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    Museum Archipelago

    A tiny show guiding you through the rocky landscape of museums. Museum Archipelago believes that no museum is an island and that museums are not neutral. Taking a broad definition of museums, host Ian Elsner brings you to different museum spaces around the world, dives deep into institutional problems, and introduces you to the people working to fix them. Each episode is rarely longer than 15 minutes, so let’s get started.

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    73. Sanchita Balachandran Shifts the Framework for Conservation with Untold Stories Dec 02, 2019
    Show notes

    The field of conservation was created to fight change: to prevent objects from becoming dusty, broken, or rusted. But fighting to keep cultural objects preserved creates a certain mindset — a mindset where it’s too easy to imagine objects and cultures in a state of stasis. Sanchita Balachandran, Associate Director of the Johns Hopkins Archaeological Museum, founded Untold Stories to change that mindset in the conservation profession. Through events at the annual meetings of the American Institute for Conservation, Untold Stories expands cultural heritage beyond preserving the objects we might find in a museum. In this episode, Balachandran talks about Untold Story’s 2019 event: Indigenous Futures and Collaborative Conservation, avoiding the savior mentality, and how the profession has changed since she was in school. Topics and Links 00:00 Intro 00:14 The Conservation Profession 01:12 Sanchita Balachandran 01:35 Untold Stories 03:30 Mohegan Sun 2019: Indigenous Futures and Collaborative Conservation 04:58 endawnis Spears and the Akomawt Educational Initiative (episode 68) 06:09 Savior Mentality in Conservation 07:37 Changing Working Practices 09:03 Changing Technical Practices 10:30 Changing Social Practices 11:25 Activating Cultural Heritage 12:15 Salt Lake City 2020: Preserving Cultural Landscapes 12:30 Learn More About Untold Stories and Watch Recordings of Past Events 12:40 SPONSOR: StoriesHere Podcast 13:40 Archipelago at the Movies 🎟️: National Treasure 14:34 Outro Photo credit: Jay T. Van Rensselear Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an episode. Sponsor: StoriesHere Podcast This episode is brought to you by a new museum podcast, StoriesHere! The latest episode is an excellent two-part series about the Eastern State Penitentiary in Philadelphia. It includes the story of a family secret being hidden from a daughter, revealed after talking at the site with a former incarcerated person. If you like Museum Archipelago, check out StoriesHere! Transcript Below is a transcript of Museum Archipelago episode 73. Museum Archipelago is produced for the ear and the only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript The field of conservation was created to fight change: to prevent objects from becoming dusty, broken, or rusted. But fighting to keep cultural objects preserved creates a certain mindset -- the mindset of protector. A mindset where it’s too easy to imagine objects and cultures in a state of stasis -- that this is how it always was and will be forever. Sanchita Balachandran: Often, I mean, just given the Colonial and Imperial histories of museums, it was because people were going to be gone forever. That culture was gone. And so this is the last trace, but in fact, that's not how cultural heritage works. It's transformed. It's changed. It continues on in different forms. And a lot of the way that conservators think about cultural heritage is, is about mitigating that change, which makes it a little bit fossilized. But to me, that changes where things are really vibrant and exciting and people are so closely connected to cultural heritage, that it really feels alive. This is Sanchita Balachandran, Associate Director of the Johns Hopkins Archaeological Museum. Sanchita Balachandran: Hello, my name is Sanchita Balachandran. I’m a conservator and I’m trained in the conservation of archaeological materials in particular. And my day job is the Associate Director at the Archaeological Museum at Johns Hopkins University. Balachandran founded Untold Stories, a project that pursues a conservation profession that represents and preserves a fuller spectrum of human cultural heritage. For the past few years, the project has been hosting public events at the annual meetings of the American Institute for Conservation. Untold Stories emerged out of Balachandran’s frustration with how narrowly conservation has been defined. Sanchita Balachandran: I felt that there were, literally, too many untold stories in the field of conservation. I wanted to find ways to actually start to think about what else cultural heritage could mean other than, say, the things we typically think of as belonging in a museum. For many of us, cultural heritage means going to this, you know, important-looking building that has paintings and sculpture and has labels next to it. And I think we've kind of decided in some ways that that's cultural heritage and preservation means taking care of those things. And really, I've become more and more aware and curious about the fact that cultural heritage is a much more complicated and diverse set of practices. It's often not necessarily about a single object or a thing, but rather how that thing might function within a community or communities as part of a series of practices and exchanges and storytelling. And I just wanted to have a way to work with people who are really doing that work outside the museum and doing it in ways that, I think preserve, but also change cultural practices. Since Untold Stories takes place at the annual meetings of the American Institute for Conservation, a lot of professionals in the field are already gathered there -- the meetings attract over 1000 conservators. Like many professional conferences, the meetings are often held in a nondescript hotel setting. But Untold Stories makes it a practice to contextualize where attendees are sitting and the history that preceded them. An example of this is the 2019 Untold Stories event, titled Indigenous Futures and Collaborative Conservation. Sanchita Balachandran: How many times have you been to a conference and you could be anywhere. Right? I mean, you're in this big room and you never leave the hotel or the conference center. And part of what I was interested in was trying to actually place us somewhere. So in 2019 since we were actually meeting at the Mohegan Sun, which is a Mohegan owned casino. We were on native land. It seemed like a really important opportunity to talk about Native sovereignty and the kind of history of genocide in our own country. The fact that anyone who's non-indigenous in this country is a settler-colonialist. But to really think about what this means in terms of how we take care of collections that have come to us, as a result of historical happenstance, but also a very violent past and to acknowledge the fact that museums, which for most of us who work in museums are very safe, welcoming, and, you know, joyful places are evidence of this history of pain and removal. So, the opportunity to work with, the Akomawt Educational Initiative was really exciting because it's a partly Native cofounded and they do a lot of educational work around questions of how we even think about the history of this country. And to me that was really important to be able to say in native space as opposed to, you know, in a place somewhere else. Part of Balachandran’s point is that there isn’t such a thing as a contextless cultural material: the intentionally non-descript conference ballroom has a lot in common with a deliberately sterile museum environment. Episode 68 of this show features an interview with endawnis Spears, Director of Programming & Outreach at the Akomawt Educational Initiative and one of the conveners of 2019 Untold Stories event. In the episode, she discusses her presentation about how Native narratives are violently presented through a white lens in museums. Sanchita Balachandran: It was in endawnis Spears of Akomawt who suggested the title. She had worked in museums, she's very familiar with these questions and she's the one who suggested Indigenous Futures, which forces you to recognize that this is not something of the past. We really wanted to do something that felt like we were going to push. This had to be uncomfortable, but it also had to be aspirational. Where do we go now? And how can as conservators we actually be part of this very kind of collaborative, supportive mission to ensure futures? We can't make it happen by ourselves. It's not like we're saving anybody. And that's another big concern of mine. There's a real sort of savior mentality that I think conservation has to, we save objects. And I certainly came out of graduate school thinking that I was going to save everything. Um, and to me that's a very problematic way to think about it because frankly, if the object still survives, it didn't need me. Right? It made it thousands of years without me. Somehow we've kind of decided that we're the ones that making the, that make these things live forever, which is pure arrogance. So part of this event was really to think about how as conservators can we come up with action items and by action items it was practices, but more than anything a kind of shift in a mental framework for working much more equitably and more humbly, you know, to really have a sense of respect for this notion that there has already been a history before you. And so when you enter into this hopefully collaborative relationship, you need to acknowledge that things have survived for a long time without your intervention and they don't need you, but you could actually provide some sort of service, some sort of benefit that could actually help. The Untold Stories team, true to their mission, is careful not to present the workshop as a single solution, or even a set of solutions. The team wants to counter the assumption within the profession that all you need to do is go to one workshop and you're all done. Sanchita Balachandran: Unfortunately this doesn't change the working practices. It doesn't change the mindset. It doesn't change the way an organization functions. And what happens is, you know, then marginalized people are called upon again and again to kind of keep performing this vulnerability and this discomfort for themselves in order to educate people who are unwilling to do the work, the consistent -- like, every single day for the rest of their lives work -- that will be required to make transformative change possible. So part of what, in the 2019 conversation we, we felt very strongly we had to say is if, if you really believe in equality, if you really want to do something that is truly collaborative, that does not assume some sort of hierarchy it means being really uncomfortable the entire time. And maybe at the end of it things will change, but you still have to kind of follow through on it when it gets really uncomfortable. And the fact is most marginalized communities, people have done this their entire lives.So it just feels like it's time for, you know, I think in general, the museum community to say we're willing to engage in these kinds of difficult ongoing, perpetual conversations. It’s really interesting to approach these issues from the framework of such a technical profession. What is different, what has changed in the field of conservation since you were in school? Sanchita Balachandran: I was in grad school two decades ago, so it's, you know... I guess I would break it down into technical practices, which I think most conservators would, would think of themselves as doing sort of things with their hands, changing a surface in some way and then more social practices. How do you be in this world? Uh, in terms of technical practices, some of the things that we do on a regular basis are certainly did to me raise a lot of questions about how do we even come up with this. So, you know, one of the things that I was trained on, and I think a lot of conservators still do, is something like spit cleaning, right? For a long time, uh, it was known that something like human saliva has really amazing cleaning properties. And, you know, it's the reason why your mom might've like licked her thumb and you know, rubbed a mark off your face. But, but it works really well and it's, you know, there have been attempts to make this much more scientific as to like, what are the enzymes, for example, in saliva that work. But you know, now thinking about it and my gosh, to spit on someone else's things, it's this really strange concept. And yet it was something that was really suggested as a very efficacious way of doing a treatment. For me, this has meant that I really have to be extremely aware of the choices I'm making and at least be aware of the discomfort that they raise in me when I start thinking about what I'm actually doing. So that's the kind of technological discomfort and awareness. And then there's how, how does one work with anybody else? Certainly in academia, and I would say also in museums are very hierarchical spaces where, you know, in the museum the sort of curator often has had the privilege of storytelling. And often when people who are not within the museum are consulted, they're consulted either after most of the work has been done or that that information is kind of extracted from them and presented as part of this larger narrative rather than allowing people to simply say what they believe these objects are, or how, you know, the story needs to be presented. For those in an established field, like museum professionals or conservators, it is easy to go with the language and practice that exists before you arrive. Projects like Untold Stories challenge those assumptions and help create a new model. Sanchita Balachandran: For me, it's really about kind of activating cultural heritage and, in very kind of living ways. Underlying all of this work with Untold Stories was to really think about what is possible, in terms of preserving cultural heritage. I think if you think of cultural heritage as being something that's preserved by people in, you know, conservation labs only, to me that's really limiting. And it also is untrue because we have millennia of, you know, people caring for their things and their stories and passing this knowledge on, um, through oral traditions and other kinds of traditions. So to somehow claim that we are the only ones capable of doing this kind of preservation work is fundamentally untrue. And so to me, kind of bringing up this resilience, but also just this joy of doing this incredible connected, human work was something that I wanted to be around. The next Untold Stories event will be held during the American Institute of Conservation’s annual conference in Salt Lake City from the 19th to the 23rd of MAY 2020. The title of the event will be PRESERVING CULTURAL LANDSCAPES. You can learn more about The Untold Stories Project, and watch recordings of past events, at Untold Stories dot live.

