue growing?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

The 2022 Lessons Learned In Branding And Business Dec 27, 2022

In this episode of Nicky & Moose, they recap the best lessons from 2022 and provide what to expect in 2023.

What You Will Learn

Social media trends for 2023.
What’s being applied in 2023
What to apply when building a brand at the beginning of the year.
How to effectively build connections and bring different perspectives to your community.

What’s Poppin!

Nicky shares her thoughts on social media trends targeting Gen Z users. This upcoming year has an emphasis on creating in person connections with your favorite influencers.

Moose shares his thoughts on the progression of online services offered. It’s important to learn about or seek out opportunities that can accelerate work flow & transform your business world.

Things You Can Live Without

Kim Kardashian saying “we need to work harder.”
Usher “Watch This” meme.
The Will Smith infamous slap memes.

2022 Blueprint Lesson Recap

38:50 - The importance of understanding creators economy.

Hire individuals with the intent of them becoming a leader.

Make sure that everyone on the team is successful in every aspect.

Have a game plan that connects the branding and business aspects with your creative side. Implement a strategy to have a healthy balance.

Collaborations take time to develop! Stay consistent in your approach taking one day at a time.

Marketers have important role to promote the vision and build trust amongst other companies an audiences.

Questions

1) What are you doing to improve your mental strength going into 2023?

2) Whats your biggest takeaway from 2022?

3) What are you looking forward to implementing in your brand for 2023?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Building Credit from the Ground Up: A Guide with Terri Couser Dec 20, 2022

In this episode of Nicky & Moose, alongside Terri Couser, breakdown effective business strategies, how to build business credit and leveraging your business on social media for revenue.

What You Will Learn

How to create multiple content on social media.

Small business owner necessities.

Entrepreneurial tips.

Reading & understanding analytics.

How to save and build your credit.

Knowing when to use business credit.

15:03 - Discussion of why on fleet and business cards from companies are beneficial.

18:01 - The importance of making your business official. Incfile or Incorporate are great resources.

37:41 - Never be afraid to giveaway your content. “Experts never run out of content.” People having access to your material provides growth opportunities to build a community.

43:22 - Breakdown of what’s needed to transition from personal to business credit successfully.

53:45 - Terri’s social media hack for spreading content throughout different platforms.

1:04:22 - “You can’t expect to go to the next level without investing in yourself. Change your exposure!”

Takeaways

Work with what you currently have until you can get what you want.

Study your craft to implement every facet there is.

Questions

Are you showing up for your customers and community regardless of how you feel?

When’s the last time you invested in you?

Four Book Recommendations

Stop Trying To Act Rich - Thomas J. Stanley

Four Hour Work Week - Tim Ferriss

Good To Great - Jim Collins

48 Laws of Power - Robert Greene

Terri Couser Socials

Instagram - Terri Couser

YouTube - Terri Couser

The Cost of Success: How Much it Takes to Join the Ranks of Elite Entrepreneurs Dec 13, 2022

In this episode of Nicky & Moose, they discuss the how to effectively get into and stay in powerful entrepreneurship rooms.

What You Will Learn

How digital Ai went viral

How to go around barriers created for your audience.

The cost of getting in and being effective in important rooms.

What’s Poppin!

Nicky shared her thoughts about Ai art going viral an issues that arose from it.

Moose shares his thoughts on Aaron judge signing an extension with the New York Yankees. He explains how to create a bidding war by using negotiation tactics.

Things You Can Live Without

Relationship guru Derrick Jackson announcing divorce on Instagram.
R Kelly making another album.
Hearing things about crypto news. Lawsuits, suing etc..

24:32 - Importance of listening to audience an taking action to get it done. Let your audience know their thoughts are valued.

38:10 - “Have value to offer once you enter rooms you worked to get to.” Be sure to stay ready in your craft, in order to effectively network when the opportunity presents itself.

Takeaways

Continue to do things in a unique way.

Don’t judge people who find value in your niche and purpose. People will pay for the your value brought to the table.

Pay attention to the principles of how your favorite brands operate.

Questions

What can you learn from experiences encountered every day?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

The Business Plan Every Entrepreneur Needs Dec 06, 2022

In this episode of Nicky And Moose, they discuss how to narrow your brand focus while providing business strategies to give your brand longevity.

What You Will Learn

Difference between audio and visual experiences on YouTube.

How to avoid struggling to get clients and sell products.

How to become a content media machine.

Deciding what direction your brand should go in.

What’s Poppin!

Nicky shares her thoughts on creating content specifically for each platform. Understand the purpose of each platform, study what makes content there a success, then implement your style and creativity.

What platform do you prefer to dominate on? Which platform would you use for repurposing content?

Moose shares his thoughts on the longevity & of Mariah Carey’s popular Christmas song. Continue to expose your brand for opportunities that create ongoing revenue. “Go to where the attention is and be aggressive.”

Things You Can Live Without

Influencers & celebrities photoshopping themselves in photos then calling it art.
Unlimited McDonald’s for life with the purchase of the McDonald’s McGold card.
Balenciaga puts out bad campaign then blames people for backlash of it.

22:15 - “The objective should be to obtain reoccurring sales with your business. You serve the customer differently when having a long term mindset.” If you currently have one way transaction products, begin to brainstorm how to turn those into reoccurring transactions.

35:38 - Having great content is vital to go viral in your niche. Influencers are great examples of people creating content and businesses that can from that.

What Your Brand Needs

Designers
Engineers
Marketing Product Developers

Questions

1) Are you studying what works on different platforms?

2) What’s platform gets most of your concentration for growth?

3) Does your brand have products that will bring in consistent revenue.

4) Does your business have any leverage from social media?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Creator Economy Blueprint Nov 29, 2022

In this episode of Nicky and Moose, they provide and breakdown the blueprint needed to be a successful creator in todays economy.

What You Will Learn

How to take care of the community in your brand.
How to strategically market and promote new products.
How to continue moving forward when people steal your ideas.

What’s Poppin!

Nicky shares thoughts on Jennifer Lopez going “dark” on social media. “Market things when you have influence to promote something of your interest.”

Moose shares his thoughts on how Cyber Monday originated and surpassed Black Friday. Story of how it came to be from analyzing data. “Pay attention to the numbers an analyze the data.”

Advertising and marketing can use interest and right verbiage to bring more attraction to businesses.
Look for ways to stay competitive during the recession.

Things You Can Live Without

Drake buying DJ Khaled four new smart toilets.
Eating thanksgiving leftovers that are four to five days old.
Ugly Christmas sweater season.

24:39 - Continue to put emphasis on your community you serve. Focus on the market around you.

27:54 - What makes you stand out as a brand? Take great care of your community, create great experiences experience, and produce products that resonate with your brand.

33:15 - Breakdown of how the creator economy works.

40:01 - Discussion of how Rob Dyrek used integrated marketing to create interest with brands for collaboration.

This or That - People copying your ideas.

Nicky & Moose share thoughts Cierra Nicole giving away content for community to sell after people were stealing her content.

How would you combatting people stealing your ideas?

Keep the goal of the brand the focus when unfortunate events happen.

Questions

Are you creating strong And safe community for your brand?

How important is building a successful brand to you?

Takeaways

“Work to build a brand that will last longer than you.”

Start to look at opportunities with a business perspective. If that becomes a struggle, seek out someone who can help in that area.

Look for ways to continuing reinventing yourself when things become stagnant.

“Un-communicated expectations are recipes for disasters.” Be upfront with people you’re engaging with.

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!

3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Why You Need to Make Content Nov 22, 2022

In this episode of Nicky and Moose, they discuss how to get started with goal oriented actions, using prior lessons learned to grow, and provide examples of authenticity displayed to grow brands.

What You Will Learn

Why YouTube is focusing on podcast.
Importance of creating content.
How to avoid mistakes most entrepreneurs make.
Creating vision and clarity for your life and brand.

What’s Poppin!

Nicky sharing thoughts on YouTube releasing a 67 page document about podcasting and how you should maneuver with your channel going forward. Research the success and great aspects of your channel to continually work on.

Moose sharing his thoughts on the building of Tom Fords brand and being bought out for 2.8 billion.

Things You Can Live Without

Anything about Twitter
Anymore celebrity divorces that’s over 10 years.
Hearing Donald Trump running for president again.

22:20 - Discussion of the business model of Alex and Layla Hormozi’s company. They also share the story & principles of their foundational success.

33:14 - Why building trust is important for brands. Building attractiveness versus algorithmic focus.

43:01 - “Don’t be frozen with not knowing how to do something. Don’t be afraid to start.” Seek guidance on starting new adventures if you need help! Don’t be afraid to ask because of how it will make you look.

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

Do What I Love or What Pays? Nov 15, 2022

In this episode of Nicky & Moose, they discuss and breakdown how to balance business boundaries.

What You Will Learn

How to recognize patterns in your post.
Enjoying fruits of your labor.
How to recognize your niche.
How to take care of the people you are serving that leads to sales.
Using your platform successful for your beliefs.

What’s Poppin!

Nicky shares her thoughts on failure of paying for verification on Twitter. “When introducing your audience to new things, there is an education timing process.”

Moose shares his thoughts on SBF, CEO of crypto company, losing 16 billion dollars due to lack of accountability & discipline in actions. “Never take peoples money promising to put it one place then place it somewhere else.”

Things You Can Live Without

Hearing Nick Cannon having another baby.
Politicians being chosen by coin toss after a tie.
Anybody canceling Kyrie Irving.

27:29 - Discussion of niching down. “Data an analytics can make you a lot of money.”

40:55 - Discussion of enjoying the fruits of your labor. “Keep the same mindset that produced your breakthrough.” Whose around to remind you of the vision you’ve set?

48:15 - “What you do everyday will outlast what someone does once in awhile.” Build a consistent legacy!

This or That? The Work, The Art, or The Money?

There needs to a discussion of business with the service you’re providing to others. There is a time to service others for free out of love. “Make sure to not do things for free longer than you’re suppose to.”

Takeaways

Don’t worry about things you can’t control.

Look for consistent patterns in your data from content posted.

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

How To Create A Unique Brand Experience Nov 08, 2022

In this episode of Nicky & Moose, they discuss the foundations a business needs to bring forth sustainable success.

What You Will Learn

Elon Musk new changes to Twitter company.

Knowing how and when to brand and rebrand a business.

What true success of a brand looks like.

How to enhance your customers experience.

What’s Poppin!

Nicky shares her thoughts on paying for blue check on Twitter and how it could affect other platforms moving forward.

Moose shares what he believes the true intentions Twitters new changes as it relates to the business side.

Things You Can Live Without

Paying for Twitter.
Baskin robins bringing back flavored turkey cake
McDonald’s bringing back the McRib.

22:30 - Discussion of how Cookies operates each store they have on the market. “Maintaining quality an integrity of your brand while controlling their experience makes you stand out.”

36:30 - “Customers and product matter the most. Take care of that first instead of focusing on status.”

39:35 - “Work hard under the radar!”Make sure that your business is ready for traction when people find out about your brand.

43:24 - This Or That

Discussion of getting paid what you’re worth versus getting paid less to be on guaranteed team.

Is it a battle of lazy vs toxic work culture?
Can you have both?
How much are you willing to bet on yourself?

Takeaways

Innovate store experiences for your customers.

Take great care of your Customers & produce great products.

Work to be far ahead of your competition.

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

Why Consistency is Key to Achieving Success Nov 01, 2022

In this episode of Nicky & Moose, they discuss the importance of brand consistency & how that translates into successful interactions with followers.

What You Will Learn

Pros of scheduling your social media post.
Selling consistency.
Successful leadership transitions.

Segment 1 - What’s Poppin!

Nicky shares her thoughts on Instagram scheduling feature within the app & the importance of scheduling. “Helps with consistency and productivity.“

Moose shares his thoughts on Tik Tok releasing podcast app & collaborating with music companies looking to expand. “Take your brand to Tik Tok for a heavy presence.”

Segment 2 - Things You Can Live Without.

McDonald’s and Krispy Kreme partnering together to sell donuts.
Coffee flavor M&m’s.
Jeffery Dahmer costume.

12:15 - “Make social a tool and not a chore.” Prepare as much as possible to ensure the process doesn’t become overwhelming.

23:10 - What are your thoughts on McDonald’s selling consistency?“Businesses fail to scale because of the inability to be consistent.”

29:57 - Three focus points for building consistency in brands.

Contact after Sales. Enhances customer experience.
Having a presence on social media.
Gaining trust with followers.

35:01 - “The best leadership transition is when the next leader is ready to lead. Not when the current leader is ready to leave.”

47:59 - This or That? Discussion of having either subscription or membership models. Which model would you rather operate a business in?

Takeaways

Decide then implement how you want the look of your brand to displayed.

Be consistent in the service that you provide for customers.

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

Business VS Passion: What Comes First Oct 25, 2022

In this episode of Nicky & Moose, they breakdown perspectives on what would make businesses successful, taking care of your platform, and the principles needed to walk successfully in your passion.

What You Will Learn

How to control your brand or platform.
How to control your influence.
When to operate in business or passion.
How to use your position effectively.
How to overcome learning knowledge late in your journey.

Segment 1 - This or That.

Nicky shares thoughts on the Draymond Green incident from a business perspective. Learning when to operate in personal instead of what could benefit the business.

Moose shares thoughts on businesses finding creative ways to market while attracting employees.

Segment 2 - Things you can live without?

Kanye speaking on anything besides music.
Netflix charging for sharing subscription.
Ads being ran on Uber based on where you’re traveling.

23:10 - Discussion of being financially successful while walking in your passion. “Remove the mentality of being happy to be there. Recognize that you belong and can be compensated.”

35:24 - Are you around the right people to ask questions that contribute to your growth?

38:45 - Moose’s Top Three Action Steps to get ready for the business world of your passion.

Marketing and sales.
Legal.
Marketing.

40:42 - “Without marketing, there’s no sales. Without sales, there’s no business.”

46:26 - Are your beliefs based upon your thoughts of a situation? Or the story telling of the media about it?

Takeaways

Find creative ways to bring in talent help at discounted rate.