    Full show notes at the publisher

    72. ‘Speechless: Different by Design’ Reframes Accessibility and Communication in a Museum Context Nov 18, 2019
    Show notes

    Museums tend to be verbal spaces: there’s usually a lot of words. Galleries open with walls of text, visitors are presented with rules of do and don'ts, and audio guides lead headphone-ed users from one piece to the next, paragraph by paragraph. But Speechless: Different by Design, a new exhibit at the Dallas Art Museum and the High Museum of Art in Atlanta, guides visitors as far away as possible from words with six custom art installations. In this episode, curator Sarah Schleuning and graphic designer Laurie Haycock Makela discuss how their personal experiences lead them to Speechless, and describe the process and considerations of putting it all together. Topics and Links 00:00 Intro 00:14 Museums as Verbal Spaces 00:52 Speechless: Different by Design 01:05 Sarah Schleuning 01:30 Schleuning’s Personal Experience 02:45 Picture Exchange System 03:40 Planning Speechless 05:00 Yuri Suzuki’s ‘Sound of the Earth Chapter 2’ 05:17 Misha Kahn 05:38 Laurie Haycock Makela 06:08 Makela’s Personal Experience 06:55 The Exhibition's Ground Rules 07:11 The Exhibition's Design 09:26 Museum Fatigue 11:30 What Keeps Schleuning Up at Night 12:16 Museum Selfies 13:29 Introducing Archipelago at the Movies 🎟️! 14:16 Outro | Join Club Archipelago Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an episode. Unlock Club Archipelago 🏖️ If you like episodes like this one, you’ll love Club Archipelago. It offers exclusive access to Museum Archipelago extras. It’s also a great way to support the show directly. Join the Club for just $2/month. Your Club Archipelago membership includes: Access to a private podcast that guides you further behind the scenes of museums. Hear interviews, observations, and reviews that don’t make it into the main show; Archipelago at the Movies 🎟️, a bonus bad-movie podcast exclusively featuring movies that take place at museums; Logo stickers, pins and other extras, mailed straight to your door; A warm feeling knowing you’re supporting the podcast. Transcript Below is a transcript of Museum Archipelago episode 72. Museum Archipelago is produced for the ear, and only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript Museums tend to be verbal spaces: there’s usually a lot of words. Galleries open with walls of text, visitors are presented with rules of do and don'ts, and artists guide headphone-ed users from one piece to the next paragraph by paragraph. But there’s a new series ot exhibits designed to be different, to guide visitors as far away as possible from words. One of those is a collaboration of the Dallas Art Museum and the High Museum of Art in Atlanta. It’s called Speechless, and to underline the point, it is subtitled: different by design. Sarah Schleuning: Speechless has been an exhibition that merges research and aesthetics and innovative new design to explore accessibility and modes of communication in the museum setting. This is Sarah Schleuning, curator of Speechless. Sarah Schleuning: Hello, my name is Sarah Schleuning and I am The Margot B. Perot Senior Curator of Decorative Arts and Design and the interim Chief curator at the Dallas Museum of Art. And I love to focus on projects that really explore ideas of how design and art can transform our everyday lives. The roots of Speechless come from Schleuning’s own rethinking of how to communicate without language. Sarah Schleuning: The idea really germinated out of something very personal for me which is that one of my children has motor planning disability, a neurological issue that rendered him, when he was younger, fairly speechless and I had to sort of rethink how I communicated with him and how we as a family interacted with somebody where language wasn't the primary avenue. So it started in that idea, but I was also in my curatorial work had been really interested in issues of playscapes and interactivity and how the exposure to aesthetics and design are really great gateways to get people to really think about how that impacts their everyday life. And so this project was a merger of these ideas. Even museums that specialize in the visual arts have a tendency to communicate verbally with their visitors. Sarah Schleuning: I think that that was the thing that I realized even for myself here. I deal in visual culture. But the way I communicate about it is through words or through, you know talking about it and and that I myself am hyper sort of hyper-verbal. All of a sudden, I had this very close proximity to somebody who wasn't interested in learning from me through language and what I started to realize really because we started using the Picture Exchange system communication system, which is a series of images that you use to communicate. So you'd say what do you want to eat? And on the sheet would be a picture of a series of different foods and then they could point and so it's very sort of prescriptive. And it would be apple. And then what I started thinking was we at museums are sitting on this vast repository of images is I mean, you could use Magritte's Apple, there are so many different looks and feels and kind of different nuances to what an apple could be or these images and in essence that communication is kind of a two way thing. The project is made up of six art installations intended to foster “participatory environments” within a museum context, and in particular, engage the senese. Sarah Schleuning: We had the opportunity about a year ago to invite 6 design teams to come to Dallas and work on this project. And we invited six specialist from the Dallas community that were scientists, but kind of both theoreticians and practitioners who specialized in fields like neuroscience and autism, dementia, communication disorders, physical therapy related to sensory issues and really to think about the broader spectrum of what disability looks like and how to broaden our own perceptions of how to design for that and think through those ideas. Sarah Schleuning: But I think the biggest underpinning of the exhibition for me and for the institutions were that it was an experience that ultimately was positive and joyful so that these fully immersive interactive spaces that each design team was creating was really something that was positive and felt like it offered an opportunity to see the greatness in the difference between us, instead of seeing it as a negative. One of the pieces, by Yuri Suzuki is called ‘Sound of the Earth Chapter 2’ and features a giant, unmarked black globe. Without the context of the familiar outlines of continents, visitors instead hear sounds recorded at the part of the earth while they place their ear against the surface of the globe. Sounds from more southern regions are accessed by crouching down. Another, by Misha Kahn, features a garden of colorful sculptures that inflate and deflate throughout the day. The task of bringing all of these tinstallationals together fell on designer and educator Laurie Haycock Makela. Maklela was responsible for the overall graphic identity and the corresponding exhibition publication. Laurie Haycock Makela: Hi. My name is Laurie Haycock Makela. I'm a graphic designer and an educator and I'm working on the book and some of the kind of related exhibition kind of graphic identity issues for Speechless. As a book designer I deal with words also, so there's a certain irony and working on this project, but it made me really attentive to you know, I'm a typographer, you know, kind of. You know from the bottom of my heart, you know, I look at language as image also, Like Schleuning, Makela understands what it is like to communicate non-verbally. Laurie Haycock Makela: I've been a book designer and an educator and all that for years and years and then I had two brain hemorrhages and brain surgery which really made my everything stopped, you know, that was but… So yeah, I think that Sarah brought many of us in here because of certain personal experiences that make it so we really understand in some pretty deep way or experiential way what our options are when we. You know are left with maybe for a while. I couldn't I didn't speak or write or read or anything like that. So I had to rethink all that. So I really identified with the content or the concept of this project from the very beginning, you know. The six installations only thematically relate to one another, and are introduced by the ground rules “Be curious, be thoughtful, be gentle.” -- one of the few instances of text in the gallery. Visitors can experience the installations in any order they choose by going into rooms off the main area, which Schleuning explains by evoking a sea creature. Sarah Schleuning: The exhibition itself will be designed kind of like an octopus is I guess the best way I can think to describe it and when you go in the room if you think of the octopus's sort of head, it is actually going to be an empty room. Sarah Schleuning: And that room will have some furniture and we'll have some things and they'll be these kind of videos that are really going to be sort of short Boomerang videos of each artist in their space kind of showing people what to expect what they would use their and so that then you could understand. Yes, they're six spaces. Sarah Schleuning: Then the place like Lori's doing is really. We wanted to make a space. That was what we called kind of a de-escalation Zone and you know those spaces typically a museum like sensory spaces and others which are becoming more commonplace in institutions, like Museum often are off of the sort of educational space or in other places, and we wanted to put it primary in the exhibition it we wanted it to be sort of fully accessible and not, stigmatized is probably too hard of a word but making it feel like it was accessible to everyone that everybody may need it the opportunity to just have a moment to take a to sort of reboot and refresh. In that space there will be rockers and weighted blankets and one of our Specialists deals primarily with that. So we vetted that project and what we wanted to use in there in that. And then Lori the book that Lori is done, which really shows the whole creative process of each of the different designers will be wheat pasted on one of the walls and and so we'll both be a place for reflection for people to look at these but also a kind of stabilizing line for people if they need to sort of combat calm down or recenter. Even though the museum world has a term for visitors needing a break from galleries -- it’s called museum fatigue and you can listen to a brief overview of it on episode 2 of Museum Archipelago -- the causes of museum fatigue and a best practice approach remain speculative. Researcher Beverly Serrell found that visitors typically spent less than 20 minutes in exhibitions regardless of topic and size before becoming much more selective about what they explore. Her research supports the notion that visitors have a limited time frame after which their interest towards exhibits diminishes. And this is the reason why you can usually find at least a bench 20 minutes into a linear exhibition -- but it’s clear that museums can do much more. The designers of Speechless hope that their approach can contribute. Sarah Schleuning: The other thing that I really wanted to make sure happened in the exhibition was that you never walked from one project to another you always go into a space and then you come back into this central, sort of emptier, zone so that you always have a chance to it's almost like a palate cleanser, right? You always kind of go from one experience and then you're able to reflect a decompress and then you can move into another. Sarah Schleuning: We don't know how it's going to go. I mean part of the idea of being experimental, and I applaud both institutions for encouraging us to go really go for it is that you don't know what's going to be successful or not. And so we are investing in doing evaluations during the project and it's our intention to then publish those findings at the end because we want to. So much of the planning for this exhibit comes from making visitors comfortable enough to have a non-museum-like interaction with the art, but visitors are used to a museum context with clear text instructions. So how soon into the visit do they start playing and lose some level of inhibition, loose some of the exhibit context. Sarah Schleuning: I stay up at night thinking about that. I think it's been really interesting because even with you know, the designers themselves, you know, it's that balance between they want to make something that's really spectacular and it's in an art museum and they want it to really have, you know be elevated at that level and at the same time, how would you interact with this as a child? You know and and how would you change that to be more responsive to that or to think through these things? And trying to work through, you know the best you can but you never know. And and that's what makes it both, you know, exciting and anxiety-producing. Laurie Haycock Makela: Yeah, I just started biting my nails. Yeah. Speechless, with its visually-striking rooms is opening into a world more comfortable than ever about expressing itself non-verbally. Audio and images and animations of images are just as easy to create, modify, and share as words. Episode 14 of this show, which was an entire discussion of museum selfies from 2015 feels hopelessly outdated in 2019 -- images are how many visitors “talk” about the galleries they visit. Like any language, there’s a continually evolving grammar in images and selfie, and one strategy is for a museum to give visitors the tools of that grammar: a dictionary and a thesaurus in the form of strange shapes and a colorful backgrounds. Exhibits like Speechless give visitors the tools to center non-verbal expression within a museum frame. Speechless: different by design is now open at the Dallas Museum of Art, and will be until March 22, 2020. After that, the same exhibit will be on display at the High Museum of Art in Atlanta.