Operating in transparency sets the tone and foundation for trust to be built.

Have the employees you train do meaningful task. Provide growth opportunities for them.

Don’t be afraid to ask questions and learn. Keep seeking.

Don’t let complacency or lack of exposure stunt your growth. Continue to learn!

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

How I Helped Entrepreneurs Generate 8-Figures & How You Can Too With Damien Watts Oct 18, 2022

In this episode of Nicky & Moose, guest star Damien Watts breaks down his passion an understanding of data insights that enhance brand success.

What You Will Learn

How running ads obtain data.
Building brand from marketing perspective.
Understanding data analytics.
Three Funnels of engagement.
Post purchase follow ups.
Direct response marketing.

10:22 - The three mistakes that Damien believes people won’t reach nine figure income. Not focusing on lifetime value of customers, being afraid to spend, and not building a tribe that has longevity.

14:02 - What makes a successful offer? Fulfillment and putting a solution in front of people with a problem.

16:45 - “Paid an organic styles go hand and hand.”

25:00 - Discussion of having a sales funnel vs a website. Know what your brand needs in order to successfully move forward.

39:34 - The offer, price point on offer, and having a foundation are keys to successful business strategies.

40:20 - Breakdown of most revenue made & methods used in one day.

1:04:46 - “Community based courses are the next big thing.” Is your brand in position to develop a community based course?

1:09:02 - “Believe in your product, believe in your mission, and don’t let anyone get in your way.”

Takeaways

Have a game plan ready for presentation when asking others for help.
Use your current job to create & fund your side hustle.

Three Branding Book Recommendations

Think and Grow Rich by Napoleon Hill
Dotcom Secrets by Russell Brunson
Art of War by Sun Tzu

Damien Watts Socials

Instagram - DamienWatts9

Facebook - Damien Watts

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

Creatives Breaking The Rules Oct 11, 2022

In this episode of Nicky & Moose, they discuss how to maneuver in the journey of becoming a successful creator

What You Will Learn

When To Rely On Regimen Or Being Spontaneous.
The Business Side Of Podcasting
How Community Based Companies Operate.
Things To Consider When Hiring.

8:15 - Discussion of content creating format.

17:45 - “You don’t get mastery in an area until you commit to one thing.” Get started with the idea that you have! Over time it will develop as you learn from progress and mistakes.

19:45 - Breakdown of pay to play campaign. “The goal is to market.”

33:12 - “Give a brand experience people will pay for.“ Keep your customers engaged in creative an attractive ways. Take careful care of your community.

36:03 - Are you considering all aspects when it comes to creating an maintaining a podcast?

Takeaways

Master your craft at the fundamental stage before adding your style to it.
Find balance in your journey of being a creator.
Address the business side with your team upfront.
Executing on the small task will separate you at the next level.

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

The Untold Story Of Building A Brand Oct 04, 2022

In this episode of Nicky And Moose, they bring awareness to paid opportunities we have with content creation on many platforms.

What You Will Learn

Importance of having a team.
Pros and cons of building a effective team.
How To Move Strategically to build longevity of your brand.
Difference of Personal & Collaborative pride.

3:50 - “Clarity and desire are optimal for success.”

14:00 - Discussion of intentionally growing content.

24:00 - Discussion of how to create an attractive culture for your business.

43:15 - Discussion of competition and collaboration.

Takeaways

Capitalize on your creativity with eye catching video content.

Be patient in growing your channel before looking for money to come in. Focus on producing genuine content.

Study the blueprint of successful content creators (Mr. Beast). There’s opportunities to be successful and paid in this niche.

Be intentional in preparation & execution as you move forward!

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

From The NFL To A Global Family Brand With Devon Still Sep 27, 2022

In this episode of Nicky And Moose, Guest Star Devon Still , a Former NFL and college all American, talks about using his platform to bring awareness to his daughter’s cancer in transitioning from football. He shares how to find your identify and purpose before building a brand.

What You Will Learn

Identifying purpose for your cause.
Successful transition from sports to business
Perceived vs actual support from peers.
How to cultivate relationships from environments you’re in.
How to effectively go against society standards.

5:30 - "Finding a purpose that can transcend a group of individuals."

15:04 - Be authentic & honest about what you’re going through to connect with people. People can tell when you're being dishonest.

17:04 - Discussion about tying business aspects into a good cause. Research your interest to find and develop a specific need that hasn't been met.

33:05 - Discussion of finding ways to dominate on social media to be paid from companies.

44:26 - "Look at failures as opportunities to learn & grow moving forward."

Brand Takeaways

Keep persisting after opportunities you desire when being told no or failing at first.
Find opportunities to provide solutions for through problems you see.
Be authentic in your journey!
Stay patient in pushing out content for free before asking to get getting paid.
Understand your worth! Stick with your price point without being afraid to walk away if it's not right.

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

Devon's Instagram Handles

Website

Devonstill.com

Book Recommendations

Soar by TD Jakes

Think And Grow Rich by Napoleon Hill

The Effective Executive by Peter Drucker

Ownership Vs Partnership: Brands Biggest Decisions Sep 20, 2022

In this episode of Nicky & Moose, they discuss how to manage the highs and lows in personal and business brands. Listen closely to the perspectives shared that can elevate your business or brand to new heights.

What You Will Learn

Distinction Between Business & Personal Brands
Lifespan Of A Creator
Understanding Leverage.
Kanye’s Impact On Joining & Leaving GAP.

5:05 - What’s your stance on chasing two rabbits vs one? Are you more productive having one focus only or can you manage focusing on more than one avenue?

13:24 - “Your influence can control or narrate what happens to a business.”

15:13 - “Your focus depends on how you look at the situation.”

21:50 - Discussion of partnerships with big brands and when’s the appropriate time to leave, and understanding your leverage as a brand or business.

24:30 - “Learn how companies operate on a global scale when you work with them. Don’t take the experience for granite.”

34:35 - Are you willing to take more risk in exchange for more freedom creatively & financially?

43:45 - Discussion of being smart with your content release.

50:15 Discussion of how stay relevant as a brand or business.

Thoughtful Takeaways

Diversifying business portfolio with other avenues.

What’s your focus level on avenues.

Gain knowledge from different industries on how it operates to add to your current avenue.

Influencers & businesses can create marketing material for each other when planned properly.

Master the tedious task that seems boring.

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

Creators Making Millions Sep 13, 2022

In this episode of Nicky & Moose, they discuss different ways to make money with social media, content building, and execution of successful business models.

What You Will Learn

Timing Of Content Release
Paid vs Organic Content
How To Add Uniqueness To Content
Forbes highest paid creator list

12:05 - “The person with the biggest vision and drive to make it a reality, can’t make pit stops explaining it along the way. Doing so will slow you down.”

24:12 - “In partnerships, find people who believe in the vision when it’s junk.” Build your team with people who will survive the ups and downs of the journey. Complete transparency is needed to avoid confusion.

27:00 - Discussion of strategically releasing content.

29:30 - Discussion of pros for organic & paid content. Organic content can turn into paid content as time progresses.

34:15 - “Start & scale.” Build an authentic connection with your audience in the beginning. The focus should be organically building your brand. Afterwards, you can begin to scale with ads to grow your brand.

37:45 - “Grow a community that’ll share your content on their platforms.”

52:25 - Discussion of making viral videos. “Find what works and then make it better.”

Takeaways

Be able to have content to show when people come across your pages. Stay prepared!
Are you skipping the small steps along your journey?

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

How To Create 100 Podcast Episode Consistently Sep 06, 2022

In this episode of Nicky & Moose, you’ll discover the thought process and transitional pivots along the journey of consistency to 100 episodes!

What You Will Learn

Details of journey
Turning Lessons Into Catapults For Success
Managing The Ups & Downs
Monetizing Your Platform
Producing Content Intentionally

8:30 - “Have the courage to change. Start something you’re passionate about even when you’re unsure about what it’ll look like.”

26:20 - Discussion of how to monetize and grow your brand with sponsors or advertising.

35:48 - Discussion of how to properly plan a podcast. “Creating your own platform has impact.”

48:45 - Q&A with Nicky & Moose.

1:15:50 - “You will learn more from what you think is a loss than trying to plan out a perfect plan. Take a chance!”

Questions

Are you staying consistent in creating and sustaining your brand?

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm
Join the waiting list to Join Nicky And Moose's Patreon and get access to it before it comes out to the public: https://bit.ly/creatoravelist

Equipment

https://a.co/9eWkUBd

I’ve Been Broke Now I’m Working With Beyonce With Tobe Nwigwe Aug 30, 2022

In this episode of Nicky & Moose, guest star Tobe Nwigwe shares his story of reaching success with true authenticity, confidence, and a mission to make his purpose popular.

What You Will Learn

What making your purpose popular looks like.
Using lessons from previous experiences to apply to new ones.
How to fine tuning your craft.
What staying true to yourself looks like an opportunities that can come from it.

10:13 - “Start with what you have and hang with people who don’t make excuses.” Who you hang around is vital to your mindset & success.

12:10 - Authenticity vs Audacity. Discussion of Tobe’s creative process.

21:30 - “Knowing what your brand & vision is will take you far.” Stay true to who you are while wholeheartedly believing in your stance! Work to not allow anyones opinion sway you away from it.

29:45 - Discussion of building a team with executors to avoid spreading yourself to thin in other endeavors.

Questions

Are you honestly putting forth effort to position yourself to be successful?
Are you staying true to who you are despite not having the results you desire yet? Survive the hardship test for your time of success is coming!

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm

The Truth About Taxes As A Content Creator With Carter Cofield Aug 23, 2022

In this episode of Nicky & Moose guest CPA star Carter Cofield provides insight on how to obtain more money through tax write offs in your business and providing services in attractive ways to consumers.

What You Will Learn

What can be used as tax write off.
How Saving money
Branding yourself more effectively.
Pushing the narrative that’s attractive for consumers.
Developing a successful launch strategy.

4:25 - “Make a decision.” Life will put you in situations to mature you along the journey to success. Make an intentional choice to move forward each day.

7:15 - Discussion of how Carter branded & leveraged his work to clients. “Teaching in ways that’s fun and relatable.”

15:15 - “Live out the content you post by practicing what you preach.”

18:39 - “Start a business, obtain LLC & EIN number and a business bank account.” If you are exchanging services for money, those three components are necessary to have.

30:25 - Discussion of email marketing.

38:41 - “You can write off any expenses that are ordinary and necessary for your business.”

Takeaways

Build a business around the lifestyle you want. Work with people you want to work with.
Build proper awareness for your business.
Obtain a book keeping software. Make sure that all of your documents are up to date.

Book recommendations

4 Hour Workweek by Tim Ferriss
Who Not How by Dan Sullivan
How To Win Friends An Influence People by Dale Carnegie

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm
Learn more about tax deductions by purchasing Carters Ebook at Taxfreelivingbook.com and receive 70% off!

Without Content You Don’t Have A Brand Aug 16, 2022

In this episode of Nicky & Moose, they discuss how to add longevity to creating content by staying consistent, effectively planning, staying true to yourself, and having a clear goal and process for your brand.

What You Will Learn

How to meet the promise you made when marketing through you’re process.
Whether you should meet the needs of customers vs creating something new.
Differentiating wants and needs for your brands direction.

6:15 - “There is impact in consistency.”

9:30 - Giving your audience an explanation to why your creative break occurred is a way to build trust with your community.

16:01 - Explanation of ways to schedule postings for your content. Later is good for YouTube postings while Creators Studio is useful for Facebook an Instagram.

19:35 - Discussion of Gary Vee’s perspective on consistently posting content.

22:56 - Discussion of ways to effectively create content. Your style is often found when being authentically you.

28:30 - Are you concerned with how people are perceiving you? “People who are winning aren’t having those thoughts.”

32:45 - What’s the heart of your brand? It keeps you honest & provides passion to keep going. Especially when it’s hard to continue progressing forward.

43:45 - Continue to keep working on what you’re good at. Pick your own goals and not what others think you should do.

46:20 - Discussion on the Influencer vs the Product. “Influencer brings you to the first purchase, but the product keeps you coming back.”

Creative Takeaways

Breaks are good to recharge the mind.
Strategize ways to make & spread out content for weeks at a time.
Are you clear on what the process is for the goals you’ve set?
Is the product your seeking a want that turns into a need?
“The only time you lose is when you quit.”

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm

Ego is the Enemy of Collaboration Aug 09, 2022

In this episode of Nicky And Moose, they discuss how egos can ruin the success of collaborations, and how two generations can coexist with each other for collaborative success.

What you will learn

• What are the depths of a brand.

• Kevin Hart perspective on egos.

• Jay Z’s perspective on change and growth.

• How people lose success after gaining it.

• How to not let egos destroy great opportunities as a group.

• Serving the pressure of building brand online

5:21 - “Information without understanding it is detrimental.” It’s important to know the source of the information and how to make use of it.

19:15 - Learn the language of your craft to adjust with changes that occur over time. Upgrade your brand & the method of delivery if applicable. Providing an understanding to the information you’re posting to stand out from competitors. Ask yourself what is it, who’s it for, and how can it be applied to life. Don’t become stubborn to change because of the previous success had.

23:01 - “Have a fan view of your industry to learn an appreciate the perspectives that enter the industry.” Don’t become too comfortable when it comes to learning new things that can enhance your success.

25:27 - “Try something new without feeling threatened.” The bridging of two generations needs to occur for collective success.

33:01 - “I don’t have to question myself when collaborating with other people.” Peoples questionable actions aren’t necessarily egos, but more so masked as lack of confidence in themselves.

58:01 - “Stay in your zone of genius.”

1:04:13 - “Trust your timing.”

Questions

Are you honest with your goals with the team you’re on?
Do you have an ego that stops you from collaborating with others?
How would you address someone on your team who has an ego?

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm

Rules for Doing Business with Friends Aug 02, 2022

In this episode of Nicky And Moose, they discuss maneuvering through inevitable changes, building trust once it’s broken, and being aware of your position along the journey.

What you will learn

What perspective is needed when dealing with change that’s inevitable.
How to deal with feelings an emotions no matter what success level you’re on.
Owning your wrongs no matter what status you’re at.
How to organically grow you’re brand trust back.