    Full show notes at the publisher

    71. Assessing Curatorial Work for Social Justice With Elena Gonzales Oct 28, 2019
    Show notes

    Museums are seen as trustworthy, but what if that trust is misplaced? Chicago-based independent curator Elena Gonzales provides a solid jumping off point for thinking critically about museums in her new book, Exhibitions for Social Justice. The book is a whirlwind tour of different museums, examining how they approach social justice. It’s also a guide map for anyone interested in a way forward. In this episode, Gonzales takes us on a tour of some of the main themes of the book, examining the strategies of museum institutions from the Eastern State Penitentiary in Philadelphia to the National Museum of Mexican Art in Chicago. Topics and Links 00:00 Intro 00:15 Trust in Museum Institutions 01:00 Elena Gonzales Website Twitter 01:45 Exhibitions for Social Justice 03:05 What is an Exhibition for Social Justice? 04:20 National Museum of Mexican Art 07:12 “Questioning the Visitor” 07:50 Anne Frank House Museum 08:25 Eastern State Penitentiary 11:23 Buy Exhibitions for Social Justice On Routledge (Use Promo Code ADS19 for 30% Off) On IndieBound On Amazon 12:30 Introducing Archipelago at the Movies! Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an episode. Unlock Club Archipelago 🏖️ If you like episodes like this one, you’ll love Club Archipelago. It offers exclusive access to Museum Archipelago extras. It’s also a great way to support the show directly. Join the Club for just $2/month. Your Club Archipelago membership includes: Access to a private podcast that guides you further behind the scenes of museums. Hear interviews, observations, and reviews that don’t make it into the main show; Archipelago at the Movies 🎟️, a bonus bad-movie podcast exclusively featuring movies that take place at museums; Logo stickers, pins and other extras, mailed straight to your door; A warm feeling knowing you’re supporting the podcast. Transcript Below is a transcript of Museum Archipelago episode 71. Museum Archipelago is produced for the ear, and only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript The American Alliance of Museums often says that museums are the most trustworthy institutions in modern American life. And the statistics are remarkable: some surveys indicate that museums are the second most trusted news source after friends and family. As rates of trust in other institutions plummet: the news media, etc, museums still enjoy a privileged position in collective consciousness. It’s something I’ve noticed over the past few years: even non-museum spaces try to adopt museum-like presentations to apply the veneer of trustworthiness. But it’s an uneasy set of statistics. Is it possible that the reason museums are so trustworthy is because they've been excellent at toeing the status quo, the party line? And whose public consciousness are museums enjoying a privileged position inside of anyway? That’s why I was thrilled to come across Exhibitions for Social Justice by Elena Gonzales during a recent museum binge. The book presents the current state of museum practice as it relates to the work of social justice, but also a guide map for anyone interested in a way forward. Elena Gonzales: I think if a lot of people fully understood how museum work is done, they might actually not trust us so much because they would understand the subjectivity. But I think the more that we are transparent about museums, content, who creates it, how, what the goals of an exhibition are, et cetera, the more people can trust us authentically and rightfully. I’m joined today by Elena Gonzales, author of Exhibitions for Social Justice. Elena Gonzales: Hello, my name is Elena Gonzales and I’m the author of Exhibitions for Social Justice which is newly out from Museum Meanings and Routledge. I’m an independent curator and scholar in the Chicago area, and I’m also the co-chair of the exhibitions committee at the Evanston Art Center where we curate 20 to 30 exhibitions per year. In Exhibitions for Social Justice, Gonzales lays out the ways that institutions can use the overwhelming and uneasy trust capital built up over centuries. Elena Gonzales: Museums have a centuries-long history of supporting white supremacist, colonialist, racist, bigoted ideologies and helping them flourish, and providing the evidence for them and undergirding them. And it is museums' ethical and moral obligation now to not only dismantle that through de-colonial practices, but also to make themselves into pro-social inclusive institutions that are actively working for social justice. Gonzales believes that museums have the power to help our society become more hospitable, equitable, and sustainable, and the book presents a survey of specific museums and exhibitions that have made their goals clear. Elena Gonzales: People often ask me what counts as an exhibition for social justice? And I think people, they immediately snap to museums and exhibitions that deal with mass violence, that deal with redress of major wrongs like genocides. Your Holocaust museums, your Memorial museums, that type of thing. And when they ask this question, I say what I think is the most readily accessible definition for social justice, which is that social justice is the equitable distribution of risks and rewards in society. And then I say that there are so many different areas that this touches in terms of content beyond Memorial museums, beyond Holocaust museums. And that's not to minimize the work of those institutions. Those are critical institutions and holding those memories is very, very important. And sites of conscience are very important to my work in general. Elena Gonzales: But I think there are many topics anywhere ranging from equity in education, equity in health care, environmental justice, gender equity. Any kind of moment where a culturally specific group is gaining access to historical voice or contemporary voice in the public sphere. There are just many different entry points to this topic. One of the main ideas of the book is that the work of social justice must be institution-wide, not just the work of one curator. Gonzales writes about the experience of her first curatorial effort at the National Museum of Mexican Art (NMMA) in Chicago. NMMA is a culturally-specific first-voice museum dedicated to serving its local Mexican community. Elena Gonzales: It was a really big project for us. It's called The African Presence in Mexico. And the main exhibition was called The African Presence in Mexico: From Yanga to the Present. I curated a second exhibition. It was about the relationships between African Americans and Mexicans in the United States and the relationships between African Americans and the country of Mexico, and that was called Who Are We Now? Roots, Resistance, and Recognition. At an all-staff meeting shortly before the opening of the project, Carlos Tortolero, the president and one of the founders of the museum, reiterated the goal of solidary to the entire staff of the museum. If the museum did everything right, the museum would have a large number of new African-American visitors in particular. He said that if any staff members felt prejudices towards the museum’s Black visitors or doubted the history being presented, then they should look for another job now. Elena Gonzales: The President of the museum, Carlos Tortolero, who's still the President now, said that he wanted everyone in the museum to feel that we had found long lost members of our family. Cousins, brothers and sisters, however you want to think of it. And he was saying he wanted us to feel this way and he wanted us to make all of our visitors feel that level of celebration as we welcomed them to the museum. And in particular, he wanted our African American visitors to feel extremely welcome, extremely celebratory about the nature of this relationship that we were eager to share at a level that it really hadn't been told in an educational way before, or even in a history capacity. Exhibitions for Social Justice makes the point that the exhibition was successful because the whole museum -- every person in the building -- was behind the mission. Elena Gonzales: I've studied museums like the NMMA where the entire institution is headed in the same direction, and everyone is committed to the goal of this exhibition for social justice in question, in this case, the African Presence. And then I've studied museums where that that's not the case. Where the curators may have this idea that they're working for social justice, but the institution is not behind them in that way. The institution does not believe that that is an inappropriate goal. And that just hampers the work of those curators in that are. Gonzales discusses the various ways that museums can inspire action inside and outside the museum, and the states involved in how museums envision visitors as social actors. One of these strategies is questioning the visitor -- like the traveling exhibit Free2Choose developed by the Anne Frank House museum in Amsterdam. Elena Gonzales: But I think that what is a strategy that I talk about in the book and that I've discovered in other places that I think is really effective is questioning the visitor. Questioning the visitor in a way that involves the visitor in this dialogue with him or herself, once again. This conversation that is going to create memories about the experience and produce rehearsal of the experience, like an ongoing thinking about the experience after the fact and possibly talking about it with others. For example, the Anne Frank House Museum in Amsterdam had an exhibition for a number of years, it's since closed, that had you think about the tensions between freedom of speech and protection from hate speech, and you got to think about some examples where these things come into conflict and then you voted on which right should win out, which was more important, and you voted in such a way that people could see the responses going up in real time. The Eastern State Penitentiary in Philadelphia features another example of the visitor questioning technique. The museum address the American crisis of mass incarceration directly by making visitors answer the question, “Have You Ever Broken the Law” by the two pathways into the Prisons Today gallery. Elena Gonzales: the Eastern State presentation is not confrontational. It's, I think, thought-provoking and inviting. They simply say, "Have you ever broken the law? Yes, no," and there are two pathways that you can take. And you're going to see the same material or you're free to see the same material after that, either way. You're not actually separated from the other content. This works because 70% of American adults admit to committing a crime that could have put them in prison, but most of them never go. The exhibit goes on to explore some of the systematic reasons why, as well as what life is like for those who go to prison and the families they leave behind. But the path you walked down to get in is always on your mind. And the museum also has strategies to reconnect the visitor with the content even after the visit -- sometimes even years later. Elena Gonzales: So at the end of the Prisons Today show, you can do an activity that that allows the museum to send you postcards to yourself after the fact, after the visit. So they send it at a couple of different intervals. It's like a month, a year and two years or something like that. It's a few different intervals of time. And it's very clever because you don't just fill out a postcard and put it in a box, it's a digital thing. You answer some questions and they create the postcard. So you haven't seen the postcard in advance. You don't see it until you actually check your email and then you receive a postcard based on the responses that you answered to the questions. So I think that is a very effective way to create ongoing engagement because when you consider the way in which the position that museums have in our informational environment, and then you consider the position of the museum experience in the life of the visitor, this content might actually become more relevant over years or even decades. So I think that ongoing contact that takes place not soon after the visit is really valuable. But Eastern State Penitentiary also sits in a unique place: the social justice aspect of the exhibition is far from the primary draw of the institution. Elena Gonzales: It's a very interesting spot to visit. Most people think they're going to visit there because they want to see Al Capone's cell. They're passing through, it's this historic penitentiary and there's all kinds of draws that have nothing, so they think, to do with social justice. And for Eastern State, they have an opportunity with a huge number of this middle majority for them, of this body of visitors that is not necessarily apathetic about criminal justice and mass incarceration. Not necessarily experts in criminal justice or mass incarceration. They're tourists and they're visiting for that purpose. Elena Gonzales: So Eastern State has an opportunity by not advertising the social justice content that they do indeed provide in their exhibition presence today, and in other ways throughout the prison. They have an opportunity to explore the topic with visitors who aren't seeking it out, which is very special because as you say, the minute you say the words social justice, or justice, or activism or a variety of other keywords, you do start to get a self-selecting audience. Eastern State offers this opportunity to talk to people that you might not otherwise get to talk to if you say that your topic is social justice. And I think that actually works really well for visitors, and visitors have very important experiences there that they might not otherwise have. The book is excellent -- for me it was helpful just to see the way the book categorized different types of museums and introduced vocabulary and models I’m unfamiliar with. Gonzales provides a whirlwind tour of various museums, each presenting different strategies, buttressed by academic studies. If you’re looking for a jumping off point to think more critically about museums, take a look. Elena Gonzales: This is a moment when we need all of our institutions and all of our people in different areas to help work for social justice. And museums are a huge part of that. But it's not just for museum professionals. People who are activists in other areas, people who are educators, people who work in environmental justice, people who are community organizers, I think are going to love translating the tactics and strategies to their own work.

    Full show notes at the publisher

    70. The Gabrovo Museum of Humor Bolsters Its Legacy of Political Satire Post-Communism Sep 30, 2019
    Show notes

    To the extent that there was a Communist capital of humor in the last half of the 20th century, it was Gabrovo, Bulgaria. Situated in a valley of the Balkan mountains, the city prides itself on its unique brand of self-effacing humor. In 1972, the Museum House of Humor and Satire opened here, and the city celebrated political humor with people in Soviet block countries and even some invited Western guests.

    Today, three decades after the collapse of Communism, the Museum House of Humor and Satire remains one of the region's most important cultural landmarks. The museum has had to reinvent itself to interpret not only a democratic Bulgaria, but a the global, meme-driven, and internet-forged culture most visitors live in.

    I went to Gabrovo to visit museum director Margarita Dorovska, who describes how the museum's strengths in its early years—like knowing how to present political humor without arousing the interest of the authorities—inform how the museum thinks of its role in the world today.

    Topics and Links

    • 00:00 Intro
    • 00:15 Gabrovo, Bulgaria
    • 01:07 Margarita Dorovska
    • 01:44 How the Museum House of Humour and Satire Started
    • 02:40 How to Run A Humor Museum Under Communism
    • 04:05 1st International Biennial of Humour and Satire in the Arts in Gabrovo
    • 05:55 The Museum in 1989
    • 06:40 After the Collapse
    • 07:00 Humor is Not Universal
    • 07:30 Media Freedom in Bulgaria
    • 07:55 Addressing Civic Space in Bulgaria: Garden Town
    • 09:09 The Museum and the Internet
    • 11:00 Outro | Join Club Archipelago

    Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an episode.

    Unlock Club Archipelago 🏖️

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    Join the Club for just $2/month.

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    Transcript

    Below is a transcript of Museum Archipelago episode 70. Museum Archipelago is produced for the ear, and only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript

    In the middle of Bulgaria, not far from the crumbling Buzludzha monument, lays the town of Gabrovo. Situated in a valley of the Balkan mountains, the city prides itself on its unique brand of humor.

    Many local jokes jokes are self deprecating about the Gabrovoian obsession with frugality and entrepreneurship, and center around the comical lengths that townspeople go to save money. The mascot of the city is a black cat without a tail. It is said that Gabrovoians prefer cats without tails because they can shut the door faster when they let the cat out, saving on their hearting bills.

    Margarita Dorovska: That's actually typical for the Balkan mountains. This used to be the kind of humor that would exist in the region around Gabrovo, not just Gabrovo itself. But Gabrovoians were smart enough to brand it as theirs. That's the entrepreneurial side of things, of course. [laughter].

    This is Margarita Dorovska.

    Margarita Dorovska: Hello! My name is Margarita Dorovska and I'm a curator by profession and I'm the Director of the Museum of Humour and Satire in Gabrovo, Bulgaria.

    The museum was founded in 1972. Before the Wall fell, this location was known as the Communist capital of humour, extending its reach across Eastern Block countries, and also to certain circles in the West.

    I visited Gabrovo because I wanted to find out how this political humor and satire museum could have started here during communist times, and how the museum is tackling the global, meme-driven culture of the world today.

    Margarita Dorovska: There are a couple of precursors that we have to go through to understand how the museum appeared. Two things. One is the Gabrovo humor jokes. So someone announced the completion in the newspaper, that the municipality is paying a certain amount for each joke that gets juried into a collection of Gabrovo jokes. They collected a lot of these jokes, made a book, and this book was an absolute bestseller. It was immediately translated of course in Russian, but also in different languages like French, English, German and it started selling very very well. The other thing that happened was the the Gabrovo carnival: this was restarted in the 60s and it is typical for being a carnival with a lot of political humor and satire.

    And this is the crucial theme of the museum and why it was able to exist in an age of single-party rule. The people running the carnival, and later the museum, were experts at walking up to the line, without crossing it.

    Margarita Dorovska When we speak of political satire, do not imagine the general secretary of the party being satirized. It was very clear to what level the satire can reach. So satire was an instrument in the hands of good communists to fight those who abused power, but to certain level.

    So it extends up to maybe a local official, but never higher?

    Margarita Dorovska: Exactly, exactly. It was very clear where the satire can reach. As to the Gabrovo jokes, they’re not political, they deal with economy, with the mentality of the local people.

    Combining the two: or maybe more realistically, using the Gabrovo jokes as a Trojan Horse to present more political satire, was what led some entrepreneurial Gabrovians to open a museum.

    Margarita Dorovska: [In] Typical Gabrovo style, they didn't build a new building, but they refurbished an old leather factory. So the building we are in is the fromer leather factory. First it was cheaper, second it could go slightly unnoticed because you don't need the same kind of permissions to build and to refurbished.

    And if you wanted your out-of-the-mainstream project to succeed in communist Bulgaria, asking for permission was not the way to go.

    The museum started to put on biennials, festivals held every two years which featured invited Western guests. The first was in 1973.

    Margarita Dorovska: They immediately started with the biennials, the first edition of the biennials was dedicated to cartoons and small satirical sculpture. It was international and they brought in amazing names. How could that exist? If you think of that time, most cartoonists in the western world would be critical, would be leftists. So they would be very welcome in Bulgaria. And that would indeed be a gathering place for East and West.

    But there was a problem with that first biennial: the jury selected, for first prize, a cartoonist from Turkey, a country on the other side of the Iron Curtain.

    Margarita Dorovska: The director thought, "oh wow, what we did?" "What are you doing? How are you going to give a prize to a cartoonist from a NATO country?" And they started asking themselves, but we never asked for permission to start a biennial, to gather all of these people, that's going to be a huge problem, what are we going to do?” Then he thought, what am I going to do? The only thing he could do was go straight to the monster.

    So the director went straight to the daughter of the general secretary and the Bulgarian dictator, Ludmilla Zhivkova, who would later become minister of culture.

    Margarita Dorovska: She was good enough to listen. She was smart to perceive good ideas and to support them. So, it worked. She came, she opened the biennial. And it all went on well. And they never gave the reward anymore to a cartoonist coming from a country that would be an issue.

    The museum and the biennials kept growing, until communism collapsed in 1989.

    Margarita Dorovska: In 1989, they had more than 80 foreign guests, artists, juries coming for the biennial. So it was massive. After 1989 was the collapse indeed. At that time there were more than 100 people working in the House of Humor. Because if you think of all the different departments: cinema, literature, folklore, it was a big enterprise, with a lot of events, with amazing exhibitions. When I look at photos from the 1970s and 1980s, I'm absolutely astonished by the exhibition design you see. It's amazing, it's so well done. I don't think anywhere in Bulgaria it was so good.

    After the collapse, the museum's staff shrank to a skeleton crew. Dariskova joined the museum in 2016 and argued for a new direction for the museum's curation.

    Margarita Dorovska: As you can imagine, until 1989, my colleagues would have insisted that humor is universal. That all human beings all laugh. Humor is omnipresent and universal. The first fight that I had to have with the team when I came was to say, “I’m sorry but humor is not universal.” Humor is so culture based. It’s totally culture-based. Of course, it is safer to say that humor is universal and not to go into political humor. It’s safer. But then you don’t do your job. Our mission is to be very timely, to show things that are happening today. And if a humor and satire museum can’t do that, who else can do that?

    While a lot has improved over the past decade in Bulgaria, media freedom is declining. Most of the press has been purchased by oligarchs, and corruption and collusion between the media and politicians is widespread.

    Margarita Dorovska: You know there are issues with freedom of expression in Bulgaria. So at least a museum should be some sort of outlet.

    The museum addresses the civic space in Bulgaria with a new temporary children’s exhibit called Garden Town. The charming subtitle is “where mischief has a happy end.”

    Margarita Dorovska: We wanted to look at different examples or area of publicness, what’s public life, public debate, public media, public space and so on, and we really wanted to have this theme for children, so for the first time we are doing this children’s exhibition. It’s called Garden Town, and it’s a model of a town where the different neighborhoods address different issues, such as graffiti, you’re invited to draw, or voting, that’s the place where you go by yourself and it’s accidentally a toilet but it’s also a voting room, then we have some gorilla guarding, making bombs of seeds, etc. Finally, there’s the PensivePark where kids -- because they usually come in groups, they are invited to sit down and have a discussion and reach a decision. We give them some advice about how they can make a decision like tossing a coin, or concessions, or voting, or different options -- including anarchy! [laughter]

    It’s really something to see how far the museum has come from starting within the communist system, to reinventing itself to remain relevant in ways that are crucially important to a modern Bulgarian audience. Dariskova admits that the next stage of reinventing -- interpreting humor on the internet, to an audience that lives online -- hasn’t happened yet.

    Margarita Dorovska: That’s the first big challenge I could think of when I learned that the museum was looking for a director. I came to the museum, I looked at it, I was real impressed, and then I thought how can I change this place? How can you make it really fun when all the fun you need is on your phone. You can just scroll for hours and never stop laughing, so what can a museum do about that? Are we supposed to show the same things? No! You don’t go to the museum to go look at something you could see on your phone. Internet certainly has changed humor a lot. This is an exhibition we’ve been planning but we are trying to find the right research team to prepare that, memes, all the different funny games. It is very interesting to see how internet has been changing humor and where we are at now.

    The way jokes developed in Gabrovo, where people told slightly different versions to each other -- and in the process carefully distilled the most sharable essence of the joke -- mirrors the way that memes are forged in online communities. Constantly morphing to get more attention.

    Maybe the best chance we have of interpreting communities online and off comes from a humor museum. Thre Gabrovo Museum of Humour and Satire, which has already morphed through 20 years of communism and 30 years of democracy, is a good place to start. Just close the door quickly when you let the cat out.

    This has been Museum Archipelago.


    69. Soviet Spacecraft in the American Heartland: The Story of the Kansas Cosmosphere Aug 26, 2019
    Show notes

    From Apollo Mission Control in Houston, Texas, to the field in southeastern Russia where Yuri Gargarin finished his first orbit, there are many sites on earth that played a role in space exploration. But Hutchinson, Kansas isn’t one of them.

    And yet, Hutchinson—a town of 40,000 people—is home to the Cosmosphere, a massive space museum. The Cosmosphere boasts an enormous collection of spacecraft, including the largest collection of Soviet space hardware anywhere outside Russia. How did all of these space artifacts end up in the middle of Kansas?

    To find out, I visited Hutchinson to talk to Cosmosphere curator Shannon Whetzel. In this episode, Whetzel describes the story of the Cosmosphere as “being in the right place at the right time,” why the museum’s collection includes “destroyed” artifacts, and how she interprets Soviet hardware for a new generation.

    Topics and Links

    • 00:00 Intro
    • 00:15 The Cosmosphere
    • 01:20 Why Not Kansas?
    • 01:35 Shannon Whetzel
    • 01:45 Patty Carey
    • 02:18 Starting the Collection
    • 04:10 Apollo 13 Command Module
    • 05:02 Successes and Failures
    • 05:50 Soviet Hardware
    • 06:50 Space Race Gallery
    • 07:58 Lunasphere
    • 08:35 Teaching the Political Context of the Space Race
    • 09:30 Leaving Trash on the Moon
    • 09:58 Site-Specific Museums
    • 10:51 Join Club Archipelago

    Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an episode.

    Unlock Club Archipelago 🏖️

    If you like episodes like this one, you’ll love Club Archipelago. It offers exclusive access to Museum Archipelago extras. It’s also a great way to support the show directly.

    Join the Club for just $2/month.

    Your Club Archipelago membership includes:
    • Access to a private podcast that guides you further behind the scenes of museums. Hear interviews, observations, and reviews that don’t make it into the main show;
    • Logo stickers, pins and other extras, mailed straight to your door;
    • A warm feeling knowing you’re supporting the podcast.

    Transcript

    Below is a transcript of Museum Archipelago episode 69. Museum Archipelago is produced for the ear, and only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript

    [Intro]

    There are many sites on earth that played a role in human spaceflight: the mission control building in Houston, Texas where flight engineers communicated with the Apollo astronauts on the moon, or even the grassy field in southeastern Russia where Yuri Gargarin landed to end his mission as the first person in space.

    But Hutchinson, Kansas isn’t one of these sites. No spacecraft engineering happened here, like in Huntsville, Alabama. No rocket testing happened here, like in Perlington, Mississippi. There’s not even a historic, exploration-related radio telescope here, like in Parkes, Australia.

    Despite this, Hutchinson -- a town of 40,000 people -- is home to the Cosmosphere, a massive space museum. The Cosmosphere boasts an enormous collection of spacecraft, including the largest collection of Soviet space hardware anywhere outside Russia. How did all of these space artifacts end up in the middle of Kansas?

    To find out, I visited Hutchinson to talk to Cosmosphere curator Shannon Whetzel.

    Shannon Whetzel: I think some of our brochures say, “why not Kansas”, right? The story of the Cosmosphere is more or less the right place at the right time.

    Whetzel says that the museum has had many decades to be in the right place at the right time.

    Shannon Whetzel: Hello, my name is Shannon Whetzel, and I am the curator here at the Cosmosphere.

    The Cosmosphere’s first iteration was a star projector and folding chairs set up at the Kansas State Fair Grounds in 1962 by a woman named Patty Carey. She was inspired by the launch of Sputnik and ultimately wanted to set up a space science center in the Midwest.

    Shannon Whetzel: The volunteers we have who have who knew her personally, I did not know her personally, have basically said she’s a very nice arm-twister. You didn’t say no to Patty Carey. And that planetarium grew to what you see now.

    By the late 1970s, Patty Carey was making plans to transform the planetarium into the Kansas Cosmosphere and Discovery Center.

    Shannon Whetzel: The collection as we know it started in the late 1970s. NASA is looking to… I hate to say “unload,” but looking to get some hardware out there for the public to see, and the Cosmosphere was beginning its first expansion, so we had the space and the connections, and that’s how we started collecting space hardware.

    The Cosmosphere was the right place — a big building in the midwest— and the right time — the late 1970s. The era was a strange time for space exploration: it was after the Apollo program, but before the Space Shuttle. The Smithsonian Air and Space museum opened in Washington, DC in 1976, and I get the sense that a whole bunch of space artifacts that didn’t make the cut for that museum ended up in Hutchinson.

    Shannon Whetzel: The Smithsonian and NASA… they want to get stuff… I say stuff… artifacts, priceless artifacts out for the public to see everywhere. Maybe also that’s a sign of their success, that they’ve gotten into the Midwest and it’s been a priority. And we are so grateful to the Smithsonian I don’t know if you noticed how many of our exhibits have Smithsonian labels. I believe we are the only Smithsonian affiliate in Kansas.

    Looking carefully at the collection, you also see another pattern: hardware from missions that didn’t go exactly as planned. There’s a heavily damaged Mercury boilerplate capsule from the Mercury-Atlas 1 mission. There’s Liberty Bell 7, another Mercury Capsule that was the US’s second human spaceflight mission in 1961 -- the Astronaut survived, but the capsule sank into the ocean and wasn’t recovered until 1999. And then there’s the Apollo 13 Command Module, Odyssey, which was restored and added to the museum in 1995.

    Shannon Whetzel: I think at the end of the Apollo 13 mission, the astronauts were home safe, it was fantastic, but I think it was viewed more as a failure than a success. So yes, Apollo 13 was display in France for a while, it wasn’t viewed as something that should be in the States as much. And then our guys restored it.

    I can’t imagine any museum turning away the Apollo 13 Command Module today. But it is the Cosmosphere’s ethos to say yes to an unwanted, unrestored artifact -- even if that artifact is sitting under water, or somewhere in France. They see the investment in recovery and restoration as well worth the effort to add to their collection. And that’s what makes the museum so notable today.

    But there’s also a point that the museum is making with the collection as a whole: space exploration is as much about the failures as about the successes.

    Shannon Whetzel: I believe Apollo 13 had come up with that contingency plan before, it wasn’t on the fly. And in a way it was testing their contingency plan. And it went wonderfully. They got home safely.

    Shannon Whetzel: We discuss a lot now about how it seems in our culture that there’s a fear of failure. We are afraid to fail. Or if something doesn’t work the first time, that means that that idea should be discarded. And I think that that’s not what got us to the moon. That’s not what made our space program successful. Without meaning to, that’s become one of our catch phrases around here. We don’t want our campers, our students to be afraid to fail.

    But the collection isn’t just made up of American space hardware. The Cosmosphere also boasts the largest collection of Sovet space artifacts anywhere outside of Russia. And this fills in the sizeable gaps of how most other space museums present the Space Race. The Cosmosphere team, which included Patty Carey, started obtaining Sovet Space hardware in the late 1980s and early 1990s.

    Shannon Whetzel: Again, right place at the right time. The Sovet Union was crumbling, they were looking to get rid of their artifacts, we worked through a broker, and we were able to obtain them. And they are part of our collection. They are loaned pieces.

    Why the decision to try to collect them? Why didn’t other museums try to, in the same way that you did?

    Shannon Whetzel: I think that our early leaders were very visionary in what we could become and realized in a sense that we were only telling half the story.

    Half of the Space Race gallery is colored red and filled with Soviet space objects and text about the Soviet human spaceflight program, and the other half is blue, telling the American story.

    Shannon Whetzel: I think that our gallery is set up particularly well in the sense that you get the comparison. We split the gallery so you can get the sense of this is what’s going on in the Sovet Union at the time, this is what the Americans were doing. So I think our gallery does a very good job of comparing the two-- Mercury and Vostok are right beside each other.