7:10 - “Never break your brand trust.”

11:13 - “Success in one phase of your business or life does not guarantee success in the next phase.”

34:20 - Discussion about new Instagram updates.

38:50 - “Instagram is a leverage tool to become a global brand.”

46:20 - “Don’t be afraid to test new things out.” Attempting new ideas can lead to breakthroughs in your creations. You also receive honest feedback from people who engage with your brand.

50:01 - Staying at the top is about owning branches (different business ventures) that you’re apart of. There’s a transition from hustling in the beginning to more strategic actions as time passes along.

1:04:17 - “Having weaknesses doesn’t make you a failure. Not acknowledging them or finding ways to work around them will cause you to fail.”

Questions

Are you leaning too much on the platform to do everything for you?

Have you ever broken brand trust before? Have you successfully built it back up?

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

The Million Dollar Podcast Formula | How To Start A Podcast with David Shands Jul 26, 2022

Being consistent is the key ingredient when it comes to being successful in anything that you do. It’s the driving force for the actions needed everyday. In this episode of Nicky And Moose, Guest Star David Shands shares the process along his journey of entrepreneurship. David provides tangible examples & principles of how he started, stayed consistent, and what he used and learned to become successful.

What You Will Learn

Being consistent, having passion & the drive to be successful.
Importance of community.
Lessons learned from building online community.
Setting a schedule that promotes rhythm and consistency.
Getting into different circles to elevate.
The power of podcasting

9:30 - “Getting around other entrepreneurs was key for growing as an entrepreneur.”

14:23 - “Know what you need.” Evaluate yourself to understand what’s needed to be consistent and successful.

20:35 - Are you comfortable with who you are & the value you bring to the table?

24:02 - “When you invest more, you have a license to charge more.” It’s a mindset that’s needed as you learn an invest in more knowledge. Be confident in what you ask for!

28:40 - “Promote your business/brand with the same excitement consistently!” Your energy level of your brand should remain high whether the business is just starting or very successful.

33:00 - Strategy provided on promoting events.

44:25 - “If you do something often enough, you’ll develop formulas for it.” Keep working on what you’ve started!

46:15 - Discussion of ways to make Podcast revenue.

1:03:10 - Three business brand books. The Psychology of Money, How To Win Friends and Influence People, and Slight Edge.

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

How I Went From BROKE To MILLIONAIRE With A Camera w/ BrandonShotMe Jul 19, 2022

This week Nicky Saunders And Moose Ghonim sit down with expert videographer and business owner Brandon “BrandonShotMe” Dixon. Brandon went from wanting to be a rapper to a 7 Figure Businessman all with a camera.

What you will learn in this episode:

The Correct Creative Mindset
How To Niche Down As A Creative
How To Increase Your Pay and Get Your Time Back
How To Narrow Down Your Offers
How To Start Your Own Agency
How To Provide Exactly What The Client Wants As A Creator
How To Systemize Creativity

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

How To Prepare Your Brand For A Recession Jul 12, 2022

This week Nicky Saunders And Moose Ghonim share how brands can prepare for the upcoming recession. As also discuss how to increase your prices with Inky Johnson, lessons from DJ Jazzy Jeff, and a glimpse into service base brands.

What you will learn in this episode:

How To Avoid Your Ideas Going Into The Grave Yard
How To As A Brand Prepare For The Recession
How To Take An Opportunity And Use It To Increase Your Prices

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

5 Secrets To Becoming A Thought Leader In Your Industry Jul 05, 2022

In this episode of Nicky And Moose, our hosts break down the steps it takes to become a thought leader in your industry with lessons from Kia Henry of Faze Clan, Khaby Lame, Wallstreet Trapper, Missy Elliot, and Chris Brown.

We also have a great discussion about would you pay $19 million to have lunch with Warren Buffet and the signing of Logan Paul to the WWE.

What you will learn in this episode:

Pushing Your Industry VS Your Brand
The Journey to 145 Million Followers
3 Steps How To Get Your Audience To Buy Into Your Business/Brand
Being Hot Vs Being Respected
What Should You Post When Starting A Personal Brand

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

How To Build A Personal Brand For Business Jun 28, 2022

Check out today’s episode as your hosts discuss whether or not we should set goals with Emmanuel Acho, Tobe Nwigwe’s take on branding and having a routine, and Derek Jeter’s success blueprint using mastery.

Also, check out the conversation on not only focusing on money with Ryan Clark of the Pivot Podcast. This is a can’t miss! So, grab something to take notes with and check it out.

What You Will Learn:

A different perspective on setting goals
How to build a brand
The importance of consistency
The benefit of progression and winning
Putting money in its place

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

How To Make Your Brand Ideas Come To Life Jun 21, 2022

On today’s episode, Nicky and Moose discuss What’s Poppin’ with former Nike CMO, Greg Hoffman on both authenticity and turning ideas into reality, as well as Don Lemon about the need for vulnerability in business.

Your hosts also break down Nick Cannon and give a fire blueprint for your brand or business to keep it thriving and relevant long after the competition has gone. So, grab your favorite device, share this with a friend, and tune in. This is a can’t miss!

What You Will Learn:

The importance of authenticity and having a belief system in your brand or business.
The significance of the team understanding and experiencing the brand or business’s core values.
The need for your audience to see your vulnerability.
The benefit of seeing ideas come to life in a certain amount of time.
The importance of staying consistent despite what’s new and shiny
We can always do more with an opportunity

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

From Drinking A Smoothie To Creating An Empire With Keon Davis Jun 14, 2022

This episode is a whole different animal as your hosts get the success blueprint from Keon Davis, CEO of Smooth N Groove.

This episode promises straight fire as the smoothie world’s most wanted gives the behind-the-scenes of starting and growing a renowned, successful business. So how exactly did Keon go from being audited repeatedly and having a negative bank balance to having huge names like Tyler Perry Studios and Rick Ross requesting him?

This is definitely one to add to your success archives. So, grab your pen and paper or favorite device and join the conversation.

What You Will Learn:

The importance of networking
The benefits of having a vision and a blueprint.
The significance of utilizing experts instead of trying to become the expert.
How to create the concept for your branding.
The value of adjusting after a loss.
The gravity of researching and staying current.
The opportunity is never the opportunity.
You can’t take everyone with you.
The seriousness of not diminishing who you are and what you do.

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. Video creation is easy, professional, and fully customizable. If you can think of it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

How To Be Intentional In Your Brand Journey Jun 07, 2022

Check out today’s episode as your hosts discuss what’s poppin’ with Omari Hardwick embracing being “off”, Fat Joe on being intentional in your business, Lebron James’ new billionaire status, and knowing your value with 19Keys and the Master Investor.

Nicky and Moose also discuss achieving your dreams and what to do next with Dame Dash! So, grab your pen and paper and stick around until the end. You don’t want to miss these gems!

What You Will Learn:

What makes you tap into your greatness
Understand your influence
Look at the long game when doing business.
Operate in integrity in business
Understand another perspective on pricing your products or services
What to do once you’ve achieved your dreams

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

How To Balance Being A CEO And A Creator May 31, 2022

Welcome to episode 87 of Nicky and Moose: The Podcast! Check out today’s jam-packed episode as your hosts discuss what’s poppin’ with Steve Harvey and imagination in business, Van Lathan’s perspective on imposter syndrome, and Malik Yoba’s view on selling versus selling yourself.

Also, check out Issa Rae’s take on using a team to continue creating, Hit-Boy’s point of view on balancing business and creating, and finally, Joe Burrow’s outlook on celebrating success.

You may want to take notes on this one so, grab your pen and paper or favorite device and plug into the conversation.

What You Will Learn:

The importance of putting emphasis on imagination.
How to give power back to the imagination as you get older.
Entrepreneurship is more of an inside job than an outside one.
Conformity is the disconnect to success
How to view imposter syndrome
How to sell if you’re uncomfortable selling
The fine line between selling and self-centeredness
Hire well and trust those you hire
How to balance both the creator and business sides of your organization.
Sometimes the biggest problem that can happen to a person is success
Changing perspective on success

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

The Secrets To Training And Strengthening Your Mind May 24, 2022

Check out today’s episode as your hosts discuss what’s poppin’ with Inky Johnson and mental conditioning, what matters most with Kyrie Irving, as well as CP3’s perspective on teams and how it applies to our brands and businesses.

Also, check out what Angela Yee has to say about negotiating salaries and how crucial it is for us. So, grab something to take notes with and check it out.

What You Will Learn:

Ways to condition yourself to sustain and have longevity in your career
The importance of preparation and what we consume.
Detaching from the world as a part of mental conditioning
Where fulfillment comes from
The importance of looking outside of your industry for inspiration
Redefining success for yourself
Coming to terms with the team not caring about your business like you
The leaders’ perspective when it comes to teams
The significance of negotiating salaries.

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

How Your Brand Can Stand Out Clearly May 17, 2022

We have a jam-packed episode full of blueprints to navigate you on your branding and business journeys. Join your hosts as they discuss what’s poppin’ with Logan Paul and his defining career moment, Jack Harlow on oversaturated markets, Romero Santos showing us how to have confidence in business, and UFC fighter Francis Ngannou explaining how to handle haters.

They’ll also dive into Lenny S. and the benefits of showing up even when it’s hard.

This is definitely one you’ll need your pen, pad or favorite device for! So, grab a friend and check it out!

What You Will Learn:

The importance of making the process clear and simple
The significance of embracing moments of success and then moving on when the moment is done.
How to stand out in an oversaturated industry
The need to have or create confidence in your career.
How to create confidence.
What to do about haters.
The benefits that come with showing up
How to show up when you’re an introvert or nervous

Branding Against the Grain With Brett Berish May 10, 2022

You’ve heard your hosts give the blueprint from today’s special guest before, but now, he’s actually “in the building”.

Mr. Brett Berish, entrepreneur and CEO of Sovereign Brands joins Nicky and Moose on today’s episode, giving all the game on branding, business relationships, failure. mindset and much much more.

This is one you have to tell all your entrepreneur friends to check out. Got your pen and paper or favorite device? Jump in and get all the gems from today’s conversation.

What You Will Learn:

What to prioritize in branding
Where to find the courage to tell the story
What to include in a brand story
The importance of making mistakes early in business
Don’t force the brand on anyone, love the people that take to it.
How to research for your brand
The importance of having principles in business and branding
Learn to be your own personal brand
How to build authentic relationships in branding
Relationships in branding take time
The need for patience in brand building
Tips on starting and growing a brand or business
The importance in the person who wants it
Tips on making deals with influencers and celebrities
Brand building vs. business
The importance of being involved in the day to day in your business
Be uncomfortable and fail to get better
How to know which idea to use
Love what you do

Trade And Travel To Millions With Teri Ijeoma May 03, 2022

Call, text or DM every entrepreneur you know. Let them know Episode 83 is giving the business and branding blueprints with school principal turned multi-millionaire Teri Ijeoma!

This episode is nothing short of a masterclass as Teri gives a behind-the-scenes look at starting, scaling, and bringing balance to a successful business!

This is definitely one to add to your success file. So, grab your pen and paper or favorite device and join the conversation.

What You Will Learn:

Life is too short.
Loving the level you’re on
Good creators vs. great creators
Putting in the time and effort, in the beginning, will set you up for success in the end.
Don’t let the quality of your media stop you from showing up
Don’t dictate what people should get out of your course.
How to form a community.
Learn everything in your business in the beginning.
Where to look to hire when your brand or business is ready to build a team.
Why not name your business after yourself

Ingredients of Growing Brands Apr 26, 2022

Join your hosts as they talk about what’s poppin’ with Elliott Wilson and what he has to say about teams, Gary Vee and Nicky Jam on niching down, and The Master Investor Ian Dunlap on diversifying your passion.

They’ll also be breaking down privacy on social media with Wallo, answering that burning question: “Where do I draw the line on social media?”

So, send this to a friend and be sure to have a pen and paper or device close by so you don’t miss these fire lessons that will propel your brand or business forward. Check it out!

What You Will Learn:

When to delegate
Ways to delegate effectively
What to consider when delegating
How to create trust in a team
Importance of creating momentum through small wins
Interest, intuition, and instinct in business
Ways to diversify your passion to stand the test of time
Do we share everything on social media?

From Frustrations To Billions Apr 19, 2022

Check out today’s episode as your hosts discuss the difference between inspiration and stealing with Floyd Mayweather, Snoop Dogg’s blueprint on taking control of your content, and how Tope Awotona built a business from frustration.

Also, check out the conversation on scaling your brand or business with Rodney Fieg. This is a can’t miss! So, grab something to take notes with and check it out.

What You Will Learn:

What is the line between inspiration and stealing?
The importance of growing your audience first
Stop minimizing your ideas
Success is in both sustainability and scalability
What helps in scaling a business or brand
Should you scale?

The Real Life Of A Content Creator With Darryl Mayes Apr 12, 2022

Call, text or DM every content creator you know let them know Episode 80 is giving content creation business and branding blueprints with YouTube sensation, Darryl Mayes.

Sticking true to the content creator vibes, this episode promises story after story as Darryl gives a behind-the-scenes look at starting, maintaining, and monetizing a successful YouTube channel with over a million subscribers!

This is definitely one to add to your success file. So, grab your pen and paper or favorite device and join the conversation.

What You Will Learn:

Don’t discount the things you have fun with
The importance of perseverance
When it comes to business, you don’t have to do everything alone.
Ways to make money from content creation
Red flags concerning business deals
How to keep loving what you do
The need to know yourself
How to stay motivated
Enjoy the process.
Be careful with brand deals.
The importance of finding a community around what you do.

Positioning Your Brand for Legacy Apr 05, 2022

Today’s episode is 100% a business blueprint.

Be sure to tune in as your hosts discuss what’s poppin’ with Will Smith and Chris Rock in a way that only Nicky and Moose can. Get the business and branding layout from Biggs of Roc-A-Fella and the businessman himself, E-40.

They’ll also be discussing respecting and expanding the brand with the entrepreneur and CEO of Sovereign Brands, Brett Berish.

You may want to take notes on this one so, grab your pen and paper or favorite device and plug into the conversation.

What You Will Learn:

What happens when you create a power brand.
The importance of positioning the next person to take over and lead.
The need for balancing caring and nurturing with positioning a team member for success.
Using the power of the internet and social media vs. attempting to make it the traditional route.
The importance of you respecting your brand.
The power of “no”.
Building respect for your brand.
How to expand the brand.

The Marathon Still Continues Mar 29, 2022

Join your hosts as they fire off back to back lessons as they cover the late, great Nipsey Hussle!

Nipsey's life continues to give us the most amazing blueprint as to how to think and operate our brands and businesses.

Check out this episode with a friend, colleague, or family member, and be sure to have a way to catch all the gems they’re dropping to help you to navigate in the business and branding world!

What You Will Learn:

The importance of knowing your industry model to eliminate guessing games.
Attach innovation to a business model that works.
Demand allows for innovation.
The importance of building a strong following of loyal fans.
How creative can you get with monetizing your connection?
You have to know your numbers.
The importance of partnering as a business instead of as an individual.
You can’t pass down the talent, but you can pass down the process.
Treat your business like the vision, not what it looks like right now.
The benefit of systems in helping your creative genius.
The thing that’s keeping you from the next level.

What It Takes To Be An Social Media Influencer With Jackie Horbrook Mar 22, 2022

This episode promises gems as the founder of Black Christian Influencers (BCI) Jackie "The Educator" Horbrook gives the behind-the-scenes of starting, growing and scaling a successful community-based business.

This is definitely one to add to your success archives. So, grab your pen and paper or favorite device and join the conversation.

What You Will Learn:

How to know when to take a backseat to the brand
Focus on the one thing
The difference between a personal brand and a brand that you’re not the face of
What a successful influencer looks like
How to monetize as an influencer
Do’s and don’ts of being an influencer
What to do with people who slept on you as you were coming up
How to get attention from those who rejected you initially
How to audit your social media page on your own
How to gain traction when you’re starting out on social media
When do you know to start a second business
The importance of automation
The benefit of community
What makes you a CEO
How to use other people’s content to grow your Instagram
How to choose your niche
How to be successful when first starting and/or wanting to scale

Should You Jump On A Trend? Mar 15, 2022

Check out today’s episode as your hosts celebrate Nicki Minaj and discuss what’s poppin’ with Lil’ Wayne and his take on achieving longevity in the industry as well as 19Keys’ perspective of execution in today’s society.

Also, check out Young Guru’s blueprint to success as the supportive role behind big names such as Jay Z, Def Jam and more. So, grab something to take notes with and check it out.

What You Will Learn:

Why it’s not always a good thing to hop on trends
When is it best to take on a trend?
When is it best to start a new trend?
What about the greats should you copy?
Why trends can sometimes delay your success.
The importance of embracing changes in your industry.
Trends vs. industry standards
The importance of asking for help
Why execution seems insignificant in today’s society
Why being given things isn’t always a good thing
The importance of the person behind the scenes
The benefit of working in your genius whether it’s being the star or the support
The call is greater than the title
Why you feel you have to be in the spotlight

How Opinions Impact Your Brand Mar 08, 2022

Join your hosts as they discuss what’s poppin’ with Twitch star Adin Ross and community building, DJ Khaled on hustle, and Tyler the Creator on insecurities.

They’ll also dive a little bit more into LeBron James’ take on his loss and how that same issue could be affecting the success of your brand or business.

This is definitely one you’ll need your pen, pad or favorite device for! So, grab a friend and check it out!

What You Will Learn:

Don’t feel bad promoting
The importance of diversifying your platforms
The benefit of showing more of us in growing a community
You will last longer than your expertise
Positioning yourself for passion
Funding the dream
How to operate your business without fear
Is testing the market a source of insecurity or a strategy?
A creator’s perspective versus an innovator’s perspective
How motives influence results
How to use people’s opinions in what you do
Why we’re always seeking approval

The Breakfast Klub Story With Marcus Davis Mar 01, 2022

Special Nicky and Moose: The Podcast Episode!!! Call, text or DM all your entrepreneur friends and associates to let them know Episode 74 gives the business and branding blueprint as your hosts sit down with Marcus Davis of The Breakfast Klub!

This episode promises straight fire as Marcus gives the behind the scenes of starting his small business to making it the company that the city and celebs recognize and can’t get enough of!

This is definitely one to add to your success arsenal. So, grab your pen and paper or favorite device and join the conversation.

What You Will Learn:

What entrepreneurship is
How to get the right person’s attention
Some things to include in your business plan
The importance of the name of your brand
How to determine team principles
How to research the market
What it takes to scale a business
Don’t be desperate for success
Be prepared and learn from past experiences
Be sure to tend to the business of your business
Why you should build community as an entrepreneur
Celebrate people

From Dreams To Brand Deals Feb 22, 2022

Check out today’s episode as your hosts discuss what’s poppin’ with a new Victoria’s Secret model, Hansel Emmanuel, Fanatics’ recent acquisition of Mitchell & Ness, and the Super Bowl Halftime Show.

You also don’t want to miss these gems on ownership and marketing from Kanye West. So, grab your pen and pad and stick around for the conversation.

What You Will Learn:

The beauty and benefit of inclusion
Licensing vs. ownership
Alternative ways to monetize an opportunity
How to identify a big opportunity
Ownership allows freedom to make different moves
How to repurpose a product or service
The importance of overdelivering in your brand or business

Independent VS Corporate: What Is Your Strategy Feb 15, 2022

We have another gem-filled episode for you today. Join your hosts as they talk about what’s poppin’ with Snoop Dogg and Death Row, Peloton, and more on these podcast breakups.

They’ll also be breaking down the corporate and independent businesses structures giving you insight to best choose which format is right for you.

So, send this to a friend and be sure to have a pen and paper or device close by so you don’t miss these fire lessons that will propel your brand or business forward. Check it out!

What You Will Learn:

The benefit of opening opportunities to founding members
Corporate formats can become independent
What to do if you don’t want to be the face of your company
How to keep revenue flowing in your business
How to collaborate in business
The importance of role awareness in business
How to determine whether you should be corporate or independent
How to determine who to collaborate with
What to do when the shelf life of your brand is up

The Tables Have Turned - Behind The Brand Of Anthony O'Neal Feb 08, 2022

Go grab all your entrepreneur friends and let them know Episode 71 hits hard as your hosts sit down with Anthony O'Neal!

This episode promises nothing but straight gems as AO gives us the game on branding, teaching, business, making money as a podcaster and influencer and more! He even gives the scoop on his upcoming course!

But what got this renowned podcaster, bestselling author and speaker from 19 and homeless to where he is today? Tune in because the stories are crazy! Get your pen and paper or favorite device and join the conversation.

What You Will Learn:

When do you know it’s time to teach
How to choose your target audience
Write the vision
Learn to say no
Don’t let people talk you away from your vision
How to price your products or services
Be humble but don’t devalue yourself
How to make money as an influencer
True entrepreneurs make it happen
Separation is necessary sometimes
The power of teams
How to master and nurture confidence
Don’t rush to put out a product or service
Fill the gap in the market giving your audience what they need

Join the waiting list for The Single's Blueprint: Click Here

The New School Business Model Feb 01, 2022

In today’s episode, Nicky and Moose discuss What’s Poppin’ with Kanye West and Donda 2, Tom Brady will miss the Super Bowl, and more people leave the Joe Budden Network.

Your hosts also break down Steve Harvey and give a fire blueprint for your brand or business to reinvent itself using his legendary career. So, grab your favorite device, share this with a friend, and tune in. This is a can’t miss!

What You Will Learn:

What type of focus is needed to release at the level we want?
The payoff in being dependable and consistent
The blueprint for podcasters joining a network
How to make sure your tradition is never outdated
Stay in control of audience and content
The importance of taking what you have and using it in a new way staying relevant and profitable
Don’t be afraid to reinvent yourself
Anything is possible
How can you use your gifts for what you want to do

This episode is sponsored by:

Ecamm Live: With Ecamm Live you can quickly & easily create professional live stream broadcasts or pre-produced videos right from your Mac. Try Ecamm Live for free for 14-Days - www.nickyandmoose.com/ecamm

Convertkit: Promote your latest project and collect subscribers with beautiful landing pages, sign up forms, and link pages that make your work stand out. www.nickyandmoose.com/email

From Building To Monetizing Your Brand Jan 25, 2022

Be sure to tune in as your hosts discuss what’s poppin’ with Nas’ NFT drop, the latest Instagram monetization feature, and Dwayne “The Rock” Johnson’s newest partnership. They’ll also be discussing YouTube sensation MKBHD Marques Brownlee and the transition he’s making that brands and businesses should model.

You may want to take notes on this one so, grab your pen and paper or favorite device and plug into the conversation.

What You Will Learn:

Owning and leveraging NFTs
New ways to monetize your Instagram content
The benefits of centralizing
How to help retention rates in your business
When to monetize your content
Be strategic about what type of ownership you go after
How to build a power brand
Ways to be unique in your industry
What builds a business

This episode is sponsored by:

Ecamm Live: With Ecamm Live you can quickly & easily create professional live stream broadcasts or pre-produced videos right from your Mac. Try Ecamm Live for free for 14-Days - www.nickyandmoose.com/ecamm

Convertkit: Promote your latest project and collect subscribers with beautiful landing pages, sign up forms, and link pages that make your work stand out. www.nickyandmoose.com/email

Compete Don't Complain Jan 18, 2022

Check out today’s episode as your hosts discuss what’s poppin’ with Lil’ Baby being all-in on crypto, this Bored Ape status symbol all the big names are into, Forbes Highest Paid YouTube Stars of 2021, and Logan Paul and Ksi’s sports drink collab.

Nicky and Moose also break down a few lessons learned from Snoop Dogg, a true vet in the game! So, grab your pen and paper and stick around until the end. You don’t want to miss these gems!

What You Will Learn:

Should you move all your money into the Metaverse?
How to view NFTs
Where to place value in your products
If you don’t like something, be the change
One of the conversations minority creators should be having
Areas in business where we should be consistent
Make what you have into what you know best
Figure out how to use your culture in your business
Reinvention anchored in truth and authenticity
The importance of understanding and mastering self
Entrepreneurship is an inside out job
Innovation vs mimicking

Another Breakup Over Money? Jan 11, 2022

Check out today’s episode as your hosts discuss what’s poppin’ with Earn Your Leisure Podcast, Jessica Simpson being a billion-dollar company, and saying goodbye to I Am Athlete.

The business blueprints in this episode are ones you definitely want to add to your arsenal. So, grab your favorite note-taking device and check it out.

What You Will Learn:

Being sure to seize the moment instead of hiding from it
The importance of roles
The significance of strategically leveraging relationships
Different ways to build a business and grow a brand
The necessity of making the vision plain
How to properly collaborate
Think bigger

From The Trap To Wall Street Masterclass With Wallstreet Trapper Jan 04, 2022

Tune in as your hosts, Nicky and Moose, kick off the new year interviewing Wallstreet Trapper! *Cue air horns!*

See what took this former street trapper from hustling on the block, going to jail, and even almost dying himself to being featured on platforms like The Breakfast Club, Ellen, and in rooms with greats like Rick Ross and Master P.

Go grab your pen and paper or favorite device as Wallstreet Trapper gives the blueprint to success in business, branding, social media, community, fatherhood, and more!

You don’t want to miss this!

What You Will Discover:

How to turn what you know into something positive and lucrative for your brand or business
Everyone starts somewhere…don’t give up.
What makes people receptive to your brand or business
The payoff of being consistent on social media and showing the process
How to be scalable.
What you don’t know can no longer be an excuse for you not succeeding.
How to build a successful, tight-knit community
The importance of delegation
How to be a leader
How to be present for your family while building your brand or business
How to become the best version of you

Ownership Opportunities Dec 28, 2021

Episode 65 of Nicky and Moose: The Podcast is a can’t miss! We have another episode full of blueprints to navigate you on your branding and business journeys. Join your hosts as they discuss what’s poppin’ with Diddy and Sean John, Triller’s big business move, and Big Sean on his response to Kanye.

They’ll also dive a little bit more into this NFT world with tips from Chamillionaire that are sure to take your brand or business to the next level.

This is definitely one you’ll need your pen, pad, or favorite device for! So, grab a friend and check it out!

What You Will Learn

The power of influence and partnering with a platform
How to analyze an opportunity
The importance of creating your own
Give loyalty to people who want it
Completing vs. competing
Shifting from creator to owner

The Blueprint Of The Digital Era Dec 21, 2021

Check out today’s episode as your hosts discuss what’s poppin with Meg Thee Stallion and her new Netflix partnership, Jordan entering the NFT world, and DJ Khaled’s position on social media.

Also, check out important lessons from B. Simone to help with your brand and business. Grab your pen and pad or favorite device for this one…it’s a can’t miss!

What You Will Learn:

How to keep your name in a positive light
Not letting what others see as limitations stop you from being great
Making your brand relevant with where the world is going
Blueprint for marketing and partnerships
How to leverage your milestones
What social media really is today
How to leverage free
Value is just as important as ownership
How to clear up brand confusion
What consistency does for your brand
It’s ok to grow but don’t change
The first principle of achievement
Have the audacity to be this you in public

This Podcast was created using Ecamm Live. Try Ecamm Live for free for 14 days: http://www.nickyandmoose.com/ecamm

Solution Over Ego Dec 14, 2021

Welcome to episode 63 of Nicky and Moose: The Podcast! Check out today’s episode as your hosts discuss what’s poppin’ with Drake and Kanye West, Travis Scott, and Alicia Keys.

You also don’t want to miss these gems on ownership from Tyler Perry. So, grab your pen and pad and stick around until the end. You don’t want to miss these gems!

What You Will Learn:

Your upsell doesn’t have to be complicated.
The importance of innovation in moving forward from a bad situation.
The thought that needs to go into diffusing a negative situation as a business person.
Ways to stand out in business
What will you give up for ownership?
The power to give opportunities because of ownership.