    The effect is striking -- the Cosmosphere is not a design museum, but by putting the artifacts from two different superpowers close to one another, you get an appreciation for the subtle and not-so-subtle differences in the industrial design -- compare the design language of the Lunokhod Moon Rover, on display at the museum, with Amercian Mars rovers that Americans might be more familiar with, and you can see the different ways each program approached the problems of surviving in space, even without the color coordination.

    Whetzel’s favorite Soviet artifact is the Lunasphere, a copy of a soccer-ball shaped device carried by Luna 2, whose only purpose was to cover its crash-landing site on the moon with little pendents embossed with images of the hammer and sickle.

    Shannon Whetzel: The Soviets send the Lunasphere, and it’s just a small ball that upon landing, it has a small explosive in it and all of these, our gallery calls them Cosmic Calling Cards go all over the surface of the moon. What a nice little metaphors for the cold war -- what a stick in the eye.

    Whetzel also said that it’s becoming increasingly difficult to teach younger generations about the political context of the Space Race. After all, it’s been 30 years since the Berlin wall fell.

    Shannon Whetzel: It is very difficult to explain the cold war. First of all they didn’t live through it, I don’t know if you did. It wasn’t black and white, there was so much grey, and I think that’s the difficult part. Especially, you’ve seen our gallery, it’s pretty big, a 45 minute tour down there you just barely make it to the shuttle, and that’s if you’re rushing. It’s difficult to portray those ideas in a short amount of time to a younger audience. No matter what you do, historically it gets wrapped up nice and neat.

    As we change here on earth, so too does the way we teach the story of spaceflight. Whetzel gave me an example of the list of items humans have left on moon -- a list that includes everything from the propagandistic Lunasphere pendants to actual trash left by the Apollo astronauts.

    Shannon Whetzel: I did a tour with our campers the other day, we do a collections tour, and I was telling them, and they were appalled. I was like, wow, the generational difference. They were appalled, they were like, “we trashed the moon”? And I was like, “we did.”

    This is one of the reasons I will always keep coming back to space museums. The environmental consciousness that the Apollo program itself sparked by its images of a tiny, fragile, borderless earth, now gets the chance to reevaluate Apollo anew.

    And that is just one of the ways that the Cosmosphere, free from a specific location, can tell the story of human space exploration better than a site-specific museum.

    Visiting the Johnson Spaceflight Center in Houston, Texas, visitors learn about how that site played a role in the larger Apollo missions. Visiting the Parkes Observatory in Australia, you can learn about how the radio telescope was instrumental in broadcasting the famous image of Neil Armstrong stepping onto the moon to the world.

    But the Cosmosphere allows visitors to take a step back.

    This has been Museum Archipelago.


    68. The Akomawt Educational Initiative Forges a Snowshoe Path to Indigenize Museums Aug 05, 2019
    Show notes

    Akomawt is a Passamaquoddy word for the snowshoe path. At the beginning of winter, the snowshoe path is hard to find. But the more people pass along and carve out this path through the snow during the season, the easier it becomes for everyone to walk it together.

    endawnis Spears (Diné/ Ojibwe/ Chickasaw/ Choctaw) is director of programming and outreach for the Akomawt Educational Initiative. She saw a need to supply regional educators with the tools to implement competent education on Native history and Native contemporary issues. She co-founded the Initiative with Chris Newell (Passamaquoddy) and Dr. Jason Mancini to make those tools.

    In this episode, Spears talks about the different between living culture and sterile museum artifacts, her discussion at Untold Stories 2019: Indigenous Futures and Collaborative Conservation about how Native narratives are violently presented through a white lens in museums, and the potential for museums to disrupt that for many visitors.

    Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an episode.

    Unlock Club Archipelago 🏖️

    If you like episodes like this one, you’ll love Club Archipelago. It offers exclusive access to Museum Archipelago extras. It’s also a great way to support the show directly.

    Join the Club for just $2/month.

    Your Club Archipelago membership includes:
    • Access to a private podcast that guides you further behind the scenes of museums. Hear interviews, observations, and reviews that don’t make it into the main show;
    • Logo stickers, pins and other extras, mailed straight to your door;
    • A warm feeling knowing you’re supporting the podcast.

    Transcript

    Below is a transcript of Museum Archipelago episode 68. Museum Archipelago is produced for the ear, and only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript

    [Intro]

    endawnis Spears: “For many indigenous people, we are looking for ways to engage our culture at all places at all times. And for me and for many other Native people, it happens to be in the realm of museums.”

    endawnis Spears focuses on engaging with her culture within the realm of museums precisely because museums violently separate her culture from a living context.

    endawnis Spears: [Introduction in Diné]

    endawnis Spears: [Translation] Hello, I’m endawnis Spears, and I am Yucca-fruit-strung-out-in-a-line clan.
    I’m born from the Ojibwe people. My maternal grandfather’s from the Tangleclan, and my paternal grandfather is from the Choctaw/Chickasaw people. I’m the director of programming and outreach for the Akomawt Educational Initiative.

    endawnis Spears co founded the Akomawt Educational Initiative in 2018 with Chris Newell and Dr. Jason Mancini. The Initiative was born out of their experiences in museum and classroom education across present-day New England. They saw a need to supply regional educators with the tools to implement competent education on Native history and Native contemporary issues. They created the Initiative to build those tools.

    endawnis Spears: The word Akomawt is a Passamaquoddy word for the snowshoe path. One of our co-founders, Chris Newell, is a Passamaquoddy, and he recommended this term as a defining a part of our Initiative. In [the] Passamaquoddy world, snowshoe pass at the beginning of the wintery season is hard to find. It’s hard to walk on, but the more people pass along this path and carve out this path through the snow during the season, the easier it becomes for everyone to walk it together. And we see that as part of our mission and part of the work that we’re trying to do, part of the guiding principles for our work, that we are looking to add to that educational experience for people we are living with and amongst here in what is present day New England because we are all going on the same direction, and the more information and the more culturally accurate and respectful and historically accurate information we are working with, then the easier it is for our children, for our grandchildren. And when I say our, I mean native people, but I also mean non-native people, and so I mean our neighbors and our allies that we live and make lives with here in the present day United States.

    The Initiative focuses on what is called Sites of Knowledge. These include K-12 schools, universities, and museums. But as Speares describes, the notion of slioed sites of knowledge is a western idea, poorly suited to the work that they do.

    Instead, The Akomawt Educational Initiative seeks to employ knowledge at all places at all times—something that museums as they exist today fail to do.

    endawnis Spears: In our traditional communities, in our native communities, there was no place that you would go to learn and to gain the authority on one particular place and then leave that place and not employ that knowledge someplace else or not see the connection between one place and another, so to go to a museum, and this is the authority, and this is where you learn about this, and then you exit the museum, and that knowledge is no longer useful to you as you go about your daily life, that concept of siloing knowledge and siloing our understandings of the world is a foreign one to this continent.

    Spears shared a striking example of this at Untold Stories 2019: Indigenous Futures and Collaborative Conservation, the closing session of the American Institute for Conservation’s annual conference.

    She showed an image of a Haudenosaunee cradleboard, as presented in the Detroit Art Institute. It is completely divorced from context and certainly doesn’t feel lived in, in typical museum conservation fashion.

    She compares this with an image of the cradleboard that held her as a child and has securely held all four of her children. The ties on the cradleboard are ceremonially re-tied for each child — representing a continuity in the material world, that is nowhere to be found in the museum.

    endawnis Spears: If you came into my house right now, you would see all of the cradleboards from when I was a baby that were made for me, which I have a few. And then the cradleboards that we had made for our children, my husband and I’s children. They are placed up on the wall. They’re displayed on our wall as beautiful art, as part of our family and part of our heritage. The difference between that and a museum is that we keep pieces of that baby’s experience within the cradleboard, so we keep a blanket in one of them. We put them up on the wall to remind us of that time, that special time with our son or our daughter. And so these are instances where the cradleboard is referring back to a specific child in a specific place in a specific emotional life of our family.

    Spears uses The difference between her cradleboards in her own home and how they would be treated in a museum collection to illustrate the difference between living collections and ethnographic objects.

    And I think when we look at cradleboards within museum collections, all of that is ripped away. All of that is stripped, and that stripping of those experiences and the spiritual and emotional life of that piece is a violent one, and it’s a very apt representation of what colonialism is, that we are going to take this, and we are going to rip it away from its relationship with you and make it only relevant in its relationship to us, the colonizers, and that’s the story that gets honored. That’s the story that’s more important, and that is a violent story, and it’s one of domination, and so when we go into museums, and we see items that have a lived relationship with us, within our communities, within our homes, we see them on display as ethnographic objects. That is a reminder that our understanding of our own material culture is not the one that is important.

    To prevent the continued violent ripping of the emotional life that object collections represent, the Initiative offers a range of educational support services and educational programming across present-day New England. And part of that is making sure certain words remain problematized.

    endawnis Spears: We don’t like to use the term New England unproblematized. This is not problematic. Everyone calls it New England. This is OK. We sanction this term. We don’t want to use any terms that place American western understandings of our places and our culture and our communities in reference to Europe, in this case England.

    Some of the services offered by the Initiative take the form of outreach programming like, “Understanding Cultural Appropriation”, or guided tours like, ​”Lessons in Radical Feminism From the Fourteenth Century” at the Mashantucket Pequot Museum. The Initiative also offers consulting services, providing museums, historical societies, and cultural institutions with socially just and accurate historic information and the means with which to interpret Native collections and themes with and for Native communities.

    endawnis Spears: We get to go to museums across southern present day New England and, again, look at exhibits critically. There are many museums in the area that are starting to form Native American advisory panels, and who sits on those panels is so important. I think one thing that Akomawt really is very good at is we are also part of the native communities here in the northeast, so I’m from these other tribes, but I married a Narragansett and all of my children are also Narragansett, which is a federally recognized tribe here in Rhode Island. And so I do have buy-in into this community, into the wellbeing or the representation of my children’s community.

    Knowing how inaccurately museums portray your own culture, or cultures you’re familiar or interment with, how does that change how you visit museums where you don’t know much about the culture being presented?

    endawnis Spears: I think that for me to say that I’m always aware of that when I go into a museum is not completely accurate, that native people, even though we know that this has been done to us, we still look to some of these institutions as places of knowledge. And I think that when I go into a museum to learn about something, there is always that question of, how did this get here? Whose was it? Who made it, but really why did they make it? What is this object’s life outside of here? And I think that I’m not always asking that question all the time, but that is a question that’s there at the back of my mind. And I think that the more that museums can bring these disembodied pieces back to a body, the better I would relate to it as a native person and as an indigenous person. I think that there’s definitely a duality at play for me when I go into a museum. It’s conflictual.

    There are some newer museums that deliberately define their primary audience as members of a Native Nation. An example that just opened in Minnesota is the Hoċokata Ti (the Shakopee Mdewakanton Sioux Community’s new cultural center). There’s a touchscreen interactive media piece there that protects some information behind a code that only Nation-members know. How can practices like these change how museums have presented themselves for centuries?

    endawnis Spears: That is so interesting because it asks the question, who is the primary recipient of what we’re giving in this space? Who are we pointing this space towards? Who is the orientation point? And that doesn’t mean that there can’t be other people in the space learning from that or watching that process. I think that as museums grapple with their colonizing past and the role that they played in colonizing Turtle Island, the world, being in bed with imperialism, I think that as the museum field grapples with that history, we are going to start to see museums as places where practice can be on display, so in the sense that there is an orientation towards this tribal nation. This is who we are speaking to, but the museum can point out or put on display the fact that this practice is being followed and people are in a museum using the actual practice.

    The museum is speaking very directly to the practice, very blatantly using language and terminology and saying, “We have a certain group that we are prioritizing here. We want you to learn in this space, but you are not the thing that this museum revolves around,” and that in and of itself is an educational experience.

    Sometimes it’s good to be disruptive in that way and that museums can be a disruptive force in that process by saying that their orientation is towards this particular community and not towards the over-culture. And I think it’s really important for white visitors to museums in a very comfortable space. They know how to interact with museums. They know how to interact with exhibits that reaffirm what they were already thinking before they went into the building. I think to disrupt that experience can be really interesting and really important, and I think that museums have an opportunity to be a really interesting disruptive tool in that process.

    The Akomawt Educational Initiative lives at https://www.akomawt.org/. There, you can find a list of resources from a “guide to indigenous terminology” to readings and books organized by grade level. You can also see a list of classes and services that the initiative offers across present-day New England.

    You can watch Spears in the complete proceedings of Untold Stories 2019 at untold stories dot live. Information is also available for the 2020 conference in Salt Lake City, Utah called, PRESERVING CULTURAL LANDSCAPES.

    This has been Museum Archipelago.


    67. Cité de l'Espace Celebrates Apollo Day from the Middle of the Space Race Jul 15, 2019
    Show notes

    Cité de l'Espace in Toulouse, France is a museum in the middle. It is in the middle of France’s Aerospace Valley and the European Space Industry. But it is also geographically in the middle of the two competing superpowers in the Space Race that ended with Apollo 11.

    From its vantage point in the middle, Cité de l'Espace has its own story to tell. The museum features a mix of Soviet and American space hardware, like an American Apollo lunar module and a Soviet Soyuz capsule. The museum also features an extentive collection of French-made space hardware.

    In this episode commemorating the 50th anniversary of the Apollo 11 mission, I visit Cité de l'Espace to see their preparations for “Apollo Day,” discuss a museum on the lunar surface, and see how the Space Race is presented from the middle.

    Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an episode.

    Unlock Club Archipelago 🏖️

    If you like episodes like this one, you’ll love Club Archipelago. It offers exclusive access to Museum Archipelago extras. It’s also a great way to support the show directly.

    Join the Club for just $2/month.

    Your Club Archipelago membership includes:
    • Access to a private podcast that guides you further behind the scenes of museums. Hear interviews, observations, and reviews that don’t make it into the main show;
    • Logo stickers, pins and other extras, mailed straight to your door;
    • A warm feeling knowing you’re supporting the podcast.

    Transcript

    Below is a transcript of Museum Archipelago episode 67. Museum Archipelago is produced for the ear, and only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript

    [Intro]

    All over the city of Toulouse, France, on buses and on the streets, there are ads featuring a smiling moon with an American astronaut reflected in its sunglasses.

    [Audio of Toulouse radio ad]

    Apollo Day is the 50th anniversary celebration of the Apollo 11 moon landing — the first and for now, only time humans have made it to another celestial body — hosted by the Cite de l’Espace museum in Toulouse.

    [Audio of Toulouse radio ad]

    Toulouse is the centre of the European aerospace industry, with the headquarters of Airbus anchoring what is known as Aerospace Valley — a cluster of engineering and research centers in the heart of France. Like the Kennedy Space Center Visitor Complex featured in episode 64, the museum also has aspects of themed attractions, but unlike most space museums in the United States, the museum presents hardware and content from multiple space agencies around the world, taking a more global approach to the history and future of space exploration.

    This could be because, in addition to being the Centre of the European aerospace industry, the museum and the rest of France sit in the middle: physically in the middle of the two competing superpowers in the Space Race that ended with Apollo 11.

    NASA, the American Space Administration, and the Soviet Space Program are both well represented here. The museum features a mix of Soviet and American space hardware, like an American lunar module, and a Soviet Soyuz capsule.

    And the mix of Russian and American is also present in more subtle ways too: in a planetarium show, an animated “James the Penguin and Vladimir the Bear” guide visitors through the night sky.

    [Audio from planetarium show: “Vladimir, you’re a surprising bear!”]

    I was keen to visit Cite de l’Espace because my family also sits in the middle of the Space Race.

    My mom, who is Bulgarian, remembers watching the Apollo 11 moon landing as a kid on TV from behind the iron curtain. She says news about humanity’s achievement was broadcast in Bulgaria, but with an air of disinterested detachment. The adults she was watching the broadcast with knew better than to celebrate.

    My dad, who is American, remembers watching the Apollo 11 moon landing at his home in Wisconsin: everyone around him was interested and, of course, openly excited.

    From its vantage point in the middle, Cite de l’Espace has its own story to tell. The story of the Apollo landings is presented here with all the excitement of an American space museum, if a little less patriotic.

    One obvious difference was the date: when Neil Armstrong first set foot on the moon, it was 8:56pm Houston time on July 20th, 1969, but in France it was almost 4am on July 21st. There’s something charming about accounting for timezone changes on a place like the moon, but I wonder if that’s the reason why the museum’s Apollo Day is July 21st, when I have always learned the moonwalk began on July 20th.

    Cite de l”Espace did not answer my request for comment, but the exhibit text says that French children were awoken in the middle of the night to watch the moonwalk. In the galley, footage of the moonwalk was interspersed with footage of people watching from all over the world, including Sydney, Australia and Paris, France.

    In the gallery about the Apollo missions, I watched a museum presentation of earth-moon comparisons for children called Meeting Moon. The focus was on physics: a demonstration of what it would it would feel like to lift a heavy object on the earth and then the moon. But the presentation was rooted in the Apollo Project, referencing specific missions and even the experiences of individual astronauts.

    The finale of the presentation was as feat of coordination by one of the child volunteers. They were strapped into a harness that simulated moon-like conditions, and were asked to erect an American flag in a hole in the carpeted lunar surface…

    [Audio of room noise]

    Which they finally managed to do.

    [Audio of the room applauding]

    The presenters noted that the United States was the only country to land humans on the moon so far.

    [Audio from gallery]

    I like the optimism of the “so far.”

    Even if the next enterprise to land on the moon is American, the United States won’t be the only country there for too long. The museum has a temporary exhibit called “Moon, Episode II” (presumably Episode I was the Apollo missions), which presents some of the challenges, and proposes some solutions to going back to the moon. Each of the solutions presented did not rely on national agencies, but simply human ingenuity.

    Cite de l’Espace is not designed for an American or Russian audience. Instead, the museum is the showcase of space achievements in general and French contributions to those achievements in particular. The biggest thing in the museum is an Ariane 5 rocket, a human-ready launch vehicle designed by the French Space Agency that accounts for 60% of global satellite launches. You can get a bite to eat at La Terrasse guanaise, a reference to French Guiana, an overseas department of France, where European rockets are launched because of the department’s proximity to the equator.

    But while I was there, the museum was making its final preparations for Apollo Day: moving a lunar module to a special location in the middle of the open air part of the museum, all to get ready to celebrate not just an American achievement, but a human one.

    One of the young visitors also curious about the preparations was wearing a tee shirt with Yuri Gagarin’s face on it. Gagarin, the first person in space, flew on a Soviet rocket only eight years before the moon landings. The modified version of that rocket is also on display not far away.

    In a video in the Moon episode II gallery, the narrator notes that the boot prints around the Apollo 11 landing site are still there, untouched just as the astronauts left them, ready for humans to visit again.

    Cite de l’Espace has nothing to say on the topic of a museum at the site of the landing — a project regular listeners know I want to help develop when the time comes.

    I hope that future museum at the Apollo 11 landing site is a little like Cite de l’Espace. I hope that it doesn’t just feature the American story, but instead features the mix of countries presented here that lead to the achievement.

    So, whether you celebrate on July 20th or 21st, I wish you a happy Apollo Day. This has been Museum Archipelago. [Outro]