This Podcast was created using Ecamm Live. Try Ecamm Live for free for 14 days: http://www.nickyandmoose.com/ecamm

Episode Timestamps

00:00 - Intro

01:37 - Review of the Week

08:35 - Drake and Kanye West

20:17 - Travis Scott’s Interview with Charlamagne Tha God

21:35 - Clip (Travis Scott)

22:14 - Creating Better Experiences

34:39 - Alicia Keys

35:35 - Clip (Alicia Keys)

36:20 - Business Planning Formula

49:52 - Tyler Perry

50:47 - Clip (Tyler Perry)

51:32 - Ownership

01:01:05 - Announcements

01:03:22 - Moose, Final Words

Virgil Abloh Tribute Dec 07, 2021

Episode 62 is definitely a special one, not just because your hosts are in the room together, but more because this episode is dedicated to the legend Virgil Abloh who passed November 28th. This show has given Virgil his flowers a number of times, so you know Nicky and Moose had to dedicate the entire episode to his genius and artistry!

Don’t miss this blueprint! The map Virgil left behind is one that will launch your brand or business forward exponentially! So, take out your pen and paper, grab a friend, and tune in to today’s episode.

What You Will Learn:

The importance of communicating the right idea.
The significance of simplicity.
Stop filling the void and let things be.
How perfection holds us back.
The importance of clearly and concisely describing your brand.
What collaboration entails.
Signs that a collaboration has peaked.
Signs that its time to start duplicating yourself.
Freedom to operate in your passion when its all you do.

Invest In Your Future Nov 30, 2021

Welcome to episode 61 of Nicky and Moose: The Podcast! Check out today’s episode as your hosts discuss all things Black Friday, Odell Beckham’s Bitcoin salary, and the genius of Brian Armstrong, founder of Coinbase.

Also, check out the blueprint the Queen’s kids extracted from YouTuber MrBeast who just made $456,000. This is a can’t miss! So, grab something to take notes with and check it out.

What You Will Learn:

How should personal brands do Black Friday
The importance of keeping things as basic: What’s the problem? What’s the solution?
We do not have to reinvent the wheel.
How to be early adopters in the Metaverse
Never pass up an opportunity to make your brand or business younger
The benefits of reinvesting
Find that thing that makes you seem crazy
How to expand your brand or business with what your currently have

Sign up for Coinbase and get $10 in Bitcoin: https://www.nickyandmoose.com/coinbase

Should You Follow The Trends? Nov 23, 2021

We made it to episode 60 of Nicky and Moose the Podcast! In today’s episode, Nicky and Moose discuss What’s Poppin’ with Drake and Kanye West, the Metaverse, NFT’s, and Adele’s new music release.

Your hosts also break down Atlanta’s own Jeezy and give a fire blueprint for your brand or business to implement. So, grab your favorite device, share this with a friend, and tune in. This is a can’t miss!

What You Will Learn:

How to use what’s new around you with what you’re currently doing.
The importance of putting power in the hands of the community versus giving power to the public.
Understanding your core audience and catering to them
How to become a trend
Longevity and legacy vs. trending and viral
What can we do to serve the people?
The importance of detaching from money
The benefits of positioning yourself as a follower instead of making it known you’re the head.

Timestamps

00:00 - Intro

1:34 - Review of the Week

5:26 - Drake and Kanye West Larry Hoover Concert

13:11 - Metaverse

17:45 - NFTs

22:42 - Adele Finally Releases New Music

24:04 - Clip (Adele)

24:37 - Knowing Your Audience

32:46 - Jeezy

34:55 - Clip (Jeezy)

35:34 - The Benefit of Serving

45:11 - Clip (Jeezy Playing His Role)

51:15 - Announcements

52:03 - Moose, Final Words

This Podcast was created using Ecamm Live. Try Ecamm Live for free 14-Days: http://www.nickyandmoose.com/ecamm

Bye Haters Nov 16, 2021

Today’s episode is all about seeing things differently. Be sure to tune in as your hosts discuss what’s poppin’ with Travis Scott and Astroworld, Mark Zuckerberg and Facebook’s rebranding to Meta, and of course the blueprint we can take from Kanye West to create our own success.

You may want to take notes on this one so grab your pen and paper or favorite device and plug in to the conversation.

What You Will Learn:

What to do as a brand or business when unfortunate events happen
Rebranding blueprint from Meta aka Facebook
The consequences of exposing your stance with your circle
Where to focus when disruption occurs
The results of seeing things differently
The importance of being open to things you don’t understand

Entrepreneurship VS Corporate Nov 09, 2021

Check out today’s episode as your hosts discuss what’s poppin’ with Jay Z and the Rock N’ Roll Hall of Fame, Rhianna’s music release, and Trey Brown of Spergo.

Nicky and Moose also break down a few lessons learned from Shark Tank’s own Daymond Johns! Grab your pen and paper and stick around until the end. You don’t want to miss these gems!

What You Will Learn:

How to know where to put your confidence
How to build your confidence
Acknowledging those people and events that make you who you are
The beauty in repurposing
Should you quit your day job?
What sales really are
When to let your business idea go

How To Get Your Time Back With Systems Feat. Connie S. Falls Nov 02, 2021

Special Episode Alert!!! Go grab all your entrepreneur friends and let them know Episode 57 of Nicky and Moose: The Podcast features none other than Connie S. Falls! The “S” is for “Systems”!!!

This episode is absolute fire as Connie gives us the game on the importance of systems in our brands and businesses as well as an inside look into how she got started in her 14-year reign as the Systems Queen working with top companies like Dell and top influencers like Alix Good Energy and Wall Street Trapper!

But what got this systems tycoon into this field in the first place? How does she do it all as a mom and business owner? Tune in because you won’t believe the answers if I told you. Get your pen and paper or favorite device and join the conversation.

What You Will Learn:

Common sense is not common, documentation is.
What operational systems are and how they benefit your brand or business
When a personal brand should start implementing systems
The importance of sustainability
The difference between growth and scaling
The importance of delegating
The need to invest in your systems

Powered by Ecamm Live: www.nickyandmoose.com/ecamm

Passing The Baton Oct 26, 2021

Check out today’s episode as your hosts discuss what’s poppin’ with Kanye West and McDonald’s, Sir Elton John’s new collaborations, as well as the late, great Bob Marley.

Also, check out what happened with Big Sean that made the Queens’ kids get really transparent. So, grab something to take notes with and check it out.

What You Will Learn:

How to stay relevant through humility
Intentionality in reaching out to the next generation
Making sure our business is in order to pass to our people
Watch how people treat your family at the business table
What it looks like when the grind works against you
How to achieve ultimate happiness

Sponsored by Ecamm Live: nickyandmoose.com/ecamm

Partnership For Millions Oct 19, 2021

We have another episode full of blueprints to navigate you on your branding and business journeys. Join your hosts as they discuss what’s poppin’ with Meg the Stallion, Lebron James, and Kyrie Irving.

They’ll also dive in a little bit to see how Meek Mill is dealing with social media and how we should look at it to grow our brands and businesses.

This is definitely one you’ll need your pen, pad, or favorite device for! So, grab a friend and check it out!

What You Will Discover:

How to think concerning partnerships
How to stay relevant and build your business
How to use social media
The importance of learning to reconfigure the plan.

Resources VS Relationships Oct 12, 2021

Welcome to episode 54 of Nicky and Moose: The Podcast! Check out today’s episode as your hosts discuss what’s poppin’ with the Facebook/Instagram/What’s App shutdown and Tina Turner’s catalog payoff.

Also, check out important lessons from Russ and the great Nipsey Hussle. Grab your pen and pad or favorite device for this one…it’s a can’t miss.

What You Will Learn:

What route do you go when you want to stay relevant?
Is it worth it?
Have relationships in business, not just resources.
Think cash flow and credibility when making deals.
Prioritize in your brand/business.

What's Your Biggest Flex? Oct 05, 2021

Check out today’s episode as your hosts discuss what’s poppin’ with R. Kelly (by request), DJ Envy, and Coachella, as well as Gary Vee’s NFT payoff.

In this episode, Nicky and Moose bring back the breakdowns focusing this episode on Mr. Worldwide himself, Pitbull! Grab your pen and pad and stick around until the end. You don’t want to miss these gems!

What You Will Learn:

Your work and your wrongs
When to fight for your name
Stop overthinking…anything is possible
Stay consistent, people are rooting for you
You narrate your own story
How social media sees us and how they operate
How to take back the power from social media
Ways to maintain success

The 120 Conference Live Experience Sep 28, 2021

Welcome to Episode 52 of Nicky and Moose: The Podcast. This episode is coming straight to you fresh off the 120 Conference. Nicky and Moose are going to give you some highlights and lessons learned both on and off the stage.

This is definitely one you don’t want to miss. Grab a friend and your favorite note-taking tools so you don’t miss your business and branding blueprint. Check it out!

What You Will Learn:

Credibility and branding go hand in hand.
Social media is your stage before the stage.
Why don’t many of us like to be seen on social?
Why does in-person energy differ from online energy most times?
How to know when the audience is processing versus just not feeling you?
Live what you teach.
Use storytelling to connect with those who don’t connect with facts and data.
Bringing such amazing energy to a room that everyone in the room gets blessed.
Making opportunities happen before they happen.
Things don’t have to be complicated.
Find the right environment

Join us next year in CHICAGO if you missed this year's 120 Conference: 120series.com

Walking Your Talk Sep 21, 2021

Welcome to episode 51 of Nicky and Moose: The Podcast! Check out today’s episode as your hosts discuss what’s poppin’ with Usain Bolt and Sha’Carri Richardson, of course, the Ja’ Rule and Fat Joe Verzuz battle, as well as lessons in building from Styles P.

Also, check out an important lesson the Queens’ kids pulled from Drake this past week. This is a can’t miss! So, grab something to take notes with and check it out.

What You Will Learn:

How having your own platform can possibly be a distraction
Balance your talk and your results
Stay focused on the assignment and what you know works
There is a need for confidence with your craft
Be careful with who you let into your space
How to move forward in a space without support from those you care about

From Behind Bars To Media Mogul With Wallo267 Sep 14, 2021

It’s a celebration!!! We made it to Episode 50 of Nicky and Moose: The Podcast! But, in this episode, your hosts didn’t break out the cake and balloons. Instead, they brought on branding and marketing genius Wallo aka Wallo267!

In addition to being a social media titan, Wallo is a renowned podcaster who’s interviewed influential celebs and moguls like Ice Cube, Shaq, and even Nipsey Hussle!

But what got this Philly native to this level after spending 20 years in jail? What drives him? How can we level up in this same way? Join the conversation today as Nicky and Moose take a look at the behaviors and disciplines that keep Wallo at the top of his game.

What You Will Learn:

How to find a balance between high-level content and the kind you just throw up.
How to use what you’re doing now to run your business
Stop trying to be perfect on social media
The good thing about being called crazy
How to stay focused and disciplined
Just do it
Use what you have to create your media company
The importance of community
How to start and monetize a podcast
Live your life

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

How To Serve Strategically Sep 07, 2021

Welcome to episode 49 of Nicky and Moose: The Podcast! Check out today’s episode as your hosts discuss what’s poppin’ with The Joe Rogan Podcast and Spotify, of course, the Drake and Kanye album rollouts, as well as what’s next for Verzuz.

Of course, they couldn’t forget to talk about the fam, Tobe Nwigwe as well as Terrence Martin. Grab your pen and pad and stick around until the end. You don’t want to miss this one!

What You’ll Discover:

Which is more important: influence or money?
Things to consider when your brand is sought out for exclusivity.
It’s ok to keep things simple but, what’s the meaning behind it?
The power of FOMO.
The importance of remembering that we are different.
The significance of work ethic.
What it takes to be a leader.
How to serve strategically.
Stay the course.

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

The Power Of Culture Aug 31, 2021

Welcome to Episode 48 of Nicky and Moose: The Podcast. Today’s episode is all about competition so, be sure to tune in as your hosts discuss what’s poppin’ with Jake Paul and Tyron Woodley, Jay Z and Beyonce’s Tiffany’s endeavor, Shaq and his business ventures, and Pinky Cole of Slutty Vegan in Atlanta.

Also, Nicky and Moose discuss this whole Drake vs. Kanye competition and what we can take away from it to better our brands and businesses. Don’t miss it!

What You Will Learn:

The importance of being authentically you.
Understanding the power of the culture.
The payoff in knowing who you want to be versus becoming who surrounds you in the industry.
The benefit of receiving good feedback and executing on it.
The importance of patience in business
The consequence of strategic supply and demand
Have a sense of scarcity with your brand
Learn what works for you and your brand
Be true to your word in business
Different approaches to your product/service rollout
Ways to use competition to your advantage

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

Competition Vs Collaboration Aug 24, 2021

Welcome to this special edition of Nicky and Moose: The Podcast. Episode 47 is sure not to disappoint as your hosts sit down for their very first in-person podcast! Join the Queens’ natives as they discuss what’s poppin’ with Kendrick Lamar, Only Fans, and the real story with KD and Draymond.

Nicky and Moose also exchange gems on Nick Cannon and Kevin Hart’s relationship and how it applies to our brands and businesses. They discuss Lizzo’s cyberbullying situation and, on top of all of that, they drop a few personal lessons they learned with setting up this particular podcast.

This is one you definitely need in your brand and business arsenal so grab a friend and your favorite note-taking device and let’s get into it.

What You Will Learn:

Stay in your lane.
The beauty in completion.
How dope it is to document the process.
Branding for more than a season.
The importance of checking credentials.
The significance in the culture having tough conversations.
The benefits of building relationships and being in healthy competition.
The importance of not becoming too dependent on our audience’s feedback.
The pay off of perseverance.
The importance of preparation.
Be hungry yet confident.

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

The Power Of An Influencer Aug 17, 2021

Episode 46 of Nicky and Moose: The Podcast is a can’t miss! We have another episode full of blueprints to navigate you on your branding and business journeys. Join your hosts as they discuss what makes an influencer, the necessity of negotiation, and when to take a back seat to let someone else shine.