    66. From ‘Extinct Monsters’ to ‘Deep Time’: A History of the Smithsonian Fossil Hall Jun 17, 2019
    Show notes

    The most-visited room in the most-visited science museum in the world reopened last week after a massive, five year renovation. Deep Time, as the new gallery is colloquially known, is the latest iteration of the Fossil Hall at the Smithsonian’s National Museum of Natural History in Washington, DC. It might not seem like much in geologic time, but the Smithsonian Fossil Hall has been welcoming visitors for more than 100 years. Over those years, the dinosaur bones and other fossils—even some individual specimens—have remained at the center, even as the museum presentation around them has changed dramatically. You can measure the change by the different names of the hall through time. What is today Deep Time first opened in 1911 with a different name: The Hall of Extinct Monsters. In this episode, we’re going back in time through the iterations of the Fossil Hall with Ben Miller, an exhibitions developer at the Field Museum in Chicago. From its opening as The Hall of Extinct Monsters in 1911, to renovations in the 1960s and 1980s, to the forceful climate crisis message of 2019’s Deep Time gallery, the Smithsonian Fossil Hall has answered life’s biggest questions. This is the story of how museum workers shrugged off their “cabinet of curiosity” roots and embraced education-oriented exhibits like what we see in the gallery today. Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an episode. Unlock Club Archipelago 🏖️ If you like episodes like this one, you’ll love Club Archipelago. It offers exclusive access to Museum Archipelago extras. It’s also a great way to support the show directly. Join the Club for just $2/month. Your Club Archipelago membership includes: Access to a private podcast that guides you further behind the scenes of museums. Hear interviews, observations, and reviews that don’t make it into the main show; Logo stickers, pins and other extras, mailed straight to your door; A warm feeling knowing you’re supporting the podcast. Transcript Below is a transcript of Museum Archipelago episode 66. Museum Archipelago is produced for the ear and the only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript [Audio of Deep Time gallery] This is the most visited room in the most visited science museum in the world — the east wing of the Smithsonian National Museum of Natural History in Washington, DC. It’s the Fossil Hall, known simply as “the place with the dinosaurs.” Today is just a few days after its 2019 grand-reopening. For the past five years, this room was closed to visitors, undergoing a massive renovation. The new gallery is called Deep Time after the concept of geologic time. Deep Time reflects our current best understanding of life on earth. The dinosaurs in the hall are presented as part of the larger story of evolution: the gallery is punctured by prominent black pillars marking extinction events like the End-Permian Extinction, the End-Cretaceous Extinction that killed all non-avian dinosaurs, and our devastation of life today. It might not seem like much in geologic time, but this room has been welcoming visitors as a museum gallery for over 100 years. Over those years, the dinosaur bones and other fossils have remained at the center as the museum presentation around them has changed dramatically to keep with our understanding of the world. You can measure the change by the different names of the hall through time. What is today Deep Time first opened in 1911 with a different name: The Hall of Extinct Monsters. Ben Miller: It was this great big, open neoclassical space with a skylight three stories up. There was a handful of mounted skeletons of dinosaurs and other animals on pedestals in the middle of the floor, some smaller fossil cases lining the walls. It was very reflective of paleontology in museums at the time, in that paleontologists were concerned with taxonomy and with classifying known forms of life, but they weren’t really concerned about, say, the behavior of those animals, or the ecosystems they fit into. From its opening as the Hall of Extinct Monsters in 1911, to renovations in the 1960s and 1980s, to the new Deep Time gallery today, the Smithsonian Fossil Hall has answered life’s biggest questions. This story is not just a story of life on this planet but also the story of our changing understanding of how we fit into it. Today we’re going back in time through the iterations of the fossil hall with exhibitions developer Ben Miller. Ben Miller: Hello my name is Ben Miller and I’m an exhibitions developer at the Field Museum in Chicago. Before that, I worked for the park commission in Maryland. I was putting together Dinosaur Park. That’s largely my career at this point. Miller writes a blog about the history and artistry of paleontology exhibits in museums called, fittingly, Extinct Monsters dot net. When the Hall of Extinct Monsters opened in 1911, the building that is now the National Museum of Natural History was called the United States National Museum. The hall, with various fossils scattered around the room, generally resembled a classic “cabinet of curiosity” approach to exhibit design. Ben Miller: “Certainly museum workers of the time, particularly at the Smithsonian, they were considering exhibitions as showrooms for the collections, rather than having any particular public educational function.” In other words, there was no overarching story — the exhibit wasn’t telling the story of life, it was just saying, ‘here are some cool fossils.” Ben Miller: That’s always the first thing that is conceived of when one’s putting together an exhibition today is what the story is. At the time, this was a showroom for the collections. There wasn’t any kind of narrative that was considered. They were certainly adding new specimens over the course of the first half of the 20th century, including the biggest thing in there, the Diplodocus, the big, long-necked dinosaur went in in the early thirties. But, the basic architecture of that space remained pretty much the same. It just got more and more crowded. Diplodocus remains in the hall to this day, forming an impressive set-piece in Deep Time. The Hall of Extinct Monsters persisted largely unchanged until 1962, when it was finally renovated as part of a Smithsonian-wide modernization project. Ben Miller: In the 50s and the early ‘60s, the Smithsonian went through this modernization project. The US National Museum and all the other components of the Smithsonian, they were looking at overhauling all these older exhibits and bringing in more a visitor-centric focus to those spaces. The Dinosaur Hall and the adjacent halls got renovated. This was a project led primarily by Ann Karras, who was the exhibit designer at the time. She had a hand at rewriting some of the labels, re-organizing the different fossils that were on display, to put them into a story that the general public would be able to follow moving through that space. They also changed the aesthetics quite a bit, which to me, it was a bit of a downgrade. They got rid of all this gorgeous neoclassical design, the big skylight on the ceiling. They boarded up all the windows, put in dingy brown, wall-to-wall carpeting. Yeah, that’s what the exhibition looked like. The most polite way to describe the dingy brown carpeting would be, “earth tone”. When doing the renovation, workers realized that the largest mount, Diplodocus, was too difficult to disassemble and move, so the new exhibit was designed around it. Still, the exhibit was evolving. Ben Miller: It was partially still based on taxonomy. There was a room for reptiles, a room for mammals, a room for fishes. But, they were bringing in the story of life over time and the evolution of life over time, so, which organisms came first, which came later. There was definitely a tone of progress, that was more in vogue at that time, than you would really see in a modern take on the history of life. The next set of renovations took place in the 1970s and 1980s. Those renovations, known as “The History of Life” followed the evolutionary progression of fossils, plants and animals through time. Ben Miller: I think the turning point was in 1974, when they did the Hall of Ice Age Mammals and the Rise of Man. That exhibit was, rather than being based on taxonomy or the structure of the collections, it was this integrated story that drew on paleontology and anthropology and climatology and geology, bringing in different curators and different experts, as well as exhibit designers, to tell this cohesive, collaborative story about what the Ice Ages were like. That dovetailed a bit with the reorganization of the paleontologists at the museum at the time into what’s now known as the Department of Paleobiology. They were more interested in the life and evolution of these animals. I think everyone knew at the time that that was going to be the future, this integrative approach, telling a story about a particular point in time or bringing together a particular narrative was going to be what exhibitions were going to be in the future. That was what drove the renovations throughout the whole east wing for the rest of the century. They continued on to the spaces where the dinosaurs were and around them and eventually finished in 1991 with the Ancient Seas Gallery. It wasn’t always easy. There were some points of tension between this old guard of curators and the new professionalism and greater voices of authority in the project that the exhibitions department was having. But, ultimately, people were seeing these exhibits as something that existed more for the public, rather than being a showroom for the collections. It’s also the version of the exhibit that Miller remembers visiting as a youngster growing up in the DC area. Ben Miller: I’m not sure when I started going, probably around 1990, and there were still a few changes after that.I was maybe two or three years old, so I don’t really know how deeply I was thinking about it. This was probably the first dinosaur exhibit I went to, so it was just the place to see dinosaurs, I didn’t really have a point of comparison, and got to know all of those specimens very well, going to see them year after year after year. What I think was always very clear is that space was at the mercy of its history, and that this had been a series of partial renovations over the course of decades and decades. There were some tight corridors. There were a lot of false walls boxing people in, leading to dead ends and cul-de-sacs. That was just the result of continuing to add new things and new partial renovations to a space that wasn’t really built for that. They added the cast of T. rex around 2000. But, that version of the exhibit, it stuck around for quite some time. The gallery was restricted in part by the story it was telling, guiding visitors through time in a maze-like fashion, making it difficult from a visitor flow perspective to go backwards, particularly with the visitor numbers as high as they were. This is also the version of the gallery that Miller studied when, later, he worked as an intern at the Smithsonian. Ben Miller: I was working with the Paleobiology Department and, later, with the Education Departments, and one of the things I was doing was visitor research, interviews with visitors there about: how they understood the history of life on earth, how they conceived of the great expanses of time, what they thought about the presentation of evolution in the gallery, and that sort of thing. I hope that that little contribution I made was helpful in eventually conceiving the hall as they did. This series of renovations from the 70s and 80s lasted all the way to 2014 — when the hall was closed for the renovations that ultimately became Deep Time. What makes Deep Time so exciting was that it was by far the most complete renovation since the hall first opened in 1911. And that meant the possibility to completely rethink fundamental assumptions about the way the story of life on earth was presented. That meant stripping the entire gallery of the “earth-tone” carpet, and clearing away all the false walls and cul-due sacks that had made the renovations in the 1980s so claustrophobic. Ben Miller: They had this opportunity to take everything out and start over from the beginning, which I’m very jealous of as a museum professional. Usually, you’re just building on decades and decades of what already exists and trying to fit your new story in. They wanted to bring back that historic architecture. I imagine that also has something to do with the visitorship that the Smithsonian gets. That’s one of the most highly visited museums in the world. They get 8 million people every year. When they plan exhibitions, they really have to think about getting those crowds through the space. I imagine that to that end is part of why it’s such an open exhibit, that you can explore at your own pace and go in different ways instead of going along a predetermined route. Deep Time presents the story of life on earth and that includes drastic changes in climate. The gallery does a good job of presenting anthropogenic climate change against the backdrop of previous, much slower changes. The people who made the exhibit have made it hard to visit the museum without contemplating the climate crisis and our role in creating it. Project manager for Deep Time, Siobhan Starrs, says that while people come for the dinosaurs, “they’re get get a lot more than dinosaurs.” Ben Miller: They were able to really start from square one, what do we want people to think about when they think about the history of life on earth? What they landed on was they really wanted to bring the human story into that, to show that we, as people today, were part of the evolution of life. We’re not separate from it, and everything we see in the world today is something that has a story and has roots in the long history in deep time, as the exhibit is called. I think orienting the exhibition around the extinctions seems like a really good move, as you said, because it connects to the modern story about humans causing extinction today, and, also, because, these extinctions are checkpoints in the history of life where everything changed One of the exhibits that helps visitors think on a deep time scale is an animated interactive media piece called “Your Body Through Time,” which illustrates early instances of characteristics found in our bodies like bilateral symmetry and lungs, and how they evolved in our ancestors. And the presentation of the fossils themselves is dynamic—very much a departure from the taxonomical presentation when the room was simply “the hall of extinct monsters.” Ben Miller: I know something that was important to the curators was to show the skeletons as animals. They went through the process of disarticulating all of their mounted skeletons, conserving them, and putting them back together in poses that show different kinds of behavior, not just eating and killing each other, as you see in a lot of newer exhibits. But, they’re doing things like sleeping and guarding eggs. There’s even a mammoth in there, that’s using its tusks to clear snow off the grass. All sorts of really interesting behaviors that bring new life to these creatures and really show them as living, thinking beings that once existed. The re-imagined exhibit is also arranged in reverse chronological order: visitors start among mammoths and ground sloths of more recent history and move backward in time through increasingly alien-looking versions of North America, until ultimately encountering the earliest life. This reorientation also means visitors enter the gallery in the middle of a human-caused mass extinction event already in progress — the…

    Full show notes at the publisher

    65. Sarah Nguyen Helps Fight Digital Decay with Preserve This Podcast Jun 03, 2019
    Show notes

    Everything decays. In the past, human heritage that decayed slowly enough on stone, vellum, bamboo, silk, or paper could be put in a museum—still decaying, but at least visible. Today, human heritage is decaying on hard drives.

    Sarah Nguyen, a MLIS student at the University of Washington, is the project coordinator of Preserve This Podcast, a project and podcast of the same name that proposes solutions to fight against the threats of digital decay for podcasts. Alongside archivists Mary Kidd and Dana Gerber-Margie, and producer Molly Schwartz, Nguyen advocates for Personal Digital Archiving, the idea that for the first time, your data is under your control and you can archive it to inform future history. Personal archiving counters the institutional gatekeepers who determined which data and stories are worth preserving.

    In this episode, Nguyen cautions that preserving culture digitally comes with its own set of pitfalls, describes the steps that individuals can do to reduce the role of chance in preserving digital media, and why automatic archiving tools don’t properly contextualize.

    Image (left to right): Mary Kidd, Sarah Nguyen, Molly Schwartz, Dana Gerber-Margie, and Lyra Gerber-Margie

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    Transcript

    Below is a transcript of Museum Archipelago episode 65. Museum Archipelago is produced for the ear and the only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript

    Everything is in a constant state of decay.

    In the past, human heritage that decayed slowly enough on stone, vellum, bamboo, silk, or paper could be put in a museum — still decaying, but at least visible.

    And today, human heritage is rotting on hard drives. The entire internet, everything from social media to Wikipedia, is stored on hard drives on anonymous computer, waiting for the inevitable, and not-too-distant day when they will just wear down and stop working… heritage lost forever to the sands of time.

    But there is one potentially beneficial loophole to digital heritage as compared to non-digital heritage: digital files can be copied. They can be copied again and again and again, perfectly every time. The path between past and future for a digital file is to hop from one storage to another every few years in an unbroken chain: staying one step ahead of digital decay. Digital copies aren’t like a Xerox of a Xerox which just becomes unreadable over time do to increasing noise. And best of all, making a digital copy doesn’t destroy the original.

    Sarah Nguyen: Wax cylinders there, you can only do it so many times. Or then the grooves we’ll be inaccurate after playing it. But then within the digital interface, because it’s so easy to pick up and throw away, that’s where it becomes even a higher risk of deterioration and loss within the file.

    This is Sarah Nguyen, the project coordinator of Preserve This Podcast, a project that proposes solutions to fight against the threats of digital decay for podcasts. She cautions that preserving culture digitally, while having some advantages over other mediums, comes with its own set of pitfalls.

    Sarah Nguyen: Hello, I’m Sarah Nguyen. I am the project coordinator for preserve this podcast. So alongside the two archivists, Mary Kidd and Dana Gerber-Margie, and our producer, Molly Schwartz. Currently I am an MLIS student at University of Washington, so I kind of get to bring in the current readings of what people are talking about within preservation or within file formats.

    Preserve this Podcast is a tiny and delightfully meta podcast called, Preserve this Podcast, and it is accompanied by an equally-delightful zine, detailing what you can do to prevent digital decay.

    The founders saw the podcast industry booming, and wanted to teach independent culture producers who aren’t operating as part of new large, podcast companies, how to keep control of their narratives—now and in the future.

    Sarah Nguyen: So podcasts are notorious for being DIY. People who are independent storymakers audio creators who don’t have an institutional backing. We kind of see Preserve this Podcast as supporting what we call the personal digital archiving: so PDA is the acronym for it. We want to make it so that podcasters are able to be autonomous and have the agency to control their content outside of the digital decay as we call it.

    Personal digital archiving is the idea that today, individuals, who history might call normal people have the opportunity to preserve via digital methods. In the past, it was only the rulers or the vastly wealthy who could take control of their own data.

    This is the first time in human history that your data have a good chance to be archived.

    Sarah Nguyen: That’s why this whole kind of subprogram of personal digital preservation has been this movement. I think it’s like once a year or twice a year, there is like a PDA conference host at various institutions around the US, where it kind of just talks about what are low barrier to entry practices that people can use to archive their own work because in how the real world works, when you don’t have the luxury of your job being archiving any sort of digital files because you have to like create these things and make sure that there is a return on investment. Artists and creators aren’t really looking to save their work. At the moment in time when you’re creating something, it’s a disruption to actually have to think about “how do I backup and save things?” Because you get on a wave and kind of just want to make it happen.

    Sarah Nguyen: One of my other part time jobs outside of preserve this preserve this podcast is with a dance company. And when you like just like creating like a piece of work or choreographing a piece while you’re in the dance studio, you’re not also making sure that your file is backed up off this camera off of your iPad or iPhone, you know, after you’ve created it.

    I will admit it here: I am a hobbyist PDA-er. I have systems that automatically log everything I can about my activity and health to custom spreadsheets. I built a private server that my phone automatically updates my location to several times a minute, so I can always know every museum I’ve ever visited. You can be sure that the file you’re listening to right now will be transcribed and backed up in multiple locations.

    But according to Nguyen, automatically backing up is only half of what properly archiving actually means. Automatic backups and automatic transcriptions are in some ways making it easier to preserve, but proper achieving is also about contextualizing.

    So it’s not enough to just record podcasts or my locations as individual entities. I need to contextualize them, too.

    Sarah Nguyen: And that’s kind of like the biggest one of the bigger bottlenecks of archiving is like are you contextualizing that object, that file correctly so that it’s represented in the correct way? So I think that in certain processing, like the manual side of it potentially is becoming easier, but the more intellectual side of representation and identity of a thing is becoming more difficult because, especially with podcast or almost anything on the internet, Youtube videos, whatever, things are being created at a much faster rate.

    Many, many hours of video are being uploaded to YouTube every second of every day, and each video is analized by machines looking for patterns. Expecting the machines to contextualize all those hours of content is only going to lock in biases — either mirroring society’s or introducing new ones.

    Sarah Nguyen: The way that people have perceived libraries, museums and archives is an educational space, right? They think that it’s all fun and fun and interesting and educational versus like having a specific opinionated point of view. The whole point of a podcast is that you have a story, you as an individual have this idea of how the world works and you want to share it. That’s what makes it even more important to be able to assign your own descriptive texts to it so that you ensure that people know what you’re trying to say to them upfront.