They’ll also dive in a little bit to see how Wallo is dominating social media and his take on the importance of having proof.

This is definitely one you’ll need your pen, pad or favorite device for! So, grab a friend and check it out!

What You Will Discover:

The blueprint to becoming an influencer
Don’t be afraid to try new things
The necessity of negotiations
How to know you’re being fair in negotiations
When to take a backseat
The importance of research before entering the social media space
Proof and data will put you at the table with masters
When to do things for free and how
The benefit in being kind to yourself

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

The Billionaire Freedom Aug 10, 2021

Welcome to Episode 45 of Nicky and Moose: The Podcast. Today’s episode is full of money and gems so, be sure to tune in as your hosts discuss what’s poppin’ with South Park, Verzuz, Rhianna of course, and Diddy or Sean Combs or…you’ll see.

Also, Nicky and Moose discuss Tyler the Creator and take a moment to celebrate Nipsey Hussle on his birthday. Don’t miss it!

What You Will Discover:

Be prepared for competition even if your competition isn’t prepared for competition.
Influence is not the end goal
You don’t necessarily have to do something new when you get bored.
You don’t have to reinvent the wheel. People still need the basics.
Teams must know their roles to be successful
Your world is not everyone else’s reality
We don’t have to always stick to the old script

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

Heroes Are Human Too Aug 03, 2021

Welcome to Episode 44 of Nicky and Moose: The Podcast. Today is the birthday episode!!! Yep, we’re celebrating Nicky’s birthday while talking what’s poppin’ with Kanye, Simone Biles, and Da’ Baby.

Because it’s a celebration, you know this episode is full of gems! So, grab a piece of cake and your favorite note-taking tools so you don’t miss a thing. Check it out!

What You Will Discover:

Get the feedback from your tribe before dropping.
The importance of being proactive as the marketplace changes.
Check your contracts.
Learn to be quiet on subjects you don’t know about.
Be patient with people and teach those who don’t know.
We should start to become our own heroes.
You define success.
The value of experience over the material.

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

Looking at the Bigger Picture Jul 27, 2021

Welcome to Episode 43 of Nicky and Moose: The Podcast. We have another jam-packed episode for you today. Join your hosts as they continue to talk about what’s poppin’ with this space journey, the NBA Finals, and what mouth-dropping thing Virgil Abloh did.

They’ll also be giving us lessons from Meg Thee Stallion and breaking down the album rollouts of Kanye West and Lil’ Nas X.

This is definitely one you want to follow until the end! So, grab a friend and your favorite note-taking tools so you don’t miss your business and branding blueprint. Check it out!

What You Will Discover:

The importance of taking yourself out of the forefront.
What type of journey speaks to your greatness.
When to compete and when to collaborate.
Is it smart to give up so much of your company?
The correlation between your circle and your confidence.
Fear doesn’t mean wrong all the time.
The importance of flipping the question.
Preparing for different seasons in life.
You define education.
Different ways to roll out your product or service.
When do we get to a point where we can launch without saying anything?
Being comfortable with who you are.

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

Passion VS Talent Jul 20, 2021

Welcome to Episode 42 of Nicky and Moose: The Podcast. We have another jam-packed episode for you today. Join your hosts as they talk about what’s poppin’ with the 120 Conference, Space Jam 2, and lessons from Naomi Osaka.

They’ll also be breaking down the empire 50 Cent is building and the strategic business moves of comedian Kountry Wayne.

So, send this to a friend, and be sure to have a pen and paper or device close by so you don’t miss these fire lessons that will propel your brand or business forward. Check it out!

What You Will Discover:

Know your audience and cater to them.
Sometimes its better to let your presence and your platform do the talking for you.
There’s a difference between an owner and an operator.
The value of employees, documentation and systems.
The pros and cons of being talented.
Do what feels right to you and whatever is in your best interest.
The importance of treating what you do as a business.

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

It's Time To Go Global Jul 13, 2021

Welcome to Episode 41 of Nicky and Moose: The Podcast. As usual, your hosts have their ear to the streets. Join them as they talk about what’s poppin’ with Eric Thomas, new developments with Netflix, big tech moves with major companies, reaction to the Ice Cold Documentary, and a look back at the Fyre Festival.

We’re also talking about taking your brand or business global, marketing, and if we should have a 9-5 work ethic.

This is definitely one you don’t want to miss. Grab a friend and your favorite note-taking tools so you don’t miss your business and branding blueprint. Check it out!

What You Will Discover:

The benefits of cutting out the middle man
The power and influence of marketing
The downfall of making moves out of being desperate for money
The importance of having reality markers in the midst of dreaming big
The importance of going global with our messaging
How to get your message to a wider audience
The need to set boundaries with business allowing you to enjoy life

Grab your tickets for Eric Thomas' live event 120series.com
and
Get to know the real you on a deeper level with the Flight Assessment at flightassessment.com

Connecting Culture & Community ft. Erica Ford Jul 06, 2021

Welcome to Nicky and Moose: The Podcast. Episode 40 is definitely one for the books as the Queens’ kids celebrate by bringing on a legendary Queens native and a woman who’s been leaving her mark since the 80’s…Ms. Erica Ford!

Erica is doing renowned work on the streets of New York and works closely with the Hip Hop community to effect change. She’s worked with Tupac, Russell Simmons, Jada Pinkett Smith, presidents and ambassadors of various countries… and that doesn’t even scratch the surface.

How did she get her start? What got her in these rooms? What keeps her going after all these years? Don’t miss today’s episode to find out her secrets and what you can apply to your brand or business.

What You Will Discover:

People connect to your word
The importance of not downplaying your significance
The places being selfless can take you
The doors that are unlocked through consistency and determination
The keys to building relationships
The payoff of perseverance
How to tap into resources
How to build a team
The benefits of being physically fit for the work
Learn to take away something valuable from the people you come across

It's The Simple Things Jun 29, 2021

Welcome to Episode 39 of Nicky and Moose: The Podcast. This episode is full of success secrets so, be sure to tune in as your hosts discuss what’s poppin’ with Only Fans, Michael B. Jordan, Verzuz, and J Cole. You’ll also get some great business and branding bars as Nicky and Moose discuss the new documentary from the legend herself, Mary J. Blige.

Don’t miss it!

What You Will Discover:

How to switch your brand from what it’s known for.
The importance of researching before you launch
The significance of your environment in your success or lack thereof
How to stay tapped in to the foundation
The benefits of staying in a state of learning
The power of words
The secret to success is in the simple things
How to master your style
The value in getting the facts

The Return Of Twitter Fingers Jun 22, 2021

Welcome to Episode 38 of Nicky and Moose: The Podcast. Listen to today’s episode as your hosts discuss what’s poppin’ with The Walk of Fame, what E.T. the Hip Hop Preacher is up to, and The Rory and Mal Podcast. You can also expect gems from what we’re seeing from Lil’ Baby and the tweeting spree Kevin Hart went on recently.

Go get your favorite device or your notebook and pen. You don’t want to miss this one.

What You Will Discover:

Leveling up your audience experience
You can do business with friends
What it really means to give back to the community
The significance of not showing everything
The moments that define your character the most are the ones that don’t happen on camera
Valuing the things and people that have got you where you are
Talent is no longer what separates you
Who’s opinion you should be listening to
Seek inspiration

The $30 Million Goal Jun 15, 2021

Welcome to Episode 37 of Nicky and Moose: The Podcast. Check out today’s episode as Nicky and Moose discuss what’s poppin’ with Balenciaga and Crocs, what Kanye West is up to now, and still trying to make sense of this Mayweather exhibition. This episode also promises business gems from the Migos. You just have to tune in to understand.

Grab a friend and your favorite note-taking tools to add this episode to your business and branding blueprint. You don’t want to miss it.

What You Will Discover:

Using the data to make business deals
The benefits of focusing on the one thing
Repeating blueprints of success wherever you are
The payoff in being strategic and intentional
The importance of being laser-focused enough on your goals to not care what people say
Be consistent with what you’re doing, there’s an audience for it
The significance in investing to create brands
Talent doesn’t make brands

Wins And Lessons Jun 08, 2021

Welcome to Episode 36 of Nicky and Moose: The Podcast. Tune in to today’s show as your hosts get candid talking about Bad Bunny and mental health. This episode also covers Deion Sanders’ remarks on role models, of course, what’s poppin’ with Floyd Mayweather and Logan Paul, and finally inspiration from Roddy Rich and Jay-Z.

Grab your pen and paper or your favorite device, whatever your thing is, and check it out.

What You Will Discover:

The results of creating to make yourself feel comfortable
The importance of sharing your story
The seriousness in dealing with low points as an influencer or leader
The value in taking responsibility for where you are
The advantage of preparing yourself to protect yourself from the viral moments
The benefit of checking out and milking the phases of your brand
Keep going, you never know who’s paying attention
The significance in not staying discouraged
The consequences of having a support system
The difference is in what you do

Take A Stance And Get Paid Jun 01, 2021

Welcome to Episode 35 of Nicky and Moose: The Podcast. They’ll get into what’s poppin’ with Drake being honored as Artist of the Decade at Billboard Music Awards. Also, Naomi Osaka became the highest-paid female athlete but how? Plus you know they had to cover the big move Amazon just made by buying MGM Studios and grab some lessons from J. Balvin.

Grab what you need to take in the lessons from this episode…and maybe some rice while you’re at it. (You’ll get that later.) Don’t miss out on this one!

What You Will Discover

The truth behind the process
A way to stay grounded
Why brands are attracted to your brand or business
The results of getting solid advice
Simple concepts pushing big ideas
The significance of patience in growing
Understanding the data and partnerships
What you need to go global
It’s ok to be you on social media

It's A Meme World May 25, 2021

Welcome to Episode 34 of Nicky and Moose: The Podcast. Check out today’s show as your hosts break down what’s poppin’ with Chrissy Teagan and Nicki Minaj. Also take a look at some lessons we can learn from Soulja Boy. Trust me, you don’t want to miss it!

You’re going to need pen and paper, your favorite device, or whatever you can find to capture all of these gems! Check it out!

What You’ll Discover:

How to protect yourself now for your future.
Stay in your lane.
Adapting to the times.
The pros of repurposing.
The importance of staying current on the internet.
How to go viral.
The significance of being an early adapter.
How to become first in your lane.
Why don’t many want to do the work?
The need to show the receipts AND the systems.

Grab your Grind Gear from grindgearstore.com/

The Farewell Tour May 18, 2021

In episode 33 of Nicky and Moose: The Podcast, your hosts have a lot to share! Check out their thoughts and lessons learned from the Ellen announcement, the Joe Budden Podcast moves, and what J. Cole has been rolling out.

Grab a friend and your favorite note-taking tools to add this episode to your business and branding arsenal.

What You’ll Discover:

-Bow out while you’re on top

-Understanding your influence and your brand

-Control your narrative

-How to do business with friends

-Be careful of what you’re doing to hold on to control

-Equity when growing a business

-How much to demand on your name

-Bringing in new exercises and ideas to help make you great

-Not waiting for inspiration to hit

-Feeling free to walk away

If Bold Was A Person May 11, 2021

Welcome to episode 32 of Nicky and Moose the Podcast. Don’t miss today’s jam-packed episode as your hosts discuss the new DJ Khaled, Jay Z, and Nas drop. Of course, they’re going over what’s up with Will Smith, as well as Nike and the Kobe legacy. You know they couldn’t forget this Gary Vee NFT drop and finally, what’s poppin’ with the Mayweather and Logan Paul exhibition fight.

As always, you’ll walk away with tools that will help build your brand or business. So grab your pen and paper or your favorite device and check it out!

What You Will Discover:

Associate the new stuff you’re doing with what people know you for.
Show the journey and create a movement
What can you do to create impact and money simultaneously
Play to your strengths
Do what’s right for your brand
Understand your brand
Owning it when others won’t
Assess the partnership
What can you do to make your NFT an experience
Do you protect the legacy or get the bag?

The Influencer Lifestyle With Sara Lovestyle May 04, 2021

Welcome to episode 31 of Nicky and Moose the Podcast! On today’s episode, Nicky and Moose talk to Sara Lovestyle all about the mindset, strategies, and behaviors she’s implemented in her business and brand to get her the bag.

Check out today’s episode to find out what you can incorporate into what you do to make you a top earner in your field. Check it out!

What You Will Discover:

The importance of a team
Read the contracts
Sometimes you have to trust your gut
How to create content as an introvert
How to effectively use social media
How to move forward when you’re outside of your comfort zone
Red flags when doing business

Try Ecamm Live completely risk-free today for 14 days. No credit card required. Just go to nickyandmoose.com/ecamm

You Are The Priority Not Your Boss With Jeremy Joyce Apr 27, 2021

We made it to episode 30 of Nicky and Moose the Podcast! On today’s episode, Nicky and Moose have invited a very special guest who we’re going to have some fun with and grab some lessons from.

Jeremy Joyce is not only living his passion and making money from it, but he’s also creating opportunities for himself and businesses nationwide!

But how did he get where he is today and how did he position himself to make these moves? Check out today’s episode to find out his secrets and what you can apply to your brand or business. Listen, you will need pen and paper, your favorite device, or whatever you can find to capture all of this heat! Check it out!
Check Jeremy out @blackpeopleeats on Instagram
Try Ecamm for 14 Days for free nickyandmoose.com/ecamm

The $100 Million Wake Up Apr 20, 2021

Welcome to episode 29 of Nicky and Moose the podcast. Check out today’s episode as your hosts discuss what’s going on with Kanye & Gap, Alex Rodriguez, and what’s poppin’ in the crypto world.

Learn certain behaviors to take on, things to look for, and do when investing in something new. Don’t miss out!

What You Will Discover:

Keeping business & personal separate
Looking outside of the path people typically take in your industry
Check out who you're surrounding yourself with
Ask the right questions
Master the impact side
Stop overthinking
How to get a seat at the table

Get At Me Dawg Apr 13, 2021

Today’s episode of Nicky and Moose: The Podcast is a true celebration of the life of DMX. Join the New York natives as they, in true Nicky and Moose fashion, uncover the essence of the life of the legendary rapper and share it in a way that it lives on through our personal brands and businesses. Tune in.

What You Will Discover:

Don’t try to hop on all the trends. Stay in your lane.
Nothing that you do in good faith will ever be done in vain.
As a leader, position people to carry on further than you.
Can you serve without expecting anything in return?
Promote good, but give in silence.
The importance implanting memories over posting on social media.
What is that thing that represents your brand?
The difference between helping people and indirect selling
Reconsider the meaning of giving back
Everything doesn’t need to be put out right away
Document and keep it in the vault
Prepare content for your documentary
Learning maximum level impact

Your Own Path To Wealth Apr 06, 2021

Episode 27 of Nicky and Moose: The Podcast brings out a myriad of feelings as the two discuss DMX, outed “influencers”, NFT’s, and Dame Dash.

This episode is one that you’ll want to check out more than once for the lessons and the laughs. Invite a friend to join you with pen and paper in hand as Nicky and Moose deliver wisdom to help you with your business or brand.

What You Will Discover:

Be relatable and make a way for others.
It’s ok to be slow to retaliate or not retaliate at all.
There’s no need to claim your greatness when you’re truly great.
Don’t be desperate for content.
Prioritize character over content.
Eventually social media will show who you really are.
Grow with your influence.
Get out of your feelings when operating a brand.
Create a strategy before responding to things.
Using NFT’s to Crete demands
There’s always options with your brand or business.
Take the blueprint but get the context.
A different definition of wealth.
Follow your path
Different ways to measure success as a leader.
The necessity of answering what success and wealth look like to you.
Information doesn’t replace the work.

The Marathon Continues Mar 30, 2021

In episode 26 of Nicky and Moose: The Podcast, your hosts did not come to play! Nicky Saunders and Mostafa Ghonim fire off back-to-back lessons as they cover the Joe Budden Podcast, Issa Rae, and the late great Nipsey Hussle!

Check out this episode with a friend, colleague, or family member, and be sure to have a way to catch all the gems they’re throwing to help you to navigate in the business and branding world!

What You Will Discover:

How to handle business and friendships
The importance of checking in on your business partners/friends
The payoff in working with what you have
Proceed with caution when watching others
The benefits of being transparent
Understanding the difference between business/brand rules vs. your craft?
Having a sense of direction with building a brand
The importance of doing your homework when starting your brand/business
What makes a legend
What’s your park?
How big of a role you play in the tech industry

The Reward Of Being You Mar 23, 2021

Episode 25 of Nicky and Moose, The Podcast is definitely a milestone episode you don’t want to miss! Today your hosts are covering the biggest events in the culture right now.

From Kanye West to DJ Khaled, and even LeBron James and Mav Carter, get caught up on the top stories from this past week. Also, make sure you’re ready to take notes. This episode is full of major takeaways for your brand and business.

What You Will Discover:

Watch what you entertain
The reward of being you
The importance of team
Finding the gaps and bringing value
The significance of the “behind the scenes people”
Be humble and ask questions
Don’t disqualify yourself from the room
The magic of being in the room
Being a progressive thinker and taking away transferrable skills
The consequences of changing your environment

From An Idea To Sold Mar 16, 2021

We’re on Episode 24 of Nicky and Moose the Podcast. This episode is full of surprises from this past week. Today, your hosts talk about everything from the Verzuz acquisition to NFTs and even Cardi B!

Make sure you have you pen and paper in hand as you check out this episode to take down the gems uncovered to elevate your brand or business.

What you will discover:

Making the transition between how it started to the 2.0 version of your brand or business.
The importance of documenting.
Lessons on NFTs.
The significance of community.
Having the audacity to be you.
Still producing in spite of the pressure.
Investing to have success.
The danger of “one is close to none”.
Play the long game.

Do It For The Culture Mar 09, 2021

Episode 23 of Nicky and Moose the Podcast is finally here and your hosts have a lot to talk about! From what’s going on with Jay-Z and Tidal, to the NBA All-Star Weekend, and even a couple of movie sequels.

Check out today’s episode with your favorite notes app or a pen and paper as Nicky and Moose pull lessons from the major highlights of last week.

Determine what lessons would be instrumental in building and developing your brand or business.

What you will discover:

Really understand your core values and the importance of moving on facts when doing business.
Stop being the last to move in certain areas.
Having themes in your brand that stretch worldwide.
How to view other people’s opinions.
When to pay attention to other’s opinions.
Should you stop when there are bad reviews about you?

To learn more about NFT click here

Playing The Long Game Mar 02, 2021

They’re back! Episode 22 of Nicky and Moose the Podcast has just the two kids from Queens waxing deep as they bring back the breakdowns and a brand new segment!

Check out today’s episode to pick up lessons from one of the greatest athletes of all time —Tiger Woods.

Join Nicky and Moose as they, not only celebrate this living legend but also breakdown who he is according to the flight assessment. Discover what you can take away from one of the greatest to ever do it, and what you can implement into your brand or business.

What you will discover:

Ownership based off your likes.
Playing the long game.
Promoting your personal brand.
Moving on what you’re learning instead of sitting on the information.
Do you keep the thing you built from the ground up or sell it?
Who to collaborate with.
Competing in your lane and competing with your craft.
Learning from your losses

From Broken To Real Estate Mogul with Terrica Lynn Smith Feb 23, 2021

Episode 21 of Nicky and Moose the Podcast is one you don’t want to miss. For this episode, the duo brought in a real estate mogul who is taking over in more ways than one —Mrs. Terrica Lynn Smith.

Terrica is the owner of multi-million dollar real estate developments, creator of the Developers board game, speaker, and more! She’s been featured in numerous articles and has even been to the White House.

But how did she go from being a homeless mom to the real estate tycoon we see today? Check out today’s episode to find out her story and what you can take away to help build your brand or business.

What you will discover:

How to keep persist through challenges.
The importance of finding your niche.
Things you need to enjoy success.
How your past hardships can position you for success.
The significance of not hesitating to move on your dream.
The benefits of social media in impacting lives.
Alignment comes as you continue to move forward.
The benefits of being an interrupter…being odd
The moment you begin to win.
Be patient.

Find more of Terrica on http://www.terricalynnsmith.com/ and follow her in Instagram

The World Of Podcasting With Shawn Anthony Feb 16, 2021

We made it to episode 20 of Nicky and Moose the Podcast! On today’s episode, Nicky and Moose have invited a very special guest to have a some fun with—renowned celebrity podcaster Shawn Anthony!

Not only has he interviewed New York Times bestselling authors and Grammy Award winners, but he also has a top podcast and tons of resources to teach you how to start and build your own podcast.

But where did he get his start and what keeps him going? Check out today’s episode to find out his secrets and what you can apply to your brand or business.

What you will discover:

Just ask.
How a podcast can benefit your brand or business.
The benefits of moving outside of your comfort zone.
The importance of not “dimming your light”.
How to overcome fear of the “cool kids”.
The significance of seeing the vision and selling it.
The importance of repurposing moments.
How to overcome fear of failure.
What’s the bigger picture to podcasting.
How to stay consistent when others have not yet bought into the vision.
How to monetize the podcast.
How to utilize Clubhouse.
The importance in building relationships.
What the speakers are using for their podcasts.

Follow Shawn Anthony on Instagram And listen to his podcast "School's Over...Now What?"

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The Journey Of Owning Your Content With Quincy Harris Feb 09, 2021

Welcome to episode 19 of Nicky and Moose the Podcast. On today’s episode, Nicky and Moose have a conversation with radio, tv, and podcast host Quincy Harris!

In addition to being a top-level host, interviewing the likes of Diddy, Jay-Z, and Jermaine Dupri, the Philly native has also shot, edited, and produced a lot of his own content.

But where did this drive come from? Join us today as we take a look at the behaviors and disciplines that keeps Q at the top of his game.

What you will discover:

Making sure you make moves towards ownership.
The importance of overcoming obstacles.
The significance of doing things in steps and asking questions.
Understanding who you do it for.
Sometimes letting go of how you think your dream is going to look.
It’s ok to take time to get yourself together.
The importance of keeping up with the times
The relief in having freedom
Get knowledge.
Know why you’re on these apps
Learn from your mistakes.

Try ECamm today for a free 14-day trial - nickyandmoose.com/ecamm

Behind The SPERGO Brand With 15-Year-Old Millionaire Trey Brown Feb 02, 2021

Welcome to episode 18 of Nicky and Moose the Podcast. On today’s episode, Nicky and Moose sit down with the 15-year-old entrepreneur and CEO himself — Trey Brown!

Trey is the owner of the multi-million dollar clothing line Spergo. He’s connected with huge names and has even retired his mom!

But how did he earn his success? Join us today as we take a look at the mentality behind what got Trey started, what keeps him going, and what will launch him to the top in the future.

What you will discover:

Age isn’t a factor in the decision to start your brand or business.
The payoff in being persistent and prepared.
The value of mentorships.
There’s a loss in the rush. Stay ahead.
The importance of quality over quantity.
Figure out what makes you unique and showcase that.
People will love you for you.
The significance of a strong support system.
The importance of rest and adding experts to your team.
Having a right perspective on leadership.
Why digital products are important.
Engagement is key.
The benefits of waking up early and being consistent.

The Kobe Bryant Breakdown ( Tribute Edition ) Jan 26, 2021

Welcome to episode 17 of Nicky and Moose the Podcast. This episode is extremely different in that this podcast prides itself on giving people their flowers while they’re still living.

But this iconic phenom was one they couldn’t pass up. On the anniversary of his death, join Nicky and Moose as they celebrate and honor the legendary Kobe Bryant.

Check out some of the things that landed him a spot as one of the greats and determine what you can use in your own brands and businesses to do the same.

What you will discover:

The importance of dedicating time to your craft.
Is isolation good or bad?
Analyzing whether things others do are for you or not.
The reality of what fear is.
How to calm fear.
Understanding the power of words.
The importance of the search for facts.
Ridding yourself of the fear of failure and judgment.
How to deal with judgment.
What to do when you pass people.
Once you reach a certain level, you’re still not done.

Interview Cips
Kobe Bryant EXPLAINS The MINDSET Of A WINNER & How To SUCCEED | Lewis Howes
Kobe - Shaq 1-on-1 Interview
Kobe Bryant's LAST GREAT INTERVIEW On How To FIND PURPOSE In LIFE | Kobe Bryant & Jay Shetty

The Dr. Dre Breakdown Jan 19, 2021

Welcome to episode 16 of Nicky and Moose The Podcast. In this episode, the two hip-hop heads are going to pull back the curtain on the hip-hop and business mogul himself — Dr. Dre.

From DJ, to rapper, to producer, to businessman, Dr. Dre does it all and does it in legendary fashion.

Check out today’s episode as we take a look at the design he’s laid out for us to follow in our own brands and businesses.

What you will discover:

⁃The importance of controlling your own narrative.

⁃The need to make a choice as to why you do what you do.

⁃Does quality over quantity still hold up in this day and age?

⁃The significance of working on what you love every day.

⁃How to keep your creativity fresh.

⁃How to deal with critics.

⁃Why the greats never feel fully accomplished.

⁃The importance of staying true to yourself.
Take the Flight Assessment on flightassessment.com
Interview Clips:
Dr. Dre interview (2012)
Dr. Dre Interview with LL Cool J
Dr. Dre Interview (1997) [FULL]
Dr. Dre - 2001: The Making of a Classic (Short Documentary - 2019) (Re-Upload)

The Master P Breakdown Jan 12, 2021

Welcome to episode 15 of Nicky and Moose, The Podcast. In this episode, the New York natives bring back the Flight Assessment breakdowns starting with a legendary hip hop mogul. You may have seen him in the news recently putting in his bid to purchase Reebok. Today we’re breaking down Master P.

From NBA basketball player, to rapper, to business mogul, Master P is strategically creating a blueprint that we can create success from in our own brands and businesses.

Check out today’s episode as we take a look at that blueprint as well as the mindset that helped Master P build the success he has today.

What you will discover:

The significance of ownership
What the entrepreneur spirit looks like
Two different ownership models
The positive consequences of not letting ego move business decisions
Going after what you want instead of waiting for someone to give it to you
The importance of looking for the problem.
The money is in the solutions
Investing in knowledge
The cost of getting to millionaire status
The downside of free information
The rewards of trusting those who are masters in their space.
A new way to look at competition
Why a million dollar mindset requires you to turn down money
Knowing yourself enough to recognize when you need help
The benefits of not focusing on the money.
Looking at the ROI

Interview Clips
CNBC Television
Revolt TV - Revolt Summit
expediTIously with Tip T.I. Harris
Yahoo Finance
Sway Universe

Behind The Inky Johnson Brand With Inky Johnson Jan 05, 2021

Welcome to episode 14 of Nicky and Moose, The Podcast. In this episode, Nicky and Moose brought in a heavy hitter for you— Inky Johnson!

His story is inspiring and the man he is today is one that we can all take note of and learn from. But what got him to the level of success he’s experiencing now?

Listen to today’s episode as we take a look behind the scenes to see the mindset, values, and disciplines that makes Inky the role model we know today.

What you will discover:

The need to slow down.
Understanding the seriousness of sharing your story.
The importance of faith in the formula to success
The need for role models for your brand
Becoming perfected through obedience
Don’t undercut your family
The gravity of clarity in providing value
The significance of sticking with your purpose vs what’s convenient
The consequences of focus
How to balance humility and confidence
The need for showing people how to treat you
Why be exclusive
The importance of staying a student
The value in challenging yourself to grow
The significance of a work-life balance
The need for intentionality

Upcoming Personal Brands For 2021 Dec 29, 2020

Welcome to Episode 13 of Nicky and Moose the Podcast! Today’s episode is an extra special one as Nicky and Moose head up something like their own awards show.

Join the two Queen’s natives as they highlight the brands and businesses of four individuals who are on their way to becoming living legends.

Check out today’s episode to find out who they choose and the lessons we can learn from these legendary influencers to implement into our own brands.