    Sarah Nguyen: So like in our most recent episode with Kaytlin Bailey, who does the Oldest Pro Podcast, she talks about, basically the oldest profession, which is sex work. And like for her to say, you know, specific words within her podcast, it can be misinterpreted completely by Google’s algorithm. Then her podcast could potentially be taken down just because through automatic flagging, they’ll misinterpret it as she’s trying to promote sex work.

    It strikes me that we are in the middle big shift from archiving tools of the past: now, that archiving is in control of an individual — you! — instead of being left to a third-party like a museum or library. That changes the valence of collections if everyone can take control over their own story.

    Whether any of this data are going to be useful or interesting to the future is beside the point. By reducing the role of chance, and eliminating the institutional gatekeeper who determines which data and stories are worth preserving, anyone and everyone’s data has a chance inform future history.

    Sarah Nguyen: We put this under the guise of a PDA, a personal digital archive. Right? So it is up to you if you want to and you feel the need and, and the just want to save your work for the future, it’s under your responsibility. I kind of, that’s kind of where we’re putting it at. It’s kind of like if you want to share your story, then you will go as far to preserve it, versus just handing it off to someone who might preserve it under the wrong context. So I think that it’s important to the point where you as a creator believe it’s important. And so if we can give you all the tools and a step by step guide to do as necessary, we would love for anyone to be able to do it.

    In the past, museums and libraries would control who got to be collected. The best way forward might not just be to force these institutions to open up, but also bypass them altogether by making the archiving tools accessible to all.

    Sarah Nguyen: In libraries and archives, there is this whole debate about the archives and libraries are not neutral. We’re not neutral because there is that idea that like, yes, we want to give you the options to have access to all different types of materials, even if it is racist or can be hurtful to someone. But, um, should we, because our, we actually neutral in that way. Like is it going to actually help or is it misinformation at that point? So we want to make sure that within your podcast, when you’re creating it, you’re able to control, uh, so that someone doesn’t misinterpret it in a way.

    Sarah Nguyen: That’s why we want to give the agency to the creator themselves, not to put it under the onus of someone else. And if this does take off, which we kind of hope it does that like someone will be able to fund an actual server or institution where people will be able to submit it for the long term versus in the generalized, internet archive. First steps are just kind of making it in an accessible way in a zine, a podcast, workshops where people can kind of dip into the waters and feel if it’s important to them and if they want to do it. And then if not, we’re totally fine with that too.

    Preserve This Podcast can be found wherever podcasts are available — for now. In the final episode, Nguyen and the other hosts acknowledge that accessing their podcast into the future depends on a 301 redirect and remembering to pay server bills. The project is funded by a grant from the Andrew W. Mellon Foundation and is hosted by the Metropolitan New York Library Council.

    Preserve This Podcast is also traveling to various workshops and conferences to take podcasters, producers, and audio archivists through their curriculum of archiving podcasts. You can find a full list of where they’re going at PreserveThisPodcast.org.


    64. Kennedy Space Center's Shuttle Atlantis Experience Is Part Museum, Part Themed Attraction May 13, 2019
    Show notes

    The Space Shuttle Atlantis Experience, which opened at Kennedy Space Center Visitor Complex in Cape Canaveral, Florida in 2013 brings visitors “nose to nose” with one of the three remaining Space Shuttle orbiters. The team that built it used principles of themed attraction design to introduce visitors to the orbiter and the rest of the exhibits.

    Atlantis is introduced linearly and deliberately: visitors see two movies about the shuttle before the actual orbiter is dramatically revealed behind a screen. The orbiter’s grand entrance was designed by PGAV Destinations, whose portfolio includes theme parks and museums. Diane Lochner, a vice president of the company who was part of the architectural design team, says that without that carefully-planned preparation, visitors wouldn’t have the same powerful emotional reaction to the Shuttle.

    In this episode, Lochner is joined by Tom Owen, another vice president at PGAV Destinations to talk about the visitor experience considerations of the Shuttle Atlantis Experience, whether attractions engineered to create a specific emotional response in visitors are appropriate for museum contexts, and the broader trend of museums taking cues from theme park design.

    Museum Archipelago is a tiny show guiding you through the rocky landscape of museums. Subscribe to the podcast via Apple Podcasts, Google Podcasts, Overcast, Spotify, or even email to never miss an epsiode.

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    Transcript

    Below is a transcript of Museum Archipelago episode 64. Museum Archipelago is produced for the ear and the only the audio of the episode is canonical. For more information on the people and ideas in the episode, refer to the links above. View Transcript

    We’re going to start today’s episode with a thought experiment. Think of a museum. The first museum you think of. What does it look like?

    Hold that thought.

    Now think of a theme park?

    How different do they look from each other? My guess, is pretty different.

    But the Kennedy Space Center Visitor Complex in Cape Canaveral, Florida has aspects of both.

    One the one hand, it is a museum—galleries featuring spacecraft, historic launch pads, and a complete Saturn V rocket layed out in an enormous room.

    But on the other hand, it is a themed attraction—a destination featuring ride-like simulators, themed concession stands, and the new Space Shuttle Atlantis Experience.

    It’s as if the Complex, only a short drive from Orlando, Florida, is competing for visitors against one of the globe’s most effective themed attractions — Walt Disney World.

    As it turns out, not everyone everyone mentally separates museums and theme parks so discreetly.

    Tom Owen: We have a nuanced view about the relationship between entertainment and education

    This is Tom Owen, a vice president of PGAV Destinations who worked on that new Space Shuttle Atlantis Experience at Kennedy Space Center

    Tom Owen: Hello. My name is Tom Owen. I’m a Vice President with PGAV Destinations. My background is in theater, scenery and lighting design for theater and so I’ve been able to incorporate that theatrical thinking into my work with museums and zoos and aquariums and theme parks really the entire time I’ve been here.

    It’s not surprising that someone who works in both museums and theme parks would see similarities between the two. But I am surprised that Owen doesn’t see the world divided between education and entertainment.

    Tom Owen: I think that entertainment is a great way to educate people. If it was just the dry facts, people would get bored and leave. Entertainment doesn’t diminish education. In fact, I think it often times makes it more effective.

    Diane Lochner We believe that you can actually learn quite a bit from theme parks and themed attractions.

    This is Diane Lochner, who is also a vice president of PGAV. She also worked on the Space Shuttle Atlantis Experience.

    Diane Lochner: “Hello, my name is Diane Lochner. I’m a Vice President at PGAV Destinations. And my background is actually in architecture. I’m a registered architect and have been for 20 plus years. And so my intrigue is the understanding of the built environment, but how that impacts visitors as they’re working their way through attractions and museums.

    And the Space Shuttle Atlantis Experience can be described as both a themed attraction and a museum. The exhibit, which opened in 2013, features one of the three remaining shuttle orbiters — the white part of U.S. space shuttle system that looks like a giant glider.

    Lochner and the rest of the design team used principles of themed attraction design to introduce visitors to the orbiter.

    Diane Lochner: So we made some conscious decisions about how to introduce people to the shuttle itself. So, it’s a very scripted linear experience prior to witnessing the shuttle. And that was intentional because we needed to emotionally prepare the visitors to accept the information that they were going to learn about the shuttle. And we think that’s a critical piece in planning. And so before anybody actually sees the shuttle itself, there was a short pre-show film that gave a little bit of information, mostly about the people that were involved in designing the shuttle. It’s not heavy, it’s not deep, it’s not long. And then they move into another theater that is got a very inspirational film again about the shuttle and the launch and some of the sequence of the process of the shuttle, and then finally at the end of that film, the shuttle is revealed very dramatically.

    This type of timed control with a required film reminds me of a more recent example: George Washington’s Headquarters Tent displayed at the Museum of the American Revolution in Philadelphia, Pennsylvania. The tent is presented in its own theater with screens and projections. If the tent was simply set up in a gallery without the focused attention, people would just walk right past it. But by making a large production out of it with lights, screens, and sounds, the effect is a viscerally memorable experience.

    Now back to the Shuttle Atlantis.

    Diane Lochner: The image on the screen actually aligns with the space shuttle beyond. At the end of the film, the screen actually lifts up and the visitors are presented nose to nose, so to speak, with Space Shuttle Atlantis. So it’s a pretty dramatic presentation relative to meeting Atlantis for the first time.

    Diane Lochner: It’s really been an interesting thing to watch visitors clap and cry as that screen lifts up and reveals the shuttle. And so in that sense, I think we created that really important preparation so that people were ready to receive the information and start to learn and start their experience at Space Shuttle Atlantis.

    After the screen dramatically lifts up relieving the orbitor, visitors pass through the hole where the screen used to be and enter the Atlantis display, after which they are free to wander through the entire gallery.

    The main idea of the gallery is that the U.S. Space Shuttle system was an innovative program, designed to reuse spacecraft so that the frequency of going to space could increase and astronauts get more work done in space.

    Tom Owen: The main takeaway about the whole shuttle program is the individual orbiters was part of a system and that that whole purpose of that whole shuttle program was working in space. And so we depicted Atlantis as a workhorse. In fact, the way that we chose to display it was up in the air, banked at a dramatic banking and with the payload bay doors open, the telescopic arm deployed just as it would have been at the moment that it was pulling away from the International Space Station. So that that message of Atlantis at work was a powerful image that we wanted to ingrain in the minds of people.

    Tom Owen: Every exhibit that was designed had to be approved by NASA’s STEM education team. So there was, again, a very strong interest that people learn, but also that the project would inspire the next generation of space exploration. The project wasn’t designed for people that are already space enthusiasts or already knew a lot about space. It was really designed, at least as much or for the most part, for people that we wanted to inspire so that they would become space enthusiasts and maybe maybe take an interest in STEM or maybe even take an interest in a career in the space program.

    So here’s that middle part of the Venn Diagram, the intersection of a themed attraction and a museum: the Shuttle Atlantis Experience is educational, and it deals with a set of historical events. But it heavily relies on some of the principles of themed attractions to get the point across.

    Fundamentally, I see themed attractions as engineered to create a specific emotional response in visitors — and through that, they offer an escape from the real world. They are a chance for us to enter a fictional world. “Frontierland”, an “old west”-themed land in the Magic Kingdom at Disney World, never actually existed, but clever trick is to make it feel like a lived-in space that has a history. When I am in a fictional world, even the smallest thing that reminds me of the real world takes me out of the illusion. And hilariously, sometimes a theme park will go so far as to put up up fake historical markers and even museums that describe people and events that never happened, but nevertheless lead to what the environment looks like today.

    But when learning about the real world, I’m not so sure the same strategies apply. The real world is messy, and the study of history, for example, is not fun, and not amusing. In episode 17 of Museum Archipelago, I cover the spectacular failure of a Disney theme park concept called Disney’s America in the early nineties. Disney’s misguided idea would have put a park showcasing [quote] “the sweep of American History” — including the institution of Slavery and the Civil War — within a fun theme park environment just outside Washington, DC.

    Courtland Milloy, writing in a series of Washington Post editorials about the then planned Disney’s America around 1993, brought out the inherent contradiction of the project merging a fun day out with a view into American history. He writes, “Against a backdrop of a continuing distortion of African American history, which includes awful textbooks and self-induced amnesia about the legacy of slavery, a slave exhibit by Disney doesn’t even sound right.”

    By contrast the U.S. space program happens to an example of a much less problematic history that, as a result, works displayed in a themed attraction setting -- and one on US. Government property not at Disney World. Being a shuttle astronaut was extremely risky -- of the five shuttle orbiters that have gone to space -- only three of them are still around to display in museums. But nobody become a shuttle astronaut by accident.

    And since the failed Disney’s America concept, the big theme parks have stayed out of attractions based on real-life histories, or at least relatively recent real life histories. Instead, they have blurred the lines between various destination types by switching modes. Both Owen and Lochner see a world where competition for visitors leads museums to focus more on creating that specific emotional response you find in themed attractions.

    Diane Lochner: I think that museums are beginning to investigate other attractions relative to continuing to capture more visitors, at least certainly the ones that we're talking to in the most recent projects. They are really beginning to understand that they might have to do some things that are a little more out of their norm relative to appealing to visitors because they still want to make sure that obviously they are achieving their goals relative to educational standards and things like that. But certainly the competition for time has really increased. And so I think, in general, museums are starting to think about different ways of curating the experience for individuals and really beginning to connect to visitors' emotions in different ways.

    Tom Owen: And even though the objective of Disney may not be for visitors to come and learn something, or at least not to be able to go down a list of facts that they learned about a certain topic, which some of the museum might say is their objective. I think people learn things going to theme parks. For example, if a kid is at a certain age where they've been fearful of roller coasters but they get brave and they decide to get on a roller coaster. They're learning something important about themselves and the fact that they're put into an experience that's really special and over the top and different from their everyday experience, it inspires them and it opens up their world of thinking.


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