What you will discover:

Social media is not that deep
Remain a student of the game
The role respect plays in success
The importance of repetition
The benefits of being able to transition
The significance of really living the life you talk about
Understanding the need for a mindset shift
The success in simplicity

Introvert Vs Extrovert: The Celebrity Edition Dec 22, 2020

Welcome to Episode 12 of Nicky and Moose the Podcast! Today’s episode is a can’t miss as Nicky and Moose go head to head in a sense, battling introverts vs. extroverts.

Nicky and Moose each choose 2 of their favorite celebrities they’ve covered in the past and talk about lessons learned.

Check out today’s episode to find out who they choose and the lessons we can learn from these legendary influencers to implement into our own brands and businesses.

What you will discover:

The difference between feedback and approval
How to step into being fully you
The benefits of knowing strengths and weaknesses
How to succeed and be the best at what you do
The benefits of looking beyond the money
Why some are struggling in a virtual world
You don’t have to move with the money (or what’s viral) first
What people are buying into
There are no rules
Why collaborate with someone
The importance of creating frameworks and having principles
The significance of uniquely following a blueprint
Your tribe will find a way to pay you

Interview clips:
Kobe Bryant | Ep 11 | ALL THE SMOKE Full Podcast
J. Cole Uncensored: Why He's Not Following "Their" Rules | Sway's Universe
Kanye West Interview (2002)
Hotboxin' with Mike Tyson
The Studio Interview with Nipsey Hussle | Breaks Down 'Victory Lap' and Overcoming His Obstacle
Try Ecamm free for 14 Days nickyandmoose.com/ecamm

Top 4 Personal Brands In 2020 Dec 15, 2020

Episode 11 of Nicky and Moose the Podcast is a little different. Join Nicky Saunders and Mostafa Ghonim as they take a quick trip down memory lane giving flowers to 4 people who had big wins in 2020.

Who will they cover and what was the mindset and behaviors that scored these individuals these major wins?

Check out today’s episode as we take a dive into all of it and figure out how to use these lessons in our own brands and businesses.

What you will discover:

The impact of a unique touch
How to transition from in-person to virtual
How to become a pioneer in your industry
The importance of telling your story
The benefit of staying in your lane
The places consistency can take you
Where a vision is birthed
The value in working with what you have
The need to go beyond the physical
Why care about things outside of your brand or business
Why hate seems so much louder than love
How to deal with haters

Behind The Eric Thomas' Brand Part 3 With Eric Thomas Dec 08, 2020

This episode is one for the books. Not only are we celebrating the 10th episode of Nicky and Moose the Podcast, but we’re celebrating in a major way! To make this episode extra special, we brought in the undisputed, number one motivational speaker in the world—Dr. Eric Thomas aka E.T. the Hip Hop Preacher.

He started out with very humble beginnings, so how did Eric Thomas become the impactful, inspirational, viral presence we’ve all come to know and love?

Check out today’s episode as we take a look into the mindset behind this life-changing figure and learn and implement the principles that have helped to get him where he is today.

What you’ll discover:

- The power of words

- How to truly take the Flight Assessment

-Transitioning through rough times

-Making time for the things we didn’t focus on before

-Not taking things for granted

-The key to maintaining relationships

-The importance of each member of a team

-The significance of being decisive

-The importance of continuing to study.

-How crucial it is to have a team

Behind The Eric Thomas' Brand Part 2 with Carlas "CJ" Quinney Dec 01, 2020

Episode 9 of Nicky and Moose: The Podcast is a rare one as the two kids from Queens get an exclusive interview with the right hand to the number one motivational speaker in the world, Carlas "CJ" Quinney.

CJ has been rockin’ with Eric Thomas aka ET the hip-hop preacher for over 15 years now and has not only largely contribute to the building of this now and has a multi-million dollar empire, but he is also a mentor to people like Tobe Nwigwe and the 9-5 millionaire, Jemal King.

You can normally only find him on the secret to success podcast, so this is definitely an episode you don't want to miss as we get a closer look into the behaviors and mindsets that will help you stand out and get to the top in your own brand and business

-The importance of seeing the need

-Why you need to understand your gift

-The clarity that comes from operating only in your gift

-How to find inspiration for your content

-How to choose between the bag and the brand

-How to find your team

-The significance in the differences

-The importance of inviting people into a working system

-Finding success in the “not-doing”

-How to get to the top in your industry

Behind The Eric Thomas' Brand with Karl Phillips Nov 24, 2020

Episode 8 of Nicky and Moose the Podcast is a special one as the duo dives in and breaks down not just the man behind the most viral Eric Thomas videos, but someone who has impacted their lives forever— Mr. Karl Phillips.

If you’ve followed ET the Hip Hop Preacher’s career over the last 15 years or so, or even been impacted by his videos from back then, you were actually watching Karl at work. He’s a cohost on the Secret to Success Podcast and has just launched his own course Solo Creator Pro.

What is it about Karl that we want to look at? Join us for this amazing conversation to see just what made Karl our top pick for our very first interview and how you can take his lessons and experiences and use them for your own brand and business.

What you will discover:

What the flight assessment really is
It’s ok to start from where you are
Find the resources to figure it out
The value of consistency and having a body of work
How to know when to do products
The places serving in excellence will take you
The power of your why
The courage it takes to ask for help
What it looks like to pigeonhole yourself
The importance of embracing your role and not running from it
What’s needed to be in a position to build your own
The driving force that is legacy
The importance of accountability partners
How crucial it is to get out of your own head and take action
Help for those who are stuck
How essential it is to learn to make you happy
The significance of taking full ownership of your day
You’re selfish
The difference between potential and moving

The Swizz Beatz Breakdown Nov 17, 2020

Welcome to episode 7 of Nicky and Moose, The Podcast. In this episode, the two kids from Queens dive into a fellow New York native and living legend, Mr. Swizz Beatz!

We’ve followed his career from his days with the Ruff Ryders in the 90’s all the way to his evolution today. The difference is tremendous! But what brought about this change? What keeps him growing and adapting to the times?

Listen to today’s episode as we peek behind the scenes to see the mindset and disciplines that makes Swizz Beatz the icon we see today.

What You Will Discover:

The importance of protecting your humility
How to protect your creativity
Identify what keeps you driven
The power in being unique
Why you shouldn’t fake your numbers
The payoff in not selling out
Example on how to pivot through each level of your business and branding journey
How to apply the Verzuz blueprint
Trends to expect in the event of a second shutdown
It’s ok to replicate a successful model in a different space
The importance of keeping business and personal separate and why
The need to learn the business side of what you do
The importance of adjusting to the different environments that you may enter
The significance in being intentional in stepping back at the right time
How to choose to go cold instead of letting others choose for you
The importance of not allowing social media to be your identity
The power of information and relationships

Interview Clips
Swizz Beatz Interview (Full) - Rap Radar Podcast
How to support and celebrate living artists | Swizz Beatz
Swizz Beatz On Working With Beyoncé Jay Z, Drake And Upending The Art World | Mavericks with AriSwizz Beatz & Timbaland Talk Creatives' Education, Producers Vs Beat Makers, & More | REVOLT Summit

The Kardashians Breakdown Nov 10, 2020

In episode 6 of Nicky and Moose, The Podcast, the dynamic duo dive into the powerhouse empire that is the Kardashian family.

Whatever your opinion of them, good or bad, there is no denying they are extremely successful on a business and branding level. They have found a formula that we should dive into and emulate to build an empire of our own.

Check out today’s episode as we look at the mindset behind the reality TV stars to unveil the secret behind their success in business and branding.

What you will discover:

-Why it’s important to establish boundaries
-The KLT factor
-There’s an audience for everything
-How to create successful endorsements
-The importance of focusing on one thing
-There’s a bag in listening to your audience
-You can always come back from a negative situation
-Why you should have more than just an online presence
-The dire need for purpose in what you do
-One critical reason you get a “no”
-The value in being rare
-Why you should stand by your vision
-The importance of expanding your emotional intelligence
-Why you “just don’t know how to say it”
-How to approach a “no”
-What to do when you make mistakes

Interview Clips:
- Kris Jenner And The Business of The Kardashians - Wall Street Journal
- Kim Kardashian and Kris Jenner Discuss Their Family’s Legacy, the Dangers of Social Media, and More - New York Times Events
- Kylie Jenner Reveals All In Exclusive Interview! - Mrs. Rodial
- Creating Cultural Moments | Kim Kardashian West & Kris Jenner - The Business Of Fashion

The Travis Scott Breakdown Nov 03, 2020

Welcome to episode 5 of Nicky and Moose the Podcast. Today Nicky Saunders and Mostafa Ghonim are breaking down Mr. Travis Scott aka La Flame!

Looking at the moves he’s been making, we HAD to figure out what Cactus Jack was as far as the Flight Assessment and breakdown the mindset and strategy behind the one of a kind artist.

Whether you’re a fan or don’t even know his name, there is no denying that this unique artist is one that has a blueprint that could definitely help to further our brands and businesses should we adopt it.

What you will discover

-The truth behind the myth that we are self-made
-The importance of understanding the foundation of your industry then adding to it.
-How to know the right time to level up.
-The mindset to have concerning your audience when you do level up.
-The amount of weight we should give to titles
-How to not want to be attached to a title
-What you should “hang your hat on”
-Who to collaborate with.
-The significance of keeping your identity in the midst of collaborating.
-The importance of making moves you enjoy.
-The power of duplicating yourself.
-The question to ask yourself if you’re in a saturated industry.

Interview Clips:
Travis Scott: In Camera: SHOWstudio Live Interview
Travis Scott Tour Houston
LeBron James INterviews Travis Scott
Travis Scott On His McDonald's Meal & Michael Jordan's
Travis Scott Talks His Viral Fornite Concert | Big Boy x Fuse
Travis Scott Takes Ebro in the AM to Talk New Album, Kid Cudi and Cruel Winter

The Drake Breakdown Oct 27, 2020

Welcome to episode 4 of Nicky and Moose the Podcast! Today we’re breaking down Mr. Champagne Papi himself—Drake!
The multi-Billboard and Grammy award winner is unquestionably one of the best to ever do it. But how did he get there? How was he able to create his own lane and be authentic to himself while in close affiliation with someone who was the greatest at the time and in the midst of an industry that saw things differently?
Check out today’s episode to understand the strategic moves the entertainer has made to land him a spot as one of the greatest of all time and see the blueprint he’s laid out to help you earn that same accolade in your brand or business.

What you will discover:

-The importance of sacrifice and living below your means

-How being authentic can change an industry

-The significance of “being you like nobody’s business”

-What true success is

-The power of social media

-Embracing social media and staying relevant

-The importance of creatively connecting with your audience

-The value in collaborating with your audience when things are good and when you’re being criticized

-The gravity of seeing money as the resource that it is to get you to the next level

-The power in assessing where the world is and planning accordingly

-The consequence of mastering your craft

-Where to correctly position your goals

-The influence in being present

-The worth in dreaming beyond where you are
Interviews Clips:
Rap Radar: Drake
CRWN w/ Elliot Wilson
CBC News: The National
Katie Couric: Drake

The Jennifer Lopez Breakdown Oct 20, 2020

Welcome to the third episode of Nicky and Moose the Podcast! Today Nicky Saunders And Mostafa Ghonim are highlighting the one and only Jennifer Lopez! The dancer, singer, actress, fashion designer, and businesswoman has, without question, laid out a compelling business and branding blueprint. But how did she go from Jenny from the block to internationally renowned entertainer and 8-figure earner?
Join us today as we breakdown the mentality and behaviors that have made J. Lo’s nearly 30-year career so successful. We’ll also dive into what we can do in our own brands and businesses that will set us on the path to reaching new heights in our industries.
What you will discover:
-Is a college degree still relevant today?
-When to shift from working harder than everyone else to outworking others strategically
-How much energy to give projects
-Working because it’s worth it
-Does work ethic translate to personal life?
-Don’t expect people to be like you
-What support looks like
-What to do when you’ve reached an unprecedented level of success — Discovery Phase
-Who to bring up with you

The Rick Ross Breakdown Oct 14, 2020

In episode 2 of Nicky and Moose the Podcast, Nicky Saunders and Mostafa Ghonim shine a spotlight on The Boss - Rick Ross!
While his music career is solid being 10 albums in the game, his eye for good business and the way he brands himself is unmatched. But how did he get there starting from nothing?
Check out today’s episode as we emphasize the mindset behind the larger than life rapper and see how we, by following the same principles, can create and maintain empires of our own.
What you will discover:
-The importance of remaining a student
-Becoming unstuck by learning to pivot
-How to adapt in a digital world
-Promoting what people actually want
-The significance of being all in
-Learning from those who came before but creating your own lane
-The value of vision
-Why being self-made is a myth
-The consequence of being a selfless, self-aware leader
-The importance of teams and processes
-Making timely decisions
-The difference between confidence in speaking things into existence and faking it ‘til you make it

The Floyd Mayweather Breakdown Oct 07, 2020

In this first episode of Nicky and Moose The Podcast, Nicky Saunders and Mostafa Ghonim take a behind the scenes look at the guy people love to hate, Mr. Floyd “Money” Mayweather. Say what you want about him, but the numbers definitely speak louder.
There is no denying that he was a master of his craft, is an exceptional businessman, and a different type of leader for those in his circle. But what is the mindset that helped get him there? And, what does this mean for you?
Listen today as we take a look at his superpower and the blueprint he’s laid out. We’ll breakdown the business and branding side of the undefeated boxing mogul so that we too can learn the mindset needed to position us to be in a place to create a legacy.
What you will discover:
- Does it help or hurt to be the bad guy?
- What it takes to be a master of your craft
- Is the type of drive Mayweather has innate or is it something that can be learned?
- The genius behind his marketing strategy and the importance of storytelling
- The game-changing effects of ownership
- Separating yourself and soberly assessing your value
- Leadership from a lesser-seen perspective

Introduction: Nicky And Moose - The Podcast Oct 05, 2020

Welcome to Nicky and Moose The Podcast! In this episode, the two Queens natives introduce you to what the show will feature. Lock in as we reveal how we started a podcast during COVID-19, discuss the secrets to ET’s Flight Assessment and how it can transform your brand & business.

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